april 23, 2017 recruitment beyond china & india - icef · recruitment beyond china & india...

World Education Services

Recruitment Beyond

China & India

Ian Wright

April 23, 2017

Director of Partnerships

Agenda

Part I: The Need for Diversification

- Economic Indicators and Political Rhetoric

Part II: Markets in Decline

Part III: Emerging Markets

Part IV: Conclusion

© 2017 World Education Services. All rights reserved. 3 © 2016 World Education Services. All rights reserved.

Part I: Introduction

The Need for Diversification

© 2017 World Education Services. All rights reserved. 4

Global Mobility Trends

In 2016, ICEF reported that approximately 5 million tertiary students

were studying abroad, an increase of 67% since 2005.

ICEF estimates an increase to 8 million students by 2025. ICEF Monitor: http://monitor.icef.com/2016/11/four-megatrends-changing-competitive-landscape-international-education/

Students from Asia (53%) form the largest group of international

students at the master’s and doctoral or equivalent levels studying

abroad followed by Europe (25%) and Africa (10%).

Chinese students in particular had the highest share in 2014,

accounting for 22% of international postgraduate tertiary students

Australian Gov’t Research Snapshot/Dec’16: https://internationaleducation.gov.au/research/research-snapshots/pages/default.aspx

UNESCO reports 233,540 Indian students enrolled in higher

education abroad in 2015 for an overall increase of 23% since 2013,

outpacing Chinese growth during that three year period ICEF Monitor: http://monitor.icef.com/2017/02/watch-for-shifts-in-indian-outbound-this-year/

http://monitor.icef.com/2016/11/four-megatrends-changing-competitive-landscape-international-education/













https://internationaleducation.gov.au/research/research-snapshots/pages/default.aspx





http://monitor.icef.com/2017/02/watch-for-shifts-in-indian-outbound-this-year/


















Mobility Trends into U.S.

China and

India

accounted

for 83.5%

of growth

for U.S. in

2015/’16


Why Diversify?

“This is not a time to ‘ride it out’. This storm

will indeed pass, but if you don’t change

what you are doing now, you won’t be

here when the dust settles.”

Jacqueline Kassteen, Jackfruit Marketing

https://www.linkedin.com/pulse/my-prediction-came-true-china-overtakes-uk-2-jacqueline-kassteen?published=t






















U.S. Challenged by Rising Host Countries


Canada Surging to Top 10 Study Destination

The top three source countries

were China (120,339 or 33.7%),

India (48,914 or 13.7%) and

France (20,218 or 5.7%)

• 53.1% of total int’l students

• South Korea (5.6%)

• USA (3.4%)

• Saudi Arabia (3.3%)

• Nigeria (2.8%)

• Brazil (2.1%)

• Japan (2.0%)

• Mexico (1.4%)

• Vietnam (1.4%)

• Iran (1.3%)

• Pakistan (1.1%)

• Hong Kong (1.0%)

• 2000 to 2015, the following top

source countries had the largest

percent increases: Saudi Arabia

(3,173%), India (2,113%),

Nigeria (1,687%) and China

(886%)

• NOTE: Almost 85% are tertiary

level

http://canadaimmigrants.com/canada-international-students-by-country-2015/

There were 356,574 international students in Canada in

2015, an increase of 6% over the previous year.












Economic Indicators and Political Rhetoric


Oil Prices Affecting Saudi Arabia Significantly


Source: WES data as of March 2017

231

229

282

287

267

260

292

255

313

303

242

258

291

150

170

190

210

230

250

270

290

310

330

2014 Q1 2014 Q2 2014 Q3 2014 Q4 2015 Q1 2015 Q2 2015 Q3 2015 Q4 2016 Q1 2016 Q2 2016 Q3 2016 Q4 2017 Q1

Volume of WES Applicants w/Mexican credentials to U.S.

2 Month Moving Average Trendline


Source: https://thepienews.com/news/interest-in-us-elt-expected-to-stagnate-in-latin-america-agents-say/#.WOJr8XnE9Ls.email

“The media is very powerful and what you see on Facebook, on

Twitter, everything is bad about Trump so you can’t fight those big

media or social media things. [US institutions] can write a blog, say

their (sic) safe, but what you see in Chile on the TV and everything,

every comment is bad about Trump, so it’s really hard.”

Javier Carmona Silva, co-founder of Elementary Second Language, Santiago, Chile

https://thepienews.com/news/interest-in-us-elt-expected-to-stagnate-in-latin-america-agents-say/.WOJr8XnE9Ls.email
























Part II: Markets in Decline


Steady Drop-Off from South Korea

54,664

80,466 76,503

104,897

96,754

132,888

45,685

51,519

59,022

75,065 70,627

63,710

0

20,000

40,000

60,000

80,000

100,000

120,000

140,000

2000/01 2001/02 2002/03 2003/04 2004/05 2005/06 2006/07 2007/08 2008/09 2009/10 2010/11 2011/12 2012/13 2013/14 2014/15

U.S. Enrollment of Indian & S. Korean Students: 2000-2014

India South KoreaSource: IIE Open Doors, 2016


The Situation in Brazil

Economic and political problems Officially in recession

Devaluation of the real (local currency) and rising unemployment

Pres. Rousseff impeached; other officials face corruption charges

Cancellation of the BSMP for Undergraduate Study1 Program first suspended in fall 2015

Going forward Watch the economic and political situation carefully

Many students also use personal and family funding, as well as financial aid

Sources: Custer, 2015; Lu, 2015; Mari, 2015;

Note1 http://www.valor.com.br/brasil/4923926/mec-acaba-com-ciencia-sem-fronteiras-para-graduacao-no-exterior

http://www.valor.com.br/brasil/4923926/mec-acaba-com-ciencia-sem-fronteiras-para-graduacao-no-exterior




















Part III: Emerging Markets


Rebounding Lower-Middle Income Economies

http://wenr.wes.org/2016/08/recruitment-beyond-china

Source: Source: IIE-Open Doors and World Bank Data

Note: Percent values might differ from IIE due to exclusions in Country Income Groups







Vietnam

• 62,843*

Outbound Student Mobility

• 18,722

Number of Students in U.S.

• 14.5%

Percent Change from 2014/15

• 6th (up from 9th)

Rank in Top Places of Origin

• Undergraduate: 67.2% (~40% to 2-yr. colleges)

• Graduate: 15.1%

• Non-degree: 9.9%

• OPT: 7.8%

Academic Levels of Study

Sources: *UNESCO, 2016; IIE, 2016 Sources: Clark, 2014; IIE, 2014

Canada’s #11 source in 2014 at just

over 4,800 students, 16% growth rate

More Vietnamese parents looking to

send their children abroad

Going to U.S. secondary schools as

pipeline into U.S. higher education

They are generally well-prepared

and have good English skills, but

affordability is a concern

According to ICEF, 90% self-funded

Vietnam third largest sending

country (after China and South

Korea) to U.S. community colleges


Indonesia

• 37,430


• 8,727


• 6.6%


• 19th


• Undergraduate: 66.7%

• Graduate: 18.6%


• OPT: 11.3%


Sources: UNESCO, 2016; IIE, 2016 Sources: British Council & DAAD, 2014; Kono & Schulmann, 2014

U.S. 2nd most popular destination

after Australia; Canada 11th (~700)

A significant emerging economy

Less than 1/3 from oil revenue

Large, rapidly growing youth pop.

Indonesia’s higher education

system suffers from quality issues

Indonesians are price sensitive

Modest government scholarships

STEM fields most popular in U.S.


Nigeria

• 71,351


• 10,674


• 12.4%


• 14th


• Undergraduate: 50.8%

• Graduate: 35.6%


• OPT: 11.5%


Sources: UNESCO, 2016; IIE, 2016 Sources: ICEF Monitor, 2015; ICEF, 2016; Roy, 2015

The U.S. is the third most popular

destination after the U.K. and Ghana

The most populous country in Africa

Largest African economy & growing rapidly

• Heavily dependent on oil, so crash in price

affecting student mobility

Nigeria’s generally poor quality higher

education system is pushing more

middle/high-income students abroad

Generally proficient in English, the official

language in Nigeria

Students are generally well-prepared

academically, with some having means and

others needing financial assistance


African Mobility Limitations: Cost & Language

Growth in

outbound

mobility from

Nigeria helps

offset tepid

growth and in

some instances

declines from

Francophone

countries –

Morocco,

Algeria, and

Cameroon.

http://wenr.wes.org/2017/03/african-student-mobility-insights-and-recommendation-for-u-s-heis





















Other Emerging Markets of Note

ICEF Monitor: http://monitor.icef.com/2016/09/five-emerging-markets-watch/

http://monitor.icef.com/2016/09/five-emerging-markets-watch/










Part IV: Conclusion


Turbulent Markets Demand Portfolio Approach


Questions and Comments


Resources for Students and Skilled Immigrants

WES Global Talent Bridge

wes.org/community/

Grade Conversion Guides

wes.org/gradeconversionguide/

WES Advisor

wes.org/students/tools-and-resources.asp

Free Degree Equivalency Tool

wes.org/evaluations/preliminary.asp

iGPA Calculator

wes.org/students/igpacalc.asp

http://www.wes.org/community/

http://www.wes.org/gradeconversionguide/

http://www.wes.org/students/tools-and-resources.asp





http://www.wes.org/evaluations/preliminary.asp

http://www.wes.org/students/igpacalc.asp


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WES Credential Evaluation Labs

WES Undergraduate Admissions Lab – NY

Thursday, June 15, 2017, New York, NY

WES Graduate Admissions Lab – NY

Friday, June 16, 2017, New York, NY

WES Undergraduate Admissions Lab – SF

Thursday, July 20, 2017, San Francisco, CA

WES Graduate Admissions Lab – SF

Friday, July 21, 2017, San Francisco, CA

Learn proven methods and techniques to

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• Look for our Toronto labs in fall ‘17!

http://knowledge.wes.org/2017-WES-International-Credential-Evaluation-Labs-New-York.html








http://knowledge.wes.org/2017-WES-International-Credential-Evaluation-Labs-San-Francisco.html









Seminar: wes.org/educators/workshops.asp

At this seminar, you will gain insights into:

How the current political climate is affecting policies and strategies for internationalization and how institutions can safeguard theirs

The lessons to be learned from recent political developments The ethical challenges for international education in this political context

2017 Summer Seminar Boston College Chestnut Hill, MA 02467

International Education in a New Political Climate

June 22-23, 2017

SHARE SEMINAR:

At this seminar, you will gain insights into:

How the current political climate is affecting policies and strategies for internationalization and how institutions can safeguard theirs

The lessons to be learned from recent political developments The ethical challenges for international education in this political context

http://email.wes.org/NT00oCek000pmcM0Ny00410

http://knowledge.wes.org/KRE-Workshop-2017WESCIHESummerSeminar.html

http://knowledge.wes.org/KRE-Workshop-2017WESCIHESummerSeminar.html


Free WES Webinars

Archived in 2017

Education in China: Undergraduate Admission and the Gaokao

International Student Satisfaction in the U.S., Part 3: Europe and the Americas

A WES Guide to Grade Conversion

Education in Colombia

An Overview of British International Secondary Examinations

Education in the U.S.

Upcoming in Spring 2017

May 5 How to Obtain International Credentials for Undergraduate Admissions

May 12 How to Obtain International Credentials for Graduate Admissions

Jun 9 The Middle East: International Student Mobility Trends and Recruitment Strategies

Jun 16 Education in Lebanon

Jun 23 Understanding African Student Mobility Trends for Student Recruitment

Jun 30 Education in South Africa

http://email.wes.org/x0C0000S18m00yT0ak0m4Me

http://email.wes.org/x0C0000S18m00yT0ak0m4Me

http://knowledge.wes.org/event-international-student-satisfaction-europe-americas.html?webinar-source=2017-01-12-Training-Welcome-Back?utm_campaign=Training-Welcome-Back-Email&utm_source=2017-01-12-Webinar-Schedule&utm_medium=email

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WES Consulting Client Testimonials

Hear what our clients are saying about working with WES

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the final report will serve as the centerpiece of our efforts going forward.”

– Alfonso Ortega, Ph.D.

Assoc. VP, Research and Graduate Programs

“The benefits of working with WES were evident from day one. Their rigorous analysis and research

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management. Actionable insights were identified throughout the project, which were ultimately packaged

into a comprehensive and well-documented set of findings. As a result, the recommendations from WES

held great credibility and were well received by my faculty and university leadership.”

– Raymond Lutzky, Ph.D.

- Senior Director of Graduate Admissions

http://www.wes.org/ras/testimonials/

© 2016 World Education Services, Inc. All rights reserved. 33

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april 23, 2017 recruitment beyond china & india - icef · recruitment beyond china & india...

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