armenian competitiveness: towards a strategy for economic ... files... · 3/8/2005  · armenian...

66
Armenian Competitiveness: Towards a Strategy for Economic Development Professor Michael E. Porter Institute for Strategy and Competitiveness Harvard Business School Armenia 2020 Summit Cambridge, Massachusetts 8 March 2005 This presentation draws on ideas from Professor Porter’s books and articles, in particular, “Building the Microeconomic Foundations of Prosperity,” in The Global Competitiveness Report 2004-05 (World Economic Forum, 2004); “Clusters and the New Competitive Agenda for Companies and Governments,” in On Competition (Harvard Business School Press, 1998). No part of this publication may be reproduced, stored in a retrieval system, or transmitted in any form or by any means—electronic, mechanical, photocopying, recording, or otherwise—without the permission of Michael E. Porter. Additional information may be found at the website of the Institute for Strategy and Competitiveness, www.isc.hbs.edu

Upload: others

Post on 22-Jun-2020

5 views

Category:

Documents


0 download

TRANSCRIPT

Page 1: Armenian Competitiveness: Towards a Strategy for Economic ... Files... · 3/8/2005  · Armenian Competitiveness: Towards a Strategy for Economic ... ... World

1 Copyright 2005 © Professor Michael E. PorterArmenian Competitiveness FINAL 03-08-2005 CK

Armenian Competitiveness:Towards a Strategy for Economic Development

Professor Michael E. PorterInstitute for Strategy and Competitiveness

Harvard Business School

Armenia 2020 SummitCambridge, Massachusetts

8 March 2005

This presentation draws on ideas from Professor Porter’s books and articles, in particular, “Building the Microeconomic Foundations of Prosperity,” in The Global Competitiveness Report 2004-05 (World Economic Forum, 2004); “Clusters and the New Competitive Agenda for Companies and Governments,”in On Competition (Harvard Business School Press, 1998). No part of this publication may be reproduced, stored in a retrieval system, or transmitted in any form or by any means—electronic, mechanical, photocopying, recording, or otherwise—without the permission of Michael E. Porter.

Additional information may be found at the website of the Institute for Strategy and Competitiveness, www.isc.hbs.edu

Page 2: Armenian Competitiveness: Towards a Strategy for Economic ... Files... · 3/8/2005  · Armenian Competitiveness: Towards a Strategy for Economic ... ... World

2 Copyright 2005 © Professor Michael E. PorterArmenian Competitiveness FINAL 03-08-2005 CK

Armenia's Economic Performance

• Solid recent economic growth, above that of many CIS peers, has significantly raised prosperity

• Growth has been driven by a combination of policy reforms, a favorable external environment, and the availability of unusual production capacity after the Russian crisis

• Despite the recent growth, Armenian prosperity is still below the 1991 level

• Armenia is moving in the right direction but there are serious concerns whether progress is fast enough to reduce emigration and support sustainable growth in prosperity

• Armenia also faces a significant strategic challenge in deciding where and how it can be competitive given the constraints of its problematic relations with neighbors

Page 3: Armenian Competitiveness: Towards a Strategy for Economic ... Files... · 3/8/2005  · Armenian Competitiveness: Towards a Strategy for Economic ... ... World

3 Copyright 2005 © Professor Michael E. PorterArmenian Competitiveness FINAL 03-08-2005 CK

Comparative Economic PerformanceReal GDP Growth Rates

-50%

-40%

-30%

-20%

-10%

0%

10%

20%

1992 1993 1994 1995 1996 1997 1998 1999 2000 2001 2002 2003

AZERBAIJANARMENIAKAZAKHSTANTAJIKISTANRUSSIAN FEDERATIONALBANIALATVIAUKRAINEBELARUSLITHUANIAGEORGIAESTONIABULGARIAKYRGYZ REPUBLICHUNGARYSLOVENIAUZBEKISTANROMANIASLOVAKIACROATIAPOLANDCZECH REPUBLICMACEDONIA

Source: EIU (2004)

Countries sorted by 1998-2003 annual real GDP growth rate (CAGR)

Annual growth rateof real GDP

Page 4: Armenian Competitiveness: Towards a Strategy for Economic ... Files... · 3/8/2005  · Armenian Competitiveness: Towards a Strategy for Economic ... ... World

4 Copyright 2005 © Professor Michael E. PorterArmenian Competitiveness FINAL 03-08-2005 CK

Comparative Economic PerformanceLevel of Real GDP

0%

20%

40%

60%

80%

100%

120%

140%

160%

1990 1991 1992 1993 1994 1995 1996 1997 1998 1999 2000 2001 2002 2003

POLANDLATVIAALBANIASLOVAKIASLOVENIATURKMENISTANHUNGARYESTONIACZECH REP.BELARUSUZBEKISTANMACEDONIAROMANIACROATIAARMENIAKAZAKHSTANKYRGYZ REP.LITHUANIARUSSIAAZERBAIJANUKRAINETAJIKISTANGEORGIAMOLDOVA

Source: EIU (2004), author’s calculations

Level of real GDP, 1990 = 100

Page 5: Armenian Competitiveness: Towards a Strategy for Economic ... Files... · 3/8/2005  · Armenian Competitiveness: Towards a Strategy for Economic ... ... World

5 Copyright 2005 © Professor Michael E. PorterArmenian Competitiveness FINAL 03-08-2005 CK

Armenia’s Competitiveness

• Foundations of Competitiveness

• Assessing Armenia's Current Position

• Armenia’s Competitiveness Agenda

• Foundations of Competitiveness

• Assessing Armenia's Current Position

• Armenia’s Competitiveness Agenda

Page 6: Armenian Competitiveness: Towards a Strategy for Economic ... Files... · 3/8/2005  · Armenian Competitiveness: Towards a Strategy for Economic ... ... World

6 Copyright 2005 © Professor Michael E. PorterArmenian Competitiveness FINAL 03-08-2005 CK

Reduce PovertyReduce PovertyIncrease sustainable

jobs, income, and wealththat is widely

distributed

Increase sustainable jobs, income, and wealth

that is widely distributed

Defining the Right Goal

Competitiveness

Page 7: Armenian Competitiveness: Towards a Strategy for Economic ... Files... · 3/8/2005  · Armenian Competitiveness: Towards a Strategy for Economic ... ... World

7 Copyright 2005 © Professor Michael E. PorterArmenian Competitiveness FINAL 03-08-2005 CK

What is Competitiveness?

• The competitiveness of a nation or region is determined by the productivity (value per unit of input) with which it utilizes its human, capital, and natural resources. Productivity sets a nation’s or region’s standard of living (wages, returns on capital, returns on natural resources)– Productivity depends both on the value of products and services (e.g.

uniqueness, quality) as well as the efficiency with which they are produced– It is not what industries a nation or region competes in that matters for prosperity,

but how firms compete in those industries– Productivity in a nation or region is a reflection of what both domestic and foreign

firms choose to do in that location. The location of ownership is secondary for national prosperity

– The productivity of “local” or domestic industries is of fundamental importance to productivity and competitiveness, not just that of traded industries

– Devaluation and revaluation do not make a country fundamentally more or less competitive

• Nations or regions compete in offering the most productive environment for business

• The public and private sectors play different but interrelated roles in creating a productive economy

Page 8: Armenian Competitiveness: Towards a Strategy for Economic ... Files... · 3/8/2005  · Armenian Competitiveness: Towards a Strategy for Economic ... ... World

8 Copyright 2005 © Professor Michael E. PorterArmenian Competitiveness FINAL 03-08-2005 CK

Microeconomic Foundations Microeconomic Foundations

The Quality of the Microeconomic

BusinessEnvironment

The Quality of the The Quality of the MicroeconomicMicroeconomic

BusinessBusinessEnvironmentEnvironment

The Sophisticationof Company

Operations andStrategy

The SophisticationThe Sophisticationof Companyof Company

Operations andOperations andStrategyStrategy

Determinants of Competitiveness

Macroeconomic, Political, Legal, and Social ContextMacroeconomic, Political, Legal, and Social ContextMacroeconomic, Political, Legal, and Social Context

• A sound macroeconomic, political, legal, and social context creates the potential for competitiveness, but is not sufficient

Page 9: Armenian Competitiveness: Towards a Strategy for Economic ... Files... · 3/8/2005  · Armenian Competitiveness: Towards a Strategy for Economic ... ... World

9 Copyright 2005 © Professor Michael E. PorterArmenian Competitiveness FINAL 03-08-2005 CK

• The competitiveness of companies depends heavily on– Rising skill levels – Safe working conditions – A sense of equal opportunity– Low levels of pollution (pollution is a sign of unproductive use of

physical resources)

• Efforts to meet social objectives must be aligned with productivity and equip citizens to succeed in the market system

• Efforts to improve social conditions must take place in parallel to economic reform

• The competitiveness of companies depends heavily on– Rising skill levels – Safe working conditions – A sense of equal opportunity– Low levels of pollution (pollution is a sign of unproductive use of

physical resources)

• Efforts to meet social objectives must be aligned with productivity and equip citizens to succeed in the market system

• Efforts to improve social conditions must take place in parallel to economic reform

• There is a synergy between economic and social objectives

EconomicObjectives

SocialObjectives

Integrating Economic and Social Policy

Page 10: Armenian Competitiveness: Towards a Strategy for Economic ... Files... · 3/8/2005  · Armenian Competitiveness: Towards a Strategy for Economic ... ... World

10 Copyright 2005 © Professor Michael E. PorterArmenian Competitiveness FINAL 03-08-2005 CK

Integrating Economic and Social PolicyExamples

Training• Organize training investments around clusters

Housing• Create mechanisms to encourage home ownership; provide incentives for new company

formation in the construction cluster; reduce unnecessary costs of housing construction due to regulatory and admission delays; secure property rights to residents

Health Care• Create incentives for private insurance; open health care delivery to competition

Social Security• Establish a private pension system. Link welfare payments with training and incentives to

return to the workforce

Environmental Quality• Institute a regulatory regime that encourages environmental stewardship; invest in technical

assistance in eco-efficient processes and practices

Page 11: Armenian Competitiveness: Towards a Strategy for Economic ... Files... · 3/8/2005  · Armenian Competitiveness: Towards a Strategy for Economic ... ... World

11 Copyright 2005 © Professor Michael E. PorterArmenian Competitiveness FINAL 03-08-2005 CK

Context for Firm

Strategy and Rivalry

Context for Firm

Strategy and Rivalry

Related and Supporting Industries

Related and Supporting Industries

Factor(Input)

Conditions

Factor(Input)

ConditionsDemand

ConditionsDemand

Conditions

Productivity and the Business Environment

• Successful economic development is a process of successive economic upgrading, in which the business environment in a nation evolves to support and encourage increasingly sophisticated ways of competing

Sophisticated and demandinglocal customer(s)Local customer needs that anticipate those elsewhereUnusual local demand in specialized segments that can be served nationally and globally

Presence of high quality, specialized inputs available to firms

– Human resources– Capital resources– Physical infrastructure– Administrative infrastructure

(e.g. business registration, permitting licenses)

– Information infrastructure– Scientific and technological

infrastructure– Natural resources

Access to capable, locally based suppliersand firms in related fieldsPresence of clusters instead of isolated industries

A local context and rules that encourage investment and sustained upgrading

–e.g., Intellectual property protection, property rights

Meritocratic incentive systemsacross all major institutionsOpen and vigorous localcompetition

Page 12: Armenian Competitiveness: Towards a Strategy for Economic ... Files... · 3/8/2005  · Armenian Competitiveness: Towards a Strategy for Economic ... ... World

12 Copyright 2005 © Professor Michael E. PorterArmenian Competitiveness FINAL 03-08-2005 CK

Source: Research by HBS Student Team, 2003

HotelsHotels

Attractions andActivities

e.g., theme parks, casinos, sports

Attractions andActivities

e.g., theme parks, casinos, sports

Airlines, Cruise Ships

Airlines, Cruise Ships

Travel agentsTravel agents Tour operatorsTour operators

RestaurantsRestaurants

PropertyServicesPropertyServices

Souvenirs, Duty Free

Souvenirs, Duty Free

Banks,Foreign

Exchange

Banks,Foreign

Exchange

Local Transportation

Local Transportation

MaintenanceServices

MaintenanceServices

Government agenciese.g. Australian Tourism Commission,

Great Barrier Reef Authority

Government agenciese.g. Australian Tourism Commission,

Great Barrier Reef Authority

Educational Institutionse.g. James Cook University,

Cairns College of TAFE

Educational Institutionse.g. James Cook University,

Cairns College of TAFE

Industry Groupse.g. Queensland Tourism

Industry Council

Industry Groupse.g. Queensland Tourism

Industry Council

FoodSuppliers

FoodSuppliers

Public Relations & Market Research

Services

Public Relations & Market Research

Services

Local retail, health care, andother services

Local retail, health care, andother services

Clusters and CompetitivenessCairns Tourism

Page 13: Armenian Competitiveness: Towards a Strategy for Economic ... Files... · 3/8/2005  · Armenian Competitiveness: Towards a Strategy for Economic ... ... World

13 Copyright 2005 © Professor Michael E. PorterArmenian Competitiveness FINAL 03-08-2005 CK

Educational, Research, & Trade Organizations (e.g. Wine Institute,

UC Davis, Culinary Institutes)

Educational, Research, & Trade Organizations (e.g. Wine Institute,

UC Davis, Culinary Institutes)

Growers/VineyardsGrowers/Vineyards

Sources: California Wine Institute, Internet search, California State Legislature. Based on research by MBA 1997 students R. Alexander, R. Arney, N. Black, E. Frost, and A. Shivananda.

Wineries/ProcessingFacilities

Wineries/ProcessingFacilities

GrapestockGrapestock

Fertilizer, Pesticides, Herbicides

Fertilizer, Pesticides, Herbicides

Grape Harvesting Equipment

Grape Harvesting Equipment

Irrigation TechnologyIrrigation Technology

Winemaking Equipment

Winemaking Equipment

BarrelsBarrels

LabelsLabels

BottlesBottles

Caps and CorksCaps and Corks

Public Relations and Advertising

Public Relations and Advertising

Specialized Publications (e.g., Wine Spectator,

Trade Journal)

Specialized Publications (e.g., Wine Spectator,

Trade Journal)

Food ClusterFood Cluster

Tourism ClusterTourism ClusterCalifornia Agricultural Cluster

California Agricultural Cluster

State Government Agencies(e.g., Select Committee on Wine

Production and Economy)

Clusters and CompetitivenessCalifornia Wine

Page 14: Armenian Competitiveness: Towards a Strategy for Economic ... Files... · 3/8/2005  · Armenian Competitiveness: Towards a Strategy for Economic ... ... World

14 Copyright 2005 © Professor Michael E. PorterArmenian Competitiveness FINAL 03-08-2005 CK

Leading Footwear Clusters

Vietnam/Indonesia• OEM Production • Focus on the low cost

segment mainly for the European market

China• OEM Production• Focus on low cost

segment mainly for the US market

Portugal• Production • Focus on short-

production runs in the medium price range

Romania• Production subsidiaries

of Italian companies• Focus on lower to

medium price range

United States• Design and marketing • Focus on specific market

segments like sport and recreational shoes and boots

• Manufacturing only in selected lines such as hand-sewn casual shoes and boots

Source: Research by HBS student teams in 2002

Italy• Design, marketing,

and production of premium shoes

• Export widely to the world market

Page 15: Armenian Competitiveness: Towards a Strategy for Economic ... Files... · 3/8/2005  · Armenian Competitiveness: Towards a Strategy for Economic ... ... World

15 Copyright 2005 © Professor Michael E. PorterArmenian Competitiveness FINAL 03-08-2005 CK

Institutions for CollaborationSelected Massachusetts Organizations, Life Sciences

Economic Development InitiativesEconomic Development Initiatives

Massachusetts Technology CollaborativeMass Biomedical InitiativesMass DevelopmentMassachusetts Alliance for Economic Development

Massachusetts Technology CollaborativeMass Biomedical InitiativesMass DevelopmentMassachusetts Alliance for Economic Development

Life Sciences Industry AssociationsLife Sciences Industry Associations

Massachusetts Biotechnology CouncilMassachusetts Medical Device Industry CouncilMassachusetts Hospital Association

Massachusetts Biotechnology CouncilMassachusetts Medical Device Industry CouncilMassachusetts Hospital Association

General Industry AssociationsGeneral Industry Associations

Associated Industries of MassachusettsGreater Boston Chamber of CommerceHigh Tech Council of Massachusetts

Associated Industries of MassachusettsGreater Boston Chamber of CommerceHigh Tech Council of Massachusetts

University InitiativesUniversity Initiatives

Harvard Biomedical CommunityMIT Enterprise ForumBiotech Club at Harvard Medical SchoolTechnology Transfer offices

Harvard Biomedical CommunityMIT Enterprise ForumBiotech Club at Harvard Medical SchoolTechnology Transfer offices

Informal networksInformal networks

Company alumni groupsVenture capital communityUniversity alumni groups

Company alumni groupsVenture capital communityUniversity alumni groups

Joint Research InitiativesJoint Research Initiatives

New England Healthcare InstituteWhitehead Institute For Biomedical ResearchCenter for Integration of Medicine and Innovative Technology (CIMIT)

New England Healthcare InstituteWhitehead Institute For Biomedical ResearchCenter for Integration of Medicine and Innovative Technology (CIMIT)

Page 16: Armenian Competitiveness: Towards a Strategy for Economic ... Files... · 3/8/2005  · Armenian Competitiveness: Towards a Strategy for Economic ... ... World

16 Copyright 2005 © Professor Michael E. PorterArmenian Competitiveness FINAL 03-08-2005 CK

Influences on CompetitivenessMultiple Geographic Levels

Broad Economic AreasBroad Economic Areas

Groups of Neighboring Nations

Groups of Neighboring Nations

States, ProvincesStates, Provinces

Cities, Metropolitan Areas

Cities, Metropolitan Areas

NationsNations

World EconomyWorld Economy

Rural AreasRural Areas

Page 17: Armenian Competitiveness: Towards a Strategy for Economic ... Files... · 3/8/2005  · Armenian Competitiveness: Towards a Strategy for Economic ... ... World

17 Copyright 2005 © Professor Michael E. PorterArmenian Competitiveness FINAL 03-08-2005 CK

Sub-National RegionsSelected U.S. Metropolitan Areas

BostonAnalytical InstrumentsEducation and Knowledge CreationCommunications Equipment

BostonAnalytical InstrumentsEducation and Knowledge CreationCommunications Equipment

Los Angeles AreaApparelBuilding Fixtures,

Equipment and Services

Entertainment

Los Angeles AreaApparelBuilding Fixtures,

Equipment and Services

Entertainment

ChicagoCommunications EquipmentProcessed FoodHeavy Machinery

ChicagoCommunications EquipmentProcessed FoodHeavy Machinery

Denver, COLeather and Sporting GoodsOil and GasAerospace Vehicles and Defense

Denver, COLeather and Sporting GoodsOil and GasAerospace Vehicles and Defense

San DiegoLeather and Sporting GoodsPower GenerationEducation and Knowledge Creation

San DiegoLeather and Sporting GoodsPower GenerationEducation and Knowledge Creation

San Francisco-Oakland-San Jose Bay AreaCommunications EquipmentAgricultural ProductsInformation Technology

San Francisco-Oakland-San Jose Bay AreaCommunications EquipmentAgricultural ProductsInformation Technology

Seattle-Bellevue-Everett, WAAerospace Vehicles and DefenseFishing and Fishing ProductsAnalytical Instruments

Seattle-Bellevue-Everett, WAAerospace Vehicles and DefenseFishing and Fishing ProductsAnalytical Instruments

HoustonHeavy Construction ServicesOil and GasAerospace Vehicles and Defense

HoustonHeavy Construction ServicesOil and GasAerospace Vehicles and Defense

Pittsburgh, PAConstruction MaterialsMetal ManufacturingEducation and Knowledge

Creation

Pittsburgh, PAConstruction MaterialsMetal ManufacturingEducation and Knowledge

Creation

Atlanta, GAConstruction MaterialsTransportation and LogisticsBusiness Services

Atlanta, GAConstruction MaterialsTransportation and LogisticsBusiness Services

Raleigh-Durham, NCCommunications EquipmentInformation TechnologyEducation andKnowledge Creation

Raleigh-Durham, NCCommunications EquipmentInformation TechnologyEducation andKnowledge Creation

Wichita, KSAerospace Vehicles and

DefenseHeavy MachineryOil and Gas

Wichita, KSAerospace Vehicles and

DefenseHeavy MachineryOil and Gas

Note: Clusters listed are the three highest ranking clusters in terms of share of national employmentSource: Cluster Mapping Project, Institute for Strategy and Competitiveness, Harvard Business School

Page 18: Armenian Competitiveness: Towards a Strategy for Economic ... Files... · 3/8/2005  · Armenian Competitiveness: Towards a Strategy for Economic ... ... World

18 Copyright 2005 © Professor Michael E. PorterArmenian Competitiveness FINAL 03-08-2005 CK

Competitiveness and Cross-National Regions

Traditional Views

• Regions as free trade zones; regions as economic unions (e.g., United States, European Union)

New View

• Regional economic integration to enhance competitiveness

1. Expand internal trade and investment

and

2. Enhance the competitive capability of firms

3. Improve the business environment through cross-country collaboration

4. Encourage specialization and cluster development

5. Increase inward foreign investment

6. Improve the economic policy process

– Motivate improvements at the national level

Page 19: Armenian Competitiveness: Towards a Strategy for Economic ... Files... · 3/8/2005  · Armenian Competitiveness: Towards a Strategy for Economic ... ... World

19 Copyright 2005 © Professor Michael E. PorterArmenian Competitiveness FINAL 03-08-2005 CK

Factor (Input)

Conditions

Factor (Input)

ConditionsRegional

GovernanceRegional

GovernanceContext for

Strategy and Rivalry

Context for Strategy

and Rivalry

Related and Supporting Industries

Related and Supporting Industries

Demand ConditionsDemand

Conditions

Competitiveness and Cross-National Regions Illustrative Policy Areas

• Coordinate macroecono-mic policies

• Eliminate trade and investmentbarriers within the region

• Simplify and harmonize cross-borderregulations and paperwork

• Guarantee minimum basic investor protections and dispute resolution mechanisms

• Set minimum safety standards

• Establish reciprocal consumer protections

• Set minimum environmentalstandards

• Agree on foreign investment promotion guidelines to limit forms of investment promotion that do not enhance productivity

• Develop a regional marketingstrategy

• Enhance internal competition in the region

• Improve the regional transportation infrastructure

• Create an efficient energy network

• Integrate regional communications

• Link national financial markets

• Upgrade higher education through specialization and student exchanges

• Coordinate activities to ensure personal safety

• Establish ongoing upgrading process in clusters that cross national borders,

e.g.

– Tourism

– Agribusiness

– Textiles

– Electronic assembly and software

• Share best practices in government operations

• Improve regional institutions

– regional development bank

– dispute resolution procedures

Page 20: Armenian Competitiveness: Towards a Strategy for Economic ... Files... · 3/8/2005  · Armenian Competitiveness: Towards a Strategy for Economic ... ... World

20 Copyright 2005 © Professor Michael E. PorterArmenian Competitiveness FINAL 03-08-2005 CK

Roads

AirportsPorts

Logistic Corridor

Competitiveness in Central AmericaLogistical Corridor

Page 21: Armenian Competitiveness: Towards a Strategy for Economic ... Files... · 3/8/2005  · Armenian Competitiveness: Towards a Strategy for Economic ... ... World

21 Copyright 2005 © Professor Michael E. PorterArmenian Competitiveness FINAL 03-08-2005 CK

Shifting Responsibilities for Economic Development

Old ModelOld ModelOld Model

• Government drives economic development through policy decisions and incentives

• Government drives economic development through policy decisions and incentives

New ModelNew ModelNew Model

• Economic development is a collaborative process involving government at multiple levels, companies, teaching and research institutions, and institutions for collaboration

• Economic development is a collaborative process involving government at multiple levels, companies, teaching and research institutions, and institutions for collaboration

Page 22: Armenian Competitiveness: Towards a Strategy for Economic ... Files... · 3/8/2005  · Armenian Competitiveness: Towards a Strategy for Economic ... ... World

22 Copyright 2005 © Professor Michael E. PorterArmenian Competitiveness FINAL 03-08-2005 CK

Armenia’s Competitiveness

• Foundations of Competitiveness

• Assessing Armenia's Current Position

• Armenia’s Competitiveness Agenda

• Foundations of Competitiveness

• Assessing Armenia's Current Position

• Armenia’s Competitiveness Agenda

Page 23: Armenian Competitiveness: Towards a Strategy for Economic ... Files... · 3/8/2005  · Armenian Competitiveness: Towards a Strategy for Economic ... ... World

23 Copyright 2005 © Professor Michael E. PorterArmenian Competitiveness FINAL 03-08-2005 CK

0

2,000

4,000

6,000

8,000

10,000

12,000

14,000

0% 5% 10% 15%

Comparative Economic PerformanceSelected Countries

Compound annual growth rate of real GDP per capita, 1998-2003

GDP per capita (PPP

adjusted) in US-$,

2003

Note: Unofficial remittances are estimated at about 20% of GFP, official remittances at 10% of GDPSource: EIU (2004), Roberts/Banaian (2005)

Ukraine

Russia

Lithuania

Turkmenistan

GeorgiaAzerbaijan

Kazakhstan

Belarus

Estonia

Latvia

MoldovaKyrgyz RepublicUzbekistan

Tajikistan

Armenia

Macedonia

Bosnia-HerzegovinaRomania

Bulgaria

Albania

Croatia

Slovakia

Czech Republic (2.4%, 15,800)

Poland

Slovenia (3.5%, 19,200)Hungary (4.2%, 14,260)

Armenia* (excluding estimated

remittances)

Page 24: Armenian Competitiveness: Towards a Strategy for Economic ... Files... · 3/8/2005  · Armenian Competitiveness: Towards a Strategy for Economic ... ... World

24 Copyright 2005 © Professor Michael E. PorterArmenian Competitiveness FINAL 03-08-2005 CK

Aid and Economic GrowthOfficial Development Assistance as a percent of GDP

0%

2%

4%

6%

8%

10%

12%

14%

16%

18%

20%

1990 1991 1992 1993 1994 1995 1996 1997 1998 1999 2000 2001 2002

TajikistanArmeniaGeorgiaMoldovaAlbaniaAzerbaijanBulgariaUzbekistanRomaniaUkraineLithuaniaLatviaTurkmenistanSlovak RepublicSloveniaCroatiaHungaryPolandCzech RepublicBelarus

Source: OECD; WDI; author’s calculations.

ODA as % of GDP

Page 25: Armenian Competitiveness: Towards a Strategy for Economic ... Files... · 3/8/2005  · Armenian Competitiveness: Towards a Strategy for Economic ... ... World

25 Copyright 2005 © Professor Michael E. PorterArmenian Competitiveness FINAL 03-08-2005 CK

Armenia’s Export PerformanceWorld Export Market Shares

0.000%

0.002%

0.004%

0.006%

0.008%

0.010%

0.012%

0.014%

1994 1995 1996 1997 1998 1999 2000 2001 2002

GoodsServicestotal

Source: WTO (2004)

World export share in %

Page 26: Armenian Competitiveness: Towards a Strategy for Economic ... Files... · 3/8/2005  · Armenian Competitiveness: Towards a Strategy for Economic ... ... World

26 Copyright 2005 © Professor Michael E. PorterArmenian Competitiveness FINAL 03-08-2005 CK

Armenia’s Export PortfolioExports by Cluster, 1997-2002

0.00%

0.02%

0.04%

0.06%

0.08%

0.10%

0.12%

0.14%

0.16%

-0.01% 0.00% 0.01% 0.02% 0.03% 0.04% 0.05% 0.06% 0.07% 0.08% 0.09% 0.10%Percentage Change in Armenia's World Export Share, 1997-2002

Wor

ld E

xpor

t Sha

re, 2

002

Source: Prof. Michael E. Porter, International Cluster Competitiveness Project. Underlying data from UN Comtrade and the IMF BOP Statistics.

Armenia’s Total World Export Share: 0.0073%

Change in Armenia’s Total World Export Share: +0.0022%

Exports of$50 million =

Jewelry, Precious Metals and Collectibles

Power Generation and Transmission Equipment

Communications Services

Construction Services

Metal Manufacturing

Transportation and Logistics

Agricultural Products

Hospitality and Tourism

Page 27: Armenian Competitiveness: Towards a Strategy for Economic ... Files... · 3/8/2005  · Armenian Competitiveness: Towards a Strategy for Economic ... ... World

27 Copyright 2005 © Professor Michael E. PorterArmenian Competitiveness FINAL 03-08-2005 CK

0.000%

0.005%

0.010%

0.015%

0.020%

-0.010% -0.005% 0.000% 0.005% 0.010% 0.015%

Armenia’s Export Portfolio, continuedExports by Cluster, 1997-2002

Percentage Change in Armenia's World Export Share, 1997-2002

Wor

ld E

xpor

t Sha

re, 2

002

Source: Prof. Michael E. Porter, International Cluster Competitiveness Project. Underlying data from UN Comtrade and the IMF BOP Statistics.

Exports of$50 million =

Metal Manufacturing

Transportation and Logistics

Agricultural Products

Hospitality and Tourism

Tobacco

Prefabricated Enclosures and

Structures

Financial Services

Business ServicesFishing and Fishing Products

Processed FoodConstruction

Materials

FurnitureChemical Products

Apparel

Plastics

Lighting and Electrical Equipment

Communications Equipment

Production Technology

Armenia’s Total World Export Share: 0.0073%

Change in Armenia’s Total World Export Share: +0.0022%

Page 28: Armenian Competitiveness: Towards a Strategy for Economic ... Files... · 3/8/2005  · Armenian Competitiveness: Towards a Strategy for Economic ... ... World

28 Copyright 2005 © Professor Michael E. PorterArmenian Competitiveness FINAL 03-08-2005 CK

Armenian Goods ExportsLeading Export Industries, 2002

Industry Cluster

World Export Share

Change in Share

1997-2002

Export Value in

$thousands1 Diamonds excluding industrial Jewelry, Precious Metals and Collectibles 0.313% 0.178% 136,299$ 2 Spirits Agricultural Products 0.375% 0.202% 42,705$ 3 Gold, non-monetary, excluding ores Jewelry, Precious Metals and Collectibles 0.127% 0.119% 23,796$ 4 Ores and concentrates of molybdenum, titanium, zirconium Metal Mining and Manufacturing 0.925% 0.925% 15,038$ 5 Electric current Power Generation and Transmission Equipment 0.134% 0.114% 13,427$ 6 Copper ores and concentrates Metal Mining and Manufacturing 0.211% 0.095% 12,192$ 7 Other non-ferrous metal waste Metal Mining and Manufacturing 0.144% -0.191% 9,652$ 8 Copper, copper anodes and alloys Metal Mining and Manufacturing 0.078% 0.071% 9,648$ 9 Pig iron, spiegeleisen, sponge iron or steel granules Metal Mining and Manufacturing 0.112% 0.083% 8,917$

10 Synthetic rubber Plastics 0.091% -0.062% 5,144$ 11 Miscellaneous prepared or preserved vegetables Agricultural Products 0.037% 0.030% 4,046$ 12 Parts for telecommunication equipment Communications Equipment 0.004% 0.004% 2,730$ 13 Miscellaneous non-ferrous base metals Metal Mining and Manufacturing 0.090% 0.085% 2,649$ 14 Aluminum foil < .2mm thickness Prefabricated Enclosures and Structures 0.049% 0.034% 2,479$ 15 Cigarettes containing tobacco Tobacco 0.018% 0.018% 2,081$ 16 Mill, grindstones, grinding wheels and the like Chemical Products 0.106% 0.105% 1,712$ 17 Crustaceans, mollusks, and aquatic invertebrates Fishing and Fishing Products 0.012% 0.012% 1,665$ 18 Other ferrous waste and scrap Metal Mining and Manufacturing 0.029% -0.253% 1,660$ 19 Watches, precious metal cases Jewelry, Precious Metals and Collectibles 0.048% 0.025% 1,434$ 20 Electric motors, generators, AC Motor Driven Products 0.015% -0.019% 1,331$ 21 Other garments, not knitted Apparel 0.026% 0.024% 1,273$ 22 Precious metal waste and scrap Jewelry, Precious Metals and Collectibles 0.070% 0.036% 1,241$ 23 Miscellaneous non-alcohol beverages Processed Food 0.017% 0.012% 1,070$ 24 Fruit, preserved or prepared Agricultural Products 0.018% 0.011% 1,069$ 25 Electric control panels, boards, cabinets and other bases Lighting and Electrical Equipment 0.009% 0.000% 1,032$

Top 25 Industries as percentage of Armenia’s total goods exports: 93.1%

Page 29: Armenian Competitiveness: Towards a Strategy for Economic ... Files... · 3/8/2005  · Armenian Competitiveness: Towards a Strategy for Economic ... ... World

29 Copyright 2005 © Professor Michael E. PorterArmenian Competitiveness FINAL 03-08-2005 CK

Armenian Services Exportsby Cluster, 2002

ClusterWorld Export

ShareChange in Share,

1997-2002Export Value

in $thousandsChange in Value,

1997-2002Hospitality and Tourism 0.014% 0.009% 65,312$ 43,092$ Transportation and Logistics 0.019% 0.002% 64,289$ 13,659$ Communications Services 0.057% 0.002% 17,709$ 3,379$ Business Services 0.004% 0.002% 15,864$ 11,034$ Financial Services 0.006% 0.002% 6,712$ 3,752$ Construction Services 0.021% 0.017% 6,216$ 4,586$

Page 30: Armenian Competitiveness: Towards a Strategy for Economic ... Files... · 3/8/2005  · Armenian Competitiveness: Towards a Strategy for Economic ... ... World

30 Copyright 2005 © Professor Michael E. PorterArmenian Competitiveness FINAL 03-08-2005 CK

Export IntensityTotal Goods Exports as a Share of GDP vs. GDP per capita, 2002

0%

10%

20%

30%

40%

50%

60%

70%

80%

90%

$0 $5,000 $10,000 $15,000 $20,000 $25,000 $30,000 $35,000 $40,000GDP per capita, PPP adjusted, 2002

Tota

l Goo

ds E

xpor

ts a

s a

Perc

ent o

f GD

P

Source: Prof. Michael E. Porter, International Cluster Competitiveness Project. Underlying data from UN Comtrade.

Central and South AsiaMiddle East and North AfricaEurope

Syria

Morocco

Egypt

Jordan

Lebanon

Algeria

Iran

Tunisia Saudi Arabia

Oman

Kuwait

Bahrain

Israel

Moldova

ArmeniaAlbania

Ukraine

Belarus

Turkey

Macedonia

Romania

Bulgaria

Russian FederationLatvia

Croatia

Lithuania

Poland

Estonia

Slovakia

Hungary

Czech Rep.

Malta

Portugal

Slovenia

Greece

Spain

Sweden

United Kingdom

Finland

Italy France

Germany

Belgium

Netherlands

Austria

Iceland

SwitzerlandDenmark

Ireland

Norway

Nepal

Kyrgyzstan

BangladeshPakistan

Georgia India

Azerbaijan

Sri Lanka

Turkmenistan

Kazakhstan

Page 31: Armenian Competitiveness: Towards a Strategy for Economic ... Files... · 3/8/2005  · Armenian Competitiveness: Towards a Strategy for Economic ... ... World

31 Copyright 2005 © Professor Michael E. PorterArmenian Competitiveness FINAL 03-08-2005 CK

0%

10%

20%

30%

40%

50%

60%

70%

80%

0% 10% 20% 30% 40% 50% 60%

Comparative Inward Foreign InvestmentSelected Transition Countries

FDI Stocks as % of GDP, Average 1999-2001

FDI Inflows as % of Gross Fixed Capital Formation, Average 1999-2001

Source: UNCTAD (2004)

Azerbaijan

Moldova

Estonia

Lithuania

Latvia

Georgia

Kazakhstan

Turkmenistan

UzbekistanRussiaBelarus Ukraine

Tajikistan

Armenia

Hungary Czech Republic

BulgariaCroatia

SlovakiaSlovenia

Page 32: Armenian Competitiveness: Towards a Strategy for Economic ... Files... · 3/8/2005  · Armenian Competitiveness: Towards a Strategy for Economic ... ... World

32 Copyright 2005 © Professor Michael E. PorterArmenian Competitiveness FINAL 03-08-2005 CK

Foreign Direct Investment in ArmeniaComposition of FDI by Industry, 1998-2002

0 20 40 60 80 100 120 140 160 180 200

Electricity, gas and w ater

Telecommunications

Food products and beverages

Wholesale trade

Mining and quarryingBusiness activities: non-computer, non-R&D

Hotels and restaurants

Chemicals and chemical products

Construction

FinanceComputer and related activities

Tobacco products

Manufacture of furniture

Metal and metal products

Research and developmentNon-metallic mineral products

Education

Community, social and personal service activities

Recreational, cultural and sporting activities

Agriculture, hunting, forestry and f ishingRadio, television and communication apparatus

Automotive trade and repair

Wood and w ood products

Precision instruments

Distributive tradeTextiles

Machinery and equipment

Rubber and plastic products

Health and social services

Publishing, printing and reproduction of recorded media

FDI in $millionsNote: Total FDI 1998-2002 = $735 million. $45 million of FDI in unspecified categories is not included above.Source: UNCTAD

Page 33: Armenian Competitiveness: Towards a Strategy for Economic ... Files... · 3/8/2005  · Armenian Competitiveness: Towards a Strategy for Economic ... ... World

33 Copyright 2005 © Professor Michael E. PorterArmenian Competitiveness FINAL 03-08-2005 CK

Microeconomic FoundationsMicroeconomic Foundations

The Quality of the Microeconomic

BusinessEnvironment

The Quality of the The Quality of the MicroeconomicMicroeconomic

BusinessBusinessEnvironmentEnvironment

The Sophisticationof Company

Operations andStrategy

The SophisticationThe Sophisticationof Companyof Company

Operations andOperations andStrategyStrategy

Competitive Assessment of Armenia

Macroeconomic, Political, Legal, and Social ContextMacroeconomic, Political, Legal, and Social ContextMacroeconomic, Political, Legal, and Social Context

Page 34: Armenian Competitiveness: Towards a Strategy for Economic ... Files... · 3/8/2005  · Armenian Competitiveness: Towards a Strategy for Economic ... ... World

34 Copyright 2005 © Professor Michael E. PorterArmenian Competitiveness FINAL 03-08-2005 CK

Macroeconomic ContextArmenia

• Strong GDP growth in the post-1998 period; driven by net exports since 2001

• Low inflation reflecting steady improvements in Central Bank policies

• Dramatic reduction of the fiscal deficit, mainly through reductions in expenditures. The tax system remains weak

• A negative current account but this has been financed through remittances and foreign aid; the ratio external debt service to export revenues has improved due to export growth and the renegotiation of debt terms in 2003

• The real exchange rate has fallen between 2000 and 2005

Source: IMF (2005)

Page 35: Armenian Competitiveness: Towards a Strategy for Economic ... Files... · 3/8/2005  · Armenian Competitiveness: Towards a Strategy for Economic ... ... World

35 Copyright 2005 © Professor Michael E. PorterArmenian Competitiveness FINAL 03-08-2005 CK

Human Development IndexMedium and High-Level Countries

60%

65%

70%

75%

80%

85%

90%

0% 1% 2% 3% 4% 5% 6%

Index Value, 2002

Change of Index Value , 1995 - 2002

Armenia

Source: Human Development Report (2004)

GeorgiaAzerbaijanTurkmenistan

KazakhstanUkraineAlbaniaRussia

Latvia

LithuaniaEstonia

Croatia

UzbekistanKyrgyzstan

Tajikistan

Page 36: Armenian Competitiveness: Towards a Strategy for Economic ... Files... · 3/8/2005  · Armenian Competitiveness: Towards a Strategy for Economic ... ... World

36 Copyright 2005 © Professor Michael E. PorterArmenian Competitiveness FINAL 03-08-2005 CK

Political, Social, and Legal Conditions in Armenia

PoliticalPolitical SocialSocial LegalLegal

• Armenia has suffered from significant political instability

• Problematic relationships with neighbors increase the level of political and economic uncertainty

• Armenia has suffered from significant political instability

• Problematic relationships with neighbors increase the level of political and economic uncertainty

• Poverty rates are still high (close to 40% in 2002), despite some recent improvements

• Inequality remains significant after a sharp increase in the 1990s

• Public spending on education and healthhas not reached the lower income levels

• Poverty rates are still high (close to 40% in 2002), despite some recent improvements

• Inequality remains significant after a sharp increase in the 1990s

• Public spending on education and healthhas not reached the lower income levels

• Armenia ranks higher on most governance indicators than many of its regional peers,including Russia,

• However, Armenia still performs worse than Eastern European countries like Romania that aim for the EU

• The large grey economy signals significant governance and regulatory problems

• Armenia ranks higher on most governance indicators than many of its regional peers,including Russia,

• However, Armenia still performs worse than Eastern European countries like Romania that aim for the EU

• The large grey economy signals significant governance and regulatory problems

Source: IMF (2004), World Bank – Governance (2004)

Page 37: Armenian Competitiveness: Towards a Strategy for Economic ... Files... · 3/8/2005  · Armenian Competitiveness: Towards a Strategy for Economic ... ... World

37 Copyright 2005 © Professor Michael E. PorterArmenian Competitiveness FINAL 03-08-2005 CK

Economic FreedomArmenia, 2005

Source: Heritage Foundation (2005)

Banking and Finance 1.0Foreign Investment 2.0Trade Policy 2.0Monetary Policy 2.0Fiscal Burden 2.3Government Intervention 2.5Wages and Prices 3.0Property Rights 3.0Regulation 4.0Informal Market 4.0

Most Free (1)

Least Free (5)

Page 38: Armenian Competitiveness: Towards a Strategy for Economic ... Files... · 3/8/2005  · Armenian Competitiveness: Towards a Strategy for Economic ... ... World

38 Copyright 2005 © Professor Michael E. PorterArmenian Competitiveness FINAL 03-08-2005 CK

Microeconomic FoundationsMicroeconomic Foundations

The Quality of the Microeconomic

BusinessEnvironment

The Quality of the The Quality of the MicroeconomicMicroeconomic

BusinessBusinessEnvironmentEnvironment

The Sophisticationof Company

Operations andStrategy

The SophisticationThe Sophisticationof Companyof Company

Operations andOperations andStrategyStrategy

Competitive Assessment of Armenia

Macroeconomic, Political, Legal, and Social ContextMacroeconomic, Political, Legal, and Social Context

Page 39: Armenian Competitiveness: Towards a Strategy for Economic ... Files... · 3/8/2005  · Armenian Competitiveness: Towards a Strategy for Economic ... ... World

39 Copyright 2005 © Professor Michael E. PorterArmenian Competitiveness FINAL 03-08-2005 CK

Context for Firm

Strategy and Rivalry

Context for Context for Firm Firm

Strategy Strategy and Rivalryand Rivalry

Related and Supporting Industries

Related and Supporting Industries

Factor(Input)

Conditions

FactorFactor(Input) (Input)

ConditionsConditionsDemand

ConditionsDemand Demand

ConditionsConditions

Armenia’s Microeconomic Business Environment

- The quality of local demand is low but improving slowly with economic opening

- Weak product quality, safety, and consumer protection laws

- Lack of transparency of the public procurement system

+ Well educated labor force+ Legacy of highly regarded

educational institutions, particularly in technology and science

+ Well developed domestic road network- Little arable land and few natural

resources- Landlocked country with high transport

costs- Poor and expensive telecommunication

infrastructure- Outdated rail transport system; lack of

air cargo facilities - Skills generated by the education

system do not much the needs of business

- High level of bureaucracy and red tape

+ A few significant clusters: diamonds, IT, and agricultural products (including wine and brandy)

- Clusters are generally weak and no formal cluster building mechanisms exist

+ Liberal trade regime (WTO 2002, free trade with CIS states)

- Dominance of a few large business groups with preferential access to government support

- Widespread corruption and lack of respect for rule of law

- Unpredictable regulatory environment- Significant informal sector - IP legislation strong but not enforced

Page 40: Armenian Competitiveness: Towards a Strategy for Economic ... Files... · 3/8/2005  · Armenian Competitiveness: Towards a Strategy for Economic ... ... World

40 Copyright 2005 © Professor Michael E. PorterArmenian Competitiveness FINAL 03-08-2005 CK

Communication InfrastructureArmenia’s Relative Position

0

100

200

300

400

500

600

700

800

900

Sloven

ia

Czech

Rep

.Esto

niaHung

aryCroa

tiaSlov

akia

Lithu

aniaPola

ndLa

tvia

Bulgari

aRoman

iaRuss

iaChina

Ukraine

Azerba

ijan

Georgi

aKaz

akhsta

nArm

enia

Kyrgyz

stan

Uzbek

istan

Turkmen

istan

Tajikis

tan

PhonelinesCell phonesInternet users

Per 1,000 inhabitants, 2002

Source: Human Development Report (2004)

Factor(Input)

Conditions

Factor(Input)

Conditions

Page 41: Armenian Competitiveness: Towards a Strategy for Economic ... Files... · 3/8/2005  · Armenian Competitiveness: Towards a Strategy for Economic ... ... World

41 Copyright 2005 © Professor Michael E. PorterArmenian Competitiveness FINAL 03-08-2005 CK

0%

10%

20%

30%

40%

50%

60%

70%

Albania

Hungary

Ukraine

Belaru

sGeo

rgia

Moldova

Poland

Croati

aAze

rbaij

anUzb

ekist

anSlove

niaLatv

ia

Kyrgyz

Rep

ublic

Roman

ia

Czech

Rep

ublic

Kazak

hstan

Russia

n Federa

tion

Armen

iaBulg

aria

Lithuan

ia

Ease of Business FormationSelected Transition Countries

Cost of Business Formation relative to GDP per capita

Source: World Bank (2003)

Context for Firm Strategy and Rivalry

Context for Firm Strategy and Rivalry

WORSE BETTER

Page 42: Armenian Competitiveness: Towards a Strategy for Economic ... Files... · 3/8/2005  · Armenian Competitiveness: Towards a Strategy for Economic ... ... World

42 Copyright 2005 © Professor Michael E. PorterArmenian Competitiveness FINAL 03-08-2005 CK

Armenia’s Competitiveness

• Foundations of Competitiveness

• Assessing Armenia's Current Position

• Armenia’s Competitiveness Agenda

• Foundations of Competitiveness

• Assessing Armenia's Current Position

• Armenia’s Competitiveness Agenda

Page 43: Armenian Competitiveness: Towards a Strategy for Economic ... Files... · 3/8/2005  · Armenian Competitiveness: Towards a Strategy for Economic ... ... World

43 Copyright 2005 © Professor Michael E. PorterArmenian Competitiveness FINAL 03-08-2005 CK

Upgrading Armenian CompetitivenessTowards a Strategic Plan

• Secure existing Armenian strengths– Strengthen educational institutions– Continue the mobilization of the Armenian Diaspora

• Strengthen the foundations of competitiveness– Address critical weaknesses in the business environment– Launch an aggressive cluster development agenda– Create a focused strategy to attract foreign direct investment

• Overcome the challenges of Armenia’s location– Build an efficient domestic economy, not just the traded sector – Upgrade telecommunications and air transport– Build capabilities in clusters with less dependence on the physical transport of goods– Create a long-term plan for cross-border economic cooperation in the region

• Redefine the roles of government and the private sector– Strengthen the effectiveness of government– Enhance public-private collaboration

• Articulate and build consensus around a long-term vision and strategy for Armenia based on the principles of competitiveness

– What role in the world economy and region will Armenia play?

• Secure existing Armenian strengths– Strengthen educational institutions– Continue the mobilization of the Armenian Diaspora

• Strengthen the foundations of competitiveness– Address critical weaknesses in the business environment– Launch an aggressive cluster development agenda– Create a focused strategy to attract foreign direct investment

• Overcome the challenges of Armenia’s location– Build an efficient domestic economy, not just the traded sector – Upgrade telecommunications and air transport– Build capabilities in clusters with less dependence on the physical transport of goods– Create a long-term plan for cross-border economic cooperation in the region

• Redefine the roles of government and the private sector– Strengthen the effectiveness of government– Enhance public-private collaboration

• Articulate and build consensus around a long-term vision and strategy for Armenia based on the principles of competitiveness

– What role in the world economy and region will Armenia play?

Page 44: Armenian Competitiveness: Towards a Strategy for Economic ... Files... · 3/8/2005  · Armenian Competitiveness: Towards a Strategy for Economic ... ... World

44 Copyright 2005 © Professor Michael E. PorterArmenian Competitiveness FINAL 03-08-2005 CK

Secure Existing Armenian StrengthsSkills

• The strong skill base of Armenia requires continued investments if it is to be sustainable

• Educational institutions– Investments to reverse erosion of buildings, educational capacity, etc.– Improve the regulatory environment to strengthen the focus on performance

and tie teaching to the needs of the business community– Strengthen linkages between educational institutions and business– Improve computer and internet access in all schools, particularly in the

outlying provinces

• Demand for skills– Create incentives for companies to invest in skill upgrading

• Stem the brain drain– Will only occur based on improving economic opportunities within Armenia

Page 45: Armenian Competitiveness: Towards a Strategy for Economic ... Files... · 3/8/2005  · Armenian Competitiveness: Towards a Strategy for Economic ... ... World

45 Copyright 2005 © Professor Michael E. PorterArmenian Competitiveness FINAL 03-08-2005 CK

Strengthen the Foundations of CompetitivenessAddress Weaknesses in the Business Environment

• Legal and regulatory environment– Mount a broad-based effort to address corruption– Address the root causes of the grey economy

• Competition policy– Reduce political influence on competition– Create and implement a strong competition policy that limits anticompetitive

practices, cartels, and monopolies

• Infrastructure– Upgrade physical infrastructure through regulatory reform and mobilization of

private investment capital

• Financial markets– Improve the transparency and reliability of ownership rights; this is critical to

improve their possible use as collateral– Laws on corporate governance are good, following the IFC project 1999-2001,

but they need to be implemented more aggressivelySource: EBRD (2003)

Page 46: Armenian Competitiveness: Towards a Strategy for Economic ... Files... · 3/8/2005  · Armenian Competitiveness: Towards a Strategy for Economic ... ... World

46 Copyright 2005 © Professor Michael E. PorterArmenian Competitiveness FINAL 03-08-2005 CK

Strengthen the Foundations of CompetitivenessCluster Development

• Clusters are critical engines of productivity growth and economic development – Clusters enable companies to improve performance and seize market

opportunities otherwise unavailable to them – Clusters are especially important for fostering new business

formation

• Clusters are a forum to identify important challenges in the business environment

• Clusters provide an opportunity for government, companies, and other institutions to work constructively together in economic development

• Clusters are the best way to focus export promotion, attracting FDI, and developing industrial parks

• Cluster development should be a central element of any competitiveness plan

Page 47: Armenian Competitiveness: Towards a Strategy for Economic ... Files... · 3/8/2005  · Armenian Competitiveness: Towards a Strategy for Economic ... ... World

47 Copyright 2005 © Professor Michael E. PorterArmenian Competitiveness FINAL 03-08-2005 CK

Public / Private Cooperation in Cluster UpgradingMinnesota’s Medical Device Cluster

Context for Firm

Strategy and Rivalry

Context for Firm

Strategy and Rivalry

Related and Supporting Industries

Related and Supporting Industries

Factor(Input)

Conditions

Factor(Input)

ConditionsDemand

ConditionsDemand

Conditions

• Joint development of vocational-technical college curricula with the medical device industry

• Minnesota Project Outreach exposes businesses to resources available at university and state government agencies

• Active medical technology licensing through University of Minnesota

• State-formed Greater Minnesota Corp. to finance applied research, invest in new products, and assist in technology transfer

• State sanctioned reimbursement policiesto enable easier adoption and reimbursement for innovative products

• Aggressive trade associations(Medical Alley Association, High Tech Council)

• Effective global marketing of the cluster and of Minnesota as the “The Great State of Health”

• Full-time “Health Care Industry Specialist” in the department of Trade and Economic Development

Page 48: Armenian Competitiveness: Towards a Strategy for Economic ... Files... · 3/8/2005  · Armenian Competitiveness: Towards a Strategy for Economic ... ... World

48 Copyright 2005 © Professor Michael E. PorterArmenian Competitiveness FINAL 03-08-2005 CK

Armenian Clusters

• Diamonds and Jewelry

• Spirits and Brandy

• Hospitality and Tourism

• Agricultural Products

• Metal Mining and Manufacturing

Emerging/Potential

• IT Services

• Outsourced Services

Page 49: Armenian Competitiveness: Towards a Strategy for Economic ... Files... · 3/8/2005  · Armenian Competitiveness: Towards a Strategy for Economic ... ... World

49 Copyright 2005 © Professor Michael E. PorterArmenian Competitiveness FINAL 03-08-2005 CK

Strengthen the Foundations of CompetitivenessAttracting Foreign Direct Investment

• Foreign multinational companies bring significant benefits to the economies in which they locate, especially in developing countries– Local employment and investment– Inflow of foreign human capital and skills– Training of citizens– Competition and exposure to world-class business practices– Access to world-class products and services and to global supply and

distribution networks

• Armenia has already attracted some investment but needs to tightly link its investment attraction and cluster development efforts– Investors are easier to attract to clusters– Clusters multiply the benefits of foreign investments for the local

economy

• Current approaches to business attraction need to be significantly improved

Page 50: Armenian Competitiveness: Towards a Strategy for Economic ... Files... · 3/8/2005  · Armenian Competitiveness: Towards a Strategy for Economic ... ... World

50 Copyright 2005 © Professor Michael E. PorterArmenian Competitiveness FINAL 03-08-2005 CK

Upgrading Armenian CompetitivenessTowards a Strategic Plan

• Secure existing Armenian strengths– Strengthen educational institutions– Continue the mobilization of the Armenian Diaspora

• Upgrade the foundations of competitiveness– Address critical weaknesses in the business environment– Launch an aggressive cluster development agenda– Create a focused strategy to attract foreign direct investment

• Overcome the challenges of Armenia’s location– Build an efficient domestic economy, not just the traded sector – Upgrade telecommunications and air transport– Build capabilities in clusters with less dependence on the physical transport of goods– Create a long-term plan for cross-border economic cooperation in the region

• Redefine the roles of government and the private sector– Strengthen the effectiveness of government– Enhance public-private collaboration

• Articulate and build consensus around a long-term vision and strategy for Armenia based on the principles of competitiveness

– What role in the world economy and region will Armenia play?

• Secure existing Armenian strengths– Strengthen educational institutions– Continue the mobilization of the Armenian Diaspora

• Upgrade the foundations of competitiveness– Address critical weaknesses in the business environment– Launch an aggressive cluster development agenda– Create a focused strategy to attract foreign direct investment

• Overcome the challenges of Armenia’s location– Build an efficient domestic economy, not just the traded sector – Upgrade telecommunications and air transport– Build capabilities in clusters with less dependence on the physical transport of goods– Create a long-term plan for cross-border economic cooperation in the region

• Redefine the roles of government and the private sector– Strengthen the effectiveness of government– Enhance public-private collaboration

• Articulate and build consensus around a long-term vision and strategy for Armenia based on the principles of competitiveness

– What role in the world economy and region will Armenia play?

Page 51: Armenian Competitiveness: Towards a Strategy for Economic ... Files... · 3/8/2005  · Armenian Competitiveness: Towards a Strategy for Economic ... ... World

51 Copyright 2005 © Professor Michael E. PorterArmenian Competitiveness FINAL 03-08-2005 CK

Trade within the Region Armenia’s Goods Exports to Nearby Nations, Change 1997-2002

-40,000

-20,000

0

20,000

40,000

60,000

80,000

100,000

Isra

el

Rus

sia

Ukr

aine

Cyp

rus

Uzb

ekis

tan

Kaz

akhs

tan

Syr

ia

Geo

rgia

Leba

non

Turk

ey

Turk

men

ista

n

Iran

+13.7%

-58.4%

Cha

nge

in V

alue

of G

ood

Expo

rts,

US

$tho

usan

ds

+117.9%

+293,000%

-35.2%

-80.6%

+187.0%

-10.6%-98.8% -98.2%

-53.1% -100%

Source: Prof. Michael E. Porter, International Cluster Competitiveness Project. Underlying data from UN Comtrade.

Percent change in goods exports to destination, 1997-2002

Page 52: Armenian Competitiveness: Towards a Strategy for Economic ... Files... · 3/8/2005  · Armenian Competitiveness: Towards a Strategy for Economic ... ... World

52 Copyright 2005 © Professor Michael E. PorterArmenian Competitiveness FINAL 03-08-2005 CK

Overcome the Challenge of LocationSteps Towards Regional Economic Integration

• Redouble efforts to ease the economic blockades – Trade agreements and harmonization of customs procedures with

neighbors

• Pursue infrastructure collaboration as a means to begin practical integration efforts in the region– Joint planning on road and railroad infrastructure

• Opportunities for win-win cooperation in tourism

• International institutions are increasingly open to fund cross-national projects and strongly support their benefits in terms of political stability

Page 53: Armenian Competitiveness: Towards a Strategy for Economic ... Files... · 3/8/2005  · Armenian Competitiveness: Towards a Strategy for Economic ... ... World

53 Copyright 2005 © Professor Michael E. PorterArmenian Competitiveness FINAL 03-08-2005 CK

Upgrading Armenian CompetitivenessTowards a Strategic Plan

• Secure existing Armenian strengths– Strengthen educational institutions– Continue the mobilization of the Armenian Diaspora

• Upgrade the foundations of competitiveness– Address critical weaknesses in the business environment– Launch an aggressive cluster development agenda– Create a focused strategy to attract foreign direct investment

• Overcome the challenges of Armenia’s location– Build an efficient domestic economy, not just the traded sector – Upgrade telecommunications and air transport– Build capabilities in clusters with less dependence on the physical transport of goods– Create a long-term plan for cross-border economic cooperation in the region

• Redefine the roles of government and the private sector– Strengthen the effectiveness of government– Enhance public-private collaboration

• Articulate and build consensus around a long-term vision and strategy for Armenia based on the principles of competitiveness

– What role in the world economy and region will Armenia play?

• Secure existing Armenian strengths– Strengthen educational institutions– Continue the mobilization of the Armenian Diaspora

• Upgrade the foundations of competitiveness– Address critical weaknesses in the business environment– Launch an aggressive cluster development agenda– Create a focused strategy to attract foreign direct investment

• Overcome the challenges of Armenia’s location– Build an efficient domestic economy, not just the traded sector – Upgrade telecommunications and air transport– Build capabilities in clusters with less dependence on the physical transport of goods– Create a long-term plan for cross-border economic cooperation in the region

• Redefine the roles of government and the private sector– Strengthen the effectiveness of government– Enhance public-private collaboration

• Articulate and build consensus around a long-term vision and strategy for Armenia based on the principles of competitiveness

– What role in the world economy and region will Armenia play?

Page 54: Armenian Competitiveness: Towards a Strategy for Economic ... Files... · 3/8/2005  · Armenian Competitiveness: Towards a Strategy for Economic ... ... World

54 Copyright 2005 © Professor Michael E. PorterArmenian Competitiveness FINAL 03-08-2005 CK

Shifting Responsibilities for Economic Development

Old ModelOld ModelOld Model

• Government drives economic development through policy decisions and incentives

• Government drives economic development through policy decisions and incentives

New ModelNew ModelNew Model

• Economic development is a collaborative process involving government at multiple levels, companies, teaching and research institutions, and institutions for collaboration

• Economic development is a collaborative process involving government at multiple levels, companies, teaching and research institutions, and institutions for collaboration

Page 55: Armenian Competitiveness: Towards a Strategy for Economic ... Files... · 3/8/2005  · Armenian Competitiveness: Towards a Strategy for Economic ... ... World

55 Copyright 2005 © Professor Michael E. PorterArmenian Competitiveness FINAL 03-08-2005 CK

What Could Armenia Become?Analogies

• Ireland– Strategy build on attracting foreign investment– Advantages: proximity to EU, English speaking, well educated,

moderate cost labor– Significant Diaspora

• Singapore– Highly advantageous geographic location– Strong government leadership– Business hub of its region

• Israel– Isolated from its neighbors– Highly educated population, strengths in science and technology– Sizable, wealthy, involved Diaspora

Page 56: Armenian Competitiveness: Towards a Strategy for Economic ... Files... · 3/8/2005  · Armenian Competitiveness: Towards a Strategy for Economic ... ... World

56 Copyright 2005 © Professor Michael E. PorterArmenian Competitiveness FINAL 03-08-2005 CK

Where Is Armenia Unique?

• Education and skills– Legacy of training in physics, math and other sciences– Musical talent--piano in even the poorest households– World chess champions – Known as resilient, rugged, individualistic people

• Diaspora– Sizable, wealthy, successful, caring Diaspora

• Culture and history– First Christian nation (recently celebrated 1700th anniversary)– Biblical sites

Page 57: Armenian Competitiveness: Towards a Strategy for Economic ... Files... · 3/8/2005  · Armenian Competitiveness: Towards a Strategy for Economic ... ... World

57 Copyright 2005 © Professor Michael E. PorterArmenian Competitiveness FINAL 03-08-2005 CK

This presentation will be available at the website of the Institute for Strategy and Competitiveness. Please see the tab for “recent presentations.”

isc.hbs.edu

Page 58: Armenian Competitiveness: Towards a Strategy for Economic ... Files... · 3/8/2005  · Armenian Competitiveness: Towards a Strategy for Economic ... ... World

58 Copyright 2005 © Professor Michael E. PorterArmenian Competitiveness FINAL 03-08-2005 CK

Appendix

Page 59: Armenian Competitiveness: Towards a Strategy for Economic ... Files... · 3/8/2005  · Armenian Competitiveness: Towards a Strategy for Economic ... ... World

59 Copyright 2005 © Professor Michael E. PorterArmenian Competitiveness FINAL 03-08-2005 CK

Levels of Clusters

• There is often an array of clusters in a given field in different locations, each with different levels of specialization and sophistication

• Global innovation centers, such as Silicon Valley in semiconductors, are few in number. If there are multiple innovation centers, they normally specialize in different market segments

• Other clusters focus on manufacturing, outsourced service functions, or play the role of regional assembly or service centers

• Firms based in the most advanced clusters often seed or enhance clusters in other locations in order to reduce the risk of a single site, access lower cost inputs, or better serve particular regional markets

• The challenge for an economy is to move from isolated firms to an array ofclusters, and then to upgrade the breadth and sophistication of clusters to more advanced activities

Page 60: Armenian Competitiveness: Towards a Strategy for Economic ... Files... · 3/8/2005  · Armenian Competitiveness: Towards a Strategy for Economic ... ... World

60 Copyright 2005 © Professor Michael E. PorterArmenian Competitiveness FINAL 03-08-2005 CK

GeorgiaKyrgyz Republic

Tajikistan

AzerbaijanUzbekistan

Macedonia, FYR

Bosnia and HerzegovinaArmenia

Albania

Russian FederationTurkmenistan

Moldova

UkraineBelarus

Romania

KazakhstanBulgaria

Croatia

PolandLatvia

Lithuania

EstoniaSlovak Republic

Czech Republic

HungarySlovenia

Governance IndicesSelected Transition Countries

Political Stability

Note: Minimum of -2.5, maximum of 2.5. Source: World Bank (2004)

TajikistanGeorgia

Uzbekistan

TurkmenistanBelarus

Albania

KazakhstanBosnia and Herzegovina

Kyrgyz Republic

AzerbaijanUkraine

Russian Federation

MoldovaArmenia

Macedonia, FYR

RomaniaBulgaria

Croatia

Slovak RepublicLatvia

Lithuania

PolandCzech Republic

Estonia

HungarySlovenia

Rule of Law

TurkmenistanAzerbaijan

Tajikistan

KazakhstanUzbekistan

Georgia

UkraineRussian Federation

Moldova

AlbaniaKyrgyz Republic

Belarus

Macedonia, FYRArmenia

Bosnia and Herzegovina

RomaniaBulgaria

Latvia

CroatiaLithuania

Slovak Republic

Czech RepublicPoland

Hungary

EstoniaSlovenia

Control of Corruption-2 1 -1.5 0.5 -1.5 1

ARMENIA

ARMENIA ARMENIA

Page 61: Armenian Competitiveness: Towards a Strategy for Economic ... Files... · 3/8/2005  · Armenian Competitiveness: Towards a Strategy for Economic ... ... World

61 Copyright 2005 © Professor Michael E. PorterArmenian Competitiveness FINAL 03-08-2005 CK

Turkmenistan

Tajikistan

Uzbekistan

Belarus

Azerbaijan

Bosnia and Herzegovina

Kyrgyz Republic

Kazakhstan

Georgia

Ukraine

Moldova

Albania

Armenia

Russian Federation

Macedonia, FYR

Romania

Bulgaria

Croatia

Slovak Republic

Lithuania

Poland

Latvia

Czech Republic

Hungary

Estonia

Slovenia

Governance IndicesSelected Transition Countries

Government Effectiveness

Note: Minimum of -2.5, maximum of 2.5. Source: World Bank (2004)

TajikistanGeorgia

Uzbekistan

TurkmenistanBelarus

Albania

KazakhstanBosnia and Herzegovina

Kyrgyz Republic

AzerbaijanUkraine

Russian Federation

MoldovaArmenia

Macedonia, FYR

RomaniaBulgaria

Croatia

Slovak RepublicLatvia

Lithuania

PolandCzech Republic

Estonia

HungarySlovenia

Regulatory Quality-1.5 1 -1.5 1

ARMENIAARMENIA

Page 62: Armenian Competitiveness: Towards a Strategy for Economic ... Files... · 3/8/2005  · Armenian Competitiveness: Towards a Strategy for Economic ... ... World

62 Copyright 2005 © Professor Michael E. PorterArmenian Competitiveness FINAL 03-08-2005 CK

Economic FreedomSelected Transition Economies

1995 1996 1997 1998 1999 2000 2001 2002 2003 2004 2005

EstoniaLithuaniaLatviaCzech RepublicHungary Slovak RepublicPolandArmeniaSloveniaMongoliaBulgariaAlbaniaMacedoniaCroatiaMoldovaBosnia and HerzegovinaUkraineKyrgyz Republic GeorgiaAzerbaijanRussiaRomaniaKazakhstanBelarus

Source: Heritage Foundation (2005)

Free

MostlyFree

MostlyUnfree

Unfree

Page 63: Armenian Competitiveness: Towards a Strategy for Economic ... Files... · 3/8/2005  · Armenian Competitiveness: Towards a Strategy for Economic ... ... World

63 Copyright 2005 © Professor Michael E. PorterArmenian Competitiveness FINAL 03-08-2005 CK

Public Expenditure on EducationSelected Countries

0

2

4

6

8

10

12

Yemen

Denmark

Namibia

Seych

elles

Israel

Tunisi

aBarb

ados

Finlan

dBeli

zeIce

landBoli

viaLa

tvia

Portug

al

South

Africa

Switzerl

and

Poland

Canada

Mexico

Netherlan

dsTha

ilandIra

nTog

o

Costa R

icaAus

tralia

German

yJo

rdan

Czech

Rep

ublic

Irelan

dCroa

tiaOman

SlovakiaInd

iaMala

wiBraz

ilChile

Greece

Japa

n

Maurita

niaRomania

Nepal

PeruArm

enia

Laos

Seneg

al

Kyrgyz

stan

Rwanda

MaliGam

biaUrug

uay

El Salv

ador

Madaga

scar

Mozam

bique

Niger

Guinea

-Biss

auChad

Zambia

Guatemala

Indon

esia

Ecuado

r

Spending on Education, as % of GDP

Armenia

Source: Human Development Report (2004)

Factor(Input)

Conditions

Factor(Input)

Conditions

Page 64: Armenian Competitiveness: Towards a Strategy for Economic ... Files... · 3/8/2005  · Armenian Competitiveness: Towards a Strategy for Economic ... ... World

64 Copyright 2005 © Professor Michael E. PorterArmenian Competitiveness FINAL 03-08-2005 CK

Labor Market RegulationSelected Transition Countries

Stringency of Labor Market Regulation, (0-100)

Source: World Bank (2003)

Context for Firm Strategy and Rivalry

Context for Firm Strategy and Rivalry

0

10

20

30

40

50

60

70

80

90

Belarus

Ukraine

Moldov

aCroa

tiaLit

huan

ia

Kyrgyz

Rep

ublic

Azerba

ijan

Latvi

a

Russia

n Fed

eratio

nSlov

enia

Armen

iaKaz

akhs

tanUzb

ekist

anGeo

rgia

Poland

Hunga

ryRom

ania

Bulgari

aAlba

nia

Czech

Rep

ublic

WORSE BETTER

Page 65: Armenian Competitiveness: Towards a Strategy for Economic ... Files... · 3/8/2005  · Armenian Competitiveness: Towards a Strategy for Economic ... ... World

65 Copyright 2005 © Professor Michael E. PorterArmenian Competitiveness FINAL 03-08-2005 CK

Contract EnforcementSelected Transition Countries

Cost of Contract Enforcement relative to GNI per capita

Source: World Bank (2004)

Context for Firm Strategy and Rivalry

Context for Firm Strategy and Rivalry

0%

10%

20%

30%

40%

50%

60%

70%

80%

90%

Kyrgyz

Rep

ublic

Albania

Georgi

aBela

rus

Maced

onia,

FYR

Bosnia

and H

erzeg

ovina

Russia

n Fed

eratio

n

Serbia

and M

onten

egro

Czech

Rep

ublic

Armen

iaMold

ova

Slovak

Rep

ublic

Roman

iaLit

huan

iaPola

ndUkra

ineKaz

akhs

tanLa

tvia

Croatia

Bulgari

aHun

gary

Sloven

iaAze

rbaija

nUzb

ekist

an

WORSE BETTER

255%

Page 66: Armenian Competitiveness: Towards a Strategy for Economic ... Files... · 3/8/2005  · Armenian Competitiveness: Towards a Strategy for Economic ... ... World

66 Copyright 2005 © Professor Michael E. PorterArmenian Competitiveness FINAL 03-08-2005 CK

BankruptcySelected Transition Countries

Efficiency of Bankruptcy Procedures, (0-100)

Source: World Bank (2004)

Context for Firm Strategy and Rivalry

Context for Firm Strategy and Rivalry

0

10

20

30

40

50

60

70

80

90

100

Latvi

a

Slovak

Rep

ublic

Poland

Georgi

aKaz

akhs

tanArm

enia

Kyrgyz

Rep

ublic

Russia

n Fed

eratio

nLit

huan

ia

Bosnia

and H

erzeg

ovina

Croatia

Azerba

ijan

Moldov

aBulg

aria

Uzbek

istan

Ukraine

Albania

Serbia

and M

onten

egro

Sloven

iaBela

rusRom

ania

Hunga

ry

Maced

onia,

FYR

Czech

Rep

ublic

BETTER WORSE