(april 1 december 31, 2010)...2011/02/21 · fy09 top 5 bestsellers (apr. ‐dec. 2010) apr....

Results Meeting for 3rd Quarter of FY2010(April 1 ‐ December 31, 2010)

February 8, 2011

Nippon Television Network Corporation

Statements made in this presentation with respect to NTV' s current plans, strategies and beliefs as well as other statements that are not historical facts are forward‐looking statements. Such forward‐looking statements are based on management's assumptions and beliefs in light of the information currently available to it. These forward‐looking statements involve risks and uncertainties that could cause actual results to differ materially from those discussed in the forward‐looking statements, and therefore you should not place undue reliance on them. We do not intend to update these forward‐looking statements, whether as a result of new information, future events or otherwise, except as may be required by applicable laws.


FY2010 3rd Quarter Highlights

Upward earnings forecasts

Both consolidated and non‐consolidated profit increased while sales slightly decreased

Spot sales increased favorably

Continue reducing production costs


FY09 Apr. ‐ Dec.

FY10 Apr. ‐ Dec.

%

Net sales 223,366 222,884 △0.2

Operating profit 16,739 23,424 39.9

Recurring profit 19,938 30,087 50.9

Net income 12,274 16,788 36.8

Operating Results (Consolidated)


(Unit: Millions of yen)

FY09 Oct. ‐ Dec.

FY10 Oct. ‐ Dec.

%

Net sales 79,053 77,911 △1.4



Net income 5,804 7,552 30.1

Operating profit per company


FY09 Apr.‐ Dec.

FY10 Apr. ‐ Dec.

%

Net sales 196,331 192,721 △1.8



Net income 10,477 13,312 27.1

Operating Results (Non‐consolidated)



FY09Oct.‐ Dec.

FY10Oct.‐ Dec.

%

Net sales 67,017 66,399 △0.9



Net income 4,942 6,447 30.4

Sales revenue per business segment


FY09 Apr. ‐ Dec.

FY10 Apr. ‐ Dec.

In/Decrease

%

Total 152,668 156,672 4,004 2.6

Time 83,563 79,516 △4,047 △4.8

Spot 69,104 77,156 8,052 11.7

TV Broadcasting Revenue (Non‐consolidated)



FY09 Oct. ‐ Dec.

FY10 Oct. ‐ Dec.

In/Decrease

%

Total 53,678 54,781 1,103 2.1

Time 28,250 26,427 △1,822 △6.5

Spot 25,428 28,353 2,925 11.5


Events/Content Business Sales and Cost

Sales Cost

Events 4,119 3,729

BS, CS, CATV, Other 3,816 2,030

Rights 2,267 792

Overseas Sales 377 144

Media Commerce 8,550 7,724

Publications 492 410

Movies 5,426 4,716

VoD 857 903

Other 24 380

Total 25,928 20,828

(Unit: Millions of yen)FY10 Apr. ‐ Dec.


FY09 Apr. ‐ Dec. FY10 Apr. ‐ Dec. Increase %

70,464 69,296 △1,167 △1.7

FY09 Oct. ‐ Dec. FY10 Oct. ‐ Dec.

23,281 21,276 △2,004 △8.6

Production Costs (Non‐consolidated)




CAPEX and Depreciation


FY10 Apr.‐ Dec. CAPEX Depreciation

Consolidated 3.5 6.2

Non‐consolidated 3.1 5.6

FY10 Forecast CAPEX Depreciation

Consolidated 5.2 8.5


FY11 Forecast CAPEX Depreciation


(Unit: Billions of yen)


Segment Information (Results and Forecast)

FY10 ForecastContent business

Real estate business

Other Adjustment Consolidated

Net sales 292,100 7,200 2,600 △4,900 297,000

Operating expenses

261,890 5,370 2,640 △4,900 265,000

Operating profit

30,210 1,830 △40 － 32,000

Apr. ‐ Dec. Results

Content business

Real estate business

Other Adjustment Consolidated

Net sales 219,050 5,339 2,245 △3,751 222,884

Operating expenses

197,003 3,973 2,233 △3,751 199,459

Operating profit

22,046 1,366 11 － 23,424

(Unit : Millions of yen)


Sales Results and Forecast (Time)


Time FY09 FY10

October △14.8% 1.5%

November △10.1% △14.4%

December △20.4% △5.9%

Oct.‐Dec. △15.3% △6.5%

(%)


Sales Results and Forecast (Spot)


Spot FY09 FY10

October 4.1% 12.0%

November 5.7% 10.9%

December 4.8% 11.7%

Oct.‐Dec. 4.9% 11.5%

(%)


■ Record‐setting net sales (YTD) for April‐December

・Increased broadcast time at network affiliate stations・Popular‐selling items・Special programs garner popularity in addition to regular programming■ Future Strategies・ Incorporate more at network affiliate stations ,

especially during special programs・ Enrich regular programming (increase broadcast time of live studio broadcast)・ Increase customer satisfaction(i.e.: improve designated delivery

time/date system)

TV‐Shopping


Top 5 Bestsellers (Apr. ‐ Dec. 2010)FY09 Apr. – Dec.

FY10 Apr. – Dec.

Revenue 7,939 8,550

Profit 828 826

(Unit : Millions of yen)3rd Quarter sales and profit


FY09 Apr. ‐ Dec. FY10 Apr. ‐ Dec . Increase %

Net sales 15,956 17,084 1,128 7.1

Operating profit △1,802 73 1,876 －

VAP



Analysis

Factors contributing to increased sales

• VAP, who conducts consignment sales for TOY’S FACTORY, has released albums by leading artists, such as Mr. Children ➪sales have doubled yoy

Factors contributing to increased profit

• Decrease of VAP’s amortization of Minimum Guarantee (MG) (2.52 billion yen to 450 million yen); reduction of production costs (2.25 billion yen to 1.24 billion yen)

Forecast for 4th Quarter

• Planned DVD releases movies “BECK” and “Kimi ni Todoke,” Drama “Q10” and CD+DVD boxed set of “Star Tanjyo!”


Fiscal year Net sales Operating profit Recurring profit Net income

Consolidated 297,000 32,000 39,000 22,000

Non‐consolidated 259,500 28,000 33,000 18,000

FY2010 Forecast and Preconditions



2H FY

TV broadcasting revenue 2.0% 2.4%

Time △6.7% △5.4%

Spot 12.1% 11.9%

Production costs △9.5% △3.9%

Preconditions of TV broadcasting revenue and production costs

FY2010 Forecast


Viewer Rating Topics


NTV TBS CX EX TX

Difference between 1st

and 2nd place (Yoy)

All day ８．１６．５８．３７．３２．９ △0.2

② ④ ① ③ ⑤ （△0.2）

Prime time １２．５９．７１２．９１１．８６．０ △0.4

② ④ ① ③ ⑤ （△0.8）

Golden time １２．３９．５１３．０１１．２６．３ △0.7

② ④ ① ③ ⑤ （△1.1）

Non‐prime time ６．９５．６７．１６．０２．０ △0.2

② ④ ① ③ ⑤ （＋0.1）

Average Yearly Viewer Ratings for 2010 (01/04/2010 ‐ 01/02/2011)


Programming Strategies• Ongoing strengthening of

“structural programming reforms”

• Programming conscious of

fully digitalized era

Dominate core target viewership (all day, and golden and prime times)Further enhance the power of television

Themes of April programming reforms based on above strategies

TV takes the front row! Recapture top position!!

*Aggressive reform of All Day programming slot and strengthening of Golden and Prime times・Renewal of 33‐year long‐running program ”Zoom In!! SUPER”;Start of new program “ZIP!!”・Kiyotaka Nanbara to MC noontime infotainment program “DON!”

■Highlights of April programming reforms

■Yomiuri Giants baseball broadcast for upcoming season・Giants home games to be broadcast on CS, BS and terrestrial channels・Seven night games (1 less game) and 15 day games (1 additional game)

■Program distribution・Commence TV catch‐up service of ”DEKA WANKO –Ms. Detective vs. Police Dog‐ “ on NTV On‐Demand

■Production costs・Continue effective usage of budget

Reference Materials for Financial Results


Spot Sales (Oct. ‐ Dec.)


FY10 Oct. ‐ Dec. Share % FY09 Oct. ‐ Dec. Share %

1 Cosmetics/Toiletries 13.0 39.1 Cosmetics/Toiletries 10.4 10.9

2 Electronic equipment 11.7 25.7 Electronic equipment 10.3 △ 14.0

3Transportation/Telecommunications

9.6 51.6 Pharmaceutical 8.7 5.8

4 Pharmaceutical 7.7 △ 1.1 Alcohol 6.8 0.3

5 Automobile 5.5 10.5Box‐office/Entertainment

6.5 60.5

6 Non‐alcohol 4.4 60.1Transportation/Telecommunications

6.5 △ 5.2

7Wholesale/Department store

4.3 62.2 Service 6.2 39.2

8 Service 4.1 △ 19.3 Automobile 5.6 △ 15.4

9 Finance 4.1 8.9Foods (Dairy product/Seasoning)

4.4 23.4

10 Alcohol 3.9 △ 36.1 Record, CD and DVD 4.4 96.9

Other 31.8 17.1 Other 30.3 8.7

Total 100.0 Total 100.0


Overview of Management Policy 2010

(april 1 december 31, 2010)...2011/02/21 · fy09 top 5 bestsellers (apr. ‐dec. 2010) apr....

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