arena group at the world cup

www.arenagroup.com Global Events. Designed and Delivered. ARENA GROUP PROJECTS AT THE FIFA 2014 WORLD CUP IN BRAZIL Over one billion people across the world tuned in to watch Germany beat Argentina in the ﬁnal, 11 million people requested tickets and more than three million made their way to Brazil to witness the beautiful game in all its glory. Every four years the World Cup captures the world’s imagination. Creating a winning atmosphere is vital for host cities, brands and organisers. For the 2014 FIFA World Cup Arena Group helped do just that. FIFA World Cup 2014 Case Study Arena Corinthians, Sao Paulo Arena Group’s clearview™ seating system showcased how overlay can temporarily transform venues ahead of major events, as it was used to construct Brazil’s largest ever demountable structures at the Arena Corinthians. • 42,000 capacity increased to 62,000 • Two 9,000+ seat demountable grandstands situated in the North and South stands • Incorporating food and beverage outlets, toilets, ofﬁcials and media rooms • Full working electrics and water • Each structure stood at 102m wide and 30m high, with 54 rows of seats • Arena Group worked closely with Brazilian partner FAST Engenharia Estadio Beira-Rio Stadium, Porto Alegre Arena Group and strategic partners FAST Engenharia and Rohr S.A. led the overlay design, procurement, management and implementation for the Estadio Beira-Rio stadium in Porto Alegre, a host city for the World Cup. • Responsible for every single temporary element on the 24 acre site • Extensive temporary structures • Barriers, toilets, seating, media desks, screens, cabins, CCTV, furniture, lighting, HVAC, walling and decor Joe O’Neill joneill@arenagroup.com +44 (0) 207 484 5003 arena_group www.arenagroup.com Estadio Beira-Rio Stadium and Arena Corinthians (top) Photographs © Portal da Copa/Governo do Brasil

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Arena Group projects at the Fifa 2014 World Cup in Brazil

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www.arenagroup.com

Global Events. Designed and Delivered.

ARENA GROUP PROJECTS AT THE FIFA 2014 WORLD CUP IN BRAZILOver one billion people across the world tuned in to watch Germany beat Argentina in the

final, 11 million people requested tickets and more than three million made their way to

Brazil to witness the beautiful game in all its glory. Every four years the World Cup captures

the world’s imagination. Creating a winning atmosphere is vital for host cities, brands and

organisers. For the 2014 FIFA World Cup Arena Group helped do just that.

FIFA World Cup 2014 Case Study

Arena Corinthians, Sao Paulo Arena Group’s clearview™ seating system showcased how

overlay can temporarily transform venues ahead of major

events, as it was used to construct Brazil’s largest ever

demountable structures at the Arena Corinthians.

• 42,000capacityincreasedto62,000

• Two9,000+seatdemountablegrandstandssituated in the North and South stands

• Incorporatingfoodandbeverageoutlets,toilets, officials and media rooms

• Fullworkingelectricsandwater

• Eachstructurestoodat102mwideand30mhigh, with54rowsofseats

• ArenaGroupworkedcloselywithBrazilianpartner FASTEngenharia

Estadio Beira-Rio Stadium, Porto AlegreArenaGroupandstrategicpartnersFASTEngenhariaand

Rohr S.A. led the overlay design, procurement, management

andimplementationfortheEstadioBeira-RiostadiuminPorto

Alegre, a host city for the World Cup.

• Responsibleforeverysingletemporaryelementonthe24acresite

• Extensivetemporarystructures

• Barriers,toilets,seating,mediadesks,screens,cabins,CCTV,furniture,lighting,HVAC,wallinganddecor

Joe O’[email protected] +44 (0) 207 484 5003

arena_groupwww.arenagroup.com

Estadio Beira-Rio Stadium and Arena Corinthians (top) Photographs © Portal da Copa/Governo do Brasil

Joe O’[email protected] +44 (0) 207 484 5003

arena_groupwww.arenagroup.com

Where Next?FollowingthesesuccessfulprojectsArenaGrouphasexpandeditsoverlayteamwiththerecruitmentofnewprojectmanagers,

architectsanddesigners.With19officesacrosstheUSA,Europe,MiddleEastandAsiaandanetworkoftrustedlocalpartners,

ArenaGroupisintheprimepositiontoofferfulloverlaymanagementandtemporaryinfrastructureprovisionforthenextgeneration

ofmajorsportingevents.ThegroupiscurrentlyfocusingonpotentialfutureprojectsincludingToronto2015andBaku2015.

Arena Fonte Nova, SalvadorTheArenaFonteNovastadium’sstandard

capacityof56,500wasincreasedby5,000

temporary clearview™ grandstand seats.

• Thegrandstandcanberemovedtoallow concerts and other events to be hosted

• SeatsinstalledfortheConfederationsCup, then moved and used at the RioATPOpenTennisandthenRioF1beforebeingreinstalledatArenaFonteNovainreadinessfortheFIFAWorld Cup Soccer.

ITV Fever Pitch Fan Zone, Manchester ArenaGroupwascontractedbySportCelonbehalfofITVSporttocreateaBrazilianbeachsoccerstadiuminManchesterduringthe

FIFA2014WorldCup.TheITVFeverPitchFanZonefeaturedworldclassbeachsocceractionandscreenedWorldCupmatchesto

thousands of fans.

• Designedandinstalledthreetieredgrandstands

• Configuredaroundtheperimeterofthebeachsoccerpitch,creating a temporary stadium

• Totalcapacityof2,200

• Brandedin-linewiththeaspirationsofITVSport

• Threedayinstallationtime

• DetailedCADdrawingstoensurethegrandstandsfitted

the limited available space

• Maximumcapacityachievedwhileadheringtostringent

access and egress regulations