ATTA- AdventureEDU* -Adventure tourism workshop

29th – 30th of April 2015, Reykjanesbær Iceland

*Adventure Travel Trade Association, Education for the Business of Adventure Travel –www.adventuretravel.biz.

What is adventure tourism? What is Adventure EDU?

• Adventure tourism is tourism that combines physical activity, cultural exchange, or interaction and an engagement with nature.

• AdventureEDU provides training for governments, associations and individual companies seeking to deliver the best adventure travel experiences in a safe and sustainable practice.

DAY 1

The first day of the program is the Adventure Community Builder, bringing industry stakeholders together to share information abouttheir vision, obstacles to success and success strategies for theadventure industry.

DAY 2

The second day of the program will provide a detailed instruction onhow to develop and implement a safety management system in an adventure travel company.

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