1. AREYOUPAYINGATTENTION?A crash course on CreativityNatalia Fernndez Lpez

2. Big spacesWell organicedInaccessible itemsQuiet music Cash register facingthe entrance Good visibility 3. Divided in three floors.You can pay in all of them 4. Accesible butyou need to ask the Lots of innaccessibleemployees items 5. MessyDifferent cealingsInaccessible items 6. Lack of security in the fiting rooms 7. No visibility from theWell organizedcash register toand tidy the entrance and partof the store 8. Hard-working staff 9. Mirrors awfullyClear entrance located 10. Unsightly a/c Shopping trolleys all everywhereover the store 11. Different decoration themesToo much in littlespace 12. Locked andSpacious unlocked products 13. Common things in all the stores:Background MusicArtificial lightAir-ConditionedSecurity system at the doorsNo special smellCash register located far from the entranceNo security staff just regular employeesPrices perfectly visible 14. Things I would change:I would use the space differently sothat all the items were accessible for everybodyI would add braille or audible signals wheneveris necessaryI would change the illumination system and I would try to take advantage of natural lightI would eliminated unnecessary stairs 15. Things I would change: I would watch out the fiting roomsI would adapt the air-conditioner dependingon the weatherI would change the tendency to fast and loud music. I would use soft music instead I would keep celings and decorations the same allover the store 16. Things I would change:I would set the cash register in the middle of the store to improve the visibility of the storeI would put all the sell off in the same place and I would announce it clearlyI would have places to sit and rest I would have a customers toilet 17. Did you notice that...Not all text boxes have the same colour? Not all the texts were written with the same font?The cow in the Ale-Hop store isnt touching the floorsince she is over little wheels?In the 17th slide there are two people staring at the store?fitting rooms is misspelled two times? WERE YOU PAYING ATTENTION?