automatic transmission rebuilders association (atra) 2400 ...atraonline.com/ad_program.pdf ·...
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Automatic Transmission Rebuilders Association (ATRA)2400 Latigo Avenue • Oxnard, CA 93030Toll Free (866) GO-4-ATRA(805) 604-2000 • Fax (805) 604-2008www.ATRAonline.com • www.atra.com
AdvertisingAdvantages
Advertising Methods We’ve created several methods for advertising online with ATRA with even more to come in the near future. Below is a listing of whatwe currently offer in online advertisements available to members and non-members.WEBSITE ADS
Top Banner Position—Positioned on the top of the majority of pages on ATRA Online website (Limited to 10 paid advertisements). Home Page—There are five ads available on the home page. Two are the large (125x125) ads and the other three are the small
(120x40) ads. There is no rotation of ads on this page. Login Page—There are three positions of ads available on the login page. All are the large (125x125) ad and each position holds
three ads that randomly rotate each time the page is clicked. Tech Center—There are three positions of ads available on all 20 of the different Tech Center pages. Two are the large (125x125)
ads and the other three are the small (120x40) ads. There is no rotation of advertisements on these pages.
SUPPLIER SOLUTIONS—ATRA Online Supplier Solutions are available to ATRA Supplier Members only to place links within thewww.ATRAonline.com website. You can place as many links as you'd like based on the complaint within a particular transmission.Once the search has been performed by the user, the Supplier Solutions image will display at the top of the page. All links will berandomly rotated to prevent higher positioning or favorability towards a particular supplier. The user will then have an option to selectthe suppliers link to take them to their website on the exact page that addresses this "solution". Links that direct the user back to thesuppliers home page will not be allowed.
Online Statistics Tightly Targeted; Highly Qualified: ATRA Online is our searchable database of Transmission related documents. Each documenthas been determined to be of direct interest to visitors of ATRA Online. This is where both rebuilders and suppliers come forinformation, and that means a much higher percentage of targeted transmission related visitors will see your ad. As you cansee...over the years...more people are using the website and they are staying on the site longer.
YEAR Average Time Spent by Each User Average Users/Day2004 (Jan-Sep) 11 minutes, 5 seconds 1291.25
2003 10 minutes, 59 seconds 900.932002 09 minutes, 29 seconds 644.612001 08 minutes, 01 seconds 561.38
Attractive RatesBecause ATRA online is such a success we are able to offer someof the lowest advertising rates on the Internet. By contracting forbanner space now, you can take advantage of this opportunity.10% OFF if you pay one year in advance.
Payment InformationPayment can be accepted by check for US funds, made out toATRA or by credit card. Payment must be received before adappears online.
How to place your online advertisement?The Advertising order form is available online at: http://www.atraonline.com/advertise.aspComplete the order form and fax to ATRA at 805-604-2008 OR Contact: Frank Pasley at (707)557-0454
Website Section # Ads Size Member NonRate Member
Every Page--Top Banner 10 468 x 60 250.00 N/AHome Page
Large 2 125 x 125 35.00 70.00Small 3 120 x 40 25.00 50.00
Login Page Large 3 125 x 125 35.00 70.00Large 3 125 x 125 30.00 60.00Large 3 125 x 125 25.00 50.00
Tech CenterLarge 2 125 x 125 30.00 60.00Small 3 120 x 40 20.00 40.00
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Contact Name Title
Business Name ATRA Account #
Business MAILING Address Suite # Phone Number
City State/Province Zip/Postal Code Fax Number
Country
Email Address
Website Address
Automatic Transmission Rebuilders Association (ATRA)2400 Latigo Avenue • Oxnard, CA 93030Toll Free (866) GO-4-ATRA(805) 604-2000 • Fax (805) 604-2003www.ATRAonline.com • www.atra.com
SECTION 1: Member Information
http://
Online AdvertisingOrder Form
SECTION 2: Select Ad Size and Location
Please select the page you’d like the ad to appear, the size/position and the URL you’d like your ad to link to. Ads must be different if multiple ads per page are purchased. (Use blank lines for multiple ads on the same page.)
PAGE SIZE/POSITION URLEvery Page (Banner Ad Only) Top Banner http:// ______________________________________________________
Home Page Large Small http:// ______________________________________________________
Login Page 1 2 3 http:// ______________________________________________________
___________________ Large Small http:// ______________________________________________________
___________________ Large Small http:// ______________________________________________________
___________________ Large Small http:// ______________________________________________________
___________________ Large Small http:// ______________________________________________________
___________________ Large Small http:// ______________________________________________________
SECTION 3: Select Months you’d like ad to display onlineJanuary
February
March
April
May
June
July
August
September
October
November
December
All 12 Months
NOTE: Advertisements will appear online after payment has been received.
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I HAVE READ, UNDERSTAND AND AGREE TO BE BOUND BY ATRA’S ONLINE ADVERTISING TERMS AND CONDITIONS.
Name________________________________________________________________________ Date ______________________________________
Credit Card Check EnclosedAmex Discover M/C Visa
Credit Card Number ____________________________
Exp. Date ________________ Code ______________
Cardholder Name ______________________________
12/2004
SECTION 4: Rate CalculatorQTY x RATE x MONTHS = TOTAL____ x ________ x ________ = $________________ x ________ x ________ = $________________ x ________ x ________ = $________________ x ________ x ________ = $____________First Year Promotion LESS 50% $____________
TOTAL DUE $____________
TERMS AND CONDITIONS1. Advertisers acknowledge that ATRAonline.com advertisements are for
ATRA Supplier Members only. ATRAonline.com will not acceptadvertisements from entities other than Supplier Members of ATRA.
2. All ads must be related to or be beneficial for the transmission rebuildingindustry.
3. The following types of advertisements will NOT be allowed onATRAonline.com: Ads containing pornographic material, sites with links topornographic sites, sites encouraging illegal activity, sites that promote orutilize software or services designed to deliver unsolicited e-mail, or anyother sites that our administrators consider to be inappropriate for anyreason.
4. ATRAonline.com allows you to place as many advertisements as you wish.However, there are a few pages that only allow a certain amount ofadvertisements.
5. When joining ATRAonline.com's advertising program, we review all sitesand ads. This is done to protect all members. If a member advertises onanother site then we are not able to review that website for appropriatecontent.
6. No advertising material will be accepted if it is slandering another SupplierMember or makes mention of that Supplier Members name.
7. All members agree to utilize the services of ATRAonline.com at their ownrisk. ATRAonline.com , its administrators, partners and sponsors cannot beheld liable for any damage or loss of information that may occur from theuse of the services of ATRAonline.com. The administrators ofATRAonline.com do not make any guarantees regarding the dependability,accuracy, or timeliness of the services of ATRAonline.com.
8. ATRAonline.com reserves the right to modify these Terms and Conditions.Members agree to remain in compliance with these Terms and Conditionsas they may be modified and amended from time to time.
9. Advertisements online are limited and available on a first-come first servedbasis. New advertisements submitted after spaces have been filled, willbe held until the space opens up for additional advertising.
Artwork Requirements:• Artwork must be if GIF or JPG format and a maximum file size of 10K.• Logo specifications cannot exceed 200 pixels wide and 80 pixels tall and amaximum file size of 10K.• Animation - Any animation may run for only 7 seconds and then stop, ormay continue to run only if there is a 2 second pause between cycles.• All artwork needs to be submitted on disk with this agreement or emailed [email protected].
CancellationsAccepted on or before the space order closing date. Advertisers who cancelafter ad has been displayed onlline are responsible for payment in full.Contact our Online Department today for more information.
ADVERTISING RATESRates are monthly and payments must be received prior toadvertisement appearing online.Website Location Size/Position Dimensions Cost Per Mo.Every Page Top Banner 468 x 60 250.00 Home Page Large 125 x 125 35.00
Small 125 x 40 25.00 Login Page Large Position 1 125 x 125 35.00
Large Position 2 125 x 125 30.00 Large Position 3 125 x 125 25.00
SECTION 5: Payment Information
Have you purchased banner/online advertising in thepast? Yes No
If so, Where? __________________________________
What are your advertising campaign goals, expectationsor requirements? ______________________________
____________________________________________
Are there specific questions or information you need?________________________________________________________________________________________
SECTION 6: Other Information
Please create an ad for me at the rate of$140/hour. I have provided camera ready artworkidentifying how I want my ad to appear on a separatesheet of paper.
I will provide my own ad. I have provided my adin .GIF format on a floppy disk or will email to ATRA.
SECTION 7: Artwork