“i always design interiors that i would like to live in ... · analysis of the architectonic...
TRANSCRIPT
Armani/Casa was founded 15 years ago as the home furnishing component of Giorgio Armani’s lifestyle division. Armani/Casa represents a projection of Giorgio Armani’s concept of the ideal domestic environment, his dream of a perfect place: an intimate and sophisticated space, where one can relax surrounded by beauty expressed through the furnishings and objects of the home. Since the debut of the Logo lamp, the first home product created by Giorgio Armani in 1982, and the launch in 2000 of a complete home collection: Armani/Casa has been the chosen vehicle for the designer’s philosophy and aesthetic code in the world of interior design, contributing significantly to the global concept of the Armani lifestyle.
Since 2003, the Armani/Casa interior design studio has offered private clients and property developers a complete interior design service proceeding from first concepts to supervision of the project through to completion. The function of the studio is to develop, under the artistic direction of Giorgio Armani, creative solutions based on a scrupulous analysis of the architectonic background and design, as well as the cultural context and geographic location of the property concerned. The results of this approach can be seen in all projects that are unique in their aesthetic qualities and perfectly integrated into their environment in terms of style and values. The same commitment to research also dictates the selection of all the materials, colors and finishes for fit-out, as well as all built-in or made to measure units guaranteeing a unique result that meets the precise requirements of the client. Functions and emotions, values, and ideas are the fundamental of the synthesis achieved by Armani/Casa for the client: for and with him and her, they awaken and create evocations of place, memories of the time past, linked to different customs and attitudes.
Armani/Casa accompanies and helps the client make every choice, ensuring the formulation and execution of projects that are unique and unrepeatable in terms of both their aesthetic value and the total accuracy of the work in hand, resulting from the superb craftsmanship undertaken by Italian workmen and local specialists involved in the project.
This collection of imagery is a fascinating journey through some of the world’s most dynamic cities. It is a journey that takes in different cultures and inspires a variety of emotions, looking at ways of life and examining local sensibilities. It is a history of the introduction of innovations and a reflection of an aesthetic sense that redraws the boundaries of taste.
You will be introduced now to some of the Armani/Casa Interior Design Studio’s global projects that were shown in an exhibition at the Armani/Teatro during the last Milan furniture fair of April. Sketches, renderings, plans and cross sections,photos, scale models, layouts all reveal the breadth and richness of the studio’s stylistic research, both formal and material, and illustrate the studio’s working methods and the various phases that constitute the preparation of projects.
Giorgio Armani said: “For the past decade my Interior Design Studio has been working on outstanding projects all over the world, coming up with new creative solutions in which an aesthetic of luxurious simplicity is interpreted through the local culture and ethos. In this exhibition I wanted to present this very complex, wide-ranging experience, a voyage through innovation in hospitality and the dream of living, working with great masters of contemporary architecture.”
The exhibition represented an important milestone in Armani/Casa’s quest, which began in 2004 when Giorgio Armani surprised the world by signing a partnership with Emaar Properties PJSC. The company’s chairman, Mohamed Alabbar, had the intuition to contact the Italian designer, known for his passion for detail and endless striving for perfection, to add character and personality to the Burj Khalifa in Dubai, the world’s tallest building. It was to become home to the first Armani Hotel. This initiative was then repeated in Milan and in other cities, from Miami to Istanbul, from Mumbai to Manila, and from Tel Aviv to Chengdu and London. Indeed, the U.K. capital is the location of the latest project completed.
Building architect Skidmore, Owings & Merrill Llp (SOM)
Developer Emaar Properties
Year of completion 2010
The Armani Hotel Dubai, with its 160 luxurious rooms and suites, eight restaurants, shops, spa, and 144 Armani Residences, offers a whole world of harmony, privacy, and calm, giving the concept of comfort a whole new
look, which characterizes all the interiors designed by the Armani/Casa Interior Design Studio.
ARMANI HOTEL DUBAI - BURJ KHALIFA
Building architect Enrico Augusto Griffini, 1937
Developer Emaar Properties
Year of completion 2011
Giorgio Armani’s first architectural project in Milan, is the Armani Hotel in Via Manzoni, located in a historic Rationalist building designed by architect E.
Griffini in 1937. Every detail of the development expresses the Armani aesthetic, combining light, warmth, and beauty in a new form that is a contemporary
expression of hospitality.
ARMANI HOTEL MILANO
Building architectPei Cobb Freed & Partners
Developer Lodha Group
Year of completion 2018
In the world’s tallest residential building, the interior design of the various different types of residential units and of the large common areas creates a style perfectly integrated with India’s traditions and customs: Iconographic elements of Indian culture, such as the jali, are reinterpreted in a modern way to create
warm, cozy spaces characterized by unusual effects of light and shadow and the juxtaposition of original shapes and textures.
THE WORLD TOWERS - MUMBAI
Building architect Daniel Libeskind
Developer Century Properties
Year of completion 2018
In this project Armani/Casa is in charge designing the interiors of residential units and common areas of the Century Spire. The building’s bold structure,
which seems to open up at the tip like a bud, and the dynamism of the oblique lines of the façades provided key sources of inspiration for the development
of the interior concept. The design features all the comfort and elegance associated with the Giorgio Armani name, here sitting in perfect harmony
with the expressiveness of Daniel Libeskind’s architecture.
CENTURY SPIRE - MANILA
Developer Alchemy Properties
Year of completion 2015
In a historic townhouse built in 1863 and subject to strict heritage building regulations, Giorgio Armani came up with a truly contemporary plan that
nonetheless respects all the valuable original elements of the architecture. Indeed, he decided to showcase these with careful attention to their composition
and detail. The plasterwork, the cornices, and the stairway, with its highly decorative iron railings, have been restored to their original splendor, in perfect
harmony with the project’s modern spirit and use of today’s most advanced materials and technologies.
18 QUEEN’S GATE PLACE - LONDON
Building architect Pelli Clarke Pelli Architects
Developer Dezer Development and The Related Group
Year of completion 2018
The Residences by Armani/Casa are planned in a building of bold structural design built by César Pelli in Miami’s exclusive Sunny Isles Beach neighborhood. The interiors, which have been designed by the studio, reinterpret the art deco style associated with the city in a contemporary form, creating a color palette that pays homage to the hues of the ocean in all six types of residential units
and in a great variety of common areas and amenities.
RESIDENCES BY ARMANI/CASA - MIAMI
Building architect Metex Design Group
Developer Astas Holding
Year of completion 2012
The Maçka Residences is Istanbul’s most exclusive residential project. The three towers, with spectacular views over the Bosphorus, include
various different types of residential units and three big lobbies that have come to symbolize style in the city of Istanbul. The lobbies are characterized by
sculptural curved staircases winding through the double height of the space and majestic curved walls made using advanced technology.
MAÇKA RESIDENCES - ISTANBUL
Building architect Moshe Zur Architects
Developer Hagag Group
Year of completion 2018
The studio was asked to design the entrance lobby and the large sky lounge. The challenge here was how to give soul and character to spaces that are by nature
transitional areas where people don’t spend much time. The stylistic research and study of the icons of the city gave rise to the idea of using a stylized palm as a leitmotif in the design. The symbolic plant, rendered evanescent by skillful combinations of technologically
advanced materials, characterizes the walls of the entrance lobby, so that it appears to be an extension of the space outside.
HA’ARBA’A TOWERS - TEL AVIV
Building architect Aedas - Mudi - Cnhanjia - Mla+
Developer Mind Group
Year of completion 2016
The Art Residence, situated in the twin towers of a large multipurpose architectural complex, have a curved symbol on their façades that the designer took from the pattern of a fabric in his collection, giving the two buildings an iconic value. The interior design of the many different types of residences and the common areas pay homage to the
local culture, reinterpreting the theme of bamboo and the wave (water), key iconographic elements in this part of China.
ART RESIDENCE BY ARMANI/CASA - CHENGDU