appcelerator & itexico + dawcons webinar sep/2013

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Enterprise ONE STOP MOBILE SOLUTIONS

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Enterprise

ONE STOP MOBILE SOLUTIONS

A G E N D A

•  Introduction

•  About Dawcons

•  About iTexico

•  Appcelerator Platform

•  Demo

•  Q&A

P R E S E N T E R S

Heidi Larsen, Sr. Director, Channels and Strategic Alliances @Appcelerator

She has a 20 year track record of success in high tech sales and marketing, and is

recognized as a dynamic professional adept at cultivating partnerships and building lasting

customer and partner relationships across global business sectors. 

Bert Grantges, Sr. Sales Engineer @Appcelerator

Passionate about technology, and in particular its applications in the mobile space. His

background started with development of web, desktop client applications, but soon

trended towards a focus on mobile applications and enterprise system integrations. An

accomplished technical sales leader, Bert is currently the Senior Sales Engineer for

Appcelerator, responsible for supporting enterprise customer and partner enablement.

P R E S E N T E R S

David Sandoval, Marketing Manager @iTexico

Young entrepreneur and online marketing specialist with more than 5 years of experience

in Tech Marketing. Currently leads the marketing, design and Appcelerator Titanium

training units at iTexico. He holds an MBA in Marketing by La Trobe University in

Melbourne, Australia.

Jorge Valadez, Chief Marketing Officer @Dawcons

He has more than 12 years of experience in sales and managing marketing activities for

tech companies. Jorge is an expert in executing business strategies aimed to accelerate

business growth across vertical markets using technology.

H A V E A Q U E S T I O N ? . . . A S K !

•  Use the chat box to submit your questions

•  Will address them at the end or during the demo stage

•  Spanish or English!

•  We’re ready to answer your questions J

A B O U T D A W C O N S

G E N E R A L I N F O

•  Jalisco based company founded in 2001.

•  Vast experience in industrial and services markets.

•  Registered as R&D Company with the National Council of

Science and Technology (Reg. No. 11125).

•  CMMI-DEV Level 3

•  Strategic partner of iTexico, an Austin, TX based mobile

company with a delivery center in Guadalajara, Mexico.

•  Stable and solid position in the mexican development

market.

S E C T O R S W E S E R V E

•  Pharmaceutical

•  Manufacturing

•  Food &

Beverages

•  Services

•  Automotive

W H A T W E D O

Custom made software design and

development

Software and middleware design and

development, under the CMMI level 3

best practices.

Mobile applications development

Design and development of mobile

applications (iOS, Android, Blackberry,

Windows Phone), under CMMI level 3

standardized processes.

Extended work teams

Experts working on-site based on a fix-

price scheme per month.

Technical Training and

Certifications

Mobile development official

training in Appcelerator Titanium

Technologies.

Specialized Technical

Consulting Services

Problem Diagnosis and Solving

of technical issues together with

performance improvement of

already developed systems.

Product Integration

Customer Integral System

KPI Online Forms

A B O U T I T E X I C O

A B O U T I T E X I C O

•  An IT and Mobile Solutions Company.

•  Over 65 professionals

•  HQ in Austin, Texas

•  Software Development Center in Guadalajara, Mexico.

•  Western Region Office in Silicon Valley.

•  Focus on Extended Technology Teams / Team As A Service

(TAAS) and Cross Platform Mobile Solutions.

•  Partnership with Appcelerator, IBM, Microsoft, Xamarin.

S E L E C T C U S T O M E R S

•  Bilingual expertise

•  In-house technical training programs

•  World class infrastructure

•  Agile development methodology

T E A M A N D C U L T U R E

CHALLENGE OF MOBILE

PC" Enterprise "Data"

Major Technology Disruptions 1990s - Today

Client/Server! Internet! Mobile!

PC"

Enterprise "Data"

Enterprise "Middleware"

Internet"

Explosion of!Devices!

Explosion of!Data!

Internet"

Characteristics!•  One-to-Many"•  Weak UX (HTML-based)"•  Server-centric computing"•  Global network"

Characteristics!•  One-to-One"•  Rich UX (introduction of GUI)"•  Distributed Computing"•  Local Network"

Characteristics!•  Many-to-Many"•  Rich UX (driven by mobile OSs)"•  Distributed computing"•  Global network"

Rise of User Experience!

•  Each platform has it’s own skillset, language, code base, developers, etc…

•  $95k+ $150K to build a v1 of Android or iOS app

•  Average time is 3 – 6 months

CONFIDENTIAL & INTERNAL

iOS Java C#

High Development Costs & Low Resource Utilization

CASE STUDIES

•  Needed an expert mobile team to build a mobile application suited for existing infrastructure and processes.

Tactical à Project

•  Provided a group of professionals with expertise in mobile and web development.

•  Crafted a gorgeous UI to compliment the architecture and programming.

Challenges

Jonathan Lead Developer

C A S E S T U D Y

Solutions

•  Needed a team to update existing application and provide performance analysis.

•  Client accepted re-design proposal to fit iOS7’s design paradigm.

Tactical à Project

•  Restructured and optimized existing code to radically improve performance.

•  Implemented best practices for easier future updates.

Challenges

Hugo Lead Developer

C A S E S T U D Y

Solutions

•  Need to offer a tablet based solution to create easy on location reports for real-estate

Tactical à Project

•  Created custom modules for generating on-device PDF files.

•  Carefully designed UX and UI elements for optimal user interaction.

Challenges

Tony Lead Developer

C A S E S T U D Y

Solutions

Company Confidential

A Partnership for a Mobile First World

The only platform built for a mobile first world

Company Confidential

The World’s Largest Mobile Ecosystem!

500,000!developers"

400 "ISV offerings"

100+!partners"

60,000!apps"

155M!devices"

1,400!customers"

World’s Most Deployed Mobile Platform!

The 2013 Magic Quadrant

Explosion of Devices! Explosion of Data!

Keys to Mobile Success!Master the Three A’s of the New Mobile Enterprise!

Apps! APIs!

Analytics!

Deliver amazing, cross-platform user experiences!Securely mobilize any data source!Improve ROI with real-time visibility across the mobile lifecycle!

Explosion of Devices! Explosion of Data!

The Appcelerator Platform !Master the Three A’s of the New Mobile Enterprise!

IDE"

App SDKs"

Pre-built APIs" New APIs"

Common Mobile Services"

Integrated Dashboard"

Automated"Testing"

User"Analytics"

Performance "Management"

Sync" Caching"

Security" Auto-Scale"

DEMO

E N D - T O - E N D L I F E C Y C L E E N G A G E M E N T

Application Strategy &

Architecture

UI/UX Design

Cross-Platform & Native Mobile Development

Website & Backend Development

Testing & Quality Assurance

Deployment, Maintenance &

Support

Company Confidential

BA

UX

UI

APP ARCH ENG TEST SUPPORT

DESIGN ARCH DEV TEST OPS MAINTENANCE

IT ARCH QA

DATA CENTER

MDM MAM

DEVOPS

SUSTAIN ENG

DATA ANALYTICS

PRODUCT MANAGEMENT

PARTNER ENGINEERING

CUSTOMER IT

AGENCY APPC

S P E C I A L I Z A T I O N S E X A M P L E

Company Confidential

BA

UX

UI

APP ARCH ENG TEST SUPPORT

DESIGN ARCH DEV TEST OPS MAINTENANCE

IT ARCH QA

DATA CENTER

MDM MAM

DEVOPS

SUSTAIN ENG

DATA ANALYTICS

PRODUCT MANAGEMENT

P E O P L E - S K I L L S

Q&A

NEXT STEPS…