are you using screencasting software to increase reach and brand awareness?

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Are you using Screencasting software to increase reach and brand awareness?

Companies can embrace video marketing, which is deemed as the future of marketing, through using Screencasting software to communicate their message effectively to their desired audience in a cost effective way.Screencastingsoftware is increasingly being used by companies

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Screencasting software, such as Snagit or Camtasia, creates a video recording of your computer screen, which is further enhanced by recording your own narration as an additional audio element.














You can then upload the Screencastto the internet, which can then be shared as a link, or you can save the video straight to your computer.














Screencasts can be created with a variety of content and the best part is that you do not need to create new content, you can reuse existing content to highlight specific areas of interest and really get your message across.














Your company can use Screencasting to promote your products and services to engage potential customers with your brand.














It is a great way to provide quality support to customers and canalso be used internally to save valuable time training staff.














The Screencasts you create can then be watched over and over again as valuable pieces of video marketing.














The unique video content you have created with your Screencast can be uploaded to YouTube to increases your SEO, ranking and traffic to your website.














Uploading your Screencast to YouTube enables your video to be easily shared amongst viewers networks therefore further increasing your reach and brand awareness.














Screencasting software is increasingly being used by companies, as it is a quick and easy way to effectively educate your target audience and create greater understanding than just by text alone.










