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ASSOCIATION DIVISION IT - INTERNET DIVISION TRAINING DIVISION FINANCIAL SERVICES DIVISION TV PRODUCTION DIVISION GROUP BUYING DIVISION Association looks after * Instructor Networking * Membership Registration * Liaising with Government * Negotiating with corporations for Group Deals Circulating Industry News * Partner Programs * Promoting the Industry * Setting Industry Standards * Developing Policies & Procedures I.T. looks after * Domain Name Registration * Website Design * Website Hosting * Online Shops - Mega Stores * iMA TV Portal Players * Web Marketing * Video Broadcasting * Email / SMS Broadcasting * School Management Software Training looks after * Special MA Technique Seminars * Business Coaching / Mentoring * Industry Qualifications * Martial Arts Gradings * Curriculum Enhancement / Support * Business Set Up (NEIS Program) * Overseas Intensives Courses * Sales / Marketing for Instructors & staff Financial Services looks after * Insurance for School Owners (Public Liability - Professional Indemnity - Player Accident - Income Protection - Property) * Direct Debit Programs * Merchant Card Facilities * Business Loans * Business Banking Accounts TV Production looks after * Instructional DVD Creation * TV Program Creation * Fight Show / Special Event Filming * International Distribution Packages * Production Studio Facilities * Live Event Broadcasting * Mobile Phone Broadcasting * Internet Broadcasting * Pay TV & Free To Air Broadcasting Group Buying looks after * Insurance * Banking Services * Internet Services * Martial Arts Equipment * Martial Arts Movies - How To DVDs & Books * Education & Training (seminars/qualifications) * Video Production Phone: 03 9897 3213 MartialArtsAustralia.com.au Are you getting the most out of your Membership? MAA News Jan 2011

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Page 1: Are you getting the most out of your Membership? Website/Documents/MAA... · TRAINING FOR MARTIAL ARTS & BUSINESS Qualifications & Training There are many courses that instructors

ASSOCIATION DIVISION

IT - INTERNET DIVISION

TRAINING DIVISION

FINANCIAL SERVICES DIVISION

TV PRODUCTION DIVISION

GROUP BUYING DIVISION

Association looks after * Instructor Networking

* Membership Registration * Liaising with Government

* Negotiating with corporations for Group Deals Circulating Industry News

* Partner Programs * Promoting the Industry

* Setting Industry Standards * Developing Policies & Procedures

I.T. looks after * Domain Name Registration

* Website Design * Website Hosting

* Online Shops - Mega Stores * iMA TV Portal Players

* Web Marketing * Video Broadcasting

* Email / SMS Broadcasting * School Management Software

Training looks after * Special MA Technique Seminars * Business Coaching / Mentoring

* Industry Qualifications * Martial Arts Gradings

* Curriculum Enhancement / Support * Business Set Up (NEIS Program)

* Overseas Intensives Courses * Sales / Marketing for Instructors & staff

Financial Services looks after * Insurance for School Owners

(Public Liability - Professional Indemnity - Player Accident - Income Protection - Property)

* Direct Debit Programs * Merchant Card Facilities

* Business Loans * Business Banking Accounts

TV Production looks after * Instructional DVD Creation

* TV Program Creation * Fight Show / Special Event Filming

* International Distribution Packages * Production Studio Facilities

* Live Event Broadcasting * Mobile Phone Broadcasting

* Internet Broadcasting * Pay TV & Free To Air Broadcasting

Group Buying looks after * Insurance

* Banking Services * Internet Services

* Martial Arts Equipment * Martial Arts Movies - How To DVDs & Books * Education & Training (seminars/qualifications)

* Video Production

Phone: 03 9897 3213 MartialArtsAustralia.com.au

Are you getting the most out of your Membership?

MAA News Jan 2011

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Martial Arts Australia Membership Thousands of Instructors from virtually every discipline, irrespective of their current alliances, rank / title, years of experience, social economical / political backgrounds have taken up membership to benefit the growth of their school / association over the past two decades. There are lots of reasons to form an alliance with Martial Arts Australia (MAA) as they have just dramatically increased their services and product range. For those who have just discovered us, we work uniquely as a Peak Industry Body (operating as an association) and that of a group of companies (providing professional services) without the aid of government funding. MAA was originally created purely as an association to help instructors expand their martial arts skills and network with other like minded school owners. Operating in the ‘not for profit’ zone restricted MAA’s growth having to rely on its volunteers until going professional. By introducing various business entities in recent years MAA has grown enormously in membership because there has been so much more on offer. Two decades on, MAA links with over 2000 schools each month giving members access to some of the most skilled and successful masters in the country and around the globe showering them with services to grow their schools. Who would you most like to train with? This year ask yourself that question, then tell us and we will see if we can make it happen for you. Instructors put up your hand if you would like to run seminars around the country and share your knowledge. ‘The most rewarding part of my job is the opportunity to train with some of the most highly regarded and skilled martial artists from around the globe. You have the same opportunity as members of the MAA’ — Graham Slater (Chairman) MAA’s success and popularity is not from reinventing the wheel but by using it and recognising what instructors need then seeking out the very best companies and professionals to provide them appropriate services. Several highly successful single disciplined associations have expanded their own services by working with MAA to benefit their own members. We want to share our services with other associations as we know it saves them lots of time researching and negotiating their own terms. We all know size matters, so by working together we can broker better group deals for everyone as one large entity so we all benefit.

Starting up a new school or wanting to expand an existing one? Give us a call to so we can help you become more successful.

Phone: 03 9897 3213

Instructor Certificate showing your credentials are checked and registered. Instructor member card identifying you as a professional teacher having met the industry standards. Web banner link’ letting visitors to your website know professional teachers operate at your school. Instructor member badge publically identifying you as a professional teacher that has met the industry standards. Giving you access to group deals on equipment, DVDs, books and an extensive range of other products and services.

Giving you access to Martial Arts TV and Partner Programs that can earn you extra cash. The opportunity to network with other like minded Instructors and tap into extra income through our Partner Programs

Membership has its Privileges

Are you a Member?

PEAK INDUSTRY BODY

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TRAINING FOR

MARTIAL ARTS & BUSINESS

Qualifications & Training There are many courses that instructors can undertake to have the appropriate qualifications to teach other than their given martial art. We recognise that there are many orgainisations that have their own comprehensive instructor training programs that equip them to teach in a safe and professional environment. However with ever changing workplace safety rules and insurance requirements instructors need to look at qualifications / courses that will meet today's playing field.

Traditionally masters have spent many years perfecting their art form before spending many more years painstakingly passing it on to their students with all the care and detail in the world. There are now other components our society requires to be included in this teaching process and unfortunately many teachers don't know this so it is not being passed on. The smart new generations of instructors are going out and taking up further study to meet and surpass society's demands equipping them with the skills to be more successful.

Now has never been a better time to up grade your own skills in Business, Coaching, and Risk Management to name a few areas. With the government committing millions of dollars in education that directly fund courses that relate to our industry it makes sense to get your training subsidised now. Obviously fresh skills will help you manage your school better and gain greater success but better still you can sell courses to your students and add value to your general martial arts classes with a government qualification.

Here are some qualifications you should consider: Cert IV / Dip in Fitness (PT), Cert IV / Dip Sports Coaching (specialisation martial arts), Cert IV Trainer & Assessor to name the most appropriate. Course delivery can be tailored to your needs (face to face workshops, online and home study) and work to your time schedule. Need to discuss your requirements, give us a call and we will put you in touch with one of our training consultants and direct to the appropriate Registered Training Orginisations (RTOs).

Phone: 03 9897 3213

Westpac Bank and our other Partners can offer you the right

Business Services to grow your school at the best price

Financial Services - Insurance, Merchant Card Facilities, Banking & Loans It doesn't matter what style you teach (Karate, Kung Fu, Taekwondo, Tai Chi, Ju Jutsu, Brazilian Jiu Jitsu BJJ, Muay Thai / Kickboxing etc) you will get the BEST INSURANCE PRICES and essential cover through our special group deal. Not only can we offer instructors the lowest prices we can offer the most extensive cover (policy wording) with more inclusions (tournaments, fight shows, demonstrations, weekend camps, seminars).

Our friends at Westpac Bank have put together a number of business products that will get you operating efficiently and cost effectively with our especially negotiated member rates. They will make opening a business account much easier, getting a business loan to help your cash flow much easier and cheaper, they will enable you to collect your student fees much easier too with a merchant card facility for online transactions and or a mobile unit that works even at the Church Hall.

When selecting any service you have to spend the time to research the best packages and often there is no room for negotiation especially with banks and other large corporations. Well that’s why you joined the MAA because we are big enough and have the right team to do the research and negotiate the best deals for you. We compare prices / services, track down the best deals and then negotiate better terms for our thousands of members so you get the benefits.

There are numerous business products school owners need and one that has been the most volatile is Insurance and MAA has been able to keep the prices consistently low over the past 14 years. There will always be new insurance players some for the short term and old players offering better deals but what do you really get for your money and will they be around in the event of a claim. We know the industry and know the insurance companies too, so let us guide you to the right package that suits you irrespective of what you had last year. We know many instructors just ask us to renew their old policy but we work for you and want to tell you if there is a better deal even if it is with another provider. Before you renew ask us what the current deals are, it could save you hundreds.

Phone: 03 9897 3213

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Promoters serious about been able to broadcast a live event at the highest quality? Pictured above is our top of the range mobile production truck with the capacity to run 20+ cameras simultaneously and the ability to broadcast live to any TV network. iMA

TV can also be syndicated around the world on a ‘Pay per Download’ program that can create extra revenue for contributors.

Want your major Fight Show or Tournament covered and don’t want to risk miss a

second of the action from any angle.– then we have the set up for you. Turn your amateur/professional show into a state of the art production with the highest

production value which includes a distribution deal for TV and DVD.

Instructional DVD Production is also available in our studio or filmed in your own school around Australia.

All packages come with an international distribution deal. Get your DVDs produced at no cost to you by pre-selling them, ask us how!

Now every event / instructor can be seen on TV. TV has taken on a whole new meaning with the introduction of advanced internet technology applications and martial arts is poised to reap the benefits says Graham Slater – Martial Arts Australia. After many years of research, major allocation of resources and some pretty broad imagination they have found a unique way to use this technology to plaster martial arts video content through numerous mediums around the world. New technology brings promoters and instructors greater exposure but more importantly a new income stream to share that comes from a unique Pay Per View / Download system. It is now possible to broadcast LIVE to 35,000+ sporting websites or use archived video (fight shows or instructional DVDs) and get paid for each and every view. In addition the footage will get extra air play from being broadcast on Free To Air and Pay TV reaching over 3.5 million households. iMartial Arts TV (division of Martial Arts Australia) was created specifically to promote and increase the popularity of martial arts through all forms of media including ‘Free To Air TV’, ‘Pay TV’, ‘Internet TV’, ‘Mobile TV’ and on DVD. It works with many orginisations, individual and instructors to share resources and technology to help drive martial arts to the top of the sporting arena. Martial artists around the world can now get the media exposure they have dream of by helping to create high quality professional video footage and having it globally syndicated to all TV formats.

Fight Show Promoters - Tournament Organizers - Instructors get your Event and or Instructional Video to an uncapped audience!

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Advertise in online video clips and TV Shows. Advertise through mobile phone video clips and TV Shows. Advertise in MAA’s TV Show on DVD extending the life of each campaign. Advertise in MAA’s TV Shows on ‘Free to Air’ and Pay TV reaching 3.3 million households

Banner adverts or whole pages linked through home pages on all our websites Logo banners linked to other websites through MAA network of multi online cart system. Promotional campaigns at major events with new promo vehicles and ‘DVD give a ways’ to help boost campaigns Advertise in MAA’s email newsletter and printed mail outs to the entire database

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The International Martial Arts Alliance (IMA) / Martial Arts Australia (MAA) was established in 1993 by current Chairman Graham Slater, 6th Dan. They focus on providing services to make martial art school owners more skilled and profitable. They work with thousands of martial arts schools / clubs and associations from virtually every discipline to help raise their profile and expand the industry. Martial Arts TV is the latest thing they are working with to promote the industry to the general public as a safe and professional sporting activity for all ages. MAA has negotiated discounted group deals for many services and products that instructors have found hard to find, that are now available under the one roof. It is now possible for martial arts instructors to make just one phone call / email to find the cheapest prices on any number of products especially martial arts insurance. MAA is split up into several divisions to cater to the demands of the industry which include: International Martial Arts Alliance (Overseas), Membership (Instructors), Financial Service (Insurance), iMartial Arts (TV Production), IT (Website/Mega Store) and Education (Training for Instructors). Recognised by the industry as a Peak Body, MAA with its sheer numbers (over 2000 schools) has been able to negotiate strategic alliances and group deals with several Business Partners. On an educational level MAA was established to create a safe, non-political and friendly learning environment whereby martial art instructors of all styles from all countries could come together and share their experiences and techniques in a literal melting pot of martial arts knowledge. MAA feel the more skills / qualifications martial art instructors have, the better equipped they are to operate their clubs successfully. They track down specialty martial arts business consultants and mentors and make them available to help instructors create a safe, professional and rewarding environment for their students and the general public. Part of their membership revenue goes towards recruiting these business consultants / mentors to run seminars for free or at a subsidised rate to benefit members. This means help is available to every martial arts instructor and there is no excuse because of the price, it is just up to the instructor to allocate the time. Specialty martial arts business consultants take the guess work out of running a school helping owners get the results they could only dream of. It doesn't matter if you run a Karate club in Melbourne or a Kung Fu club in Sydney or a martial arts school anywhere in Australia MAA membership will help you grow your school. One of the major ways to help school owners is to offer them a Partnership Deal to on sell products and earn a passive income while off the mat.

Mega Store Online Cart / Website Package Deal Signing up for the Mega Store Cart is a great way for Instructors to raise their internet profile and sell products that will give them an added passive income. For just a nominal up front fee and a low maintenance fee school owners can own their own online shop selling the largest range of Books, Movies, TV Shows and How To DVDs. This package includes a domain/sub domain name with your own customised website along with your online shop and marketing support. The Mega Store is fully loaded with hundreds of Products and partners get paid from each and every sale without having to rent a building, hold stock, or pay for advertising as orders can be coming in while you sleep.

Online TV Channel Package Deal MAA has created a TV portal that has a very extensive video library that instructors can attached to their own website or have it integrated into a site/mega store created by us. Visitors to your TV Channel can watch high quality martial arts content under a unique Pay Per View/Download system and you get paid every time someone watches the footage. You can increase you revenue further by adding your own footage.

DVD Production Package Deal MAA has it’s own production studio, crew and equipment to help you create the very best quality instructional DVD series or cover your events. You can now create a whole DVD series at no cost to you which comes with an international distribution deal. We can either come to your school to film or you can come to our studio and the finished product comes with an international distribution deal.

Broadcasting your Events Live Many professional promoters have been getting their Fight Shows / Tournaments filmed and some have even got them on Pay TV . We can film events and do exactly the same getting your footage out to Pay TV and Free To Air (3.5 million households). However in addition to that, what is really unique is the ability to broadcast events live around the world with the promoter making extra revenue from everyone that watches the show.

Bundled Partner Deal 1 A DOMAIN NAME, a WEBSITE, a MEGA STORE, a TV CHANNEL PORTAL = *An awesome internet presence *Two passive income streams *An international business working for you 24/7

Bundled Partner Deal 2 Create a DVD Series or Cover an Event, Distribute the product worldwide, add a live broadcast of the event and increase your income.

Want to create your own Partnership Deal? You can use all of our Passive Income Earners and dramatically increase your business.

Overview of IMA & MAA

Overview of Partnership Deals

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Martial Arts TV Channel Partnership Deal Earn Revenue from Pay Per View Online TV Syndicated Globally

Martial Arts Australia’s production house iMartial Arts TV creates TV Shows that reach 3.5 mil on Pay / Free to Air TV households and to an uncapped online network along with DVDs that get international distribution, (more details on DVD production on page 6).

The best thing to hit the internet for martial artists is a unique Pay Per View system that shows all the very best action footage at the highest quality. By adding new high quality content on a regular basis we believe viewers will keep coming back. We create/re-package footage and upload it to our TV Portal (powered by our partners) so you can view it and on sell it through your website.

The term TV has changed so much and is being served up to us via new technology in many different forms catering to consumer demands. We are making more TV programs and re-mastering raw footage for all of the mediums (see images on right hand side of page).

How can you create extra revenue streams by using this new technology? It’s now very easy to tap into our massive distribution network and earn extra revenue by syndicating your content around the world through our new TV Portal. We create our own TV Shows to help market the portal and re-package your video content into appropriate viewer friendly streams on a Pay Per View system and share in the revenue created.

iMartial Arts TV is serving up the video action and viewers can get access 24/7 which is truly on demand.

Partner up with iMartial Arts TV and serve up the same awesome content to everyone who visits your website and have a share in the revenue and it’s free to sign up.

How does it work? If you have a website we insert the code into it so the TV portal appears in your designated page. It has a search facility so visitors can scan through the library using key words to find their favourite videos. We also have a TV Guide which selects the best shows each week to make it easier for viewers to make a choice. There will be a number of videos available for free and the rest will be on a Pay Per View/Download basis and you get 20% of the ticket price on every video played, (paid monthly directly into your bank account).

Add the TV Portal to your Mega Store and combine the two income streams and attract more visitors. This is by far the smartest way to go even if you already have a website, get another one with all the bells and whistles: website, mega cart, TV portal and Google optimised to attract more visitors as potential students / customers.

Want to add your own video content to the TV Portal? You can send us your video footage (DVDs) and we will check it for capability and if approved, we will pay you more.

Down below is an example of the TV Player inserted into a Mega Store. Within the store menu is the TV Portal link which takes visitors to the introduction page with the TV player, library search facility, and TV guide. Your signed agreement allows us to track each video played so we can send you your portion of the ticket price directly to your bank account, now that’s cool. Create your own footage see page 7.

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Martial Arts Online Mega Store *Domain Name *Website *Online Shop * Largest Range of DVDs & Books

Partnership Deal 1 Why get a Website/Mega Store through Martial Arts Australia?

1. This is a great opportunity to have your own Online Store and Website for a fraction of the cost it would take you to create one.

2. We have tracked down all the main suppliers to give you the largest range of DVDs and Books (from UFC– 7th Samurai and beyond) at the most competitive prices.

3. You don’t have to hold stock as we have a central distribution warehouse that delivers each order to your school when you need it.

4. This isn’t an affiliate program where you just direct everyone to our store and then we market/service to your clients directly. We give you your own customised store and your customers buy from you.

5. We give you marketing support to help get more customers which includes supplying catalogues, special’s posters and order forms.

6. Each store is Google optimised to your region so you get the top rankings for your area but not limited to it. You can receive orders from anyone anywhere around Australia at anytime.

7. You can add your own products (DVDs/Books) to your store and get them instantly distributed to all member stores around Australia giving you extra exposure in multiple retail outlets.

8. You can select from a number of colours/backgrounds and have your logo inserted into your website and mega store to further cement your brand to your students/customers. Get your site updated each month!

9. The best and easiest passive income earner for martial arts school owners selling your products 24/7 with only a minimal outlay and maintenance fee.

10. Get your commission on sales generated from your store paid directly into your Bank Account each month.

This amazing deal is only available to MAA Members at the special introductory price of just $200 (60% off for the first 100 members). This price includes your unique domain/sub domain, the creation and maintenance/hosting of your own fully customised website and online mega store with marketing support. Nothing more to do, nothing more to pay except for a small maintenance fee of $29.00 per month which includes your monthly website updates, (text & images).

Have you own website? We can link that one to your shop or you can have two sites/mega stores for the price of one and double your internet presence.

There you have it, the 10 reasons why you should sign up for one of our Mega Store / Website partner deals. Right now we have another reason for you to grab one.

We are also going to give you our Pay Per View TV Channel player which will be inserted into your website. This is another way to attract more traffic to your store and give you another income stream, (see page 5 for more details).

How do you get started with the Mega Store/Website? Your Mega Store is fully loaded with DVDs / Books and new lines will be added each month to expand your range. Your website and store are populated with generic text and by using data from your application/agreement form we customise them to your specifications.

Once set up all you need to do is tell all your students, friends and family that you have a new mega store. Put printed posters and order forms up in your school and take bulk orders that we supply. We deliver the orders to your door step ready for you to hand out to your customers, it is that easy.

How much do you get paid? We pay you between 10% -15% of the retail which amounts to 25% -35% of the profit. You start off on 10% and when you reach a set quota of sales we increase your margin. We pay for the goods, freight them to our warehouse then pack/ship them to you. The freight costs get put onto the customer so you maintain your margin. The bigger the orders the less freight per DVD is charged making the products cheaper for your customers.

Income projections The average school in Australia has around 75 students we have based our model on just 50 members. As this is an especially targeted market we believe everyone will at least buy 6 DVDs or Books per year at an average cost of $24.95 retail netting you around $750.00. Add this to your Pay Per View TV Channel sales and our new equipment deals coming soon and you will be making even more revenue.

Adding your own DVDs We can take your DVDs on consignment (keep 10 in stock) and when they are sold pay you 40% of the retail. Upload your products for just $10 each and get them on all the stores around Australia. Put them through our Pay Per View/Download and make even more cash. Total costs for the Mega Store/Website Package for the first 12 months $495 up front set up and then $9.95 over 11 months direct debit or credit card debit = $604.45 second 12 months just a maintenance fee = $119.40. Minimal period 6 months agreement. Costs include all set up fees and ongoing maintenance / hosting fees and monthly website updates as specified in the agreement. Total costs over a 24 month term $723.85. Updates over and above the quota allocated to this program will be charge at $39 per hour.. This package remains active while MAA membership is current.

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