Horror audiences

Pearl and Dean

Youguv Profiler

Fright Night (Josh G)Demographics (details) Explanation

AGE Between 15-24

GENDER Mainly female but some male

LOCATION Mainly in north America and the uk

Psycho graphics (details) Explanation

ATTITUDE Enjoy vampire flicks

VALUES Social watch with friends

TYPE mainstreamers

The Purge (Jamie C)Between 15-24

Female

Wales

Thrill seeking

Social, visiting with friendsMainstreamers

The Conjuring (Harvey K)Between 15-24

Female

London

Love being scared

SocialMainstreamers

Jaws (Fazal M)Between 15-24Male

North of England

Thrill seeking

Like watching older films

Aspirers