apple story
TRANSCRIPT
Apple Story
Saturday, March 10, 2012
IntroductionSteve Jobs speaks out Apple Store SuccessThe Apple wayAnd some more...
Agenda
Saturday, March 10, 2012
IntroductionSteve Jobs speaks out Apple Store SuccessThe Apple wayAnd some more...
Saturday, March 10, 2012
3Saturday, March 10, 2012
1984
Saturday, March 10, 2012
2001
Saturday, March 10, 2012
2007
Saturday, March 10, 2012
What’s next?
Saturday, March 10, 2012
“But the best way to predict the future is
to invent it. "
Saturday, March 10, 2012
$ Revenue Billion
Saturday, March 10, 2012
Q2-2007
Q2-2008
$ Revenue Billion
Saturday, March 10, 2012
5.26
Q2-2007
Q2-2008
$ Revenue Billion
Saturday, March 10, 2012
5.26
7.51
Q2-2007
Q2-2008
$ Revenue Billion
Saturday, March 10, 2012
+44%
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$ Profit Billion
Saturday, March 10, 2012
Q2-2007Q2-2008
$ Profit Billion
Saturday, March 10, 2012
1.05
Q2-2007Q2-2008
$ Profit Billion
Saturday, March 10, 2012
1.05
0.77
Q2-2007Q2-2008
$ Profit Billion
Saturday, March 10, 2012
+33%
Saturday, March 10, 2012
Saturday, March 10, 2012
“I'd shut it down and give the money back to the shareholders."
Michael Dell - October 6, 1997
Saturday, March 10, 2012
"We're coming after you, you're in our sights."
Steve Jobs - November 10, 1997
Saturday, March 10, 2012
Jan 3, 2006 Market value $ Billion
Saturday, March 10, 2012
AppleDell
Jan 3, 2006 Market value $ Billion
Saturday, March 10, 2012
72.13
AppleDell
Jan 3, 2006 Market value $ Billion
Saturday, March 10, 2012
72.13 71.97
AppleDell
Jan 3, 2006 Market value $ Billion
Saturday, March 10, 2012
May 2, 2008 Market value $ Billion
Saturday, March 10, 2012
AppleDell
May 2, 2008 Market value $ Billion
Saturday, March 10, 2012
159.00
AppleDell
May 2, 2008 Market value $ Billion
Saturday, March 10, 2012
159.00
39.00
AppleDell
May 2, 2008 Market value $ Billion
Saturday, March 10, 2012
IntroductionSteve Jobs speaks out Apple Store SuccessThe Apple wayAnd some more...
Saturday, March 10, 2012
Steve Jobs speaks out
Saturday, March 10, 2012
The birth of the iPhone
Saturday, March 10, 2012
Saturday, March 10, 2012
Let’s make a great phone that we fall
in love with
Saturday, March 10, 2012
The smartest software guys said“Yes, we can!”
Saturday, March 10, 2012
What drives Apple employees
Saturday, March 10, 2012
We do what we are doing best and we love it.
Saturday, March 10, 2012
Why people want to work at Apple
Saturday, March 10, 2012
Under one roof
Saturday, March 10, 2012
Steve Jobsmanagement style
Saturday, March 10, 2012
Connect 100 people
Saturday, March 10, 2012
Finding talents
Saturday, March 10, 2012
“Are you going to fall in love with Apple?”
Saturday, March 10, 2012
Marathon meeting Monday AM
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dealing with roadblocks
Saturday, March 10, 2012
Make it easy for switcher.
Saturday, March 10, 2012
IntroductionSteve Jobs speaks out Apple Store SuccessThe Apple wayAnd some more...
Saturday, March 10, 2012
In the year 2000Steve worried about distribution.
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Apple store is the solution.
Saturday, March 10, 2012
Who is the best in retail?
Saturday, March 10, 2012
Mickey Drexlerformer CEO Gap
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Ron Johnsonformer VP Target
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20 prototype stores
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Designed based on product categoryby how company organized internally
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Redesigned1/4 products
the rest around interests
Saturday, March 10, 2012
Ask customers16 out of 18
Best experience...
Saturday, March 10, 2012
Saturday, March 10, 2012
Saturday, March 10, 2012
Instead of dispensing alcohol, we dispense advice.
Saturday, March 10, 2012
First 2 storesVA and CAMay 19, 2001
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Saturday, March 10, 2012
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Saturday, March 10, 2012
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Saturday, March 10, 2012
Saturday, March 10, 2012
Saturday, March 10, 2012
IntroductionSteve Jobs speaks out Apple Store SuccessThe Apple wayAnd some more...
Saturday, March 10, 2012
Saturday, March 10, 2012
Self educated
Saturday, March 10, 2012
Curiosity
Saturday, March 10, 2012
Innovate
Saturday, March 10, 2012
Passion for excellence
Saturday, March 10, 2012
Invest in R&Deven during the bad time
Saturday, March 10, 2012
Tie in with Hollywood
Saturday, March 10, 2012
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Saturday, March 10, 2012
Saturday, March 10, 2012
Learn from mistakes
Saturday, March 10, 2012
IntroductionSteve Jobs speaks out Apple Store SuccessThe Apple wayAnd some more...
Saturday, March 10, 2012
Great communicator
Saturday, March 10, 2012
Rehearsal
Saturday, March 10, 2012
A greatstory-teller
Saturday, March 10, 2012
Apple Story
Saturday, March 10, 2012
http://money.cnn.com/galleries/2007/fortune/0703/gallery.apple_store.fortune/6.html
http://money.cnn.com/galleries/2008/fortune/0803/gallery.jobsqna.fortune/
The Apple Way
Saturday, March 10, 2012
Saturday, March 10, 2012