antigency
DESCRIPTION
ANTIGENcy. we are a group of former a nti gency people making antigens to protect companies . antigens = stick a little bad in to create good. They motivate heroic things to go do what they do best . When you were born you were very likely injected with at least three antigens. - PowerPoint PPT PresentationTRANSCRIPT
ANTIGENcy
we are a groupof former antigency
people makingantigens to
protect companies
antigens = stick a little bad in to create good
They motivate heroic things to go do what they do best
When you were born
you were very likely injected with at least three antigens
They were called inoculations
The intent was to help you
Build Defenses
against Measles, Mumps, Rubella
and others.
You cannot see antigens. But they play a daily role in your ongoing wellness and
survival.Do you wish you could thank them?
Antigens are a part of your immune system.
What if yo
ur
company h
ad an
immune
syste
m?
...that could sense instantly when something was not right…
and
DISPATCH HELP
long before you knew something was wrong
This is what ANTIGENcy is working on…
SOFT
A frame of mindAn alternate to conventional approaches
An escape metaphor
HARD
Proactive scenario planning
Anecdotes/Antidotes
Idea comes from:
Immunological mindsetEpidemiology -> vaccine scienceManagement consulting shortcomings
20 years of addressing corporate problems in creative agencies
How does it work?
1. It starts with a change in mindset
from “broke-fix” to
“predict and prevent.”
2. It is all about company culture.3. Its about injecting something bad.
Management Change Leadership Systems Processes Roadblocks Passion Drive Involvement DisturbanceVision and DirectionTeam LeadershipCommunicationsHiring / TrainingAccountabilityTransparencyToxic Employees
1.
Pred
ict
& Prevent
decreased customer loyalty * loss of revenue * diminished workforce effort * Low morale
* low productivity * low quality *low quantity * low innovation * no creativity *
uncontrollable turnover * poor schedule adherence * abuse of leave/FMLA * excessive
absenteeism * Constant complaining * apathy * no
solutions for problems offered * micro-management * adversarial relationships between staff and management * excessive
coach and performance time * acceptance of average * resistance to change *
BOREDOM
TrustFairness
AccuracyAccountability
EngagementContinuous Improvement
ChallengePositive Ownership
Common Cause
2. Cult
ure
move from aCommand and Control - Fear-
based Competitive - Competition-based to a
Collaborative - Learning-based Innovative - Creativity-based
3. A Culture Antigen
Management Change Leadership Systems Processes Roadblocks Passion Drive Involvement DisturbanceVision and DirectionTeam LeadershipCommunicationsHiring / TrainingAccountabilityTransparencyToxic Employees
Com
man
d an
d C
ontro
lC
ollaborative / Learning / Innovative /
Creative
Com
petit
ion/
Fear
-Bas
ed
Com
man
d an
d C
ontro
lC
ollaborative / Learning / Innovative /
Creative
Com
petit
ion/
Fear
-Bas
ed
Management Change
Antigen: a management change steers your Corporate Communications team into disarray. • Crises are not averted • Zero understanding or use of social media• Department is run like an old newspaper relations team• Fear of trying new approaches• Undervalues creative
Com
man
d an
d C
ontro
lC
ollaborative / Learning / Innovative /
Creative
Com
petit
ion/
Fear
-Bas
ed
Leadership Systems
Antigen: Leadership meets bi-weekly to discuss corporate issues and integrate the Balanced Scorecard.• Not thoroughly canvassing the workforce. • Too much leadership exists exclusively in the theoretical.• Leadership undervalues creative.
Com
man
d an
d C
ontro
lC
ollaborative / Learning / Innovative /
Creative
Com
petit
ion/
Fear
-Bas
ed
Process Roadblocks
Antigen: We are way too caught up in process.• We shut down process improvements because we haven’t seen them before (fear of unknown).• Mistakes are not valued. Fear of failure.• Continuous improvement methodologies are seen as a waste of time.• We allow process to remain the domain of IT.
Com
man
d an
d C
ontro
lC
ollaborative / Learning / Innovative /
Creative
Com
petit
ion/
Fear
-Bas
ed
Passion
Antigen: Too much passion is locked too far down in the lower echelons. • We have no effective way of surfacing great ideas. • We are fostering a disengaged workforce.• How do we create “passion buoyancy?” • Do we celebrate passionate exuberance? • Our culture undervalues creative – where passion hides.
Com
man
d an
d C
ontro
lC
ollaborative / Learning / Innovative /
Creative
Com
petit
ion/
Fear
-Bas
ed
Drive
Antigen: The company’s people aren’t bringing the ethic or creativity to the workplace.• We need to get them excited and feel valued.• Need to address the declining drive / brain drain in aging workplace population.
Com
man
d an
d C
ontro
lC
ollaborative / Learning / Innovative /
Creative
Com
petit
ion/
Fear
-Bas
ed
Involvement
Antigen: No one seems to get involved in anything except their direct jobs.• Extremely low level of initiative.• Lack of creativity/innovation.• People don’t feel incentives to involvement. • Lack of clear communication and leadership.
Com
man
d an
d C
ontro
lC
ollaborative / Learning / Innovative /
Creative
Com
petit
ion/
Fear
-Bas
ed
Disturbance
Antigen: Lay-offs have completely taken everyone’s mind off the purpose.• People are clogging up HR.• Attrition engine is cranking up.• Poor communications is fueling the fire.
Com
man
d an
d C
ontro
lC
ollaborative / Learning / Innovative /
Creative
Com
petit
ion/
Fear
-Bas
ed
Vision & Direction
Antigen: The CEO is too busy to do course correction.• Everyone is following a slow/misguided leader.• Fear of overstepping bounds.• Not considering broad market changes.
Com
man
d an
d C
ontro
lC
ollaborative / Learning / Innovative /
Creative
Com
petit
ion/
Fear
-Bas
ed
Team Leadership
Antigen: We have no vision in our leadership ranks. • Everyone is afraid to step up.• Failure is seen as a cancer.• Old boys network.• Fear of trying new approaches – seen as too crazy• Comfortable with old ways
Com
man
d an
d C
ontro
lC
ollaborative / Learning / Innovative /
Creative
Com
petit
ion/
Fear
-Bas
ed
Communications
Antigen: We are not open and regular with our communications. Too guarded. • We aren’t saying the right things to the right people at the right times. • Our markets are not aware of what we are doing.
Com
man
d an
d C
ontro
lC
ollaborative / Learning / Innovative /
Creative
Com
petit
ion/
Fear
-Bas
ed
Hiring & Training
Antigen: Our hiring practices are old school.• Our awareness of candidates seems myopic.• All good people are going elsewhere. I hear it every day.• Our salary and benefits may not be in line with averages?
Com
man
d an
d C
ontro
lC
ollaborative / Learning / Innovative /
Creative
Com
petit
ion/
Fear
-Bas
ed
Accountability
Antigen: A key management member has made a big mistake and is not owning up to it.• How do we deal with that?• What is impact on employees?• How do we ensure greater accountability across all levels of our business?• How is it incented?
Com
man
d an
d C
ontro
lC
ollaborative / Learning / Innovative /
Creative
Com
petit
ion/
Fear
-Bas
ed
Transparency
Antigen: everything is closed and no one knows how the business is doing. • Economic Crisis is/is not affecting us? • Is my job stable?
Com
man
d an
d C
ontro
lC
ollaborative / Learning / Innovative /
Creative
Com
petit
ion/
Fear
-Bas
ed
Toxic Employees
Antigen: a toxic employee is really knowledgeable but very hard to work with. No one likes her. • She’s hoarding corporate knowledge.• Toxic to peers/management and clients.• Department is scared to lose that knowledge.
These are ANTIGENs
Every Company Has Need to Change.Some Will Wait Until Its Too Late.Some Will Proactively Create Scenarios > Plans.
ANTIGENcy uses Design Thinking to help create bad scenarios that wake people up and force them to think about things they may not know can harm them…
then injects them into their system to build
immunity.
THANK YOUantigency.comSteven Keith