architectural forum / the magazine of building / december 1958 · 66 ed i to ri a !, s ub!:lcr i...

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i Architectural Forum / the magazine of building / December 1958 I I 111111111111 llil 1111111111111 3909947 3909940 bra Per 213 5 News 47 Projects 55 People 63 Forum 77 Editoria! 1 33 Close-ups 1 39 Products 148 Books 151 Excerpts 17 9 Abroad Cover: Photo of UNESCO headc1 u a rt ers in Pn ri s by Arc hi tect Mnrcel Breu er (stoi·y, page 80). 66 Ed i to ri a !, s ub !:lcr i plion, 11nd adverliKing da LH. 18'1 Advcrti!:1 in g index. VOT, UME 100 . NUMBER 6 Pub l h1 hed monthy hy TIME lNC. O Rockefc ll cr Pl nz11, New York 20, N.Y. Entercd ntt HCcon d 4 chtHK muUcr u.L New York, N.Y. nn<I nt. nddlt.lonnl mnilinR' 00\ceri. SubH<'rlpt.-lon 1 >rlrc $U.50 n ycnr. HHi8 T IME f NC, A li rig h tH rt !MCl'V\.·<I. CURRENT ARCHITECTURE UNESCO's cheerful new home 80 A. $9-1nillion ventwre in the integrat-ion of archi'tecture, technology, and art, Yale's Viking vessel 106 A. critical cvalua'lion of Eero Saarinen's exotic enc/o.sure for a skating rink. BUSINESS OF BUILDING Building a 49th sta te 112 Const?-uction, already A.laslca's premier industry, faces a challenge of s-ub - conti11ental proportions. How do archi tects sell? 104 À new businessUke look is showing up in tl1e tactics of some of the country's larger architectnral of!ices. ART OF ARCllITECTURE The church in a modern world 89 According to Critic Joseph H1tdn11 t. contemporary b11ildings for worship should refiect a blend of ethics, 11,ysticis'1n, and romance. CITY BUILDING Philadelphia's design sweepstakes 94 Every big city can profit front the 11n11s1ial competition Philadelpl1ia held to obtain the best arohitecture for a 7,i storic redet'elopment area. A lesson for river cities 116 A. Spolcane i,, tilily company's new ll eadq11arters b11i/di11g sets a bold example for river-front renewal for ol11er c iti es to s t11cly. GA.LLERY Fun with architecture 100 Cartoonisl Tomi Ungerer has" good time u•i/11 scissors. pa.stc, and some o/d covies of FoRrM. TECHNOLOGY New ligh t on the eye 124 LI bottcr nnder.,ta11rli11_q of thc s,·,•inn pn11·, •ss prc>mis.-,, profo1111d f1/",·,·ts 011 arch itcct11rat fon11, SJ""'', 1·0/or, ""r/ li[!hli11.r1. Coming: the automatic salesroom 1:22 1 1/ aohi11c .~ t,J wt mal,·,· <'linunc /or pnpc • 11w1ir .Il "'".Il alsn t1l1C111pc: tl1c rksi!lll of .ilorc.s, <'Off'icda.~. and cvi·n ho,·:-:.

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Page 1: Architectural Forum / the magazine of building / December 1958 · 66 Ed i to ri a !, s ub!:lcr i plion, 11nd adverliKing da LH. 18'1 Advcrti!:1 in g index. VOT, UME 100 . NUMBER 6

i Architectural Forum / the magazine of building / December 1958

I

I

111111111111 llil 1111111111111 ~ 3909947 3909940

•bra Per 213

5 News

47 Projects

55 People

63 Forum

77 Editoria!

133 Close-ups

139 Products

148 Books

151 Excerpts

179 Abroad

Cover: Photo of UNESCO headc1ua rters in Pn ri s by Archi tect Mnrcel B r euer (stoi·y, page 80).

66 Ed ito ri a !, sub!:lcr iplion, 11nd adverliKing da LH.

18'1 Advcrti!:1 in g index.

VOT, UME 100. NUMBER 6

Publh1 hed monthy hy TIME lNC.

O Rockefcllcr P lnz11, New York 20, N.Y. Entercd ntt HCcon d 4 chtHK muUcr u.L New York, N.Y. nn<I nt.

nddlt.lonnl mnilinR' 00\ceri. SubH<'rlpt.-lon 1>rlrc $U.50 n ycnr. ~ HHi8 T IME f NC, A li righ tH rt!MCl'V\.·<I.

CURRENT ARCHITECTURE

UNESCO's cheerful new home 80 A. $9-1nillion ventwre in the integrat-ion of archi'tecture, technology, and art,

Yale's Viking vessel 106

A. critical cvalua'lion of Eero Saarinen's exotic enc/o.sure for a skating rink.

BUSINESS OF BUILDING

Building a 49th sta te 112

Const?-uction, already A.laslca's premier industry, faces a challenge of s-ub ­conti11ental proportions.

How do archi tects sell? 104

À new businessUke look is showing up in tl1e tactics of some of the country's larger architectnral of!ices.

ART OF ARCllITECTURE

The church in a modern world 89

According to Critic Joseph H1tdn11t. contemporary b11ildings for worship should refiect a blend of ethics, 11,ysticis'1n, and romance.

CITY BUILDING

Philadelphia's design sweepstakes 94

Every big city can profit front the 11n11s1ial competition Philadelpl1ia held to obtain the best arohitecture for a 7,istoric redet'elopment area.

A lesson for river cities 116

A. Spolcane i,,tilily company's new ll eadq11arters b11i/di11g sets a bold example for river-front renewal for ol11er cities to st11cly.

GA.LLERY

Fun with architecture 100

Cartoonisl Tomi Ungerer has" good time u•i/11 scissors . pa.stc, and some o/d covies of FoRrM.

TECHNOLOGY

New ligh t on the eye 124 LI bottcr nnder.,ta11rli11_q of thc s,·,•inn pn11·,•ss prc>mis.-,, profo1111d f1/",·,·ts 011

arch itcct11rat fon11, SJ""'', 1·0/or, ""r/ li[!hli11.r1.

Coming: the automatic salesroom 1:22

11/ aohi11c.~ t,Jwt mal,·,· <'linunc /or pnpc•,· 11w1ir .Il "'".Il alsn t1l1C111pc: tl1c rksi!lll of .ilorc.s, <'Off'icda.~. and cvi·n ho,·:-:.