International Study Visit

How Social Media is being used in US Higher Education to Increase Student Engagement.

Sue Beckingham FAUA FSEDASheffield Hallam University

Social Media

Technologies that enable communication,

collaboration, participation and

sharing.Hughes A, 2009 for JISC

Jeff JacksonAssociate Director of

Student LifeSan Antonio College

Texas

Dr Rey JuncoDirector of Academic

Development and CounsellingLoch Haven University

Pennsylvania

Ed CabellonDirector of Student

AffairsBridgewater State University

Massachusetts

Social Media Connections

Social Media Tools

Northern America is one big place!

Tale of Two Cities

Downtown Austin

Venue:

Austin Convention Centre PLUS9 other venues

Delegates: 14251

@MapQuest

450 panels

54 workshops

Trade Show

Keynotes

Bookstore

& more!

Focus

•Learning and Teaching

1•‘M

arketing’

2

•Student Affairs

3

Focus 1

Learning and

Teaching

Student Affairs

‘Marketing’

Using Twitter to Improve College Student Engagement

Dr Rey Junco #swsx11 @reyjunco #twesearch

Focus 2

‘Marketing’

Student Affairs

Learning and

Teaching

Engaging students before starting university, during their studies and after as alumni

Focus 3

Student Affairs

Learning and Teaching

‘Marketing’

Professional Development

podcasts, videos, webinars, presentations

@jeffjackson and @laurapasquini

• Professionalism and social media

• Reflections from the annual conference

• How I became a Student Affairs Professional

• Student Affairs Graduate Programmes

• Personal Learning Networks

@ericstoller

Student Affairs Blog

#SAChat

@Edcabellon

Sue Beckingham

@suebecks