ask the expert webinar: unchaining real user data to drive business efficiencies

27
Klaus Enzenhofer - @kenzenhofer Rob Vollum - @RobVollum Ask the Expert: Unchaining Real User Data to Drive Business Efficiencies!

Upload: klaus-enzenhofer

Post on 22-Jan-2018

346 views

Category:

Technology


0 download

TRANSCRIPT

Page 1: Ask the expert webinar: Unchaining real user data to drive business efficiencies

Klaus Enzenhofer - @kenzenhofer

Rob Vollum - @RobVollum

Ask the Expert:Unchaining Real User Data to Drive Business Efficiencies!

Page 2: Ask the expert webinar: Unchaining real user data to drive business efficiencies

Rene

Allie

Gavin

Alex

Page 3: Ask the expert webinar: Unchaining real user data to drive business efficiencies

Rene

Page 4: Ask the expert webinar: Unchaining real user data to drive business efficiencies
Page 5: Ask the expert webinar: Unchaining real user data to drive business efficiencies
Page 6: Ask the expert webinar: Unchaining real user data to drive business efficiencies

Gavin

Page 7: Ask the expert webinar: Unchaining real user data to drive business efficiencies
Page 8: Ask the expert webinar: Unchaining real user data to drive business efficiencies
Page 9: Ask the expert webinar: Unchaining real user data to drive business efficiencies

Dynatrace 6.3.2

Page 10: Ask the expert webinar: Unchaining real user data to drive business efficiencies

AllieAlex

Page 11: Ask the expert webinar: Unchaining real user data to drive business efficiencies
Page 12: Ask the expert webinar: Unchaining real user data to drive business efficiencies
Page 13: Ask the expert webinar: Unchaining real user data to drive business efficiencies
Page 14: Ask the expert webinar: Unchaining real user data to drive business efficiencies

http://searchengineland.com/google-now-counts-site-speed-as-ranking-factor-39708

2010

Page 15: Ask the expert webinar: Unchaining real user data to drive business efficiencies

2015

http://googlewebmastercentral.blogspot.co.at/2015/02/finding-more-mobile-friendly-search.html

Page 16: Ask the expert webinar: Unchaining real user data to drive business efficiencies

http://searchengineland.com/google-testing-red-slow-label-search-results-slower-sites-215483

Future

Page 17: Ask the expert webinar: Unchaining real user data to drive business efficiencies

Future

Page 18: Ask the expert webinar: Unchaining real user data to drive business efficiencies

www.bva-auctions.com

Lots to offer

18

How bots came into my life

Google Bots request > 1 million pages per day: what?

Page 19: Ask the expert webinar: Unchaining real user data to drive business efficiencies

www.bva-auctions.com

Lots to offer

19

Results

Real User33%

Bot67%

Bot Traffic Start

Page 20: Ask the expert webinar: Unchaining real user data to drive business efficiencies

www.bva-auctions.com

Lots to offer Which Search Engines are crawling?

What is their experience?

Page 21: Ask the expert webinar: Unchaining real user data to drive business efficiencies

www.bva-auctions.com

Lots to offer

Google‘s different indexing engines?

Page 22: Ask the expert webinar: Unchaining real user data to drive business efficiencies

Differences in bot behavior

22

Page 23: Ask the expert webinar: Unchaining real user data to drive business efficiencies

Looked at single pages that were slow

Page 24: Ask the expert webinar: Unchaining real user data to drive business efficiencies
Page 25: Ask the expert webinar: Unchaining real user data to drive business efficiencies

PureLytics Stream

Visits

Actions

Client Errors

JSON

ElasticSearch

Visits

Actions

Client Errors

CustomAnalytics

Page 26: Ask the expert webinar: Unchaining real user data to drive business efficiencies

To whom we can speak now!

CMO

SEO ManagerFraud detection

Digital Marekting CIO

Application OwnerCEO

Page 27: Ask the expert webinar: Unchaining real user data to drive business efficiencies

27 COMPANY CONFIDENTIAL – DO NOT DISTRIBUTE #dynatrace

Thank-you!

Time for Q & A

Want to try it?!

http://bit.ly/DynatraceFree