asap rsvp needed for adults only - amazon s3€¦ · fog within most peoples’ minds. dr. kramer...

24
from Dan S. Kennedy ASAP RSVP Needed FOR ADULTS ONLY The following letter has to do with adult themes and material. It should NOT be read by those easily offended, subject to sleeplessness, diagnosed with heart problems or otherwise prone to mental or emotional trauma when exposed to hard-core truth ABOUT MONEY & WEALTH. Please disregard this unread if you prefer not to be, or for health reasons should not be exposed to extreme reality or highly provocative thoughts. Should you choose to continue, you do so entirely at your own risk.

Upload: others

Post on 01-Jun-2020

2 views

Category:

Documents


0 download

TRANSCRIPT

from Dan S. KennedyASAP RSVP Needed

FOR ADULTS ONLYThe following letter has to do with adult themes and material. It should NOT be read by those easily offended, subject to sleeplessness, diagnosed with heart problems or otherwise prone to mental or emotional trauma when exposed to hard-core truth ABOUT MONEY & WEALTH. Please disregard this unread if you prefer not to be, or for health reasons should not be exposed to extreme reality or highly provocative thoughts. Should you choose to continue, you do so entirely at your own risk.

Architecture of Wealth Attraction: The Advanced Wealth AcademyArchitecture of Wealth Attraction: The Advanced Wealth Academy

1

Dan KennedyDan Kennedy

Never Before & Never Again

DAN KENNEDY PERSONALLY TAKES YOU DEEP INSIDE HIS

“ARCHITECTURE Of W E A LT H AT T RACT ION”

In A New, Powerful 2-Day Training Event

The Advanced Wealth Academy

(with guest Mark Victor Hansen,in a special evening session with Dan)

LIMIT: 185 Primary AttendeesAs of this writing, 67 places ALREADY TAKEN,

leaving only 118 available.

June 12 - 13, 2014Optional Bonus Day, June 14:

Special Training on: Selling One-To-Many (by popular request)

RSVP by DECEMBER 22, 2013 or sooner, after which SIGNIFICANT ADVANCE DISCOUNTS EXPIRE

Friends,

Most people, very frankly, have a screwed up and dysfunctional relationship with money.

Some try to overcome this with “mechan-ics” (advertising, marketing, selling tactics), oth-ers with sheer will power. But this is like trying to overcome horrible personal hygiene and a swamp-like body odor oozing from every pore with a nice smile and firm handshake. Even quite successful people could make money flow to them much easier and in greater abundance IF they had a deeper un-derstanding of the reasons why money makes the choices it makes.

Read this letter thoroughly and carefully —despite its length and (sorry) small print. It is your guide to a provocative, deeper, different un-derstanding of achieving your financial and success goals...

Architecture of Wealth Attraction: The Advanced Wealth Academy

2

If you could better align yourself with the natural forces and patterns of the movement of money that made attracting money to you easier than it has ever been for you before, would you want the fullest and deepest understanding of doing so that you could get? PROMISED BY ME & GUARANTEED, would you invest a reasonable sum in acquiring this knowledge and owning a SYSTEM for aligning yourself with the flow of money?

Yes, there’s plenty of material from me on “wealth attraction” available in book, audio program and home study course formats, from my book ‘No B.S. Wealth Attraction In The New Economy’ (amazon.com) to the Renegade Millionaire products (DanKennedy.com/store). BUT THIS IS A NEW AND EXCEPTIONALLY ADVANCED “REVEAL” OF A COMPREHENSIVE STRATEGIC THINKING & TACTICAL APPLICATION APPROACH including personal methods and examples never before discussed in an open forum. I am preparing the most blunt, most frank, most candid, to many – the most surprising, and perhaps the most powerful Training that I’ve conducted in all of 40 years. To decide it is for you, you’ll want to know what makes this different and how it has come about….

Sigmund Freud reportedly died, still pondering “well, what DO women want, anyway?”

We all envy the power of mind-reading. I cannot claim to successfully reading ANY woman’s mind. But I believe I understand The Mind Of Money very well. I can read its mind.

3

Dan Kennedy

THE BIG DIG. I’ve been engaged in a year long “excavation” of my own life and accumulated life’s work, my vast files, sealed cartons piled in storage, “swipe” files, seminar notes, consulting notes, unpublished manuscripts, even diary notes from personal experiences. Some of this, about 800 items or so, are going to wind up in an “archives collection” info-product published by GKIC. But in doing all this “digging” – and frequently having to set aside my shovel and sit down to rest – I’ve been reminded of powerful lessons learned and methodology used, and I have seem things with clear 20/20 hindsight; noting many that would be extremely beneficial if shared and explained. In short, I have unearthed lost and hidden treasure.

There is a story of the man with a 12-foot-long beard, sought out and interviewed by a TV reporter who asked him, when he slept at night, whether he put the long beard under the covers or laid it out on top of his blankets. The bearded fellow never slept peacefully again. Somewhat similarly, I’ve evolved a substantial “portfolio” of thinking, beliefs, behavioral rituals, litmus tests, and business and financial practices that keep me well-aligned with the flow of money, that are now conditioned and automatic, that I give little or no deliberative thought to. They are what I do. This “Big Dig” has forced me to note and consciously think about them all over again. In so doing, it has prompted my interest in laying it all out in a conscious way for those ready, willing and interested in having it….

Architecture of Wealth Attraction: The Advanced Wealth Academy

4

WHAT I CAN’T SAY ON THE MAIN STAGE, IN NEWSLETTERS, IN BOOKS.

I have a desire, now, to talk about subjects many would find odd or unusual, off-putting and controversial, intellectually or emotionally challenging, and strategically complicated, thus they are not appropriate for a main GKIC stage such as SuperConference, and they require much more time than a 60 or 75-minute time slot. They’re also “too heavy” for books or newsletters, which are often the first introduction for new folks to Planet Dan. These are things to be discussed only with people who feel ready for them and who voluntarily step into a place specifically for that discussion. I hereby invoke, very seriously, the cliché’: this is not for everyone. And I ask that you stay out of this kitchen if you can’t stand a whole lot of heat. I’m not going to edit or “gentle” a single word in these two days.

Whether they admit it or not…..

Most people would love to be rich and very, very independent. Glenn Turner always said that many women express disinterest in mink coats, but it’s quite dangerous to get any woman to try one on. People say: who would want to live in such an outrageous mansion!—but if you offered them the keys… A lot of people just aren’t honest about money. Even more are in pursuit of greater income, of wealth or greater wealth, and the independence it can buy – but are chasing their own tails more than they are anything else!

Worse, a lot of businesspeople leap to building, absent an architecture that is in sync with attracting wealth. This is THE SECRET REASON why so many work so hard and do so much yet can’t seem to get ahead. It’s not that they aren’t trying. It’s not that they lack good value to exchange for money. But they are building something Money isn’t excited by and drawn to…like building a spec home with 7 bedrooms but only 2 bathrooms, that the market then finds unappealing.

5

Dan Kennedy

My friend, Mark Victor Hansen, who’ll be my special evening guest at this Training, tells of working with a major brand name dog food company, and hearing the frustration of its CEO as he described a fortune invested in a new product’s development, branding, advertising and retail roll-out….a brilliantly devised and perfectly executed marketing plan…the nation’s supermarkets on board….and an epic failure. You can guess the one, teeny-tiny little flaw. Dogs wouldn’t eat it.

What I work with myself and private clients on, sometimes explicitly discussed, sometimes not, is building everything with architecture approved by money itself.

What do I mean by “architecture of”? …

Are You Asking Money To Navigate An Obstacle Course?

There is a particular way of organizing your relationships with money, wealth, influence and power and organizing your interactions with others that encourages the free flow of wealth to you. Most people have a lot of obstacles erected between money and them, and ask money to navigate an obstacle course to get to them. Some of these barriers are attitudinal and emotional, some behavioral, some in business practices, some in marketing strategy, some in price strategy, some in association. Many people are not consciously aware of the obstacle course they’ve erected. All these things need examined. Then a re-organization of the way in which money moves to you can be accomplished. NEVER BEFORE have I so clearly shown the obstacle course as I will at this Training.

Asking money to go through an obstacle course

to get to you is asking a lot.

Money has no shortage of choices of places to go and people to enrich. Money is busy and mobile. HOW DO YOU ATTRACT ITS FAVORABLE ATTENTION SO IT CHOOSES YOU? We’ve seen a lot of money leave America and go elsewhere in the past handful of years. A giant company like Apple leaves hundreds of millions of dollars parked overseas – even while taking advantage of near zero interest rates here and borrowing hundreds of millions. As a nation, America has erected an obstacle course discouraging to the

Architecture of Wealth Attraction: The Advanced Wealth Academy

6

free and abundant flow of money. Similarly, a company can erect an obstacle course, yet its leaders can stand on the 10th Floor, look out their big windows and not see it. Even more so, individuals erect obstacle courses all around them, that are discouraging to the free flow of money – but they cannot see them. Dr. Edward Kramer said a lot of people with 20/20 vision cannot see. He said they have perfect sight but zero insight. Money’s mode of determining who to flow to is not deliberately mysterious or even well concealed, yet it is enshrouded in dense fog within most peoples’ minds. Dr. Kramer also observed that something as small and insignificant as a penny held close to the eye can block the giant and powerful blazing sun from sight…and block seeing hundreds of thousands or millions of dollars within ready reach….

Imagine receiving a Fed Ex package. Opening it. Discovering a pair of “X-Ray Specs” – magic eyeglasses. When you put them on, you suddenly see previously invisible obstacles and hurdles surrounding you, making it daunting and difficult for money to flow to you. The equivalent of dams in a river, around which a river re-routes itself. With these magic glasses, you suddenly have a different picture of your own reality than you had before!

Now imagine you could go directly outside and remove these obstacles and hurdles. Physically, lift them up and get them out of the way. Pile them up, burn them, reduce them to ashes. Open a clear path for money to come to you. REMOVING OBSTACLES STANDING BETWEEN MONEY AND YOU CAN BE MORE POWERFUL THAN ADDING ANY NEW STRATEGIES, PRODUCTS, WORK.

7

Dan Kennedy

As an aside, I am not talking about generic or broad-based personal development, human potential or self-improvement concepts. What I’m talking about, at this Training, is absolutely specific to the flow of money.

Most people try to get more money by creating more, doing more, working more. But rather than adding “more”, rather than piling onto the burden on your back, what if removing certain weights produced better results?

Where Are You Standing With Your Buckets, To Receive Money?

In the old West, ranchers with the foresight to snatch up land containing underground springs feeding its own water supply prospered. Others, who took the land downstream and were dependent on a water supply they did not control were always at others’ mercy, and very often starved out, ultimately losing their land to those who were in control of the wellspring of water. Thus, a very smart question is: how to best control your own wellspring of water? (A question we will answer at this Training.)

As a modern, very practical example, this is the difference between being dependent on affiliates, as a parasite marketer, or being a market maker in control of your own destiny, with means of creating your own customers. On a global scale, it is about energy independence or dependence. And for everybody, it is about various kinds of ‘Place Strategy’ (a Day 2 discussion). Walt Disney much more carefully chose central Florida for his second park than he had southern California for the first. He went to extreme measures not to suffer mistakes made and limitations accepted in his first location. Consequently, he put Disney World in a better place to stand with its buckets to receive money. Now, the Disney company has decided to stand in China too, where untold sums will flow into its buckets. The guy with the most successful licensing program in financial services, Ed Schott, who has hundreds and hundreds of advisors each paying him over a

Architecture of Wealth Attraction: The Advanced Wealth Academy

8

thousand dollars a month just for use of his “certification”, chose a very particular Place Strategy: PBS – TV. Joan Rivers, who you may have heard at a GKIC SuperConference chose QVC. Jake Steinfeld, a speaker at the 2013 Info-Summit, chose HSN. You may be interested to hear about the Places that I’ve chosen, why, and some of that may surprise you. Control, ownership of, or dominance of a particularly productive Place – geography, market or audience, media, etc. – is very important.

In addition, there is mind-place: where you stand in the mind of your marketplace.

There is a particular way of placing yourself in the marketplace, in the minds of those from whom you want patronage, in practical terms—in control of everything you are involved in and of everyone you are involved with. I have taught a 2-part formula, but there is actually a 3-part “control” formula that completely unveils the core reasons why certain people consistently prosper and grow wealthy while others with more talent, ability, education, credentials, etc. spin their wheels or suffer reversals of fortune.

You can place yourself so that money naturally flows to you. OR: you can place yourself so that you must chase it, pursue it, and try to get it coming to you through an obstacle riddled path. You can place yourself so distant from its flow, set apart from it by so many obstacles it is damnably hard to come by. You can place yourself in control of the forces governing money’s movement or make yourself dependent on and at the mercy of others controlling that flow.

Most people are not very conscious and deliberate about these decisions. The advantage that comes to you by being one of the small and elite fraternity of ‘masters’ who ARE conscious and deliberate about these matters is profound. You will find that it changes things in ways you cannot even imagine until you experience it. I have been criticized for being ‘deliberate’ about everything. I take the criticism as compliment. I certainly don’t deny it. Rarely is success or attraction of money or power and independence happy accident. At this Training, you will come to appreciate ‘Deliberateness’ in new ways, and be empowered by doing so!

continued on page 12

9

Dan Kennedy

I should tell you, I have once burned through money, made myself repellant to it, and cost myself dearly. I have been broke. And I have certainly seen, up close, others rise up only to fall and crash. I have also, in the past 2 decades, risen to top income, created wealth and an in-flow of wealth, and sustained and preserved it. Now, money almost always says Yes to me. It behaves. It comes when it is called. I speak from experience. I have also made more of a study of the ebb and flow, attraction and repelling, and architecture of wealth than most people do. Most don’t even realize that the natural movement of money is a subject for study! (A legal court even ruled once that it could not be!)

A lot of people focus narrowly on just the mechanics that make money. Few focus on the reasons why money chooses the people it moves to, and how to leverage those reasons. And yes, money makes choices, for reasons.

Why having this discussion with me is a different experience

than having it with anyone else…

I want to assert—of course—that THIS is definitely NOT “another seminar”. Let me tell you why exploring this with ME is definitely NOT comparable to doing it with anybody else.

If you have it with technicians, you have financial people talking to you about different kinds of investments and marketing people talking to you about web sites, social media, gadgets and gizmos. You’re at the hardware store.

If you have it with the rainbows-and-unicorns metaphysical teachers, you get mysticism and fantasy, talk of pure manifestation and mentalism. Almost every ‘name’ who has ever become widely known for this has also gone broke and spent a great deal of time being poor – because of the errors of omission in their understanding….including some Very Big Names, past and contemporary, that you know or know of and would be shocked to know the inside truth of their finances. With them, you’re in Fantasyland. (By the way, their “play” is one of the great shams. When you follow their lead and nothing happens, the blame is on you not “conjuring” with enough belief, faith or intensity. You might notice, the “names” in this field have, quite recently, slid from charging thousands of dollars to hundreds of dollars to $97 seat deposits for their seminars. Apparently, they can’t “manifest” a paying audience!) Metaphysical principles do matter. But mine are practical and pragmatic not mystical and grandiose.

Architecture of Wealth Attraction: The Advanced Wealth Academy

10

ABOUT MY SPECIAL GUEST & FRIEND,MARK VICTOR HANSENOver half a BILLION of Chicken Soup for the

Soul books have been sold worldwide, cre-

ating a secondary brand licensing business of substantial and

growing proportions, and including a number of brand-name

corporate partners. In total, the business has made Mark (and

Jack Canfield) tens of millions of dollars directly, and elevated

personal prominence and prestige supporting many other op-

portunities. Nothing like this has ever been achieved in and

through publishing. They were rejected by 140 publishers be-

fore finally getting a book deal by Mark going booth to booth

at the industry’s trade show, accosting publishers and pitching

them. The ‘Chicken Soup enterprise’ was sold several years

ago to private equity investors led by an incredible entrepreneur.

Mark re-invested and remains actively involved, and the busi-

ness is en-route to being bigger and more expansive than ever.

This is only part of Mark’s incredible entrepreneurial life…

Mark has developed a number of successful businesses, includ-

ing an insurance and financial services business, and, of course,

an info-publishing empire. He studied with Buckminster Fuller,

one of the most celebrated thinkers of our time (the inventor of

the geodesic dome). Mark has also experienced business failure

and resilient rebound. He has gone from broken down Volkswa-

gen to private jets. He is a trusted confidante of famous CEO’s,

entrepreneurs, even the artist Wyland (who you may have heard

in a convertible with Mark on a GKIC Gold Call several years

back). Mark is an astute trend watcher, creative and opportu-

nistic, and, as he says, he’s never, ever been accused of small

thinking! You can, of course, Google him if you are unfamiliar

and would like to learn more.

Mark and I go way back. In one of his earliest books, he had

me on the list of the people he most wanted to meet and, if

possible, associate with. We have actually gotten to know each

other extremely well, learned from each other, cross paths from

time to time. I have watched in awe and envy as he built, from

11

Dan Kennedy

scratch, one if, if not the biggest author-owned brand in publish-

ing – profiting, incidentally from the Tom Sawyer/Huck Finn- Paint

The Fence Strategy. Mark IS a money magnet.

Our private conversations are “gold” and if you could eaves-

drop, your mind might explode! This will be the first and only

time he and I have engaged in this conversation on stage. He

is also preparing a powerful, exclusive presentation. I prom-

ise a memorable and provocative evening.

Here are a few of the best reasons to be with us for this special

evening with Mark:

» As I said, Mark is a very big thinker. He has envisioned and

pulled off ‘impossible feats’ and epic leaps again and again.

He will challenge you to re-envision your possibilities. Think

Bigger, Be Bigger, Get Bigger!

» Mark is a master at attracting opportunity. Key word:

attracting.

» Mark is a master at getting cooperation and assistance

from others including those “in high places”, at getting them

excited about his ideas, at getting them to open doors for

him he could never open for himself. Nobody’s better at “the

outrageous ask” than Mark. Discover how to get ‘the world’

excited about helping YOU achieve YOUR goals!

» Mark is a powerful, persuasive, motivational and inspirational

salesperson – whether selling his ideas, himself, or products

or services. Watching him in action is extremely instructional.

The ‘Frank Bettger Secret’ is alive and well in Mark.

continued from page 9

Architecture of Wealth Attraction: The Advanced Wealth Academy

12

If you have it with old school motivationalists, you go only so far as classic basics: goal-setting, affirmation, visualization. With them, you’re in elementary school. (I’m inviting you to an ADVANCED Academy.) And with due respect to the father of Positive Thinking, Norman Vincent Peale, who I met and liked, it’s an uncomfortable fact that accurate and critical and even negative thinking has as much to do with wealth as does optimism. And the NEW school motivationalists are just as limited. If you find doing the energy yells, walking on hot coals, bouncing beach balls about, and working yourself into a frenzied state helpful, knock yourself out. But it’s not a sustainable source of creativity, energy or productivity.

Of course, there is legitimate value to be drawn from all three groups’ understanding of the movement of money. But it is vital to know that each and all three combined have woefully incomplete understandings. In a way, they are the three blind men encountering an elephant. The one touching, holding and experiencing only its trunk has a different idea of what an elephant is than the one rubbing his hands over its rough, leathery skin, and he has a different idea of the elephant than the third fellow who has been placed on its back. These “schools of thought”, hardware stores full of tools, and motivation techniques are both useful and extremely dangerous.

From me, you WILL get a different ‘take’.

Exclusively at this Training, I am going to put a complete approach, utilizing concepts and strategies of mine you’re familiar with and unfamiliar with into a clear, organized architecture that you have never seen before.

In recent months, applying this architecture to clients’ businesses and lives has produced results like these:

• $1,080,000.00 generated in 6 days, for a new business within a business • A long-standing blockade to money removed from a person’s life; an anxiety about being perceived a certain way set aside – and money suddenly flowing in from brand new sources, at a 6-figure level, from business and work more pleasing to this person than anything she’d been doing (and worrying about jeopardizing) • A business’ dependence on salespeople erased and power restored to its owner, with a

13

Dan Kennedy

powerful placement strategy • A substantial income doubled by an individual – simply by stopping doing one thing (that put him at odds with money) • A business made 5-times more valuable with ‘division as multiplication’ (a method taught at this Training)

I have also witnessed, many times over years, and recently, individuals SUFFERING a lot of frustration and struggle and financial reversals by insistently acting in opposition to the mandates of money’s movement. People do put themselves in peril this way.

A little glimpse behind the curtain of my consulting….

Every once in a while, an individual, a private client buys a day or two, one bought three (at $18,800.00 per day) just to get my coaching on these matters; to engage in the unusual discussion of the movement of money and achieving alignment with the forces that govern it. I never list these days on my published schedule. They are entirely confidential. Most people prefer not having it known they’ve invested in this kind of a discussion. The process might interest you. We always begin with: what about obtaining of money and accumulating wealth from your business activities seems or feels most difficult to you? Then we probe the reasons for the difficulty in relationship to money’s viewpoint and practices. We get much deeper than mechanics or tactics or tools. And breakthroughs like I just described invariably occur.

I don’t wear a purple robe and a pointy hat with gold stars on it and sit cross-legged on a magic carpet to have these discussions! This is practical – just not in the way many are used to.

More often, pieces of this discussion sneak their way into my normal, marketing consulting days and work. Sometimes the client realizes we’ve jumped from one road to a different one. Sometimes the client doesn’t even recognize the deviation. Not long ago, I did a day with a client from overseas, doing well but stuck, up against an income wall they couldn’t break through by doing more and more smart things. Instead of “more” and “smarter”, I re-focused their attention on the nature of the wall itself and why it was blocking money. In short order, afterward, they reported a $3-million “bonanza” and an entirely new “world of”

Architecture of Wealth Attraction: The Advanced Wealth Academy

14

opportunity decided upon, offering access to far greater sums of money.

This is the sort of thinking you’ll do at this Training. Such thinking is not for the timid, the faint of heart, or those deeply committed to cemented belief systems about themselves, their businesses or about prosperity and its sources. In fact, AS A WARNING: YOU WILL FIND YOURSELF “AT ODDS” WITH SOME PEOPLE YOU PRESENTLY ASSOCIATE WITH AFTER THIS TRAINING & YOU MAY WELL OFFEND, ANNOY OR AT LEAST PUZZLE SOME PEOPLE IN YOUR LIFE WITH YOUR NEW THINKING, PRACTICES AND DEMANDS.

So, who is this for?

Obviously, you need to be open-minded to and interested in a different, probably for you, unusual and unorthodox approach to increasing income and wealth. Beyond that, this is ideal for…

• Any local or regional brick-n-mortar, retail, service business owner-operator who is interested in transcending the typical money limitations of such a business – and perhaps worried about being crushed by new kinds of competitors, destruction of price and profit margins or other enemies. (You may URGENTLY need to be here.)

• Any self-employed professional; doctor, lawyer, consultant, etc., or any author, speaker, info-marketer, “guru” or any sales professional who is reliant on direct, personal influence for income. If you are the chief producer of your income (as am I) – rather than, say, a nationwide chain of stores or fleet of trucks or collection of oil wells – being in sync with ‘the mind of money’ is absolutely critical.

• Anyone “stuck”, who feels they are doing a lot of right things and working hard but not seeing the kind of fruitful harvest they expect – and that they see and hear about others in their field getting

• Anyone facing or desiring transition or fatigued by even their successful business, who can benefit from a fresh outlook or discovering new opportunity, whether hidden acres of diamonds beneath their feet or far afield

• Anyone achieving excellent results but doing so with constant stress,strife,unduedifficultyandresistance, who feels they are pushing very big boulders up very big hills

Of course, if you are a serious student of ‘the mind of money’ already, so much the better, but if you’ve been too

15

Dan Kennedy

busy working in and on your business to give any real energy to “this stuff” that’s okay too. Either way, I can promise you won’t be BORED!

Oh, the places we’ll go!.....

Here is how the 2 days lay out…

Early, we will explore The FORCES That Move Money, and how to harness them and manage them for your maximum benefit. Later, we will transfer these Forces into very

pragmatic attraction strategies for advertising and marketing, for positioning and presenting yourself

to a marketplace, and complete architecture of wealth attraction. Day 1 will be largely devoted to The Mind Of

Money; why it does what it does, goes where it goes, and why it rebuffs and rejects so many people. Day 2 will be largely devoted to business applications. On Day 1, we will break down some walls, confront possibly treasured or at least accepted-as-truth premises that serve to discourage money’s flow to you. By the end of Day 1, money will be speaking to you differently and you’ll be hearing what went unheard before. On Day 2, we will effectively re-engineer the way you and your business(es) attract money. Ultimately, we will deal with wealth, not just income.

Will this include things you’ve heard before? I imagine so. I hope so. But we will go deeper than ever. We will integrate in different ways. You will be made to more directly and baldly confront ways in which you are discouraging money from flowing to you as it might. You will see exactly how to make everything you are, do, say, etc. more magnetic to the people you most want to attract and receive money from. You will also get “inside detail” of my practices and experiences, how I’ve made and make business deals, the top 5 strategies I’ve used in business to create wealth, including facts and examples not spoken of beyond this room this time….including some for which the microphone will be put on mute and I will speak way off record. Look, I’m no Buffet or Gates or anything like that. I’m not even an “empire-builder” by ambition or temperament. Instead, I am an “enough-is-enough” guy, who aimed for and achieved modest but significant wealth, and as important to me, near

Architecture of Wealth Attraction: The Advanced Wealth Academy

16

total autonomy and independence. I have securely diversified net worth in the tens of millions of dollars – not all captive in a single business, I have ‘locked in’ retirement income, I have business interests, I have a high personal income derived from three chief sources (these suggesting a formula worthy of emulation). There is this money, but there is also how the money is made, to whom and how you are beholden. You may or may not be wealthier than I or maybe make more money than I do, but those are not the only markers. I raised myself up from zero, with no particular advantages. I am rock solid certain I have experience (painful and profitable), strategies and methods and practices, and an understanding of money that can be very beneficial to you, regardless of how successful you may already be.

We will go to strange, unusual, even dangerous places! We will deal with the most pragmatic nuts-and-bolts, but also the most provocative philosophical questions about wealth. We will talk mechanics and application, but we will also consider magical, magnetic powers.

And what if I actually do posses “secret powers” to

attract wealth—that could be unleashed in you? There is evidence that this is so! As I said, I have wealth, and am utterly unqualified to have it. I am a nightmare for the Obama, Michael Moore, liberal philosophy crowd, as I defy their story lines. Do we need to gift everyone with a college education for free or doom them to menial jobs? I did not go to college because I could not afford to do so. In fact, at the time that decision was made, my family was humiliatingly (as it should be) on food stamps, home in foreclosure, and I needed to get busy making money. Is Big Government the only way to lift people up? I’ve never personally received any kind of government assistance, particularly education or job training unless you count using the public library. Don’t you need authority-issued credentials or permissions? I can’t recall anybody in ‘official authority’ or in ‘elder statesmen’ approving of what I was doing, let alone granting permission.

For quite some time now, I have not only sustained a 7-figure yearly income, but I have earned it largely on my terms – and not terms easily accepted by others. Don’t envy me. Join me. Don’t, PLEASE don’t insist that your business is so different, you must

17

Dan Kennedy

suffer for your supper. I have proof this is not so, from hundreds of different fields, professions and industries. Let me show you “how to have it your way AND have it delivered”!

If I have made myself wizardly, and I suppose by many peoples’ standards I have, I solemnly promise that anyone with full and complete understanding of what I’ve done and do, why, and how, can make themselves a wizard with equal or greater power. I have no innate advantage. I am not an alien from another planet. I had no exclusive head start – no family wealth, no Harvard education, no insider connections. I stuttered and still do, a little. I was and still am socially awkward. So, in this Training, I’ll give that full and complete understanding. Will that reveal some things you can adopt and use to your benefit? Think about my unlikely collection of achievements, and you will have your answer.

I have things “my way” and I have money flowing to me in abundance. If you can’t say the same about both matters, how do you explain it? I would explain it this way: As smart and accomplished as you may be, there are “missing links” in your understanding and application of ‘money magnetism’ and of ‘achieving autonomy’….

I will be talking about a lot of things I do not customarily talk about or write about. I will be “un-bridled” by concerns about seeming too ‘weird’ for the broad, general GKIC audience. You’ll choose to be here or choose to stay away, and you’ll be amongst ONLY A MAXIMUM OF 185* here for the purpose of this discussion. This is a multi-layered subject. There is relationship with money. There is philosophy, belief systems, accurate and clear understanding of money. There is the dismantling of obstacle course, the set up of magnets. There is also the very pragmatic “to do list”, the positioning to craft, the

“SOLD OUT!”Discounts may end and even registration availability itself may end well before the December 22, 2013 deadline. A significant number of the 185 enrollments were already taken as of this writing, with more before this has reached you in printed form. The only certain way of getting in at these fees is to ACT IMMEDIATELY.

(Note: EVERY ‘DAN ONLY’ TRAINING in recent history has sold OUT, with people left out.)

Architecture of Wealth Attraction: The Advanced Wealth Academy

18

positions to take, the organization of your business life. There is even a shorter, almost magical to-do list: habit-force items, that draw money to you.

I will be taking you behind curtains and revealing how I have repeatedly, often quite invisibly used certain very surprising strategies to “leap frog”, to secure cooperation from those not inclined to cooperation, to ending negotiations before they begin. Let’s talk briefly about just one of these – leap-frogging…

The first I heard the term was from Robert Ringer. I “got it” instantly. I recognized I’d been doing it, in a stumbling, unsophisticated way. I became more and more and more deliberate about it. Most recently, I used it to circumvent an entire industry bureaucracy, defy the industry’s norms, skip past the usual “ladder” one is supposed to climb step by step, and gain a significant accomplishment in 6 months that is supposed to take 6 to 10 years or longer, from which I’ll have leverage to do more, faster if I choose. Industry leaders would be infuriated if they knew. With the microphone muted, I intend telling those in the room these details. It is an excellent example of “by-passing all the bullshit” at mach speed. And this is NOT the only example I have to give revealing details of, not by far. This alone could justify being here. I’ll also tell you about “money leap-frogging” – how to buy things, assets, businesses, etc. with other peoples’ money, simply by looking at what is right in front of them, differently. Don’t let me neglect telling you my all-time favorite, grossly under-appreciated Donald Trump example of this. There are, by the way, only four types of capital. Knowing why, when and how to use all four is important. THIS LITTLE PIECE OF THE 2-DAY TRAINING ALONE COULD EASILY REPAY 10X, 25X, 50X, 100X YOUR ENTIRE INVESTMENT IN ATTENDING.

Look, that’s just ONE ‘behind the curtain reveal’ that I’m planning. There are many. If your curiosity is aroused, it damn well should be! In fact, I think I’ve explained myself and made my case well enough. I’ll abruptly stop “pitching”. Let’s just move onto….

Some pesky details….

90% “COMMERCIAL FREE”Other than the Evening with Mark Victor Hansen and at optional, sponsored meal functions, NO RESOURCES WILL BE OFFERED AND NOTHING WILL BE SOLD. There is no “Next” to this, to be sold. You may, if you wish, leave your wallet at home under lock ‘n key.

NO GUEST SPEAKER PARADEThis is NOT that kind of an event. This is YOU AND ME. Other than the evening with Mark, I will be personally conducting the entire Training, approximately 16 hours. (Plus an optional bonus day – see P.S.) There may be sponsored meal functions with brief presentations by the sponsors, but your in-seminar time with me will be sacrosanct.

19

Dan Kennedy

MY USUAL CAMPUSWe take over the Crowne Plaza in Independence, Ohio, about 15 minutes from Cleveland-Hopkins Airport. It is admittedly chosen for its efficiency, proximity to my home, and excellent staff long experienced in working with me – not its luxury. It is, for you and I, a workplace. It is a modest sized hotel which we pretty much take over for our days. (Note: please do NOT make lodging reservations until you receive a confirmation notice after your Enrollment – but then, make your reservations immediately, as I do not block rooms for an extended time, and getting stuck staying elsewhere and commuting is extremely, and I mean, extremely inconvenient.)

MISC.Weather permitting, the Dean Martin Rolls-Royce convertible will be on premises at least one of the days, and available for photos. You will also have an opportunity to see, sit in, and be photographed with a Maybach, one of the finest automobiles. I may or may not work out a social/entertainment function for the 2nd Evening after the Training – I frankly do not know at this point. If you are coming in early or staying over, near-by attractions include: Rock ‘n Roll Hall of Fame (Cleve.), Inventor’s Hall of Fame; Stan Hywet Mansion (Akron), Pro Football Hall of Fame (Canton); a day in Amish country – I suggest visiting Lehman’s General Store in Kidron, Ohio (see: Lehmans.com); Cedar Point Amusement Park (Toledo). THERE MAY BE SPECIAL ACTIVITIES OFFERED THE DAY BEFORE THE TRAINING, to be determined, with priority consideration for limited number of spaces give to earliest registrants. As of this writing, all that is a work in progress.

Is this ‘expensive’?

Being out of alignment with the forces that govern money’s movement – that can be damned expensive. And intellectually frustrating, and puzzling, and confusing, and emotionally painful, and physically fatiguing. I have experience with getting money when it did not want to come to me. I have not forgotten how arduous that can be. Each day, week, month, year that you soldier in that battle, the knapsack grows heavier. It’s very expensive in multiple ways. It takes a terrible toll. It steals irreplaceable time, and makes you late in accumulating your wealth. Being even a little out of alignment can be expensive. It can mean the difference between a good income and an extraordinary one. Between stuck-ed-ness at “good” year after year versus double digit year to year growth. It can mean just a little money moving from income into savings and investments vs. a fast-growing investment portfolio.

By comparison, this Training is, I insist, of course, a bargain. And I’m confident it will be snapped up.

Architecture of Wealth Attraction: The Advanced Wealth Academy

20

TAKE THIS VERY SERIOUSLY: We cannot accommodate more than 185 primary registrants. I can’t stretch the walls. Some of those positions are already subscribed, by GKIC Titanium and Platinum Members, and by early registrants who responded to “little mentions” in newsletters, asked for info, got it in “rough draft” form, and immediately enrolled. Because of this limitation and the strong (pre-determined) demand for this Training, there will be only one set of discounts tied to immediate, early registration, and after the deadline on the Enrollment Form included with the booklet passes, full retail fees will apply with no exceptions made.

The fees range from $2,597.00 to $3,997.00, depending on GKIC Membership status and speed of registration. Details are on the Enrollment Form. It requires as little as a 1% boost in a $290,000.00 yearly income, ½-of-1% to a $600,000.00 income to recoup it in one year, but it represents a lifetime of Work on this vital approach, that will, in turn, benefit you for the rest of your life. CAN YOU HONESTLY CONCEIVE OF ME NOT DIRECTING YOU TO A MEASLY 1% OR 2% OR 3% INCOME INCREASE DURING THESE TWO DAYS? Put in this perspective, it’s a trivial fee. But we are working on wealth, not just income, and the fee is even less significant in that perspective. The difference between $1-million and $20-million in net worth can come to you in these 2 days. I’m certainly sharing things that have made that difference for me. To that spread, the fee represents less than .020%. Huh? It’s a new Ferrari for a nickel.

Sure, I know nobody likes dipping into their bucket for two thousand or three thousand clams. I know it can even be uncomfortable. Even a stretch. But that doesn’t make this any less a bargain. Ask Chris Cardell’s wife how eternally happy she is that she pushed Chris to attend one of my Trainings. Ask Donna Krech about my life-altering impact on her thinking about money. There are plenty of people who KNOW that each and every time they spend this kind of time

21

Dan Kennedy

in a room with me, being provoked to thinking and action by me, they reap great harvests. They have been quick to register, and more will leap, fast, now that this has been made public. If you do not yet know that, this is your opportunity. I dare say just the immediate, simple actions you can take within days of participating in this Training will, alone, justify the investment many times over.

For your convenience, a 3 installment pay option is offered on the Enrollment Form. Or a 5% pre-payment discount. It ain’t Wal-Mart or Costco, sorry. I’m not one of the many speakers who seems to be desperately discounting and even giving away their time and expertise either. But I won’t play sale of the century, and I’m frankly a little embarrassed for those who do. I’ve set this fee as low as I can to be fair to me, and it’s very, very fair to you.

Ultimately, this is either worth a huge multiple of the fee to you – or worth much less, perhaps worth nothing. It’s frankly impossible to charge in advance of results enough for the value that can come from better alignment with the natural forces of money. Each separate, “little” piece of this puzzle revealed to me at different times by different people or through experience has been worth ten times, a hundred times, a thousand times this fee – and this fee is for everything.

I obviously cannot forecast what you will make of it all. In many respects, whether this feels “expensive” to you or not depends on how much you trust you, not just how much you trust me. But I can at least let you have the Training experience itself risk-free. At the end of the entire Training, should you feel you were misled or under-served, you may request and receive a full refund plus your roundtrip airfare and hotel tab. (You will then be prohibited from ever attending one of my Trainings again, but otherwise no hard feelings, no penalties, no interference with your GKIC Membership and no hassle.) My friend, the late Foster Hibbard, would follow that offer with – “Now, I’ve shown you my self-esteem. Now, you show me yours.”

Enroll now.

Best, Dan Kennedy

PS: A Bonus Day many have been asking for: One-To-Many Selling Secrets. Mastery of selling one to many, physically, in front of a group, or via media is a big income multiplier and accelerator. I doubt there’s ANYBODY with my experience with this. Take a look at the extra

Architecture of Wealth Attraction: The Advanced Wealth Academy

information about this Day – which you may attend without attending the Advanced Wealth Academy, or in concert with, which I suggest. DETAILS ENCLOSED, SEPARATE FOLDER. USE SAME ENROLLMENT FORM TO REGISTER FOR EITHER OR BOTH TRAININGS.

PPS: You might ask: Can I Wait And Get This In Product Form? Yes, but no. This will probably be productized by GKIC at some point, but heavily edited, and, of course, delayed. And in this case, the cost of delay could be substantial. There’s no substitute for actually being present, in the room, with the group – removed from your normal distractions and activities. A different kind of focus occurs. “Waiting for it to come out in paperback” is fine, I guess, for fiction, for entertainment. But not for THIS.

© 2013/Kennedy Inner Circle Inc. ALL Rights Reserved.

Notes: (1) no warranties, express or implied, of any certain financial gains or of typical or average or common gains by others are intended by this letter. Individual results vary and are utterly unpredictable – that’s why they’re called individual results. (2) ENROLLMENT OPEN ONLY TO GKIC MEMBERS IN GOOD STANDING OR SELECT, BY-INVITATION VIP’S. These Trainings are NOT offered or available to the general public. (3) TRAININGS ARE SPONSORED BY GKIC. Registration Fees processed by GKIC; customer service for registered attendees from Dan Kennedy’s Office. You will receive Registration Confirmation from Mr. Kennedy’s office AND Credit Card Processing Confirmations from GKIC. (4) IMPORTANT: Enrollment at Advance Discounts IS FINAL.

THIS ILLUSTRATED MARKETING BOOKLET PRODUCED BY KIA ARIAN | ZINE GRAPHIC & PRINT

WWW.ZINEGRAPHICS.COM | 703.591.4000

PRINTED IN THE USA BY CITYPRINT

WRITTEN BY DAN S. KENNEDY