aqua-therm novosibirsk 2016 marketing manual eng

Aqua-Therm Novosibirsk 2016 Aqua-Therm Novosibirsk 2016 February 24–26, 2016 | Novosibirsk | IEC “Novosibirsk Expo Centre” EXHIBITOR MANUAL 1

Reed Exhibitions 24/1, Bolshaya Nikitskaya Street, Bld. 5, Moscow, 125009 + 7 (495) 937-68-61 + 7 (495) 937-68-62

Elena Zelenina Exhibition Director [email protected] Ext. 146 Marina Bolotskaya International Sales [email protected] Manager Ext. 145 Daria Ustinova Marketing, PR and [email protected] Advertising Manager Ext. 166 Ekaterina Ivanova Coordinator [email protected] Ext. 176

Contacts for Russian exhibitors: ITE Siberia, LLC 104, Stantsionnaya Street, Novosibirsk, 633102 + 7 (383) 363-00-63 + 7 (383) 363-79-01 Ekaterina Lashutina Sales Manager [email protected] Ext. 301

mailto:[email protected]






Dear Exhibitors,

We highly appreciate your decision to participate in Aqua-Therm Novosibirsk 2016 Exhibition and welcome you as an Exhibitor. This Exhibitor Marketing Manual contains marketing offers enabling you to get the most of your participation in the Show:

• Advertising in exhibition pavilion • Outdoor advertising • Advertising in marketing materials • Online adverting • Workshops and • Other marketing options

You have ambitious promotional enquiries but they are not on our list? Just tell us and we will create a special option for you! Please note, that certain forms should be completed in e-format: - E-form for the Exhibition Official Guide (Submission deadline – December 23, 2015)* - E-form for the submission of exhibitor badges list (passes) (deadline – January 12, 2016)*

Form М (page 2) – MUST be completed by every exhibitor. Please provide a summary of your order on this Form, stamp and sign it. The completed form is the basis for your invoice. Please respect submission rules for the Forms. Please do not hesitate to ask the Organisers any questions about the Show. Ms. Ekaterina Ivanova, Project Coordinator, will assist you to complete e-forms, contact her at [email protected] We wish you success and look forward to seeing you at the Show! Best regards,

Aqua-Therm Novosibirsk 2016 team! * Please note that e-forms for information filing in the Exhibition Official Guide and the lists of exhibitor badges are separate files!



(THIS FORM MUST BE COMPLETED)

Please return this form to Reed Exhibitions:

Marina Bolotskaya [email protected] +7 (495) 937-68-62

+7 (495) 937-68-61 + 145

Exhibitor company Phone

Contact person E-mail

Form No. Form completed and retuned to

Reed Exhibitions Service name

Total, €

Form М1 (page 3) Yes No Complimentary tickets for visitors

Form М2 (page 4-5)

Yes No М2.1 Conference hall rental

Yes No М2.2 Rental of auxiliary equipment for workshops

Form М3 (page 6) Yes No Exhibition Official Route Planner

Form М4 (page 7) Yes No М4.1-4.2 Outdoor advertising. Advertising constructions in pavilion

Form М5 (page.8-10) Yes No Promotional materials

Form М6 (page 12-17) Yes No

М6.1 Banners on the Exhibition website and Online catalogue

М6.2 Advertising Packages

Notes:

1. This order form is a summary table of all your orders. It must be completed and constitutes the basis for your invoice.

2. For companies not exhibiting at the event there is a 100% surcharge.* 3. Order forms received one month before the start of the exhibition incur a

surcharge of 50%; those received 10 days before the start of the exhibition incur a surcharge of 100%.

4. All prices include VAT. 5. Payment must be made within 14 days from the date of invoice (with the

exception of orders made after December 1, 2015, which must be paid within three days).

6. By completing the order form and sending it to Reed Exhibitions, the exhibitor agrees to pay in full for the services ordered. The order cannot be cancelled by the customer unilaterally.

7. The exhibitor has carefully read the rules of participation and agrees with them.

Signature VALID WITH STAMP ONLY

Date

* Some options/services shown in this Marketing Manual are available for direct exhibitors (with a stand) only. For details, please contact the Organisers.

Seal

BY: DECEMBER 23,

2015




Ekaterina Ivanova [email protected] +7 (495) 937-68-62

+7 (495) 937-68-61 + 176



PRELIMINARY ON-LINE VISITOR REGISTRATION To save time, your guests can register in advance on the Exhibition website www.aquatherm-novosibirsk.ru and get the e-ticket (badge). ATTENTION! Once you are registered online on the Website in advance, you will get a free badge with your name onto it, which you should not exchange for a ticket since it will serve as the pass throughout the Exhibition. Complimentary ticket is not required.

COMPLIMENTARY TICKETS If for whatever reasons your guests failed to register online on the Exhibition website, you should serve complimentary tickets to them so as they could visit the Show free. When arranging the Exhibition, the Organisers send out invitations to target visitors, so the number of tickets is limited. Exhibitors who will not complete this form, or complete it after January 20, 2016, will get complimentary tickets if available only. We will additionally inform you once the tickets are ready so you can pick them up in our office. Please check in advance with the Organizers the quantity of tickets allocated to your company. ATTENTION! Registration is required when you are visiting Aqua-Therm Novosibirsk 2016. Complimentary ticket does not cancel the obligatory registration procedure at the entrance to the Exhibition! Please update your guests as appropriate to avoid misunderstandings! To save their time, they can register in advance at the Exhibition website www.aquatherm-novosibirsk.ru. Registered visitors will get personal badges valid for entry throughout the three days of Exhibition.

Invalid without FORM “M”

NUMBER OF COMPLIMENTARY TICKETS:

Signature Date

1

F O R M

М

BY JANUARY 20,

2015


http://www.aquatherm-novosibirsk.ru/

http://www.aquatherm-novosibirsk.ru/



Marina Bolotskaya [email protected]

+7 (495) 937-68-62

+7 (495) 937-68-61 + 145



EVENT ANNOUNCEMENT

If a participating company plans to rent a conference hall t o host an event during the Exhibition, the O rganisers can include relevant information in the Exhibition Business Programme. Please provide us with all necessary information about your event in Russian and English. Please note, that such information can be included in the Business Programme only at the Organisers’ discretion. The text may be edited or published in a brief form.

.

CONFERENCE HALL RENTAL

Name Capacity, seating

arrangement Auxiliary equipment Number Price per hour in € Total, €

Rental of Conference Hall № 1 32+60 persons, 260 sq. meters, «round table»

Viewer, projection screen, conference-system

Х 190

Rental of Conference Hall № 2 230 persons 260 sq. m Viewer, projection screen Х 140



Rental of Conference Hall № 5 28+72 persons 190 sq.

m Viewer, projection screen,

conference-system Х 190

Rental of Meeting Room № 2 25 persons 38 sq. m Cooler Х 75



Rental of “Glass” Conference Hall №6 100 persons 150 sq. m Viewer, projection screen,

conference-system Х 130

Rental of “Glass” Conference Hall №7 100 persons 150 sq. m Viewer, projection screen,

notebook, conference-system Х 130

The duration of planned event must be a multiple of one hour. When booking rooms/halls, please check if the event can be arranged in this place and at this time. Presidium podium is a standard option for conference halls №1, 2, 3, 4, 5, 6, 7 and is provided free when necessary equipment is available. In other cases, presidium is arranged at the price of rented equipment. Attention! You may not bring in your own equipment in conference-halls and meeting-rooms of Novosibirsk Expo Centre!

All prices include VAT. Conference-hall № 1 Conference-halls № 2, 3, 4, 5

Meeting rooms № 2, 3, 4

Title (subject) of event

Event type (workshop, round table, etc.)

Date and time

Valid with FORM “M” only.

TOTAL PER FORM M2.1: €

Signature Date

2.1

F O R M

М

BY DECEMBER 22,

2015




Marina Bolotskaya [email protected]

+7 (495) 937-68-62

+7 (495) 937-68-61 + 145



RENT OF PRESENTATION EQUIPMENT

Name Q-ty Price per day in € Total in €

Mobile screen (1.8/1.8 m) Х 20

Mobile video viewer Х 260

Radio microphone (hand/lavalier), 1 hour Х 10

Notebook with a set of presentation programs (15.6') Х 235

Conference-system (1 microphone) Х 75

Mobile podium, 1 hour Х 10

Remote control for presentations with laser pointer Х 20

Multimedia player Х 45

Blue-ray player Х 85

Active loudspeakers 200-400 WT Х 130

LCD TV 40' Х 290

LCD TV with LED backlighting, 46' Х 360

Plasma TV, 59' Х 470

B/w printer, per day Х 30

Color printer Х 105

Web-camera, per day Х 20

Document-camera, per day Х 30

Video conference system, per day Х 305

Video display system, per hour Х 30

Video camera system, per *hour Х 20*

Head radio microphone, per hour Х 10

Information desk, per hour Х 10

Information desk, double sided (stander) Х 19

Interactive desk, per hour Х 35

Info desk 1.1/0.9/0.4 m Х 50

Microphone stand, per hour Х 10

Microphone stand (table), per hour Х 10

Floor stand with revolving panel (A4), per day Х 15

Floor stand with revolving panel (A3), per day Х 15

Floor info desk (А4), per day Х 20

Flipchart, hour Х 10

ATTENTION! Auxiliary services not mentioned in this list should be negotiated with the Organiser. Please note that special rates are effective for hour rent or event-through rent; please check this rates with the manager.

All prices include VAT 18%.



Signature Date

2.2

F O R M

М

BY DECEMBER 22,

2015





+7 (495) 937-68-61 + 145



The Official Exhibition Route Planner Aqua-Therm Novosibirsk 2016 contains the plan of pavilion with the layout of stands, complete list of exhibitors, and the event programme.

Print-run 5000 copies. Provided to visitors and exhibitors for free at registration, in the Organisers’ office, Press-office and VIP hall. Specifications: Format: 148 х 210 mm. Color pattern: full color. Languages: Russian & English.

ADVERTISING IN THE EXHIBITION ROUTE PLANNER

Quantity Price, € Total, EUR €

Logo in the Exhibitors list Х 110

Advertising page (1/2) Х

170

Advertising page (1/1) Х

320

Advertising page (1/1), 2nd or 3rd cover Х 425

Advertising page (1/1), 4th cover Х 530

Technical requirements to advertising in the Guide: Files: CMYK, EPS, AI, CDR formats, fonts – in PDF/TIFF curves (without layers) – resolution of bitmaps – at least 300 dpi. Module dimensions: (W х H mm), page 1/1 – 148 х 210 mm (+5 mm «bleeds» for cutting), page 1/2 – 148 х 105 mm (+5 mm «bleeds» for cutting).

Notes: Please submit the advertising layouts for the Guide in the form of files only, by December 23, 2015.




Signature Date

BY DECEMBER 23,

2015

3

F O R M

М





+7 (495) 937-68-61 + 145



OUTDOOR ADVERTISING PLACEMENT

Quantity Price, € Total, €

Advertising construction on light-box in the pedestrian walkway zone (1.2 х 1.8 m; 1 face).

Х 190

Advertising flag on pole in the pedestrian walking alley (4 х 9.5 m). Х 235

Prices are indicated for placement during the Exhibition. Technical requirements to layouts will be provided upon request.

ATTENTION! Prices cover the manufacturing and installation of advertising media.




Signature Date

5..1

F O R M

М

BY DECEMBER 22,

2015



Please return this form to Reed Exhibitions: Marina Bolotskaya [email protected] +7 (495) 937-68-62

+7 (495) 937-68-61 + 145

ADVERTISING PLACEMENT IN PAVILION HALL AREA (GROUND FLOOR) (See examples of placement on page 10)

Quantity Price, € Total, €

Advertising on suspended light-box (2.15 х 1.2 m; 2 faces) Х 700

Advertising on mobile construction (2.89 х 1.82 m) Х 745

Advertising on wall-mounted light-box (2.95 х 0.85 m) Х 210

Advertising on mobile "Roll up" stand (1х2.4 m or 2х1.2 m) Х 180

Advertising on light-box in public zones (0.,6х0.42 m) Х 155

Company logo on the advertising construction with the Exhibition plan

Х 110

Prices are indicated for placement throughout the Exhibition.

ATTENTION! Prices cover the manufacturing and assembly of advertising structure.

ADVERTISING PLACEMENT ON BALCONIES, MOVING STAIRCASES AND IN CAFÉ ZONE Quantity Price, € Total, €

Advertising on light-box on balcony railing of the 2nd floor (3х9 m; located on balcony railing over pavilion entrance)

Х 235

Advertising on light-box on balcony railing of the 2nd floor (3х9 m; located on balcony railing opposite the Café zone)

Х 235

Advertising flag on the side pad of moving staircase (3,4х1,2 м) Х 350

Advertising flag on balcony railing of the 2nd floor(1,5х3,5 m) Х 235

Advertising flag on balcony railing of the 1st floor (1,5х2,1 m) Х 120

Advertising on tray blankets in Café: 3000 pieces (dimension of visible area 0.37х0.3 m)

Х 565

Fence in front of Café (visible area – 1.245х0.8 m) Х 320

Floor graphics (full color printing 1440 dpi on film, rounded to 0.5 m upward including works for floor fining and cleaning) price is indicated per 1 sq. m

Х 65

Prices are indicated for placement throughout the Exhibition.

ATTENTION! Prices cover the manufacturing and installation of advertising media.

VIDEO ADVERTISING IN PAVILION HALL AREA (GROUND FLOOR) Quantity Price, € Total, €

Clip display on video-wall (4.2х2.4 m) 48 displays/day (price is indicated per 1 second)

Х 5

Clip display on LCD panel (1.08х1.95 m; soundless) (Price is indicated per 1 day of rent)

Х 120

All prices include VAT.





Signature Date

5..2

F O R M

М

BY DECEMBER 22,

2015



Please return this form to Reed Exhibitions: Marina Bolotskaya [email protected]

+7 (495) 937-68-62

+7 (495) 937-68-61 + 145



EXAMPLES OF ADVERTISING IN THE EXHIBITION PAVILION HALL AREA “Roll up” and video-wall Advertising on a light-box on the balcony railing of the second floor

Flags on the balcony railing of the second floor

On the pictures are: (from left to right) “Roll up” structure Video wall Advertising on a light-box on the balcony railing of the second floor

Flags on the balcony railing of the second floor

BY DECEMBER 22,

2015

5..2

F O R M

М





+7 (495) 937-68-61 + 145



ADVERTISING MATERIALS AT REGISTRATION DESK*

Quantity Price, 1 day, € Total, €

Placement of advertising information at registration desks (for exhibitors with shell stand).

Х 60

Placement of advertising information at registration desks (for not participating persons with shell stand).

Х 100

* This option is possible when there is no Registration Sponsor or Visitor Package Sponsor. Please check with the Organisers.

PROMOTERS **

Quantity Price, 1 day, € Total, €

Distribution of advertising materials (1 person), per day (for exhibitors with stand). Х 70

Distribution of advertising materials (1 person), per day (for exhibitors without stand) Х 120

** Distribution or demonstration of advertising materials is possible only when Advertising Agent Card (Promoter) is presented. ATTENTION! Auxiliary services not mentioned in this list may be ordered upon agreement between the Parties.

All prices include VAT.


TOTAL PER FORM M6: €

Signature Date

6

F O R M

М

BY DECEMBER 23,

2015





+7 (495) 937-68-61 + 145



Banner

- click-through banner, - homepage banner Price, EURO Month/s

Banner №1 615х250 265 530

Displayed at the Home page. Rotation each 3-4 sec. Static banner with hyperlink. One of the flash-carousel slides.

Per 1 month during June–November

Per 1 month during December–February

Banner №2 300х250 130 260

Click-through banner. Static or animated banner with hyperlink.



Banner №3 615х120 190 380

Displayed at the Home page. Static or animated banner with hyperlink.

Per 1 month during June – November


Banner №4 300х100 60 120

Click-through banners. Static or animated banner with hyperlink.



Banner №5 615x120 120 240

Displayed at the Home page. Static or animated banner with hyperlink.



Banner №6 300х100 145 Since the package is

paid and till 28.02.2016 Click-through banner. Static banner with hyperlink, rotation each

3-4 sec. Available only in packages including printed materials and

on-site advertising

Peel-off corner banner 650Х650, preview 100Х100 170 340

Click-through banner. Double static, in the right top of the web-site with hyperlink. Opens with cursor.



All prices include VAT 18%. Total, EURO


TOTAL FOR FORM M6: €

Signature Date

6.1

F O R M

М

BY DECEMBER 23,

2015

2





+7 (495) 937-68-61 + 145



Banner Price, EURO Month/s

Banner №7 915х120 190 380

Displayed at the Visitor registration page. Static or animated banner with hyperlink



Total, EURO

Option Price, EURO

Logo100х100 125

in exhibitor profile in On-line Exhibitor Catalogue + in Banners Carousel on the Main page with hyperlink

Since paid and till 28.02.2016

Total, EURO

Option Price, EURO Price, EURO Month/s

Banner №8 715Х120 190 380

In the top of On-line Exhibitor Catalogue



All prices include VAT 18%. Total, EURO

Description

BY DECEMBER 23,

2015

2

6.2

F O R M

М





+7 (495) 937-68-61 + 145



Package X Price, EURO Total, EURO

Package “Logo on the Navigation”:

340

Logo in on-line catalogue, Banners Carousel, on the exhibition floor plan in the printed Show Guide and exhibition floor plan on Tritex construction near the hall entrance

290

Package “Lunch area + Web-site”: 710

Advertising on tray blankets in Café: 3 000 (0,37х0,3 m), click-through banner №6 (published since the package is paid and till 28.02.2016)

610

Package “Movie + Web-site”: 505

Translation of a short movie on the LCD panel (1,08х1,95 m; without sound; the price covers 3 days of rental), click-through banner №6 (published since the package is paid and till 28.02.2016)

430

Package “Logo in Profile”:

230

Logo in on-line catalogue, Banners Carousel and printed materials next to company name 110

Package “Alley + Web-site”: 190

Advertising construction (light-box) in the walking alley (1,2х1,8m; 1 side), click-through banner №6 (published since the package is paid and till 28.02.2016)

165

Package “Get Maximum Audience”: 315

1/2 advertising page in the Show Guide, click-through banner №6 (published since the package is paid and till до 28.02.2016)

270

Package “Flag stock + Web-site” 265

Advertising flag on balcony railing of the 2nd floor (1,5х2,1 m), click-through banner №6 (published since the package is paid and till 28.02.2016)

230



TOTAL FOR FORM M6.1–3: €

Signature Date

BY DECEMBER 23,

2015

2

6.3

F O R M

М


aqua-therm novosibirsk 2016 marketing manual eng

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