Artist in business

TILLTsRegional Commission

TILLT has been regionally commissioned to develop new

methods on how artistic competence can develop

working life and vice versa.

EstablishedNational Level 1910

Local Level 1973Regional Level 1999

Rational vs Creative Logic

1. Strong impact on the climate of creativity and innovation

2. Working climate

3. Satisfied Costumer Index and Satisfied Employer Index

4. Employer Branding strengthened

5. Media exposure

Reserach carried out by IMIT (Institute of Management Innovation and Technology)

Effects of our work in relation to the development of a dynamic knowledge based economy

TILLT 2008In figures

150 companies in West Sweden have appointed 1100 Cultural Ambassadors reaching approximately 50 000 colleagues as a part of developing health and creativity in working-life

100 customised cultural injections accomplished.

64 yearlong AIRIS-projects conducted since 2002. In the AIRIS project a creative artist is present in a company or an organisation one day per week throughout a year in an open artistic process.Effects on the creative logic.

55 business conferences giving lectures.

Eight-doubled turnover since 2001

40 exposures in media

TILLTFinancial model

Income from sales of Creative/Cultural Programs to the business sector 45 %

Regional support from the Regional Development Committee and theCultural Affairs Committee 31 %

Income from business related to Cultural Ambassdors 14 %

Sponsorship 3 %Membership fees, 2 different kinds 3 %National support 4 %

SUM 100 %

Self-financing 65 %

Approximately turnover 900 000 Euro, plus projects with a turnover of approximately 300 000 Euro.

Recommendations

1. Clear commission1 + 1 = 3

2. Collaboration3. Vocabulary4. Effects

Conduct research5. Courage

www.tillt.se

For a rewarding change of perspective

Pia Areblad, CEO TILLT

pia@tillt.se

+4631608218