annuity graph

2
$70,000 $80,000 $90,000 $100,000 $110,000 $120,000 $130,000 $140,000 $150,000 $160,000 $170,000 2007 2006 2005 2004 2003 2002 2001 2000 1999 1998 $136,937 $136,937 $100,000 $100,000 $115,090 $115,090 $125,080 $125,080 $125,080 $125,080 $125,155 $125,155 $134,091 $134,091 $140,930 $140,930 $145,749 $145,749 $149,160 $149,160 $156,857 $156,857 $120,909 $120,909 $99,228 $99,228 $78,869 $78,869 $95,952 $95,952 $106,268 $106,268 $117,033 $117,033 $127,344 $127,344 $145,542 $145,542 $142,576 $142,576 $111,033 $111,033 $156,857 $156,857 2008 2009 2010 $156,857 $156,857 $160,747 $160,747 $100,770 $100,770 $108,789 $108,789 8109 10.05.10 *This graph is based on actual credited rates for the period shown on the Index-5 product which is no longer available for sale. Past performance is not an indication of future results. Please call your American Equity Agent for new product information. Check out product disclosure for specific information. “Standard & Poors ® ”, “S&P ® ”, “S&P 500 ® ”, “Standard & Poor’s 500”, and “500” are trademarks of the McGraw-Hill Companies, Inc. and have been licensed for use by American Equity Investment Life Insurance Company. This product is not sponsored, endorsed, sold or promoted by Standard & Poor’s, and Standard & Poor’s makes no representation regarding the advisability of purchasing this product. of Indexed Annuities with the Annual Reset Design REAL BENEFITS REAL BENEFITS The A history of American Equity’s Index-5* (9/30/98 - 9/30/10) Annual Monthly Average (Index-5) S&P 500 ® Minimum Guaranteed Contract Value Year (09/30/98)

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Page 1: Annuity graph

$70,000

$80,000

$90,000

$100,000

$110,000

$120,000

$130,000

$140,000

$150,000

$160,000

$170,000

2007200620052004200320022001200019991998

$136,937$136,937

$100,000$100,000

$115,090$115,090

$125,080$125,080

$125,080$125,080$125,155$125,155

$134,091$134,091

$140,930$140,930

$145,749$145,749

$149,160$149,160

$156,857$156,857

$120,909$120,909

$99,228$99,228

$78,869$78,869

$95,952$95,952

$106,268$106,268

$117,033$117,033

$127,344$127,344

$145,542$145,542

$142,576$142,576

$111,033$111,033

$156,857$156,857

2008 2009 2010

$156,857$156,857

$160,747$160,747

$100,770$100,770

$108,789$108,789

8109 10.05.10

*This graph is based on actual credited rates for the period shown on the Index-5 product which is no longer available for sale.

Past performance is not an indication of future results. Please call your American Equity Agent for new product information. Check out product disclosure for specific information.

“Standard & Poors®”, “S&P®”, “S&P 500®”, “Standard & Poor’s 500”, and “500” are trademarks of the McGraw-Hill Companies, Inc. and have been licensed for use by American Equity Investment Life Insurance Company. This product is not sponsored, endorsed, sold or promoted by Standard & Poor’s, and Standard & Poor’s makes no representation regarding the advisability of purchasing this product.

of Indexed Annuities with the Annual Reset Design

““REAL BENEFITSREAL BENEFITS””TheA history of American Equity’s Index-5* (9/30/98 - 9/30/10)

Annual Monthly Average (Index-5)

S&P 500®

Minimum Guaranteed

Contract Value

Year(09/30/98)

Page 2: Annuity graph

We answer the phones!

888-647-1371www.american-ww equity.comyy

This history of American Equity’s Index-5 Indexed Annuity demonstrates the powerful benefits of Indexed Annuities

with the annual reset interest crediting design. All of our current products offer annual reset design as well. The

Index-5 did exactly what it was supposed to do... gave the Contract Owner the opportunity to accumulate value based on

the appreciation of the S&P 500® Index, without the risk of loss of Premium in years when the S&P 500® was negative. All of

this supported by a Minimum Guarantee.

This is not an illustration. This is a depiction of an actual policyholder’s INDEX-5 annuity.

These results should not be an indication that Indexed Annuities will outperform the S&P 500®. This simply demonstrates

the effectiveness of Indexed Annuities in years when the S&P 500® was negative.

Don’t forget the basic benefits of Indexed Annuities. • MINIMUM GUARANTEES

• TAX-DEFERRAL

• GUARANTEED LIFETIME INCOME • PRESERVATION OF PREMIUM • POSSIBLE PROBATE AVOIDANCE

Surrender Charges apply to surrenders or withdrawals taken in excess of the free withdrawal provision during the Surrender Charge Period.Participation Rates apply, may change annually on Contract Anniversary.

Neither American Equity Investment Life Insurance Company nor any of our agents give legal, tax or investment advice. Consult your own personal advisor regarding these matters.

Indexed Annuities are products of the insurance industry and are not guaranteed by any bank, or insured by the FDIC.S&P 500® index does not contain dividends.Claims paying ability based on the financial strength of American Equity Investment Life Insurance Company.

AMERICAN EQUITY INVESTMENT LIFE INSURANCE COMPANYP.O. BOX 71216DES MOINES, IA 50325www.american-equity.com888-647-1371

A history of American Equity’s Index-5* (9/30/98 - 9/30/10)

West Des Moines, IA 50266

of Indexed Annuities with the Annual Reset Design

““REAL BENEFITSREAL BENEFITS””The