#MarketingMinuteMonthly #MarketingMinute Highlights Recent Food and Beverage Marketing Trends and Tips

August 22, 2014

Beverage Consumers Want Emotional

Connection with Brands

2

Read more: http://bit.ly/1q2qhKO

Study Finds “Share a Coke” Outperforms

Other Summer Beverage Campaigns

3

Read more: http://bit.ly/1phJoBy

How General Mills Manages Its

Social Media Content Strategy

4

Read more: http://bit.ly/1AAPd0w

5

Read more: http://trib.in/1qtcfiz

Mondelez Sends Mini Oreos to Small Towns

to “Celebrate the Little Things”

New Kraft Campaign Gives Kool-Aid Man

a Makeover

6

Read more: http://bit.ly/1BFLlNh

New Nielsen Study Finds 91% of Americans

Snack Daily

7

Read more: http://buswk.co/1toGo6S

Why Big Data Is Crucial for Supermarkets

in Creating Customer Loyalty

8

Read more: http://bit.ly/1pNuUJP

Kellogg Unveils New Sustainability Goals

to Cut Greenhouse Gas Emissions

9

Read more: http://reut.rs/1wcOTX2

Crowdsourcing Reveals Eight Ways to

Reinvent Recycling in Coca-Cola Challenge

10

Read more: http://bit.ly/1AAPtN6

New Sandwich Report Uncovers Consumer

Wants and Industry Trends

11

Read more: http://bit.ly/1BFLHmZ

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