award winners · 2015 prsa nebraska paper anvil awards gala award winners campaign categories ......

2
2015 PRSA NEBRASKA PAPER ANVIL AWARDS GALA A ward W inners Campaign Categies Community Relations Associations/Nonprofit Organizations Award of Merit College World Series Community and Event Engagement Bozell, College World Series of Omaha, Inc. Award of Merit Make-A-Wish Nebraska Wish Week Bozell, Make-A-Wish Nebraska Award of Merit YES Omaha Gives Campaign Youth Emergency Services Events & Observances (seven or fewer days) Business - Services Award of Excellence Bank of the West Celebrates America Bank of the West, Lukas Partners Associations/Nonprofit Organizations Award of Merit 2015 ICAN Women’s Leadership Conference Emspace Group Award of Merit Family Dining Week Emspace Group, Live Well Omaha Kids Events & Observances (more than seven days) Government Award of Excellence Loessfest 2015 Emspace Group Associations/Nonprofit Organizations Award of Merit College World Series Sandlot Bozell, College World Series of Omaha, Inc. Award of Merit Sisters of Mercy: 150th Anniversary Serving Omaha Area Sisters of Mercy West Midwest Community Public Service Business Award of Excellence Alzheimer’s Friendly Business Albers Communications, Home Instead Senior Care, FleishmanHillard, Immersion Active Associations/Nonprofit Organizations Award of Excellence Colon Cancer Coalition Don’t Miss It* Campaign OBI Creative Colon Cancer Coalition Award of Merit First Responders – Support Blue Bozell, First Responders Partnerships Award of Merit Raising Nebraska Lovgren Marketing Group, University of Nebraska-Lincoln Award of Merit Choose Anytime Foods Emspace Group, Food Bank for the Heartland, Douglas County Health Department Marketing Consumer Products Food and Non-Alcoholic Beverages Award of Excellence Vic’s Corn Popper – Holiday Promotion Bozell, Vic’s Corn Popper Non-Packaged Goods Award of Merit H&H Kia K900 Bozell, H&H Kia Marketing Consumer Services Health Care Services Award of Merit Nebraska Medicine Brand Launch Nebraska Medicine, Daake Financial Services Award of Merit Metro UFOs Metro Credit Union Marketing Business to Business Professional (and/or) Financial Services Award of Excellence 2015 Camargo Rebrand SCORR Marketing, Camargo Pharmaceutical Services Award of Merit 2015 eorem Rebrand SCORR Marketing, eorem Clinical Research Internal Communications Associations/Government/Nonprofit Organizations Award of Merit Children’s Hospital “Taking Care of You” Brand Children’s Hospital & Medical Center, Lukas Partners, Daake Award of Merit Nebraska Medicine New Colleague Orientation Nebraska Medicine Issues Management Government Award of Merit Complete Streets Emspace Group, Omaha By Design Integrated Communications Consumer Products Award of Merit Gordmans Stands Out Among Competition Gordmans, Lukas Partners Consumer Services Award of Excellence First National Bank Firsts Roadshow Campaign Bozell, First National Bank Associations/Government /Nonprofit Organizations Award of Excellence Make-A-Wish Nebraska Wish Week Bozell, Make-A-Wish Nebraska Award of Excellence President’s Community Service Honor Roll Announcement University of Nebraska Omaha, UNO University Communications, UNO Academic and Student Affairs, Swanson Russell Award of Merit Baxter Arena Naming Campaign University of Nebraska Omaha, UNO University Communications, UNO Athletics Social Media Campaign Consumer Services Award of Merit Valentino’s Top is! Pizza Challenge Zaiss & Company, Valentino’s Pizza Associations/Government /Nonprofit Organizations Award of Merit Nebraska Medicine Omaha Gives 2015 Nebraska Medicine Tactic Categies Media Kits Print Award of Merit Adrian Belew Media Kit OBI Creative, Adrian Belew Presents News Conferences Award of Merit CSO Spring Lake Park News Conference Lovgren Marketing Group Award of Merit Baxter Arena News Conference University of Nebraska Omaha, UNO University Communications, UNO Athletics, University of Nebraska Foundation, Swanson Russell Editorial/OP-ED Columns Award of Merit Roy Willis Opinion Editorial Swanson Russell, Propane Education & Research Council Websites Internal/Intranets Award of Merit Redesign of WMW Intranet Sisters of Mercy West Midwest Community External Award of Merit Little Steps Big Impact Lovgren Marketing Group, MAPA Word of Mouth/Viral/ Street Marketing Award of Merit Greater Omaha Chamber of Commerce – Seattle Campaign Bozell, Greater Omaha Chamber of Commerce Award of Merit Puppy Love Emspace Group, Nebraska Humane Society Blogger Campaigns Award of Merit Gordmans’ Successful Partnerships with Niche Blogs Gordmans, Lukas Partners Blogs Award of Merit Grants at Work Iowa West Foundation Social Media Consumer Products/Services Award of Merit First National Bank Firsts Roadshow Campaign Bozell, First National Bank Award of Merit 2015 Triple-A All-Star Game Lovgren Marketing Group, Redstone, Omaha Storm Chasers

Upload: others

Post on 04-Aug-2020

0 views

Category:

Documents


0 download

TRANSCRIPT

Page 1: Award Winners · 2015 PRSA NEBRASKA PAPER ANVIL AWARDS GALA Award Winners Campaign Categories ... Communications, UNO Academic and Student Award of Merit Baxter Arena Naming Campaign

2015 PRSA NEBRASKA PAPER ANVIL AWARDS GALA

Award WinnersCampaign Categories Community RelationsAssociations/Nonprofit Organizations Award of Merit College World Series Community and Event Engagement Bozell, College World Series of Omaha, Inc.Award of Merit Make-A-Wish Nebraska Wish Week Bozell, Make-A-Wish NebraskaAward of Merit YES Omaha Gives Campaign Youth Emergency Services

Events & Observances (seven or fewer days)Business - Services Award of Excellence Bank of the West Celebrates America Bank of the West, Lukas Partners Associations/Nonprofit Organizations Award of Merit 2015 ICAN Women’s Leadership Conference Emspace Group

Award of Merit Family Dining Week Emspace Group, Live Well Omaha Kids

Events & Observances (more than seven days) Government Award of Excellence Loessfest 2015 Emspace Group

Associations/Nonprofit Organizations Award of MeritCollege World Series Sandlot Bozell, College World Series of Omaha, Inc. Award of Merit Sisters of Mercy: 150th Anniversary Serving Omaha Area Sisters of Mercy West Midwest Community

Public ServiceBusiness Award of ExcellenceAlzheimer’s Friendly Business Albers Communications, Home Instead Senior Care, FleishmanHillard, Immersion Active

Associations/Nonprofit OrganizationsAward of ExcellenceColon Cancer Coalition Don’t Miss It* Campaign OBI Creative Colon Cancer Coalition Award of Merit First Responders – Support Blue Bozell, First Responders

Partnerships Award of Merit Raising Nebraska Lovgren Marketing Group, University of Nebraska-Lincoln Award of Merit Choose Anytime Foods Emspace Group, Food Bank for the Heartland, Douglas County Health Department

Marketing Consumer ProductsFood and Non-Alcoholic BeveragesAward of ExcellenceVic’s Corn Popper – Holiday Promotion Bozell, Vic’s Corn Popper

Non-Packaged Goods Award of Merit H&H Kia K900 Bozell, H&H Kia

Marketing Consumer ServicesHealth Care Services Award of Merit Nebraska Medicine Brand Launch Nebraska Medicine, Daake

Financial Services Award of Merit Metro UFOs Metro Credit Union

Marketing Business to Business Professional (and/or) Financial Services Award of Excellence2015 Camargo Rebrand SCORR Marketing, Camargo Pharmaceutical Services Award of Merit 2015 Theorem Rebrand SCORR Marketing, Theorem Clinical Research

Internal Communications Associations/Government/Nonprofit Organizations Award of MeritChildren’s Hospital “Taking Care of You” Brand Children’s Hospital & Medical Center, Lukas Partners, Daake Award of Merit Nebraska Medicine New Colleague Orientation Nebraska Medicine

Issues ManagementGovernment Award of Merit Complete Streets Emspace Group, Omaha By Design

Integrated Communications Consumer Products Award of Merit Gordmans Stands Out Among Competition Gordmans, Lukas Partners

Consumer Services Award of Excellence First National Bank Firsts Roadshow Campaign Bozell, First National Bank

Associations/Government /Nonprofit Organizations Award of Excellence Make-A-Wish Nebraska Wish Week Bozell, Make-A-Wish Nebraska Award of Excellence President’s Community Service Honor Roll Announcement University of Nebraska Omaha, UNO University Communications, UNO Academic and Student Affairs, Swanson Russell Award of Merit Baxter Arena Naming Campaign University of Nebraska Omaha, UNO University Communications, UNO Athletics

Social Media Campaign Consumer Services Award of Merit Valentino’s Top This! Pizza Challenge Zaiss & Company, Valentino’s Pizza

Associations/Government /Nonprofit Organizations Award of Merit Nebraska Medicine Omaha Gives 2015 Nebraska Medicine

Tactic CategoriesMedia Kits Print Award of Merit Adrian Belew Media Kit OBI Creative, Adrian Belew Presents

News Conferences Award of Merit CSO Spring Lake Park News Conference Lovgren Marketing Group Award of Merit Baxter Arena News Conference University of Nebraska Omaha, UNO University Communications, UNO Athletics, University of Nebraska Foundation, Swanson Russell Editorial/OP-ED Columns Award of Merit Roy Willis Opinion Editorial Swanson Russell, Propane Education & Research Council

Websites Internal/Intranets Award of Merit Redesign of WMW Intranet Sisters of Mercy West Midwest Community

External Award of Merit Little Steps Big Impact Lovgren Marketing Group, MAPA

Word of Mouth/Viral/ Street Marketing Award of Merit Greater Omaha Chamber of Commerce – Seattle Campaign Bozell, Greater Omaha Chamber of Commerce Award of Merit Puppy Love Emspace Group, Nebraska Humane Society

Blogger Campaigns Award of Merit Gordmans’ Successful Partnerships with Niche Blogs Gordmans, Lukas Partners

Blogs Award of Merit Grants at Work Iowa West Foundation

Social Media Consumer Products/Services Award of Merit First National Bank Firsts Roadshow Campaign Bozell, First National Bank Award of Merit 2015 Triple-A All-Star Game Lovgren Marketing Group, Redstone, Omaha Storm Chasers

Page 2: Award Winners · 2015 PRSA NEBRASKA PAPER ANVIL AWARDS GALA Award Winners Campaign Categories ... Communications, UNO Academic and Student Award of Merit Baxter Arena Naming Campaign

Digital/Email Award of Excellence College of Saint Mary – eJOURNEYS Zaiss & Company, College of Saint Mary

Annual Reports Associations/Government /Nonprofit Organizations Award of Merit 2014 VNA Annual Report Emspace Group, Visiting Nurse Association Award of Merit Habitat for Humanity of Omaha Annual Report OBI Creative, Habitat for Humanity of Omaha Award of Merit Outlook Nebraska Annual Report Outlook Nebraska, Inc., Lukas Partners

Brochures Print Award of Merit Children’s Hospital “Taking Care of You” Brochure Children’s Hospital & Medical Center, Lukas Partners, Daake

Publications Single-issue Newsletters/Booklets/Calendars Award of Merit 2014 Holiday Webpage Emspace Group, University of the Pacific Award of Merit CommUNO Magazine MaverickPR

Student Awards Outstanding PRSSA Chapter ProjectAward of Merit Coffee With a Cause UNL PRSSA

Outstanding Classroom Campaign Award of Excellence Open the Door to Your Home: Increasing Home College of Journalism & Mass Communications, University of Nebraska-Lincoln, NeighborWorks Lincoln Award of Merit Our Foundation, Your Home MavPRSSA

Outstanding Relationship - Building Project Award of Merit Neighbors Matter: Helping Immigrants Become Homeowners College of Journalism & Mass Communications, University of Nebraska-Lincoln, NeighborWorks Lincoln Award of Merit UNL PRSSA Mentoring Program UNL PRSSA

Outstanding Campus Event Award of MeritUNL PRSSA Coffee on the Green UNL PRSSA

Outstanding Community or Nonprofit EventAward of Excellence Neighbors Matter: Helping Immigrants Become Homeowners College of Journalism & Mass Communications, University of Nebraska-Lincoln, NeighborWorks Lincoln Award of ExcellenceGreen Arena UNL Jacht Ad Lab, Pinnacle Bank Arena

Outstanding Social Media or Electronic Media Outreach CampaignAward of ExcellenceOpen the Door to Your Home College of Journalism & Mass Communications, University of Nebraska-Lincoln, NeighborWorks Lincoln Award of Excellence 2015 Nebraska Shrine Bowl UNL Jacht Ad Lab, Nebraska Shrine Bowl

Award of Merit UNL PRSSA Chapter Promotions UNL PRSSA

Award of Merit UNL PRSSA Coffee With a Cause Twitter Giveaway UNL PRSSA

Outstanding Branding Campaign Award of ExcellenceSTEC CAP UNL Jacht Ad Lab Agriculture and Food Research Initiative Grant No. 2012-68003-30155 / University of Nebraska-Lincoln

Outstanding Strategy to Address a Problem Award of ExcellenceOpen the Door to Your Home College of Journalism & Mass Communications, University of Nebraska-Lincoln, NeighborWorks Lincoln

Award of ExcellenceNeighbors Matter: Helping Immigrants Become Homeowners College of Journalism & Mass Communications, University of Nebraska-Lincoln, NeighborWorks Lincoln

Award of MeritCoffee With a Cause UNL PRSSA

Campaign Best of Show 2015 Camargo Rebrand SCORR Marketing, Camargo Pharmaceutical Services

Student Best of Show Award of Excellence Open the Door to Your Home College of Journalism & Mass Communications, University of Nebraska-Lincoln, NeighborWorks Lincoln

Tactic Best of Show College of Saint Mary – eJOURNEYS Zaiss & Company, College of Saint Mary

Service AwardsNewcomer of the YearMagdalena Axtell

Chapter ServiceKellie Wostrel, APR

Community ServiceWe Don’t Coast Creative Task Force

Special Achievement in Public RelationsOmaha Police Department

Professional of the YearTom Albers, APR

Associations/Government/ Nonprofit Organizations Award of Excellence First Responders – Support Blue Social Media Bozell, First Responders Award of Merit Grilling for Heroes – Social Media Swanson Russell, Propane Education & Research Council

Smartphone/Tablet Applications Award of Merit Propane Cost Calculators Swanson Russell, Propane Education & Research Council

Videos Internal Award of Excellence Nebraska Medicine ICD-10 Nebraska Medicine Award of Merit First National Bank Firsts Campaign - Townhall Bozell, First National Bank

External Award of Excellence First National Bank Firsts Campaign Manifesto Bozell, First National Bank

Award of Excellence Mothers Living and Learning Zaiss & Company, College of Saint Mary

Award of Merit Make-A-Wish Nebraska Wish Week Bozell, Make-A-Wish Nebraska

Award of Merit 2015 Triple-A All-Star Game Lovgren Marketing Group, Torchwerks

Award of Merit Colon Cancer Coalition Don’t Miss It* Video OBI Creative, Colon Cancer Coalition Award of Merit Clean American Innovation Swanson Russell, Propane Education & Research Council

External Programs Community Relations Award of Merit UNO Baxter Arena Community Relations Swanson Russell

Public Service Announcements Award of Excellence Colon Cancer Coalition Don’t Miss It* PSA OBI Creative, Colon Cancer Coalition

Special Event/Outreach/Educational/Tradeshow External Award of Excellence FORGE 2015 Emspace Group Award of Merit Bank of the West Celebrates America Bank of the West, Lukas Partners Award of Merit Greater Omaha Chamber of Commerce Experimental Bozell, Greater Omaha Chamber of Commerce Award of Merit FMC Overlap Media Relations Swanson Russell

Newsletters/Magazines Print Award of Merit UNO Magazine University of Nebraska Omaha, Emspace Group, University of Nebraska Foundation