audited by choice - canadian metalworking · 2017. 2. 20. · product newsletters ... did so with...

2017 MEDIA KIT

IN PRINT | ONLINE | IN PERSON

Canada’s only dedicated Fabricating & welding publication

Monthly issues

Over 30,000 subscribers—Canada’s largest fabricating and welding circulation

CanWeld media partner/ Of� cial show preview

CMTDA Directory

www.canadianfabweld.com

Fabricating & welding bimonthly e-newsletters

Product newsletters

Whitepaper mailings

Targeted e-blasts

Winnipeg, Vancouver, and Moncton table top expos

CANADA

MADECANADA

ININ

FEATURING

CANADA’S CHOICEFOR THE FABRICATING & WELDING INDUSTRY

Audited by

2 | 2017 MEDIA KIT www.canadianfabweld.com

In late 2015 Canadian Metalworking made a commit-ment to fabricating shops and advertisers to bring them more coverage of their businesses and the chal-lenges they face day to day and month to month. We did so with the launch of our new flipbook concept and the Canadian Fabricating & Welding name.

Since that time we have travelled from coast to coast visiting job shops and large manufacturers that are ad-justing in unique ways to the challenges that a very competitive market brings. We have chronicled the successful lean strategies of transportation companies; design change processes brought about by the adop-tion of laser cutting technologies at agricultural fabrica-tors; automotive lightweighting advancements cham-pioned in Canadian universities, colleges, and industry; and the adoption of electric press brake technology in a job shop for more rapid production throughput.

Technical articles in the magazine have covered a broad range of topics: thin and thick material bending practices, aluminum GTAW, hand tool ergonomics les-sons, abrasive safety, and saw material handling. We have also looked at the business management chal-lenges involved in maintaining a welding operation and work process management.

Through our involvement in FABTECH®, MMP Expo tabletop shows in smaller markets, and CanWeld Expo, we are everywhere that connections are being made in the Canadian fabricating and welding industry.

With the Canadian dollar at a reasonable level, shops that are making their own product in Canada are

finding U.S. customers that are more receptive to these cost-effective products. Even with business spiking be-cause currency fluctuations are favouring Canadian fabricators, shops know that they can’t be complacent and hesitant to invest in new technology. They under-stand that, with labour costs as they are in Canada, making a healthy profit demands investment in the lat-est technology. Whether they invest in a small deburr-ing machine to speed up finishing processes or a fibre laser/storage tower combo to run lights-out around the clock, shops of all sizes are finding technologies that are giving them an edge over their competition.

To understand the value of an automatic layout marking machine for structural steel, a plasma cutter with advanced cutting parameters for thick plate, or laser welding automation, to name just a few of the other topics we have covered and will cover again in the future, Canadian fabricators are turning to Cana-dian Fabricating & Welding. We are committed to an-swering the questions that affect them every day, and our partnerships with others in the industry make that commitment easier to fulfill. I look forward to working with you in 2017 to make an even bigger difference within our industry.

Rob ColmanEditor

Robert Colman has worked as a writer and editor for 20 years, covering the needs of a variety of trades. He has been dedicated to the metalworking industry for the past seven years, serving as editor for Metalworking Production & Purchasing (MP&P) and, since January 2016, the editor of Canadian Fabricating & Welding. He graduated with a B.A. degree from McGill University and a Master’s degree from UBC.

Canadian Fabricating & Welding – Editorial Mission/Biography/Staff

Rob SwanPublisher

416-846-2514 [email protected]

Sue RobertsAssociate Editor


FMA Communications Canada Inc., 1154 Warden Ave., Suite #416, Toronto, ON M1R 0A1

www.canadianfabweld.com 2017 MEDIA KIT | 3

Canadian Fabricating & Welding – 2017 Editorial Calendar

Bending & Forming Cutting

Assembly, Finishing & Joining

Welding Tech

Tube & Pipe

Heavy Fabricating Management

JanuaryAd Close: 12-7-16

Ad Material: 12-14-16

Bending Automation

Solid-State Laser Cutting

Grinding and Polishing

SMAW Strategies

Lean Plate Fabrication

Cross-training

FebruaryAd Close: 1-11-17

Ad Material: 1-18-17Stamping Nesting Fixtures

Welding Automation

Tube Bending

SawsERP in High-mix

Shops

MarchAd Close: 2-9-17

Ad Material: 2-16-17Roll Forming Edge Quality

Welding: Heat Input

Structural Steel Welding

Structural Steel Fabrication

Shop Software

AprilAd Close: 3-14-17


Lean Press Brake Strategies

Punching Tools

Lean Assembly Strategies

Submerged Arc Welding

Oxyfuel Cutting

QA Training

MayAd Close: 4-11-17


Forming on a Punching Machine

Skeleton/Scrap Management

Powder Coating

Mobile Welding

Equipment

Pipe Welding

Heavy Workpiece Positioning

Lean Management

JuneAd Close: 5-11-17


Large-Radius Bending

Waterjet Cutting

Laser Welding

Resistance Welding

Tube End Forming

Plasma Cutting

Work Instructions

JulyAd Close: 6-13-17


Electric Press Brakes

Laser Cutting Assist Gas Strategies

Welding Throughput

Welding Safety

IronworkersAdditive

Manufacturing

AugustAd Close: 7-11-17


High-Mix Bending

Strategies

Part Identification / Laser Marking

Flat-Part Deburring

GMAW Strategies

Material Handling

Submerged Arc Welding

Training Initiatives

SeptemberAd Close: 8-10-17


Panel Bending & Folding

Punching Tool Organization

Hand ToolsWelding

Consumables Review

Tube Welding

Welding Fume Control

Welding Management

OctoberAd Close: 9-7-17


Press Brake Tooling

Management

Smart Cutting Automation

Weld Process Monitoring

Welding Power Sources

Safety Training

Industry 4.0

NovemberAd Close: 10-11-17


Press Brake Safety

Material Utilization

Weld Prep Strategies

Welding Shielding

Gases

Laser Tube Cutting

Material Handling Strategies

Predictive Maintenance

DecemberAd Close: 11-8-17


Waterjet Cutting

Advanced Joining

ProcessesPlate Rolling NDT

Dates subject to change.Published 12 times per year. If proofs are required or copy is to be set, material must be received five days earlier than material due date. Cancellations accepted up to closing date only.

Appearing Each Issue:View From the Floor—Editor Robert Colman takes on the industry’s issues.Product Highlights—This is a monthly round-up of new products available in the market.

Industry Focus Topics Covered This Year:January – Agriculture May – Energy & Resources February – Automotive July – Job Shops in Canada March – Robotics September – Furniture April – Transportation December – Architectural

Also Appearing Regularly in Canadian Fabricating & Welding:Business of Welding—A look at the management issues unique to welding operations.Made in Canada—A spotlight on the fabricators across the country who are innovating their work processes and management on the shop floor.

MADECANADA

ININ

2017 Show Coverage:May—WMTS PreviewAugust—CanWeld PreviewOctober—FABTECH Preview

Tradeshows to remember:Western Manufacturing Technology Show, Edmonton, Albt., June 6-8

CanWeld Expo, Sept. 12-13

Canadian Manufacturing Technology Show, Mississauga, Ont., Sept. 25-28

FABTECH, Chicago, Nov. 6-9

MM&P Expos, See back cover


Canadian Fabricating & Welding – Circulation Source: June 2016 BPA Statement

Canadian Fabricating & Welding is Canada’s only national, monthly magazine dedicated to complete coverage of the metalworking industry, reaching more than 30,000 industry professionals each and every month. In the ever-changing Canadian market, that’s stability you can count on.

Canadian Fabricating & Welding’s topnotch editorial covers a wide range of topics, including bending, forming, cutting, fabricating, tube and pipe, welding, and more. Canadian Fabricating & Welding reaches the decision-makers who need to know about the latest in the fabricating and welding industry.

Canadian Fabricating & Welding is the only metalworking publication audited by BPA, featuring 6-digit NAICS codes.

YUKONTERRITORY

(YT) 17NORTHWESTTERRITORIES

(NT) 8

BRITISHCOLUMBIA(BC) 2,828

ALBERTA(AB) 2,799

SASKATCHEWAN(SK) 695

MANITOBA(MB) 876

ONTARIO (ON) 14,153

QUEBEC (QC) 7,305

NEWFOUNDLAND AND LABRADOR

(NL) 227

NOVA SCOTIA

(NS) 523

NEW BRUNSWICK

(NB) 487

PRINCE EDWARD ISLAND

(PE) 100

CANADAProvince Print Digital Total

NL 206 21 227

PE 90 10 100

NS 466 57 523

NB 440 47 487

QC 6,411 894 7,305

ON 12,257 1,896 14,153

MB 774 102 876

SK 637 58 695

AB, NT, NU 2,496 312 2,808

BC, YT 2,510 335 2,845

Total for Canada 26,287 3,732 30,019

USA 5 1,663 1,668

MEXICO 0 93 93

Other Int’l. 3 190 193

Total Outside Canada 8 1,946 1,954

Total Qualifi ed 26,295 5,678 31,973

NUNAVUT (NU) 1

Circulation by Job Function

MANAGEMENT & PURCHASING 21,630 (67.7% of total)

NON-MANAGEMENT 10,343 (32.3% of total) No. of Employees Qualifi ed % of Total

1-19 15,409 49.08

20-49 6,919 21.27

50-99 4,014 12.34

100-249 3,289 10.11

250-499 1,013 3.11

500-999 458 1.41

1000+ 408 1.25

Unknown 463 1.42

Total 31,973

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Canadian Fabricating & Welding – Online Opportunities

LIST RENTAL/TARGETED E-BLASTSDeliver your branded sales message to your target customers with a custom e-blast. Contact your sales representative for details.

New redesign coming in 2017!AUDIENCE & CONTENTCanadian Fabricating & Welding, now part of canadianmetalworking.com, is dedicated to complete coverage of Canada’s metal fabricating, welding, and metal finishing industry. We cover a wide range of topics, including bending, forming, cutting, heavy fabricating, tube and pipe, welding, metal finishing, metals, automation, software, production, and quality.

Our website is updated daily, bringing you the latest industry news, including automotive, aerospace and defence, energy and resources, manufacturing, construction, and transportation sectors.

We cover the latest company announcements, product releases, and industry events, all in one site.

WEBCASTSWebcasts offer a unique way to showcase your new products and services to an interactive audience. Webcasts are archived online for 12 months, and leads are e-mailed from the viewing of the archive.

With the click of a mouse, webcasts can help broadcast infor-mation about your products and services to everyone around the world with access to an Internet connection and a phone line. They offer immediate and interactive content to your tar-

get prospects and customers, enabling them to ask real-time questions via the phone or live chat. You can effortlessly reach an amazingly broad audience while saving the expenses of travel and accommodations.

Webcasts can be as simple as a PowerPoint presentation or in-clude video, content sharing, surveys, and more. The webcast software is easy to use both for presenters and attendees.

Leaderboard in header (728 x 90)

Leaderboard in stream (728 x 90)

Square (300 x 300)

Rectangle (300 x 150)

Header leaderboard ads may rotate with up to 6 advertisers. All other banner ads may rotate with up to 3 advertisers.

NEW!SITE SPONSOR ADVERTISING PACKAGE

Maximize your exposure on canadianmetalworking.com with the pack-age that offers you everything! Brand your company on the industry’s leading online resource with the following features:

• Leaderboard ad to rotate on homepage as well as every tech cell homepage in stream• One month sponsored video on homepage or tech cell (based on availability.)• Six e-newsletter sponsorships• Social media links in showroom• Deep link product line up and trade name list in showroom• Up to 5 deep links (“[company] invites you to see...”) in showroom• Leaderboard banner ad and company logo in showroom• Two videos hosted in Media Center

Total value of Site Sponsor features is $24,000

Palcam Makes AM a Canadian Advantage

Rapidly advancing numbers are the norm at Linamar Corporation, a manufacturer of powertrain components for the automotive, industrial, off-highway, and energy markets and Skyjack™ telehandler equipment. The number of facilities keeps growing.

TECHNOLOGIES INDUSTRY DIRECTORY MEDIA PUBLICATIONS Search

Bystronic Introduces…

The Xcite 80E, an innovative press brake that exemplifies speed, accuracy and reliability. Designed for ease of operation and performance, the Xcite is capable of complementing the most demanding of parts volumes generated by today's high-speed laser cutting machines like Fiber lasers.

SITE SPONSOR

Linamar Gear Drives up the Numbers

CAD/CAM | NEWS

CAD/CAM software nesting modules introducedBobCAD-CAM Inc. has released Nesting Standard and Nesting Pro CAD/CAM software modules. According to the company, the software packages offer advanced nesting power with intelligent sheet optimizing technology that can increase material usage by as much as 15 percent.

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TOOLING | ARTICLE

Developing, adhering to, maintaining, and reporting on manufacturing processes are critical to staying competitive. Providing traceability and accountability for every component passing through a shop; identifying raw material sources; and determining who, and what was involved with each step of production are expected. A variety of resources are available to help get the job done.

Do You Know Who Is In Your Facility?

Solid-carbide tooling’s geometry high cutting speeds

MANAGEMENT | ARTICLE

TOOLING | PRODUCTS

Palcam Technologies Ltd. founder and CEO Walter Palisca is a great believer in what Canadian industry could and should be. They hire the best young talent, invest in the best equipment and machining technologies available, and look for innovative ways to deliver the most value and quality to his customers.

Monaghan Tooling Group offers MK Tools’ solid-carbide tooling with Speed-Drill R4 geometry, offering high cutting speeds and long tool life in gray cast iron, ductile iron, and forged steel. It features a new corner radius design that is tangential to the drill point but nontangential to the diameter.

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Canadian Fabricating & Welding – Multimedia Advertising

Looking for Actionable Leads? Canadian Fabricating & Welding can help...Generating actionable leads has never been more important than it is today. Our product newsletters and whitepapers can help. These lead-generating platforms are designed to promote your company’s unique products and knowledge to our circulation of 20,000+ across Canada.

The product newsletter platform can be used to promote new products and/or products you are looking to grow in Canada. The whitepaper platform can be used to promote technology applications, case studies, webinars, educational papers, and much more.

It’s simple: You provide a high-resolution photo, up to 75 words of copy, and a clickable URL which leads to information on the product or your whitepaper. We create the space, and on a scheduled date e-mail it to our subscribers. Within two weeks you will receive a detailed leads report of those who clicked on your product/whitepaper with contact information including name, title, company, address, and phone number.

E-newslettersThe Canadian Fabricating & Welding e-newsletter covers machine tools, cutting tools, metals, and quality and a wide range of industry sector news. It also includes new products, technology, and event previews.

Product e-newsMails:February 9 April 20 June 15December 14

Special Mailings: CanWeld Special August 24

FABTECH Special October 5 October 19

Mailed to over 20,000 recipientsEach newsletter is archived on our website with original advertising.

WhitepapersMails: February 23 April 6July 6 November 30

January 1, 2017

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Fives Cincinnati hires new presidentSteve Thiry has been named president of Fives Cincinnati and its GlobalServices division, Hebron, Ky. Thiry, who has more than 30 years ofinternational and domestic manufacturing experience, most recentlyserved as CEO of Fives Landis in the U.K.

NEWS

BIG Kaiser hosts 4th annual Breakfast & Learn event

P A I D S P O N S O R S H I P

BIG Kaiser in Hoffman Estates, Ill., opened the doors of its showroom for the annual Breakfast & Learn event May 17-19. Six presentations covering topics from boring tips and tricks to toolholder service and maintenance to zero-point clamping provided the structured “learn” part of the three-day event.

SUBSCRIBE TO MAGAZINE | CANADIANFABWELD.COM

Canadian Fabricating & Welding E-newsletter ScheduleMAIL DATE AD CLOSING MAIL DATE AD CLOSING MAIL DATE AD CLOSING MAIL DATE AD CLOSING MAIL DATE AD CLOSING

1/4/17 12/21/16 3/29/17 3/22/17 6/7/17 5/31/17 8/16/17 8/9/17 10/25/17 10/18/171/18/17 1/11/17 4/12/17 4/5/17 6/21/17 6/14/17 8/30/17 8/23/17 11/8/17 11/1/172/1/17 1/25/17 4/26/17 4/19/17 7/5/17 6/28/17 9/13/17 9/6/17 11/22/17 11/15/172/15/17 2/8/17 5/10/17 5/3/17 7/19/17 7/12/17 9/27/17 9/20/17 12/6/17 11/29/173/1/17 2/22/17 5/24/17 5/17/17 8/2/17 7/26/17 10/11/17 10/4/17 12/20/17 12/13/173/15/17 3/8/17

• HTML must be formatted for email clients. (i.e. use tables for layout instead of divs.)

• Must use inline styles. No external stylesheets.

• DO NOT use JavaScript or Flash.

• Must not use a single, sliced up image, and should have a reasonable ratio of text to images.

• We strongly suggest testing in common email clients. (e.g. Outlook, Gmail) and on common devices (e.g. iOS, Android.)


Canadian Fabricating & Welding – Ad Sizes

ADVERTISING SIZES

SIZE WIDTH HEIGHT

A Full Page (trim size) 8.125" 10.75"

Type Safety 7" 10"

With Bleed 8.375" 11"

B Double Page (trim size) 16.25" 10.75"

With Bleed 16.5" 11"

C 2/3 page vertical 4.5" 10"

D 1/2 island 4.5" 7.5"

E 1/2 page vertical 3.375" 10"

F 1/2 page horizontal 7" 4.875"

G 1/3 page vertical 2.125" 10"

H 1/3 page horizontal 7" 3.25"

I 1/3 page square 4.5" 4.875"

J 1/4 page vertical 3.375" 4.875"

K 1/4 page horizontal 7" 2.375"

L 1/9 page vertical 2.5" 3.375"

C

FD E

K L

H I

A

J

B

G

GUIDELINES FOR AD ARTWORK SUBMISSION • Ad artwork should be saved as a high resolution (minimum 300 dpi), CMYK, PDF x:1a 2001compliant file. Please do not send “secured” or “locked” PDFs.• Please see below for correct naming of your ad file.

UPLOADING AD FILES• Go to http://canadianfabweld.com/uploadmyad.

• Enter name, email, and company name. (This information is strictly for use by the production staff and will not be used for marketing purposes.)

• Click on appropriate publication and select the month the ad is to be featured in.

• Important: When naming your ad file, please include your company name, month, and publication. (If more than one ad is running in the same issue, you may indicate that in the file name):

THIS: FMA_OCT2017_CFW.pdf NOT THIS: F_1012_1-4 Page.pdf

Margaret ClarkGraphic Artist


April 18, 2017Victoria Inn Hotel & Convention CentreWinnipeg, MB

May 2, 2017Hard Rock Casino Vancouver TheatreCoquitlam, BC

June 21, 2017Moncton ColiseumMoncton, NB

Pricing:1 table 2 tables 3+ tables$1,195 $1,095 $995

BROUGHT TO YOU BY

CONTACTRob Swan • Show Manager/Fabrication Salest: 416-846-2514e: [email protected]

Kathleen Fitzgerald • Metalworking Salest: 902-648-0079e: k� [email protected]

audited by choice - canadian metalworking · 2017. 2. 20. · product newsletters ... did so with...

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