Are You

Presented By: Urvi Mehta

www.linkedin.com/in/urvimehta

What is LinkedIn?

� Business oriented social networking site

founded in Dec 2002 and launched in May

2003 mainly used for professional networking

� As of Feb 2009, it has more than 35 millions

registered users, spanning 170 industries

� Serious about Business

Why LinkedIn

� Build Your professional network

� Stay in touch with your connections

� Find job opportunities

� Grow relationships

� Build authority

� Detect leads and opportunities

How is LinkedIn different

� Connections are Controlled

� Easy to Use

� Few Applications

� No Multi-media

Getting Started

� Upload a Good Photo

� Complete Your Entire Profile, Including

Previous Jobs

� Use Keywords Liberally in Your Profile

� Link to Websites using Keywords

Your Profile

Have a clear headline

Update your status

Share as many relevant positions

and experience on your public profile

Get recommended

Add relevant links

Have your name in your profile

URL for Google

LinkedIn Contacts

Network Statistics

Invite Contacts

� Invite Anyone You Meet in a Business Setting

� Use Custom Text in Your Intro, Unless You Know the

Person Well

Adding Connections

Finding Connections

� LinkedIn Search

� Name

� Company

� Location

� Keyword

� Browse Connections

� Invite Contacts from Email

Connections Profile

� What they are up to

� Monitor and respond if relevant

� Learn from their current and past functions,

projects and expertise

� Who recommended them? On what type of

projects?

� Check their network

Connections Profile

LinkedIn Search

� People

� Jobs

� Answers

� Inbox

� Groups

Advanced Search

Searching Contacts

� Search Relevant Contacts by conducting

detailed searches

� Save Searches

� Email results to you weekly

� Check connections and groups you have in

common; check their profile for expertise

and recommendations

� Use INmail (payed) or get introduced (free)

LinkedIn Recommendations

� Liberally Provide and Request Recommendations

� Use Custom Invite

Text

� Provide some

guidance to reviewer on

possible themes/keywords

LinkedIn Groups

� Join Groups and Participate

� Meet People Through

Group Discussions, Members List

� Great way to build your network

� Create your Own Group

� Check Your connections

groups and subscribe to those

Types of Groups on LinkedIn

� Types of Groups

� Alumni Associations

� Community Organizations

� Industries

� Professional Certifications

� Software Programs

� Geography

Group Discussions

� Check what your contacts post and

interact/react/discuss/suggest

� Jump in and Share you experience

What are LinkedIn Answers?

� Started in Jan 2007

� Users can ask and answer questions in their

network

� Social Community Aspect of LinkedIn

� Many categories

Example of LinkedIn Answers

Why Use LinkedIn Answers?

� Establish and maintain your personal brand by being a subject matter expert

� Add value to the LI community

� Share free advice regarding questions with a diverse professional network

� Meet other professionals with the same interests and experiences

� Discover potential networking contacts

Answer First

� Answering questions before asking

questions permit you to get to know common

practices and protocol

� Search for and review answers in categories

you wish to learn more about

� Determine how often you will search for

questions in a category that you can provide

valuable answers to.

LinkedIn Q/A’s Info…

� You can select up to 200 of your 1st degree

connections to email it to

� Free Members can ask 10 questions per

month

� Premium members can ask 25

� Each question is open to answers for 7 days

LinkedIn Messages

� Send Message to 10 people at a time

� Don’t be spammy

Events

LinkedIn Applications

� My Travel

� Slideshare Presentations

� Box.net Files

� Company Buzz

� Google Presentation

� Huddle Workspace

� Wordpress

My Travel by TripIt

� See where your network is traveling to and

when you will be in the same city as your

colleagues.

� Allows you to easily meet up at the next

industry event or re-connect with old friends.

� Display your current location, upcoming trips

and travel stats within your network.

Slideshare Presentations

� Share your presentations with your colleagues and connections LinkedIn.

� View the presentations of all your connections, find experts for certain industries and topics, and share important presentations with your own connections

and the rest of the LinkedIn network.

� You can reinforce your professional reputation by

embedding SlideShare presentations in your LinkedIn profile to feature your portfolio and work.

Box.net

� Share your important data on LinkedIn.

� Collaborate, share, and exchange your important documents with your specific connections on LinkedIn.

� In addition to providing free storage and collaboration features, you can also feature key documents directly on your profile.

� Perfect to showcase your latest work, past deals, or portfolio.

Company Buzz

� What are your customers saying about your company?

� Every second thousands of people are sending out messages about companies and industries on blogs, twitter, and across the internet.

� Company Buzz taps into this information for you, to find the relevant trends and comments about your company.

Google Presentations

� Google presentations are a professional way to introduce yourself and your work.

� Add a presentation to your LinkedIn profile to showcase a recent talk or presentation, display a visual portfolio of your professional accomplishments, or introduce yourself to recruiters and professional contacts viewing your profile.

� Upload a Powerpoint file or use Google’s free online application to create your presentation, then post it to your profile for others to view.

Huddle Workspaces

� Collaborate with any of your connections privately and securely.

� Instantly create a project and invite specific connections to join in and collaborate.

� Brainstorm, exchange ideas with discussion forums,

and monitor your progress with RSS feeds.

� Allows you to directly co-edit your documents and

spreadsheets and keeps track of the changes made as a team.

Blog: Wordpress Application

� Connect your WordPress blog with LinkedIn

� Stay connected with your Linkedin network

by syncing your WordPress blog posts with

your LinkedIn profile.

� Once added you can select to filter your

posts with a special LinkedIn tag in addition

to displaying your personal WordPress icon.

LinkedIn Outlook Toolbar

LinkedIn Brower Toolbar

Final Thoughts

� Stay in the know

� Get involved in Groups

� Create opportunities

� Start Connecting

� Build authority

� Keep your Profile Current

� Be found—Optimize your profile through Keywords

� Change your Public Profile to Your Name

Let’s Connect

� To Stay connected with me:

� My Blog – www.UrviMehta.com

� Facebook – http://profile.to/urvimehta

� Twitter – http://twitter.com/urvimehta

� LinkedIn -- www.linkedin.com/in/urvimehta