april 14, 2020 8:30 a.m. 10:00 a.m.– csb boardroom · 2020. 4. 14. · strategies, career...

Industry Workforce Committee MeetingApril 14, 2020

8:30 A.M. – 10:00 A.M.– CSB Boardroom

Attendees: Mike Menyhart (Chair), Kristin Bakke, Colleen Browne, Rohit Ghosh, Art Hoelke,

Elizabeth Huy, Jennifer Kenny, Traci Klinkbeil, Linda Miedema, Nancy Peltonen,

D. Travis Proctor, Janice Scholz, Terry Schrumpf, Julie Song

Agenda Page No.

Call to Order Mike Menyhart

Introductions

Public Comment

Presentation Brevard Recovery Works Grant

Wendi Bost

1 ‐ 4

Action Items

Approval of Industry Workforce Committee Minutes for January 14, 2020

Selection of Key Industries for Program Year 2020‐2021

Mike Menyhart

Don Lusk

5 ‐ 7

8 ‐ 10

Discussion/Information Items

Goal: Identify Current and Future Workforce Needs of the Business

Community and Create Solutions to Meet Their Needs

Objective 1: Implement Sector Strategies in Key Industry Sectors

o Outcomes in the Manufacturing Sector

o Outcomes in the HealthCare Sector

Healthcare Sector Strategy Update

o Outcomes in the IT Sector

APG IT Sector Strategy Updates

Judy Blanchard

Judy Blanchard

Megan Cochran

Gary Sulski

11‐12

13 ‐ 14

15 ‐ 17

Objective: 2 Support Additional Key Industries Through Sector Work

o Outcomes in the Aerospace/Aviation Sector

January Aerospace Workforce Workshop

Presentation

Judy Blanchard

18 ‐ 20

21 ‐ 22

Objective 3: Develop and Implement Overall Initiatives in Sector Strategies

o Educate the Brevard Community of CSB Services and

Sector/Industry Initiatives

AeroFlex Business Learning Event Presentation

o Conduct Outreach to Business Associations on Sector

Strategies – Quarterly (January – March) CSB Efforts &

Outcomes Presentation & Multimedia Outreach Matrix

Judy Blanchard

Judy Blanchard

Denise Biondi

23

24 ‐ 25

26 ‐ 36

Attendance Roster 37

Adjourn Mike Menyhart

Pursuant to the provisions of the Americans with Disabilities Act, any person requiring special accommodations to participate in this meeting is asked to

advise CareerSource Brevard at least 48 hours prior to the meeting by contacting Lyn Sevin at (321) 394‐0507. Persons who are hearing or speech

impaired can contact Lyn Sevin through the Florida Relay Service by dialing 7‐1‐1

Upcoming Meetings

April 2020

14th Industry Workforce Committee‐8:30am

28th Career Center Committee‐8:30am

May 2020

4th Governance/Finance Committee‐3:00pm

4th Executive Committee‐4:00pm

21st Board of Directors ‐8:00am

June 2020

No meetings

July 2020



August 2020

3rd Finance Committee‐3:30pm

3rd Executive Committee‐4:00pm

20th Board of Directors‐8:00am

September 2020

No meetings

October 2020



November 2020

2nd Finance Committee‐3:30pm

2nd Executive Committee‐4:00pm

19th Board of Directors‐8:00am

December 2020

No meetings

January 2021



February 2021

1st Finance Committee‐3:30pm

1st Executive Committee‐4:00pm

20st Board of Directors‐8:00am

March 2021

No meetings

April 2021



May 2021

3rd Finance Committee‐3:30pm

3rd Executive Committee‐4:00pm

21st Board of Directors Retreat‐8:00am‐12pm (TBD)

June 2021

No meetings

4/7/2020

1

Brevard Recovery Works

National Emergency Health Crisis

Opioid Substance Use

United States Department of Labor Grant

Serving Dislocated Workers

Those directly impacted and their family members

NORA D. VOLKOW, MDDIRECTOR,

NATIONAL INSTITUTE ON DRUG ABUSE (NIDA)

Addiction is defined as a chronic, relapsing

brain disease that is characterized by

compulsive drug seeking and use,

despite harmful consequences.

How is a disease defined?

Five Criteria for Disease

Classification

• 1. Pattern of Symptoms

• 2. Chronic

• 3. Progressive

• 4. Subject to Relapse

• 5. Treatable

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4/7/2020

2

Facts

It is estimated that were 534,000 overdose related deaths in the U.S. this past decade.

The epidemic has overtaken both car crashes and gun violence as leading causes of deaths nationwide, and it now causes far more deaths every year than AIDS did at its

peak.

US drug overdose deaths in this decade exceed the number of battle deaths the country suffered In World War I and World War II combined.

Facts

More than 23 million Americans in long term recovery.

They hold jobs, are neighbors and contribute to society.

We want to support these individuals, and their family members, in helping to maintain recovery.Meaningful employment is a critical pillar.

Emergency Medical Services Controlled Substance Overdose ReportSecond Quarter 2019

April – June

Ron DeSantisGovernor

Scott A. Rivkees, MDState Surgeon General

• One of 6 critical impacted Counties in Florida

• 7.73 Overdoses per 10K

• 9 Fatalities

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4/7/2020

3

Key Goal

Educate the Community and Employers about this

“Hidden Talent” opportunity.

Sample Talent We Have Served

• Participants with 4 year degrees

• Participants with various credentials including welders, phlebotomists, mechanics, and more

• Some in training for CPT and other Career changes

Family members and those directly impacted are from a variety of socio-economic backgrounds and look like us

The Lunch Room

An insightful film that demonstrates

“Recovery is Good Business”

https://recoveryisgoodbusiness.wordpress.com/the-film/

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4/7/2020

4

Key Goal

Provide resources and assistance to public and non-profit agencies.

Samples of Synergy

CIRCLES OF CARE, INC.YOUR CHOICE FOR QUALITY BEHAVIORAL HEALTHSERVICES

Brevard Opioid Task Force

QUESTIONS?

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CareerSource Brevard Industry Workforce Committee

January 14, 2020

Minutes

Members in Attendance: Mike Menyhart (Chair), Art Hoelke, (via teleconference), Elizabeth Huy (via teleconference), Jennifer Kenny, Traci Klinkbeil (via teleconference), Nancy Peltonen, Janice Scholz, and Patricia Stratton (via teleconference) Members Absent: Kristen Bakke, Colleen Brown, Rohit Ghosh, Dr. Linda Miedema, Travis Proctor, Terry Schrumpf and Julie Song Staff in Attendance: Jana Bauer, Denise Biondi, Judy Blanchard, Megan Cochran, Lisa Fitz-Coy, Clinton Hatcher, Thomas LaFlore, Don Lusk, Marci Murphy, Lori Robinson, Marina Stone and Gary Sulski Guests in Attendance: Caroline Joseph-Paul and Patrick Mele from the Career Center Call to Order: Mike Menyhart (Chair) called the meeting to order at 8:34am at CareerSource Brevard (CSB). Introductions were made. Public Comment: There was no public comment. Action Items: Approval of Workforce Operations Committee Minutes of October 15, 2019 Motion to approve the Minutes from the October 15, 2019 meeting was made by Jennifer Kenny, Janice Scholz seconded the motion. The motion passed unanimously. Discussion/Information Items: Outcomes in Manufacturing Sector Updates, activities, collaborations and partnerships in the Manufacturing Sector were shared. Manufacturing Supervisory Training Curriculum Review Staff shared the proposed course curriculum developed by Eastern Florida State College (EFSC) for the industry requested Introduction to Supervisory Training Course. Please reach out to Lori Robinson to provide any input to be shared with EFSC. Janice Scholz asked for volunteers for the advisory board for Brevard Public Schools upcoming

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welding program slated to open in the Fall of 2020 at Astronaut High School. This program will offer MIG and TIG certifications. Art Hoelke volunteered for the advisory board and shared that industry can help with supplies. Nancy Peltonen joined the meeting. Heathcare Sector Strategy Grant Update SMART goals were established for performance metrics. Goals were met, activities and results through December 31, 2019 were shared. In October 2019, CSB received a grant extension of one year. Competency Model Analysis Presentation Staff shared a Competency Model Analysis on the clearinghouse, framework, gap analysis and models in action. This Model supports industry Career Pathway development. APG IT Sector Strategy Updates The America’s Promise Grant (APG), in partnership with local IT employers, is to understand the training needs necessary for their successful hires, identify a training partner, create a workforce partnership among cohorts and create increased opportunities to get career seekers gainful employment. A CSB November Consortium gathering brought together 50+ of our partners to again revisit the workforce challenges and see if there were any changes since the grants inception. Ideas were shared and noted. Building an Employee Presentation Staff shared a presentation on the benefits of “Building an Employee’ vs. ‘Buying an Employee’. The presentation was also shared at the December Space Coast EDC meeting. Aerospace Workforce Workshop Presentation A presentation of the Aerospace Workforce Workshop held in October 2019, was shared, showing a recap and outcomes of the workshop. Educate the Brevard Community of CSB Services and Sector/Industry Initiatives Staff shared activities that took place in the last quarter to fulfill the strategies of Objective 3. Marci Murphy introduced Thomas LaFlore as the new Industry Relations Manager.

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Conduct Outreach to Business Associations on Sector Strategies – Quarterly CSB Efforts & Outcomes Presentation and Multimedia Outreach Matrix A review of social media, direct email marketing and paid advertising was reviewed. Media relations and press coverage, collateral, website and state co-op programs were shared in the PowerPoint presentation. Industry Relations Performance Infographic (PY 19-20/Q1 & Q2) An infographic was shared showing the first two quarters of this program year’s outcomes and successes from the Industry Relations Department. Adjourn: There being no further discussion or business, Mike Menyhart adjourned the meeting at 10:01 am. Respectfully submitted, Reviewed by, _{signature on file}___ _01/29/20______ __{signature on file}_______ __01/29/20__ Marina Stone Date Mike Menyhart, Chair Date

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April 14, 2020

Action Brief

Selection of Key Industries - Program Year (PY) 2020 – 2021

Background

CareerSource Brevard (CSB) periodically reviews Key Industries by researching and analyzing Labor Market Information (LMI) provided by various sources. The Industry Workforce Committee (IWC) is provided this information in order to garner a business perspective on the Key Industry selection and to make recommendations to the CSB Board of Directors regarding any adjustments. The selection of Key Industries allows for CSB to deploy limited resources and social capital in a manner to optimize prospects for success. Most of the identified industries represent those which offer the best promise for overall economic growth by attracting and retaining high skill, high wage and value-added jobs. Key industries can also represent those that require our focus due to major workforce issues, sector strategies, career pathways and other job-driven, industry focused initiatives. A quick look at the workforce situation in Brevard will set the stage for reviewing Key Industry information. Brevard County’s jobless rate decreased to 2.7% from 3.2% comparing December of 2019 to December of 2018. Brevard’s unemployment rate is slightly above the statewide rate of 2.5%. There are 283,078 persons in the labor force and 7,691 who are unemployed. Out of 67 counties in the State of Florida Brevard ranks 33 in terms of unemployment rate. Another trend that has been watched closely is the increased Labor Force Participation Rate (LFPR). LFPR is the estimate of the share of the population actively engaged in the labor market. Based on the December 2019, State of Florida DEO LMI Data Release, Brevard has seen an increase of an additional 5,965 persons who have begun looking for a job compared to the same time in the previous year. This continues a 5 year trend in increased labor force. This increase to the labor force can be attributed to an improving economy which leads to less persons being discouraged over the prospects of finding a job. Other factors can include improvements in health, reduction of personal barriers, changes in family responsibilities, decision to not continue with schooling and deferral of retirement.

Discussion

The following tables contain the history and trends of employment growth by industry from 2015 through 2019 and the selected Key Industries over this time period. The following trends are noted:

Industry Trend Summary Manufacturing, , Education & Health Services, Leisure & Hospitality Construction, Financial Activities, Other Services Government, Trade, Transportation,

& Utilities, Professional & Business Services, Information None

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* The Other Services (except Public Administration) sector comprises establishments engaged in providing services not specifically provided for elsewhere in the classification system. Establishments in this sector are primarily engaged in activities, such as equipment and machinery repairing, promoting or administering religious activities, grant making, advocacy, and providing dry-cleaning and laundry services, personal care services, death care services, pet care services, photofinishing services, temporary parking services, and dating services.

The analysis includes a review of economic development priorities as required by DEO. This guidance requires alignment with the Florida Targeted and Infrastructure industries as well as other local economic development priorities. We have included the priorities of Enterprise Florida as well as local priorities from Space Florida and the Economic Development Commission of Florida’s Space Coast. Our analysis indicates that our key priorities are aligned with 85% of the state and local priorities.

Recommendation

Staff recommends the following Key Industries:

Employment by Industry Not Seasonally Adjusted / Over-the-Year Percent Change

Industry

2016 2017 2018 2019 2020 Florida

% Brevard

% Florida

% Brevard

% Florida

% Brevard

% Florida

% Brevard

% Florida

% Brevard

%

Construction 6.8 -3.0 5.2 2.7 9.0 13.3 4.7 7.9 2.4 22..55 Manufacturing 2.8 2.0 2.7 2.8 4.4 3.9 2.8 7.7 4.5 99..55 Trade, Transportation & Utilities

2.4 3.3 2.1 2.9 1.7 1.3 1.7 3.8 1.1 22..00

Information -1.4 -10.5 -0.3 10.0 2.0 4.3 1.8 3.8 -4.8 --33..66 Financial Activities

2.5 1.3 3.8 4.2 2.4 2.6 2.9 2.4 1.3 11..11

Professional & Business Svcs

4.3 3.0 3.2 -1.7 4.3 -2.9 4.4 6.1 2.6 --22..00

Education & Health Svcs

3.8 5.3 4.1 2.6 1.5 -0.6 3.0 3.1 4.0 33..88

Leisure & Hospitality

3.9 3.3 4.4 3.4 1.0 -1.9 1.9 1.1 4.0 33..66

Other Services* 3.3 3.7 2.5 2.5 4.1 2.3 2.5 3.5 2.2 11..11 Government -0.5 -1.7 1.1 0.0 1.0 0.0 0.1 1.8 1.2 11..44

Selected Key Industries for Brevard 2015-2016 2017-2019

Aviation & Information Technology Manufacturing Logistics, Transportation Distribution, Maritime & Construction Health Care, Professional & Business Services Leisure & Hospitality

Manufacturing Aviation & Aerospace Information Technology Health Care Logistics, Transportation Distribution Construction Leisure & Hospitality

See Last Page for Info.

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High Skill - High Wage

Key Industry Sector Strategy

CareerSource Brevard

Role

Rationale

Aerospace & Aviation

LEAD • Aviation is a growing industry in Brevard. • Increased opportunities in Aerospace • AeroFlex Pre Apprenticeship

Manufacturing

Stakeholder Currently

Supporting the EDC

MASC Efforts

• Convening of the AIM Sector Strategy • Local concerns and statewide focus on

advanced manufacturing

Information Technology

LEAD • Local concerns over availability of information technology workers.

• Focus of the IT Sector Strategy • Centerpiece of the USDOL America’s Promise

Grant Health Care

LEAD • Demand area for occupational training by CareerSource Brevard job-seeking customers and Business Customers.

• Development of the Health Sector Strategy • Long-range prediction models showing future

needs

OOtthheerr KKeeyy IInndduussttrriieess

Key Industry Rationale

Logistics, Transportation

Distribution

• Port Canaveral development of container and shipping industry and expanded cruise service. Maritime activity continues to develop

• Career Ladders available for some Re-Entry customers and other special populations.

Construction • New housing communities, growth and repurposing of older buildings evident throughout Brevard County

• The boom of the FL Space Coast forecasts a need for additional infrastructure to support occupants.

• Career Ladders available for Re-Entry customers and other special populations.

Leisure & Hospitality

• Long term growth predicted. • Identification of career ladders & wage projection within the

industry. • Tourism is a significant industry in Brevard County and based

on local and State data, will continue to be a major jobs creation source.

• Good starting point for Re-Entry Customers and other special populations.

Action

Review and approve staff recommendation of the Key Industries for PY 2020-2021 for inclusion on the consent agenda of the next Board of Directors meeting.

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Industry Workforce Committee Goal: Identify current and future workforce needs of the business community and create solutions to

meet their needs.

Objective 1: Implement Sector Strategies in Key Industry Sectors

Strategies Actions Timeframes Status

Effective

implementation

and outcomes in

the

Manufacturing

Sector

Marketing

campaign around

the value of the

trades industry so

that more career

seekers will

consider this as a

viable career

pathway

Ongoing VP of Industry Relations participated on a

Manufacturing Training and Apprenticeship

Pathways panel hosted by the EDC and MASC

at the February 12th MASC member meeting,

highlighting the Aero‐Flex Pre‐Apprenticeship

training program offered by CSB.

CSB Business Liaison and Career Center Staff

continue to collaborate with the EDC to better

leverage CPT student and graduate

participation in the OJT program or job

placement assistance.

o Since CPT program inception (2016)

CSB has hosted/supported 16 recruiting

events dedicated solely (or a portion of

the time) to CPT graduates with

multiple manufacturers.

o Since program inception (2016) CSB has

funded $260,825 in manufacturing OJTs

for jobseekers into employment and

$106,494 in ITA training scholarships

(CPT and industry related trainings).

CSB Business Liaison met with EFSC

TechHire Grant Manager to coordinate

partnership in assisting with setting up

industry panel presentations for current

students enrolled in the Soldering and

Machining certificate programs. Also working

together on identifying job opportunities or

Work Based Training options for qualified

students with manufacturing employers.

CSB Business Liaison supported an outreach

to manufacturers for job fairs and held one

Recruiting Event for manufacturer in Cocoa

with multiple jobs (Diamondback, 15 jobs and

27 attendees, multiple hires).

CSB Business Liaison introduced to the new

FloridaMakes Business Advisor for MASC and

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working on how we can collaborate to assist

Brevard County manufacturers.

CSB Business Liaison and VP of Industry

Relations, FloridaMakes, and MASC met for

quarterly meeting to share updates in

respective organizations and efforts to assist

manufacturers, including new issues due to

COVID‐19 pandemic.

Effective

implementation

and outcomes in

the Healthcare

Sector

Develop and

implement a plan

to sustain the

Healthcare Sector

Strategy

Ongoing Healthcare Sector Strategy Grant Updates – See

Information Brief

Effective

implementation

and outcomes in

the IT Sector

Develop and

implement a plan

to sustain the IT

Sector Strategy

Ongoing APG IT Sector Strategy Updates – See

Information Brief

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April 14, 2020

Healthcare Sector Strategy Information Brief

Healthcare Sector Strategy Grant Update: Below is a chart reflecting Quarter 15 performance of the SMART goals for Addendum 5 of the Healthcare Sector Strategy the grant.

Quarter 14 10/1/2019-12/31/2019

Quarter 15 1/1/2020-3/31/2020

Quarter 16 4/1/2020-6/302020

Quarter 17 7/1/2020-9/30/2020

Performance Measure 9/30/2020

HHA Training and Employment

Goal 0 7 7 6 20

Actual 0 6 (completed training)

6 (completed training)

METCA – ECC Recruitment Fair

Goal 0 1 0 1 2

Actual 0 1 1 4 TABE Bootcamps & 2 TEAS Prep Courses

Goal 0 15 15 20 50

Actual 18 12 30

LCAN Stakeholder Recruitment

Goal 1 1 1 1 4

Actual 1 1 2

Incumbent Soft Skills Training

Goal 0 5 5 5 15

Actual 0 14 14

Efforts made to fulfill the goals: • Six HHA candidates from Macedonia Education Technology and Career Academy –

Elderly Compassionate Care (METCA-ECC) made it through to the scholarship selection process and competed training on 3/31/2020.

• CareerSource Brevard’s (CSB) intake process was evaluated during this first training cohort scholarship submission. The process was subsequently amended to be more in line with programmatic training programs. Future scholarship requests will follow the amended process.

• METCA-ECC held their Healthcare Recruitment Fair on January 16, 2020. The event was supported by CareerSource Brevard and Brevard Healthcare Workforce Consortium (BHWC) partner Goodwill. Of the thirty seven candidates who attended the event, eight were interested in HHA training, six in CNA training and twenty-three in LPN training.

• METCA-ECC organized a TABE Boot Camp in collaboration with BHWC partner Brevard Adult Education to serve twelve students in February.

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• CSB met with the AARP Foundation to form a partnership to combine resources to train low income seniors aged 55 and up as HHAs.

• The BHWC Soft Skills Committee and CareerSource Brevard sponsored a Business Learning Event, The Keys to Talent Management on February 6, 2020. The intent was to strengthen the leadership skills for supervisory-level employees in the healthcare industry to promote patient care quality and workforce retention. Michelle Burke, Executive Advisory, Maven Maker of Engagement & Influence with Bossibly and Kathy Knowles Executive Advisory, Recruiting and Hiring Strategist with Intuitive Strategies presented the information to a group of eighteen attendees and the information was well received.

Healthcare Sector Data Project Under Consideration: CareerSource Florida is considering funding a research project in partnership with the Florida Center for Nursing on nurse supply and nurse education programs statewide and workforce region level.

• The Education Program data would include accreditation status, capacity, graduations and NCLEX passage rates. The LPN, RN and APRN supply data would include demographics, education level achieved and employment settings.

• The distribution would include 1 statewide and 24 regional reports, summary documents and statewide and regional presentations. This data would help identify high and low performing regions which would create opportunities to learn best practices from high performing regions.

CareerSource Florida solicited input from CSB and other regions. We are in support of this Healthcare Sector research and provided the following recommendations:

• The Brevard Healthcare Workforce Consortium looks at the research and Florida Center for Nursing has presented to our group several times over the years. It would be valuable to have the data drill down to the regional level.

• To help identify ways we can strengthen our nursing programs and increase student accessibility and success, it is important to understand the student demographics being served in each setting. Data shows that NCLEX passage rates of public programs were above the national average and average passage rates for private LPN programs were more than 10 percentage points lower than the national average (Florida Center for Nursing 2019 Annual Report). If possible, please include institution specific data (public, private, non-profit, for-profit) on their student demographics to include race, ethnicity, socioeconomic status, gender and age along with graduation and NCLEX passage rates.

• There is a high demand for Nursing Assistants and the Prometric certification testing process is cumbersome and delayed testing prohibits positive pass rates. Scrutiny is needed here.

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April 14, 2020

Information Brief

APG IT Sector Strategy Updates From the beginning, the America’s Promise Grant’s goals have been to use the sector strategy to discover the leaders in our IT community that would help us sustain the grants efforts beyond the four years. Our earliest attempts at creating this started with identifying and solidifying our IT key partners. Of these key groups involved, Employers, Trade Associations, Chambers, Economic Development, Education, Government and Faith Based/Community Organizations, no clear leader has stepped forward or presented themselves as a single entity to continue the Consortium’s efforts. Understandably, the commitment of the time necessary to carry the torch is obstructed by the demands of their own client’s needs. This is something we’ll have to overcome to sustain our Consortium’s efforts. An IT advisory council seems to be the industry trend for this. The grant’s total served participants goal of 400 will be met early. This leaves securing employment which is currently at 75% of goal, as the focus through the end of 2020 when the grant ends. Our grants focus remains targeted on unemployed or underemployed and those facing employment barriers. Two areas we’ll direct our attention on to reach employment numbers are, one getting participants through the coursework and passing the industry certification exam and two creating as many opportunities for jobseekers and employers to meet. Communication and coordinated efforts from all CSB teams, Career Counselors, Business Services and Program Staff are: Update of Current Activities

• Networking between employer and jobseeker comes in the form of Job Fairs, Coordinated Meet and Greet’s, Local Association Meetings, Internships and the jobseekers own efforts to get in front of employers. We’re coordinating internship opportunities through the four local Chambers of Commerce. IT associations recognize the benefits of including our jobseekers, which are future IT employees, in their monthly gatherings. Groundswell, our local technology incubator, is committed to offering our jobseekers their space for networking with IT knowledge experts in the area.

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• Business Services efforts have increased OJT’s, EWT’s and Individual Training program opportunities with local employers. These have succeeded in demonstrating our jobseekers capabilities and skills, while simultaneously offering them the IT experience necessary to secure employment. Whenever possible, our targeted “Help Desk” graduates are being selected for these opportunities.

• The EDC as a partner has continued to support a future joint event with CSB that

offers all of their partners, namely those from their Manufacturing Association of Space Coast (MASC), Aerospace, Aviation and National Security Council, Innovation Council and others, to all participate in an APG “Cybersecurity Certification” awareness gathering. This will help meet the impending demands and changes for NIST 800-171 cybersecurity compliance that is mandatory for dozens of key DoD Contractors. This is crucial in supporting the county’s business ecosystem, as the prime contractors are additionally helping our small to medium sized DOD subcontractors’ as they simultaneously meet these standards, giving them the continued ability to bid on future business. Joint marketing efforts in a Web presence as we continue in the design and the promotion of our regions Information Technology competencies, support, and educational leadership.

• Due to the COVID-19 disruption we cancelled our April APG Consortium/Reverse Job Fair. Instead, in May, a Virtual Reverse Job Fair will be conducted for 20 APG trained graduates. Using our Optimal Resume suite, jobseekers will create a 2-3 minute introductory video or elevator pitch about themselves. This may highlight quantifiable achievements, skills, projects and experience, tailored for the role they're applying for. They might illustrate a challenge and how their skills helped resolve it. Accompanying this video would be a resume, photo of certification or any other demonstration of success. The video will also serve as a SoftSkills demonstration to the employer. The employers, with posted jobs in our Employ Florida system will be invited to view these candidates’ videos 24/7 for a particular period of time. It’ll be available for any of the employer’s associates to also view, department manangement, other HR staff etc. Employers are going to be encouraged to view them for placement, or if not, at least to offer some suggestion/feedback to the jobseeker for preparation for future job searches. Career Counselors will be working with jobseekers and Business Service with employers. Follow-up with employers will be to solicit feedback about the process, and the candidates, and to make an effort to lobby for a jobseeker’s employment. A second level of interview for employers will give them an opportunity to ask questions of jobseekers in an arranged two-way Video Conference. We’re continuing to create opportunities for APG graduates to find employment.

• Education Partners Involvement covers both secondary and post-secondary education partners. We continue to be part of multiple college’s advisory councils, speak to their IT graduates and solicited their enthusiastic support of our impending IT apprenticeship program. Involvement in this increases colleges exposure to both

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highly sought after key employers and STEM students, supporting their goals to keep our talent from leaving this area. The Brevard School District continues to solicit our support for identifying and implementing IT curriculum, industry certifications’ selection, and IT occupation roadmaps and pathways. We’re currently working with the Cybersecurity Academy in the Brevard Public Schools to create an assessment and interest tool to use in the middle school to attract attention to and admission of their Cyber Academy.

• Per our employers, CompTIA remains the primary industry recognized IT

certification. A recent partnership with Google has presented us with the Google IT Support Professional Certificate which can serve as an adjunct training that simultaneously continues to prepare students for the CompTIA certification exam and can be used to gauge a jobseeker’s or student’s interest in the IT field. Google has engaged with us to integrate their program into all of our education partner’s offerings.

• Recent networking with Faith Based Groups has succeeded in enlisting pastors

combined support for an area wide referral program “Jobs in June” that will culminate with our annual June Job Fair, our largest and most successful job fair of the year. This serves to promote IT into what was a difficult group to reach, those that are underemployed, facing employment barriers and are underrepresented in the IT field. It is expected that we could add 100’s of jobseekers through this collaborative effort.

Grant Performance to Date:

Performance Metric

Grant

Required Outcome

Performance Data from most recent Quarterly Report

3/31/2020 Total Participants Served 400 398

Total Participants Enrolled in Training Activities

400 380

Total Participants Completing Training Activities

360 302

Total Participants Completing Training and Receive a Degree or Credential

320 276

Total Participants who Complete Training and Obtain Employment

270 219

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Objective 2: Support Additional Key Industries through Sector Work

Strategies Actions Timeframes Status

Effective

implementation

and outcomes in

the Aerospace

and Aviation

Sector

Ongoing Presentation on Aerospace Workforce

Workshop

In support of the statewide strategic

workforce support plan for Lockheed, VP of

Industry Relations and Aerospace Business

Liaison are participating in bi‐weekly

meetings with CSF and representatives from

the other CareerSource regions that support

Lockheed. Locally, the team met with the

Deputy Site Manager for all Brevard

programs that was instrumental in

connecting CSB to the proper Orion and Fleet

Ballistic Missile recruitment staff. Follow‐on

meeting with this staff is in process.

Aerospace Business Liaison continues to

attend the North Brevard Economic

Development Zone Board Meetings to

provide workforce support services to current

and future businesses located in the Zone.

Aerospace Business Liaison continues to

attend and present workforce programs to

those students attending EFSC’s Aerospace

Technician AS Program information sessions.

Staff facilitated a dedicated recruiting event

in the Titusville Career Center for SpaceX

this quarter, resulting in several direct hires.

Staff coordinated and hosted a jobseeker

workshop in our Rockledge Career Center

that was presented by HR Management of

Embraer on the subject of ‘Branding Yourself

for the Employer’ – this will be an on‐going

partnership.

Aerospace Business Liaison has been asked

to join the Melbourne Regional Chamber of

Commerce Engaged Youth Professionals

Committee and will represent CSB going

forward.

Outcomes in

Building an

Employee

Initiatives

Development of

Competency and

Work Based

Learning Programs

Ongoing Presentation on Aero‐Flex Business Learning

Event

CareerSource Brevard and the Brevard County

School District’s Adult Education program has

been coordinating with existing Registered

Apprenticeship (RA) programs in the Local

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Workforce Development Board (LWDB) Area

13 for the last 12 months to expand the

number of participants who select and succeed

in apprenticeships. This collaboration has

assisted in creating the Brevard Adult

Education Pre‐apprenticeship Program to

support Building & Construction trades.

CareerSource Florida recently awarded CSB with

a $100,000 grant to fund the efforts.

Cohort #2 has 10 students who have

stayed actively engaged. This group is set

to graduate in July. A third cohort began

in Feb 2020 at the BPS Cocoa location. A

total of 27 were accepted, with 18 staying

actively engaged. Due to COVID, this

class is moving to a virtual platform. CSB

is working with local employers to

develop work experience opportunities

for all three cohorts.

CareerSource Brevard (CSB) in partnership

and collaboration with CareerSource Palm

Beach (CSPB) intend to replicate a very

successful, employer‐driven pre‐

apprenticeship program that has been proven

to support industry needs in California. A

grant request was awarded by CareerSource

Florida for $149,129. A planning grant for

$125,000 was submitted in support of a

FloridaMakes grant submission to the U.S.

Department of Commerce National Institute of

Standards & Technology (NIST) to support the

efforts of the Aero‐Flex grant above.

CSB was notified of the FloridaMakes grant award

on September 10th. Grant contract has been

executed and performance timelines and

associated outcomes have been developed.

CSB has enrolled, and trained three

apprentices to date through our first pilot

cohort. Two have been gainfully employed

and Career Counselors are actively job

developing the third. An additional cohort

was scheduled for March 23rd when COVID‐

19 interrupted services earlier in the month

and operations were closed to the public

while we worked diligently to put virtual

services for both jobseekers and employers

into place. The positive note is we have 15

applications in the que for vetting and

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assessment due to our outreach efforts and

with the influx of new jobseeker enrollments

(over 2,900 for our region in March alone)

into our database searching for new

opportunities, this opens the pool of

potential qualified trainees in the future.

With the FloridaMakes grant funds, CSB

Communications staff have developed and

delivered a comprehensive strategic outreach

campaign and supporting collateral for both

employers and jobseekers. Industry

Relations staff as well as Career Center staff

now have these tools in hand to support

employer and jobseeker awareness,

engagement, participation and partnership.

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4/7/2020

1

January 30, 2020Aerospace

Workforce Workshop

• Port Canaveral Authority – Commission Meeting Room

• 8:30 am – 11:30 am• Breakfast & Networking for

the First Half Hour• 21 Employers; 16 Partners• Three Priorities Identified in

October:– Develop Career Pathways– Define Needed Training Programs and Associated

Funding– Drive the Talent to the Industry through a Strategic

Outreach & Communications Plan

Workshop Agenda

• Consortium Consensus was to Start with Career Pathways Identification

• Pathways are Needed to Support Training Programs and Outreach Plan

• Breakout Groups Focused on:– Entry Level Needs

– Mid Level Needs

– Senior Level Needs

Strategic Breakout Sessions

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4/7/2020

2

• Staff Currently Developing Deeper Foundational Pathways for Identified Occupations

• Will be Shared with Educational Providers for Review & Regional Input

• Sent to Employers for Vetting

• Reconvene Consortium to Begin

Working on Training and Outreach Plan

Next Steps

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Objective 3: Develop and Implement Overall Initiatives in Sector Strategies Strategies Actions Timeframes Status

Educate and recruit critical partners for Sector Strategies

Educate the Brevard Community on CSB Services and Sector/Industry Initiatives

Ongoing • VP of Industry Relations participated on an Apprenticeship for Talent Development panel hosted by the International Economic Development Council in Orlando on February 10th at the request of CareerSource Florida. Accompanied by representatives of Lockheed Martin and Northrop Grumman, presentations centered on the Aero-Flex Pre-Apprenticeship training program and how CSB is partnering with these employers to help develop technical and engineering talent to support the Aerospace Industry.

• New Study by AdvisorSmith indicates that Palm Bay, Florida was ranked as the Number 4 large city in the U.S. where manufacturing is thriving. Ranking #24 among cities of all sizes, beating out Ocala (#55) and Naples (#60). Major manufacturing industries in Palm Bay include defense and semiconductors.

• The Palm Bay-Melbourne-Titusville Metropolitan Statistical Area (MSA) has landed Number 10 on the Milken Institute’s Best Performing Cities 20202: Where America’s Jobs are Created and Sustained. This year’s ranking solidifies the Space Coast in the competitive rankings of cities such as Seattle, Austin, San Francisco and more. This Number 10 ranking is a jump of 47 spots from the previous year for the MSA.

Conduct outreach to key partners on sector strategies

Ongoing • Presentation on CSB Efforts & See Quarterly Multimedia Outreach (Quarter 3 – January through March)

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4/7/2020

1

March 4, 2020AeroFlex Pre-

ApprenticeshipBusiness Learning Event

• CSB Career Center Classroom -Rockledge

• 8:30 am – 11:0 am• Breakfast & Networking

for the First Half Hour• 11 Employers and 9 Partners

Participate

Learning Event Agenda

• Group Informational Session vs One/One Meetings

• Pre-Apprenticeship Presentation– Program History

– Structure: Work Readiness/Technical Training/On the Job Training

• Question & Answer Period

• Offer to Review ToolingU

Website & Modules

Learning Event Agenda

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4/7/2020

2

• Follow-on One/One Meetings and Company Presentations

• Procure Committed Partners and

Signed MOU’s

• Recruit Cohort of

Jobseeker Trainees

Next Steps

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4/9/2020

1

Strategic Outreach & Awareness 3rd Quarter Highlights 2020

January – March Using Digital & Traditional Multimedia Tactics, Recruiting Events, & Workshops & Classes to

Further Business, Industry-Partner & Public Relations

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4/9/2020

2

Digital & Traditional Multimedia TacticsRaising awareness of CSB’s BUSINESS and JOBSEEKER programs & services

Social Media & Direct E-mail Marketing

• Brevard Recovery Works• AARP Back to Work 50+ • ESOL (English as a Second Language)• Trades Pre-Apprenticeship with Brevard Adult

Education• NextGen

Social Media & Direct E-mail Marketing

• Hot Jobs (Click on HOT JOBS NOW at our website)

• Recruitment Events & Job Fairs


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4/9/2020

3

Digital & Traditional Multimedia TacticsRaising awareness of Brevard’s COMMUNITY & WORKFORCE PARTNERS’ news

Social Media

• United Way – Free tax preparation at career centers• U.S. Census – Recruitment events and Census survey• Goodwill & Take Stock in Children – Featured community partners

CareerSource Brevard is an ideal partner … The ability to share client referrals has helped to maximize services for those most in need within Brevard County.

Collateral & Website Enhancements

• NextGen-- Flyer• RISE – Survey and Flyer templates• Brevard Recovery Works – Flyer & webpage

Click here to view: https://careersourcebrevard.com/career-services/education-and-training/brevard-recovery-works


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4/9/2020

4

Multimedia Campaign

• Aero-Flex Pre-Apprenticeship Campaign• Employer and jobseeker digital & print collateral• Spotify audio and digital advertising – Click here to listen:https://careersourcebrevard.com/wp-content/uploads/2020/04/337-AERO-FLEX-SPOTIFY-30-SEC_1.mp3

• Brevard Business News employer ads• Employer and jobseeker event signage• Webpages – Click the links below to view the employer & jobseeker pageshttps://careersourcebrevard.com/business-services/training-programs/aero-flex

https://careersourcebrevard.com/career-services/education-and-training/aero-flex-pre-apprenticeship


Media Relations & Press CoverageLocal, regional, and state multimedia relations

Highlights

• Spectrum News 13 – Brevard Recovery Works • Brevard Business News – CareerSource Brevard’s construction grant• 98.5 The Beach Radio – Weekly Hot Jobs PSA, now daily• Space Coast Business Magazine – Click here to read:https://www.spacecoastbusiness.com/the-gig-economy-the-future-of-workforce-careersource-brevard/

• Florida Today – Click here to read:https://www.floridatoday.com/story/money/business/2020/01/10/manufacturing-jobs-programs-certificates-cpt-aerospace/4352630002/

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4/9/2020

5

Annual Report Published

Click here to view: https://csbannualreport.webflow.io/

CareerSource Brevard Annual Report

PY 2018-2019

COVID-19 Pandemic Crisis Response

Multimedia campaign

Highlights

Comprehensive COVID-19 Webpage - Click here to view:

https://careersourcebrevard.com/news/covid-19

Updated daily: Virtual services, important links, community resources, and more!

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4/9/2020

6

Highlights

Weekly e-mail blasts and ongoing social media posts with information about reemployment assistance, job leads, and other resources. Click the link below to view.

Jobseekers: https://conta.cc/2QZxsrB

Weekly e-mail blasts and ongoing social media posts with information about assistance programs, recruitment assistance, and other resources. Click on the link below to view.

Employers: https://conta.cc/3dPUcV8

Ongoing outreach to media outlets

98.5 The Beach: Daily Hot Jobs PSAs – Click here to listen: https://careersourcebrevard.com/wp-content/uploads/2020/04/HOT-JOBS-NOW-DAILY-MIXDOWN-3-26-20.mp3

Local news media: Workforce subject matter experts offering resources re: COVID-19 employment outlook, current job impacts and resources available.

Easy learning, directional videos by staff for customers navigating reemployment benefits & reduction in force (RIF), to name a few.

Watch the Reemployment FAQs video: https://youtu.be/QixlSPuHuNI

Watch the Reduction in Force (RIF) video: https://youtu.be/yoxHLBvLxkk


Multimedia campaign

Jobseeker customers seeking assistance:

• From March 1 – 14, there were 222 new customers registered in EmployFlorida• From March 15 – 30, there were 2,794 new customers, a 12.5x increase

Businesses seeking assistance:

• As of April 1, 72 businesses were sent Reduction in Force (RIF) information

CareerSource Brevard website:

• From March 1 – March 15, there were 4,291 unique visitors• From March 16 – March 30, there were 10,656 unique visitors, 86% were new

• Reemployment FAQ page top viewed page

CareerSource Brevard Facebook page: March 4 – 31 • 420% increase in “people reached”• 185% increase in number of times people reacted, commented, or shared posts • 80% increase in followers

E-mail blasts (Constant Contact):• 42% open rate, 21% click through rate in a recent jobseeker e-mail blast

(industry average open rate is 20.42% and click through rate is 7.72%)• Jobseeker and employer e-mail lists are pulled from EmployFlorida registrations

Impact by the Numbers


Multimedia campaign

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4/9/2020

7

$41,000 to launch critical campaigns

Out-of-State Engineering Talent Attraction & Recruitment Campaign

• Spring launch still on-schedule despite COVID-19 • Increase reach & engagement and include messaging to support

talent-pipeline building and recruitment

Local Underemployed Talent Attraction Campaign

• Creative updates underway to showcase training• Opportunities, up-skilling, and finding a job during COVID-19

pandemic; late spring launch• Increased reach & engagement and include

messaging on apprenticeships

State Co-Op Multimedia Campaign 2020

Planned Program of Work:

Palm Bay Job Fair Tony Rosa Community Center

• 427 Attendees• 65 Veteran customers• 54 Companies attended• Numerous customers stated they were hired on the spot upon exit

Offering businesses and career seekers quality workforce services

Recruiting Events, Job Fairs & Workshops

SpaceX Recruiting Event Titusville

• Invite Only Event• 21 Scheduled • 9 Hired• Employer extremely pleased with event

U.S. Census Bureau Recruiting Events All Offices

• 181 Attendees• 14 Veteran customers• 60 Hired• Training classes were to start in March, canceled due to COVID-19

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4/9/2020

8

Evicore Recruiting Event Palm Bay

• 134 Attendees• 4 Veteran customers• 27 Interviewed • 15 Hired

Truelieve Recruiting Event Titusville

• 64 Attended• 9 Veteran customers• 35 Hired

Brevard County Jail Job Fair Sharpes

• Inmates selected released within 90-days of event• Amazing resumes created from paper template• Mock interviews conducted prior to event • 5 Employers• 50 Job seeker inmates• 2 Job offers on the spot


Recruiting Events, Job Fairs & Workshops

Aerospace Sector Strategy Program

Aerospace Workforce Development Summit event Canaveral Port Authority• 37 Attendees• Collaborative Partnership: CareerSource Brevard, Space Florida, Florida Makes, EDC• Pipeline Development Breakout Sessions• Ongoing initiative convening businesses to help feed workforce pipeline

Hosted C2 Partnership Business Services Team

• 6 Staff from Texas C2 GPS Projects visited Brevard • Shadowed Business Services Team• Educated on Innovative Employer Engagement Practices• SpaceX tour


Presentations & Panels

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4/9/2020

9

Embraer Branding Workshop Rockledge

• Business engagement service to help community• Self-branding awareness workshop presented by employer• Topics included Understanding Today’s Job & Labor Market and VA• 21 job seekers attended

Upcoming Events• I.T. Reverse Job Fair (May 19h)• Annual Job Fair (June 17th)

Healthcare Business Learning Event Rockledge

• Strengthen leadership skills for supervisor• Keys to Talent Management presented• “What are your problems” feedback collected• 24 Attendees

Aero-Flex Business Learning Event Rockledge

• 20 Attendees (employers & partners)• 3 Track Pre-Apprenticeship Model discussed• Flexible work-based learning with subsidies wages• Follow-up appointments for interested employers scheduled


Presentations & Panels

Outreach Team• Denise Biondi – (321) 394-0512 [email protected]• Lisa Fitz-Coy – (321) 394-0578 [email protected]

Industry Relations Team Leads• Judy Blanchard – (321) 394-0567 [email protected]• Thomas LaFlore – (321) 394-0537 [email protected]

Healthcare & Municipalities– Sheryl Cost – (321) 394-0523 [email protected]– Megan Cochran – (321) 394-0543 [email protected]

Aerospace & Aviation– Judy Blanchard – (321) 394-0567 [email protected]– Clinton Hatcher – (321) 394-0685 [email protected]

Information Technology & Professional – Gary Sulski – (321) 394-0535 [email protected]– John Berardi – (321) 394-0598 [email protected]

Manufacturing & Construction– Lori Robinson – (321) 394-0532 [email protected]– Grace Svitak – (321) 394-0645 [email protected]

Your Outreach & Awareness Teams

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Quarterly Multimedia Outreach (January – April 2020)

Non-Paid Social Media Marketing & Direct (Email) Marketing

Facebook, Twitter, LinkedIn, Constant Contact: a daily effort to share CSB’s workforce, economic, education, business and community partners’ news as well as educating and informing CSB’s followers about programs and services offered.

• Partner news shares: All county chambers, EDC, Eastern, Brevard Achievement Centers, United Way, U.S. Census, and so much more

• CSB events, programs & services: Daily hot jobs, ESOL, Job Fairs, Recruiting events & workshops, business learning events, COVID-19 virtual services outreach campaign

Media Relations & Press Coverage

Local, Regional and State Multi-Media Relations: Ongoing effort to communicate timely and relevant workforce news to appropriate news outlets and be recognized as Brevard’s key resource for workforce development issues and trends.

• CSB events, programs and services: Weekly digital and print news coverage with Brevard Business News (BBN), Florida Today, Space Coast Business Magazine, Spotlight Brevard, The Beach radio and more re: employer’s hot jobs, recruiting events & workshops, COVID-19 virtual services multimedia outreach campaign

• Other CSB brand digital and print news coverage: CSB brand messaging re: COVID-19

Community Partner Outreach Events/Programs

Additional outreach efforts not detailed in committee goals matrix: Ongoing collaboration with and sharing of, CSB’s Partner/Employer/Job seeker news and events.

• Spotlighting key community partners, including Goodwill of Central Florida and Take Stock in Children

• CSB brand messaging re: COVID-19

Multimedia Promotions/ Tactics

• Brevard Business News (BBN): Paid ads to inform the business community about Aero-Flex Program and CSB’s workforce services to help recruit, hire, train, and retain talent.

• Program collateral: Ongoing creation of pocket cards, brochures, web pages, flyers, etc… to encourage jobseeker and referral partner engagement in CSB programs.

• Multimedia outreach campaigns: o Aero-flex Apprentice and Pre Apprentice Program, a campaign was created and

launched targeting employers, community partners, and jobseekers. o Brevard Recovery Works, website updates, and other multimedia to reach

community partners, employers, and jobseekers and to fill humanitarian jobs. o AARP Back to Work 50+, website updates, and multimedia updates to reach

jobseekers and community partners o RISE program branded materials. o MFEA collateral for customer support o NextGen, collateral and multimedia outreach to reach youth o COVID-19

• 2018/19 Annual Report: Digital version launched February 1, 2020

Website • Content development and enhancements: Ongoing updates: increase SEO through industry-relevant posts, fresh content (pages updates), refinements to highest performing keywords and messaging based upon analytics, ADA adjustments.

• Quarterly program page enhancements: Aero-Flex employer and Jobseeker pages, Brevard Recovery Works, Events Calendar, Dedicated COVID-19 information and resource page and more.

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Quarterly Multimedia Outreach (January – April 2020)

State-Funded Multimedia Campaigns

Out-of-State Engineering Talent Attraction & Recruitment Campaign: Creative updates underway, Spring launch still on schedule despite COVID-19. Local Unemployed/Underemployed/Introduction to Key Industry Sectors – Talent Attraction Campaign: Creative updates underway to now include more real-estate spent on training, upskills, and finding a job due to impacts of COVID-19. Late spring launch.

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PY 2019-2020 JUL OCT JAN APR

Bakke, Kristin P A ABrowne, Colleen P P AGhosh, Rohit new 8/19 P AHoelke, Art P P PHuy, Elizabeth P P PKenny, Jennifer P P PKlinkbeil, Traci A P PMenyhart, Mike P P PMiedema, Linda P P APeltonen, Nancy A P PProctor, D. Travis A P AScholz, Janice A P PSchrumph, Terry A A ASong, Julie A A AStratton, Patty P P P resigned 1/20

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april 14, 2020 8:30 a.m. 10:00 a.m.– csb boardroom · 2020. 4. 14. · strategies, career...

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