anyone can cook - wowel
DESCRIPTION
Project for Students Health Services by WOWELTRANSCRIPT
a d v e r t i s i n g
P There is a growing concern regarding students at RMIT not getting enough nutrition to maintain a balance diet. They are skipping meals and buying cheap, greasy food at the expenses of choosing a healthier option. And this can lead to negative impact on their physical and mental wellbeing.
roblem.
insights The main barrier to preparing healthy
meals identified by students was the
lack of time. Over 30% of students surveyed believed
that preparing healthy food would take
30 minutes or more on average, even though this is not
necessarily true.
Objectives
I.
To educate 75% of students to be responsible for their own health and wellbeing – not skipping meals and eat healthily. II.
To change 50% of student’s perceptions that preparing a healthy meal is
not time consuming. not time consuming.
” “
I am 19 this year and I am living away from home, and YES to my newfound freedom!! There are certainly some pluses and minuses to this like how badly I MISS EATING MY MOM’S HOME COOKED FOOD. Every now and then I get nagged on for not having a proper meal, but
Living alone and having a tight budget really limits on how much I can spend on my grocery and shopping. Once, I went grocery shopping, not only did waste 2 hours trying to figure out what to buy, I ended up buying junk food. So I usually go the easy way out – fast food! It’s fast, it’s convenient and although I know it’s not the healthiest and cheapest option out there, it beats skipping meal totally.
... it’s a little daunting to manage my own meals – even my friends agree! Especially when my
assignments are starting to pile up, I don’t even have the time to shop, prepare the food and do the
cooking! Even when I do have time to spare, I don’t even know what to buy!
Hi. I’m Jesse.
SMP
“ It is not difficult to shop, plan and cook my own healthy and nutritious meal even when I am on a tight budget.
Anyone can Cook!
Rmit recipes!
pocket recipes!
mug a meal!
Baby CarrotsButter
Brown Sugar
Elbow Macaroni
Cheese
Oats
Fruits
results RMIT Recipe Facebook page received a
total of 204 likes and
The total number of clicks generated from our
270 people engaged with our page.
The total post reach hits 1,700 with an
average reach of 130 for each post.
posts is 416 is a good amount in relation to the number of page likes
results During RUSU’s Wednesday free breakfast
period, we gave out a total of 60 pocket recipes in an hour.
RUSU also shared our RMIT Recipes page on their Facebook page, and this
contributed heavily to our page likes.
results
Instead of us approaching the students, students themselves approached us and
we gave out a total of 24 mug-a-meals.
Anyone can Cook! is designed in a way that build a community amongst students and university staff and is also diverse enough to appeal to a broader online community.