MobileVideoOpen

Data Global

THE #1 GLOBAL MEDIA TECHNOLOGY COMPANY

ENABLING THE CONNECTED WORLD

Engage customers, discover new ones, expand brand value and grow business — with Verizon and AOL

>110M HandsetsI.O.T.Telematics

5G Nation’s #1 Network

MOBILE IS OUR DNA

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IN MEDIA & TECH

CULTURE

CODE

20102013

2014

2014

2014

2010

2010

2011

2012

2014

EMMYNOMINATION

20122013

2013

LAUNCH ON PBS

2014

FEATURED ON HBO

2014

LAUNCHES#BUILTBYGIRLS

2014

2015

2015

20152015Verizon

Purchases Aolfor $4.4B

2015

2015

2015

OUR JOURNEY

2015

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IN MEDIA & TECHAOL TODAY

MOBILE GLOBALVIDEO SCALE TALENT

70KMOBILE APPS

>450M

HOURS OFVIDEO

STREAMEDIN 2015

1M+VIDEOS FROM

PREMIUM PARTNERS IN

LIBRARY

20% OF REVENUE

46COUNTRIES

700MREACH

$3B+REVENUES

6000EMPLOYEES

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1.4KINTERNATIONAL

SALES &SUPPORT

CANADA - 137

UK - 504

FRANCE - 69

SPAIN - 29 ITALY - 26

NORDICS & NETHERLANDS - 45

ISRAEL - 93

GERMANY - 133

AUSTRALIA - 23

AUSTRIA

JAPAN - 87

IRELAND - 161

THAILAND

SINGAPORE - 43

WEST - 65

CENTRAL - 68

EAST - 147

NETHERLANDS

NORWAY

INDIA - 59

BRAZIL - 31

SWEDEN

PHILIPPINES

HONG KONGUAE

COUNTRIES

CHINA

280US SALES

& SUPPORT

SOUTH AFRICA

GREECE

MOROCCO

LUXEMBOURG

POLAND

VIETNAM

SOUTH KOREA

NEW ZEALAND

PREMIUM GLOBAL AD SALES

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CREATING VALUE

8

IN MEDIA & TECHCONTENT

AOL AND VERIZON HAVE THE LARGEST CURATED & ORIGINAL VIDEO LIBRARY ON THE WEB

10

IN MEDIA & TECHTRUSTED BRANDSOwned & Operated

Select Partners

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DISTRIBUTION

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SCALED AUDIENCES

• 700M monthly unique mobile visitors

• 200 unique mobile device platforms

• 70K mobile app pubs

• 2.5K premium video publishers

• 70+ of comScore’s Top 100

• MSN, Xbox, Outlook and Skype

• 20+ O&O sites

Extensive Reach Mobile Focus

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MONETIZATION

BRAND ADVERTISINGTV-like Experiences •Precision Targeting •Fighting ad-blocking •Server side video solution•Same quality for content and ads•Automated for operational efficiency•Any screen size or device•Global scale and reach•Attribution and Reporting

OUR TECHNOLOGY ASSETS

Scalable, Reliable, Global

Delivery Network

Data Management Platform

Advertising Platforms

for Advertisers

& Publishers

Content Syndication

& Monetizatio

n tools

Powerful Video

Platform

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VIDEO PLATFORM

PREPAREManage content inventory

DELIVERGlobal content delivery network

DISPLAYProvide content to end user

MONETIZEMonetize via simple, unified solution

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DATA MANAGEMENT PLATFORM

INGESTEffectively store and manage user data

MATCH Match across devices and supply sources

TARGETEffectively segment at individual level

MEASUREMeasure campaign effectiveness and attribute success

UNIQUE DATA ASSETS

Location Data

Where mobile consumers work, live, play, go. Their attributes, lifestyles and

interests

Mobile Data

What, when and how consumers do on their devices, sites they browse, apps they use. Interests & lifestyle

Demographic Data

Where consumers live, age range, gender, spending power, etc.

Response Data

What channels and messages people

respond to and when

Deterministic Identity on Mobile and Video

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ADVERTISERS PUBLISHERS

UNIFIED ADVERTISER & PUBLISHER PLATFORM

DATA

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PROGRAMMATIC ADVERTISING

PLANTarget effectively with rich data & insights

CREATECreate engaging, personalized formats

EXECUTEManage campaigns across all platforms (mobile, display, video, and TV)

MEASUREMeasure with advanced analytics tools

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PERSONALIZETarget audiences at individual level

LICENSEIdentify relevant 3rd party content

SYNDICATEDistribute content with transparency

MONETIZEMonetize via simple, unified solution

PUBLISHER SOLUTIONS

OPENConnect to maximum advertiser demand

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KEY BENEFITSAdvertisers• Automation and operational

efficiency• Personalization and targeting• Optimization and performance• Premium content• Global scale and reach

Consumers• Personalized content and

advertising• Consistent experiences

across channels/devices • Discovery of new and

relevant content• Consumption on demand,

anytime and anywhere

Publishers• Simplicity and

personalization• Highest quality and device-

agnostic delivery• Audience-building and

monetization• Open and fully transparent• Benchmarking of point

solutions

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RECENT PARTNERSHIPS

“Ad money, so one prevailing theory goes, is moving from TV to online video – and quickly. To get additional ad dollars, however, one big provider of TV content and a prominent digital-media outlet have decided to team up rather than getting dirty in a tug of war. Toyota Motor has signed on as the launch sponsor of a partnership unveiled in April that will stream video content from NBCUniversal’s various properties on AOL’s “On” outlet that works online, via mobile app and on sundry broadband outlets.”

“For AOL and its new parent Verizon Communications Inc. – which recently completed a $4.4 billion acquisition of the company – the Microsoft partnership will give it a lot more ad inventory to work with as it tries to become a bigger force in the digital ad industry. For example, AOL will now be able to put together more elaborate custom packages for brands that might include distribution on AOL’s sites, Microsoft’s MSN Web portal, and Xbox gaming consoles.”

“A+E Networks to Use AOL's Programmatic Platform in Massive DealIncludes ad buy across HuffPo, TechCrunch and more”