ap_syll
TRANSCRIPT
-
8/2/2019 ap_syll
1/18
CommunicationSkills(HU101)
COURSESOBJECTIVES
1.Toincreasethestudentsabilitytoimproveandutilizetheskillsnecessarytobeacompetent
Interpersonalcommunicator.
2.Toincreasesthestudentsunderstandsofhisorherowncommunicationbehavior.
3.Toincreasethestudentunderstandsofotherscommunicationbehaviors.
4. Toimprovethestudentscommunicationskillsinbothsocialandprofessionalcontexts.
5.Toimprovethestudentsabilitytodemonstrateeffectiveconflictresolutionskills.
ESSENTIALOFCOMMUNICATION
Theprocessofcommunication,communicationcompetence,communicationandtheself
concept,personalSWOTAnalysis,Roleofemotionincommunication,Interpersonalcommunication,
Nonverbalcommunication.
WRITTENCOMMUNICATION
Enrichingvocabulary,
Using
Vocabulary
in
different
context,
Essentials
of
strong
writing
skills,
languageandstyle,Logicalreasoning,ParagraphWriting,Developingperspective.
SPEAKING
Publicspeaking,Fearofpublicspeakingandremedies,Elocution,ExtemporeSpeeches,Group
discussion,multiperspectivedebates,Howtowriteandpresentpapers.
READINGCOMPREHENSION
PrcisWriting,Comprehension,Discussiononthebasisofreadingofnovel/story
-
8/2/2019 ap_syll
2/18
TECHNICALCOMMUNICATION
Analyzingaudience,Reportwriting,Importance,Structure,styleanddraftingofreports
ASSIGNMENTS
1.Questionnaires/Surveys:
Youwillbeaskedtocompletequestionnaires,Questionnairesaredesignedtoassessyou
communicationskills,Youwillbeaskedtowriteareviewoneachquestionnaireassignment.
2.SelfConceptPaper
Apaper
to
assess
your
self
concept(approximate
lenth5
pages).
3.Classseminar
Extempore/Predecide.
TextBooks
1.AnApproachtocommunicationskills:byIndrajitBhattacharya.
2.Business
correspondence
and
Report
Writing:
by
R.C
Sharma&
Krishna
Mohan.
3.TechnicalCommunication:byMeenakshiRamanandSangeetaSharma,Oxford
REFERENCEBOOKS
1. Developingcommunicationskills:byKrishnaMohan&MeeraBannerji.
-
8/2/2019 ap_syll
3/18
ENGINEERINGECONOMICS
BasicECONOMICCONCEPTS
StockandFlow,Static&Dynamiceconomics,Microeconomics&Macroeconomics,National
Incomeconcept.
MARKETDEMAND
Demand
,
meaning
and
types,
Law
of
demand,
exceptions
to
the
law
of
demand,
Elasticity
of
Demand,MethodofMeasuringelasticityofdemand,MarginalutilityAnalysis.
PRODUCTIONANALYSIS
Productionfunction,lawofreturns,Leastcostcombination,Costandcostcurves,Choiceof
plantsizeinthelongrun,Lawofsupply,elasticityofsupply.
COSTCONCEPTSANDESTIMATION
Costelement,economicVsaccountingconceptofcost&Revenues,Standardcost,Actual
cost,overheadcost,costcontrol,Break EvenAnalysis.
ECONOMICAPPRAISALTECHNIQUES
Long rangandShortrangeBudgeting,Industrialsecurities,CriteriaforProjectAppraisal,
Socialbenefitcostanalysis,Depreciationconceptandtechniques.
MonetarySYSTEM
Moneyanditsfunctions,FunctionofthecommercialBank&CentralBank,MonetaryPolicy.
-
8/2/2019 ap_syll
4/18
INFLATIONANDBUSINESSCYCLES
Causes,EffectsandMethodofcontrolInflation,ConceptofBusinesscycles.
ACCOUNTING
Bookingkeepingsingleanddoubleentrysystem,Journalandledger,Tradingaccount,Profit
andlossaccount,Balancesheet.
INTRODUCTIONTOENTERNATIONALECONOMICS
Classicaltheory&moderntheoryofinternationaltrade,meaningofforeignexchange,
equilibrium
rate
of
exchange,
purchasing
power
parity
theory,
Impact
of
globalization
on
Indian
economy,
TEXTBOOK
1.ATextBookofEconomicTheory:byStonier&Hauge
2.ModernEconomicTheory:byK.K.Dewett.
3.EngineeringEconomic:byDegramo.
4.InternationalEconomics:byBOSodersten
REFERENCEBOOKS
1.AtextBOOKOFeconomictheory:BYSammuelson.
2.PrinciplesofMacroeconomics:byRangarajanandDholakia.
3.MonetaryEconomics:bySurajB.Gupta
4.ProjectPlanningAnalysis,SelectionImplementationandReview:byPrasannaChandra.
5.CostAccounting:byJawaharLal.
6.FinancialManagement:byI.M.Pandey.
-
8/2/2019 ap_syll
5/18
DYNAMICSOFBEHAVIOURALSCIENCESININDUSTRY(HU304)
OBJECTIVE
Toimpartknowledgetostudentsabouthumanbehavior,themanagerialandLaboursocial
systemandculturewithspecialreferencetoIndianScenario.
BEHAVOURALSCIENCE
Anoverview:definitions,Manthecriticalfactor,behaviouralscienceanditshistorical
development.
INDUSTRIALSOCIOLOGY
Conceptanddefinition,importanceforengineers;growth;criticismoftheHawthornestudies;
natureandscope[eofindustrialsociology,industryandcommunity,industryandtraditioninIndia.
SOCIETYANDENVIRONMENT
Conceptofsocialrangemeaninganddefinitionofsocialchange,natureofsocialchange.Factor
suchasnatural,Cultural,economic,planning,technological,Indianinformationtechnologyscenario,
effectoftechnologyonsocialinstitutions.
HUMANREALATIONS
Historicaloverview,definitions,earlyandlaterapproachestohumanrelations,strategiesfor
establishinghealthyhumanrelation.
GROUPS
-
8/2/2019 ap_syll
6/18
Meaninganddefinitions,typesofgroups,characteristics,functionsofformalandinformal
groups,meritsanddemeritsofinformalgroups.
MOTIVATION
Natureofdrives,needsandmotives,workmotives,need hierarchytheoryandtwofactortheory
ofmotivation,howtomotivatetheworkersatwork,factorseffectingthemoraleofworkers.
LABOURMANAGEMENTRALATIONS
Industrialrelation;objectivesanddefinitions,Dunlopstheoryofindustrialrelations,Psychological
andGandhianapproachtoindustrialrelations,industrialrelationsinJapanandIndia,industrialrelation
in
coming
years,
challenges
of
coming
years,
new
dimensions
of
industrial
relation
the
ways
of
industrial
peace.Tradeunions;meaninganddefinition,functionsofIndiantradeUnion,recentemergingtrendin
Indiantradeunions.
TextBooks
1. DynamicsofBehaviouralScienceinIndustry:byP.C.Rihar,H.G.Publication,NewDelhi(2001)
REFERENCEBOOKS
1. FundamentalofIndustrialSociology:byPGisbert,OxfordPres,1971.2. AGenesisofBehaviouralSciences:byNKumar,PrashantPrakashanLucknow,1965.3. IndustrialRelations;byA.Monapa,TataMcgrawHill18ed,20004. Innovationandchangeinorganization:byN.KindandAnderson,OxfordUniversityPress,1995.5. HumanRelationsandorganizationBehaviour,Aglobalperspective:byR.S.Dwivedi,Macmillan
IndianLtd,Delhi(1995)
-
8/2/2019 ap_syll
7/18
PRINICIPLESOFMANAGEMENT
BASISOFMANAGEMENT:Classification,characteristics,andobjectivesofmanagement,
Managementand
Society,
Social
Responsibility
and
Ethics,
Development
of
Management
thought,
NatureandFunctionsofManagement,Managementbyobjectives,RoleofManagers,Principlesof
ScientificManagement,Essenceofmanagement.
ORGANIZATION:TheNatureandPurpose,BasicDepartmentation,Line/staffAuthorityand
Decentralization,OrganizationCulture.
MANAGINGAND
THE
HUMAN
FACTOR:HumanResourceManagementandselection,
TrainingandDevelopment,PerformanceAppraisalandcareerstrategy,Identifyingtheability,Team
work,TeamBuildingforEnhancedEfficiencyandProductivity,LeadershipProcessesandframework,
BehaviorsofEmployees,TheoryandImportanceofMotivation,MotivationandRewardsystem.
MANAGERIALCONTROL:Thesystemandprocessofcontrolling,controltechniqueand
informationTechnology,ProductivityandOperationsManagement,OverallandPreventiveControl.
PROJECTPLANNING:PoliciesandProceduresofManagementplans,ProductionPlanningand
control,TechniqueforOperationplanning,Ganttcharts,ProgramEvaluationandReviewTechnique,
CriticalPathMethod,DifferencebetweenPERTandCPM.
PLANNING,FORECASTING,ANDDECISIONMAKING: thenatureandpurposeofPlanning,
Objectives,Strategies,Policies,andPlanningpremises,importanceofPlanning,ConceptandTechnique
ofForecasting,StrategicandTacticalDecisions,DecisionMakingProcess,Rationalityandcreativityin
DecisionMaking.
-
8/2/2019 ap_syll
8/18
SOCIALRESPONSIBILITIES:EthicsinBusiness,GuidelinesforMANAGINGEthicsinworkPlace,
BenefitsofEthicsinBusiness,Conceptforenvironment,ImpactofindustriesonEnvironment.
INTERNATIONALMANAGEMENT
AND
THE
FUTURE:InternationalManagement:Towarda
Unified,GlobalManagementTheory.
RECOMMENDEDBOOKS
1.FundamentalofManagement S.P.Robbins&D.A.Decenzo
2.PrinciplesofManagement Koontz&Donnel
3.
Handbook
of
Management
skills
Jaico
Publishing
House
4.PrinciplesofManagement K.C.Sahu
5.PrinciplesofManagement Tripathy&Reddy
6.EssentialsofManagement J.L.Massie
7.PrinciplesofManagement George&Frankline
8.BusinessEthics W.H.Shaw
-
8/2/2019 ap_syll
9/18
MANAGINGINTERNATIONALANDGROUPPROCESSES
OBJECTIVES
Thepurposeofthisistoadvanceunderstandingregardinginterpersonalgroupprocessesand
helpthestudentstoexamineanddevelopprocessfacilitateskillsthroughlaboratoryandother
experiencebasedmethodsoflearning.
COURSECONTENTS
Groups
as
a
Medium
of
Learning:
Developing
and
change;
Group
Cohesiveness;
Influence
Processes:InternationalCommunication:interpersonalAwarenessandFeedbackProcesses:
InterpersonalTrust;GroupDecisionMaking:groupSynergy;TeamBuilding.
References:
1. Bennis,W.G.EssayinInterpersonalDynamics. U.S.A.,DorseyPress,1979.2. Kolb,D.etc,OrganizationalBehaviour:AnExperientialApproach.5thed. EnglewoodCliffs.NewJerseyPrenticeHallInc.,1991.3. Kolb, D. etc. Organizational Behaviour: Practical Readings of Management 5th ed.
EnglewoodChifs. NewJersey,PrenticehallInc.1991.
4. Mainiero,LA&TromleyCLDevelopmentMangerialSkills inOB.NewDelhiPrenticehalfofIndia. 1985.
5. Moore,MDetc. InsideOrganizations:understanding theHumanDimensionLondon.Sage.1988.
-
8/2/2019 ap_syll
10/18
HUMANRESOURCEMANAGEMENT
HUMANRESURCEMANAGEMENT:
Introduction to human ResourceManagement,Growin: Importance ofHuman Resource. Important
Environmental Influences on HRM. Function of personnel Management, Challenges to Personnel
Management, Appr4oaches to Personnel Management, Importance of Human Relations in Modern
Organizations,RecdentChangesandDevelopmentofPersonnelManagement,Organizingthepersonnel
andHumanResourceDepartment,ResponsibilitiesofaPersonnelManagers. PersonnelManagement
andProfessionalisation.
HUMANRESOURCEPLANNING:
ImportanceofHumanResourceplanning,ContemporarychallengesinHumanResourcesPlanning. HRP
Process.ApproachestoHBP,EvaluatingEffectivenessofHRP,MethodsofHRP,Recruitment,Selection
andplacement,InterviewandPromotionSocializingthenewemployees.
TRAININGANDDEVELOPMENT:
Training,Methods of Training, Evaluation Training Effectiveness,Organization ofHuman Programme
Management Development Process, Methods for developing: managers, Performance Appraisal
Approaches.
References:
1. EdwinB.Flippo:PrinciplesofPersonnelManagement.2. KeithDavis,HumanRelationsatwork.
-
8/2/2019 ap_syll
11/18
3. RobertL.MathisandJohnH.Javeson,PersonnelHumanResourceManagement(4thed.).4. S.Schuler,PersonnelandHumanResourceManagement(2nded.)5. DavidA.DeCenzoandStephenP.Robbins,PersonnelHumanResourceManagement (3rd
ed.)
6. P.P.AryaandB.B.Tandon(edited),HumanResourceDevelopment.7. LoonC.Megginson,PersonnelandHumanResourcesAdministration.8. DaleYoder,PersonnelManagementandIndustrialRelationa.9. DouglasMeGregor,TheHumansideofEnterprise.10. JuclusM.J.PersonnelManagement.
-
8/2/2019 ap_syll
12/18
PRINICIPLESOFINDUSTRIALRELATIONS
OBJECTIVE
Toimpartknowledgetostudentsabouthumanbehavior,themanagerialandLaboursocial
systemand
culture
with
special
reference
to
Indian
Scenario.
BEHAVOURALSCIENCE
Anoverview:definitions,Manthecriticalfactor,behaviouralscienceanditshistorical
development.
INDUSTRIALSOCIOLOGY
Conceptanddefinition,importanceforengineers;growth;criticismoftheHawthornestudies;
natureandscope[eofindustrialsociology,industryandcommunity,industryandtraditioninIndia.
SOCIETYANDENVIRONMENT
Conceptofsocialrangemeaninganddefinitionofsocialchange,natureofsocialchange.Factor
suchasnatural,Cultural,economic,planning,technological,Indianinformationtechnologyscenario,
effectof
technology
on
social
institutions.
HUMANREALATIONS
Historicaloverview,definitions,earlyandlaterapproachestohumanrelations,strategiesfor
establishinghealthyhumanrelation.
GROUPS
Meaninganddefinitions,typesofgroups,characteristics,functionsofformalandinformal
groups,meritsanddemeritsofinformalgroups.
MOTIVATION
-
8/2/2019 ap_syll
13/18
Natureofdrives,needsandmotives,workmotives,need hierarchytheoryandtwofactortheory
ofmotivation,howtomotivatetheworkersatwork,factorseffectingthemoraleofworkers.
LABOUR
MANAGEMENT
RALATIONS
Industrialrelation;objectivesanddefinitions,Dunlopstheoryofindustrialrelations,Psychological
andGandhianapproachtoindustrialrelations,industrialrelationsinJapanandIndia,industrialrelation
incomingyears,challengesofcomingyears,newdimensionsofindustrialrelationthewaysofindustrial
peace.Tradeunions;meaninganddefinition,functionsofIndiantradeUnion,recentemergingtrendin
Indiantradeunions.
TextBooks
2. DynamicsofBehaviouralScienceinIndustry:byP.C.Rihar,H.G.Publication,NewDelhi(2001)
REFERENCEBOOKS
6. FundamentalofIndustrialSociology:byPGisbert,OxfordPres,1971.7. AGenesisofBehaviouralSciences:byNKumar,PrashantPrakashanLucknow,1965.8. IndustrialRelations;byA.Monapa,TataMcgrawHill18ed,20009. Innovationandchangeinorganization:byN.KindandAnderson,OxfordUniversityPress,1995.10.HumanRelationsandorganizationBehaviour,Aglobalperspective:byR.S.Dwivedi,Macmillan
Indian
Ltd,
Delhi(1995)
-
8/2/2019 ap_syll
14/18
FINANCIALMANAGEMENT
SECTIONA
Introduction,meaninganddefinitionoffinancialmanagement,functionsoffinancialmanagerobjective
ofthefirm.
SECTIONB
CapitalBudgeting: Adefinitionandconceptofcapitalbudgeting,importanceofcapitalbudgeting
methodsofappraisalPayback,averager5ateofreturn,IRRandNPVmethods. Acomparison in IRR
andNPV. Cost of capital importance, definition and concept,measurementof costof capitalof a
specificsourceandoverallcostof capital.
SECTIONC
Working CapitalDecisionsWorking capital Policy Sizeof current assetsand financingof
currentassets. Managementofcashandnearcashassets. Managementofreceivables.
Management of inventory. Short term Finances, Financing Decisions: Capitalization and capital
structure. Longtermfinancesharesanddebentures,Loan. DividendPolicyRelevanceofDividend
paymentStabilityofDividendPayment,FormsofDividendPaymentDividendPolicyinIndianCorporate
Sector.
References:
1. Gunman&Dougle,CorporateFinancialPolicy2. JamesC.VanForns,FinancialManagementandPolicy3. KuchhalS.E.,FinancialManagement.4. I.M.Pandey,FinancialManagement
-
8/2/2019 ap_syll
15/18
5. Walker&Banghan,FinancialManagement.6. EsraColoman,TheoryofFinancialManagement.
-
8/2/2019 ap_syll
16/18
MARKETINGMANAGEMENT
SECTIONA
Nature and scope of marketing, Corporate orientations towards the marketplace. The marketing
environmentandenvironmentscanning.MarketingInformationSystemandMarketingResearch.
SECTIONB
UnderstandingConsumerandIndustrialMarkets,Marketsegmentation,TargetingLandPositioning.
SECTIONC
ProductdecisionProductmix,product lifecycle,newproductdevelopment,brandingandpackaging
decisions.Pricingmethodsandstrategies.
SECTIOND
Promotion decisions promotion mix advertising, sales promotion, publicity and personal setting
Channel management selection. Cooperation and conflict management, vertical marketing
implementationandsystems.
SECTION E
-
8/2/2019 ap_syll
17/18
Organizing and implementing marketing in the organization. Evaluation and control of marketing
efforts. NewissuesinmarketingGlobalizationConsumerism.
REFERENCES:
1. Enis,B.M.marketingClassics:A Selectionof InfluentialArticles,New York,MegrawHill,1991.
2. Kotler,PhilipandArmstrong,G.PrinciplesMarketingNewDelhiPrenticeHallofIndia.3. Kotler,PhilipMarketingManagement:Analysis,Planning,ImplementationandControl.New
DelhiPrenticeHallofIndia1994.
4. Ramaswamy,V.S.andManakumari,S.MarketingManagementPlanningControl,NewDelhiPrentice
Hall
of
India
1994.
5. Ramaswamy, V. S. and Namakumari, S.MarketingManagement: Planning Control, NewDelhiMacmillan1990
6. Station,WilliamJ.FundamentalsofMarketing,NewYorkMcGrawHill,1994.7. Neelamegham,S.MarketinginIndia,:CasesandReadingNewDelhi,Vikas,1998.
MANAGERIALCOMMUNICATION
CourseDescription:
This course builds on managerial communication skills developed in Management
CommunicationforundergraduatesorcommunicationofManagers. It introduces interactiveoraland
interpersonalcommunicationskillsimportanttomanagers. Including;presentingtoahostileaudience.;
-
8/2/2019 ap_syll
18/18
runningmeetings listening.Andcontributingtogroupdecisionmaking. Working inteams,students
presentacommunicationtopicoftheirchoosingtotheclass. Anindividualprojectchallengesstudents
toaddressabusinessaudienceinwrittenandoralforms.