automatic race photo-tagging and branded social...
TRANSCRIPT
Automatic Race Photo-Taggingand Branded Social Sharing
with Pic2Go Patent Pending Technology
“Pic2Go – a Pioneer Solution Provider for Sponsored Race Photography” - Active Endurance
Copyright © 2016 Pic2Go Ltd. Patent Pending www.pic2go.com [email protected]
Automated Race Photo-Tagging
Instant Postingof Branded Photos to Athletes’ Facebook Sponsor’s
Engagement,Social Reach
& Fans Acquisition
Auto-tag
thousands of photos per hour
Offer instant
free race photos social-publishing
Increase
SponsorshipRevenues
Copyright © 2016 Pic2Go Ltd. Patent Pending www.pic2go.com [email protected]
HOW IT WORKSBefore the Event
►Print Pic2Go barcodes on
race bibs
Copyright © 2016 Pic2Go Ltd. Patent Pending www.pic2go.com [email protected]
HOW IT WORKSBefore the Event
►Add Pic2Go Widget
to race website
► Invite athletes to register
with their bib numberEnter Bib Number
Copyright © 2016 Pic2Go Ltd. Patent Pending www.pic2go.com [email protected]
HOW IT WORKSBefore the Event
►Design photos
branding
Copyright © 2016 Pic2Go Ltd. Patent Pending www.pic2go.com [email protected]
HOW IT WORKSEvent Day
►Photograph athletes
►Upload photos to Pic2Go system
►The system automatically
recognizes bib numbers in photos
Copyright © 2016 Pic2Go Ltd. Patent Pending www.pic2go.com [email protected]
HOW IT WORKSEvent Day
►Athletes’ photos posted to their
Facebook (in branded albums)
►You get on-line activity
performance report
Copyright © 2016 Pic2Go Ltd. Patent Pending www.pic2go.com [email protected]
Races & Sponsors Using Pic2Go2016 Samsung Tel Aviv Marathon
►107K photos taken
►15K participants posted
photos to Facebook
►17 Million Facebook impressions!
►730K Facebook Likes
►61K Facebook comments
Copyright © 2016 Pic2Go Ltd. Patent Pending www.pic2go.com [email protected]
Races & Sponsors Using Pic2Go2015 Kyiv Half Marathon – Samsung Mobile
►22K photos taken
►3,000 participants posted
photos to Facebook
►1.4 Million Facebook impressions
►55K Facebook Likes
►4,000 Facebook comments
Copyright © 2016 Pic2Go Ltd. Patent Pending www.pic2go.com [email protected]
Races & Sponsors Using Pic2Go2015 Nike Women’s 10K QUITO
►7K photos taken
►1,750 participants posted
photos to Facebook
►1.95 Million Facebook impressions
►51K Facebook Likes
►4,600 Facebook comments
Copyright © 2016 Pic2Go Ltd. Patent Pending www.pic2go.com [email protected]
Races & Sponsors Using Pic2Go2015 Haute Route(Alps, Pyrénées, Dolomites) - TAGHeuer
►16K photos taken
►850 participants posted
photos to Facebook
►730K Facebook impressions
►22K Facebook Likes
►2,500 Facebook comments
Copyright © 2016 Pic2Go Ltd. Patent Pending www.pic2go.com [email protected]
2015 BII Maybank Bali Marathon
►29K photos taken
►2,600 participants posted
photos to Facebook
►5.46 Million Facebook impressions
►144K Facebook Likes
►13,700 Facebook comments
Copyright © 2016 Pic2Go Ltd. Patent Pending www.pic2go.com [email protected]
Races & Sponsors Using Pic2GoThe Color Run Romania 2015 (4 Events) – Dero, Orange
►44K photos taken
►6100 participants posted
albums to Facebook
►5.2M Facebook reach
Copyright © 2016 Pic2Go Ltd. Patent Pending www.pic2go.com [email protected]
Adding visual performance data to participants photos posted to Facebook
Pic2Go PerformancePhotosTM
► Running Pace ► Time & Distance ► Route Details ► Location on Map
Copyright © 2016 Pic2Go Ltd. Patent Pending www.pic2go.com [email protected]
Races & Sponsors Using Pic2Go2016 Vodafone Malta Marathon
►32K photos taken
►2,500 participants posted
photos to Facebook
►4.1Million Facebook impressions
►165K Facebook Likes
►16K Facebook comments
Copyright © 2016 Pic2Go Ltd. Patent Pending www.pic2go.com [email protected]
Claude Muscat Doublesin, Brand Executive
Vodafone
“Sponsoring Malta Marathon, we wanted to achieve
maximum brand exposure.
With Pic2Go we had a very impressive results with over
4 millions impressions!
I would definitely recommend other brands to use Pic2Go
as it’s an amazing tool for Social Engagement.”
What Others Say About Pic2Go…
Radu Condrea, Managing Partner
The Color Run Romania
“Pic2Go is a great app! It offers participants their
photos for free and almost instantly, while it helps our
sponsors to better communicate in Social Media.
The impact is HUGE and we will be happy to use it at
all our events.”
Get Your Pic2Go Sponsored
Photography Offer Today –