b handbook

Ramkhamhaeng UniveRsityInstitute of International Studies (IIS-RU)

StudentHandbookInternational Program

Your Key to Success: Study with international university professors!

2010

Editor: Ulrich WernerLast updated: 18 March 2010

© 2005 - 2010 Institute of International Studies, Ramkhamhaeng University

Institute of International Studies (IIS-RU)Ramkhamhaeng University, RU Printing Bldg., 7th FloorRamkhamhaeng Road, Huamark, Bangkok 10240, Thailand

Within Thailand: 0-2310-8895 to 9From other countries: +66-2310-8895 to 9 9

Within Thailand: 0-2310-8897From other countries: +66-2310-8897xt. 7

[email protected]

Study Centers in Bangkok, Chiang Mai, Chiangrai, Hat Yai, Nakhon Ratchasima, Phuket, and Surat Thani

http://www.iis.ru.ac.th

Why?

What you hold in your hands is the first International Student Handbook at Ramkhamhaeng Univer-sity. What is it good for?

First of all, the student handbook serves as a reference for all our international students at the Institute of International Studies. Far beyond the academic and administrative aspects of studying for an inter-nationally well-recognized degree program, it serves our international students with all the information necessary when coming here to study.

However, this handbook serves many masters. There are the professors who usually come for a limited period of time to conduct their courses. They get the big picture and information from behind the scene. Then, there is our staff who will use this handbook as a reference as well and, with each new issue, keep the content up to date.

Next, there are parents and friends of our students who want to get an impression in what sort of en-vironment their child or friend lives and works right now. Eventually, there are school students from Thailand and all over the world who are interested in studying for an international degree – but have little idea what that is or how it might be to study there.

This student handbook is for the academic year 2006. The next issue will come for academic year 2007, means in June 2007. In the meantime, all readers are asked to contribute their critics, ideas, stories, pho-tos, and what ever you might find useful as content of our International Student Handbook.

When ever you find a mistake, an unclear formulation, or even miss some information, please e-mail to

[email protected]

with the subject ‘student handbook’. The suggestions will be collected and built into the next issue – in order to get that student handbook over time that serves you best.

Have fun in reading it!

Your IIS team

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Contents

Why? 3

Ramkhamhaeng University 12President’s Message 13About Ramkhamhaeng University 14Campus Map 15Campus Photo Tour 16

Institute of International Studies (IIS) 18About IIS: The Success of Diversity 19Facilities and Study Centres 20Programs & Locations 21IIS Staff Team 22IIS Student Activities 24International IIS Students 2007 26A Student Talks about IIS 32Professors English Program 34Professors Chinese Program 46

Student Services 48IIS Web Site 49Central Library 50e-Book Libraries 51SpringerLink 51NetLibrary 51Dissertations Full Text 51Online Databases 52ScienceDirect 52H.W. Wilson Full-Text Database 52ProQuest 52IEEE Xplore 53Web of Science 53

Table of Contents

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ContentsLexisNexis 53ACM Digital Library 53Cambridge Journal Online 54Blackwell Synergy 54DCMS 54Book Shop 55Wireless LAN & Internet Access 55Student Information System (SIS) 56RU SIS Screen Content 57Sports at Ramkhamhaeng 58Ramkhamhaeng University Sport Office 58Huamark Sports Complex 59

Rules & Regulations 60Admission Requirements for all Programs 61Non-Degree Programs 61Bachelor Degree Programs 61Master Degree Programs 61Ph.D. and LL.D. Programs 61Application Process 62Entrance Examination 63Registration Process 65Tuition Fees 66Bachelor Degree Programs 66Graduate Diploma in Teaching Profession (English Program and Chinese Program) 66Master Degree Programs (English Program) 67M.B.A. Online Programs 67Master Degree Programs (Chinese Program) 67Ph.D. in Business Administration Program 67Non-Degree Programs 68Ph.D. in Educational Administration and Political Science, LL.D. in Laws 68Summer University 69Academic Calendar 70Study Hours & Modular Course System 70Scholarships and Awards of Academic Excellence 71Ramkhamhaeng University Scholarship 71Award of Academic Excellence 71How to get Scholarship and Award of Academic Excellence? 71Policies at IIS 72Support for High-Performance Students 72Class Attendance Policy 72Re-Examination Policy 72Fraud Policy 73Plagiarism Policy 73

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Contents

English Program 74Bachelor of Arts in English 75Program Structure 75Curriculum 75Course Descriptions of Major Requirements Courses 78Academic Schedule 79Bachelor of Arts in Mass Communication Technology 81Program Degree and Majors 81Program Philosophy 81Academic System 81Time Limits 82Registration 82Curriculum Structure 82Curriculum 83B.A. (Mass Communication Technology): Integrated Communication Studies 87Course Descriptions 87Academic Schedule 90B.A. (Mass Communication Technology): Multimedia Journalism 92Course Descriptions 92Academic Schedule 94B.A. (Mass Communication Technology): Radio & TV Broadcasting 96Course Descriptions 96Academic Schedule 98Bachelor of Business Administration (General Management) 100Program Structure 100Curriculum 100Course Descriptions of Major Requirement Courses 104Academic Schedule 106Bachelor of Business Administration (Finance & Banking) 108Program Structure 108Curriculum 108Course Descriptions for Major Requirement Courses 112Academic Schedule 114Bachelor of Business Administration (International Business) 117Program Structure 117Curriculum 117Course Descriptions of Major Requirement Courses 121Academic Schedule 123Bachelor of Business Administration (Marketing) 125Program Structure 125Curriculum 125Course Descriptions of Major Requirement Courses 129Academic Schedule 131Graduate Diploma in Teaching Profession 133Program Structure 133Admission Requirements 134

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ContentsRegistration 134Transfer of Credits 134Teaching at Thai Schools 134Curriculum 135Course Descriptions 136Academic Schedule 137Master Degree Programs 139Academic Calendar 139Admission Requirements 139Eligibility Criteria 139Academic System 139Time Limits 140Registration 140Study Evaluation and Graduation 140Master of Arts in Communicative English 141Academic Schedule 142Course Descriptions 144Master of Arts in Mass Communication 147M.A. (Mass Communication) 147Program Completion 147Program Structure 147Curriculum 148Course Descriptions 150Academic Schedule 153Master of Arts in Political Science 155Program Completion 155Program Structure 155Curriculum 156Course Descriptions 158Academic Schedule 160Master of Business Administration (M.B.A.) 162Purpose and Objectives 162Admission Requirements 162Program Degree and Majors 162Time Limits 163Study Evaluation and Graduation 163Program Completion 163Program Structure 163Curriculum 164Course Descriptions 166Academic Schedule 171Online M.B.A. Program 172Master of Education in Educational Administration 174Program Completion 174Program Structure 174Curriculum 175Course Descriptions 177

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ContentsAcademic Schedule 180Ph.D. Doctor of Philosophy and LL.D. Doctorate in Laws Programs 181Evaluation and Graduation Grades 181Subject Evaluation 182Requirement for Graduation 182University Libraries 182Dissertation Examination 183Ph.D. in Business Administration 186Admission Requirements 186Selection Procedures (Eligibility Criteria) 186Time Limits 186Program and Program Structure 187Academic Schedule 187Academic Schedule with Bachelor Degree 188Academic Schedule with Master Degree 191Ph.D. in Educational Administration 193Purpose and Objectives 193Admission Requirements 193Selection Procedures (Eligibility Criteria) 193Time Limits 193Academic Schedule with Bachelor Degree 194Academic Schedule with Master Degree 195Course Descriptions 196LL.D. Doctor of Laws 198Purpose and Objectives 198Admission Requirements 198Selection Procedures (Eligibility Criteria) 198Time Limits 198Registration 199Support Activities 199Academic Schedule with Bachelor Degree 200Academic Schedule with Master Degree 201Course Descriptions 202Ph.D. in Political Science 204Purpose and Objectives 204Admission Requirements 204Selection Procedures (Eligibility Criteria) 204Time Limits 204Academic Schedule with Bachelor Degree 205Academic Schedule with Master Degree 206Course Descriptions 207

Chinese Program 210留学泰国，获国际认证学位 211蓝康恒大学 212工商管理学士专业(BBA) 213

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Contents

工商管理硕士（中文）学费 231BBA课程简介 231蓝康恒大学国际学院 232工商管理硕士（ＭＢＡ英语授课） 232２００４年版 232

Non-Degree Programs 234Individual Non-Degree Programs 235Business Administration (English Program) 236Business Administration (Chinese Program) 241Mass Communication (English Program) 257English Language 260Summer University for High School Students 261

Semester Abroad in Bangkok 262Semester Abroad Packages 263Why course packages? 263Can I choose courses myself? 263How to apply? 263What does it cost? 264First Semester from June to October 265Business Administration 265English Language 266Mass Communication Technology 267Second Semester: November to March 269Business Administration 269English Language 270Mass Communication Technology 271Summer Session in March and April 273

Thailand, Thais & Thai Culture 274Thailand Background Information 275Economy 275Recent History 275Population and People 276Climate 276Safety 277Traditional Culture 278Sànùk 278Saving Face 278Status & Obligation 278Conduct & ‘Thai-ness’ 279

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Contents

Social Graces 280King & Country 280Temple Etiquette 280Social Gestures & Attitudes 280Feet & Head 281Shoes 281Dress 281Visiting Homes 281

Student Life in Bangkok 282Bangkok 283How to read Bangkok Addresses? 284Finding Home by Taxi 284Dangers & Annoyances 285Life as an International Student at IIS 286Housing and Rental Contracts 288Cost of Living for International Students 290Hospitals and Health Sciences 291Banking & Currency 292Transportation 294Phone & Mail Services 295Food & Beverages 296Restaurants, Food Stalls, and Open Markets 296Street-Food Hygiene 297Water 297Groceries 297Popular Thai Dishes 298Learning Thai Language 300

Frequently Asked Questions 302

Maps & Directions 310The Kingdom of Thailand 311Bangkok City Map 312Ramkhamhaeng, Huamark, Bangkapi 313Bangkok Immigration Bureau 314Skytrain and Underground 315Embassies and Consulates 316

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Contents

Forms 320Application for Non-Degree Admission 321Application for Undergraduate Admission 323Application for Graduate Admissio 325

Ramkhamhaeng University

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Since the turn of this century globalization is becoming increasing-ly important. As President of Ramkhamhaeng University, I believe that in order to cope with the ever changing world, Ramkhamhaeng has to put much more effort into building standards and quality. Ramkhamhaeng University has kept up with the changing world by employing new technologies in instructional media. Teaching via satellite, on line teaching, computer assisted learning, subscrib-ing to more international academic journals; all these things enable Ramkhamhaeng University to offer bachelor, master, and doctoral degree programs at more than 24 regional campuses around Thai-land. In addition, we can reach out to those who are interested in our programs in New York, Chicago, Washington, Stockholm, Tokyo, and Sydney. We are proud to say that educational opportunity is extended to all people around the world.

Offering only Thai programs is certainly not sufficient when consid-ering the issue of globalization. From this thought The Institute of International Studies was founded in 1999. Presently there are 12 programs from bachelor to doctoral level at this Institute. They are truly international programs, over 90% of the professors are from well known universities in the USA, in Canada, and in Europe. Two of the twelve programs are B.B.A. and M.B.A. that are taught in Chi-nese. The professors are also from renowned universities in China.

Knowledge is not the only ultimate goal of Ramkhamhaeng. I be-lieve that knowledge and ethics go together. Therefore every graduate of Ramkhamhaeng University has to take Knowledge and Morality courses. Apart from this care of knowledge and ethics; critical think-ing and decision making, are also part of every course. We are proud to serve the country by means of education. You will always find and enjoy both knowledge and ethics at Ramkhamhaeng University.

Rangsan Saengsook, Ph.D. (Hon.), M.P.A., LL.B.President Ramkhamhaeng University

President Rangsan SaengsookPh.D. (Hon.), M.P.A., LL.B. Ramkhamhaeng University

President’s Message

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About Ramkhamhaeng UniversityBefore the establishment of Ramkhamhaeng University in 1971, Thailand had long suffered what might be called “a crisis in the quest for higher education“. At that time the number of high school grad-uates seeking seats to the universities outnumbered the admission capacity of all universities combined. The problem finally prompted the parliament to pass a law authorizing the establishment of Ram-khamhaeng University, named after King Ramkhamhaeng the Great (ca. 1239-1317), who invented the Thai alphabet, or ‘RU’ as it is commonly known ... the country’s first open-admission university.

The university was granted permission to use a 300 rai (125 acre) plot of land in the eastern suburb of Bangkok as its main campus; this land once housed the International Trade Fair. With the grow-ing number of students, Ramkhamhaeng has expanded to Bang-Na campus, about 25 kilometres away from the main campus. In the national program, freshmen classes are held at the extension campus while classes for upper level students remain at Hua-Mark. Addi-tionally, there are 18 more campuses all over Thailand.

In 1999, Ramkhamhaeng University expanded its educational op-portunities by forming the Institute of International Studies (IIS) as a faculty for the university’s international program to satisfy the ever growing demand for international higher education.

Among other developments, the past two decades have witnessed a number of changes in the operation and structure of the University itself. For instance, the number of students has skyrocketed with each passing academic year, reaching over 600,000 in 2004.

On an academic note, having started out with only four faculties in all, primarily those pertaining to the social sciences, namely, the Fac-ulty of Law, the Faculty of Business Administration, the Faculty of Humanities and the Faculty of Education, later, in 1974, three more faculties were added, consisting of the Faculty of Science, the Faculty of Political Science and the Faculty of Economics.

In addition, the University enjoys a wide range of excellent academ-ic support facilities, including the Central Library, the Educational Technology Office, the Institute of Computer Science, the Univer-sity Press, the Research and Development Institute, the Institute of International Studies, the Arts and Cultural Institute, the Sports Of-fice, the Institute of Health Science, the Ramkhamhaeng Institute of Languages, and the Institute of Human Resources Development.

Ramkhamhaeng University is named af-ter King Ramkhamhaeng the Great (ca. 1239 - 1317) who invented the Thai al-phabet.

The logo of Ramkhamhaeng University

Thai universities use flowers as symbols. Supanika is the symbol of Ramkham-haeng University.

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Campus Map

Institute of International Studies,administration and classrooms

North

RamkhamhaengSoi 24

Central Library

Food AreaRamkhamhaeng University Clinic

Ramkhamhaeng Road

Tha Chai Build-ing with further IIS classrooms

Bus stops inboth directions

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Campus Photo Tour

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Institute of International Studies (IIS)

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IIS

Assoc. Prof. Dr. Piboon PurivethDirectorInstitute of International StudiesRamkhamhaeng University

Dear Students,

Welcome to The Institute of International Studies (IIS), Ramkha-mhaeng University (RU). IIS was initiated by President Rangsan Saengsook 8 years ago. The first program was M.B.A. with an enroll-ment of 52 students of which 1 was an international student.

When I was appointed by RU to be a director in 2000, the first ques-tion I asked myself was “What am I going to do at IIS?” I am differ-ent from the former director. RU people expected that the director running an academic institute with an M.B.A. program should be a person coming from the area of business administration. My field of expertise, however, is environmental biology. Of course, I wanted to make a difference, I still do want to make a difference as I had done when I was a vice president, the dean of the Faculty of Science, and an acting president at RU.

Three things I always keep in mind about running an educational institute. In order to be successful, we should have the best professors we can afford, the best accredited curricula, and the best reasonable tuition fees. Above all, IIS-RU still keeps the philosophy of educational opportunity.

One concept I applied from my knowledge of biology is diversity. We must have diversity of professors, diversity of programs, and diversity of students. Now, we have international students of more than 35 nationalities from around the world. The professors are also from different parts of the USA, Europe, and Asia.

Presently, we have 15 programs of which 3 are B.B.A., M.B.A., and Graduate Diploma in Teaching Pro-fession that are taught in Chinese by distinguished professors from Peking University, Fudan University, and Yunnan University. 12 programs are taught in English by professors from well-known universities in USA and Europe. Out of these 12 programs, 4 are Ph.D. programs in Business Administration, Political Science, Educational Administration, and Law.

Besides one Graduate Diploma in Teaching Profession, four Master degree programs are in Business Administration, Mass Communication, Political Science, and Educational Administration. Three are undergraduate programs in Business Administration, Mass Communication Technology, and English. Furthermore, IIS will offer a M.A. in English Language program from June 2008.

“Is IIS successful?” There are many variables involved. Three of them are the success of our graduates, the growing number of enrolment, and the popularity of IIS-RU. Considering these three indicators, we are successful in turning out productive people, which will eventually lead to the significant development of Thailand. I am not saying we are the best, but I can say that we are second to none.

Welcome all new students. You made the right decision, you came to the right place. I wish you success both in education and in future career.

Assoc. Prof. Dr. Piboon Puriveth Director, Institute of International StudiesRamkhamhaeng University

About IIS: The Success of Diversity

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IIS

Facilities and Study Centres

IIS uses modern air-conditioned classrooms of a variety of sizes, de-pending on the number of students attending a course. All classrooms are equipped with contemporary presentation technology. Lecturers use the same teaching technology as is standard at North-Ameri-can and European universities, such as multi-media computers, TV screen, video projectors, sound systems, video cameras, WLAN with Internet access, cordless microphone sets etc.

Independent of the classroom you use, a clean and modern restroom is on the same floor, and for a good lunch it does not need more than an elevator ride downstairs and a five minute walk.

Besides Bangkok, IIS offers several programs also in the following IIS Study Centers. Students in the Study Centers learn with univer-sity professors from U.S. and Europe as our Bangkok students do.

IIS Study Center Bangkok RegionRamkhamhaeng University Main Campus, Huamark, Bangkok

IIS Study Center Chiang Mai ProvinceLanna International School, Ampheur Muang, Chiang Mai

IIS Study Center Chiangrai ProvinceRamkhamhaeng University Campus, Chiangrai

IIS Study Center Khorat ProvinceClose to City Hall in Nakhon Ratchasima

IIS Study Center Phuket Provincefrom June 2008, location will be announced later

IIS Study Center Songkhla ProvinceHat Yai International Business School, Hat Yai

IIS Study Center Surat Thani ProvinceSurat School, Ampheur Muang, Surat Thani

The pictures on the right show the future IIS Building on the Main Campus. The construction side is close to the university’s main entrance, opposite the President’s Building.

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IIS

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Chinese Program:

B.B.A. Bachelor of Business Administration

M.B.A. Master of Business Administration

Graduate Diploma in Teaching Profession

English Program:

B.B.A. Bachelor of Business Administration

B.A. Bachelor of Arts (Mass Comm. Technology)

B.A. Bachelor of Arts (English)

Graduate Diploma in Teaching Profession

M.B.A. Master of Business Administration

M.A. Master of Arts (Communicative English)

M.A. Master of Arts (Mass Communication)

M.A. Master of Arts (Political Science)

M.Econ. Master of Economics

M.Ed. Master of Education (Ed. Administration)

LL.D. Doctor of Laws

Ph.D. in Business Administration

Ph.D. in Economics

Ph.D. in Educational Administration

Ph.D. in Political Science

Programs & Locations

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IIS

IIS Staff TeamPlease find below the right person for your questions. Our office maintains an open-door policiy.

You are always welcome!

Somjitt (Lek) ThaetiangHead, Educational ServicePh.D./M.Ed. CoordinatorSecretary of Director Office

Chotima (Ae) VesaracharnontM.B.A. English Program

Wichin (M) Suebpala MBA Coordinator

Chavalee (Big) ChantasadkosolFinance & Accounting

Saipin (Nuy) PalapornFinance & Accounting

Dusanee (Nong) Choeitong BA English, Non-Degree Coordinator

Pinnaporn (Oam) KongtanOffice Staff

Thongyeam (Niam) PhoungwilaiOffice Staff

Ekapun (Ball) Wongkamhaeng Graduate Diploma, MA (Communi-cative English) Coordinator

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IIS

Prajit (Prajit) SudsriOffice StaffAudio Visual Technician

Pattana (Boy) PanakatOffice StaffAudio Visual Technician

Kanokwan (Rat) JanmaAudio Visual Technician

Sunadda (Da) ThawatcharaphonOffice Staff

Thaweesak (Wee) JanmaDriver

Weerawan (Wan) SaowakulOffice Staff

Vakul (Eed) JaroonwongOffice Staff

Pissanusak (Eh) SaengsookAudio Visual Technician

Phatapaporn (Apple) WaythongkhumOffice Staff

Wilailak (Joy) SaengsookOffice Staff

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IIS

IIS Student Activities

25

IIS

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IIS

To develop the skills and knowledge one needs for competing in an international environment needs much more than just an interna-tional textbook. Above all, it needs living and working in an interna-tional environment while studying.

Nothing gives you more cross-cultural experience than working and interacting with fellow students from as many countries, continents, and cultures within teams, in class, and after class. Over the time of your studies, and with a lot of fun, you will develop your cross-cultural communication, mediation, and negotiation skills to the fullest.

The following students study our international programs in 2007.

From Argentina:Daniel Alejandro Cabandie (B.B.A.)

From Australia:Jason Curnock (B.B.A.) Jeffrey Walter Campion (M.Ed.) Lydia R. Nechay (B.A. English)Paul Samual Scheirich (B.A. English) Robert Patrick Cummins (B.A. English) William Rumble Brett (B.A. English)Loskot Radek (M.Ed.)

From Austria:Heuberger Philipp christoph (Oneyear- MBA)Iris Michaela Paludnik (B.B.A.) Joachim Christian Winkel (B.A. Mass)Markus Groschel (B.A. English)Sarah Krivic (B.A. English)

From Bangladesh:Evance Rozario (M.B.A.)Muhammad Farhan (B.A. English) Selina Akter (Grad. Dipl.)Mr.MD Maruf Hossain (B.A. English)Mr.MD Samon Sheik (B.A. English)

International IIS Students 2009-2010

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IIS

From Cambodia:Hem Si Ran (B.A. English)Khoem Sopheak (B.B.A.)Kon So Bent (B.B.A.) Kuk Bo Siw (B.B.A.) Molivann Song (B.A. Mass)Sam Mam (M.A. Political Science)Van Nak Hou (M.B.A.)

From Cameroon: Emile Ashu Tiku Takoh (B.B.A.)Gilbert Takang (B.A. English)Marc Saint Claire Deugan (B.A. Mass)Pierre Christian Nsame (B.B.A.)Kengne Irene Stephanie (B.B.A.)Dikando Toto Pierre Stephen (B.B.A.) Obasi Eric Ojong (B.B.A) Oben Eyong Gordon (B.B.A)

From Canada: Adrian Covey (Grad. Dipl.)Cameron Whitehead (B.A. Mass) Craig S. Williamson (M.A. Political Science)David Messiha (B.A. Mass)Eric Buracond (B.B.A.)Jaae Ricard (B.B.A.)Katherine Sevinski (B.A. Mass)Manwe Trembley Darcy (B.A. Mass)

From China:An Yang (B.B.A. Chinese)Bai Qun Fang (M.B.A. Chinese) Bo Fang (B.B.A.)Cai Nang (B.B.A.)Cai Peng Hui (B.B.A. Chinese) Cao Yu (B.B.A.)Chan Yan Yu (B.B.A. Chinese)Chang Kang Hsin (B.A. English)Chen Bi Yu (B.B.A. Chinese)Chen Dao Yi (B.B.A. Chinese)Chen Li Lin (B.B.A. Chinese)Chen Qian (B.B.A. Chinese)Chen Xuan Yu (B.B.A. Chinese) Chen Xuefeng (B.B.A.)Chen Yan Yu (B.B.A. Chinese)Chua Choo Beng Tim (B.A. English)

Dai Zhisheng (B.B.A.)Deng Qiulin (Grad. Dipl.)Ding Luye (B.B.A. Chinese)Dila Jin (B.A. Mass) Du Tao (B.B.A. Chinese)Fan Fajuan (B.B.A.)Fei Zhang (B.A. English)Fu Fangyao (B.B.A.)Fu Xi Rui (B.B.A. Chinese)Gaogang Huang (Grad. Dipl.)Ge Xiao Lu (B.B.A. Chinese)Guo Chao (B.B.A. Chinese) Guo Hong Mei (B.A. English)Guo Jing (B.A. Mass)Guolin Zheng (B.B.A.) Haoyang Zhang (B.B.A.) Ho Pakkuen (B.A. Mass)Hou Cheng Fa (B.B.A. Chinese)Hu Ming Tao (B.B.A.)Huang Baochen (B.A. English)Huang Jingyang (B.B.A.)Huang Lu (M.B.A. Chinese)Huang Wen Jie (B.B.A. Chinese)Jiang Fan Meng (M.B.A.)Jia Qu (B.B.A.)Jia Zhao Hui (B.B.A. Chinese)Jiayin Wu (B.B.A.) Jie Chen (B.B.A.) Jie Lin (M.Ed.) Jie Yin (B.A. English)Jiehan Ji (Grad. Dipl.)Jin Cai (M.B.A.) Jin Ya Jiang (B.B.A. Chinese)Jing Jing Liu (B.B.A.)Jon Tai (B.B.A.)Ke Meng (B.A. Mass)Kui Chen (M.B.A. Chinese)Kwong sin gi (B.A. Mass) Lai Po Hung (B.B.A. Chinese)Lai Wai (B.B.A.)Le Wei (B.B.A. Chinese Program)Lei Du (B.B.A. Chinese)Li Abby (B.A. Mass)Li Bing (Grad. Dipl.)Li Chaoquan (B.A. Mass)Li Chen (B.B.A.)Li Ning (B.B.A.)Li Ning (B.B.A. Chinese)

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IIS

Sun Biao (B.B.A. Chinese) Sun Ke (B.B.A. Chinese)Sun Nan Ching (B.B.A. Chinese)Tao Yang (B.B.A.)Ting Chen (B.B.A. Chinese)Ting-Chun Liu (B.A. English)Ting Zhou (M.B.A.)Wang An Na (B.B.A. Chinese)Wang Chong (LL.D.)Wang Guangqiang (B.B.A.)Wang Hua (Grad. Dipl.)Wang Li Li (B.B.A. Chinese)Wang Shao Wei (B.B.A. Chinese)Wei Yangwen (B.B.A.)Wei Xu Peng (M.B.A.)Wu Jia Yin (B.B.A.)Wu Sixiao (B.B.A.)Xia Junchao (M.B.A.)Xiaochen Hu (B.B.A.)Xin Tian (B.B.A. Chinese)Xin Ke (B.B.A.)Xin Xin Wang (B.B.A.)Xiwei Wang (B.B.A.)Xuan Wu Qiu (B.A. English)Xue He (M.B.A. Chinese) Xue Wanjie (B.B.A.)Ya-Hsueh Chang (B.A. English)Yaguang Tang (B.A. English) Yan Bo Qing (M.B.A. Chinese) Yan Jing (B.B.A. Chinese)Yan Yu Chen (B.B.A. Chinese) Yan Shae (B.A. Mass)Yang Na( Oneyear- MBA)Yang Ge (B.B.A.)Yang Li (B.B.A.)Yang Zhi Peng (B.B.A. Chinese)Ying Li (B.A. English)Yiwen Li (B.A. English)Yin Yi Yang (B.B.A.) Yuan Fang (M.B.A. Chinese)Yuan Jian Fan (M.B.A.)Yuan Luxiu (M.A. Mass)Yuan Ying Zi Li (B.A. Mass) Yu-Chieh Cheng (B.A. English)Yu Hai Na (B.B.A. Chinese)Yu Hao Ying (B.B.A. Chinese)Yujie Qu (M.B.A. English)Yuqi Jin (M.B.A.)Yu Qiao (Grad. Dipl)

Lingwen Zhung (B.A. English)Lin Ruochen (B.A. Mass)Li Peng (M.B.A. Chinese)Li Si (B.B.A. Chinese) Li Xian (B.B.A.) Li Yang (B.A. Mass) Li Yu (B.B.A.) Li Yunsheng (B.B.A.)Li Xi (B.B.A. Chinese) Li Zhong Yuan (B.B.A. Chinese)Liang Chun Lui (B.B.A. Chinese)Liang Kai (M.B.A. Chinese)Lichen Qiu (B.B.A.)Lin Na (M.B.A. Chinese) Lin Yu Qian (B.B.A. Chinese)Liu Cai Cui (B.B.A. Chinese)Liu Di (B.B.A. Chinese)Liu Jie (B.B.A.)Liu Lin (B.B.A.) Liu Tie (B.B.A.)Liu Wei (B.B.A. Chinese)Liu Yang (M.B.A. Chinese)Liu Yong (B.A. Mass) Liu Yu Jie (B.B.A.)Lu Qian (B.A. English)Lu Yuan Yuan (M.Ed.)Lulin Zeng (B.B.A.)Luo Danxuewa (M.B.A.)Luoqin Yang (B.B.A.)Mang Yang (B.B.A. Chinese)Meilian Lu (Grad. Dipl.)Maoquiang Zhen (B.B.A.)Meng Yue Hua (B.B.A. Chinese)Pin-Chun Cheng (B.A. English)Qian Lei (B.B.A.)Qiao Yu (Grad. Dipl.)Qin Qin (M.Ed) Qiulin Deng (Grad. Dipl.)Rong rong Yi (M.B.A.) Shao Heng Zhang (M.B.A.)Shao Limin (Ph.D. Ed.)Shao Xian Wei (B.B.A. Chinese) Shen Xiaoxi (M.Ed.)Shi Chai (M.B.A. Chinese)Shu-Fen Chen (B.A. English)Shu Yi Zhai (B.B.A.) Song Qin (B.A. Mass)Sujui Yang (M.B.A.)Suqin Zhang (B.A. English)

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Yuling Zheng (B.B.A.)Xu Xiaolan (B.A. Mass)Zang Qian (Grad. Dipl.)Ze Hong (B.B.A.)Zhang Ke (B.A. Mass)Zhang Min (M.B.A. Chinese)Zhang Rong (B.B.A. Chinese)Zhang Ronghui (B.B.A.)Zhang Te (M.B.A.) Zhang Yan Jun (B.B.A. Chinese)Zhao Shuai (B.B.A. Chinese)Zheng Haining (M.A. Political Science)Zhen jiang Yuan (M.B.A.)Zheng Yu (M.B.A. Chinese)Zhiyu Chen (M.B.A.) Zhong Chen (B.A. English)Zhong Xi (B.A. English)Zhou Shu Peng (B.B.A. Chinese)Zhu Hui (B.B.A. Chinese) Zi Yang (B.B.A.)

From Congo: Lyly Bofale Bayoli (Grad. Dipl.)

From Denmark:Christoffer Andla (B.B.A.) Eric Petersen (B.A. English)

From Ethiopia: Melkerest Nigatu (B.B.A.)

From Finland: Kari Aatos Rajatalo (B.A. Mass) Sakari Yari Ylipekkla (B.B.A.) Riukula Kai Kristian (B.B.A.)

From France:Alexandre Saviano (B.A. Mass)Cecile Campagne (B.A. Mass)Christmann Charles (M.B.A.) Cyril Chaccour (B.B.A.) Emmanuelle Lydie Maguy Rogues (B.A. Mass)Hugo Babin (B.B.A.) Jean Louis Martinett (B.B.A.) Loic Herel (B.A. English)Marine Menet (B.A. Mass)Nicolas Peron (B.A. English)

Olivier Borne (B.B.A.)Yann Louri (B.A. English) Castillo Gianni Manuel Angelo (B.A. Mass)Roques Emmanuelle Lydie Maguy (B.A. Mass)Hue Yannick (M.B.A.)Christmann Charles (M.B.A)

From Ghana:Arimiyaw Alhassan (B.B.A.)

From Germany:Bettina Friedrich (B.A. Mass)Enmo Falko Hoos (B.A. English)Daniel Udo Martin Effinger (Grad. Dipl.)Daniel Unser (B.B.A.)Felix Schrick (B.B.A.)Florian Kurt Kalle (B.B.A.)Florian Witulski (B.A. Mass)Frederik Schmitt (B.A. Mass)Franziska Ritter (B.B.A.) Hans Schrader (B.B.A.)Julian Benedikt Frenz (B.B.A.)Julia Stechert (B.B.A.) Katharina Blersch (B.A. Mass)Kathrin Goeschel (B.B.A.)Luara Barbara Mathilde Eck (B.B.A.)Marcel Tulaszewski (B.A. Mass)Maximilian Wuerz (B.B.A.)Michael Biedassek (B.A. English) Michael Hube (B.A. Mass) Miro Demel (B.B.A.)Natalie Richter (B.A. Mass)René Hoerner (B.B.A.) Ricardo Ake Wenck (B.B.A.)Sarah Weinknecht (B.A. Mass)Stephan Kistenfeger (B.B.A.)Stefan Sebastian Porn (B.B.A.)Thomas Berlingen (B.B.A.)Thomas Johannes Borsch (B.B.A.)Tilmann Schroppel (B.B.A.)Tom Kuenzel (B.B.A.) Volker Handing (B.B.A.)Zahava Rodrigo (B.A. Mass)Korola Korner Von Mossner Thomas Moritz (B.B.A.)Von Woedtke Annina (B.B.A.)Winkler Alessandro (Oneyear- MBA)Dorn Stefan Sebastian (B.B.A.)

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Christian Charoensaksri (B.A. English)

From India:Kumari Karedi (M.B.A.)Mansi Lakhpatwala (M.B.A.)Malani Nisha (M.B.A.)Rahul Kumar Shahi (B.A. English)Reetu Lakhpatwala (M.B.A.)Sangwar Kumar Agrawal (Ph.D.) Varun Tiwari (B.B.A.)Viketuno Iralu (B.A. English) Wagh Durga Avinash (B.B.A.)Yusof Khan (B.B.A.)

From Indonesia:Hikayat Aas (B.A. English)Susia Lim Watanabe (B.A. English)

From Iran:Abdulkadir Yassin (B.B.A.)Alireza Bisadi (B.B.A.)Ali Kamali Aknoonazad (B.B.A.)Danial Pavin (B.B.A.) Medhi Fereidoony (B.A. English) Mohammad Nejad Fard (B.B.A.)Mojtaba Asadi (B.A. Mass)Sara Karimian Khamseh (Grad. Dipl.)Karimian Khamseh (Grad. Dipl.)

From Ireland:Kirsten Delyse McGilivray (B.A. Mass) Patrick Joseph Clifford (B.A. English) Sara Karimian Khamseh (Grad. Dipl.)

From Israel:Moran Alfasa (B.B.A.)

From Italy:Silvani Filippo (Oneyear- MBA)Valerio Pittore (B.A. Mass)

From Japan:Aya Warasawa (B.A. English) Ayumi Koga (M.B.A.)Ayumi Nakamura (M.A. Political Science) Hideyuki Hatori (B.A. English)

Hitami Takeda (M.Ed.)Iwaki Yoko (Grad. Dipl.)Keiko Sakano (B.A. Mass)Manami Kuki (B.B.A.)Masanari Akao (B.A. English)Mieko Tanaka (Grad. Dipl.)Shun Yajima (B.A. English)Tashiro Taketoshi (B.B.A.)Tomoaki Nakahama (B.A. English)Toru Akiba (B.B.A.)Teppei Asai (B.A. English) Uematsu Tomoki (M.B.A.)Morii Hatsue (B.A. English) Fukumi Ryu (B.A. English)Shimizu Motokazu (M.A. Political)

From Kenya:Evalen Waturi Mwangi (B.A. English)Samwel Mbogo Macharia (Grad. Dipl.)

From Korea (North):Choe Won Ok (B.A. English)Choe Won Chol (B.B.A.)

From Korea (South):Bong Geum Lye (M.A. English)Choi Kwang Duk (M.B.A.) Gummi Lee (M.B.A.)In-Seon Lee (B.A. Mass)Jesung Park (B.B.A.)Kim Hwan (B.B.A.)Kim Jungpyo (M.A. English)

From Laos:Oudula Vongkham(M.B.A.) Vimala Bulyaphol (M.B.A.) Phetsouda Somsamay (B.A. English) From Lithuania:Vitalij Sklifus (B.A. Mass)

From Malaysia:Kho Kwang Khen (B.B.A. Chinese)Jun Wei Ooi (B.B.A.) Yien Hu Sieng (B.B.A.)

From Morocco: Youssef Housni (B.A. Mass)

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From Myanmar:Ana Ann (M.Ed.)Aung May Zimmie (M.Ed.)Aung Pyar Kyi (M.Ed.)Aye Aye Htun (M.Ed.) Aye Su Mon (B.A. Mass)Barmadine Zacharias (Grad. Dipl.)Be Re (M.A. Political Science)Ca Ro Line (M.Ed.)Emily (M.Ed) Hla Hla Win (Grad. Dipl.)Josephine Win Mon (M.Ed.)Ka May Lar (B.A. English)Khine Mi Aye (M.Ed.)Kyaw Lin Oo (M.A. Political Science) Kyin Naw Myintzu (M.Ed) Lin Ma Graycy (B.A. English)Ma nu Yin Htwe (Grad. Dipl.)Ma Thin Mar (B.A. English)Mar Thu Thu (M.Ed.)Mehm Tun Myat Aye (B.A. English) Min Khin Aung (B.A. Mass)Min Thant Zin (M.A. English)Myo Myo Ei (B.A. Mass)Nang Mwe Shin (M.B.A.)Nang Su Su Hlaing (B.B.A.) Nang Voe Kain (M.Ed.)Naw Myintzu Kyin (Grad. Dipl.)Naw Say Phan Waa (B.A. Mass)Nee Reh (B.A. Mass)Nyein Chan Win (B.B.A.)Oli Via (M.B.A.)Oo Zar Tin (M.Ed.)Paing Paulu (M.Ed) Queen Annie (B.A. English)Ragak Liu (B.A. English)Romuald Khun (M.Ed.)Sai Noom (B.A. English) Sam San Win (B.B.A.)Sandra Rose (Grad. Dipl.)Sandy Myat (M.Ed.)Saw Blessing (M.A. Political Science)Saw Tychi Cus (M.A. Political Science)Saw Wai Yan Min Aung (B.A. Mass)Say Hsato Saw (M.Ed.)Soe Myint (Ph.D. Ed.) Su Kalya (Grad. Dipl.)Suzanne Phyoe (Grad. Dipl.)

Thet Swe Aung (M.Ed.) Thwe May Nilar (M.Ed.) Thi Ha Win (Grad. Dipl.)(M.Ed.)Tin Zar Lwin (B.B.A.) Thu Yein Latt (B.B.A.)Thuzar Win Naung (B.A. English)Thwe Thada Aung (Grad. Dipl.)Win Nyunt (B.B.A.)Win Tin Tin (M.Ed.)Win Ma Ye Ye (M.Ed) Ya Da Na (B.B.A.) Yein Chan Win (B.B.A.)Zaw Min Latt (M.Ed.)Nyan Lin Tun (B.A. English)Nu Yin Htwe (Grad. Dipl.)

From Nepal:Bijay Jit Kunwar (M.Ed.)Kushal Wagle (B.B.A.) From the Netherlands:Bastiaan de Jong (B.A. Mass)Cassius Ayrton De Leeuwe (B.A. Mass)Elske De Vries (B.A. Mass) Jurrian van Doorn (B.A. Mass)Ketsrisung Katanyoo (B.B.A.)Nicky Nate Nigel (B.B.A.)Thomas Vulsma (M.B.A.) Visser Johnny (B.A. English)

From New Zealand: Jackson Kerr (B.B.A.)

From Nigeria:Azeez Taofeek (B.B.A) Batabunde M. Obomin Erureh (B.A. English) Bethrand Chukwudi Magbo (Grad. Dipl.)Christopher C. I. Anyadubalu (Grad. Dipl.) Safety Enofe (B.B.A.)Everesta Ugonna Akujuo (M.Ed.)Fatoye Dapo Emmanulson (B.B.A.)Godwin Okechukwu Ikwundu (B.B.A.) Joseph Okafor (B.A. Mass) Martins John Iria (B.B.A.)Obialo ChristianAkujuo (B.B.A.)Okafor Kingshey Nwankwo (B.B.A) Omologbe Odigix Felix (B.B.A.)Sololmon Ernest Okon (B.B.A.)

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Sunday Bolaule Olagbenro (B.B.A.)Emmanuel Nweke Okafor (Grad. Dipl.,M.Ed.)Rasaq Akeem Moses (B.B.A.) Okoh Solomon Ernest (B.B.A.) Oaikhena Anastacia Iyagan Doris (B.A. Mass) Taiwo Ayodeji Boluwatife Bolutife (B.B.A)Yusuf Ajibola Wasiu (B.B.A.) Sodiq Sikiru Oladiran (B.B.A.)

From Norway: Audun Fuglem Syversen (B.A. Mass) Pal Kristiansen (M.A. Mass)

From Pakistan:Asif Muhammad Ali Shah (M.B.A.)Rehan Haider (Ph.D.)

From Palestine:Bahjat Rajabi (B.B.A.)

From the Philippines:Bryan Michael Gallarde Badana (Grad. Dipl.)Jonathan Batac (B.B.A.) Joyce Camille Julio (B.A. Mass)Julio Jodelyn Castillo (B.A. English)Josephus James Romero Jacobs (Grad. Dipl.)Kriska Bulosan (B.A. Mass) Merlie Solinap (B.A. Mass) Maylin Aragon Espino (Grad. Dipl.)Marilyn Vasquez (B.A. English)Perido Fatima Esteban (M.Ed) Ritchelle Navor Tamon (B.B.A.) Rowena Margas (B.A. English) Victoria Jimenez (B.B.A.) From Portugal: Carlos Pereira (B.B.A.)

From Sierra Leone:Samuel Boamah (M.A. Political Science)

From Singapore: Hwa Law Teng (M.B.A.)

From Slovakia:Mraz Tomas (B.B.A.)

From South Africa:Gavin William Paul (M.Ed.)

From Spain: Raul Jimenez (B.B.A.)

From Sweden: Carl Emil Kaunisto (B.B.A.)Lars Kristofer Petterson (B.B.A.) Moberg Jonas Robert (M.B.A.)

From Switzerland:Kai Ruchti (B.B.A.) Kolb Alexandra Lea (M.Ed) Marcel Moser (B.A. Mass) Sandro Kunz (M.A. Political Science)

From Taiwan:Chang Chin-Chien MD (M.B.A.)Chang Shu-Ming (Ph.D. Ed.)Chen Ying-Chien (B.A. Mass)Feng Chin-Te (M.B.A. Chinese) Hsu Chun Hsiung (B.B.A. Chinese)Jian-Jung Huang (B.A. English)Lin I-Ying (B.A. Mass)Lin Shan Te (M.B.A. Chinese)Lin Te-June (M.B.A. Chinese) Liu Chiu Shu Jung (Ph.D. Ed.)Sanfu Weng (B.B.A.) Wu Ming-Chich (M.B.A. Chinese) Wu Po Ching (B.B.A. Chinese) Wu Shih Wei (B.A. English)Yu-Chin Wen (M.B.A.)

From Timor:Erminio Da Silva Pinto (M.A. Political Science)

From Togo:Sani Adam Ebo (B.B.A.)

From Turkey:Ahmet Gulegyuz (B.A. English)Basar Caliskan (B.B.A.)Gokhan Koselen (M.B.A.)Kemal Karabay (B.B.A.)

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Mert Komyalioglu (M.B.A.)Satar Huseyin (B.B.A.)

From Turkmenistan: Jeren Yazmuradouna Polatova (M.B.A.)Azat Kadyrov (B.B.A.)

From United Kingdom:Alan Striangman (B.B.A.)Carol Anwar (B.A. Mass)David Gevaux (B.A. Mass) Duncan E. McNamara (B.A. English)Gordon McKenzie (B.A. English) Ian Douglas Dewar (B.A. English)Jeren Polatova (M.B.A.)John Douner (B.A. English)Keith Ellis (B.A. English)Laura Duval-Piroonsub (B.A. Mass)Leonard Milintacupt-Taylor (B.A. Mass)Mark Rodgers (Grad. Dipl.)Matthew James Neville (B.A. English)Nicholas Anton Gerard (Grad. Dipl.)Peter Ernest Saville (Grad. Dipl.)Raymond Bury (B.A. English) Robert Alexander McBain (Grad. Dipl.)Robert George Whitty (Grad. Dipl.)Stephen Charles Patterson (Grad. Dipl.)Stephen Horton (B.A. English) Thomas James Pyecroft (B.A. English)Whitty Rupert George Brian Hed-worth (Grad. Dipl.)

From U.S.A.:Aaron M. Woodward (B.A. English)Charles Nelson Balogh (Grad. Dipl.)Chen Steven (B.B.A. Chinese) Christopher M. Harkins (B.A. English)Clint David Kyle (B.A. English)David Wayne Rees (B.B.A.)Daniel Gore (B.A. Mass)Douglas Arthur McLean (B.A. English)James Knettle (B.A. Mass)Jason Bruscha (M.Ed.)Jeffrey Peter Czuba (Grad. Dipl.)Jeremy R. Fugal (B.A. English)Jose Luis Calvetti (Grad. Dipl.)Kai Dan Rachti (B.B.A.)

Kamali Dao Matthews (B.B.A.)Kalan Robert Burnham (B.B.A.)Noah Gil Severs (B.B.A.)Nosawefe Glory Omoma (Ph.D. Political Sc.)Orpheus Sebastian Stephens (B.A. English) Robert Carmichael (B.A. Mass) Russel E. Sullivan (B.A. English)Sasit Suvanadesa (B.A. Mass)Todd David Crawford (B.A. English)Tyler Gregory Smith (B.A. Mass)Warren Tammy Kay (M.Ed) Adam Richard Tanielian (M.B.A.) Todd Andru Posze (B.A. Mass)Balogh Charles Nelson (Grad. Dipl.)

From Vietnam:Hoa Doan Thi Ngoc (B.A. Mass) Nguyen Duc Cuong (B.B.A.)Pham Thanh Thi (B.A. English)Ta Thi Nguyet (B.A. English)

From Zambia: Abishai Malama Sampa (B.B.A.)

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A Student Talks about IIS

To say it short: Life as an international student in IIS ...

... is meeting people from all over the world

... is wondering how these Thais manage to be slim consider-ing the amount of Oishi, a Japanese green tea drink that they drink, and the amount of snacks that they eat ... is getting used to fashion since you never see so many well dressed people in one city ... is trying hard to learn Thai language knowing that, besides my fellow students, not everybody speaks English that well ... is choosing varieties of Thai food, which you may like (or may not) ... is – WONDERFUL!

The courses – now, this is a rather serious point. But to be hon-est, university is much more fun when you are abroad and sit in classes with so many different nationalities, whether it is dis-cussing the future of the European Union or American Foreign Politics or the Constitution of Thailand. Listening to all the dif-ferent views and ideas of people from different countries makes the subjects very interesting! And the university offers a wide range of subjects taught in English.

Most of the classes are between 10 to 30 students (mix of Thais’ and International) and you will get time to actually discuss top-ics and issues rather than just sitting there listening to the profes-sor talking.

It is a very independent system and it takes time to get used to, especially to oral exams. But here again the seniors and the pro-fessors help you. This is the remarkable thing about the Univer-sity; the professors are very helpful and open for your ideas and questions. This is definitely worth an experience!

I hope YOU will have a great time as I’m having!

Sonam (‘Camel’) Phuntsho

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You still go to school but want to learn real-world English?

No problem: Do it at IIS-RU.

sUmmeR UniveRsity

See you next summer!

Join our international students in class and learn with our profes-sors from U.S., Canadian, and European universities!

In the summer session in April and March, we offer voluntary courses for those students who want to graduate earlier. Among these courses, there are not only introductory English courses but also courses from other fields that might interest you. All courses are 3-credit university courses, and you can study them non-degree. All credits earned from these courses you certainly can transfer to any university on the world - where ever you want to study.

Practice English with friends and get an advantage over those who begin to study later!

Please find all details at http://www.iis.ru.ac.th.

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Prof. Dr. Richard AdamsCalifornia State University, Sacramento, USAM.Litt., M.A., B.A. (Hon.), Special Diploma in Education Studies (with distinction), University of Oxford

Prof. Matilde AguirreFlorida International University, Miami, FloridaMaster of Science in Taxation, F.I.U.; Bachelor of Business Administration, F.I.U.; Associate in Arts, M.D.C.C., USA

Prof. Dr. Hamid AhmadiCalifornia State University, Sacramento, USAPh.D. (Economics), M.B.A. (Finance), Claremont Graduate School, Claremont, USA; Bachelor, Tehran University, Iran

Prof. Dr. Joseph AiyekuSalem State College, Massachusetts, USAD.B.A. (International Business), Nova Eastern University, Florida; M.B.A. (Market-ing), Golden State University, San Francisco; B.S. (Marketing), Portland State Uni-versity, Oregon

Prof. Dr. Carlos AlsuaUniversity of Alaska, Anchorage, USAPh.D. Arizona State University (Business Administration); M.B.A. Arizona State Uni-versity B.A. Brigham Young University (English-Spanish Translation, Business Man-agement)

Prof. Dr. Steven E. AufrechtUniversity of Alaska, Anchorage, USAPh.D. University of Southern California (Public Administration); M.P.A. University of Southern California; University of California Education Abroad Program, Göttin-gen, Germany

Prof. Dr. Olusegun Felix AyadiTexas Southern University, USAPh.D. (Finance), University of Mississippi, USA; M.S. (Finance), University of Lagos, Nigeria; B.Sc. (Finance and Banking), University of Lagos, Nigeria

Professors English Program

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Prof. Dr. Renate BuberVienna University of Economics and Business Administration, AustriaPh.D. University of Economics and Business Administration of Vienna (Marketing); M.B.A. University of Economics and Business Administration Vienna (Business Peda-gogics)

Prof. Dr. Linda Callis BuckleySan Francisco State University, USAPh.D., M.A. (Anthropology), M.A. (Linguistics), University of California at Davis; B.A. (English), University of Georgia, Athens, USA

Prof. Robert BuckleyCalifornia State University, Sacramento, USAPh.D. cand. Agricultural Economics (ABD: All But Dissertation), University of Cali-fornia, Davis CA, M.S. Cybernetic Systems, San Jose State University, San Jose CA, M.S. Agricultural Economics, University of California, Davis CA, B.S. Mathematics, College of William and Mary, Williamsburg VA

Prof. Dr. John W. CampbellEastern New Mexico University, USAPh.D., M.A. Ohio State University; B.A. Beloit College, Beloit, Wisconsin (Philoso-phy and Psychology)

Prof. Dr. Tina CarrollCalifornia Polytechnic State University, Pomona, USAPh.D. (Communication), University of Miami; M.A. (Public and Corporate Com-munication), University of South Alabama; B.A. (Journalism), University of Southern Mississippi, Hattiesburg, USA

Prof. Birte ChuychunuUniversity of Osnabrueck, Germany Ph.D. cand. (cultural studies), University of Osnabrueck, Germany; M. A. (graduate in English and American Literature, Political Science, Media), City College of New York, USA

Prof. Gonzalo Abad CortesAdjunct Professor, Ramkhamhaeng UniversityFive years Degree in Audio-Visuam Media, Complutense of Madrid; Seminar “ La Publicidad no Convencional en Television”, Madrid European University, Spain

Prof. Alan CosterisanAdjunct Professor, Ramkhamhaeng University, Thailand MBA (International Management) Thunderbird; MA (Southeast Asian Studies) Ohio University; BA (Marketing) Seattle Pacific University, USA

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Prof. Dr. Chris Rodney CrumleyAdjunct Professor, Trinity University, USAD.B.A. (Management), Nova Southeastern University; M.S.A. (Financial Manage-ment), George Washington University; B.Sc. (Accounting), George Mason Univer-sity

Prof. Dr. Bob CurryCalifornia State University, Sacramento, USAPh.D. (Economics) University of Oregon; M.A. (Economics), B.A. (Economics) Sac-ramento State College, USA

Prof. Dr. Kevin DeLucaUniversity of Georgia, Athens, USAPh.D. University of Iowa (Communication); M.A. University of Massachusetts (Com-munication); B.A. University of Massachusetts (Communication)

Prof. Dr. Aaron DelwicheTrinity University, San Antonio, Texas, USAPh.D. in Communications, M.A. in Communications, University of Washington, Seattle, WA; B.A. in Political Science, University of California at Berkeley, California, USA

Prof. Dr. Paul DionSusquehanna University, PA, USAPh.D. (Marketing), University of Toronto; M.B.A. (Marketing), McMaster Univer-sity, Hamilton, Ontario; B.A. (Experimental Psychology, Biological and Medical Sci-ences), Canada

Prof. Robert DohertyLiverpool John Moores University, UKMBA Liverpool Business School; BSc (Hons) (Environment Science) New Castle Upon Tyne University

Prof. Dr. Massoud FarakbakhshSchool of Business,Salem State College, USAD.B.A. (Management and International Business), M.B.A. (Marketing and Interna-tional Business), B.A. (English Language and Literature)

Prof. Gabriele Fassbender-SchroerAdjunct Professor, Ramkhamhaeng UniversityM.A. (visual communications), University of Aachen, Germany

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Assoc. Prof. Dr. Guillermo GibensWilliam Penn University, USAPh.D. (Communication Studies), Bowling Green State University, Ohio; M.A. (Com-munication Studies), University of Kansas, Lawrence; B.A. (Social Communication), Catholic University Andres Bello, Caracas, Venezuela

Prof. Oliver GibertAdjunct Professor, Ramkhamhaeng University, ThailandM.B.A. (International Business) Asian Institute of Technology, Bangkok, Thailand; M.Sc. (Management) E.M. Lyon, France; Diploma in Economics, Cachan, France

Prof. Dr. Frank J. GoldAdjunct Professor, Ramkhamhaeng University, ThailandPh.D. Ed.D University of Nebraska, (Educational Psychology and Management); B.A. Tarkio (Missouri) College, (Biology and Chemistry)

Prof. Dr. Richard GuarinoCalifornia State University, Sacramento, USAJ.D., University of California at Davis, Los Angeles; M.B.A., Golden Gate University, Los Angeles; B.A. (Political Science), University of California at Los Angeles

Prof. Dr. David HemphillSan Francisco State University, USAEd. D. Educational Organization and Leadership, University of San Francisco; M.A. Bilingual Vocational Education, University of San Francisco; Graduate Study in Po-litical Science, University of Michigan; A.B. Political Science, Asian Language, Uni-versity of CaliforniaProf. Dr. Dr. Wilford L. HjortAdjunct Professor, Ramkhamhaeng University, ThailandPh.D., M.P.H., M.D., M.S., B.S. Colorado State University (CSU) and University of California at Los Angeles (UCLA)

Prof. Gary HogleAdjunct Professor, Ramkhamhaeng University, ThailandPh.D. cand. (Ethno-Herbal Psychology), University of Cauca, Popayan, Colombia;M.Ed. (Guidance and Counseling Psychology), B.A. (English), Florida Atlantic Uni-versity, Boca Raton, Florida; T.E.S.O.L. certificate, Trinity College, London

Prof. Dr. Dr. Juergen HuberUniversity of Innsbruck, Innsbruck, AustriaPh.D. (Doctor of Political Sciences, Distinction), Ph.D. (Doctor of Economic Sci-ences in Finance, Distinction), Magister rer.soc.oec. (Distinction), (Master of Business and Economics), University of Innsbruck

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Prof. Dr. Daniela IngruberUNESCO Chair for Peace Studies, University of Innsbruck, AustriaPh.D (Political Philosophy) – University of Vienna, Austria; M.A. (Peace) - Universi-dad Jaume I, Valencia, Spain; M.A. (Political Science and Drama) University Vienna, Austria

Prof. Dr. Stella IrelandRamkhamhaeng Unversity, ThailandPhD (Interdisciplinary Studies/Multicultural Theatre), The Union Institute and Uni-versity, Cincinnati, Ohio; M.Ed., Lesley University, Cambridge, MA; B.A., University of Western Ontario, London, Canada

Prof. Dr. Herbert L. JohnsonNova Southeastern University, Florida, USAPh.D. University of Arkansas (Management); M.B.A. University of Houston (Eco-nomic Development); B.A. University of Houston (Production Management)

Prof. Dr. Jong S. JonCalifornia State University, Hayward, USAPh.D. University of Southern California (Public Administration)

Prof. Zoe JowersLiverpool John Moores University, UKM.A. (Marketing), Liverpool John Moores University; B.A. (Hons.) Consumer Serv-ices Management, Leeds Metropolitan University, UK

Prof. Dr. Hassan KhazemNova Southeastern University, Forida, USAD.B.A. (Finance), Nova Southeastern University, Florida; M.B.A., Embry Riddle Aeronautical University, Daytona Beach, Florida; M.S.E.E., Tuskegee University, Ala-bama; B.S.E.E., Tuskegee University, Alabama, USA

Prof. Dr. Shin Dong KimHallym University, South KoreaPh.D. (Mass Communication) Indiana University; M.A. (Mass Communication), B.A. (Journalism and Broadcasting) Korea University

Prof. Dr. William LeavingsAdjunct Professor, Ramkhamhaeng University, ThailandJ.D. (US. Legal System), University of Denver; B.A. (Business Administration), Uni-versity of Minnesota, USA

Prof. Wolfgang LechthalerUniversity of Innsbruck, Innsbruck, AustriaMaster of Economics, B.A. (Economics) University of Innsbruck

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Prof. Dr. Consuella LewisUniversity of Pittsburgh, Pennsylvania, USAPh.D. (Education) Claremont Graduate University; M.Sc. in Education, Counselling and Development, Indiana University, Bloomington; BA. Political Science, Indiana University, Bloomington, USA

Prof. Dr. Kenneth LipnerFlorida International University, Miami, FloridaPh.D. Rutgers University, M.B.A. University of Memphis, B.S. Florida State Univer-sity, USA

Prof. Dr. Marie Rose LoganSoka University of America, USAPh.D., Yale University; M.A., M.Phil., Yale University; Agregation de Philosophie & Lettres, University of BrusselsProf. Neal Samuel MannasAdjunct Professor, Ramkhamhaeng UniversityC.G.A. (Certified General Accountant), Certified General Accountants of Canada; M.B.A. Laurentian University / Université de Laurentienne, Canada; B.B.A. Simon Fraser University, Canada; M.C.S.E. Microsoft Certified Systems Engineer

Prof. Dr. Frederick MarshallCalifornia State University, Sacramento, USAPh.D. (Linguistics), University of Pittsburgh;; MA (Linguistics), University of New York, Buffalo; BA (cum laude) (English Literature), Wesleyan University, Middletown, CT

Prof. Dr. Merle P. MartinCalifornia State University, Sacramento, USAPh.D. (Business: MIS), Texas A&M University; M.S. (Statistics: Data Processing and Operations Research), Stanford University; B.S. (Business), University of California at Berkeley, USA

Prof. Dr. Warren L. MasonMiami University, Ohio, USAPh.D., M.A., B.A., University of Minnesota, Minneapolis; London School of Eco-nomics and Political Science (London) Research Scholar

Prof. Dr. Joseph E. MasseyCalifornia State University, Fullerton, USAPh.D. (Communication), M.A. (Communication), University of Arizona; B.A. (Communication and Philosophy), University of Oklahoma

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IIS

Prof. Dr. Margaret Davitt MaughanState University of New York, Plattsburgh, New York, USAEd.D. (Leadership) University of San Francisco; M.A.T. History University of Santa Clara; B.A. History University of Santa Clara, USDA

Prof. Michael C. McAlexanderCalifornia State University, Fullerton, USAM.F.A. University of Southern California, Los Angeles (Film Production, Screenwrit-ing); B.A. University of California, Irvine (Drama)

Prof. Dr. Robert McClellandLiverpool John Moores University, Liverpool, UKD.M.S., M.Sc., B.Sc., Fellow Royal Statistical Society, UK

Prof. Dr. Craig McLanahanSalem State College, Massachusetts, USAPh.D. (Engineering and Operations Research), University of Massachusetts, AmherstM.B.A. (Transportation Operantions Management), Harvard Business School; B.S. (Aeronautical Engineering), Princeton University

Prof. Dr. Margaret J. McNally-HurleyCalifornia State University, Sacramento, USAPh.D. (ADB) Comparative Politics, M.A. (International Studies), University of Den-ver, Colorado; M.A. (Asian Studies), University of Hawaii; East-West Center Fellow, Honolulu, Hawaii; B.A. (English), Regis University, Denver, Colorado

Prof. Dr. Ken McPhailUniversity of Glasgow, Scotland, UKPh.D. University of Dundee (Accounting, Business Ethics); Accounting and Compu-ter Science at Heriot-Watt University in Edinburgh, Scotland

Prof. Dr. Andreas MildVienna University of Economics and Business Admin., AustriaPh.D. (Honors), Magister rer.soc.oec. (Honors), Vienna University of Economics and Business Administration (Production Management, Computer Science in Econom-ics); Technical college degree in Mechanics

Prof. Katherine MoranGeorgia State University, Atlanta, Georgia, USAPh.D. cand. (Applied Linguistics and English as a Second Language), M.A. (Applied Linguistics and English as a Second Language), Georgia State University, Atlanta, Georgia, B.A. (Philosophy), University of South Carolina, Columbia, South Caro-lina

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IIS

Prof. William MoranAdjunct Professor, Ramkhamhaeng UniversityMA Philosophy, Fordham University; New York State Teacher certification (lifetime), grades N-6; BA Philosophy, St. John Fisher College, USA

Prof. Dr. Dirk MorschettUniversity of Fribourg, Switzerland PhD (Doktor) in Business Administration, Saarland University; Undergraduate and Graduate Studies of Business Administration, Saarland University, Germany

Assoc. Prof. Dr. Bahaudin MujtabaNova Southeastern University, Florida, USAPh.D. (Management), M.B.A., B.B.A.

Prof. Richard MullaneyBurapha University, ThailandM.Ed., M.A. Teacher College, Columbia UniversityM.Sc., B.Sc. South Dakota State University

Prof. Patty Nasari University of Paris (Sorbonne)MBA (Economics), University of California, Davis (in progress); BSEE, California State University, Fullerton

Assoc. Prof. Dr. Maria L. NathanLynchburg College, Virginia, USAPh.D. (Management and Organization), The University of Southern California, Los Angeles; M.A. (Applied Psychology), University of Missouri, St. Louis; M.A. (Devel-opmental Psychology), University of Akron, Ohio; B.A. (General Psychology), Uni-versity of Akron, Ohio

Prof. Dr. Sonny NwankwoUniversity of East London, Dagenham, UKPh.D. (Consumerism & Consumer Protection), City University, London; M.B.A. (Marketing), University of Nigeria; Pg.C.E. (Further & Higher Education), Sheffield Hallam University; B.Sc. (Honors; Management Studies), University of Jos, Nigeria

Prof. Dr. Andreas OberprantacherUniversity of Innsbruck, Innsbruck, AustriaPh.D. University of Innsbruck, Innsbruck, Austria

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IIS

Prof. Dr. Martin F. ParnellLiverpool John Moores University, Liverpool, UKPh.D. (German Political Economy), M.A. (German Linguistics), B.Ed. (German and Education), U.K.

Prof. Dr. Pedro F. PelletNova Southeastern University, Florida, USAPh.D. University of Miami (International Affairs Economics Development); M.PHIL. London School of Economics and Political Sciences, UK (Economics); B.Ss. Univer-sity of Sacred Heart, Puerto Rico (Biology)

Assoc. Prof. Dr. Linda M. PerkinsClaremont Graduate University, California, USAPh.D. (History and Education), University of Illinois; M.S. (Music Education), Uni-versity of Illinois; B.S. (Music Education), Kentucky State University

Prof. Dr. Mo PiraniLiverpool John Moores University, Liverpool, UKPh.D., M.Ed., Manchester University, UK; M.Sc., Bristol University Research De-gree, UK; B.Sc. (Hon.), Bath University, UK; Fellow of Operations Research Society, UK; Fellow of Royal Statistical Society, UK

Prof. Dr. Raymond PomerleauSan Francisco State University, USAPh.D., M.A., B.A. University of Oregon (Political Science)

Prof. Dr. Peter W. PrestonUniversity of Birmingham, UKPh.D. (Development Theory), B.A. (Hons) (Philosophy and Sociology), University of Leeds, UK

Prof. Dr. Jonathan PriceCalifornia State University , SacramentoPhD. English and American Literature, Stanford University; M.A. English and Ameri-can Literature, Stanford University; B.A. English, Yale University

Prof. Dr. Helga PuelzlUniversity of Salzburg, AustriaPh.D. (Political Science), University of Vienna, Austria; M.A. (Political Science), Uni-versity of Vienna, Austria, and University of Messina, Italy

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IIS

Assoc. Prof. Dr. Piboon PurivethRamkhamhaeng University, ThailandPh.D. (Ecology), University of Wisconsin, Milwaukee; M.A. (Biology), California State University, Long Beach; B.S. (Agronomy) Kasetsart University, Bangkok

Prof. Dr. Greg R. RabidouxCarrol College, Wisconsin, USAPh.D. The University of Wisconsin, Milwaukee; M.A. The American University, USA

Prof. Dr. Xin RenCalifornia State University, Sacramento, USAPh.D. Criminal and Criminal Law, University of Pennsylvania; M.A. Criminology, University of Ottawa, Canada; B.A. Philosophy, Renmin University, China; B.A. So-ciology, Nankai University, China

Prof. Edward L. Robinson, Jr.Claremont Graduate University, USAPh.D. cand. (Cultural Studies), Claremont Graduate University, California; M.A. (American Studies), University of Utah, Salt Lake City; B.A. (Double Degree in His-tory and Sociology), Georgia State University, Atlanta

Prof. Melanie RuefliGeorgia Perimeter College, Lawrenceville, GAM.A. (linguistics), B.A. (French), Georgia State University, GA, USA

Prof. Dr. Bernhart RusoVienna Technical University, Vienna, AustriaPh.D. (Nature Sciences), Vienna University and Vienna Technical University, Vienna, Austria, Extension Degrees in Earth Sciences and Commodity Sciences (Vienna Uni-versity), M.A. (Ecology) Vienna University, Austria

Prof. Kristine M. SalmonCalifornia State University, Hayward, USAM.A., B.A. California State University, Hayward (Public Administration), USA

Prof. Dr. Eugene SaulsCalifornia State University, Hayward, USAPh.D. (Accounting), Michigan State University; M.Sc. (Accounting), B.Sc. (Account-ing), University of South Carolina, USA

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IIS

Prof. Nancy ScottAdjunct Professor, Ramkhamhaeng UniversityC.P.A.; M.B.A. (Accounting), California State University, Chico, USA; B.B.A. (Ac-counting), Stephen F. Austin State University, USA

Prof. Dr. Belay SeyoumNova Southeastern University, Fort Lauderdale, Florida, USAD.C.L. (International Business), LL.M. (International Trade), McGill University;LL.M. University of Daresalam, Tanzania

Prof Dr. Donald SingletonSalisbury State University, Maryland, USAPhD (Mass Communication) University of Oklahoma, Norman; MA (Television Pro-duction), University of California at Los Angeles; A.B. (Accounting), University of North Carolina

Prof. Birgit StachelbergerDRAFTFCBiM.A. (Communications Design), New Design University, Austria; B.A. (Business Consultancy Educational Modules), University of Applied Sciences, Austria

Prof. Dr. Herbert StockerUniversity of Innsbruck, Innsbruck, AustriaPh.D. (Doctor of Economics), Master of Economics, University of Innsbruck

Prof. Dr. Ioan VoicuAdjunct Professor, Ramkhamhaeng University, ThailandPh.D. Institute of International Studies, Geneva (Political Science); B.A. Institute of International Relations, Moscow

Prof. Dr. Jamie H.A. WallinUniversity of British Columbia, Canada (Professor Emeritus)Ph.D. University of California, Berkeley; M.Ed., B.Ed. University of Alberta, Ed-monton, Alberta

Prof. Ulrich WernerAdjunct Professor, Ramkhamhaeng University, ThailandDiplom-Informatiker (Degree (hons.) in Computer Science), Diplom-Betriebswirt (Degree (hons.) in Business Administration), University of Applied Sciences for Economy & Management (FOM), Essen, Germany; Postgraduate ‘Expert of New Learning Technologies’, University of Applied Sciences Furtwangen, Germany

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IIS

Prof. Dr. Jürgen WöcklVienna University of Economics and Business Administration, Vienna, AustriaPh.D. (Applied Mathematics), Vienna University of Economics and Business Admin-istrationDiplom-Ingenieur (graduate in civil engineering), Vienna Technical University

Prof. Pierre Wyss-ChodatAdjunct Professor, Ramkhamhaeng University, ThailandM.A. (Political Science), B.A., University of Geneva, Switzerland

Prof. Michaela ZimmermannSenior Lecturer, Faculty of Humanities, Ramkhamhaeng UniversityM.A. (German and English), University of Trier, Trier, Germany

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IIS

Prof. Dr. Xin RenCalifornia State University, Sacramento, USAPh.D. Criminal and Criminal Law, University of Pennsylvania; M.A. Criminology, University of Ot-tawa, Canada; B.A. Philosophy, Renmin University, China; B.A. Sociology, Nankai University, China

Prof. Dr. Chai ZhaoyaShan Dong University, ChinaPh.D. (Management Science and Engineering) Beijing Science and Technology University, China, M. E. (Management Science), Beijing Science and Technology University, ChinaB.S. (Operation Research), Shan Dong University, China

Prof. Chang ZhiyouYunnan University, ChinaDoctor candidate in Economics, Yunnan University, ChinaMA in Economics, Yunnan University, ChinaB.A. (Politics Education), Yunnan Normal University, China

Assist. Prof. Pornpan JuntaronanontRamkhamhaeng University, ThailandM.A.(Chinese Studies) National University of Singapore, Singapore; M.A.(Archaeology), Silpakorn Graduate School B.A. (Archeology), Silpakorn University, Thailand

Prof. Kaijun GuoLiverpool John Moores University, UKM.A. (Political Science, including a study combination of Law, Linguistic of Romance Languages and Italian), University Vienna, AustriaB.A. Natural Science, Perg, Austria

Prof. Dr. HanNankai UniversityTianjin, China

Assoc. Prof. Dr. Huixin HuangPeking University, ChinaPh.D. (Economics), Peking University, Guanghua School of Management, Beijing, ChinaM.E. (Accounting, Financial Management), Peking University, Department of Business Management, Beijing, ChinaB.E. (Economics), Peking University, Department of Economics, Beijing, China

Professors Chinese

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IIS

Prof. Li Wen Gui Ramkhamhaeng University, ThailandM.A.(National Political Science), The Communistic University, ChinaB.A. (Physics), Jinnan University, China

Assoc. Prof. Dr. Gu Jing HongYunnan University of Finance and EconomicsKunming, Yunnan Province, China

Assoc. Prof. Dr. Tu NiansongKunming University of Science and TechnologyKunming, Yunnan Province, China

Assoc. Prof. Dr. Piboon PurivethRamkhamhaeng University, ThailandPh.D., University of Wisconsin, Milwaukee (Ecology)M.A., California State University, Long Beach (Biology)B.S. Kasetsart University, Bangkok (Agronomy)

Dr. Rangsan SaengsookRamkhamhaeng University, ThailandPh.D. (Hon.), MAI, RussiaM.P.A. (Public Policy & Project Management), NIDA, ThailandLL.B. (Law), Thammasat University, Thailand

Prof. Dr. Zhichang ZhuSichuan University, ChinaPh.D. (Strategic Management), Hull University, United Kingdom

Student Services

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Student Services

IIS Web Site

Unfortunately, once such a student handbook is printed and handed out, it is very difficult to inform the reader about changes within the content.

Therefore, IIS runs its own Web site where we can keep information up to date and inform you real-time about what is going on at IIS.

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Student Services

Ramkhamhaeng University Library has been providing information resources and services to support learning, teaching and research not only to the students, lecturers, and staff at the university but also to the general public, since it was established in 1971. The library is located in the University‘s main campus at Huamark and houses books, printed journals and online service facilities across three con-nected five-storey buildings. The library is fully computerized using the integrated library system software INNOPAC by means of the Online Public Access Catalogue. A computer network links Ram-khamhaeng University databases with other library systems within Thailand and overseas.

The Central Library is jointly utilized among the faculties of the university in accordance with the university policy. It contains text-books, reference books, research reports, periodicals, Internet and database system (OPAC, Web OPAC) both in Thai and in English, in order to support the various user needs.

The library materials are categorized as follows:

Book Thai about 422,066 booksForeign about 104,822 books

Journal Thai about 432 titlesForeign about 583 titles

Newspaper Thai about 29 titlesForeign about 7 titles

Thesis, Study Project, and Research 432 titlesGovernment Printing Material

Thai about 15,692 titlesForeign about 1,574 titles

Among the aforementioned materials, books are categorized in the field of Social Sciences as follows:

Book Thai 77,814 booksForeign 27,501 books

Central Library

The opening hours are :

Monday - Friday 7.30am to 9.00pm Saturday - Sunday 9.00am to 6.00pm Closed only on National Holidays

http://www.lib.ru.ac.th/english/

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Student Services

A visionary information service created for the Internet Springer-Link is divided according to fields into the so-called Online Libraries of life sciences, chemical sciences, geo-sciences, computer science, mathematics, medicine, physics & astronomy, engineering, environ-mental sciences, law, and economics.

NetLibrary e-Books are digital full-text versions of books such as reference works, scholarly monographs, literature and fiction. At NetLibrary, You’ll find 5,962 e-Books and 3,400 publicly-accessible titles.

Provides access to full-text of 3,850 selected titles of theses and dis-sertations published in 1997-2004. The full-text is available in PDF format, printing or downloading is allowed. All of these titles are selected from Digital Dissertations database where you can search and get only citations and abstracts.

e-Book Libraries

NetLibrary

Dissertations Full Text

SpringerLink

You can access all Online Libraries and Online Databases from any computer within the Ramkhamhaeng University network, certainly with your private lap-top with Wireless LAN access as well.

For your convenience, you also can receive your own IP address via the request form on the Web, which enables you to make use of the access permission from any-where outside the university network.

(http://www.lib.ru.ac.th/english/proxy_reg_e.html)

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Student Services

Scientific and academic journals with their electronic versions at your fingertips: http://www.lib.ru.ac.th/english/db-online.html

ScienceDirect

ScienceDirect (the world’s largest electronic collection of science, technology and medicine full text and bibliographic information) provides the essential information resource for millions of scientists around the world. Comprehensive and peer-reviewed titles of 1800 journals from Elsevier Science including top titles such as The Lan-cet, Cell and Tetrahedron, Over three million articles and over 59 million abstracts from all fields of science.

Articles are available online before appearing in print. Online access to multimedia features not available in print journals, such as: video files, audio files, Excel spreadsheets and Word files, Articles in Press: rapid access to recently accepted articles.

ScienceDirect is a part of Elsevier (www.elsevier.com). Headquar-tered in Amsterdam, The Netherlands, the company is the world’s largest scientific, technical and medical information provider and publishes over 1,500 journals as well as books and secondary data-bases.

H.W. Wilson Full-Text Database

H.W. Wilson Full-Text Database covers the interdisciplinary of full-text databases in Applied Science &Technology, Art, Business, Edu-cation, General Science, Humanities, Library&Information Science, Social Sciences,Law,General Interest and Biological & Agricultural Science. The database contain over 1,400 full-text titles plus abstracts and indexing of over 7,000 publications.

ProQuest

ProQuest is an online database of master’s theses and doctoral disser-tations, with detailed abstracts, from many institutions worldwide, Items from 1997 permit download of first 24 pages.

Online Databases

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Student Services

IEEE Xplore

IEEE Xplore, formerly known as IEEE/IEEE Electronic Library Online (IEL Online), contains more than 2 million full-page PDF images from the Institute of Electrical and Electronics Engineer (IEEE “eye-triple-E”) and the Institution of Electrical Engineers(IEE).

IEEE Xplore(TM) helps global advance in creating, developing, intergration, sharing, and applying knowledge about electrical en-gineering and information technologies and sciences from approxi-mately 666,000 full-text conference papers, articles from transac-tions, proceeding, journals, and magazines from over 12,000 IEEE/IEE publications available since 1988 as well as all current IEEE technical standards.

Web of Science

Web of Science contains three individual databases, which may be searched separately or simultaneously: Science Citation Index Ex-panded, Social Sciences Citation Index, and Arts&Humanities Citation Index from 2001 onwards. Web of Science also provides a unique search method, which enables users to navigate forward, backward, and through the literature, searching all disciplines and time spans to uncover all the information relevant to their research. Users can also navigate to electronic full-text journal articles that RU library subscribed to, as well as free access articles.

LexisNexis

LexisNexis provides access to full-text Articles from thousands of newspapers and magazines worldwide. Full-text SEC filings are available. Many local and most national and international newspa-pers are included. Extensive coverage of the accounting, tax, and legal literature.

ACM Digital Library

ACM Digital Library by ThaiLIS is an online database of the articles in journals, magazines, transactions, proceedings, newsletters, pub-lications by affiliated organizations, Special Interest Groups(SIGs) on the areas of computer and information technology. Every article published by ACM (Association for Computer Machinery) is full text. ACM delivers resources that advance computing as a science and a profession. ACM provides the computing field’s premier Dig-ital Library and serves its members and the computing profession with leading-edge publications, conferences, and career resources.

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Student Services

Cambridge Journal Online

Cambridge University Press is the oldest printing and publishing house in the world, and is dedicated to the advancement and dis-semination of knowledge. Internationally recognised for the quality and excellence of their products, Cambridge publishes over 2000 titles and 180 journals across 25 disciplines every year.

Cambridge Journals Online is the online content delivery service for Cambridge University Press’s collection of nearly 200 leading jour-nals across the sciences, social sciences and humanities.

Blackwell Synergy

Blackwell Publishing is the worlds leading society publisher, partner-ing with 665 academic and professional societies. Blackwell pub-lishes over 805 journals and 650 text and reference books annually, across a wide range of academic, medical, and professional subjects.

The journals cover a wide variety of disciplines including the health sciences, agricultural and animal sciences, business, economics, hu-manities, law, life sciences, medicine, physical sciences, psychology and the social sciences.

The company remains independent with 990 staff members in of-fices in the US, UK, Australia, China, Denmark, Germany, Singa-pore and Japan.

DCMS

DCMS is the central digital collection of publications from the fol-lowing institutions in Thailand: Buprapha University, Ministry of Education Commission on Higher Educations, Chiang Mai Univer-sity, Chulalongkorn University, Khon Khaen University, King Mon-gkut’s Institute of Technology (Ladkrabang, North Bangkok, and Thonburi), Kasetsart University, Mae Fah Luang University, Maejo University, Mahasarakham University, Mahidol University, NIDA National Institute of Development Administration, Naresuan Uni-versity, Prince of Songkhla University, Ramkhamhaeng University, Sukhothai Thammatirat Open University, Silpakorn University, Suranaree University of Technology, Srinakharinwirot University, Thaksin University, Thammasat University, Ubon Ratchathani Uni-versity, and Walailak University.

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Student Services

Book Shop

Although all basic textbooks for your courses are delivered by IIS (cost are included in the tuition fee), it is always good to have an international book shop nearby. The largest book shop on the main campus is easy to reach since it is in the same building as IIS is.

The RU Book Shop offers a large variety of lastest books for under-graduate and graduate students from the U.S. and European text-book publishers. Many of the textbooks you will use during your studies come from internationally known publishers, such as Pren-tice-Hall, Thomson, McGraw-Hill, and others since IIS purchases its textbooks from here as well.

Besides textbooks and tutorials in English language, you will find here office material, almost all Thai newspapers and magazines, the equipment to complete your student uniform, and memorabilia.

Wireless LAN & Internet Access

In all IIS classrooms, you can access the Internet (and, certainly, the university network including online libraries and databases) with your laptop computer by Wireless LAN.

Studying business or mass communications today is not any more possible without using a personal computer and doing research on the Internet.

Please be aware that our lecturers assume you are fit in using the operating system and all standard software, such as word processing, spreadsheets, presentation software, and image editing. Such basic courses are not part of the academic curriculum at Ramkhamhaeng University. Please make sure that you don’t get in struggle with your courses, simply, because you are not able to handle a personal com-puter professionally.

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Student Services

Student Information System (SIS)

Our students can use the RU SIS (Ramkhamhaeng University Stu-dent Information System) to check their grades and their grade point average (GPA). The RU SIS is part of the comprehensive RU MIS (Ramkhamhaeng University Management Information System) that covers all aspects of RU’s operational activities.

After you finished your course, your professor will submit his or her grade list to IIS. There, you find it as a print copy, on the shelter in the office in the respective filer. This list is then evaluated by the respective program coordinator in our office. If everything is ok and there are no more questions to the professor, these grades are report-ed to the RU MIS. After updating the RU MIS databases, you can see your final grades in the student information system. So, please be aware of the time gap between the grades you may see in the office and the final grades submitted to RU MIS.

Following, you see the steps how to log in as well as an explana-tion what you see – unfortunately, the user interface of the student information system is in Thai language available only. That doesn’t matter at all, as you will see – it is very easy to get the relevant infor-mation.

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Student Services

RU SIS Screen Content

student ID Numberfirst name, last name

total creditsGPA

semester / year

number, course, credit, result

total credits/sem., GPA/sem.

total credits/GPA

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Student Services

Sports at Ramkhamhaeng

Ramkhamhaeng University Sport Office

Since Thai students are very sportive, it is not surprising that you find extensive sport opportunities at Ramkhamhaeng, as well as on the adjacent National Sports Complex (see next page).

Within Ramkhamhaeng University’s main campus, the Ramkham-haeng University Sport Office will offer you permanent as well as temporary activities. From all ball sports, including the Thai nation-al game Takgraw, to introduction and training for traditional Muay Thai (Thaiboxing), another national sport in Thailand, and to dance and gymnastic – the variety is overwhelming.

Most sport activities are free of charge. If you wish, however, you may rent a whole football field for a day. That’s on offer as well.

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Student Services

Huamark Sports Complex

The Huamark Sports Complex is located adjacent to IIS. The photos on this page are taken from the roof of the IIS building. The Hua-mark Sports Complex is one of the principal sports complexes of the Sports Authority of Thailand. It is the prime location for national and international competitions.

The complex consists of competition and training buildings, a soccer field, tennis courts and swimming pools, as well as dormitories for athletes.

Rajamangala National Stadium

Consists of a soccer field with track and field facilities. Beneath the stadium structure there is an all-purpose area with rooms for athletes and officials. The stadium can accommodate 60,000 spec-tators.

Velodrome

Consists of standard tracks 7 wide by 333.33 m. long. It can ac-commodate 2,000 spectators.

Indoor Stadium

Used for sports such as boxing and sepak takraw. It can accom-modate up to 12,000 spectators.

Shooting Gallery

For both competition and training facilities, and can accommo-date 2,000 spectators. The two target ranges contain an automatic dual target launch tower and has space for 500 spectators.

Indoor Sports Training Centre

Provides teaching and training for 12 kinds of sports, ranging from aerobic dance and badminton to volleyball and weight lift-ing etc.

Rules & Regulations

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Rules & Regulations

Admission Requirements for all Programs

Non-Degree Programs

Pass the IIS English Test. Certify that you have at least the equivalent for an U.S. Junior High-School Diploma (grade 9) or Mathayom 3 from a Thai secondary school. For details, please visit Application Requirements on the Web site.

Bachelor Degree Programs

Certify that you have the equivalent of an U.S. High-School Diploma (grade 12) or Mathayom 6 1. from a Thai secondary school. For details, please visit Application Requirements on the Web.Successfully pass the IIS English Test (there is no further 2. entrance examination). If one of the following conditions applies to you, you don’t need to make the IIS English Test:

You successfully passed at least one course in the English for University pre-degree pro-•gram of the IIS Summer University. You are a European student and graduated at a European school. •You are a citizen or long-term resident of a native English speaking country (e.g., Aus-•tralia, Canada, New Zealand, United States, etc). You graduated from a school, college, or university in a native English speaking country. •You graduated from a school, college, or university in a non-English speaking country •within a program, however, that was conducted in English language (often called Interna-tional Program or English Program). You passed the TOEFL with 500 score or more (paper-based) or 173 score or more (com-•puter-based) within the last two years. You passed another internationally recognized English test (e.g., TOEIC, IELTS, etc.) . •

Submit a complete application according to the Application Process as described below.3.

Master Degree Programs

Having earned a Bachelor Degree or higher in any field from an accredited university.1. Successfully pass the IIS English Test. (For 2. exemptions from passing the IIS English Test, please see the exemptions for Bachelor Degree Programs above.)Submit a complete application according to the application process.3.

Ph.D. and LL.D. Programs

Having earned a Bachelor Degree (with honors) or higher from an accredited university.1. Applicants must pass the interviewing panel before being admitted to the Ph.D. program, which 2. needs to appear in person. This selection will be in accordance with the rules of graduate studies (1995); Ramkhamhaeng University, No. 8.4 of section 1 and No. 9.4. of section 2 (can be requested in copy from IIS).

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Rules & Regulations

Application Process

Fill the application form out completely and, please, don’t forget your signature! You find an applica-tion form either at the end of this International Student Handbook or, for download, at the IIS Web site (http://www.iis.ru.ac.th). The following documents are to be submitted for the completion of your admission:

1. Submit 2 copies of transcripts from all higher education institutions attended by the applicant. 2. Submit 6 colour photos (1-inch size). 3. Submit documents indicating medical fitness. 4. Submit 2 copies of the ID card (Permanent residents and international students may use their passport as ID card). 5. Submit 2 copies of residence registration (for Thai citizens and permanent residents only).

You may apply in person or send your application document by mail. The application forms for all loca-tions are processed at IIS in Ramkhamhaeng, Bangkok. Applying in person, therefore, means that you come to the office of IIS in Bangkok. Whether you apply in person or send your application document by mail, in both cases, the address is as follows:

Director, Institute of International StudiesRamkhamhaeng University, Ramkhamhaeng Road, Huamark, Bangkok 10240

Please note that both the written Entrance Examination (for all students) and the Interview (for gradu-ate students only) take place in that location of studies you apply for, either in Chiang Mai, Hat Yai, Khorat, or Bangkok respectively. It is only the application document, which is processed in Bangkok.The application fee is

for Bachelor Programs 800 THB,for Master Programs 1,000 THB,and for Ph.D. Programs 9,000 THB.

You may pay the application fee by bank transfer to

Thai Military Bank Huamark Branch, A/C 014-2-84787-0

under the name of Institute of International Studies, Ramkhamhaeng University. Alternatively, you may pay the application fee in cash when you register.

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Rules & Regulations

Entrance Examination

Although Ramkhamhaeng University is an open-admission university, the International Program has to maintain an entrance examination in order to ensure a competitive level of quality among its students.

For the different grade levels, there are different entrance examinations as explained below. In general, our entrance examination focuses on skills and knowledge that are absolutely necessary to join our pro-grams with a good chance to succeed and to develop your skills to the fullest.

In case of all English programs, this means mainly a minimum entrance level in reading and writing English language. This is necessary to follow the textbooks and handouts, especially in the early semester. Listening skills you will easily and quickly develop in the classes, and communication skills, you will easily and quickly develop in working with our foreign student who all use only English as a common means of communication.

In case of all Chinese programs, we pay attention to different learning systems and structures within Chinese programs at Thai schools and in the national education systems in China and Taiwan. Appli-cants for the Chinese program don’t do a written exam but an interview in order to ensure that a neces-sary language level enables non-native speakers to communicate and cooperate with native speakers of Mandarin.

On Master and Ph.D. level, the expectations to do scientific work are higher than on undergraduate level. Here, the entrance examination consists of the English Test and an interview.

English Program: Bachelor Degree Program

The entrance examination is the Ramkhamhaeng University English Test. Result of your entrance ex-amination is either that you can begin to study without conditions, or that you have to take (and, cer-tainly, pass) the Intensive English course first. The Intensive English course is scheduled each semester before the normal courses begin, in order to make you fit for following classes and communicating with lecturers and fellow students.

English Program: Master Degree Program

You have to pass the Ramkhamhaeng University English Test. In addition, Master program applicants will pass an interview in order to, first, learn more about your background and intentions and, second, advise you for further preparations and choice of your major as good as possible.

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Rules & Regulations

English Program: Ph.D. and LL.D. Degree Program

Applicants must pass the interviewing panel before being admitted to the Ph.D. program. This selection will be in accordance with the rules of graduate studies (1995); Ramkhamhaeng University, No. 8.4 of section 1 and No. 9.4. of section 2 (can be requested in copy from IIS).

Chinese Program (all degree programs)

Applicants for the Chinese program do not do any written test. They have to pass an interview in order to make sure that their communication skills are sufficient for cooperating with lecturers and fellow students. Native Mandarin speaking Chinese are exempted from this interview.

Exemptions from taking the RU English Test

You are exempted from the RU English Test if one of the following conditions applies to you:European students are exempted due to the quality of their English education at school.•You are a citizen or long-term resident of a native English speaking country (e.g., Australia, Canada, •New Zealand, United States, etc).You graduated from a school, college, or university in a native English speaking country.•You graduated from a school, college, or university in a non-English speaking country within a •program, however, that was conducted in English language (often called International Program or English Program).You passed the TOEFL with 500 score or more (paper-based) or 173 score or more (computer-•based) within the last two years.You passed another internationally recognized English test (e.g., TOEIC, IELTS, etc.) accordingly.•

If none of these conditions applies to you, you have to take the IIS English Examination to complete your application. Nevertheless, when you see another convincing reason, please do not hesitate to send us an e-mail!

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Rules & Regulations

Registration ProcessInternational students can register all year round. Thai students follow the application schedule pub-lished for each semester on the IIS Web site.

The registration for students studying in Bangkok will be at the Institute of International Studies located on 7th floor of the RU Printing Press Building, Ramkhamhaeng University. For students in the Regional Centers, the registration details will be announced separately.

If you graduated at a school or other university outside Thailand, you need to submit a confirmation by your country’s embassy that the level of graduation is equal to the entrance level for the program you want to study (e.g., your high school graduation is according to Matthayom 6 in Thailand, or your undergraduate degree equals a Bachelor degree at a Thai university).

Please note that candidates who are accepted by the institute must proceed all registration procedures by themselves. The day for registration of new students will be announced on the IIS Web site when the candidates are accepted according to the semester concerned.

The applicants must proceed all registration procedures by themselves. On a registration day, all candi-dates must prepare to submit all certified original copies of the following documents:

1. Copies of Identification Card 2 sets

2. Copies of residence registration 2 sets

3. Copies of transcript 2 sets

4. Original of doctor’s note 1 set

5. Copies of degree certificate 2 sets

6. Applicable work experience letter (if applicable) 1 set7. Since the number of credits might change due to the availability of our international profes-

sors, ask for the correct amount to pay at IIS office first! Cashier Cheque (Account Payee Only) payable to “Ramkhamhaeng University” for the respective amount. Alternatively, you can make your payment by transfer to account 156-1-107025-9 at Thai Military Bank, Ramkhamhaeng University branch.

Please note:We recommend not use ATM transfer as we experienced several problems. Your registration will only be successful after the payment reached Ramkhamhaeng University. A delay by ATM transfer might endanger your successful registration!

Remarks:The documents required above will not be necessary if they already have been submitted to the Institute of International Studies.

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Rules & Regulations

Tuition Fees

Bachelor Degree Programs

For any bachelor program, the exact amount to pay depends on the number of courses and credits taken in the respective semester. As a rule, the tuition fee includes all books and is about 30,000 to 35,000 Baht per semester for the English Program, and about 25,000 Baht per semester for the Chinese Program.

The Bachelor Degree Program is a regular four-year (8 semester) program. If you take the additional courses, such as offered in the summer session, however, you will graduate in as little as 3 years already. Then, the tuition fee per semester increases according to the additional credits taken.

Tuition fee per credit (English Program) 1,000 THBTuition fee per credit (Chinese Program) 800 THBAcademic fee per semester 5,000 THBAcademic fee per summer term 3,000 THBRegistration fee for new students 2,000 THBStudent ID card 160 THBExamination fee per semester 2,200 THBCourse materials and handout fee per subject 500 THBApplication Fee 300 THBEnglish Test before first registration 500 THBGraduation fee 2,000 THB

Further fees are:

Transfer of credits from another program winthin Ramkhamhaeng University per credit

1,000 THB

Transfer of credits from another uni-versity or college per credit

1,500 THB

Re-examination fee per re-examination 1,500 THB

Graduate Diploma in Teaching Profession (English Program and Chinese Program)

The tuition fee includes all textbooks and handouts.Total Program Fees 66,600 THB

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Rules & Regulations

Master Degree Programs (English Program)The tuition fee covers textbooks and a student jacket.

Total Program Fees 230,000 THB, M.B.A. 239,000 THB

1st year, 1st semester 70,000 THB, M.B.A. 99,000 THB

1st year, 2nd semester 60,000 THB

2nd year, 1st semester 50,000 THB

2nd year, 2nd semester 50,000 THB

M.B.A. Online ProgramsThe tuition fee covers textbooks and a student jacket.

Students within Thailand

Students outside Thailand

Total Program Fees 259,000 THB 359,000 THB

1st year, 1st semester 71,500 THB 96,500 THB

1st year, 2nd semester 62,500 THB 87,500 THB

2nd year, 1st semester 62,500 THB 87,500 THB

2nd year, 2nd semester 62,500 THB 87,500 THB

Master Degree Programs (Chinese Program)The tuition fee covers textbooks and a student jacket.

Total Program Fees 209,000 THB

1st year, 1st semester 59,000 THB




Ph.D. in Business Administration Program





3rd year, 1st semester 48,250 THB

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Rules & Regulations

Non-Degree Programs

Basically, there are three different sorts of tuition fee to pay. First, there is the fee to become a student at Ramkhamhaeng University; this fee applies only once.

First-Time Registration

Registration Fee for new students 2,000 THB

Student ID Card 160 THB

Application and English Test 800 THB

Second, there is the semester fee you have to pay for each semester you remain a student at Ramkhamhaeng University, independent from the number of courses or credits you registered for in the par-ticular semester.

Tuition Fees per Semester

Academic Fee 5,000 THB

Examination Fee 2,200 THB

Last, there is the fee for each course you take that depends on the number of credits you will receive for successfully passing the course.

Tuition Fees per Course

Tuition Fee per Credit (English Program) 1,000 THB

Tuition Fee per Credit (Chinese Program) 800 THB

Course materials per course 500 THB

This means in case you take a 3-credit course:3 x 1,000 THB + 500 THB = 3,500 THB tuition fee per course.

3rd year, 2nd semester 48,250 THB

Ph.D. in Educational Administration and Political Science, LL.D. in Laws




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Rules & Regulations

Summer University

The Summer University is offered in April and May each year and open for secondary high-school students (Mathayom 4, 5, and 6). Students join our regular English and other courses.

Due to the modular course system, a student can take 2 courses per month (one is on Monday and Wednesday, the other one on Tues-day and Thursday, each for 4 weeks). There is a tuition fee per credit, so the exact amount to pay depends on whether you take one, two, three, or even four courses in your summer holidays.

There are three sorts of tuition fee we need to speak about, but don’t worry, it is not really complicated.

When you come to join the Summer University for the first time, for example as a Mathayom 4 student, you need to register as a student at Ramkhamhaeng University. The fee includes Registration Fee for new students, Student ID Card, and Application and English Test. All together, it makes 2,960 Baht.

When you attend the Summer University in the next year as well, you don’t need to pay that again since you are already a registered student at Ramkhamhaeng University.

Next, there is the Academic Fee for the summer session (3,000 Baht), and the Examination Fee (2,200 Baht), both independent of the number of courses you take.

Last, there is the fee for each course. Our courses are 3-credits cours-es. With 1,000 Baht per credit, you pay 3,000 Baht per course. For handouts and textbooks, you pay 500 Baht per course, makes 3,500 Baht for each course you take.

With that, we can make the example for a new student:Registration (one time only) 2,960 BahtAcademic and Examination Fee 5,200 BahtFee per course 3,500 Baht

So, your Summer University costs areif you take 1 course 11,660 Bahtif you take 2 courses 15,160 Bahtif you take 3 courses 18,660 Bahtif you take 4 courses 22,160 Baht

Each following year, your costs will be 2,960 Baht lower since you don’t need to register as a new student again.

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Rules & Regulations

Academic CalendarThe course schedule at the Institute of International Studies follows the Academic Calendar of Ramkhamhaeng University.

If you wish, you can take the Summer Term as a third semester per year and register for the courses offered. This way, you graduate in as little as 3 years in a Bachelor program.

International Students can apply and start all year round. Students from Thailand begin with each new semester.

RU Main Campus in Huamark, BangkokFirst Semester June - October

Second Semester November - March

Summer Term April and May

Study CentersFirst Semester July - October

Second Semester November - March

Study Hours & Modular Course SystemEach course is usually (deviations possible due to the availability of the lecturers) two days a week (Monday and Wednesday or Tuesday and Thursday) from 9am to 4 pm. Each 3-credit course covers 48 credit hours, meaning that one 3-credit course is 8 class days.

Undergraduate students study two 3-credit courses per month, while graduate students study one course on Saturday and Sunday.

This modular system avoids a bulk of mid-term and end-term final examinations and enables our professors much better to connect the content of previous courses to their own topic.

And, by the way, you have much less time to forget important things until the final examination comes.

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Rules & Regulations

Scholarships and Awards of Academic Excellence

Ramkhamhaeng University Scholarship

The Institute of International Studies supports high-performing stu-dents. Each student who received a GPA of 3.8 or higher at the end of a year of studies (end of second or fourth semester), receives a scholarship of 10,000 THB (for undergraduate students) or 15,000 THB (for graduate students). Precondition is that the full number of courses was taken and none of them was graded with an ‘F’. The scholarship is deducted from the tuition fee.

Award of Academic Excellence

For many students, the scholarship received for their high perform-ance is of temporary benefit. When the money is spent, the scholar-ship is gone. To certify the high performance level that an individual students maintained over a full year everlasting, besides the scholar-ship each student receives an Award of Academic Excellence, which is considered very important in job applications. This award shows that this student is a top 5 percent student. The award is granted in a public ceremony at IIS.

How to get Scholarship and Award of Academic Excellence?

Please check your personal account in the SIS (student information system). If your GPA for the full year is 3.8 or higher, and you took the full number of courses, then please go to the administration and request a transcript of your grades. This transcript is the offi-cial acknowledgement of the courses taken and the grades received by Ramkhamhaeng University. If your transcript approves GPA and completeness of courses, download a Request Form or receive it at the office, and request your scholarship and Academic Excellence Award.

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Rules & Regulations

Policies at IIS

Support for High-Performance Students

High-performance students are those students who are unchallenged in an average university degree program. The Institute of Interna-tional Studies supports these students.

In the summer term, IIS offers a voluntary third semester per year. For those students who want to study more credits and, so, reduce the time to graduation, this way makes it possible to graduate from a 4-year full time Bachelor degree program after only 3 years.

Furthermore, and in order to make the difference visible, Ramkha-mhaeng University grants students with a GPA of 3.8 or better an Award of Academic Excellence, which comes along with a scholar-ship (for details see previous page).

Class Attendance Policy

For all courses, class attendance of 80% is required.

Re-Examination Policy

Everybody can have a black-out in an examination, leading to worse results than it should be. IIS maintains a second-chance policy. If you want to upgrade your examination result, you can take a re-examination (administrative fee per re-examination is 1,500 THB).

Valid for your GPA is always the last examination result, even when the result of the re-examination is worse then that in the original ones. The best grade possible in a re-examination is grade ‘B’.

You can take a re-examination once per term. Any re-examination is subject to consent of the director of IIS and the responsible lecturer. Please use a Request Form for your request.

This Re-Examination Policy does not apply to fraud and plagiarism (see below).

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Rules & Regulations

Fraud Policy

Cheating in examinations – some say, it is inevitable part of school experiences. However, we are not at school any more, and at a uni-versity, cheating is not fun.

Caught for cheating means you fail the course.

Depending upon permission by the director of IIS, you may take a re-examination. In case of re-examination because of cheating, the best grade possible is grade ‘D’. This way, you still have a chance to pass the course, but the quality of your GPA is obviously at risk.

If you are caught for cheating twice, no more re-examination is pos-sible. According to Ramkhamhaeng University regulations, you will be dismissed from the program.

Plagiarism Policy

Plagiarism is almost the worst one can do in academic as well as in some professional fields. If you are caught for plagiarism as a journal-ist, for instance, your reputation is gone and you will hardly find a serious job in mass communications.

According to Encyclopaedia Britannica, plagiarism is

the act of taking the writings of another person and passing them off as one’s own. The fraudulence is closely related to forgery and piracy—practices generally in violation of copyright laws.

Nowadays, studying any topic on university level is hardly possible without doing research on the Internet. If these or any other sources are not properly referenced but shown as your own intellectual work, it is fraud and you will fail the respective course.

This does not depend upon in which subject or assignment plagia-rism occurs. That means, this fraud is not limited to written exami-nations.

The regulations of Ramkhamhaeng University for cheating and dis-mission apply (see Fraud Policy above).

English Program

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English Program

Bachelor of Arts in EnglishB.A. (English)

English language serves as a key in global transition towards the new millennium, which is changing in our knowledge-based society. Based on this situation, we are able to obtain more knowledge through current documents or information from various sources. Majority of attainable and available informa-tion is written in the English language hence, it is the major communication language. English is es-sential for understanding the conceptualization of international information and documents. The goal of the program is to prepare quality students who will graduate with a fluent knowledge in English language. Students in this program will be exposed to the use of new education innovations so that they will be able to respond to job markets not only in the government or private sectors, but in international organizations as well.

This program is offered full-time as well as part-time (two evenings 5pm - 8 pm plus Saturday and Sunday)

Program Structure

Course Credits

1. General Education Courses 2. Major Education Courses 3. Minor Requirement Courses 3. Free Elective Courses

45 57 30 12

Total 144

Curriculum

1. General Education Requirements – 45 Credits

1.1 Mathematics and Science courses 3 Credits Choose one subject!

ST 103 Introduction to Statistics 3 Credits

MA 103 Basic Mathematics 3 Credits

IT 105 Introduction to Computer Systems 3 Credits

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English Program

1.2 Humanities Courses 12 Credits

IS 103 Using the Library 3 Credits

AR 103 Art Appreciation 3 Credits

MU 103 Music Appreciation 3 Credits

HI 101 Western Civilization 3 Credits

HI 102 Eastern Civilization 3 Credits

HI 121 Foundation of Thai Culture 3 Credits

PY 100 Principles for Living in a Society 3 Credits

Choose AR 103 or MU 103, and choose HI 101 or HI 102

1.3 Social Science Courses 9 Credits

SO 103 Introduction to Sociology and Anthropology 3 Credits

LW 104 Introduction to Law 3 Credits

PS 103 Introduction to Political Science 3 Credits

PS 110 Thai Politics and Government 3 Credits

EC 103 General Economics 3 Credits

PC 103 General Psychology 3 Credits

Choose LW 104 or PS 103 or PS 101, and choose EC 103 or PC 103

1.4 Foreign Language Courses 12 Credits

Students have to make a choice of only one language and to choose four courses in that language.

English: EN 101, EN 102, (choose 2 courses: EN 201, EN 202, EN 203, EN 204, EN 205)

French: FR 101, FR 102, FR 201, FR 202

German: GN 101, GN 102, GN 201, GN 202

Spanish: SN 101, SN 102, SN 201, SN 202

Russian: RS 101, RS 102, RS 201, RS 202

Japanese: JA 101, JA 102, JA 201, JA 202

Chinese: CN 101, CN 102, CN 201, CN 202

Malay: ML 101, ML 102, ML 201, ML 202

1.5 Thai Language Courses 6 Credits

TH 101 Structure of Thai and Its Usage 3 Credits

TH 102 Introduction to Thai Literature 3 Credits

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English Program

1.6 Science Courses 3 Credits Choose one subject!

AG 103 Introduction to Agriculture 3 Credits

BI 103 Introduction to Biology 3 Credits

CM 103 Introduction to Chemistry 3 Credits

GY 103 Fundamental Geology 3 Credits

MT 103 Fundamental Meteorology 3 Credits

PH 103 Introduction to Physics 3 Credits

SC 103 Basic Science 3 Credits

2. Major Education Courses – 57 Credits

2.1 Major Requirement Courses 27 Credits

EN 203 English Pronunciation 3 Credits

EN 204 Controlled Conversation 3 Credits

EN 205 Sentences and Short Paragraphs 3 Credits

EN 206 Paragraph Writing of Different Forms 3 Credits

EN 230 Introduction to English and American Literature 3 Credits

EN 305 Argumentative Writing 3 Credits

EN 306 Critical Reading 3 Credits

EN 405 Precise, Features, and Letter Writing 3 Credits

LI 200 Introduction to Language 3 Credits

2.2 Elective Courses 30 Credits

10 Elective Courses to be announced each 3 Credits

3. Minor Requirement Courses – 30 Credits

You may choose 10 courses from either English Language or Business Administration or Mass Com-munication Technology.

4. Free Elective Courses – 12 Credits

Students may choose from any other courses offered by the Institute, excluding those already required.

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English Program

EN 203 English PronunciationA linguistic approach to the study and practice of English vowel and consonant pronunciation, as well as English stress and intonation, with ref-erence to phonetic transcriptions for the benefit of dictionary consultation.

EN 204 Controlled ConversationA study and practice of the aim, meaning and process of common conversations, with the em-phasis on the aspects of culture, traditions, and involved gestures.

EN 205 Sentences and Short ParagraphsA study and practice of simple, compound, and complex sentences, with the emphasis on short paragraph writing.

EN 206 Paragraph Writing of Different FormsA study of the characteristics of paragraphs, with practice writing short paragraphs and em-phasis on the descriptive and narrative styles of writing to give information, instruction, and il-lustration.

EN 230 Introduction to Eng-lish and American Literature

A study of the nature, value, methodology, and historical development of English and Ameri-can illustration, with emphasis on terms, con-ventions and illustrations of certain works and excerpts.

Course Descriptions of Major Requirements Courses

EN 305 Argumentative WritingA study and practice of writing methods needed for argumentative paragraphs and essays as ex-pressed through cause & effect, comparison & contrast and analysis, with emphasis on unity, balance, and coherence.

EN 306 Critical ReadingA study of techniques for reading, with the em-phasis on the analysis of validity, context, word formation, and idiom usage.

EN 405 Precise, Features, and Letter WritingA study and practice of writing precise, features, and letters.

LI 200 Introduction to LanguageA study of the questions “What is language?”; ani-mal languages, language and the brain, language variations; phonological, morphological, and grammatical systems; transformational grammar, and government and binding syntax; language acquisition, pragmatics, semantics; language, thought, culture and writing.

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English Program

Academic Schedule

Freshman Year

First Semester

HI 101 Western CivilizationIS 103 Using the Library (LB 103)PY 100 Principles of Living in a SocietySO 103 Introduction to Sociology and AnthropologyTH 101 Structure of Thai Language and its UsageBI 103 Introduction to BiologyPS 110 Thai Politics and Government

Foreign Language 1

Second Semester

AR 103 Art AppreciationLW 104 Introduction to LawPC 103 General PsychologyTH 102 Introduction to Thai LiteratureIT 105 Introduction to Computer SystemsHI 121 Foundation of Thai Culture

Foreign Language 2

Sophomore Year

First Semester

Foreign Language 3Major ElectivesMinor ElectivesFree Electives

Second Semester

Foreign Language 4Major ElectivesMinor ElectivesFree Electives

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English Program

Junior Year

First Semester

Major ElectivesMinor ElectivesFree Electives

Second Semester

Major ElectivesMinor ElectivesFree Electives

Senior Year

First Semester

Major ElectivesMinor Electives

Second Semester

Major ElectivesMinor Electives

RU 100 Knowledge and Morality

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English Program

Bachelor of Arts in Mass Communication TechnologyB.A. (Mass Communication Technology)

This program is offered full-time as well as part-time (two evenings 5pm - 8 pm plus Saturday and Sunday).

Program Degree and Majors

The program degree is Bachelor of Arts in Mass Communication Technology. Three majors are offered:

1. Integrated Communication Studies2. Multimedia Journalism3. Radio and Television Broadcasting

Program Philosophy

The goal of the program is to prepare quality students who will graduate with the new knowledge in mass communication technology. The program’s students will be practised in the use of new technolo-gies, so that the graduated students will be able to respond to the job market not only in the official sector, but also in the private sector.

In modern times, mass communication projects have developed alongside the expansion of business and industry. Each project in the course of development, has needed authoritative sources of advice and know-how on mass communication technologies, but the available resources have not kept pace with demand.

Changing global business environment and changing international political economy are the key factors for the increasing recognition of the important role of mass communication subjects. The Thai consti-tution has provided many classification policies for the radio and television industries. As a result, the demand for professionals in each field of mass communication technologies will increase. Our reviewed program (reviewed 2005) can help not only to reduce the excess demand, but also to prepare a pool of graduates ready to facilitate the three most important fields of mass communication resources for people everywhere.

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English Program

Academic System

An academic year is divided into two semesters and a summer semester.

Each subject has lecture time of not less than 15 hours per semester equal to 1 credit.

Each experimental study, training or problems discussion, or field study, etc. has not less than 30 hours per semester equal to 1 credit.

Time Limits

Applicants can finish their program in 4 years. In cases where 4 years are not sufficient to finish, appli-cants must complete the program within the next 4 years.

Registration

The students may register for a maximum of 22 credits in each semester (first semester and second se-mester).

The students may register for a maximum of 12 credits in the summer semester.

In cases where the students may be able to finish their program in a given semester, they may be al-lowed to register for more than 22 credits or 12 credits respectively, when they inform IIS of their in-tended date of completion.

Curriculum Structure The program of study leading to the degree in the Bachelor of Arts program in each major requires 144 credits of course work as follows :

General Education Courses 45 creditsMajor Education Courses 90 credits

Core Courses 15 creditsMajor Requirement Courses 51 creditsMinor Requirement Courses 25 credits

Free Elective Courses 9 credits

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English Program

Curriculum


1.1 Mathematics and Science courses 3 Credits Choose one subject!ST 103 Introduction to Statistics 3 Credits

MA 103 Basic Mathematics 3 Credits

IT 105 Introduction to Computer Systems 3 Credits


IS 103 Using the Library 3 Credits

AR 103 Art Appreciation 3 Credits

MU 103 Music Appreciation 3 Credits

HI 101 Western Civilization 3 Credits

HI 102 Eastern Civilization 3 Credits

HI 121 Foundation of Thai Culture 3 Credits

PY 100 Principles for Living in a Society 3 Credits

Choose AR 103 or MU 103, and choose HI 101 or HI 102


SO 103 Introduction to Sociology and Anthropology 3 Credits

LW 104 Introduction to Law 3 Credits

PS 103 Introduction to Political Science 3 Credits


EC 103 General Economics 3 Credits


Choose LW 104 or PS 103 or PS 101, and choose EC 103 or PC 103


Students have to make a choice of only one language and to choose four courses in that language.

English: EN 101, EN 102, (choose 2 courses: EN 201, EN 202, EN 203, EN 204, EN 205)

French: FR 101, FR 102, FR 201, FR 202

German: GN 101, GN 102, GN 201, GN 202

Spanish: SN 101, SN 102, SN 201, SN 202

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English Program

Russian: RS 101, RS 102, RS 201, RS 202

Japanese: JA 101, JA 102, JA 201, JA 202

Chinese: CN 101, CN 102, CN 201, CN 202

Malay: ML 101, ML 102, ML 201, ML 202

1.5 Thai Language Courses 6 Credits

TH 101 Structure of Thai and Its Usage 3 Credits

TH 102 Introduction to Thai Literature 3 Credits

1.6 Science Courses 3 Credits Choose one subject!

AG 103 Introduction to Agriculture 3 Credits

BI 103 Introduction to Biology 3 Credits

CM 103 Introduction to Chemistry 3 Credits

GY 103 Fundamental Geology 3 Credits

MT 103 Fundamental Meteorology 3 Credits

PH 103 Introduction to Physics 3 Credits

SC 103 Basic Science 3 Credits

2. Major Education Courses – 90 Credits

2.1 Core Courses 15 Credits

TM 100 Theories of Communication 3 Credits

TM 101 Media in Mass Communication 3 Credits

TM 102 Introduction to Mass Communication Technology 3 Credits

TM 103 Good Governance in Communication 3 Credits

TM 104 Research for Mass Communication 3 Credits

2.2 Major Requirement Courses 51 Credits

I. Field of Integrated Communication Studies

(Students must also study IC 400 as non-credit subject.)

IC 101 Humans and Communication 3 Credits

IC 103 Interpersonal Communication 3 Credits

IC 111 Speech Communication 3 Credits

IC 201 Introduction to Language for Communication 3 Credits

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English Program

IC 202 Advanced Skills in Language for Communication 3 Credits

IC 211 Rhetorical Theories and Criticism

IC 221 Persuasive Communication 3 Credits

IC 223 Psychology of Speech and Audiences 3 Credits

IC 241 Organization and Communication 3 Credits

IC 243 Communication for Human Relations 3 Credits

IC 313 Oral Communication for Business 3 Credits

IC 317 Speaking for Public Relations 3 Credits

IC 321 Communication for Thought Delivery 3 Credits

IC 323 Persuasive Speaking 3 Credits

IC 331 Communication for Development 3 Credits

IC 401 Route Cause Analysis in Communication 3 Credits

IC 444 Ethics of Communication 3 Credits

IC 400 Integrated Communication Studies Internship 0 Credits

II. Field of Multimedia Journalism

JR 101 Principles of Journalism Writing 3 Credits

JR 102 Arts for Communication in Journalism 3 Credits

JR 103 Computer-Assisted Publishing 3 Credits

JR 104 Evolution of Multimedia Journalism 3 Credits

JR 105 Principles of Printing 3 Credits

JR 201 Advanced Journalism Writing 3 Credits

JR 202 Principles of Multimedia Journalism Writing 3 Credits

JR 203 Photo of Multimedia Journalism 3 Credits

JR 204 Introduction to Web Design 3 Credits

JR 205 Ethics and Law in Mass Communication 3 Credits

JR 301 Computer-Assisted Reporting 3 Credits

JR 302 Digital Imaging for Journalism 3 Credits

JR 303 Layout and Illustration 3 Credits

JR 304 Printing Design Technology 3 Credits

JR 401 Multimedia Technology for Journalism 3 Credits

JR 402 Desktop Publishing 3 Credits

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English Program

JR 404 Research for Multimedia Journalism 3 Credits

III. Field of Radio and TV Broadcasting

TV 101 Introduction to Broadcasting 3 Credits

TV 102 Communication for Broadcasting 3 Credits

TV 201 Writing for Radio Programs 3 Credits

TV 202 Writing for Television Programs 3 Credits

TV 203 Radio News Reporting 3 Credits

TV 204 Television News Reporting 3 Credits

TV 206 Acting for Radio and Television 3 Credits

TV 207 Broadcasting Media Production 3 Credits

TV 302 Radio Programming Management 3 Credits

TV 303 Television Programming Management 3 Credits

TV 304 Radio Program Production 3 Credits

TV 305 Television Program Production 3 Credits

TV 401 Radio and Television Station Administration 3 Credits

TV 402 Mass Communication Business 3 Credits

TV 403 Broadcasting Criticism 3 Credits

TV 404 Research on Radio and Television 3 Credits

TV 405 Radio and Television for Society 3 Credits

2.3 Minor Education Courses 24 Credits

8 Minor Courses will be announced during the program each 3 Credits

3. Free Elective Courses (choose 3 courses) – 9 Credits

Students may choose from any other courses offered by the Institute, excluding those already required.

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English Program

B.A. (Mass Communication Technology): Integrated Communication Studies

Course DescriptionsTM 100 Theories of Communication

To study the meanings, factors, processes, con-cepts, communicative theories, roles and func-tions of communication, types and levels of communication, evolutions of communication, influence and impacts of every level of commu-nication, especially mass communication.

TM 101 Media in Mass CommunicationTo study concepts, characteristics, forms and methods of various kinds of media for mass communication including the uses and effects of media, especially mass media.

TM 102 Introduction to Mass Communication TechnologyTo study the evolution, concepts, principles, forms, characteristics and technology trends for communication and mass media; study the equip-ment, tools and the technology applications for mass communication.

TM 103 Good Governance in CommunicationTo study concepts, theories about good gover-nance for communication, ethical concepts and decision making for communication, law, regu-lations; professional organizations concerning mass communication and effects on various lev-els caused by communication, some case studies of good governance for communication.

TM 104 Research for Mass CommunicationTo study principles, types, social science and behaviourism research processes, both qualita-tive and quantitative; research planning, the research applications for mass communication and ethics of researchers.

IC 101 Human CommunicationTo study human behaviour relating to commu-nication and use it as a tool to make a living, in-cluding various social developments; study the history of communication, psychology for com-munication, and media applications in overall aspects.

IC 103 Interpersonal CommunicationTo study theories, principles, and methods of interpersonal communication; interaction and patterns of interpersonal communicaion in all levels – from family, subgroup, social organiza-tion and the public etc., with the main objective to develop communication skills.

IC 111 Speech CommunicationTo study general principles of speech to attain knowledge and basic skills for effective speak-ing and to be able to deliver speech in public creatively and effectively enhancing individual potential.

IC 201 Introduction to Language for Commu-nication

To study the history and evolution of language for communication; the relationship between language and thoughts, symbols and meaning for social communication, language characteris-tics in communication processes, language and social interaction, message analysis and critical language studies.

IC 202 Advanced Skills in Language for Com-munication

To study and practice language for communica-tion effectively: reading, listening, speaking and

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English Program

writing. Practice analyzing the writing in PR and advertising media and mass media; practice creative writing for organizational communica-tion and mass communication business; prac-tice reading TV and radio skripts.

IC 211 Rhetorical Theories and CriticismTo study concepts, theories and rhetorical prin-ciples emphasizing on applications for verbal communication analysis, and analysis of the speeches of nationally famous and world-fa-mous figures.

IC 213 Oral InterpretationTo study reading communication and develop reading skills, poetic reading aiming at correct reading styles and appropriate to the types of texts.

IC 221 Persuasive CommunicationTo study differenct concepts in psychology, be-haviourism, and social sciance that affect com-munication in order to use them in the chang-ing process of perception, attitude and patterns of behaviour, including the reliability of the sources of information, information media, and information receivers in both verbal and non-verbal communications.

IC 223 Psychology of Speech and AudiencesTo study the nature and purposes of speech focusing on fundamental principles of verbal communication psychology as it applies to per-sonal and group uses.

IC 241 Organization and CommunicationTo study the behaviour and relationship of dif-ferent groups in an organization focusing on arelationship build-up both inside and outside the organization.

IC 243 Communication for Human RelationTo study good relationship in society using communication processes to create understand-ing in oneself and others; to be able to develop personalities; avoid and refrain from conflicts using communication processes as a guideline.

IC 313 Oral Communication for BusinessTo study the principles of efficienc increase in using rhetoric for persuasion or giving state-ment to get returns and business benefits, in-cluding the use of non-verbal communication to increase effetiveness in business contact.

IC 315 Speaking for SellingTo study the principles of speaking for selling products and services in many forms; study the customers’ needs and behaviour, how to get at-tention and how to speak for selling effectively.

IC 317 Speaking or Public Relations to study the characteristics, types and techniques of delivering speech for various occasions: for PR, for maintaining and promoting organiza-tion’s image, for lecturing, discussing, holding a press conference, interviewing and solving PR crisis.

IC 333 Cultural Media for CommunicationTo study various patterns of cultural media, traditional media and folk media, focusing on understanding the nature, texts, forms and the impact of media on society, and the growth of society on cultural media in order to apply to the contemporary communication in various forms.

IC 400 Integrated Communication Studies In-ternship

Getting practical experience and exchanging with outside or local professionals; students, lecturers and professionals plan and evaluate the internship together.

IC 401 Route Cause Analysis in Communica-tion

To study the whole system of communication processes by analyzing senders, messages, chan-nels of communication, receivers and feedback including other factors, in order to use the con-cepts, theories and communication models for checking the communication process and de-signing it in any projects or plans effectively.

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English Program

IC 403 Communication ResearchTo study the fundamental knowledge, under-stand the research process on social and behav-ioural science, both qualitative; to analyze the text of messages, meaning, concepts, and apply the communicative theories to find solutions using scientific methodologies, which cover all steps of research process in order to be able to do advanced research planning.

IC 419 Speech CompositionTo study speech principles emphasizing on re-ceiver analysis and situation; focusing on the traditionally approprate preparation skills, both for the speaker himself and preparation for oth-ers.

IC 421 Communication for NegotiationTo study the forms of communication for nego-tiation by applying concepts and interpserinal communication principles, communication for persuasion, and rhetoric in reasoning as a tool.

IC 423 Communication Strategies and Plan-ning

to study prinicples and communication plan-ning technques for individuals, organizations and the public. Choose media appropriate to the aims of the organization and situation.

IC 433 Counsiling in Communication AffairsTo study the counseling strategies and tech-niques for people, private and governmental organizations in project management, planning or other campaign activities where communica-tion is needed; the technical proposal writing an dporject and plan proposal writing.

IC 441 Integrated Marketing CommunicationTo study the processes and strategies in using concepts, communication theories to do PR, advertise and present organisation’s products including direct marketing to harmouniously promote marketing activities and commerce in business sectors. It is therefore, to increase both the effectiveness and efficienc of the communi-cation among marketers, message senders and targeted message receivers.

92

English Program

Academic Schedule

Freshman Year

First Semester

EN 101 Basic Sentences and Essential VocabularySO 103 Introduction to Sociology and AnthropologyHI 101 Western CivilizationPY 100 Principles for Living in a SocietyIS 103 Using the LibraryBI 103 Introduction to BiologyTH 101 Structure of Thai and its UsagePS 110 Thai Politics and Government

Second Semester

EN 102 Sentences and Vocabulary in General UseAR 103 Art AppreciationIC 101 Humans and CommunicationIC 103 Interpersonal CommunicationHI 121 Foundation of Thai CulturePC 103 General PsychologyIT 105 Introduction to Computer SystemsIC 111 Speech Communication

Sophomore Year

First Semester

EN 201 Reading for ComprehensionTM 100 Theories of CommunicationTM101 Media in Mass CommunicationTM 102 Introduction to Mass Communication TechnologyTM 103 Good Governance in Communication

Second Semester

EN 202 Interpretative ReadingTM 104 Research for Mass Communication Major (3 courses, 9 credits) Minor (1 course, 3 credits)

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English Program

Junior Year

First Semester

Major (4 courses, 12 credits)Minor (2 courses, 6 credits)

Second Semester

Major (4 courses, 12 credits) Minor (2 courses, 6 credits)

Senior Year

First Semester

Major (3 courses, 9 credits) Minor (2 courses, 6 credits) Free Elective (1 course, 3 credits)RU 600 Knowledge and Morality

Second Semester

Major (3 courses, 9 credits)Minor (1 course, 3 credits)Free Elective (2 courses, 6 credits)

94

English Program

B.A. (Mass Communication Technology): Multimedia Journalism

Course DescriptionsTM 100 Theories of Communication

To study the meanings, factors, processes, con-cepts, communicative theories, roles and func-tions of communication, types and levels of communication, evolutions of communication, influence and impacts of every level of commu-nication, especially mass communication.




TM 104 Research for Mass CommunicationTo study principles, types, social science and behaviourism research processes, both qualita-tive and quantitative; research planning, the research applications for mass communication and ethics of researchers.

JR 101 Principles of Journalism WritingTo study communication processes and theo-ries, writing concepts, writing principles, types, forms, writing structure, target groups, language use for public communication, news writing, article writing, introduction to feature writing.

JR 102 Arts for Communication in JournalismTo study the principles and theories of basic fac-tors of arts used in mass communication and multimedia; analyze and criticize arts in jour-nalism work.

JR 103 Computer-Assisted PublishingTo study the operation system of the computer for publishing, both hardware and basic soft-ware for publishing processes focusing on both theories and practice.

JR 104 Evolution of Multimedia JournalismTo study the evolution of journalism starting from news manuscript, origin of printing ma-chine and printing media, newspaper, online newspaper and other electronic media, which are mass media in journalism work; compara-tive journalism concepts between old and mod-ern newspaper, both domestic and abroad, both Thai central and local newspaper.

JR 105 Principles of PrintingTo study various printing systems, printing pro-cess and printing house; printing method selec-tion appropriate to printing work.

JR 201 Advanced Journalism WritingTo study the question creating, grasping the points, thinking social phenomena differently;

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English Program

practicing news, articles, features writing and other writing concerning social phenomena; analysis and studying other writers’ work; writ-ing practice in individual’s style, language char-acteristics written to communicate with the public.

JR 202 Principles of Multimedia Journalism Writing

To study the nature of mass media and multi-media; analysis on multimedia writing; writing methods appropriate to each kind of multime-dia; various forms of writing practice for multi-media; efficient communication through mul-timedia.

JR 203 Photo of Multimedia JournalismPrinciples of photo production for journalism work: newspaper, magazine, multimedia; pho-to for narrative concepts; the investigation of relationship in story making with photos and events for mass media; analysis and criticism on journalism photos including learning the pho-to shooting process, photographic equipment: positive, negative and digital. This course em-phasizes on both theories and practice.

JR 204 Introduction to Web DesignTo study the design for communication on the Internet, hypertext and multimedia; principles of virtual communication design and techni-cally basic skills necessary for Website creation both theoretically and practically.

JR 205 Ethics and Law in Mass Communica-tion

The right and freedom of the press, law and reg-ulations for printing, the responsibility for news reporting and opinion expressing; the regula-tions and ethics of journalists as specified in the constitution of the National Press Council; case study and ethical decision; practice considering and deciding on news reporting and the opera-tion in journalism profession.

JR 301 Computer-Assisted ReportingTo study computer and other accessories to search information, to store and retrieve news

information using IT; to create personal news files; to use equipment for new reporting and news presentation; to practice news reporting.

JR 302 Digital Imaging for JournalismTo study the principles and digital imaging pro-cess and photo production for journalism and contemporary software relating to digital imag-ing and production - photograph in Retouching and Illustration (draw & paint) Creative.

JR 303 Layout and IllustrationTo study the concepts of design and layout for communication in newspaper, printing media and multimedia; the factors of designing and layout, psychological effects, coloring, fonts and space; comparing the traditional and contem-porary layout and designs, and using technol-ogy as a tool including skill practicing.

JR 304 Printing Design TechnologyTo study the technology of software supporting printing media for mass communication, espe-cially digital imaging software; layout design and retouching including skill practicing.

JR 401 Multimedia Technology for JournalismTo study the technology of software supporting media on the Internet for mass communica-tion, especially digital imaging software for still and moving pictures; retouching including skill practicing.

JR 402 Desktop PublishingTo study the operation and instruction system of printing, both in the office and through LAN and WAN, focusing on software.

JR 404 Research for Multimedia JournalismTo study concepts and social science research methods; to create concepts and research meth-ods for multimedia journalism in order to use in journalism work.

96

English Program

Academic Schedule

Freshman Year

First Semester

EN 101 EnglishSO 103 Introduction to Sociology and AnthropologyHI 101 Western CivilizationPY 100 Principles for Living in a SocietyIS 103 Using the Library BI 103 Introduction to BiologyH 101 Structure of Thai and Its Usage PS 110 Thai Politics and Government

Second Semester

EN 102 EnglishAR 103 Art Appreciation TM 101 Media in Mass CommunicationM 102 Introduction to Mass Communication TechnologyHI 121 Foundation of Thai CulturePC 103 General Psychology IT 105 Introduction to Computer Systems TV 102 (minor) Communication for Broadcasting

Sophomore Year

First Semester

EN 201 EnglishTM 100 Theories of CommunicationJR 101 (major) Principles of Journalism WritingJR 102 (major) Arts for Communication in JournalismJR 103 (major) Computer-Assisted PublishingJR 204 (major) Introduction to Web Design

Second Semester

EN 202 EnglishTM 103 Good Governance in Communication

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English Program

JR 205 (major) Ethics and Law in Mass CommunicationJR 104 (major) Evolution of Multimedia JournalismJR 105 (major) Principles of PrintingJR 201 (major) Advanced Journalism Writing

Junior Year

First Semester

JR 202 (major) Principles of Multimedia Journalism WritingJR 302 (major) Digital Imaging for JournalismJR 301 (major) Computer-Assisted ReportingJR 203 (major) Photo of Multimedia JournalismJR 404 (major) Research for Multimedia JournalismJR 303 (major) Layout and IllustrationTH 102 Introduction to Thai Literature

Second Semester

TV 301 (minor) Broadcasting News for InternetTV 308 (minor) Techniques for Communication PerformingJR 315 (minor) Interpretative Journalism WritingJR 316 (minor) Interviewing for JournalismJR 213 (minor) English News WritingJR 304 (major) Printing Design TechnologyJR 401 (major) Multimedia Technology for JournalismTM 104 Research for Mass Communication

Senior Year

First Semester

JR 402 (major) Desktop PublishingMinor Minor Free elective Free elective Free elective

Second Semester


98

English Program

B.A. (Mass Communication Technology): Radio & TV Broadcasting

Course Descriptions

TM 100 Theories of CommunicationTo study the meanings, factors, processes, con-cepts, communicative theories, roles and func-tions of communication, types and levels of communication, evolutions of communication, influence and impacts of every level of commu-nication, especially mass communication.


TM 102 Introduction to Mass Communication Technology

To study the evolution, concepts, principles, forms, characteristics and technology trends for communication and mass media; study the equipment, tools and the technology applica-tions for mass communication.


TM 104 Research for Mass CommunicationTo study principles, types, social science and behaviorism research processes, both qualitative

and quantitative; research planning, the research applications for mass communication and eth-ics of researchers.

TV 101 Introduction to BroadcastingHistory and development of broadcasting, in-cluding the influences of broadcasting media in the democratic society.

TV 102 Communication for BroadcastingFundamental and techniques of communica-tion for radio and television programs. Tech-niques of communicating by verbal and non-verbal communication for various types of radio and television programs.

TV 201 Writing for Radio ProgramsPrinciples of writing messages and script for various types of radio programs.

TV 202 Writing for Television ProgramsPrinciples of writing messages and script for various types of television programs.

TV 203 Radio News ReportingPrinciples of news writing information for ra-dio; main ideas and interesting points of news, writing news manuscript, formats of radio news programs, techniques of news interviews and commentary.

TV 204 Television News ReportingPrinciples of news writing information for televi-sion; main ideas and interesting points of news,

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English Program

writing news manuscript, formats of television news programs, techniques ofnews interviews and commentary.

TV 206 Acting for Radio and Television

Basic principles and techniques of performances for radio and television programs.

TV 207 Broadcasting Media ProductionAn introduction to electronic media produc-tion; the fundamentals and techniques of sound production and the elements involved in the design and production of radio and television messages.

TV 302 Radio Programming ManagementManagement of programming, sales, and audi-ence research for radio programs. Principles of various types of radio programming, and radio program scheduling techniques.

TV 303 Television Program ManagementManagement of programming, sales, and audi-ence research for television programs. Principles of various types of television programming, and television program scheduling techniques.

TV 304 Radio Program ProductionPrinciples and techniques of radio programs production. Roles, duties and responsibilities of radio programs production personnel. Work-shop for various types of radio programs pro-duction.

TV 305 Television Program ProductionProcesses and techniques of television programs production. Roles, duties and responsibilities of television programs production personnel. Workshop for various types of television pro-grams production.

TV 401 Radio and Television Station Adminis-tration

The principles of administration for radio and television stations. Organizational management in terms of business, including program devel-opment, financing, distribution, and network relations.

TV 402 Mass Communication BusinessPrinciples and techniques of administration and management of mass communications. Analysis of marketing, investment, and management in mass communication business.

TV 403 Broadcasting CriticismThe critique of the performance of broadcast-ing media in current social settings, which in-clude news, documentary, and entertainment programs.

TV 404 Research on Radio and TelevisionQuantitative and qualitative research methods for broadcasting work.

TV 405 Radio and Television for SocietyRoles, functions and influence of radio and tele-vision on economic, social and political devel-opment and responsibilities of mass media in-stitution to the society.

100

English Program

Academic Schedule

Freshman Year

First Semester

EN 101 Basic Sentences and Essential VocabularySO 103 Introduction to Sociology and AnthropologyHI 101 Western CivilizationPY 100 Principles for Living in a SocietyIS 103 Using the LibraryBI 103 Introduction to BiologyTH 101 Structure of Thai and its UsagePS 110 Thai Politics and Government

Second Semester

EN 102 Sentences and Vocabulary in General UseAR 103 Art AppreciationTM 101 Media in Mass CommunicationTM 102 Introduction to Mass Communication Technology (Major)HI 121 Foundation of Thai CulturePC 103 General PsychologyIT 105 Introduction to Computer SystemsTV 102 Communication for Broadcasting (Major)

Sophomore Year

First Semester

EN 201 Reading for ComprehensionTM 100 Theories of CommunicationTV 101 Introduction to Mass Communication and

Television Broadcasting (Major)TV 201 Script Writing for Radio (Major)TV 202 Script Writing for Television (Major)TV 203 Radio News Reporting (Major)TV 204 Television News Reporting (Major)

Second Semester

EN 202 Interpretative ReadingTM 103 Good Governance in Communication

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English Program

TV 207 Broadcasting Media Production (Major)TV 304 Radio Program Production (Major)TV 302 Radio Programming (Major)TV 303 Television Programming (Major)TV 206 Acting for Radio and Television (Major)

Junior Year

First Semester

TH 102 Introduction to Thai LiteratureTV 403 Broadcasting Criticism (Major)TV 305 Television Program Production (Major)TV 401 Radio and Television Station Administration (Major)TV 402 Mass Communication Business (Major)JR 202 Principles of Multimedia Journalism Writing (Minor)JR 204 Introduction to Web Design (Minor)Free elective

Second Semester

TM 104 Research for Mass CommunicationTV 404 Research on Radio and Television (Major)TV 405 Radio and Television for Society (Major)TV 301 Broadcasting News for Internet (Minor)TV 308 Techniques for Communication Performing (Minor)JR 213 English News Writing (Minor)TV 409 Radio and Television Announcing (Minor)Minor

Senior Year

First Semester

Minor Free Elective Free Elective

Second Semester


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English Program

Bachelor of Business Administration (General Management) B.B.A. (General Management)

With the advancement of technology, the increase in globalization and the ever-changing nature of the global business environment, competitiveness in business is crucial for survival and success. Due to such high expectations in business, students must be able to recognize opportunities as they emerge, develop sound strategies to take advantage of them, and successfully implement these strategies. The goal of the program is to prepare quality students who will graduate with advanced knowledge in busi-ness administration technology. Students in this program will be exposed to the use of new technology, so that graduated students will be able to respond to job markets not only in official sectors, but also in the private sectors.


Program Structure

Course Credits

1. General Education Courses 2. Business Core Courses 3. Major Courses 4. Free Elective Courses

37 45 48 12

Total 142

Curriculum


1.1 Mathematics and Science Courses 9 Credits

MA 113 Calculus I 3 Credits

MA 114 Calculus II 3 Credits

IT 104 Introduction to Business Computer 3 Credits

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English Program


HI 103 World Civilization 3 Credits

PY 103 Introduction to Philosophy 3 Credits

LB 103 Using the Library 1 Credit





EN 101 Basic Sentences and Essential Vocabulary 3 Credits

EN 102 Sentences and Vocabulary in General Use 3 Credits

EN 201 Reading Comprehension 3 Credits

EN 202 Interpretative Reading 3 Credits

1.5 Thai Language 3 Credits

TH 103 Preparation for Speech and Writing 3 Credits

2. Business Core Courses – 45 Credits

AC 101 Principles of Accounting I 3 Credits

AC 102 Principles of Accounting II 3 Credits

BA 303 Business Information and Communication Systems I 3 Credits

BA 304 Business Information and Communication Systems II 3 Credits

EC 111 Micro Economics I 3 Credits

EC 112 Macro Economics I 3 Credits

GM 203 Business Organization and Management 3 Credits

GM 303 Production and Operations Management 3 Credits

GM 306 Taxation 3 Credits

LA 234 Business Law I 3 Credits

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English Program

LA 336 Business Law II 3 Credits

MB 203 Business Finance 3 Credits

MK 203 Principles of Marketing 3 Credits

ST 203 Principles of Statistic 3 Credits

ST 206 Business Statistic 3 Credits

3. Major Requirement Courses – 48 Credits

3.1 Requirement Courses 33 Credits

AC 234 Managerial Accounting 3 Credits

GM 204 Human Resource Management 3 Credits

GM 307 Quantitative Analysis for Decision Making 3 Credits

GM 308 Labor Relations and Industry 3 Credits

GM 315 Office Management 3 Credits

GM 403 Small Business Management 3 Credits

GM 406 International Business 3 Credits

GM 408 Business Planning Executive Control 3 Credits

GM 413 Compensation, Safety and Health Management 3 Credits

GM 425 Human Behavior in Organizations 3 Credits

MB 303 Money and Banking 3 Credits

3.2 Elective Courses 15 Credits

GM 302 Commodity Management 3 Credits

GM 409 Inventory System 3 Credits

GM 411 Quality Control 3 Credits

GM 412 Facility Planning and Production Control 3 Credits

GM 414 Business and Environment 3 Credits

GM 420 Business Organization Theory 3 Credits

GM 421 Organization Communication 3 Credits

GM 422 Organization Development 3 Credits

GM 423 Business Leadership 3 Credits

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English Program

GM 424 Seminar in Management 3 Credits


The following exceptions are applied for all students in the Institute of International Studies. Students can select any course offered in IIS, with the following exceptions:

1. Students cannot select the following courses as free elective courses:

1.1 AC 130, AC 230, EC 103, MA 103, MA 111, MA 112, MB 103, ST 103 and any other courses as specified by the university.

1.2 Students whose admission numbers begin with ‘35’ cannot select the following courses as free electives: LA 233, LA 335, LA 426, LW 215, LW 317, and LW 431.

1.3 Students whose admission numbers begin with ‘36’ cannot select the following courses: LA 233, LA 234, LA 335, LA 336, LA 462, and LW 431.

2. Students cannot take GM 103 as free elective, except those majoring in General Management.

3. Students majoring in Accounting cannot take AC 103, AC 230, AC 233, and AC 234 as free electives.

4. Students majoring in Marketing cannot take MC 337 as free elective.

5. Students majoring in Advertising and Public Relations cannot take AV 365, MC 113, MC 311, MC 314, and MC 435 as free electives.

6. Students cannot enrol in the same courses with different code numbers.

7. In case a student enrols in the same courses with different code numbers, only for one course credit will be granted for graduation.

106

English Program

AC 101 Principles of Accounting IA study of the accounting development; basic ac-counting assumption; the analysis and recording of accounting entries according to the accounting principles for merchandising and servicing firms; purposes and uses of journal entries; ledgers, ad-justing entries; closing entries, and the preparation of financial statements.

AC 102 Principles of Accounting IIAn intensive study of principles and procedures for cash, voucher system, notes receivable, manu-facturing and accounting non-profit organizations single entry systems.

BA 303 Business Information and Communica-tion Systems IA study of various forms of business information and communication; the uses of technical terms to enable the students to understand business idioms used in each business division and to be an effec-tive communicator of English both in domestic and international firms.

BA 304 Business Information and Communica-tion Systems IIA detailed study and analysis of business idioms, knowledge from textbooks, articles, newspapers, periodicals and other types of English business documents in order for students to know the di-rection and change in various aspects of business such as accounting, marketing, management, fi-nance, domestic and international finance.

GM 203 Business Organization and Manage-mentA study of the managerial functions of planning, organizing, staffing, directing, and controlling in business enterprises; an analysis of the on-going process vital to achieving co-ordination among personnel in the attainment of company objec-tives.

GM 303 Production and Operations Manage-mentA study of the principles of decision analysis re-lated to effective utilization of factors of produc-tion in manufacturing; related activities for both intermittent and continuous systems; the study of production organizations, analytical models and methods; facilities design; the design of control systems for production operations.

GM 306 TaxationA study of tax factors relevant to various policies and operating decisions in business; Thailand’s taxation of income; the taxing of corporations; the revenue code; export and import duties; excise tax.

MB 203 Business FinanceA study of the objective and functions of the fi-nancial manager; the principles of acquiring funds and the use of financial instruments; the allocation funds for operations in order to achieve the finan-cial objectives and making financial decisions.

MK 203 Principles of MarketingA study of the meaning, importance, roles and finances of marketing to economies and social; marketing institutions; marketing environments; marketing systems consumer behaviour; market segmentation; marketing mix strategy and specific marketing topics.

AC 234 Managerial AccountingA study of the use of accounting information for management decision making; financial statement analyses; the report to management for decision-making in the area of production, investment, pricing, profit planning and control; cost-volume-profit analysis; the use of standard cost as a tool for performance appraisal.

Course Descriptions of Major Requirement Courses

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English Program

GM 204 Human Resource ManagementA study of the principles and techniques of person-nel management, including organization and re-sponsibilities in this area; the relationship between personnel administration and other areas of ad-ministration; morale and motivation; recruitment; selection and training of personnel; performance rating; promotion; transfer of personnel and disci-plinary actions.

GM 307 Quantitative Analysis for Decision MakingA study of the application of business mathematics for business decisions; quantitative analysis tools for management decisions, including though the maximum expected profit; some formula used in obtaining the optimum order-size; probability the-ories; decision trees, inventory model, linear pro-gramming; PERT; Markov analysis; games theory; queuing theory; simulation.

GM 308 Labour Relations and IndustryA study of the development of labour relations; theories of labour unions; employer association; the history of labour relations in Thailand; factors influencing the relationship between employer and employees including labour unions, negotiation, labour laws, labour protection, and other organi-zation problems affecting labour relations. Prob-lems in labour relation affecting the management and business operations.

GM 315 Office ManagementA study of the functions and the importance of of-fice management in the business organization and government agencies; office planning and opera-tion, including office layout, filling, communica-tion, system improvement, and the techniques to furnish the office and to handle office equipment effectively.

GM 403 Small Business ManagementA study of how to stimulate creative entrepre-neurship in small businesses; a consideration of management problems faced by founders, own-ers, managers, and investors in small businesses; problems of establishment of new enterprises; ac-

quisition, financing operation; sales management; organizing; planning and growth.

GM 406 International BusinessA study of theories of international business using demand and supply approaches; balance of pay-ment and balance of trade of Thailand; foreign trade policies and the practice of import-export.

GM 408 Business Planning Executive ControlA study of the principles, techniques of tools of business short-term and long-term planning and control processes; budgeting as a managerial tool for analysis, planning, organizing, coordination, motivating, and controlling; the development of business budgeting.

GM 413 Wages and Compensation Administra-tionA study of the general nature of compensation in the industrial organization; the definition of wages and compensation in other kinds; wage structure, determination, and policy; different types of wages payments and the labour motivation objective; the impost of wage change to the nation investments, economic and social development; problems re-sulting from unemployment; the adaptation by the business organization as a result of change in the environment.

GM 425 Human Behaviour in OrganizationsA socio-psychological study of the human and or-ganization behaviour in order to make an effective analysis to solve organizational problems; a close look at various organizational factors that can af-fect human behaviour in organizations, such as learning attitude, motivation, leadership, commu-nication, discipline, individual and group relations to avoid possible organizational conflicts.

MB 303 Money and BankingA study of the role of money and banking in an economy; the development of a monetary system; credit system; central banks; commercial banks and bank activities; quantity of money an price levels; inflation and deflation; the principles of the international monetary system.

108

English Program

Academic Schedule

Freshman Year

First Semester

MA 113 Calculus IPY 103 Introduction to PhilosophyAC 101 Principles of Accounting IEN 101 Basic Sentences and Essential VocabularyIS 103 Using the LibraryEC 111 Microeconomics IPS 110 Thai Politics and GovernmentTH 103 Preparation for Speech and Writing

Second Semester

EN 102 Sentences and Vocabulary in General UseEC 112 Macroeconomics IAC 102 Principles of Accounting IIMA 114 Calculus IIPC 103 General PsychologyHI 103 World CivilizationIT 104 Introduction to Computer for Business

Sophomore Year

First Semester

AC 234 Managerial AccountingGM 203 Business Organization and ManagementEN 201 Reading for ComprehensionMB 203 Business FinanceMK 203 Principles of MarketingST 203 Principles of Statistics

Second Semester

BA 303 Business Information and Communication Systems IEN 202 Interpretative ReadingST 206 Business StatisticsLW 215 Business Law I

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English Program

GM 303 Production and Operation ManagementGM 306 Taxation

Junior Year

First Semester

BA 304 Business Information and Communication Systems IILA 336 Business Law IIMB 303 Money and BankingHR 201 Human Resource ManagementGM 307 Quantitative Analysis for Decision MakingGM 315 Office Management

Second Semester

GM 403 Small Business ManagementGM 406 International BusinessGM 408 Business Planning Executive ControlGM 425 Human Behaviour in OrganizationGM 413 Compensation, Safety, and Health ManagementGM 308 Labour Relations and Industry

Senior Year

First Semester

Major Electives Major Electives Major Electives Major Electives Major Electives

Second Semester

Free Electives Free Electives Free Electives Free Electives


110

English Program

Bachelor of Business Administration (Finance & Banking) B.B.A. (Finance and Banking)



Program Structure

Course Credits


37 45 48 12

Total 142

Curriculum






111

English Program




























112

English Program






AC 233 Assets, Liabilities and Owners’ Equity 3 Credits


MB 301 Financial Management I 3 Credits

MB 302 Financial Management II 3 Credits

MB 303 Money and Banking 3 Credits

MB 305 Principles and Policies of Investment 3 Credits

MB 306 Credit Management 3 Credits

MB 308 Financial Institutions and Financial Market 3 Credits

MB 405 Commercial Bank Management 3 Credits

MB 406 Research in Business Finance 3 Credits

MB 407 International Finance and Banking 3 Credits

MB 410 Quantitative Analysis in Finance 3 Credits

3.2 Elective Courses ( Choose only one course from each group!)

12 Credits

1. Group #1

AC 409 Analysis of Financial Statements 3 Credits

MB 403 Techniques of Financial Analysis & Reporting 3 Credits

2. Group #2

MB 409 System and Policy of Central Bank 3 Credits

MB 415 Bank Operation 3 Credits

MB 423 Seminar in Financial Cases 3 Credits

MB 432 Seminar in Commercial Bank Problems 3 Credits

3. Group #3

MB 307 Business and Public Finance 3 Credits

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English Program

MB 401 Personal Financial Management 3 Credits

MB 402 Financial Management of the Small Business 3 Credits

MB 404 Financial Planning and Control 3 Credits

4. Group #4

MB 408 Security Analysis

MB 412 Financial Risk Management

MB 418 Financial Institute Management

MB 425 Project Evaluation

4. Free Elective Courses – 12 CreditsThe following exceptions are applied for all students in the Institute of International Studies. Students can select any course offered in IIS, with the following exceptions:











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English Program


AC 102 Principles of Accounting IIAn intensive study of principles and procedures for cash, voucher system, notes receivable, manu-facturing and accounting non-profit organizations single entry systems. BA 303 Business Information and Communica-tion Systems IA study of various forms of business information and communication; the uses of technical terms to enable the students to understand business idioms used in each business division and to be an effec-tive communicator of English both in domestic and international firms.


GM 203 Business Organization and Manage-mentA study of the managerial functions of planning, organizing, staffing, directing, and controlling in business enterprises; an analysis of the on-going

Course Descriptions for Major Requirement Courses

process vital to achieving co-ordination among personnel in the attainment of company objec-tives.




MK 203 Principles of MarketingA study of the meaning, importance, roles and finances of marketing to economies and social; marketing institutions; marketing environments; marketing systems consumer behaviour; market segmentation; marketing mix strategy and specific marketing topics.

AC 233 Assets, Liabilities and Owners’ EquityA study of accounting principles and methods; ac-count classifications; account evaluation; how to derive at the values of assets, liabilities, and owner’s

115

English Program

equity in financial statements, especially for part-nerships and corporations.


MB 301 Financial Management IA detailed study of the management of funds; the allocation of funds for investment in current as-sets, fixed assets, and other assets; investment deci-sions in various situations; profit planning; cost of capital.

MB 302 Financial Management IIA detailed study of financial forecast; short-term, intermediate-term, and long-term fund acquisi-tion; financial structures; the use of financial lever-age to estimate the cost of capital; dividend policy, business evaluation; merger; liquidation.

MB 303 Money and BankingA study of the role of money and banking in an economy; the development of a monetary system; credit system; central banks; commercial banks and bank activities; quantity of money an price levels; inflation and deflation; the principles of the international monetary system.

MB 305 Principles and Policies of Investment A study of the investment objectives and policies of individuals and businesses; an overview of the securities in the Stock Exchange of Thailand; the fundamental principles of investments in securi-ties.

MB 306 Credit ManagementA study of the principles of credit granting that cover the areas of functions of the credit depart-ment; policy determination and consideration in credit granting; credit follow-up and collection types of credit instruments and sources of credits; credit management evaluation.

MB 308 Financial Institutions and Financial MarketA study of the fundamental roles, functions and the operations of financial institutions, which cov-er areas as the acquisition and the use of funds for domestic and international financial institutions; resources of funds from money markets and capi-tal markets, the impacts of financial institution op-eration to the business decision regarding financial management and policies.

MB 405 Commercial Bank ManagementA study of the principles of banks, which includes the formation of organization, personnel admin-istration, relationship among organization units, policy determination, the concept of commercial bank deposit and other bank services, liquidity policies, branch establishment and inspection.

MB 406 Research in Business FinanceA study of the role of research in the management of financial areas starting from problem identifi-cation, establishment of hypotheses, collection of data, data analysis, report writing, the application of data from research for financial forecasts and project feasibility study, research objective devel-opment for effective management approaches as the media to attain successful researches.

MB 407 International Finance and BankingA study of the theoretical knowledge of interna-tional trade, dynamics of international payments; currencies exchange and markets; problem of cur-rencies exchange; policies for the control and the promotion of international trade; roles, policy and the operations of the International Monetary Funds (IMF).

MB 410 Quantitative Analysis in FinanceA study of the use of methods of statistics and mathematics for solving financial problems in-cluding the study of financial mathematics.

116

English Program

Academic Schedule

Freshman Year

First Semester

MA 113 Calculus I

PY 103 Introduction to Philosophy

AC 101 Principles of Accounting I

EN 101 Basic Sentences and Essential Vocabulary

IS 103 Using the Library

EC 111 Microeconomics I

PS 110 Thai Politics and Government

TH 103 Preparation for Speech and Writing

Second Semester

EN 102 Sentences and Vocabulary in General Use

EC 112 Macroeconomics I

AC 102 Principles of Accounting II

MA 114 Calculus II

PC 103 General Psychology

HI 103 World Civilization

IT 104 Introduction to Computer for Business

Sophomore Year

First Semester

AC 234 Managerial Accounting

GM 203 Business Organization and Management

EN 201 Reading for Comprehension

MB 203 Business Finance

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MK 203 Principles of Marketing

ST 203 Principles of Statistics

Second Semester

BA 303 Business Information and Communication Systems I

EN 202 Interpretative Reading

ST 206 Business Statistics

LW 215 Business Law I

GM 303 Production and Operation Management

GM 306 Taxation

Junior Year

First Semester

BA 304 Business Information and Communication Systems II

LA 336 Business Law II

MB 303 Money and Banking

MB 301 Financial Management I

MB 302 Financial Management II

AC 233 Asset, Liabilities, and Owner’s Equity

Second Semester

MB 305 Principles and Policies of Investment

MB 306 Credit Management

MB 308 Financial Institution and Financial Market

MB 405 Commercial Bank Management

MB 406 Research in Business Finance

MB 407 International Finance and Banking

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Senior Year

First Semester

MB 410 Quantitative Analysis in Finance

xxx Major Electives

xxx Major Electives

xxx Major Electives

xxx Major Electives

Second Semester

xxx Free Electives

xxx Free Electives

xxx Free Electives

xxx Free Electives


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English Program

Bachelor of Business Administration (International Business) B.B.A (International Business)



Program Structure

Course Credits


37 45 48 12

Total 142

Curriculum






120

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121

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AC 448 International Accounting 3 Credits

IB 203 Introduction to International Business 3 Credits

IB 313 Business Language for International Business 3 Credits

IB 314 Principles and Procedures of Export and Import 3 Credits

IB 413 International Business Research 3 Credits

IB 415 International Business Management 3 Credits

IB 416 International Business and Economic Changes 3 Credits

IB 417 International Business and Trade documents 3 Credits

MB 441 International Financial Management 3 Credits

MK 404 International Marketing 3 Credits

SI 412 MIS for Service Industry 3 Credits

3.2 Elective Courses (Choose one course from each group!) 12 Credits

1. Group #1

IB 323 Business Intelligence Strategies 3 Credits

IB 324 Business Negotiation Techniques 3 Credits

2. Group #2

IB 326 Business Geography 3 Credits

IB 327 International Business Office Management 3 Credits

3. Group #3

IB 423 Trade Fair Exhibitions and Participation 3 Credits

TR 301 Shipping Management 3 Credits

4. Group #4

IB 325 International Business and Environment 3 Credits

IN 406 Marine and Transportation Insurance 3 Credits

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The following exceptions are applied for all students in the Institute of International Studies. Students can select any course offered in IIS, with the following exceptions:











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GM 203 Business Organization and Manage-mentA study of the managerial functions of planning, organizing, staffing, directing, and controlling in business enterprises; an analysis of the on-going process vital to achieving co-ordination among

personnel in the attainment of company objec-tives.




MK 203 Principles of MarketingA study of the meaning, importance, roles and finances of marketing to economies and social; marketing institutions; marketing environments; marketing systems consumer behavior; market segmentation; marketing mix strategy and specific marketing topics.

AC 234 Managerial AccountingA study of the use of accounting information for management decision making; financial statement analyses; the report to management for decision-making in the area of production, investment,


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English Program

pricing, profit planning and control; cost-volume-profit analysis; the use of standard cost as a tool for performance appraisal.

IB 203 Introduction to International BusinessA study of the importance and history of interna-tional business, including various factors and com-ponents of international business such as finance, trade and others, which affect operation and de-cision-making processes of international business. It also considers types of international business, laws, bureaucracy, politics, economic and social structures, possibility seeking and trends of inter-national business.

IB 313 Business Language for International BusinessA study of the practical uses of foreign language in business communication and transactions. It also covers business vocabulary, idioms, techniques for writing business letters and reports, trade contracts, and writing and changing contract or conditions of international business.

IB 314 Principles and Procedures of Export and ImportA study of the principles, rules, regulations and procedures of export and import for international trade. it also covers conditions, international com-mercial agreements (INCO terms), documents and buying-selling contracts, delivery process and custom procedures.

IB 413 International Business ResearchA study of the principles, methods and procedures of international business research. It also covers roles, importance and uses of research that affects international business. IB 415 International Business ManagementA study of the various systems of international business management and environment problems that affect international business management, in each geographical area such as economic and so-cial environment, customs, culture, politics, and bureaucracy. It also covers forms of business com-munication that are suitable to the environment in each country or trade zone and comparisons of

overviews of business management systems of vari-ous countries.

IB 416 International Business and Economic ChangeA study of the roles of international business and effects on the economic changes to Thailand and to the global level, with emphasis on some factors such as population, labor, capital, technology and international trade.

IB 417 International Business and Trade docu-mentsA study of the trading customs, contractual docu-ments, agreements, treaties and international busi-ness laws as an overview of Thailand and other countries multilateral and bilateral agreements. It also covers legal problems in international business operation and problem solving procedures using international implementation concepts and arbi-tration proceeding.

MB 441 International Financial ManagementA study of international financial theories with em-phasis on the practices of financial management, analysis of investment criteria, capital allocation for international business, current capital manage-ment planning and control, capital market, inter-national money market, and risk management on exchange rate.

MK 404 International MarketingAn examination of the legal, economic and cul-tural factors influencing marketing abroad; com-mercial policies, practices, and techniques needed to locate and evaluate foreign markets, as well as the problems of pricing, promoting and distribut-ing produces in international markets.

SI 412 MIS for Service IndustryA study of the management information systems in service industries; the analysis of the informa-tion to aid the decision-making process in service industries.

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English Program

Freshman Year

First Semester


Second Semester


Sophomore Year

First Semester


Second Semester

BA 303 Business Information and Communication Systems IEN 202 Interpretative ReadingST 206 Business StatisticsLW 215 Business Law I

Academic Schedule

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English Program

GM 303 Production and Operation ManagementGM 306 Taxation

Junior Year

First Semester

BA 304 Business Information and Communication Systems IILA 336 Business Law IIAC 336 International AccountingIB 203 Introduction to International BusinessIB 313 Business Language for International BusinessIB 314 Principles and Procedures of Export and Import

Second Semester

IB 413 International Business ResearchIB 415 International Business ManagementIB 416 International Business and Economics ChangeIB 417 International Business and Trade DocumentsMB 441 International Financial ManagementMK 404 International Marketing

Senior Year

First Semester

SI 412 MIS for Service IndustryIB 327 International Business Office ManagementIB 324 Business Negotiation TechniquesIB 325 International Business and its EnvironmentTR 301 Shipping Management

Second Semester

Free Electives Free Electives Free Electives Free ElectivesRU 100 Knowledge and Morality

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Bachelor of Business Administration (Marketing) B.B.A. (Marketing)With the advancement of technology, the increase in globalization and the ever-changing nature of the global business environment, competitiveness in business is crucial for survival and success. Due to such high expectations in business, students must be able to recognize opportunities as they emerge, develop sound strategies to take advantage of them, and successfully implement these strategies. The goal of the program is to prepare quality students who will graduate with advanced knowledge in busi-ness administration technology. Students in this program will be exposed to the use of new technology, so that graduated students will be able to respond to job markets not only in official sectors, but also in the private sectors.


Program Structure

Course Credits


37 45 48 12

Total 142

Curriculum







128

English Program




























129

English Program






MK 204 Product Management 3 Credits

MK 205 Marketing Channel Management 3 Credits

MK 301 Pricing Policy 3 Credits

MK 302 Sales Management 3 Credits

MK 303 Marketing Promotion 3 Credits

MK 304 Consumer Behavior 3 Credits

MK 305 Physical Distribution 3 Credits

MK 401 Marketing Research 3 Credits

MK 402 Quantitative Analysis in Marketing 3 Credits

MK 404 International Marketing 3 Credits

MK 406 Marketing Management 3 Credits

3.2 Elective Courses ( Choose one from each group!) 12 Credits

1. Group #1

MK 313 Personal Selling 3 Credits

MK 314 Retailing Management 3 Credits

MK 315 Wholesale Management 3 Credits

MK 316 Marketing Communication 3 Credits

MK 317 Packaging 3 Credits

MK 318 Hotel Marketing 3 Credits

2. Group #2

MK 413 Agriculture Product Marketing 3 Credits

MK 414 Industrial Marketing 3 Credits

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MK 415 Export and Import Procedures 3 Credits

MK 416 Seminar in Marketing 3 Credits

4. Free Elective Courses - 12 Credits

The following exceptions are applied for all students in the Institute of International Studies. Students can select any course offered in IIS, with the following exceptions:1. Students cannot select the following courses as free elective courses: 1.1 AC 130, AC 230, EC 103, MA 103, MA 111, MA 112, MB 103, ST 103 and any other courses

as specified by the university. 1.2 Students whose admission numbers begin with ‘35’ cannot select the following courses as free

electives: LA 233, LA 335, LA 426, LW 215, LW 317, and LW 431. 1.3 Students whose admission numbers begin with ‘36’ cannot select the following courses: LA 233,

LA 234, LA 335, LA 336, LA 462, and LW 431. 2. Students cannot take GM 103 as free elective, except those majoring in General Management. 3. Students majoring in Accounting cannot take AC 103, AC 230, AC 233, and AC 234 as free

electives. 4. Students majoring in Marketing cannot take MC 337 as free elective.5. Students majoring in Advertising and Public Relations cannot take AV 365, MC 113, MC 311,

MC 314, and MC 435 as free electives. 6. Students cannot enrol in the same courses with different code numbers.7. In case a student enrols in the same courses with different code numbers, only for one course

credit will be granted for graduation.

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GM 203 Business Organization and Manage-mentA study of the managerial functions of planning, organizing, staffing, directing, and controlling in business enterprises; an analysis of the on-going process vital to achieving co-ordination among personnel in the attainment of company objec-tives.




MK 203 Principles of MarketingA study of the meaning, importance, roles and finances of marketing to economies and social; marketing institutions; marketing environments; marketing systems consumer behavior; market segmentation; marketing mix strategy and specific marketing topics.


MK 204 Product ManagementA study of the roles, functions, and responsibili-ties of product management; product policy for-mulation, the importance of new products to the


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English Program

growth of the company; marketing opportunity assessment for new products; product line policies; brand; package; product positioning; new product development procedures; concepts an strategies concerning product life cycle; expansion and re-trenchment of product lines; legal issues; organi-zational units involved in new product develop-ment.

MK 205 Marketing Channel ManagementAnalysis of the various marketing institution, em-phasizing their functions, interactions and inter-dependencies; additional emphasis is placed upon channel design and selection, and recent trends in distribution channels by using a systems ap-proach.

MK 301 Pricing PolicyA study of the objectives and limitations of price setting; factors influencing pricing; fundamental model of price decisions; relationship between product difference and price difference; price per-ception and consumer feeling; cost and price; pric-ing strategies; changes in market prices; industrial products pricing policies; agricultural products pricing policies.

MK 302 Sales ManagementTo study sales management characteristics, its im-portance and frame works. Sales Force Manage-ment procedures, objectives defining, organizing, and developing. Sales assignment, performances, appraisal and control, including efficiency devel-opment in training and motivations.

MK 303 Marketing PromotionA study of the roles, functions, and importance of promotion; controllable and uncontrollable fac-tors influencing promotion; the component of promotion, advertising, personal selling, sales pro-motion, publicity and public relations; planning, implementation and controlling the marketing promotion campaign.

MK 304 Consumer BehaviorA study of the concept of consumer Behavior; the environmental influences of social, economic, cul-ture, social class, reference group, family, and life-

style on consumer behavior; motives on decision buying; buying decisions processes of consumer; the implementation of consumer behavior in mar-keting field and consumerism.

MK 305 Physical DistributionA study of general concepts, environment in the physical distribution system; warehousing and the selection of warehouse location; inventory system, inventory control, material handling and packag-ing; transportation systems, transportation rates; transportation management; customer services and physical distribution control.

MK 401 Marketing ResearchA study of the meanings, the roles and the impor-tance of marketing research and its contribution to economy and society as a whole. This course is including the types of marketing research, research design, steps and procedures of marketing research, the uses of marketing research, and finally how to writ a research proposal.

MK 402 Quantitative Analysis in MarketingA study of the fundamental techniques and ap-plications of quantitative analysis in marketing; a study of decision making, break-even analysis, inventory model, linear programming, transporta-tion model, assignment, games theory and Mark-ov analysis, and other techniques in the solving of certain marketing problems.

MK 404 International MarketingAn examination of the legal, economic and cul-tural factors influencing marketing abroad; com-mercial policies, practices, and techniques needed to locate and evaluate foreign markets, as well as the problems of pricing, promoting and distribut-ing produces in international markets.

MK 406 Marketing ManagementTo study marketing management frame works. Marketing analysis, planning, directing, control-ling, emphasizing on product policy, distribution channel, promotional policy and pricing policy. Competitive strategic planning for marketing dy-namics to achieve the business objectives, includ-ing marketing ethics and social responsibilities.

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English Program

Freshman Year

First Semester


Second Semester


Sophomore Year

First Semester


Second Semester

BA 303 Business Information and Com-munication Systems I

EN 202 Interpretative ReadingST 206 Business Statistics

Academic Schedule

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English Program

LW 215 Business Law IGM 303 Production and Operation ManagementGM 306 Taxation

Junior Year

First Semester

BA 304 Business Information and Com-munication Systems II

LA 336 Business Law IIMK 204 Product ManagementMK 205 Marketing Channel ManagementMK 301 Pricing PolicyMK 302 Sales Management

Second Semester

MK 303 Marketing PromotionMK 304 Consumer BehaviourMK 305 Physical DistributionMK 401 Marketing ResearchMB 402 Quantitative Analysis in MarketingMK 404 International Marketing

Senior Year

First Semester

MK 406 Marketing ManagementMK 315 Wholesaling ManagementMK 416 Seminar in MarketingMK 414 Industrial MarketingMK 314 Retailing Marketing

Second Semester

Free Electives Free Electives Free Electives Free ElectivesRU 100 Knowledge and Morality

135

English Program

Graduate Diploma in Teaching Profession(English Program)

According to the National Education Act of B. E. 2542 (1999), Section 52, indicating the educational process in producing teachers, teachers and educational staff should be supported to achieve the appro-priate standard and quality of college education.

This will result in the readiness and strength of continuously turning out new personnel. In addition, the second paragraph of Section 53 indicates that teachers, administrators of educational institutions, educational administrators, and other educational staff of both state and private institutes must have profession licenses in accordance with the above National Education Act.

Therefore, the Institute of International Studies (IIS), Ramkhamhaeng University, organizes the Gradu-ate Diploma in Teaching Profession to educate every group of personnel in the educational sector.

Program Structure

Course Credits

CU610

ET505

PC615

TL640

CU503

MR503

TL503

TL504

Curriculum Development

Media and Technology in Teaching

Foundation of Educational Psychology

Teaching Techniques

Ethics in Teaching Career

Assessment and Research in Education

Teacher Training

Seminar in Teaching Career

3

3

3

3

3

3

3

3

Total 24

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English Program

Admission Requirements

Applicants must hold a Bachelor degree or higher from an educational institute or university 1. recognized by the Ministry of Education. The degree may be in any field of study. In case, a transfer of credits will be approved by the Administration Committee of the Institute of International Studies. Successfully pass the RU Test (English Test). Applicants who have a TOEFL score of 500 or 2. higher within the last 2 years are exempted. Also exempted are students who graduated from a university or institute in English speaking countries. Successfully pass the RU Advanced Test (Mathematics Test). Students who have a GMAT 3. score of 500 or higher (or a GMAT score of at least 450 with the quantitative part over 80%) within the last 3 years are exempted. Submit a complete application (including payment of the Application Fee). 4.

Registration

Students can register not less than 9 credits and not more than 12 credits in each semester.

Transfer of Credits

Credits earned from this program can be transferred to the M.Ed. Master in Education (English Pro-gram) at the Institute of International Studies.

Teaching at Thai Schools

Graduates from this 24 semester-credit program are eligible to work as a teacher at Thai schools.

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English Program

Curriculum

Curriculum Completion

The program of study leading to the degree Graduate Diploma in Teaching Profession requires 24 credits of course work.

Curriculum Structure

CU 503 Moral and Ethics in Teaching Profession 3 credits

CU 610 Curriculum Development 3 credits

ET 505 Media and Technology in Teaching 3 credits

PC 615 Foundation of Educational Psychology 3 credits

MR 503 Assessment and Research in Education 3 credits

TL 504 Teacher Training 3 credits

TL 505 Seminar in Teaching Career 3 credits

TL 640 Teaching Techniques 3 credits

Total 24 credits

Time Limits

Students can complete this program within 1 academic year or not more than 2 aca-demic years.

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English Program

Course Descriptions

CU 503 Moral and Ethics in Teaching Profes-sion

A study of moralistic principles, ethics and values, whereby associated behavioural charac-teristics relevant to the teaching profession are analysed; the development of morals, ethics and values: processes of promoting attitude, vision and co-existence.

CU 610 Curriculum DevelopmentFoundations of curriculum development and their application; curriculum development models; community-based curriculum and short-term curriculum development; problems, trends and recent innovations in curriculum de-velopment.

ET 505 Instructional Media and TechnologyInstructional media, their selection, produc-tion, utilization; and evaluation of instructional media and innovations in education.

PC 615 Foundations of Educational Psychol-ogy

Areas of psychology associated with educational processes, human development, learning theo-ries, motivation, social psychology, individual differences and personality; emphasis is on the application of psychological theories to instruc-tional processes.

MR 503 Assessment and Research in Educa-tion

Principles and techniques of educational meas-urement and evaluation; construction and uti-lization of measurement and evaluation instru-ments. Introduction to educational research methodology with emphasis on practice.

TL 504 Teacher Training Teaching practice in laboratory and educational institutions.

TL 505 Seminar in Teaching ProfessionA study and analysis of problems and topics concerning curriculum, teaching, and research, as well as current trends in education.

TL 640 Teaching TechniquesA study and analysis of instructional processes; teaching techniques; instructional media; prac-tice in teaching techniques and instructional media utilization, and the improvement of teaching.

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Academic Schedule

1st semester

CU 610 Curriculum Development 3 credits

ET 505 Media and Technology in Teaching 3 credits

PC 615 Foundation of Educational Psychology 3 credits

TL 640 Teaching Techniques 3 credits

Total 12 credits

2nd semester

CU 503 Moral and Ethics in Teaching Profession 3 credits

MR 503 Assessment and Research in Education 3 credits

TL 504 Teacher Training 3 credits

TL 505 Seminar in Teaching Career 3 credits

Total 12 credits

140

English Program

141

English Program

Master Degree Programs

The following information applies to all Master Degree Programs within the international program of Ramkhamhaeng University.

Academic Calendar

First Semester: June - October

Second Semester: November - March

Summer Term: April - May


Applicants must hold a Bachelor’s degree from an educational institute or university recognized by the Ministry of Education. The degree may be in any field of study.

In such case, a transfer of credits will be approved by the Administration Committee of the Institute of International Studies.

Eligibility Criteria

1. Successfully pass the IIS English Test. (For exemptions from passing the IIS English Test, the exemptions for Bachelor degree students ap-ply. Please read the FAQ section in this handbook.)

2. Successfully pass the Ramkhamhaeng University Advanced Test (Mathematics Test).(To find out whether you can be exempt from passing the RU Advanced Test, please read the corre-sponding FAQ section in this handbook.)

3. Submit a complete application according to the application process (see the chapter Rules and Regu-lations).

Academic System

An academic year is divided into two semesters and one summer session.

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English Program

Time Limits

Students can complete the Master degree program within 2 years or not more than 5 years.

Registration

Students can register not less than 9 credits and not more than 15 credits in each semester.

Study Evaluation and Graduation

To qualify for graduation in the Master degree program, a student must:

1. Maintain a minimum grade point average of 3.0 on a 4.0 scale.

2. Defend a thesis or pass the comprehensive examination upon completion of the course work.

143

English Program

Master of Arts in Communicative English M.A. (Communicative English)

This international program is offered in Bangkok.

The Institute of International Studies, Ramkhamhaeng University, offers the Master of Arts Program in Communicative English from June 2008. It provides individuals with advanced academic work in the functional aspects of communication and English language. Nowadays, every sector faces the impact of globalization. To understand and adapt to the global transaction environment will be the key to execu-tive success in operations of non-profit and for-profit organizations. This new program provides the individual with general competencies for overall knowledge in communication as well as an ability to function effectively in a multicultural and rapidly changing global arena. Students will develop skills in collecting, analyzing, and interpreting data, as well as conceptualizing, evaluating, and implementing solutions necessary in addressing complex problems.

Individuals with a Bachelor degree in arts, humanities, sciences, engineering, education, business and others from accredited schools are encouraged to apply.

Program Completion

A minimum of 39 credits is necessary to qualify for completion of a program.

Program Structure

Courses Number of credits

1. Specific courses (non-credti)2. Fundamental courses in Communicative English3. Core courses4. Elective courses7. Independent studies8. Comprehensive examination*

(9) 15 9 123

(0)

Total 39

* A comprehensive examination including written and/or oral tests must be taken after completion of the 48 credit program with an average grade not less than 3.00 in com-pliance with the rules of the Graduate Schools of Ramkhamhaeng University.

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English Program

Academic Schedule

1st year, 1st semester

EN610 English for Academic Communication (3) credits

EN611 Terminologies of Linguistics and Literature for Communication (3) credits

EN631 Language in Communication 3 credits

EN640 Advanced Critical Reading 3 credits

EN644 Research Methods in Language and Communication 3 credits

Total 9 credits

1st year, 2nd semester

EN630 Sociolinguistics 3 credits

EN634 Stylistics 3 credits

EN636 Effective Communication 3 credits

EN740 Topical Seminar in Language and Communication 3 credits

Total 12 credits

2nd year, 1st semester

EN775 Second Language Learning Theories 3 credits

EN... Elective 3 credits


EN746 Supervised Individual Study I 3 credits

Total 12 credits

145

English Program

2nd year, 2nd semester




EN747 Supervised Individual Study II 3 credits

EN780 Comprehensive Examination 0 credits

Total 12 credits

146

English Program

Course Descriptions

EN610 English for Academic CommunicationAn advanced study and review of English dealing with reading, summarizing, paraphrasing, sentence styling, and writing for academic communication, including the use of quotations and reference.

EN611 Terminology in Linguistics and Literature for CommunicationA study of concepts, principles, and terminologies in linguistics and literature that can be applied to communication.

EN630 SociolinguisticsA study of language as an intercultural tool for human activities, with an emphasis on the analysis of social factors that affect language usage and other forms of communication.

EN631 Language in CommunicationA pragmatic approach to the study of the nature of language use, its form and meaning, particularly the relationships of utterances and the contexts and situations in which they are used. Attention is given to the analysis of language functions, speech acts and verbal exchanges, to the use, interpreta-tion, and understanding of speech acts in different situations.

EN634 StylisticsAn examination of the distinctive choices made by individuals and groups in their use of language and of such different forms of rhetoric as humor, irony, analysis, reasoning, and persuasion.

EN636 Effective CommunicationA study of the principles and techniques of effective oral and written communication, which are re-inforced by the use of non-verbal and social skills. Practice speaking on various occasions for natural, effective communication is emphasized.

EN640 Advanced Critical ReadingAdvanced study of reading, with an emphasis on the evaluation and interpretation of the arguments, ideas, special meanings given to many common figures of speech, and other forms of rhetoric.

EN644 Research Methods in Language and CommunicationA study of various types of qualitative and quantitative research in language and communication. In addition, research designs, instrument development, and data collecting procedures are included. Basic statistics necessary for data analysis are also discussed.

EN740 Topical Seminar in Language and CommunicationIn-depth individual or group studies of selected topics on language and communication: oral and written report required.

Topic 1 Intercultural CommunicationA study and analysis of the elements of intercultural communication using English as a me-

147

English Program

dium to comprehend society, system, and environment. Emphasis is on the analysis of language characteristics that may cause misunderstandings due to cultural differences and the varieties of English used around the world.

Topic 2 Nonverbal CommunicationA study of the way people use and manipulate gestures, time, space, silence, and non-verbal sounds to transmit and emphasize meaning with and without the accompaniment of verbal communication.

Topic 3 Small Group InteractionA study of small group communication models and group interaction with the emphasis on the analysis of group communication behavior and the development of discussion and problem-solving skills.

Topic 4 Register StudiesSynchronic studies of selected professional registers in English including the language of the media, advertising, business, communication technology, and the classroom register. Attention is given to the analysis of their distinctive voice quality, lexical and grammatical features.

EN746 Supervised Individual Study IA conference course on individually designed basis to supervised studies on selected topics on lan-guage and communication.

EN747 Supervised Individual Study IIAn advanced conference course on individually designed basis to supervised studies on selected topics on language and communication.

EN780 Comprehensive ExaminationStudents are required to take comprehensive examination after completing all the requirements of the university’s curriculum.

148

English Program

149

English Program

Master of Arts in Mass CommunicationM.A. (Mass Communication)

Mass communication is the major factor in communication between sender and receiver. It is also aims at understanding between people all around the world. Mass communication is both science and arts and of increasing importance in today’s borderless world. Therefore, it is necessary to develop both me-dia users and makers on the fundament of science and technology to increase responsibility and under-standing of mass communication media, their development, and their influence on our societies.

Personnel in mass communication needs a basic education in printing management, radio and television broadcasting, film, and contemporary multimedia. Everybody working in this area faces the need of life-long learning in order to keep pace with the development of educational media, changing trends in mass communication, and the rapid development in mass communication technologies.

Program Completion

A minimum of 48 credits is necessary to qualify for completion of the program.

Program Structure


1. Fundamental courses2. General education courses3. Core courses4. Major requirement courses5. Minor requirement courses6. Free elective courses7. Thematic paper8. Comprehensive examination*

(0) (0) 6 30336

(0)Total 48

* A comprehensive examination including written and/or oral tests must be taken after completion of the 48 credit program with an average grade not less than 3.00 in com-pliance with the rules of the Graduate Schools of Ramkhamhaeng University.

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English Program

Curriculum

Fundamental Courses (0 credits)

RU 600 Knowledge and Morality 0 credits

RU 603 Graduate Studies 0 credits

General Education Courses (0 credits)

MC 510 Theories in Mass Communication 0 credits

MC 511 Languages and Communication Cultures 0 credits

Core Courses (6 credits)

MC 650 Seminar in Mass Communication 3 credits

MC 760 Research Methodology in Mass Communiction 3 credits

Major Requirement Courses (30 credits)

MC 610 Research Design in Mass Communication 3 credits

MC 652 Creativity and Mass Media Production 3 credits

MC 653 Media Presentation Techniques 3 credits

MC 654 Analytical Writing for Mass Communication 3 credits

MC 655 Mass Communication Law 3 credits

MC 656 Imaging Technologies in Mass Communication 3 credits

MC 657 Mass Communication in Society, Economics, and Politics 3 credits

MC 658 Seminar in Mass Media and Mass Cultures 3 credits

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English Program

MC 670 Communication Psychology and Public Opinion 3 credits

MC 701 Individual Studies on Applied Mass Communication 3 credits

Minor Requirement Courses (3 cred-its, one out of the following courses)

MC 620 A Systematic Approach in Mass Communication 3 credits

MC 752 Contemporary Mass Communication Issues 3 credits

MC 753 Integrated Marketing Communication 3 credits

Thematic Paper (6 credits)

MC 709 Thematic Paper 6 credits

Comprehensive Examination (0 credits)

MC 780 Comprehensive Examination 0 credits

Comprehensive examination is required for all students studying for a M.A. degree. The student must pass written and oral examinations, given by a faculty committee chaired by the major professor, demonstrating proficiency to integrate knowledge within and between concentration areas in the program. Students are required to take this comprehensive examination (not exceeding 2 times) after completing the requirement of the university’s curriculum and maintaining a grade point average of 3.0 or above.

152

English Program

Course Descriptions

RU 600 Knowledge and Morality A study of theories, principles, learning proc-esses and approaches in creating knowledge and competency in thinking and inculcating belief in good values. Morality and ethical values, mor-als, ethics act as guides for appropriate behavior and professionalism; human dignity and pride in Thai identity; inculcating sound awareness of social responsibility; conserving Thai wisdom, natural resources and environment. Practice in self appraisal, emotion quotient, working with others, setting life and work planning program, vision creation, analysis thinking, synthesis, cre-ative thinking, method and approach in admin-istrating life, family, society with an emphasis on self-study, self-reliance, optimist, continually seeking knowledge and the application of knowl-edge and skills to students’ lives and work.

RU 603 Graduate Study A study of the philosophy, objectives, and pro-cedures governing graduate study; ways to con-duct research using a variety of sources includ-ing analysis and synthesis of data so obtained; styles and techniques for writing reports, arti-cles, thematic papers, theses, and dissertations; models for referencing ideas and constructing reference lists; guidance on writing abstracts, scholarly presentations, and submitting articles for publication.

MC 510 Theories in Mass CommunicationPrinciples of communication and theories of mass communication, and analysis of the frames of thought, definitions, hypotheses, perceptions, media meanings, attitude changes and receivers’ behaviors. The main focus of the course is on the frames of thought, concepts and theories re-garding the application of subjects relating to the people’s ways of life in all societies.

MC 511 Languages and Communication Cul-tures

The nature of languages, the principles underly-ing the application of the culture of mass com-munication, the transition of communication meaning in the past, at present and in the fu-ture. Focus is on both verbal communication and non-verbal communication in relation to mass communication culture, communication technologies and the application of languages within societies.

MC 610 Research Design in Mass Communica-tion

The purposes of different ways of designing a re-search study, research meaning, research designs, and how to get the data. Problems of research designs, methodology, data analysis, research goals, related literature, references, reports and presentations, interpretations and inferences. The implications of research in the field of mass communication.

MC 620 A Systematic Approach in Mass Com-munication

Overview of the mass communication process, including elements, analysis and synthesis of communication as studied through the theories, model constructions and their applications, the nature of media, innovative and mass media technologies. Emphasis throughout on manage-ment and analysis of mass media technologies with the view of effective application in organi-zations and societies.

MC 650 Seminar in Mass CommunicationAn experimental seminar on mass communi-cation within present day context. An analysis of the problems and the efficient and effective ways in which mass communication are used in the modern world.

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English Program

MC 652 Creativity and Mass Media Produc-tion

The meaning of design and media production, the principles and theories underlying media preparation, the various methods of collecting, planning, processing data, steps involved in me-dia production, e.g., the production of printed media, electronic media, media design and the design of mass communication programming.

MC 653 Media Presentation TechniquesThe principle and the theories underlying word-ing, presentation, and the preparation involved in applying them to processing, planning, and wording, as well as the meaning of media lan-guage. Focus is on the multimedia presentation of images, together with appropriate lighting and sound. The course will include an evalua-tion of various media presentations to enhance the development of effective media in Thai so-ciety.

MC 654 Analytical Writing for Mass Commu-nication

The meaning of analytical writing, method of analyzing the thought processes involved in this type of writing, the principles and processes governing it, an analysis of various types of criti-cism, e.g., news stories, feature stories, articles, radio and TV scripts writing, abstracts, etc. The main focus is on the skills involved in writing an efficient and effective presentation.

MC 655 Mass Communication LawThe course examines a variety of acts, an-nouncements, regulations, copyright laws and the laws concerning mass communication. An analysis of the role of mass media and its du-ties and responsibilities according to the Thai Constitution. A number of legal principles and philosophical concepts particularly as related to media will be examined. The problems involved in applying the law given the current situation with regard to the Thai economy and Thai soci-ety, as well as the political scene and the educa-tional establishment.

MC 656 Imaging Technology in Mass Com-munication

The principles and theories underlying expo-sure, as well as the principles governing pho-tography and motion picture designs, and selection and presentation of images. It also involves a class look at the materials, equip-ment and tools available in the form of mass media technologies such as cameras, and the types of equipment used in computer imag-ing. Various methods of solving the problems that arise in using imaging technologies in an efficient and effective manner will also be ex-amined.

MC 657 Mass Communication in Society, Economics and Politics

Various theories and schools of thought will be considered relating to the field of mass communication, particularly in the follow-ing areas: sociology, economics, education, psychology, politics and government, cultural systems and human behaviour. This will in-clude a study of innovative approaches to-wards mass communication and the adoption of the latest technologies being used at the present time and how they are being assimi-lated into Thai culture.

MC 658 Seminars on Mass Media and Mass Cultures

The seminar will explore some of the prob-lematic issues facing mass media and mass cultures, the role and function of mass media and mass cultures, and way in which the lat-ter can be used in a way that is beneficial to society at large. The seminar will also focus on popular culture and a cross-cultural view of Thai culture, including an analysis of ethics governing mass media and mass cultures and their impact on Thai society.

MC 659 Globalization of Mass Communica-tion

Study of mass communication in the 21st century the world of data and information technologies, the globalization of language

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and cultures, the collapse of certain ideologies and the freedom of the mass media, a period of cross-cultural transition, and the increasing persuasiveness of mass communication tech-nologies.

MC 670 Communication Psychology and Pub-lic Opinion

The course examines the principles behind the use of codes, symbols and languages used in public persuasion. It includes a study of the mass communication process, mass psychology, mass campaigns, and shaping public opinion, a knowledge that should prove beneficial to the public at large. Studies will be made of mass perception, as well as the tastes and values of the masses and their social behavior in order to appeal to their imagination and the emotions of the masses by persuasive means. The focus will be on effective changes of attitude and beliefs in the mind of the receivers.

MC 701 Individual Studies on Applied Mass Communication

Study of the different topics of mass communi-cation, for example, newspapers, radio broad-casting, TV, motion pictures, computerized me-dia, electronic media, and media necessary in preparation for writing a research paper.

MC 709 Thematic PaperStudy of how to search for new knowledge and facts in the field of mass communication. A comparative analysis in a prominent topic of mass communication or an individual study followed by a thematic paper presented to the graduate school committee.

MC 752 Contemporary Mass Communication Issues

The aims are to develop students’ ability to analyze and criticize news, events, stories, case studies, and social issues including mass com-munication problems. Students learn to criticize and to comment on these events and apply the theories of developing mass communication in Thai and foreign societies.

MC 753 Integrated Marketing Communica-tions

Designed to train students to realize the roles and the duties of mass media and multimedia marketing systems, including business systems in public relations and advertising and market shares of mass media. The course emphasizes mass media business changes and aims to ana-lyze mass media effects on consumer behavior and in fulfilling integrated marketing commu-nication.

MC 760 Research Methodology in Mass Com-munication

Advanced work to prepare students to study the meaning, points of view, and theories concern-ing the principles and methods of research. It includes practical training in searching for facts, in how to get true data, in theoretical rationale, in data analysis and processing, including data interpretation and findings. Students will write research papers in a professional area. Emphasis is on both qualitative and quantitative research.

MC 780 Comprehensive ExaminationA comprehensive examination including written and/or oral tests must be taken after completion all requirements of the university’s curriculum with a grade point average of 3.00 or above.

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Academic Schedule


MC 510 Theories in Mass Communication 0 credits

MC 610 Research Design in Mass Communication 3 credits

MC 652 Creativity and Mass Media Production 3 credits

MC 653 Media Presentation Techniques 3 credits

MC 659 Globalization of Mass Communication 3 credits

Total 12 credits


MC 511 Languages and Communication Cultures 0 credits

MC 654 Analytical Writing for Mass Communication 3 credits

MC 655 Mass Communiction Law 3 credits

MC 656 Imaging Technologies in Mass Communication 3 credits

MC 670 Communication Psychology and Public Opinion 3 credits

Total 12 credits


MC 650 Seminar in Mass Communication 3 credits

MC 657 Mass Communication in Society, Economics, and Politics 3 credits

MC 658 Seminar in Mass Media and Mass Cultures 3 credits

MC xxx 3 credits

Total 12 credits

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English Program


MC 760 Research Methodology in Mass Communication 3 credits

MC 701 Individual Studies on Applied Mass Communication 3 credits

MC 709 Thematic Paper 6 credits

MC 780 Comprehensive Examination 0 credits

Total 12 credits

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English Program

Master of Arts in Political Science M.A. (Pol. Sc.)

The Institute of International Studies, Ramkhamhaeng University, has offered the Master of Arts Pro-gram in Political Science since 2001. It provided individuals with advanced academic work in the func-tional aspects of public and private organizations. Nowadays, the impact of globalization faces every sector. To understand and adapt to the global transaction environment will be the key to executive suc-cess in educational operations. This revised program provides the individual with general competencies for overall knowledge in political science as well as an ability to function effectively in a multicultural and rapidly changing global arena. Students will develop skills in collecting, analysing, and interpreting data, as well as conceptualizing, evaluating, and implementing solutions necessary in addressing com-plex problems.

Individuals with a baccalaureate degree in arts, humanities, sciences, engineering, education, business and others from accredited schools are encouraged to apply.

Program Completion


Program Structure


1. Specific courses (non-credit)2. Fundamental courses in Political Science3. Core courses4. Elective courses5. Independent study 6. Comprehensive Examination*

(9) 15 9 12 3

(0)

Total 39

* A comprehensive examination including written and/or oral tests must be taken after completion of the 39 credit program with an average grade not less than 3.00 in compliance with the rules of the Graduate Schools of Ramkhamhaeng University.

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Specific Courses (non-credit)


RU 603 Graduate Study 0 credits

EN 500 Reading in Political Science 0 credits

If students have no fundamental knowledge in political science, they may need to study one or more of the following preparation courses.PS 500 The Principles of Political Science 0 credits

PS 501 The Principles of International Relations 0 credits

PS 502 The Principles of Public Administration 0 credits

Fundamental Courses in Political Science (15 credits)

PS 601 Philosophy of Science in Political Science 3 credits

PS 602 Research Methodology in Political Science 3 credits

PS 603 Theories in International Relations 3 credits

PS 604 Theoretical Orientations in Public Administration 3 credits

PS 605 Approaches in Political Science 3 credits


PS 610 Public Policy Analysis 3 credits

PS 611 State, Power and Public Policy 3 credits

PS 613 Current Affairs in World Politics 3 credits

Curriculum

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Elective Courses (12 credits)

Students must choose the subjects from three specific groups. Alternatively, the Institute of International Studies may arrange the available subjects from these specific groups.(Group 1) Politics

PS 635 Political Parties, Interest Groups and Election 3 credits

PS 639 Political Development and Social Change 3 credits

PS 640 Comparative Politics 3 credits

PS 691 Seminar on Economic, Social, and Thai Political Issues 3 credits

(Group 2) International Relations

PS 651 Comparative Foreign Policy Analysis 3 credits

PS 654 Thailand and Global Political Economy 3 credits

PS 660 International Relations in Southeast Asia 3 credits

PS 692 Seminar on Thai Foreign Policy 3 credits

(Group 3) Public Administration

PS 671 Ethics and Public Policy 3 credits

PS 676 Policy Implementation 3 credits

PS 677 Public Policy Evaluation 3 credits

PS 688 Development and Management of Human Resources 3 credits

Independent Study (3 credits)

PS 798 Independent Study 3 credits


PS 797 Comprehensive Examination 0 credit

PS 501 The Principle of International Relations 0 credit

PS 502 The Principle of Public Administration 0 credit

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English Program

EN 500 Reading in Political Science Capability of reading English articles or selected technical papers in political science, their point of view, vision of thought in relation to various facts with an emphasis on the right interpreta-tions and conclusion.

PS 500 The Principles of Political Science

Basic background in political science for stu-dents of other areas of knowledge to be ac-quainted with.

PS 501 The Principle of International Rela-tions

Basic background in international relations for students of other areas of knowledge to be ac-quainted with.

PS 502 The Principle of Public Administration

Basic background in public administration for students of other areas of knowledge to be ac-quainted with.

PS 601 Philosophy of Science in Political Sci-ence

Origin and identification of philosophy of sci-ence. Interrelationships between the philosophy and political science. Schools and hierarchic positions in philosophy in relation to the con-cepts, facts, principles, hypotheses, theories and regulations.

PS 602 Research Methodology in Political Sci-ence

Analytical methods and techniques in sociologi-cal research and their applications to political science.

Course Descriptions

PS 603 Theories in International Relations Theories in international relations, surveying various case studies with emphasis on their ap-plications.

PS 604 Theoretical Orientation in Public Ad-ministration

Study of the theoretical orientation on outstand-ing articles which influence the development of public administration in the East-West world. Analysis of origins and prominent theory ori-entation in relation to their applications. Case studies will be included with discussion prac-tices.

PS 605 Approaches in Political ScienceStudy of concepts and analysis in political sci-ence with emphasis on hypothetical and logical approaches, i.e. institutional analysis, political traditions, power, and hierarchic groups of peo-ple including structural organizations.

PS 610 Public Policy Analysis

Theories and concepts in public policy, their analytical methods and processes with empha-sis on policy-making, implementation, evalua-tions, and discontinuity.

PS 611 State, Power and Public Policy

Formation and development of concepts in re-lation to government, social power, analysis of theoretical policy interpreting the roles of gov-ernment, social power in accordance with the public policy formulations.

PS 613 Current Affairs in World Politics

An examination of current affairs in interna-tional relations with an emphasis on various international politics applicable for analysis in

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order to understand their profiles and effects of such affairs in world politics, their possible direct-indirect effects to Thailand in the future.

PS 651 Comparative Foreign Policy Analysis

Analysis of factors formulating foreign policy, decision making with an emphasis on bureau-cratic politics, processes of organization. Psycho-logical factor is included together with political history, socioeconomic, in comparison with the Thai case studies.

PS 654 Thailand and Global Political Economy

Examination of global economy; its effect to Thailand; different dimension analysis of global economy with an emphasis on mutualism and commercialism; roles of international organiza-tions, multinational corporations; their effects to political economy of the world and Thailand. Resolution of economical problems in interna-tional unification of economy.

PS 660 International Relations in Southeast Asia

A study of the policy-making processes within the political systems of several Southeast Asian countries including the ASEAN. Its orientation and current effects to Thailand are considered.

PS 692 Seminar on Thai Foreign Policy

Study of the Thai foreign policy through the ages with an emphasis on policy making formu-lation, implementation, evaluation and future outlook.

PS 797 Comprehensive Examination

A comprehensive examination will be taken. Each student has to express his/her ability in integrating body of knowledge, concepts, and theories, in order to answer those cases, orally as well as in writing.

PS 789 Independent Study

Student must propose a selected topic in politi-cal science, approved by the major professor in partial fulfilment for graduation.

RU 600 Knowledge and Morality A study of theories, principles, learning process-es and approaches in creating knowledge and competency in thinking and inculcating belief in good values. Morality and ethical values, morals, ethics and as guides for appropriate behaviour and professionalism; human dignity and pride in Thai identity; inculcating sound awareness of social responsibility; conserving Thai wisdom, natural resources and environment. Practice in self appraisal, emotion quotient, working with others, setting life and work planning program, vision creation, analysis thinking, synthesis, cre-ative thinking, method and approach in admin-istrating life, family, society with an emphasis on self-study, self-reliance, optimist, continu-ally seeking knowledge and the application of knowledge and skills to their lives and work.

RU 603 Graduate Study

A study of the philosophy, objectives, and procedures governing graduate study; ways in which to conduct research using a variety of sources, including analysis and synthesis of data so obtained; styles and techniques for writing reports, articles, thematic papers, theses, and dissertations; models for referencing ideas and constructing reference lists; guidance on writing abstracts, scholarly presentations, and submit-ting articles for publication.

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English Program

Academic Schedule


EN 500 Reading in Political Science 0 credits

(PS 500 The Principles of Political Science) 0 credits

(PS 501 The Principles of International Relations) 0 credits

(PS 502 The Principles of Public Administration) 0 credits


RU 603 Graduate Study 0 credits

PS 601 Philosophy of Science in Political Science 3 credits

PS 602 Research Methodology in Political Science 3 credits

PS 603 Theories in International Relations 3 credits

Total 9 credits


PS 604 Theoretical Orientations in Public Administration 3 credits

PS 605 Approaches in Political Science 3 credits

PS 610 Public Policy Analysis 3 credits

PS 611 State, Power and Public Policy 3 credits

Total 12 credits


PS 613 Current Affairs in World Politics 3 credits

PS 651 Comparative Foreign Policy Analysis 3 credits

PS 654 Thailand and Global Political Economy 3 credits

PS 660 International Relations in Souteast Asia 3 credits

Total 12 credits

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English Program


PS 692 Seminar on Thai Foreign Policy 3 credits

PS 798 Independent Study 3 credits

PS 797 Comprehensive Examination 0 credits

Total 6 credits

Comprehensive Examination: Students must take a written comprehensive and/or oral examination.

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English Program

Master of Business Administration (M.B.A.)

This program is offered as a 2-year program (Saturday and Sunday classes), as well as a 1-year program (classes on 2 week days plus Satruday and Sunday).

Purpose and Objectives

The Institute of International Studies, Ramkhamhaeng University, has offered the Master of Business Administration (M.B.A.) Degree Program since 1992. It provides individuals with advanced academic work in the functional aspects of public and private organizations.

Nowadays, the impact of globalization faces ever sector. To understand and adapt to the global business environment will be the key to executive success in international operations. The revised program (in 2004) provides the individual with general competencies for overall management as well as an ability to function effectively in a multicultural and rapidly changing global arena.

Students will develop skills in collecting, analysing, and interpreting data, as well as conceptualizing, evaluating and implementing solutions necessary in addressing complex unstructured business prob-lems.

Individuals with baccalaureate degree in arts, humanities, sciences, engineering, education, business etc. from accredited schools are encouraged to apply.


Applicants must hold a Bachelor’s degree from an educational institute or university recognized by the Ministry of Education. The degree may be in any field of study.

In case, a transfer of credits will be approved by the Administration Committee of the Institute of In-ternational Studies.

Program Degree and Majors

The program degree is Master of Business Administration (M.B.A.).

Students choose one of following majors:

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English Program

General Management (in Bankok, Chiang Mai, Hat Yai, Nakhon Ratchasima)Finance and Banking (in Bangkok)Marketing (in Bangkok)

Time Limits

Students can complete this program within 2 years or not more than 5 years.

Study Evaluation and Graduation

To qualify for graduation must

1. Maintain a minimum grade point average of 3.0 on a 4.0 scale.2. Defend a thesis or pass the comprehensive examination upon completion of the course work.

Program Completion


Program Structure

Number of Credits

1. Fundamental courses (non-credit) (6)

2. Core courses 24

3. Specific courses 12

4. Independent Studies 3

5. Comprehensive Examination* (0)

Total 39

* A comprehensive examination including written and/or oral tests must be taken after completion of the 39 credit program in compliance with the rules of the Graduate School of Ramkhamhaeng Univer-sity.

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English Program

Curriculum

Fundamental Courses (0 credits)

(1) Fundamental course


(2) Pre-Fundamental Courses (upon decision of IIS)

BM 500 Techniques for Reading English Business Texts 0 credits


BM 501 Financial Accounting 0 credits

BM 600 Business Economics 3 credits

BM 601 Management and Organizational Behavior 3 credits

BM 602 Financial Management 3 credits

BM 603 Marketing Management 3 credits

BM 604 Accounting for Executives 3 credits

BM 605 Operations Management 3 credits

BM 606 Business Research Methodology 3 credits

BM 607 Strategic Management 3 credits

Specific Courses (12 credits)

(1) Major: General Management

BM 611 Human Resources Management 3 credits

BM 612 International Management 3 credits

BM 613 Creativity and Innovation Management 3 credits

BM 614 Management of Organizational Change and Development 3 credits

BM 615 Current Issues in Management 3 credits

BM 617 Labour Relations 3 credits

(2) Major: Finance and Banking

BM 621 Management of Financial Institutions 3 credits

BM 622 Investment Management 3 credits

BM 623 Multinational Financial Management 3 credits

BM 624 Derivatives and Corporate Risk Management 3 credits

BM 625 Current Issues in Finance 3 credits

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BM 627 Entrepreneurial Finance 3 credits

BM 628 Financial Modelling for Decision Support 3 credits

(3) Major: Marketing

BM 631 Consumer Behaviour 3 credits

BM 632 Product and Price Management 3 credits

BM 633 Marketing Channels and Market Logistics Management 3 credits

BM 634 Marketing Communications 3 credits

BM 635 Current Issues in Marketing 3 credits

BM 636 Marketing Research 3 credits

BM 637 International Marketing 3 credits

Remarks: 1. The students must select only 1 group of specific course (4 courses or 12 credits). 2. Subject classification is based on notification of the Institute of International Studies.

Independent Studies (3 credits)

BM 797 Independent Study 3 credits

Comprehensive Examination

BM 798 Comprehensive Examination 0 credits

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English Program

RU 600 Knowledge and Morality A study of theories, principles, learning proc-esses and approaches in creating knowledge and competency in thinking and inculcating belief in good values. Morality and ethical values, morals, ethics and as guides for appropriate behaviour and professionalism; human dignity and pride in Thai identity; inculcating sound awareness of social responsibility; conserving Thai wisdom, natural resources and environment. Practice in self appraisal, emotion quotient, working with others, setting life and work planning program, vision creation, analysis thinking, synthesis, cre-ative thinking, method and approach in admin-istrating life, family, society with an emphasis on self-study, self-reliance, optimist, continu-ally seeking knowledge and the application of knowledge and skills to their lives and work.

BM 500 Techniques for Reading Business Texts

An application of communicative grammar, dis-course analysis and functions of informational structures for planning an teaching appropriate reading techniques in order to guide students and give them practice in reading comprehen-sively various types of advanced business mate-rials, publications, and textbooks.

BM 501 Financial Accounting

This course serves as an introduction to funda-mental accounting concepts, techniques and processes of accounting data accumulation and preparation of financial statements. Other topic areas include accounting for inventory, tangible assets, intangible assets, and other related ac-counting matters which are necessary for using accounting information in decision-making.

Course Descriptions

BM 600 Business Economics Macroeconomics and microeconomics theories are studied and applied to business situations in order to facilitate decision-making relevant to the domestic and international marketplaces.

BM 601 Management and Organizational Be-havior

A study of management as it relates to individu-al, small group and total organizational systems. Topics include management principles, leader-ship, motivation, interpersonal communication and international management with an empha-sis on the roles of responsibilities of the manager in a total global environment.

BM 602 Financial Management

A study of the corporate financial decision-making process. Subject areas included are re-views of financial statements and ratio analysis, the concepts of risk and return, the time value of money, analysis and valuation of bonds and common stocks, measuring the cost of capital, capital budgeting decisions, capital structure, dividend policy, risk management, and mergers and acquisitions. The course also emphasizes the applications of information technology in all phases of the analysis and decision-making.

BM 603 Marketing Management

Advanced study of the rationale for market-ing decisions and the application of managerial functions to the analysis of marketing problems and opportunities; developing marketing strat-egies; planning marketing programs, selecting the appropriate marketing mix; and organizing, implementing, and controlling marketing ef-forts.

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English Program

BM 604 Accounting for Executives The course is designed to provide the busi-ness executives the fundamentals and skills of using accounting information for managerial decision-making, planning and control. topics include financial statement analysis accounting information management and reporting, cost concepts and cost accounting methods, cost-volume-profit analysis, capital budgeting deci-sion, responsibility accounting, and accounting for profit planning and control, through the use of integrated accounting and managerial infor-mation systems.

BM 605 Operations Management

A study and analysis of production and opera-tions in manufacturing and services industries, emphasizing the applications of operations con-cepts and quantitative techniques for problems analysis and management decision supports through the management information systems. The topics include production and operations strategies, locations analysis, plants layout, product and process design, selection of proc-esses and technologies, project management, logistics and supply chain management and in-ventory control, quality management, services improvements, human resource in operations management, and maintenance management.

BM 606 Business Research Methodology

The course focuses on the conduct of research and the use of research finding for business decisions. Emphasis is placed on the logic and methods of problem identification, research de-signs, data collection methods, data analysis and interpretation. Students are required to design a research project, prepare a written proposal, col-lect an analyze data and write a research report.

BM 607 Strategic Management

The course analyzes organizational environ-ments from the perspectives of top management in their efforts to mange a firm’s mission, goal and strategy. An integrative approach is taken to the strategic management process including formulation and implementation of strategy

and policy, and evaluation and control. Case analysis and computer simulations are used to provide students with and opportunity to ap-ply theories and concepts to real world business problems.

BM 611 Human Resources Management

A study of philosophy, evaluation and functions performed by human resource management professionals. Topics also include recruitment, job analysis, training and development, job evaluation, performance appraisals, collective bargaining and employee health and safety. The course also examines government policies affect-ing the labour markets and labour relations.

BM 612 International Management

Identification and analysis of management sys-tems in differing national, functional, or insti-tutional setting: impacts of economics, social, political and cultural variables on management systems.

BM 612 Creativity and Innovation Manage-ment

A study of models and methods of creativity and creativity management through which the crea-tive process can be encouraged and increased for enhanced organizational effectiveness using sound management techniques.

BM 614 Management of Organizational Change and Development

The course examines various concepts and methods of managing change and facilitating organization development in today’s complex and turbulent environment. The design and implementation of organizational development interventions will be studied, along with their implications for social responsibility leadership, and organizational learning. Students will ex-perience the practice of organizational develop-ment and managing change through an action research project.

BM 615 Current Issues in Management

A study of recent theoretical and empirical works in the field of management. Selected readings in

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English Program

current periodicals and publications are chosen to deal with contemporary problems and issues in management. Independent research, reports, and discussion are utilized.

BM 616 International Business Management

A study of the theory of international trade and investment, balance of trade and balance of pay-ment, international monetary system and finan-cial markets; culture, politics and laws, inter-national business entry, international business strategy and operation such as marketing and financial management.

BM 617 Labour Relations Management

This course provides an important overview of critical issues and concepts in employee and la-bour relations, involving the employer-employee relationship within both union and non-union organizations. Topics include labour law, collec-tive bargaining, administration of the collective bargaining agreement, mediation and arbitra-tion, and grievance and discipline procedures.

BM 618 Development of Management Con-cepts and Theories

A study of historical backgrounds and develop-ment of classical and contemporary manage-ment concepts and theories. An analysis and synthesis of these concepts and theories, and abilities to apply then to management situa-tions under differing environmental contexts and value systems.

BM 619 Modern Service Industry Management

A study of concepts, roles and importance of service industry in the modern global economy. Value creation in the service industry. Topics also include the structure, and network of the service industry, the nature of markets for serv-ice industry, management of service business both at the domestic and international levels and strategy formulation, the use of technology for competitive advantage, and promotional roles of the government for the industry.

BM 621 Financial Institutions and Financial Markets

A study of the structure, functions and activities of major types of financial institutions, financial markets and regulatory agencies. Topics include local and global factors affecting investment decisions and performance of financial institu-tions such as changes in laws and policies of reg-ulatory agencies as well as investment decisions and behaviours of individuals, institutions, and markets both at the local and global levels.

BM 622 Investment Management

A study of various investment alternatives and their valuation. Topics included are analysis of common stocks, corporate and government bonds, mortgage-backed securities, options and future contracts. The course also includes study of the market structure and its participants, as well as alternative measurements of risk and re-turn on investments, and the theory and prac-tice of portfolio management.

BM 623 Multinational Financial Management

This course is designed to expose the students to the international dimension of corporate finance. It is aimed at providing a conceptual framework for analysis of major financial prob-lems of the global company. Topics include: the international monetary systems, the foreign exchange market, determination of exchange rates, managing foreign exchange exposure, the foreign direct investment decisions, capital budgeting and working capital management

BM 624 Derivatives and Corporate Risk Man-agement

This course examines options, futures, swaps, and other derivative securities that are pervasive in business and finance. The development of theoretical foundations and their role in finan-cial engineering and hedging risk.

BM 625 Current Issues in Finance

A study of recent theoretical and empirical works in the field of finance. Selected readings in cur-rent periodicals and publications are chosen to deal with contemporary problems and issues in

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English Program

investment, banking institutions and financial management. Independent research, reports, and discussion are utilized.

BM 626 Real Estate Finance and Investment The rationale and framework of the real estate investment decision. Appraisal techniques and investment analysis in both the public and pri-vate sectors. Real estate development: residential and commercial with emphasis on market-ori-ented economics decisions. Institutional policy and lending on real estate is examined.

BM 627 Entrepreneurial Finance

An examination of the initial funding and the financing problems encountered as a small busi-ness develops. Cases and lectures will cover fi-nancing sources, financial reporting, spreadsheet analysis, and bank loan procedures. A complete business-financing plan well be developed by each student.

BM 628 Financial Modeling for Decision Sup-port

This course introduces advanced quantitative model building skills and techniques as applied to financial decision-making. Provides hands-on experience in the development of spreadsheet models for decision support with financial risk analysis and optimization problems.

BM 631 Consumer Behavior

Marketing implications of psychological, an-thropological and sociological factors that in-fluence consumer behavior and consumer deci-sion-making. This course prepares students to ask the right questions of consumers in order to develop marketing strategies that are respon-sive to consumer needs. Topics include the be-havioral science bases of market segmentation, product positioning, pricing, and advertising evaluation.

BM 632 Product and Price Management

The purpose of this course is to provide stu-dents with conceptual understanding and hands-on experience in managing a proactive, new-product development process, product life

cycle strategies, product lines policy, product positioning, brands and packaging. The course considers strategic as well as tactical aspects of pricing decisions using qualitative (consumer behavior and psychology) and quantitative (eco-nomics and statistics) analysis. Consideration is given as to how pricing policies should be set and compares theory with what happens in the real world. It deals with various levels of compe-tition with differentiated and undifferentiated products and concentrates on pricing structure through time, across a product line and over customer segments.

BM 633 Marketing Channels and Supply Chain Management

An integral part of the strategic marketing man-agement. The topics include the concepts of marketing channels, selling functions in mar-keting channels, goods delivery, transportation, inventory control, warehouse and distribution centers management, materials handling, in-formation technology, customer relationships management (CRM) in modern trade systems consisting of retails, wholesales, chain stores and exports businesses.

BM 634 Marketing Communications

This course deals with the importance of inte-grated marketing communications (IMC), the marketing communication model, the market-ing communication process, the tools of IMC and media mix, IMC planning and resource appropriation and evaluation of IMC and cam-paign effectiveness.

BM 635 Current Issues in Marketing

A study of recent theoretical and empirical works in the field of marketing. Selected read-ings in current periodicals and publications are chosen to deal with contemporary problems and issues in marketing. Independent research, reports, and discussion are utilized.

BM 636 Marketing Research

This course is designed to provide students an appreciation of the nature and the scope of mar-keting research and the research techniques. The

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English Program

goal of the course it to equip students with skills to conduct research and to effectively use mar-keting research information. The first part of the course considers the acquisition of data; re-search designs, sampling procedures, and ques-tionnaire designs. The second part of the course introduces students to univariate and multivari-ate data analysis techniques. Marketing research results are applied to solve marketing problems.

BM 637 International Marketing

The study of international marketing manage-ment and coordination, focusing on the prin-ciples of strategic planning for international competition, implementation and approaches to the target markets. Topics include the global marketing environment and its characteristics. Comparative studies of the structures in the European, American, and other major markets. Market analysis and sales management, pricing policies, planning and control of international marketing operations.

BM 638 Sales Management

A study and analysis of sales management prac-tices under various selling approaches. An anal-ysis of marketing and competitive situations. Formulation of appropriate sales strategies and effective implementation for the attainment of competitive advantage.

BM 639 Business Logistics Management The integral part of strategic management. The topics include the concepts, theories, and process integration through logistics activities. Logistics tradeoffs and cost management in business sys-tem. The efficiency improvement, the customer serviced level, and the balance between the serv-ices level and the cost. Application of manage-ment information technology in logistics. The guidelines for the selection of third party logis-tics services providers. Terms and conditions in goods insurance, and logistics strategies for im-proving the management of business processes.

BM 697 Independent Study

Project selected by student in consultation with assigned instructor. The purpose is to permit the student to survey the literature and to conduct research in a specialized area of interest.

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English Program

Academic Schedule


BM 600 Business Economics 3 credits

BM 601 Management and Organizational Behavior 3 credits

BM 602 Financial Management 3 credits

BM 603 Marketing Management 3 credits

Total 12 credits


BM 604 Accounting for Executives 3 credits

BM 605 Operations Management 3 credits

BM 606 Business Research Methodology 3 credits

BM 607 Strategic Management 3 credits

Total 12 credits


BM (...) Specific Courses (3 courses) 9 credits

BM 797 Independent Studies 3 credits

Total 12 credits


BM (...) Specific Courses (1 course) 3 credits

BM 798 Comprehensive Examination 0 credits

Total 3 credits

Comprehensive Examination: Students must take a written comprehensive and/or oral examination.

Program Total 39 credits

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English Program

Online M.B.A. ProgramMaster of Business Administration

Since September 2008, the Institute of International Studies offers the M.B.A. Master of Business Administration Program online.

This online program does not require any classroom attendance. It is open for students from Thailand and abroad.

Students from Thailand will do their examinations in one of the IIS-RU Study Centers in Bangkok, Chiang Mai, Chiangrai, Nakhon Ratchasima, Phuket, Songkhla, or Surat Tani.

Students from abroad will do their examinations in a study center in their home countries.

Curriculum, course descriptions, and academic schedule are the same as in the on-campus program. The Online M.B.A. Program is a 2-year program. The maximum time available until graduation is 5 years.

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English Program

Master of EconomicsM.Econ

This international program is offered in Bangkok.

Individuals with a Bachelor degree in arts, humanities, sciences, engineering, education, business and others from accredited schools are encouraged to apply.

Program Completion


Program Structure


1. Specific courses (non-credit)2. Fundamental courses in Economics3. Core courses4. Elective courses5. Independent study 6. Comprehensive Examination*

(9) 15 9 12 3

(0)

Total 39

* A comprehensive examination including written and/or oral tests must be taken after completion of the 39 credit program with an average grade not less than 3.00 in compliance with the rules of the Graduate Schools of Ramkhamhaeng University.

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EC 500 Intermediate Economics

This intermediate course focuses on microeco-nomic and macroeconomic theories and will cover consumer theory, producer theory, equi-librium, theory of consumption, theory of in-vestment, product market equilibrium, labor market equilibrium, monetary theory and poli-cies, fiscal theory and policies and international economics.

EC 501 Mathematics for Economists

This course will study basic mathematics for economic analysis, including set theory, equa-tions solved by using Cramer’s Rule. Differen-tial and integral calculus, maxima and minima of conditioned and unconditioned functions, and linear programming are also included.

EC 502 Elementary Statistics for Economists

This course will study statistical tools used in economics, including distribution theory, prob-ability, sampling methods, variance and co - variance, correlation, multiple correlation, time series, index numbers and elementary econo-metrics.

EC 503 English for Economists

This course will study how to read English text-books, articles, and economic papers efficiently such that one can correctly understand, explain and analyze economic issues through the use of English language materials.

Course Descriptions

EC 605 Mathematics and Statistics for Econo-mists

This course will study basic mathematics for economic analysis, including set theory, equa-tions solved by using Cramer’s Rule, differential and integral calculus including derivations and integrals, maxima and minima of conditioned and unconditioned functions and linear pro-gramming. This course will study statistical tools used in economics, including distribution theory, probability, sampling methods, variance and co-variance, correlation, multiple correla-tion, time series, index numbers and elementary econometrics.

EC 606 Research Methodology in the Social Sciences

This course will study various concepts of re-search and research processes in economics. Se-lected research methods and processes, formu-lating and testing lypotheses. Students in the course are required to submit research propos-als.

EC 607 Basic Econometrics

This course covers the single-equation regres-sion model, the multiple equations regression model and simultaneous equation model, the methold of statistical proofs and problem-solv-ing methods and techniques in model selection. Cointegration, and unit root techniques are also studied. An application of econometric models to macroeconomics and microeconomics is also included.

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EC 608 Microeconomic Theory

This course includes the microeconomic theory of the firm, consumer theory, production theo-ry, competitive behavior in a variety of markets, general equilibrium, game theory, intertempo-ral choice and welfare economics. Applications to certain issues are also included such as gov-ernment spending for public goods (education, health), and the social welfare reform tax.

EC 609 Macroeconomic Theory

This course will study neo-Keynesian and neo-classic macroeconomic theories, analysis in the disequilibrium macro-model, Keynesian mac-roeconomics, analysis of the Walrasian model, economic growth in neoclassical theories. Con-sumer theory, savings and investments based on microeconomic foundations, and open eco-nomic systems are also analyzed.

EC 613 International Monetary Economics

This course covers foreign exchange, the deter-minants of foreign exchange and the balance of payments. The study of adjustments in the balance of payments under various monetary systems, the theory of international transfers of capital, international monetary institutions and international debts are included in the course.

EC 614 Monetary Economics

This course will study monetary systems, mon-etary theories and policies including money supply determination, financial markets, inter-est rates, inflation control measures and appli-cations of fiscal policy.

EC 615 Monetary Theory and Policy

This course will study monetary theories and policies, the effects of monetary policies on interest rates, employment, inflation, and eco-nomic growth, Comparisons between classical monetary theories and modern monetary theo-ries, effectiveness of monetary policies in regard

to economic activities and resource allocation. The study of policy implications under certain constraints is also included.

EC 618 Independent Study of Monetary Eco-nomics

This course focuses on individual study of a topic in monetary economics with an advisor (or advisors) with the approval of the Econom-ics Graduate Studies Committee. Each topic combines theoretical and empirical economic tools in the analysis of a wide range of related issues in monetary economics.

EC 619 Seminar in Monetary Economics

This course enables students to develop their understanding of Monetary Economics through the presentation of an extensive analysis to the class.

EC 630 Economics of Industrial Organization

This course covers industrial structure and per-formance. Measurement of levels of price dis-crimination and the prevention of new entries to the market on the oligopoly model. Differen-tiation of products in competition and invest-ment diversification. Case studies of important industries, including problems of industrial performance affecting consumers and society.

EC 632 Economics of Industrial Management

This course will study the implementation of economic theories in industrial management such as in the applications of theories govern-ing investment decision making, cost analysis and the influence of public policies on business decisions. Case studies in business forecasting and industrial policies, as well as current busi-ness issues in Thailand are also included.

EC 634 Industrial Location Theory

This course covers industrial location theories. An application of economic theories and vari-

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ous economic tools in determining the place-ment of industrial sites. Factors determining industrial location such as spatial price analysis and public policies on location are included in the course.

EC 638 Independent Study in Industrial Eco-nomics

This course will involve individual study of a topic in industrial economics with an advisor (or advisors) with the approval of the Commit-tee on Graduate Studies in Economics. Each topic combines theoretical and empirical eco-nomic tools in the analysis of a wide range of related issues in industrial economics.

EC 639 Seminar in Industrial Economics

This course enables students to develop their understanding of Industrial Economics through the analysis of a problem in industrial econom-ics presented to the class.

EC 656 Political Economy

This course focuses on the relationship between the state and the economy. The effects of state policies on the market and on the production of wealth, including economic activity designed to benefit individual consumers, to promote social welfare or to maximize national power. Topics also studied include the origin and development of modern market economics.

EC 657 International Political Economy

This course focuses on historical and modern regulation and policy associated with the inter-national monetary system and trade, including competition among industrialized countries, economic development in poor countries, the function of intergovernmental organizations and the role of multinational corporations.

EC 661 Economics of International Trade

This course includes the study of concepts of

international trade theories from classic to ne-oclassic, empirical tests of international trade theories, the growth of factors of production, and the effects of technological progress on in-ternational trade, international trade policies, the theory of the second best and economic in-tegration.

EC 662 International Economics and Develop-ment

This course will study the concept of trade and economic development, terms of trade, insta-bility of exports, the new protectionism and economic development, the development of import-substitution, the development of the exporting of goods, international economic in-tegration, the effects of international economic integration on the economy as a whole and the adjustment of economies for development, ex-change rate policy and balance of payment ad-justment in the developing countries.

EC 668 Independent Study of International Economics

This course focuses on individual study of topics in international economics with an advisor (or advisors) with the approval of the Committee on Graduate Studies in Economics. Each topic combines theoretical and empirical economic tools in the analysis of a wide range of related issues in international economics.

EC 669 Seminar on International Economics

This course enables students to develop their understanding of international economics by means of an extensive analysis presented to the class.

EC 671 Business Economics

The course focuses on an application of modern economic theories (micro-and macro-econom-ics) to real world contests. This course includes the application of economic theories to various business practices, such as the theory of pro-

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duction and cost analysis, profit-maximization, consumer behavior, economic policies, and glo-bal environmental concerns.

EC 672 Strategic Planning

This course focuses on the design and imple-mentation of strategic planning. Introduced are various techniques used in constructing such plans. Strategic planning is designed that can be of use to both private and public organiza-tions.

EC 673 Information in Business Economics

This course will study the importance and the impact of information on economic activities and the economy as a whole, including social, economic and political aspects. The incorpo-ration of info-structures into economic frame-works is used to analyze the current informa-tion situation. The production and pricing of digital goods and services are also included. Fi-nally, knowledge management and the synthesis of information acquired within and outside the organization are considered.

EC 674 Law and Economics

This course focuses on legal regulations influ-encing the economy. Emphasis is on the appli-cation of theories and methods of economics to legal problems. The areas of study include cop-yright, patent law, intellectual property rights, corporations, international trade and invest-ment regulations, labor law and stock exchange regulations.

EC 678 Independent Study of Business Eco-nomics

This course is designed for individual study in business economics with an advisor (or advisors) with the approval of the Committee on Gradu-ate Studies in Economics. Each topic combines theoretical and empirical economic tools in the analysis of a wide range of related issues in busi-ness economics.

EC 679 Seminar in Business Economics

This course enables students to work on semi-nar papers in groups. Written and oral presen-tations of work in theoretical and applied busi-ness economics.

EC 681 Applied Economics

This course introduces students to econometric techniques and recently developed econometric techniques used in the analysis of various issues in macro– and microeconomics. Discussion of model specification. The Error Correction Model, unit root and cointegration, and the VAR model are also included.

EC 682 Applied General Equilibrium Theory in Economics

This course includes equilibrium determina-tion, linkages of economic sectors, effects of changes in macroeconomic policies and general equilibrium attainment.

EC 684 Game Theory

This course focuses on game theory and its ap-plications in economics and model building. Studies cover the Nash equilibrium, non-coop-erative games, and cooperative games.

EC 685 Input - Output Analysis

This course will study input-output analysis with applications to economic issues, specifica-tion problems, analysis of change in economic structures. This course also focuses on static and dynamic input-output models, including how to use tables of factors and gross product with econometrics.

EC 687 Operations Research

This course examines the theories and concep-tual foundations of operations research. Study of problems of management decision making, management and operations techniques for

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the economist. Topics include the use of prob-ability, statistics, calculus and simulation tech-niques.

EC 688 History of Economic Thought

This course will study the fundamental phi-losophy of the great economists such as Adam Smith, Malthus, Ricardo, Mill, Marx, Jevons, Walras and Marshall, as well as the incorpora-tion of their thought into contemporary main-stream economic theories. The course will fo-cus on contemporary theories and thought that have been developed during the past fifty years.

EC 697 Independent Study

This course focuses on game theory and its ap-plications in economics and model building. Studies cover the Nash equilibrium, non-coop-erative games, and cooperative games.

EC 698 Seminar Paper

This course enables students to analyze select-ed topics concerning economic problems with which we are nowadays confronted. Analy-sis will focus on both theoretical and practi-cal problems. Solutions to those problems will also be suggested and presented for study in the class.

EC 699 Thematic Paper

Required is the analysis of o a specific topic in economics. Each student works with the advice and supervision of members of the Committee on Graduate Studies in Economics.

EC 700 Comprehensive Examination

A comprehensive examination designed to test the academic knowledge in economics of grad-uate students. Ability to use academic principles and experience taken from both core and relat-ed areas. Applications to practice in operational tasks or research. Comprehensive examinations may be administered in oral or in written from

or both as required by the area of concentration committee.

EC 701 Thesis

Research study in topics related to economics to the end of creating new ideas/procedures and a new body of knowledge; writing and organizing a thesis report in accordance with the propos-als of and supervision by the adviser and thesis committee.


A study of theories, principles, learning proc-esses and approaches in creating knowledge and competency in thinking and inculcating belief in good values. Morality and ethical values, morals, ethics and as guides for appropriate be-havior and professionalism; human dignity and pride in Thai identity; inculcating sound aware-ness of social responsibility; conserving Thai wisdom, natural resources and environment. Practice in self appraisal, emotion quotient, working with others, setting life and work plan-ning program, vision creation, analysis think-ing, synthesis, creative thinking, method and approach in administrating life, family, society with an emphasis on self-study, self-reliance, optimist, continually seeking knowledge and the application of knowledge and skills to their lives and work.

RU 603 Graduate Study

A study of the philosophy, objectives, and pro-cedures governing graduate study; ways in which to conduct research using a variety of sources, including analysis and synthesis of data so obtained; styles and techniques for writing reports, articles, thematic papers, theses, and dissertations; models for referencing ideas and constructing reference lists; guidance on writ-ing abstracts, scholarly presentations, and sub-mitting articles for publication.

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English Program

Master of Education in Educational Administration M.Ed. (Educational Administration)(Revised 2006)

The Institute of International Studies, Ramkhamhaeng University, has offered the Master of Education Program in Educational Administration since 2001. It provided individuals with advanced academic work in the functional aspects of public and private organizations. Nowadays, the impact of globaliza-tion faces every sector. To understand and adapt to the global transaction environment will be the key to executive success in educational operations. This reviewed program provides the individual with general competencies for overall management as well as an ability to function effectively in a multicultural and rapidly changing global arena. Students will develop skills in collecting, analyzing, and interpreting data, as well as conceptualizing, evaluating, and implementing solutions necessary in addressing complex problems.

Individuals with baccalaureate degree in arts humanities, sciences, engineering, education, business etc. from accredited schools are encouraged to apply.

This program is offered as a 2-year program (Saturday and Sunday classes), as well as a 1-year program (classes on 2 week days plus Satruday and Sunday).

Program Completion


Program Structure

Number of Credits

1. Specific course (non-credit) 2. Pre-fundamental course (non-credit) 3. Academic fundamental course 4. Major course 4.1 Core course 4.2 Elective course 5. Independent Study 6. Comprehensive Examination*

(3)(9) 6

15 12 3

(0)

Total 36

* A comprehensive examination including written and/or oral tests must be taken after completion of the 36 credit program in compliance with the rules of the Graduate School of Ramkhamhaeng University.

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Specific course (non-credit)


Pre-fundamental courses (non-credit)

EA 500 English in Educational Administration 0 credits

ED 501 Knowledge of Education, Ed. Psychology, and Ed.l Technology 0 credits

ED 502 Knowledge of Curriculum, Instruction, and Educational Evaluation 0 credits

Academic fundamental courses (6 credits)

EF 603 Philosophy of Education 3 credits

MR 693 Educational Research Methodology 3 credits

Major courses (15 credits)

EA 613 Principles and Theories of Educational Administration 3 credits

EA 623 Educational Leadership 3 credits

EA 624 Human Relations in Educational Administration 3 credits

EA 645 Educational Planning 3 credits

EA 673 Seminar in Educational Administration 3 credits

Elective courses (12 credits)

EA 614 Legal Aspects of Education 3 credits

EA 615 Educational Supervision 3 credits

EA 616 Management and Organizational Development in Education 3 credits

EA 625 Education and Political Development 3 credits

Curriculum

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EA 626 Trends and Development in Educational Administration 3 credits

EA 633 Personnel Administration and Human Resources Development 3 credits

EA 634 Academic Management and Administration 3 credits

EA 635 Management and Administration of Student Personnel Services 3 credits

EA 636 Principles of Budget, Management, and School Finance 3 credits

EA 637 School Plant and Environmental Management 3 credits

EA 643 Decision Making in Educational Administration 3 credits

EA 644 Ethics of Educational Administration 3 credits

EA 653 Educational Economics and School Administration 3 credits

EA 654 Educational Innovation for Life and Social Development 3 credits

EA 655 Economic, Social, and Political Foundations of Education 3 credits

Independent Studies (3 credits)

EA 689 Independent Study 3 credits


EA 698 Comprehensive Examination 0 credits

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English Program

RU 600 Knowledge and Morality A study of theories, principles, learning proc-esses and approaches in creating knowledge and competency in thinking and inculcating belief in good values. Morality and ethical values, morals, ethics and as guides for appropriate behaviour and professionalism; human dignity and pride in Thai identity; inculcating sound awareness of social responsibility; conserving Thai wisdom, natural resources and environment. Practice in self appraisal, emotion quotient, working with others, setting life and work planning program, vision creation, analysis thinking, synthesis, cre-ative thinking, method and approach in admin-istrating life, family, society with an emphasis on self-study, self-reliance, optimist, continu-ally seeking knowledge and the application of knowledge and skills to their lives and work.

EA 500 English in Educational AdministrationEA 600 English in Educational Administration

Reading and study skills to enhance compre-hension of materials in educational administra-tion pertinent to further research and graduate studies.

ED 501 Knowledge of Education, Educational Psychology

The history, philosophy and policies of educa-tional management; educational plans and edu-cational systems; laws and regulations required for teachers, professional ethics, theories and educational psychology pertaining to instruc-tion; application of theories, principles and re-search in psychology; roles and significance of educational technology, including production and selection of such technology as instruction-al materials.

Course Descriptions

ED 502 Knowledge of Curriculum, Instruction and Educational Evaluation

A study of meaning, factors and types of curric-ulum; the relationships between the curriculum and the instructional management, methods and techniques of teaching, teaching skills and lesson planning; instructional climate; curricu-lum and instructional innovations. Techniques of educational measurement and evaluation; in-cluding instrument types, test writing, criterion referenced and norm referenced evaluation; the measurement of scores and fundamental statis-tics for educational measurement and evalua-tion.

EA 613 Principles and Theories of Educational Administration

General knowledge of educational administra-tion, focusing on the concept of educational re-form, theories and patterns of administrations; processes of administration and educational ad-ministration development.

EA 614 Legal Aspects of Educational Adminis-tration

A study concerning civil bureaucracy acts, teach-er acts and other relevant acts concerning edu-cation of all types and levels under the Ministry of Education and other relevant government agencies involved in educational management; rules, regulations, etc. concerning personnel in academic institutions and other education agen-cies.

EA 615 Educational Supervision

A study of roles and responsibilities of educa-tional supervisors; systematic analyses of prob-lems and means of solving them based on ap-plicable theories and principles.

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EA 616 Management and Organizational De-velopment in Education

A study of the history and interpretations of or-ganizational management and its development; structural patterns; methods and procedures in organizational development; an analysis of fac-tors affecting the organization. Basic theories of educational organization are emphasized, in-cluding application in educational institutes.

EA 623 Educational Leadership

A study of interpretations of leader competency, roles and expectations of the society; an analy-sis of characteristics and patterns of the leader behaviors, including effectiveness of the leader’s reactions in different situations.

EA 624 Human Relations in Educational Ad-ministration

Basic concepts of human relations in adminis-tration, an analysis of the principles regarding the art of accomplishing human relations; re-lationships between personnel’s behaviors and human relations; motivation methods accord-ing to the behaviorist principles; behavioral controls of personnel; efficiency of communi-cations between superiors and subordinates, in-cluding case studies relating to human relations in administration.

EA 625 Education and Political Development

A study of relationships between governing rules and education; political influence on educational management; an analysis of patterns of ideology of administration, with emphasis on democratic government; roles of powerful political groups; educational decentralization; budget allocation; commands at central and regional government levels; direct and indirect problems and trends in educational management.

EA 626 Trends and Development in Education-al Administration

A study of trends and development in educa-tional administration by analyzing social, eco-nomic and political factors and environments, advances in technology and knowledge and gov-ernment policy in educational management.

EA 633 Personnel Administration and Human Resources Development

A study of theories, methods and roles of edu-cational administrators in personnel and human resources management for efficiency increment, including current problems and obstacles in personnel management.

EA 634 Academic Management and Adminis-tration

A study of management and methodology concerning current academic administration; certain problems of interest facing academic administration; project preparation pertaining to academic administration in educational in-stitutes.

EA 635 Management and Administration of Student Personnel Services

A study of management and administration of student personnel programs in order to serve the need of the students and the nature of study; management of student activities, food, trans-portation, learning materials, special education-al services, guidance, and health and hygiene; registration regulations; disciplinary actions; consultation, application and enrollment, and promotion.

EA 636 Principle of Budget, Management and School Finance

A study of principles and procedures in budget management; sources of budget; school finance and budget management; financial law and reg-ulations; official guidelines in defrayment.

EA 637 School Plant and Environmental Man-agement

School plant surveys and planning with empha-sis on writing of list patterns and educational requirements; assessment of school plant usage; selection of school plant location; design for construction; examination of materials, equip-ment and construction technology; new con-cepts in securing resources for the classroom; environmental management within the school.

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EA 643 Decision-Making in Educational Ad-ministration

An analysis of principles and rationales behind decision-making; decision-making theories; in-fluence of society and psychology, including ap-plication of principles to various assumed situ-ations.

EA 644 Ethics of Educational Administration The course is aimed at helping educational ad-ministrators to understand the importance of social responsibilities and ethics; social targets and ideals involving educational administra-tion, including professional codes of conduct; roles of ethics in administration.

EA 645 Educational Planning

A study of systems and theories of planning; economic, social and political patterns involving educational planning; assessment of man power and student admissions; an analysis of expenses and productiveness; tools and techniques used in planning.

EA 653 Educational Economics and School Ad-ministration

A study and analysis of principles of fiscal budg-et management with emphasis on investment in education, educational planning in congruence with the national plan for social and economic development, and human resources develop-ment in terms of the man power plan based on economic principles.

EA 654 Educational Innovation for Life and So-cial Development

A study and analysis of new concepts in the ed-ucational system; processes of new concept de-velopment and change in academic institutions; relevant research on educational innovation and administration, including techniques for mak-ing the change and development in educational for optimization in life and social development.

EA 655 Economic, Political and Social Founda-tions of Education

A study of relationships among education, so-

cial situations, economy and Thai politics; roles of education in maintaining promoting social heritage, with emphasis on structures and func-tions of schools and social systems, such as fam-ily, community, economic organization, religion and Thai politics.

EA 656 Education for Social and Cultural De-velopment

A study and analysis of education as catalyst of social and cultural change in the Thai society; emphasis is placed on devising plans for dealing with such change, including the development of education to serve social and cultural condi-tions.

EA 673 Seminar in Educational Administra-tion

Examination of problems and trends in educa-tional change by way of survey, analysis and ef-fects of educational administration in the school system for effective problem solving and plan-ning based on educational theories and proce-dures.

EA 689 Independent Studies

Individual’s interest in special topic on educa-tional administration under Advisor’s guidance and suggestion.

EF 603 Philosophy of Education

Studies of the philosophy concepts of the philos-ophers, educators and the important researchers both Thais and foreigners, including with the purposes and policies of educational in the past and present time. The application of the signifi-cant comparative thoughts using in relating to the Thais values, cultures and socio-economics.

ER 693 Educational Research Methodology

Research procedures, development of knowl-edge searching, types of research, hypothesis, research variable, research tools, patterns of research conclusion, assessment of educational research reports.

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English Program

Academic Schedule

First year, first semester


EA 500 English in Educational Administration

EF 603 Philosophy of Education

EA 613 Principles and Theories of Educational Administration

EA 623 Educational Leadership

EA 624 Human Relations in Educational Administration

First year, second semester

MR 693 Educational Research Methodology

EA 645 Educational Planning

EA ... (elective course)


Second year, first semester

EA 689 Independent Studies

EA 673 Seminar in Educational Administration



Second year, 2nd semester

EA 698 Comprehensive Examination

Remarks: Candidates must take a written comprehensive and/or oral examination.

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English Program

Ph.D. Doctor of Philosophy and LL.D. Doctorate in Laws Programs

The following general information applies to all programs. Program-specific information you find in the subsequant chapters.

Evaluation and Graduation Grades

1. Dissertation Evaluation Each candidate must have a dissertation advisory committee. The committee will consist of three lectures from universities (or one from Institute/ Organization) and must comprise at least one from Ramkhamhaeng University and one foreign Professor.

2. The qualifying requirements for eligibility as a dissertation adviser are as follows: The adviser is a - Professor or - Assoc. Professor, or holds - an earned doctorate degree, or is - an expert or professional or specialist in the candidate’s field of study

3. Each dissertation script must be fully approved by the joint committee. The joint committee consists of (1) the dissertation examiner committee, (2) the chairman of the dissertation advi-sory committee and (3) the chairman of the administrative committee of the Ph.D. program.

4. The grades of a dissertation are: - Very Good - Good - Pass

5. The Dissertation examiner committee consists of academic experts from Ramkhamhaeng Uni-versity and other Institutes or organizations. The number of academic experts from other insti-tutes may be in the majority but the committee should include at least one academic expert from Ramkhamhaeng University.

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Subject Evaluation

The letter grades used are:

A 4.00 ExcellentA- 3.67 Almost ExcellentB+ 3.33 Very GoodB 3.00 GoodB- 2.67 Fairly GoodF 0.00 FailureI Incomplete

Requirement for Graduation

1. Candidates must pass one subject of final examination (English Language or Statistics or Com-puter).

2. Candidates must pass Qualifying Examination and then they have the right to start their dis-sertation.

3. Candidates must complete their dissertation by oral defence. 4. Each dissertation must be presented at a public academic seminar and either published in full or

in part an approved academic journal.

University Libraries

Institute of International Studies Library

The library contains more than 1,050 volumes in English and Thai, which include textbooks, pe-riodicals, reference books, and research reports. There are also Internet and database systems.

Central Library of Ramkhamhaeng University

The central library is jointly utilized among the faculties of the university in accordance with university policy. It contains textbooks, reference books, research reports, periodicals, Internet and database system (OPAC, web OPAC) both in Thai and English, on order to support the various user needs.

There are 5 categories in the collection.

1. Books: Thai 412,653 volumes, English 101,088 volumes

2. Magazines: Thai 325 publications, English 76 publications

3. Theses 4, 310 volumes

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English Program

4. Research Reports 1,133 volumes

5. Newspapers: Thai 34 newspapers, English 7 newspapers

6. Government Publications: Thai 17,077 items, English 11,158 items

Moreover, the university also provides a communication system through the Internet for all candi-dates.

Dissertation Examination

Student must present their dissertation at a public seminar. Those present at the seminar will comprise (1) the dissertation examiner committee, (2) the academic experts from others Institutes, (3) lectures from Ramkhamhaeng University/ lectures from others Universities, (4) the students and, (5) the dis-sertation advisory committee.

The members of the dissertation advisory committee are present as observers and cannot answer ques-tions/ comments from the examiner committee or offer any other explanations.

Each presented dissertation script must be fully approved with the signatures of the examiners. In a case when it is requested to submit a dissertation for reconsideration, the student and supervisors have to correct it and return to the public academic seminar.

System of Education Quality Assurance

The Quality Guarantee System consists of 4 parts, namely:

A. Program/Course Administration falls into 4 categories

1. Student Selection System: This system is managed by the entrance committee.

1.1 The committee consists of:

(1) the executive committee of the Ph.D. program, 7 persons(2) the representative from the field the same as the candidate’s, 1 person(3) the representative from the university council, 1 person(4) experts or specialist from the public and private sectors, 2 person

1.2 The duty of the committee is:

(1) to consider/evaluate the dissertation proposal(2) to consider the possible application of the dissertation in practice(3) to consider the academic knowledge of the candidate(4) to consider the ability/readiness of the person who will be one of the dissertation advisory com-mittee

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(5) to consider the qualification of the academic expert/ specialist from another Institute who will join the dissertation advisory committee (1 person)(6) to report the issue to the rector and the university council.

1.3 Eligibility Criteria

(1) From the application from with emphasis given to his/her work position, special ability and research experience.(2) From the primary dissertation proposal, indicating the background and significance the topic, the object of the study, the conceptual framework, sources of data and expected contributions of the findings.

1.4 Dissertation Proposal Evaluation

The dissertation proposal evaluation system is managed by the dissertation examiner committee; the committee will accept/ reject each dissertation proposal on a majority vote and grade:- not accepted- fully accepted- accepted under the condition specified- accepted under the condition specified with the requirement that the be candidate take some courses related to the dissertation.

2. System of Teaching and Studying

2.1 Each Ph.D. student (research program), must have the dissertation advisory committee. The com-mittee consists of (1) one Prof./ Assoc. Prof. from Ramkhamhaeng University who has classes related to the topic of the dissertation, (2) one lecturer from Ramkhamhaeng University or from another university, who is an expert in research methodology of each area, (3) and one representa-tive from the steering committee. One of the three numbers of the committee will be elected by vote as the chairman of the committee.

2.2 Academic ActivitiesStudent must present their dissertation at least 4 times in the public academic seminar. The par-ticipants in each seminar are (1) lecturer from Ramkhamhaeng University and other universities, (2) experts/ specialists from Ramkhamhaeng University and other Institutes, (3) Ph.D. students.

3. Dissertation Examination

Student must present their dissertation to the dissertation examiner committee. The committee con-sists of (1) lectures/ academics from university, (2) experts/ specialists from an organization or In-stitute related to the dissertation topic, (3) the dissertation advisory committee. The dissertation advisory committee is present as the observer and can not answer the questions/ committee from the examiner committee or offer any other explanations.

The committee, (1) and (2), has the duty to evaluate the dissertation and the representative from the administration committee attends as observer. In a case when it is requested to submit a dissertation for reconsideration, student and supervisors have to correct it and return to the public academic seminar.

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For a dissertation to be corrected it must be passed through reading by external members of the dis-sertation examiner committee.

Students must prepare their dissertation for publishing in (1) an approved academic journal or (2) a document for an International Conference or (3) a textbook or academic document that will be evaluated by the expert committee (at least 3 committee members).

4. Curriculum Revision

This curriculum is to be revised every 3 years by the administration committee.

B. Course Materials and Handouts and Educational Researches

(1) Lecture Professors and Consulting Professors must have the quality in accordance with the rules of graduate studies (2006).(2) Providing effective and efficient educational instruments(3) Emphasizing the teaching quality of all professors in each semester

C. Providing Educational Supporting and Consultancy (1) Both internal and Visiting Professors are provided for continuing educational consultancy (2) Student must join other activities that the administration committee will arrange for compliance with the system of educational quality guarantee. This activity, for example, may take the from at a study trip abroad.

D. Needs in Labour Market Following, surveying, and researching the need of labour market in every 3 years.

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Ph.D. in Business Administration

The Doctor of Philosophy (Ph.D.) Program in Business Administration (English Program) has been developed in response to the high demand of graduates in business administration in the present, rapidly changing environment of the transition economies. The vision for the economic and social development of the nation must have the appropriate human resource development policy, especially in regard to doc-toral programs. This Ph.D. research program will help the candidates to acquire new ways of thinking and attain competence in conducting research. They will be allowed to study and experiment freely in order to discover the new issues and to enable them to create real academic progress.


Applicants must hold a Master’s degree or Bachelor’s degree from an educational institute or University recognized by the Thai Ministry of University Affairs. The degree may be in any field of study.Applicants who hold a Bachelor’s degree must have obtained first class honors, or the highest honour awarded, from a University recognized by the Thai Ministry of University Affairs. In such case, a transfer of credits will be approved by the Administration Committee of IIS.

Selection Procedures (Eligibility Criteria)

Applicants must pass the interviewing panel before being admitted to the Ph.D. program. This selection will be in accordance with the rules of graduate studies (1995); Ramkhamhaeng University, No. 8.4 of section 1 and No. 9.4. of section 2 (can be requested in copy from IIS).

Time Limits

Applicants who earned a Bachelor’s degree (with Honors) must complete the Ph.D. program in not more than 8 years. Applicants who earned a Master’s degree must complete the Ph.D. program in not more than 5 years.

195

English Program

Program and Program Structure

At present, only one program (the Research Program) is offered. The following table shows the program structure.

Number of credits

With Bachelor’s degree With Master’s degree

1. Seminar Workshop 2. Dissertation 3. Final Examination 4. Dissertation Examination

6 courses 72 * -

4 courses 48 * -

Total 72 48

* To complete the Ph.D. program all candidates must pass one subject of the final examination (English Language or Statistics or Computer).

Academic Schedule

Seminar Workshops and Dissertations listed below are mandatory. In addition, IIS provides support activities from which candidates can elect to take some special business courses, such as

Financial Theory

Operations Research

Quantitative Analysis for Business Decisions

Strategic Management

Information Technology

Managerial Economics

International Business, etc.

In the Colloquium Courses, experts and others involved in interesting topics will be invited to lecture and exchange ideas as special guests. Candidates will have the opportunity to present interesting topics or special topics in related fields.

196

English Program

Academic Schedule with Bachelor Degree

for candidates holding a Bachelor’s Degree (72 credits)

First Year – First Semester

BA 971 Dissertation 12 creditsBA 921 Seminar Workshop 1: Emphasis on the Substantive Matter of the Dissertation. Students must present the subject matter of their dissertation, indicating the background and significance of the dissertation topics, the objectives of the dissertation, the conceptual framework, sources of data and expected contributions of the findings, conclusions and recommendations. They are required to exchange ideas with the seminar participants and experts from various private and public agencies related to the students’ research prob-lems.

II981 Statistics for Business Administration

II982 Quantitative Analysis in Business Administration

II984 Management Concepts

II980 Colloquium

Total 12 credits

First Year – Second Semester

II 987 Business Finance Theories and Concepts 0 credits

BA 972 Dissertation 12 creditsBA 922 Seminar Workshop 2: Emphasis on Research MethodologyStudents must present the review of the literature on data collection, and the development and testing of the research tools to be used for the dis-sertation, in accordance with the dissertation objectives. They are required to exchange ideas with the seminar participants and experts from various private and public agencies related to the students’ research problems.

II985 Marketing Concepts

II983 Research Methodology in Business Administration

II986 Business Economics Concepts

II980 Colloquium

197

English Program

Total 12 credits

Second Year – First Semester

BA 973 Dissertation 12 creditsBA 923 Seminar Workshop 3: Emphasis on the Conceptual Framework of the Dissertation Students must present a conceptual framework that corresponds to the objectives and scope of the dissertation and is derived from an integrative literature review of theory and past research.

Total 12 credits

Second Year – Second Semester

BA 974 Dissertation 12 creditsBA 924 Seminar Workshop 4: Emphasis on the Process of Data Collec-tion and Analysis Students must present (1) the results of data analysis for each disserta-tion objective, (2) describe and interpret the results, and (3) exchange ideas with the seminar participants and experts from various private and public agencies related to the students’ research problems.

Total 12 credits

Third Year – First Semester

BA 975 Dissertation 12 creditsBA 925 Seminar Workshop 5: Emphasis on Research Findings Students must present the draft report on the findings at a seminar and exchange ideas with the seminar participants and experts from various private and public agencies related to the students’ research problems.

Total 12 credits

Third Year – Second Semester

BA 976 Dissertation 12 creditsBA 926 Seminar Workshop 6: Emphasis on the Holistic Presentation of the Dissertation Students must (1) present the totality of the dissertation at a semi-nar, (2) respond to questions raised by the participants, (3) ex-change ideas with the participants, and (4) make necessary correc-tions within the scope of the approved dissertation proposal.

Total 12 credits

198

English Program

Dissertation ExaminationStudents must present their dissertation at a public seminar. Those present at the semi-nar will comprise (1) the dissertation examiner committee, (2) the academic experts from other institutes, (3) lecturers from Ramkhamhaeng University / lecturers from other universities, (4) the students and (5) the dissertation advisory committee.

The members of the dissertation advisory committee are present as observers and cannot answer questions / comments from the examiner committee or offer any other explana-tions.

Each presented dissertation script must be fully approved with the signatures of the examiners.

In case when it is requested to submit a dissertation for reconsideration, the student and supervisors have to correct it and return to the public academic seminar.

199

English Program

Academic Schedule with Master Degree

for candidates holding a Master’s Degree (48 credits)

First Year – First Semester

BA 941 Dissertation 12 creditsBA 921 Seminar Workshop 1: Emphasis on the Substantive Matter of the Dissertation.Students must present the subject matter of their dissertation, indicating the background and significance of the dissertation topics, the objectives of the dissertation, the conceptual framework, sources of data and expected contributions of the findings, conclusions and recommendations. They are required to exchange ideas with the seminar participants and experts from various private and public agencies related to the students’ research prob-lems.

II981 Statistics for Business Administration

II982 Quantitative Analysis in Business Administration

II984 Management Concepts

II980 Colloquium

Total 12 credits

First Year – Second Semester

II 987 Business Finance Theories and Concepts 0 credits

BA 942 Dissertation 12 creditsBA 922 Seminar Workshop 2: Emphasis on Research MethodologyStudents must present the review of the literature on data collection, and the development and testing of the research tools to be used for the dis-sertation, in accordance with the dissertation objectives. They are required to exchange ideas with the seminar participants and experts from various private and public agencies related to the students’ research problems.

II985 Marketing Concepts

II983 Research Methodology in Business Administration

II986 Business Economics Concepts

II980 Colloquium

Total 12 credits

200

English Program

Second Year – First Semester

BA 943 Dissertation 12 creditsBA 923 Seminar Workshop 3: Emphasis on the Conceptual Framework of the Dissertation Students must present a conceptual framework that corresponds to the objectives and scope of the dissertation and is derived from an integrative literature review of theory and past research.

Total 12 credits

Second Year – Second Semester

BA 944 Dissertation 12 creditsBA 926 Seminar Workshop 4: Emphasis on the Holistic Presentation of the Dissertation Students must (1) present the totality of the dissertation at a semi-nar, (2) respond to questions raised by the participants, (3) ex-change ideas with the participants, and (4) make necessary correc-tions within the scope of the approved dissertation proposal.

Total 12 credits

Dissertation ExaminationStudents must present their dissertation at a public seminar. Those present at the semi-nar will comprise (1) the dissertation examiner committee, (2) the academic experts from other institutes, (3) lecturers from Ramkhamhaeng University / lecturers from other universities, (4) the students and (5) the dissertation advisory committee.

The members of the dissertation advisory committee are present as observers and can-not answer questions / comments from the examiner committee or offer any other explanations.

Each presented dissertation script must be fully approved with the signatures of the examiners.

In case when it is requested to submit a dissertation for reconsideration, the student and supervisors have to correct it and return to the public academic seminar.

201

English Program

Ph.D. in Educational Administration(Research program, revised 2006)


The Doctor of Philosophy Program in Educational Administration has been developed in response to the high demand of graduates in education in the present, rapidly changing environment of the transi-tion economies. The vision for the economic and social development of the nation must have the ap-propriate human resource development policy, especially in regard to doctoral programs. This Ph.D. research program will help the candidates to acquire new ways of thinking and attain competence in conducting research. They will be allowed to study and experiment freely in order to discover the new issues and to enable them to create real academic progress.


Applicants must hold a Master’s degree or Bachelor’s degree (with Honours) from an educational insti-tute or university recognized by the Ministry of Education. The degree may be in any field of study.


In order to be fully admitted to the program, the applicant must meet the following requirements:

Sucessfully pass the RU test (English Test): Applicants who have a TOEFL score of 500 or higher within the last 2 years are exempted. Also exampted are students who graduated from a university in English speaking countries.

Successfully pass the Advanced Test (Concepts of current issues in Political Science).

Applicants must pass the interviewing panel before being admitted to the Ph.D. program. This selection will be in accordance with the Rules of Graduate Studies (2004; Ramkhamhaeng University, No. 8.4. of section 1 and No. 9.4. of section 2 (not available online).

Time Limits

Applicants who earned a Bachelor’s Degree (with Honours) must complete the Ph.D. program in 8 years. Applicants who earned a Master’s degree must complete the Ph.D. program in 6 years.

202

English Program


for Candidates holding a Bachelor’s degree (72 credits):


EA 901 EA 902 EA 903 EA 911 Total

Research Methodology Scope and Method Quantitative Analysis Independent Study I

3 credits 3 credits 3 credits 3 credits

12 credits


EA 904 EA 905 EA 906 EA 912 Total

Qualitative Research Statistics for Research Evaluation Research Independent Study II


12 credits


Dissertation Seminar Workshop 1: Emphasis on the Substantive Matter of the Dissertation

12 credits

Second year, second semester

Dissertation Seminar Workshop 2: Emphasis on Research Methodology

12 credits

Third year, first semester

Dissertation Seminar Workshop 5: Emphasis on Research Findings on the Holistic Presentation of the Dissertation

12 credits

Third year, second semester

Dissertation Dissertation Examination and Presentation to Public Academic Seminar

12 credits

203

English Program


For candidates holding a Master’s degree (48 credits):


EA 901 EA 911 Total

Research Methodology Independent Study I

3 credits 3 credits 6 credits


EA 903 EA 912 Total

Quantitative Analysis Independent Study II




9 credits



9 credits


Dissertation Seminar Workshop 5: Emphasis on Research Find-ings and the Holistic Presentation of the Dissertation

9 credits



9 credits

204

English Program

EA 901 Research MethodologyGeneral Characteristics, objectives and goals of research; various types and stages of research; determi-nation of research issue/objectives; literature review; research planning; data collection and analysis; research findings presentation and research report writing.

EA 902 Scope and MethodScope and method specific to the discipline related to the students dissertation; current methodology used by the academic in the discipline leading to the dissertation.

EA 903 Quantitative AnalysisBasic knowledge concerning sources and type of data, methods of presentation and analysis; measure-ment and tests for validity and reliability, including interpretation of statistical results.

EA 904 Qualitative ResearchGeneral characteristics and type of qualitative research, participant and non- participant observation, brainstorming, in-depth interview, focus group, and participatory action research.

EA 905 Statistics for ResearchStatistics and types of Research; descriptive statistics and the level of measurement of the variables; statistics for trend analysis; bivariate statistics; logic of multivariate statistics; applications of statistics to research, including proper ways of presentation and interpretation of the statistics results.

EA 906 Evaluation ResearchMeanings and characteristics of evaluation; qualitative and quantitative approaches; stages of evalua-tion of theories and models of evaluation; sources of data and data processing; measurement construc-tion, analysis and interpretation of the findings; the structure of evaluation report, and presentation of the evaluation results.

EA 911 Independent Study I Students must conduct a study on the topic that leads to the dissertation according to the plan agreed upon by the thesis advisory committee and closely supervised by an adviser who is recognized as an expert in the field. The report is no less than 80 pages and must be presented at a seminar organized by the executive committee of the Ph.D. Program.

EA 912 Independent Study II Students must conduct a study on the topic that leads to the dissertation according to the plan agreed upon by the thesis advisory committee and closely supervised by an adviser who is recognized as an expert in the field. The subject matter must differ from that of the Independent Study I but be related to the dissertation. The report is no less than 80 pages and must be presented at a seminar organized by the executive committee of the Ph.D. Program.

Course Descriptions

205

English Program

EA 999 Dissertation

Seminar Workshop 1: Emphasis on the Substantive Matter of the Dissertation. Student must present the subject matter of their dissertation, indicating the background and sig-nificance of the dissertation topics, the objectives of the dissertation, the conceptual framework, source of data and expected contributions of the findings, conclusions and recommendations. They are required to exchange ideas with the seminar participants and experts from various private and public agencies related to the students’ research problems.

Seminar Workshop 2: Emphasis on Research Methodology. Student must present the review of the literature on data collection, and the development and test-ing of the research tools to be used for the dissertation, in accordance with the dissertation objec-tives. They are required to exchange ideas with the seminar participants and experts from various private and public agencies related to the students’ research problems.

Seminar Workshop 5: Emphasis on the Research Finding and Holistic Presentation of the Dis-sertation.

Student must present the finding and totality of the dissertation at a seminar, respond to questions raised by the participants, exchange ideas with the seminar participants and experts from various private and public agencies related to the student’ research problem, and make any necessary cor-rections within the scope of the approved dissertation proposal.

Dissertation Examination and Presentation to Public Academic SeminarStudents must present their dissertation to the dissertation examiner committee. The committee consists of (1) lecturers/academics from university, (2) experts/specialists from an organization or institute related to the dissertation topic, and (3) dissertation advisory committee. The dissertation advisory committee is present as an observer only, not to answer questions/comments from the examiner committee or offer any explanations.The committee, (1) and (2), has the duty to evaluate the dissertation while a representative from the administration is requested for re-submission for reconsideration, the student and supervisors must correct it before presenting it to the public academic seminar.

The dissertation that needs to be corrected must go through reading by external members of the disserta-tion examiner committee (at least 3 committee members).

206

English Program

LL.D. Doctor of Laws(Research program, revised 2006)

This program is offered with in the Doctorate in Laws Progam and starts in November 2006 with the second semester of the academic year 2006.


The Doctor of Laws program has been developed in response to the high demand of graduates in laws in the present, rapidly changing environment of the transition economies. The vision for the economic and social development of the nation must have the appropriate human resource development policy, especially in regard to doctoral programs. This LL.D. research program will have the candidates to acquire new ways of thinking and attain competence in conducting research. They will be allowed to study and experiment freely in order to discover the new issue and to enable them to create real academic progress.

IIS’s goal is to provide a qualitative LL.D. program to meet the demand for higher graduate education and contribute to academic development.


Applicants must hold a Master’s degree or Bachelor’s degree from an educational institute or university recognized by the Ministry of Education. The degree must be in any field of law.

Applicants who hold a Bachelor’s degree must have obtained first class honors, or the highest honor awarded, from a University recognized by the Ministry of Education. In such case, a transfer of credits will be approved by the Steering Committee of IIS.


Applicants must pass the interviewing panel before being admitted to the LL.D. program. This selection will be in accordance with the rules of graduate studies (2004); Ramkhamhaeng University.

Time Limits

Applicants who earned a Bachelor’s degree (with Honors) must complete the LL.D. program in 6 years.

Applicants who earned a Master’s degree must complete the LL.D. program in 6 years.

207

English Program

Registration

The candidates may register for maximum of 15 credits in each semester.

Support Activities

The Institute of International Studies provides the support activities shown below.

Candidates can take some special law non-credit courses such as:

Contract and Tort Law

Advance Commercial Law

Criminal Law and Criminal Procedure

Administrative Law

International Trade Law

Law on Intellectual Property, etc.

In collogquium courses, experts and others involved in interesting topics will be invited to lecture and exchange ideas as special guests. Candidates will have the opportunity to present interesting topics or special topics in the related fields.

208

English Program




LW 901 LW 902 LW 903 LW 911 Total



12 credits


LW 904 LW 905 LW 906 LW 912 Total



12 credits



12 credits



12 credits



12 credits



12 credits

209

English Program




LW 901 LW 911 Total




LW 903 LW 912 Total





9 credits



9 credits



9 credits



9 credits

210

English Program

LW 901 Research MethodologyGeneral Characteristics, objectives and goals of research; various types and stages of research; determi-nation of research issue/objectives; literature review; research planning; data collection and analysis; research findings presentation and research report writing.

LW 902 Scope and MethodScope and method specific to the discipline related to the students dissertation; current methodology used by the academic in the discipline leading to the dissertation.

LW 903 Quantitative AnalysisBasic knowledge concerning sources and type of data, methods of presentation and analysis; measure-ment and tests for validity and reliability, including interpretation of statistical results.

LW 904 Qualitative ResearchGeneral characteristics and type of qualitative research, participant and non- participant observation, brainstorming, in-depth interview, focus group, and participatory action research.

LW 905 Statistics for ResearchStatistics and types of Research; descriptive statistics and the level of measurement of the variables; statistics for trend analysis; bivariate statistics; logic of multivariate statistics; applications of statistics to research, including proper ways of presentation and interpretation of the statistics results.

LW 906 Evaluation ResearchMeanings and characteristics of evaluation; qualitative and quantitative approaches; stages of evalua-tion of theories and models of evaluation; sources of data and data processing; measurement construc-tion, analysis and interpretation of the findings; the structure of evaluation report, and presentation of the evaluation results.

LW 911 Independent Study I Students must conduct a study on the topic that leads to the dissertation according to the plan agreed upon by the thesis advisory committee and closely supervised by an adviser who is recognized as an expert in the field. The report is no less than 80 pages and must be presented at a seminar organized by the executive committee of the Ph.D. Program.

LW 912 Independent Study II Students must conduct a study on the topic that leads to the dissertation according to the plan agreed upon by the thesis advisory committee and closely supervised by an adviser who is recognized as an expert in the field. The subject matter must differ from that of the Independent Study I but be related to the dissertation. The report is no less than 80 pages and must be presented at a seminar organized by the executive committee of the Ph.D. Program.

Course Descriptions

211

English Program

LW 999 Dissertation







212

English Program

Ph.D. in Political Science

The Doctor of Philosophy (Ph.D.) Program in Political Science offers you the choice between the majors Political Science, International Relations, and ublic Administration


The Doctor of Philosophy Program in Political Science has been developed in response to the high demand of graduates in political science in the present, rapidly changing environment of the transition economies. The vision for the economic and social development of the nation must have the appropri-ate human resource development policy, especially in regard to doctoral programs. This Ph.D. research program will help the candidates to acquire new ways of thinking and attain competence in conducting research. They will be allowed to study and experiment freely in order to discover the new issues and to enable them to create real academic progress.








Time Limits


213

English Program




901 902 903 911 Total



12 credits


904 905 906 912 Total



12 credits



12 credits



12 credits



12 credits



12 credits

214

English Program




901 911 Total




903 912 Total





9 credits



9 credits



9 credits



9 credits

215

English Program

PS 901 Research MethodologyGeneral Characteristics, objectives and goals of research; various types and stages of research; determi-nation of research issue/objectives; literature review; research planning; data collection and analysis; research findings presentation and research report writing.

PS 902 Scope and MethodScope and method specific to the discipline related to the students dissertation; current methodology used by the academic in the discipline leading to the dissertation.

PS 903 Quantitative AnalysisBasic knowledge concerning sources and type of data, methods of presentation and analysis; measure-ment and tests for validity and reliability, including interpretation of statistical results.

PS904 Qualitative ResearchGeneral characteristics and type of qualitative research, participant and non- participant observation, brainstorming, in-depth interview, focus group, and participatory action research.

PS905 Statistics for ResearchStatistics and types of Research; descriptive statistics and the level of measurement of the variables; statistics for trend analysis; bivariate statistics; logic of multivariate statistics; applications of statistics to research, including proper ways of presentation and interpretation of the statistics results.

PS 906 Evaluation ResearchMeanings and characteristics of evaluation; qualitative and quantitative approaches; stages of evalua-tion of theories and models of evaluation; sources of data and data processing; measurement construc-tion, analysis and interpretation of the findings; the structure of evaluation report, and presentation of the evaluation results.

PS 911 Independent Study I Students must conduct a study on the topic that leads to the dissertation according to the plan agreed upon by the thesis advisory committee and closely supervised by an adviser who is recognized as an expert in the field. The report is no less than 80 pages and must be presented at a seminar organized by the executive committee of the Ph.D. Program.

PS 912 Independent Study II Students must conduct a study on the topic that leads to the dissertation according to the plan agreed upon by the thesis advisory committee and closely supervised by an adviser who is recognized as an expert in the field. The subject matter must differ from that of the Independent Study I but be related to the dissertation. The report is no less than 80 pages and must be presented at a seminar organized by the executive committee of the Ph.D. Program.

Course Descriptions

216

English Program

PS 999 Dissertation







217

English Program

Ph.D. in Economics








Time Limits


218

English Program




901 902 903 911 Total



12 credits


904 905 906 912 Total



12 credits



12 credits



12 credits



12 credits



12 credits

219

English Program




901 911 Total




903 912 Total





9 credits



9 credits



9 credits



9 credits

220

English Program


A study of theories, principles, learning processes approaches in creating knowledge and compe-tency in thinking, inculcating belief in good values. Morals, ethics and values are examined by behavior and the professional sciences, human dignity, pride in Thai identity; inculcating sound awareness of society and nation’s responsibility; conserving Thai wisdom, natural resources and en-vironment. Practice in personality survey, emotion quotient, working with others, setting life and work planning program, vision creation, analysis thinking, synthesis, creative thinking, method and approach in administrating life, family, society with an emphasis on self-study, self-reliance, optimist, seeking continuing knowledge and the application of theories into practices according to the philosophy of sufficiency economy, the application and implementation of knowledge and morality conditions.

EC 901 Research Methodology

General characteristics, objectives and goals of research; various types and stages of research; de-termination of research issues/objectives; literature review; research planning; data collection and analysis; research findings presentation and research report writing.

EC 902 Scope and Method

Scope and method specific to the discipline related to the students’ dissertation; current method-ology used by the academic in the discipline leading to the dissertation.

EC 903 Quantitative Analysis

Basic knowledge concerning sources and types of data, methods of presentation and analysis; mea-surement and tests for validity and reliability, including interpretation of statistical results.

EC 904 Qualitative Research

General characteristics and types of qualitative research, participant and non-participant obser-vation, brainstorming, in-depth interview, focus group, and participatory action research.

EC 905 Statistics for Research

Statistics and types of research; descriptive statistics and the level of measurement of the variables; statistics for trend analysis; bivariate statistics; logic of multivariate statistics; applications of statistics to research, including proper ways of presentation and interpretation of the statistics results.

Course Descriptions

221

English Program

EC 906 Evaluation Research

Meanings and characteristics of evaluation; qualitative and quantitative approaches; stages of eval-uation of theories and models of evaluation; sources of data and data processing; measurement construction, analysis and interpretation of the findings; the structure of evaluation reports, and presentation of the evaluation results.

EC 911 Independent Study I

Students must conduct a study on the topic that leads to the dissertation according to the plan agreed upon by the thesis advisory committee and closely supervised by an adviser who is rec-ognized as an expert in the field. The report is no less than 80 pages and must be presented at a seminar organized by the executive committee of the Ph.D. Program.

EC 912 Independent Study II

Students must conduct a study on the topic that leads to the dissertation according to the plan agreed upon by the thesis advisory committee and closely supervised by an adviser who is recog-nized as an expert in the field. The subject matter must differ from that of the Independent Study I but be related to the dissertation. The report is no less them 80 pages and must be presented at a seminar organized by the executive committee of the Ph.D. Program.

EC 999 Dissertation

1. Seminar Workshop 1: Emphasis on the Substantive Matter of the DissertationStudents must present the subject matter of their dissertation, indicating the background and significance of the dissertation topics, the objectives of dissertation, the conceptual framework, sources of data and expected contributions of the findings, including conclusions and recommen-dations. They are required to exchange ideas with the seminar participants and experts from vari-ous private and public agencies related to the students’ research problems.

2. Seminar Workshop 2: Emphasis on Research MethodologyStudents must present the review of literature, data collection, development and testing of the research tools to be used in the dissertation in accordance with the dissertation objectives. They are required to exchange ideas with the seminar participants and experts from various private and public agencies related to the students’ research problems.

3. Seminar Workshop 3: Emphasis on Dissertation Conceptual FrameworkStudents must present their conceptual framework that corresponds to the objectives and scope of the dissertation, resulting from integrative literature review of theory and past research.

4. Seminar Workshop 4: Emphasis on the Process of Data Collection and AnalysisStudents must present (1) the results of data analysis for each dissertation objective, (2) the reading and interpretation of the results, and (3) exchange ideas with the seminar participants and experts from various private and public agencies related to the students’ research problems.

5. Seminar Workshop 5: Emphasis on Research Findings and the Holistic Presentation of the Dissertation

222

English Program

Students must present the findings and the totality of the dissertation at a seminar, respond to questions raised by the participants, exchange ideas with the seminar participants and experts from various private and public agencies related to the students’ research problems, and make any necessary corrections within the scope of the approved dissertation proposal. 6. Dissertation Examination and Presentation to Public Academic SeminarStudents must present their dissertation to the dissertation examiner committee. The committee consists of (1) lecturers/academics from university, (2) experts/ specialists from an organization or institute related to the dissertation topic, and (3) the dissertation advisory committee. The disser-tation advisory committee is present as an observer only, not to answer questions/comments from the examiner committee or offer any explanations.The committee, (1) and (2), has the duty to evaluate the dissertation while a representative from the administration committee attends as an observer. In case 3 where a dissertation is requested for resubmission for reconsideration, the student and supervisors must correct it before presenting it to the public academic seminar.The dissertation that needs to be corrected must go through reading by external members of the dissertation examiner committee.Students must prepare their dissertation for publication in (1) an approved academic journal, or (2) a document for an international conference, or (3) a textbook or academic document that will be evaluated by the expert committee (at least 3 committee members).

223

English Program

Chinese Program

报名学士报名者 (BBA)

*高中学历毕业学生，或具备同等学历（需做公证）学生。*不是和尚。

报名硕士报名者（MBA）

*大学学士毕业，不限制专业。

*不是和尚。

225

Chinese Program

留学泰国，获国际认证学位

欢迎来到蓝甘杏大学国际学院，蓝甘杏大学为泰国一所国立式大学，学校于1971年建立，在校学生约600,000人（2004年）。校园占地面积广阔，有数个分校，现在蓝甘杏大学已经是东南亚地区最大的大学。而学校更以其优秀的师资，自由的学风闻名于世。

蓝甘杏大学国际学院为蓝大下属学院，蓝大所有国际教程、教研开发都由国际学院管理并制定。国际学院内采用全英文授课，所有授课老师均来自西方名校。教材均为英文原版教材。国际学院内现有来自五大洲的学生1,200人。学院内部，课堂交流，课后讨论都用英文，各个国家的学生彼此间也用英文交流心得，可以说，泰国蓝甘杏大学国际学院就如同“泰国中的美国”。

蓝大国际学院现在有商务学、政治学、教育学、传媒学等几大专业。各个专业还有详细的主修和副修课程，各个专业都由高级的外籍教授讲课，有专门的教研负责人。在这里，您会得到系统的教育。现在，蓝大国际学院有1个博士点（Ph.D.）、3个硕士点（M.A.、M.B.A.、M.Ed.）以及数个学士学位，这些专业文凭认证均为国际认证文凭，方便您在其他国家进一步求学或工作。

出国留学的开销数目不菲，如果您有兴趣出国留学，为什么不选择泰国呢？泰国是一个微笑的国度，热情好客的泰国人让您有宾至如归的感觉。相对于欧美等西方国家而言，泰国的物价水平要低很多，而在泰国蓝甘杏大学国际学院，您仅用去欧美国家留学学费的三分之一，即可获得同样的学识，同样国际认证的文凭。

我们现有来自：中国、日本、韩国、法国、哥伦比亚、卢旺达、津巴布韦、德国、中国台湾、美国、秘鲁等20多个国家的学生。我们会尽一切可能帮助您，我们会使您有一种像在家的温暖。请不要再犹豫，如果您还有什么问题，请马上联系我们，我们只需要你的学历证明。

欢迎来我们的网站咨询，如果您有机会来泰国留学，请您一定要选择我们。

我们

真诚的欢迎您蓝甘杏大学国际学院

226

Chinese Program

蓝康恒大学

报名所需资料：

1．一寸免冠照片 4张

*2.家庭注册复印件 2份

*3．身份证复印件 2份

4．毕业证件证明复印件 2份

5．报名注册复印件（如有）

2份

6．换名字证明复印件（如有）

2份

**7．学分成绩复印件 2份

**8. 大学毕业证复印件 2份

***9. 签证复印件 2份

***10. 护照复印 2份

***11. 毕业证明公证复印 2份

注:* 泰籍学生需要准备这些资料。** 报名研究生需要准备这些资料。*** 在国外大学毕业的学生或外国学生，在报名前，需要准备好这些资料。

227

Chinese Program

工商管理学士专业(BBA)

蓝康恒大学国际教育学院

1. 计划1.1工商行政主管管理学士1.2工商金融和银行业管理学士1.3工商市场管理学士1.4工商国际商务管理学士 2．学位和主修计划2．1工商管理学士(行政主管)英文简称：B.B.A(行政主管)2．2 工商管理学士（金融和银行业）英文简称：B.B.A（金融和银行业）2．3工商管理学士（市场）英文简称:B.B.A （市场） 5．教学时间安排第一学期：6月-9月第二学期：11月-1月暑期：3月-4月备注：这个计划开始于2001年。 6．入学条件入学条件依照蓝康恒大学大学生教育管理条例（1994年版）执行。

7．入学报名手续为了保证入学后教学计划的正常执行，入学报名前必须具备以下条件：7．1通过蓝康恒大学考试；两年期限之内的托福考试成绩500分以上（以英语为母语国家此项可免）；高中毕业证书。7．2详细填写入学申请表格，交付入学报名费。在泰学生可在国际学院以正常手续办理填写入学表格以及相关事宜；国际学生可通过传真或电子邮件的方式进行入学表格的填写。7．3个人证件两份复印件。7．4一寸彩色免冠照片一张7．5个人健康证明（必须有医生证明）。7．6泰国学生要准备2份身份证复印件，国际学生则要准备护照和身份证复印件各两份。7．7两份户口或住址证明复印件。 8．教学时间体制8．1 一个学年包括一个暑期和两个正常教学学期。8．2 每个课程有不少于15个小时的讲授时间，平均下来，每个学分有不少于15个小时的讲授时间。8．3 平均每个学期有不少于30个小时的实践、教学讨论的课程。

228

Chinese Program

9.教学时间限制正常的教学安排下，学生在4年内完成全部的学业。特殊情况下四年内不能完成学业，可以再有四年的时间修满学分，即最迟8年内完成学业。 10.学分注册10．1学生一个学期最多可以修22个学分。（第一个学期和第二个学期）10．2学生在暑假最多可修12个学分。10．3 在一个特定的学期内，当学生有能力完成22个学分时，他们被允许分别选择是修12学分还是22学分。

11．教学评估和大学生毕业教学评估和大学生毕业将遵照蓝康恒大学大学生教育管理条例。

12．学生人数入学报考人数，一年不少于20人。

学年（佛历）

甲（２）教程和乙教程乙教程（分校

学生人数学生人数

原在读人数

计划招收人数

将毕业人数

原在读人数

计划招收人数

将毕业人数

２５４８ - 20 - - 20 -

２５４９２０２０－２０２０－

２５５０４０２０－４０２００

２５５１６０２０２０６０２０２０

13．教学地点曼谷华玛区蓝康恒大学主校区，书籍印刷大楼7-9层，国际学院教室。13.1教师名称及学科负责人,见大纲附表(英文). 14图书馆14．1 蓝康恒大学国际学院图书馆，有英文和泰文书籍1050套，里面包括考试资料，调查资料，综合阅读材料，国际互联网服务等。14．2蓝康恒大学中心图书馆。这是大学最大的图书馆，里面有各种英文和泰文书籍，报告以及自习室，并有复印，打印等多种服务。课程安排体系：4种专业每种必须修够142个学分才能拿到相关专业的工商管理学士学位，具体课程安排如下：

229

Chinese Program

AC101 会计学原理（1) 3学分学习会计学的发展；以及会计学的定义；依照会计学原则，记录和分析公司的交易，并且维护公司的会计帐目；并且如何维护以及维护的目的；并且进行分类管理；以及如何制作公司的财务报表。

AC102 会计学原理（2）3学分深入的研究现金的管理，凭证管理的方法，应收款项的管理，非营利制造业和会计组织的管理制度。

AC130 会计基础 3学分此课程不对学士学位（B.B.A）开放学习基本的会计原理与非生意学的研究；为学习对基本财务报表和基本的财务分析作准备；为生意的财务报表做有益的决策。

AC201 中级会计学（1）3学分已经学完：AC102深入了解会计原理和资产的评估，以及资产负债表的评价和资产的发表。

AC202 中级会计学（2）3学分深入了解会计原理和资产的评估以及公证责任和拥有者，合作者与拥有者对公司的责任。

AC230 会计的市场决定 3学分此课程不对学士学位（B.B.A）开放会计的观念和假定的研究；在公司拥有者的各种不同类型生意所建立起的不同形式的财务报表中，拥有者的所有权之间的不同；以及财务报表的意义和每个帐户的起源，以及财务报表的分析；和会计对公司的预算和财务的决定

AC233 资产，责任和拥有者之间的关系 3学分已经学完：AC102此课程不对主修会计的学生开放学习会计原理的方法；账户分类；账户评估；如何评估资产，义务，以及拥有者发布财务报表的准确性，特别指参与者与公司之间的关系。

AC234 会计的管理 3学分此课程不对主修会计的学生开放研究如何让管理者对会计信息的利用；财务报表的分析；使管理者在产品的生产，投资，价格，产品利润之间作出正确的决定；以及相关费用的分析；以及相关费用的评价标准。

AC300 会计策略 3学分已经学完：AC202深入研究会计对销售的影响;对全公司以及其他的部门的调动;外汇交易;改组;以及其余的帐户; 和保险帐户

AC305 会计税收 3学分已经学完：GM306，AC202研究会计程序如何符合会计行为和如何向税务局申请，在决定收入，费用方面的支出;资产和责任的评价;实际的会计税的贬值问题,以及公司在收入方面应缴的所得税。

AC311 成本结算 3学分已经学完：AC202研究产品生产数据的的资料，如何控制生产原料，以及员工的和多有的开支，如何管理、使用以及控制成本的数据，制作成本与利润的关系图，以及制作各种不同产品的价格；有预见性的编写预算以及管理所有相关的费用。

AC312 成本结算 2 3学分已经学完：AC311广泛的学习各种成本的结算，计算产品的费用以及产品处理和处理以后废物的的的价值；以及费用关系；分析应用的费用；以及如何整理分散的数据加以管理；以及如何决定价格的问题。

AC320 审计 3学分已经学完：AC202研究理论，收支的检查、程序和技术；应用法则；如何确认财务报表以及收支检查的申请原则；如何准备稽核文件和稽核报告。

AC340 办公自动化 3学分已经学完:AC102研究计算机的基本使用方法，以及如何使用计算机制作详细的收支图，可接受的账户，

230

Chinese Program

管理可动用的资产，薪金账册，账户分类，资产负债表兑现流程和其它项目。

AC344 公共会计 3学分已经学完：AC102研究沟通/ 运输的操作系统和会计程序和系统内各部分建立如,仓库，公共汽车，航空公司，铁路公司，电力补给公司，电视传讯，以及邮局。

AC345 会计与合伙人 3学分已经学完：AC102研究会计特性和合作原则的方法，如何使操作和会计系统一起应用，经济管理的问题，以及如何分析以及整理财务报告。

AC346 银行会计 3学分已经学完：AC102研究银行会计如何分析财务文件；讲话；证明；原始的进入；特殊的会计部门；如何与应行进行交易；下属公司的帐目；财务报表的准备，银行报告，分析银行的会计系统。

AC347 医院会计 3学分已经学完：AC102如何对应医院的会计原理的研究；医院的行政功能如何控制，以及强调相关的法律和法律规则之下对于医院进行有效的操作管理；如何在计划和控制方面上有效的使用会计数据；准备财务报表；可接受的账户；可支付的账户；工资帐目；固定资产的贬值问题；成本的结算；准备预算；以及报表的分析。

AC348 酒店会计 3学分已经学完:AC101深入的学习酒店的会计程序和酒店的组织；功能和以及行政接待；餐馆以及厨房；收银部门；酒吧以及关于酒店一切的活动规律的研究。

AC349 建筑会计 3学分已经学完：AC102研究会计原则对建筑生意的影响；在建筑方面各种不同的会计交易；账户的调整；财务报表的准备；费用的支出；先进流动的分析；预算；费用-体积-利润的分析；对建筑的各个地点的费用进行总结

AC350 会计的特殊化 1 3学分已经学完：AC102，AC201适用于保险公司的一项特殊化的会计程序和系统的研究；不动产的管理；委托人管理；如何保护破产的方法和原则。

AC353 政府会计 3学分已经学完：AC102一项自然的研究，被适用于政府机关的基金会计的目的；自治区和州-企业；相关的规则和被政府机关规定的会计程序。

AC400 先进的会计学原理 3学分已经学完：AC202深入地研究会计学原理以及家族企业的管理方法；制作各种不同的联合财务报表。

AC403 会计系统的结构 3学分研究有效的管理、控制、分析并且设计会计结构的技术，适应各种不同类型的对组织的会计程序而且按规定尺寸办理，能为会计项目作出有效的帮助。

AC409 财务报表的分析 3学分已经学完：AC202学习能够对余额的结算以及收入的账目作出有效地分析，基础-年，的百分比分析；比率分析；趋势分析；短期的流动性分析；首要的结构分析；投资与收效方面的分析；利润变动的分析；分析各种不同使用在财政方面的和财务报表方面的陈述做准备。

AC420 如何收支与检查 3学分已经学完：AC320研究收支检查原理在实际的问题上和理论问题上的联系与作用，学习的成果对应真实的企业，会计本身的管理与如何面对审查。

AC440 收支检查在电脑上的应用 3学分已经学完：AC341、AC421研究怎么样来面对审计员对电脑报表的审查；以及怎么样对一个已经在电脑上作好的财务报表进行检查与评估；如何避免欺骗与不规则的账目；以及检察计划和程序

231

Chinese Program

AC444 会计的计划与管理 3学分已经学完：AC312为企业生意的研究和会计数据的积聚以及控制并且强调计划，预算程序和控制程序。

AC445 会计理论 3学分已经学完：AC400学习会计理论的发展；会计理论的结构；基本的会计假定原理和一般通用的会计原理。

AD303 广告的艺术的结构 3学分学习能够有效的制作广告的技术；以及他和其他经济方面的重要联系；广告的区划和安排；版面的设计与摄影。

AD304 传媒 3学分学习各种不同的媒体在广告制作之间的不同特性；在广告媒体中选择适用的技术以及计划、评估、测量的尺度。

AD308 广告与观众之间的联系 3学分讨论现在的广告如何适应社会的利益与社会的批评；社会的职业道德规范；以及消费者的在广告和公众之间的关系。

AD325 专业的业务管理员 3学分自主地研究，重要的帐户服务管理的功能和责任；在代理人和客户之间的相互关系；管理人的道德规范；以及预见任何问题及解决的办法。

AD326 广告的决策 3学分学习广告的信息创造和研究其他的特性，要素和过程；以及有创造力的策略的发展。

AD327 副本的制作 3学分学习制作各种不同类型的广告副本的原理；以及学习不同的技术为各种不同的媒体作副本；和相关的法律原则。

AD328 广告制作 3学分学习广告栏的结构和放置技巧以及原则；广告的基本要素；以及如何印刷和印刷广告材料的制造。

AD329 广告制作 3学分学习收音机以及电视广告的制作过程和制作的方法。

AD333 广告的包装 3学分学习如何将不断升级的产品和对应产品不断变化的广告进行包装；怎样才能让顾客更快地接受已经制作完成的广告；和广告制作的相关的法律规则。

AD401广告的研究3学分对广告生产的计划、组成、方法、过程进行研究；在任何情况下使用的技术。

AD410广告模型的管理3学分学习如何保存广告的照片和底片的方法，指示演员阵容和组员的知识。

AD423 广告的销售 3学分学习如何推销你的广告；广告部门的组织和操作，在广告的计划策略上如何合理的运用预算和配置，媒体的选择，以及制作广告并且调查广告的影响力，以及相关的法律规则。

AD424 产品的展示 3学分学习如何把自己的产品更好地向销售商展示的方法和原理，零售店的设计和空间的配置，展览计划、结构，安排和测量。

AD425 广告宣传 3学分学习实际的广告宣传活动；广告宣传所涉及的各个方面；决定宣传活动的时间长短；对将要发生和目前的状况进行以下分析；问题和机会；广告的主题；广告的预算；媒体策略的选择；策略的执行和创建；活动影响的评估。

AD426 广告的管理 3学分学习广告的管理和管理广告机构的功能和组织；以及广告机构的法律规则。

AD428广告的问题3学分学习生意的趋势和广告所预见的问题；广告的生产和媒体方面的问题，在个别案例上的研究。

AD429广告与政府的联系3学分学习广告公司与政府部门的相关角色；道德上对顾客的保护；在广告公司上的广告规则的利益和效果。

232

Chinese Program

AP203关公关系的原理3学分学习公共关系的联系和发展，基本的信息联系；公共关系的相互联系；公共关系部门的组成；公共联系的过程和各种不同的组织申请。

AP204 广告的原理 3学分学习广告的特性、范围、功能和广告的重要性，他的进化和发展过程；他的社会背景，道德和管理的方面；组织方面；介绍广告生意和广告宣传；在不同的组织里有效的练习广告趋势。

AP205 信仰行为学 3学分社会学、心理学和信仰的学习目的和方法；有说服力的沟通技术对广告和大众关系的影响。

BA303 商业信息的联络（1）3学分学习各种不同商业信息联络的方法；是学习者能更多地了解商业上的术语，可以使学生理解商务专用词汇在各个商务部门的使用，使之成为在国内、国外范围内均有效的英语交流工具。

BA304 商业信息的联络（2）3学分深入的学习和研究商业术语，来自课本的知识，文章，报纸，周刊和其他英文商务文件，以使学生知道生意在不同方面的改变诸如会计、市场、管理者、经济、国内和国际经济。

GM103 公司简介 3学分学习并了解基本的企业，在生意决策方面牵涉的因素，企业的功能，关于会计、财政、产品、市场方面的研究。

GM203 公司的组成与管理 3学分学习计划的管理功能，组织，员工，指示和管理一个企业；分析如何使员工尽快地完成公司的目标。

GM204 人员管理 3学分学习人员管理的技巧与方法，包括组织和责任方面；人员的管理和其他方面管理两者之间的联系；召集；挑选和人员培训；办事能力；人员的移动；和纪律的处分。

GM302 消费品管理 3学分学习日常用品在政府部门和私人之间的功能和责任原理与练习；采购；补给于维护；会计预算的编写与如何掌握详细的资料。

GM303 制造与操作的管理 3学分学习分析如何有效的利用一切可能因素来提高产品的生产；把两者之间相关的数据联系起来；学习制造的组成，分析模式和方法；设备的设计；如何制作制造系统的操作程序。

GM304 生意策略 3学分学习如何分析生意所遇到的问题以及综合管理水平的决策，可以考虑在使用“case”基础上使用强调管理，会计、统计和任何工具进行研究、分析和做公司业务方面决定管理。

GM306 税收 3学分学习税收与各种不同政策相关的因素以及如何来决定和操作公司的买卖；研究泰国的个人所得税，以及公司的税收，产品的进口与出口；以及物资税。

GM307 数量分析的决定要素 3学分学习商务数学对商务申请的重要性；数量分析工具对管理者决定之间的关系，包括思考期望最大值利润的一些公式使用在获得最适宜的次序方面的可能性原理；“决定树”，详细的目录模型，线性规则；“PERT”； “ M a r k o v ” 分析； “ G a m e s ” 理论；“Queuing”理论的模拟分析。

GM308 劳资关系和企业的管理 3学分学习劳资关系的发展；工会的原理；雇主协会；泰国劳资关系的历史；影响雇主和雇佣者两者之间关系的因素，包括与工会的谈判，员工法律，劳工保护和其他的组成劳资纠纷的问题。为何劳工关系问题影响管理和生意行动。

GM309 商务信息 3学分已经学完：BA303,BA304学习组织的内在和外部的沟通；信息原理和演讲表格、会议以及面试的程序，商务报告和英文商务信件。GM315 办公室管理 3学分

233

Chinese Program

学习为什么办公室管理在企业的组成以及政府机关当中有很总要的作用；办公室的计划和操作包括：办公室的划分，通讯，系统的进步和装备办公室的一切技术以及如何有效的使用办公司的设备。

GM403 小型业务管理 3学分学习该如何刺激小企业的发展；创办人该如何考虑面对的管理问题：拥有者,管理者，小投资者；创建新企业的问题；利润，财政控制；销售管理；组织；计划控制和如何发展。

GM404 人员问题的研究 3学分一件个案研和人们的行为在结构中的问题分析，哪一个将会影响最后的决策，控制和组织的沟通,管理者的问题，人员的问题，劳资关系；以及解决这些问题的办法。

GM406 国际商务 3学分学习在国际商务中不给方法的使用和要求，付款的平衡和泰国的贸易收支；国际贸易政策以及联系有关进口与出口方面的知识。

GM407 生意研究与报告 3学分学习研究的技术；会使用已经收集的数据；会解释数据的信息和分析数据以及可使用报告的形式呈现。

GM408 商业计划的运行与控制 3学分原理的学习，如何来判断长期投资与短期投资的计划和控制过程的技巧；在管理工具中编写预算并且进行如下分析，计划，组织，协调，动机和控制；把即将投入的资金编入预算。

GM409 目录编写 3学分学习怎样编写详细的目录系统以及被用于目录控制的技术，在确定与不确定之间情形下的关系。

GM410 生意的前景规划 3学分学习投资前景的走向以及我们如何预测；收集并且分析数据的方法；生意变动和结果之间的关系和被用于生意预测的技术；生意计划；经济变动的特征；以及生意变动以后要如何地解决。GM411 质量控制 3学分

学习质量控制的理论与方法，以及为什么质量控制在不同的产品中和不同的服务类型当中起到很重要的作用，往往效益越好的就越要使用先进的统计技术与质量控制工具。

GM412 设备计划和制造控制 3学分学习如果产品在短期内无法制作完成，领导者如何设计一个长期的生产计划来保证产品的完成；以及如何使制造尽可能的符合制造要求而且避免过多的不必要消耗。

GM413 工资与酬金的管理 3学分学习基本的薪金管理；工资与薪金在其他类型中的定义；工资结构，工资的发放；不同类型的工资支付和了解员工的动向；关税的转换和投资，社会的发展对经济的影响；如何让员工适应环境的改变和生意的变动。

GM414 商业与环境的关系 3学分学习商业与社会两者之间的联系，包括：政治，经济和政府部门；环境与企业管理之间的相互作用，并且任何能让企业适应环境的变化。

GM415 计划管理 3学分学习销售的基本原理；系统地分析计划管理的“点阵组成”；系统的学习计划管理的课本；使用组织图来管理目标；做一个有能力的管理者来控制技术与计划。

GM420 团队经济的理论学习 3学分学会比较与分析各种不同机构的结构；了解各种不同的基础定义是为了更好的学习机构理论的含义，既要有能力创建最有效的团队结构又要机构对各种不同的生意环境做出适当的决定。

GM421 团队通信 3学分学习强调在沟通行为方面，内在沟通问题的重要性，哪一个能影响信息的含义；以及团队的沟通方法与什么样的沟通方法才能形成最有效的沟通方式。

GM422 机构的发展 3学分

234

Chinese Program

学习系统变化的内在成份，创造一个有效率的机构组织。使用管理信息系统来发展机构。机构间应该怎样解决问题与该如何转变技术与产品。

GM423 商务领导者 3学分学习用众所周知的领导理论来找寻，领导者的特点与管理的有效期限是什么，以及人际关系，组织行为，什么能影响领导者做出决定，两者的内外联系是什么，以及员工与机构哪一个才能左右效率。

GM424 管理研究 3学分学习并且讨论在区域管理中的计划与技巧。人力资源管理，指示和控制，以及在各个不同机构中的管理办法。

GM425 人们在组织中的行为研究 3学分学习“socio”的心理学，为了有效地解决机构中所遇见的问题来分析人类行为与组织机构之间的关系，当机构中出现各种不同的因素是，哪一个才能影响人们的行为准则，学识的多少，动机，领导者，信息，纪律，以及怎样尽可能的避免个人与团队之间的冲突。

HO201 酒店管理系统介绍 3学分学习酒店业信息管理系统的基础知识，以及各种不同的申请与控制系统的技术；系统与准确的学习客户信息的保存；内部与外部怎样合作才能使顾客达到最满意的程度。

HO203 食品的制造程序 3学分介绍劳动者和机器怎样通过有机结合才能制造出食品；食品生产的费用；制造食品和饮品之前必须要具备什么样的技术；以及观摩食物制造设备。

HO301 酒店商业信息 3学分学习酒店信息业的专用英语和为什么在酒店商业信息中使用英文说、听、写、读和交谈起着重要的作用；以及知道酒店的管理信息；内部和外部的文件；酒店的需要；怎样给客人留下好的印象；怎样最有效地与旅游公司、机场和政府当局取得联系的过程。

HO302 酒店大堂管理技术 3学分

学习大堂管理的背景，并着重现代、高效、技术；房客部门管理、接待、服务、入住、收银系统；电话服务；金融；大堂服务，信息服务，以及酒店各部门与外设部门的关系。

HO303 食品制造技术 3学分对于食品加工人员来说必须从物理学、生物学和化学的学习上了解他们对各种不同类型食品作用；并了解被用于食品加工的工具和仪器；以及维护程序。

HO304 食品与饮品的管理 3学分学习餐馆管理的责任与作用，包括：食品与饮品的采购，判断客户需求；质量管理，费用和如何赚取利润。

HO305 内务管理 3学分基本内务管理学习的范围包括：标准房间的准备，高级房间的准备；洗衣房仪器的维护；洗衣房服务；部门预算的编写；各种不同的部门工作行程安排；投诉信息的接受；菜单准备；宴会的筹办；销售部门以及现金的管理。

HO400 酒店管理与操作（1）3学分学习酒店操作与管理的原理，包括：接待，食物和饮品，酒店服务和人员的安排；对于游客的服务，翻译以及其他的服务以及促销政策。

HO401 酒店管理与操作（2）3学分学习酒店业的服务管理；准备标准；政策的分析，计划与沟通；娱乐服务以及其他安排。

HO405 共管管理 3学分学习共管管理的特点与背景；怎么最有效地实现：设备服务，其他类型的服务；各种不同类型财产的所有权，举例：公共和私人的财产；公共管理的法律与规则；“o”的合同机构；以及共管管理的实质性问题。

HO407 俱乐部管理 3学分学习俱乐部该如何扩展会员；强调俱乐部的一切服务都要遵守法律的规则；造作与管理的作用；以及该如何管理俱乐部的发展。HO408 特别保护 3学分

235

Chinese Program

学习在酒店中的特别保护；保护的损失，可人的责任，财产保护以及如何维护职员的基金。

H410 旅游业的管理 3学分目前旅游业的学习；旅游业与经济，整治，社会之间的联系与问题；旅游业的前景；以及旅游局在管理私人与政府之间的关系。

HO411 食品与饮品的控制 3学分学习食品与饮品服务的基本操作原理，控制食品与饮品的目的是为了更好的管理，如：购买控制；收据，储藏，配置，和食物的准备；费用的计算，规格标准；开支。以及各种技术对食品和饮品的管理；食品生产计划；食品与饮品的生产与存货管理；费用结构的比较；费用的准备；费用报告；销售报告。

HO413 协会机构 3学分学习会议的结构、类型、过程；员工的责任；会议的准备以及熟练的使用工具。

HO415 “Jelicy” 经济文件的研究 3学分学习各种不同类型的商务文件，如：经济文件，关于运输的文件，保险，运输转换，出口与进口，了解这些是为了有能力来掌控生意；如何使用泰国及以其他国家的经济档案文档；如何保存和更有效的使用这些档案。

HO416 旅游和观光的介绍 3学分学习旅游和观光的范围与特点；旅游者的动机；旅游规律；对观光者的吸引；政府与旅游公司之间的联系；旅客的食宿；各种旅游统计数据的特点；经济与环境影响；传统顾客；文化；旅行安排；旅游公司对行程的详细介绍。

HO419 宴会的承办 3学分学习各种不同模式的宴会；食品与饮品的安排；举办宴会是如何与其他部门保持联系；宴会的准备；以及宴会涉及的人员。

HO420 导游 3学分学习导游的含义和作用；导游的特点；导游的礼节；泰国文化；范围；能力，导游的责任，社会礼节；何如分析旅游者的动机；国家形象；导游的道德规范；导游的实际能

力；对移民的基础知识，通货交换，处理游客档案；以及尽可能体会导游的含义。

HO422 对酒店管理者的研究 3学分原理的学习。研究过程和调查申请是为了提高和帮助决策；利用调查的结果来寻找顾客；学习调查原理的方法；勘查；假定的设定；信息的来源；范围和限制；数据的积累；使用统计法和数学法来分析数据；以及程序的追踪。

HR201 人力资源的管理 3学分人力资源的研究、定义、变革、以及各种不同的作用，包括：结构的区分，工作分析，人力资源的安排，招募，选择，酬劳管理，评价表现，训练与发展，人力资源的维护，以及管理者的影响因素。

HR202 员工招募的技巧 3学分学习人力资源的计划策略、定义和步骤；员工的招募和筛选，预先计划员工的长期与短期的使用，人力资源的分析；现有人员的能力；工作数据的分析；招募者如何分析、测试；面试人的技巧；以及人员招募与选择时会出现的问题。

HR301 培训与发展 3学分学习训练与发展，机构上的区分与训练上的区分；可行性分析和履行训练程序；决定训练的目标；课程，培训内容和发展程序；复杂的技术程序申请；培训课程的改进；培训结果如何记录与存储；职业的发展与计划；培训方面所面临的问题与障碍。

HR302 酬劳，怎样才使安全与健康的管理 3学分酬劳、薪水与其他利益管理的目的和方法；工作的改进；如何确定薪金结构；对不同职位员工的薪金发放制度；公司福利、社会福利、退休金、生活补贴、的管理等等；安全与健康的管理；以及该如何阻止因工作发生的意外情况。

HR303 员工与企业的联系 3学分与员工关系的改变；如：工会组织，员工联盟等等；创建于管理这些组织；向双元化与多元化发展；对没有工会的组织进行管理。HR304 员工与法律的联系 3学分

236

Chinese Program

学习如何藉由法律的背景来审查劳资关系；劳动保护；劳资关系；雇用人；如何使用“劳资法”管理人力资源过程的学习；法庭审判劳资纠纷是为了更有效地加强人力资源的管理和减少劳资纠纷的产生。

HR305 人力管理的数据系统 3学分学习人力数据管理系统的定义；信息的结构；保管；准备；是为了最大效率的分析可用的人力资源。

HR306 人力资源的变更策略 3学分学习在特殊情况下人力资源管理的标准与法律，董事会投资的标准；企业法；政府公告的法令；社会、经济、政治、和科技环境的转变。

HR401 组织中的通信练习 3学分学习内部通信的特点、形式、结构、和所遇到的问题；有效的用途；许可证；备忘录；公告；发布命令；报告；分配信息；广告与公共关系以多种语言呈现；各种不用媒体酬劳的使用；广播的使用。

HR402 人力管理协会 3学分人力管理的学习过程；问题分析；在具体的生意情形之下应当实现的目标。

HR403 人力培训的练习 3学分学习人力管理的各种不同的功能；在组织中练习培训；用报告的形式来分析培训结果。

HR411 面视技巧 3学分学习在人力资源管理中可适用于各种不同模式的面视技巧；新人见面会；应聘人表现的评价；如何做决定；薪金问题；面视结果的评价与总结；怎么样在面视中获得更多的关于应聘人的信息；怎么样来进行面谈。

HR412 职工表现的评价 3学分学习工作评价的目的；员工表现的评价以及怎样来进行评价；在各种不同的工作中该怎样进行评价；评价的结果怎样来实现对人力资源的的最大节省。

HR413 策划 3学分学习怎么样利用策划的原理和技巧来规划企业以及下属公司；如何顺从安排；如何缓解

矛盾；该如何有效的节省人力资源的方法和尺度。

HR414 团队的建设与团队合作 3学分学习什么是团队，集体和个人；他们的创造关系；人们该如何活动；团队目标的设定；团队和组织的关系；团队合作，团队建设的基本概念；怎么样才能最有效的建设团队；系统的学习团队合作以及最现代的团队管理技巧。

R415 掌握动机的技巧 3学分学习动机在管理过程中所占的地位；动机的意向；人们对各种动机所下的定义；金钱与非金钱上的动机；动机技巧；动机产生的结果；在组织中动机对人力资源管理所起的作用。

HR416 员工生产力策略 3学分学习生产力提高的方法与意义，例如掌握动机的技巧，分担管理，团队合作，QQC,开支的控制，减少费用，等等。在某一区域中的研究。

HR417 人力资源的查看与研究 3学分客观的学习，该如何察看所有的人力资源是否都在运行，以及学习它的目的和方法；研究各种人力资源使用上的缺陷，意外事件，权利剥夺问题，等等。学习它是为了我们能更好地解决所有有关于人力资源的问题。

IB203 国际商务的介绍 3学分学习国际商务历史的重要性，包括：国际商务的要素和组成，比如：财政，贸易，和其他的哪一个可以影响到国际商务的操作和决策程序，以及人们所认为国际商务所包含的方面有：法律，政府机构，整治，经济和社会的构成，以及是否真的是国际商务所包含的类型。

IB313 国际贸易的专用词汇 3学分学习再办理商务通信时实际使用的外语。其中包含了商务字典，成语，书写商务信件与报告的技巧，贸易契约，以及如何变更契约或契约上的条款。

IB314 进口与出口的办理手续 3学分

237

Chinese Program

学习国际贸易中进口与出口手续办理的原则、法规、法令。其中的条件包含了，国际商业协议（INCO terms），买卖契约，递送过程和顾客登记。

IB323 商业情报 3学分学习商业情报的类型和构成，如何获得商业情报、获得情报的等级和如何搜索以及获得信息的技巧。它的方法包括：各种不同信息来源的储存和收集，挑选数据与信息的过程与方法。要适应不同种类的生意，对每个相关类型的商务情报提供适当的分析。

IB324 谈判技巧 3学分概述问题的学习，是为了取得最后谈判的成功，所以我们必须要设定谈判的路径，即：谈判原则和落实方法。必须要提供有逻辑定的与制度，有法律规范的协议，有次序计划的手续。它包括了谈判策略和谈判技术。

IB235 国际商务及他的环境 3学分学习国际商务以及周围环境两者之间的关系，自然的环境和人为的环境哪一个可是直接影响到商务的决策。

IB326 商务形势分析 3学分商务操作的摘要，包括商务形式。它包含了经济和贸易地区商务转换之间的影响，各个区域中的每个公司的行为，怎样来适应生意上的改变。

IB327 典型的商务办公管理 3学分学习组建和管理商务办公室的方法和原理，为国际贸易和私人贸易提供有价值的分析。该如何建立和它的标准，操作的结构，人员的募集，商务的谈判和办理，在各个地区使用传媒与促销，以及办公室管理的经验。

IB413 国际商务的研究 3学分学习研究国际商务的方法、原理和步骤。他所承担的任务，为什么研究对国际商务的运行起着重要的作用。

IB415 国际商务的管理 3学分学习各种不同的国际商务管理程序和环境问题，他们哪一个能影响商务管理。诸如：经济与社会环境，顾客，文化，政治和政府。它覆盖有适应于每个国家的商务信息、贸易

地区，以及商务管理程序在各个国家间的比较。

IB416 国际商务与经济的改变 3学分学习泰国和全球经济水平的改变对国际商务的影响，其中的重点是：人口、劳动力、资本、技术和国际贸易的研究。

IB417 国际商务与贸易文件 3学分学习贸易客户，契约文件，协议书，条约和国际商务对应的法律。泰国和其他国家多边和双边贸易契约的该书。它覆盖了商务操作和解决问题的步骤该如何对应国际上的通用法规进行判决。

IB423 贸易展览会的参展技术 3学分学习参加各种不同展览会的方法、步骤和程序。必须要考虑到参加展会的步骤和规则，以及如果参加展会是否会对本身带来机会或利益。也要考虑参加展会的时间以及地点对能否对本身带来效益作比较。

IN203 保险理论 3学分学习投保方面的冒险性；保险的有利方面；保险的出现；商业保险的类型；保险方面的法律；保险契约的唯一性；相关保险文件的叙述。

IN205 风险投资管理 3学分学习风险投资的原理和方针；控制企业的风险性投资以及怎样指出企业可能遇到的风险。

IN301 财产与负债 3学分保险原理的学习，包括风险投资管理的理论练习；分析和鉴别企业可能遭遇的风险；如何设想风险，风险的类型，保险的额外费用和它的使用。

IN304 人寿保险 3学分学习人寿保险的基本概念，包括：保险契约的类型和他们如何使用，代理公司如何操作以及政府如何控制。

IN305 死亡率解释 3学分对死亡率表格结构以及其原表，死亡率分度，人口统计的学习。IN306 保险机构的管理 3学分

238

Chinese Program

学习保险代理人和代理商的责任和职责；代理商和代理人的特点与含义，保险代理人该如何赔偿；管理保险代理人的方式。

IN307 火灾的赔偿 3学分学习有关于火灾赔偿的范围、特点、含义；构成的方式，条件，例外；保险合同的附带文件；保险范围的分析；可被投保的财产；决定保险的额外费用；预定金的赔偿；赔偿金的支付；子保险。

IN308 汽车保险 3学分学习有关于汽车赔偿的范围、特点、含义；构成的方式，汽车保险我保护的类型分析；决定额外的保险费用；可被投保的部分；赔偿金的支付；子保险。

IN309 意外险 3学分学习意外险的范围、特点、含义；构成的方式；分析可接受意外险保护的类型；决定额外的保险费用；可被投保的部分；赔偿金的支付；子保险。

IN401 保险业与政府 3学分学习保险业对政府的重要性；保险业与政府两者之间的关系；对于保险业来讲政府起到的作用是如何控制与开发；保险业与政府和私人机构之间的联系；保险业中的报告。

IN403 健康保险 3学分学习健康保险的范围、特点、含义；构成的方式；分析可接受健康保险的类型；决定额外的保险费用；可被投保的部分；赔偿金的支付；子保险。

IN404 保险管理 3学分学习保险业者的类型、职责、责任；保险业生意的划分和管理，包括：决定额外的保险费用，市场的投资，市场的选择，赔偿要求和如何赔偿。

IN405 数学化的人寿保险 3学分学习数学原理和保险生意之间的联系；经济数学；计算额外费用的赔偿额；计算全部的人寿保险；赔偿要求和如何赔偿。

IN406 海产品的运输保险 3学分

学习海产品的运输保险的范围、特定、含意；政策的标准；分析可接受海产品运输保险的类型；决定额外的保险费用；船只保险；赔偿要求和如何赔偿。

IN407 社会险 3学分学习社会险的范围、特点、含意；详述社会险的原理；它对于社会和经济的利益；保护规格；赔偿的支付；各个国家社会险的组成类型。

IN408 才艺保险 3学分学习才艺保险的范围、特点、含义；构成方式，分析可接受才艺保险的类型；决定额外的保险费用；可被投保的部分；赔偿金的支付；子保险。

IN409 团体保险 3学分学习团体保险的范围、特点、含义；构成方式，分析可接受团体保险的类型；决定额外的保险费用；可被投保的部分；赔偿金的支付。

IN410 人寿保险的个案研究 3学分说明什么是人寿保险；使用人寿保险的个别案例来说明该如何来签订人寿保险契约。

IN103 公司财政的介绍 3学分此课程不对Business study学生开放学习企业的创建形式和财政系统的结构；如何获得资金；生意的扩充；要如何计划财政；投资的部署；如何分析财务信息。

MB203 企业的财政状况 3学分学习财政管理者的责任和目的；财政工具使用的方法和如何吸引投资；资金的分配与操作是为了实现财政上的目标。

MB301 财政管理（1）3学分详细学习资金的管理，在现有资产、固定资产和其他在资产上如何分陪投资的资金；各种不同情况的投资决定；利润的情况；资金的花费。

MB302 财政管理（2）3学分

239

Chinese Program

详细学习如何来进行资产的预算，如：短期，中期，长期的资金获得方法；财政的结构；如何利用财政的手段来预测资金的花费；被除政策，商业评估；管理以及偿还。

MB303 资金与银行 3学分学习资金与银行在经济中所特有的角色；货币系统的发展；信用系统；中央银行；商业银行和银行的活动；资金与价格标准之间如何衡量；通货膨胀与通货紧缩；了解国际货币系统的原则。

MB305 投资方针 3学分学习投资的目的与策略，个人与企业如何安全的在泰国股票市场投资的概要；以及投资的基本方针。

MB306 信用管理 3学分学习在哪一个区域是允许信用部门的管理范畴；信用的决定策略和考虑方针；收集信用的手段和来源；如何评价信用管理制度。

MB307 商业与公共金融 3学分学习政府财政对特别区域的财政分配控制，与财政策略对维持经济安定与雇佣者的重要性；财政策略在国家收入和对私人企业控制上的影响；财政方针和货币管制之间的关系。

MB308 财政局与财政市场 3学分基本任务的学习，财政局的职责和运作，国家财政局和国际财政局哪一个可以获得对资金和地区的使用；资金来源的市场和主要来源市场；财政局操作买卖决定关于财政管理策略的影响。

MB401 私人财产管理 3学分学习财政管理；财政计划；如何解决私人财产遇到的问题；收入的获得；消费控制；存储与投资；关于个人所得税的重要性；人寿和资产保险；社会安全。

MB402 小型企业的财政管理 3学分学习小型企业的组成，利润计划；现金的管理；内部管理程序；资产结构；资金的获得；如何评价冒险性投资；合并和偿还。

MB403 财务报告与分析的技巧 3学分

学习财务报告的准配技巧与原理；财政管理者对财政状况的分析。

MB404 财政的计划与控制 3学分学习如何规划财政手续的技巧；企业的财政控制；各种不同企业的操作结果以及测量报告。

MB405 商业银行的管理 3学分学习银行的原理，包括：组织的信息，私人管理，组织单元之间的联系，策略的决定，银行抵押和银行其他服务的定义，流动性策略，部门的建立与检验。

MB406 企业财政的研究 3学分学习在管理中研究的任务，鉴别财政方面问题的来源，假设的建立，数据的积累，数据的分析，报告的编写，来自申请数据的财政预算研究和计划可行性研究，对有效的管理手段来说研究目标的发展是为了取得最后研究的成功。

MB407 银行业财政的国际化 3学分学习国际贸易的理论知识，国际支付的活动；通货交换的市场；通货交换的问题；国际贸易对促销品的控制策略；作用。国际货币基金（IMF）的操作策略。

MB408 抵押品分析 3学分学习抵押品分析和文件管理；抵押品分析的技巧；评价影响抵押品价格的因素，市场价格的预测，抵押市场的分析，包括分析投资者的财政报告。

MB409中央银行的策略和程序3学分学习中央银行的功能和货币策略，比如在泰国的中央银行办理国外业务；货币政策。

MB410 财政的数量分析 3学分学习使用统计和数学的方法来解决财政问题以及财政数学的学习。

MB412 管理金融冒险 3学分学习关于管理决策在不确定的情况下所能遇到的各种问题；关于危险资产的财政问题；替代选择对一些问题的解决办法该如何决策。MB415 银行操作 3学分

240

Chinese Program

学习在存款的范畴中商务银行要如何操作，存款的返回，投资，信用贷款；资金的移动和支付；在本国和国外银行中的存款；证明和公正，外国的银行业；计算的重点与真实的操作。

MB418 财政局的管理 3学分学习财政局各内部管理的各种形式，包括：商务银行，投资公司，保险公司；储蓄局，等等。流动性计划；信用计划；资金来源的使用计划。

MB423 财政研究会 3学分财政问题的研究是为了了解企业的问题，包括：使用财政原理来解决各种不用情况的财政问题。

MB425 如何评估计划 3学分学习各种评估计划的技巧；计划的排名；计划地分析利润和费用。

MB432 商业银行里的问题研究部门 3学分学习管理的决策用于贷款和投资方面，商业银行政策的组成和解决各种不同问题的办法。

MB441 国际财政的管理 3学分学习国际财政的理论重点在于财政管理的练习，投资标准的分析，国际企业的资本分配，现有资本控制与计划的管理，市场资金，国际金融市场，在汇率上的危险性该如何管理。

MK203 市场原理 3学分学习为什么市场对经济、财政、社会起着重要的作用；行销机构；市场的环境；消费者对市场的行为；市场的分割；市场的混合策略以及特别的行销问题。

MK204 产品的管理 3学分学习任务，产品管理的责任与职责；厂品策略的陈述，为什么说新产品的成长对公司有非常重要的意义；对新产品进行市场评估；产品的线性策略；商标，包装，产品的定位；新产品的发售步骤；关于产品的生命周期的定义，制造线地扩充与节省，法律性；在新产品的发售中组织能给与什么样的帮助。

MK205 市场策略的管理 3学分各种行销机构分析，尤其是它们的功能，相互作用性和相互依赖性；另外的重点是在线路上的选择，再分配中最接近趋势的系统使用方法。

MK301 定价的策略 3学分学习价格设定的限制和目标；影响价格的因素；价格决定的基本模式；不同产品和不同价格之间的关系；通过顾客意见来制定价格；费用和价格；定价的策略；市场价格的转换；工业产品的定价策略；农业产品的定价策略。

MK302 销售管理 3学分学习销售管理的特点，对产品的重要性。销售的强制管理的步骤，目标的限定，组织和发展。销售任务，表现，评价和任务，包括：训练和动机的有效发展。

MK303 市场促销 3学分学习任务，为什么说促销是非常重要的；可控制因素和不可控制因素对市场的影响；促销的组成方式：广告，个人销售，营销，计划性广告和公共关系；怎样控制和执行市场运作。

MK304 消费者行为 3学分学习消费者行为的定义，社会环境的影响：文化、社会科学、参考团体、家庭、消费者行为方式、购买动机、消费者决定购买商品的过程、在行销领域和消费主义中所对应的消费者行为。

MK305 物质分配 3学分学习基础定义，实际分配系统的环境；挑选仓库的位置；清点存货的方法；材料处理和包装的控制方法；运输控制；运输费用；运输管理；控制客户服务和物质分配。

MK313 个人销售 3学分学习任务，掌握个人销售的范围和功能；销售的基本组成方法；销售过程、销售技巧和研究销售目的；怎么提高销售效率；销售管理；批发和零售。

MK314 零售管理 3学分

241

Chinese Program

学习零售的定义；零售的环境；零售的类型；思考零售的步骤，地点；外部于内部的设计；零售人员的结构管理；广告推销价格的管理；提高信用度和客户服务以及零售控制。

MK315 批发管理 3学分学习任务，商业批发的重要性和功能；它对于社会经济的有利方面；形式化的购买策略；价格；销售；存货管理；运输；风险管理；财政；客户服务。

MK316 市场信息 3学分学习基础的信息对于消费者，通信的目的是为了得到真实的行销回应。解释和分析目前市场的信息策略，包括效率和策略的发展。

MK317 包装 3学分学习包装的重要性；包装的方法；影响包装的基本因素；包装组织部门；包装的计划与发展包括：执行，规格，结构，研究，测试，评价，质量的控制；包装的价格；包装的趋势；包装的法律规范性。

MK318 酒店市场 3学分学习酒店市场的重要性是为了确定客户对象；如何发展市场、如何调配市场；产品策略：价格；分配；促销；客户服务；计划性酒店市场。

MK401 市场调研 3学分学习市场调研对整个社会和经济的贡献和重要性。包括了不同类型的市场调研，调研结构，市场调研的每一个步骤，市场调研的使用，以及最终怎样书写调研计划。

MK402 市场的定量分析 3学分学习如何申请市场定量分析的基本技巧；进行以下研究：分析收支平衡，存货模式，线性规则，运输模式，任务，运作原理以及解决和分析某些市场问题的技巧。

MK404 国际市场学 3学分合法的经济检查，国外市场的人为影响因素；商务策略，练习，评价国外市场所需要的技术，除去价格因素的问题，怎么在国际市场中筹划和分配产品。MK406 市场管理者 3学分

学习市场框架的管理工作。市场分析，计划，监督，强调在产品控制上的策略，分配线路，奖励策略，价格策略。为达成商业目的对市场活动进行计划地分析，包括市场道德规范和对社会给予的责任。

MK413 农产品市场 3学分学习泰国的农产品在国内和国外市场中所能遇到的问题；供应和需求；政府制定的农产品的价格；泰国农产品的分配和销售对泰国经济的影响。

MK414 工业市场 3学分学习工业市场的组成环境和它的定义；市场的特性，需求，工业市场的行为和动机；工业市场的研究；产品的计划，方针，价格，促销和客户服务；市场控制，政府在工业市场中所担当特有的角色和工业市场的倾向问题的研究。

MK415 外贸市场的扩展 3学分分析国际贸易中所能碰到的问题；政府产品出口中的任务；外贸市场的组成，商贸展览，人员培训和出口的程序；在出口领域中设备和法令的分析。

MK416 市场研究会 3学分学习在计划当中的市场问题，分析所能遇到的重要问题和如何解决与控制，包括解决方法的发展。在学习的过程中要解决根本的问题。

MK433 出口与进口的步骤 3学分学习进口与出口的步骤程序，它们所使用的文件；商标；签署；关税；费用；货运船的规格；国际商运密码。

MK434 非盈利的市场机构 3学分学习市场的定义，类型，市场机会，市场目标；混合市场的非盈利机构的组成；计划；职责和各种不同类型市场活动的控制；怎么样利用各种不同的市场原理。

MK435 社会主义国家的市场原则 3学分学习社会主义国家中的买卖程序；生意的分类；市场作用；市场特性；内部和外部环境对消费者的影响；市场的组成惯例；勘探；行销；运输；登记；约定和贸易合同。

242

Chinese Program

MK436 市场数据组成 3学分市场信息程序学习的目的与意义；市场信息的来源于类型；市场信息循环的组成和理论哪一个可以影响到市场部的内部控制；该如何分析市场信息；决定市场；怎么使用电脑来控制复杂的市场信息程序；市场信息的测量和报告结果该如何操作；市场信息发展的趋势。

PR301 公共联系的写作(I) 3学分学习有关于公共联系写作的原理，特性和方法；如：新闻稿，照片说明，纪录片，信件，新闻的摘要。

PR302 公共联系的写作（II） 3学分学习先进的公共联系写作的原理，特点和方法，如：演讲稿的协作；公共联系的目的和计划，推荐信和剧本。

PR303 公共演说与经济的联系 3学分学习在公共经济中的演说的方法和理论，例如：见面会，会议，演讲等等。PR304 民众与媒体的联系 3学分学习媒体与民众联系所使用的工具与它的特性和定义；在媒体与民众的联系中选择最有效的技术和计划。

PR307 民众与产品的联系 3学分学习民众如何与产品产生联系以及使用媒体艺术的技巧比如：如何印刷产品的宣传册，幻灯片，录像带的灌制和相关的影片等等。

PR403 公共关系的研究 3学分学习如何决定公共关系信息研究的性质和决定性质的方法；公共关系的研究关键在于理论的研究和研究步骤的如何运用，如：基本的调查，假设陈述，数据的来源和积累以及局部研究，说明如何使用统计学和数学来解释数据。

PR404 民众与商业的联系 3学分学习民众与商业的联系的原理和定义，有关的道德与法律，公共关系部的组成；如何利用具有代表性的团体信息程序在媒体与大众之间建立有效的联系；公共关系的管理者要怎样有效地解决和分析问题。PR405 民众与政府的联系 3学分

学习政府如何安排与民众的关系以及重要的安排过程和技巧和与公众联系有关的问题。

PR406 民众与非盈利组织的关系 3学分学习非盈利组织的特点，定义和民众联系的过程与技巧；处理与民众联系时所能遇到的问题。

PR407 民众的国际性联系 3学分学习国外与国际民众联系的理论与惯例，重点是有关于泰国问题的研究。

PR410 专业的民众联系 3学分学习民众联系管理者所承担的重要角色和它对社会的责任；首要的任务；如何计划与编制民众联系，从事各种不同的活动；民众联系倾向的分析。

PR413 民众联系的管理 3学分学习民众联系的组成要素；民众联系管理者的作用和责任以及民众联系的管理如何为贸易服务。

PR414 民众联系的案例与问题 3学分学习民众联系的原理，分析和解决民众联系的问题，尤其是在政府和私人部门中所能遇到的重点的案例的分析与解决以及怎样运用现今的趋势来解决问题。

PR415 民众联系的特殊性 3学分怎么样在特殊的贸易中利用民众联系来为政府企业服务。

PR420 聚集通讯与政府 3学分学习与分析集中媒体与政府的定义以及强制法律之间的关系。

PR490 民众与计划工作之间的关系 3学分重点学习在操作民众关系时使用的基本工具和在不同形式下所遇到的问题该如何解决以及它们的是如何发展的，包括：展现公共关系计划的技巧。学生必须从始至终地进行模仿练习。

RE203 商业不动产的介绍 3学分学习有关于商业不动产的基本概念和相关的练习，如何发表财产报告；财产的真实性；财产的评估；负债的划分；解释；回扣的安

243

Chinese Program

排；商品的销售；财产管理和财政管理；不动产问题的趋向化；怎样提高商业不动产管理人员的素质。

RE304 不动产的评估（I）3学分学习真实的财产评估的理论、原则和基本的定义；如何思考财产评估的倾向问题；公共程序的评估过程；各种不同财产评估的步骤和如何准备财产评估的报告。

RE305 不动产的评估（II) 3学分联系财产评估的运用、过程、方法和技巧；各种适当的价值因素；为资产评估收集资料；如何分析资料和怎样确认材料的准确性；依照适用的类型进行评估，哪一个包括：住房产，如何判断商业和企业的价值，与市场价值的比较，收入的评估，剩余评估。以及减值分析包括：如何准备最后的评估报告。政府财产的评估包括：税收的评估，法庭的传讯费用，政府土地的购买与退还的评估；以及对信用账户、保险、销售和购买的评估。学习的过程包括：讲说，组建研究小组，在工作中培训和小组的论文。

RE307 不动产的投资 3学分学习不动产的投资；投资者的兴趣与需要和定向投资的可靠性与投资倾向；衡量投资的大小是为了更有效的利用不动资产进行投资。

RE402 不动产的财政 3学分学习不动产的财政状况；决定资金来源的技巧与方法，包括：金融机构；赔偿策略和投资的财政手段。

RE403 不动产的手续 3学分学习抵押申请的模式和方法；抵押信贷市场的资金来源；信用制度。

RE404 不动产的管理 3学分学习拥有者的资产要如何管理；财产管理和如何使用；个人财产和所有权之间的关系；如何评价和分析财产的评估。

RE406 不动产的计划编制（RE405） 3学分学习如何计划个人资产以及如何让不动产升值；如：投资，保险和不动产的征税。RE407 建筑估价 3学分

学习建筑估价是为了有效的提高不动产的价值；尽可能地为不动产在未来获得价值。

RE408 居住区管理 3学分学习各种模式的居住区管理，水平地面与垂直地面，尤其是在城区内的地面范围；居住区管理办公室的管理；管理居住区的各种有效的办法；房产资金的管理；居住区的各种服务；管理人员与住户的关系；如何参与居住区的建设；内部调和；预算；管理员如何对房屋进行评估；培养和教育有专业素质的房屋管理人员。

SI201 服务业 3学分学习服务业的基本原理以及为什么它在泰国的经济中起到很重要的作用；简要的学习现在的服务行业如何划分，服务业的结构和范围以及服务行业与其它贸易的练习，包括：服务行业的基本管理技巧。

SI401 服务业的研究方法 3学分研究服务行业是为了更有效的提高和促进对它的管理；怎样分析研究结果才能更有效地解决服务行业中所遇到的办法；调查研究的方法和原理，例如：假设，原始数据的来源，学习的范围和它的局限性，使用统计和数学的方法来分析收集好的数据；着重强调数据的重复使用。

SI402 仓库管理 3学分学习不同类型仓库的分类；为什么说各种不同类型仓库所在的区域对贸易起着很重要的作用；仓库存储的登记步骤和相对应的法律条款；公共仓储和个人仓储的条件与手续；储蓄周期；运输；各种不同类型的仓库管理所对应不同的政府策略以及办理的手续的过程。

SI410 服务业的数量分析 3学分学习使用数学和统计学的技巧来最有效地解决服务行业所能遇到的问题。

SI412 服务业的信息管理程序 3学分学习服务业中的信息程序要怎样管理；如何分析信息才能在服务业中做出最有效的决策。

TR203 运输业的简介 3学分

244

Chinese Program

学习运输业的各种特性，吨位比率的设计，运输业中的竞争对手的情况，运输队贸易线路的影响。

TR301 海运管理（TR303） 3学分学习海运的历史；各种运输船的结构，海运船只的经营和管理，如：租借，花费，费用和其他相关的海运费用。

TR302 公共汽车和卡车的管理 3学分学习如何操作客运和货运客车；要知道管理的范围包括：操作，职员的管理；车辆的时序安排；费用与价格的决定；如何正确的登记注册。

TR304 航空业的管理 3学分学习航运，航空线路，护照的检查步骤与方法，旅客服务，定期航线的管理，国际航运的登记与检查。

TR305 终点站管理 3学分学习客运、海运、航运终点的管理；经营；职员的管理；各种收据的签收；终点站货物的转让和操作程序；各种简易的终点站的管理。

TR306 市内运输 3学分学习泰国和其他国家的室内运输业的发展；政府在解决市内运输中所扮演的角色.

TR307 国际运输 3学分

学习国际运输的任务（客运与货运）；国际运输的海运模式和航运模式；出口与进口的管理；有一定的调节能力；可以解决所遇到的相关问题。

TR402 运输计划 3学分学习运输计划的原理；对运输需要的估算；运输计划和其他可能性的学习要素；精选，管理和对运输计划的预测。

TR404 通行管理 3学分学习客运与货运通行管理的理论和应用；区分各种不同的设施；分析如何赔偿；线路的决定；运输调查。

TR405 运输问题的管理 3学分学习运输中所能遇到的各种问题并区分他们哪一个才是重要的因素，并且能有能力解决运输中所能遇到的任何问题。

TR407 运输价格的决定 3学分学习各种不同类型运输费用的组成框架，如：卡车运输，火车运输，海运和航运；解释运输与经济活动两者之间的关系。

TR408 运输登记 3学分学习各种不同类型的运输在抵达终点时该如何申请登记。

245

Chinese Program

工商管理硕士（中文）学费

MBA 工商管理硕士（中文）学费

全教程学费：20万铢。学费分四个学期支付，即5万铢/学期。

BBA 工商管理学士（中文）学费

每学分 800铢

学院公共费用（每学期） 5000铢

注册费用（新生入学支付） 2000铢

考试费用（每学期） 2200铢

补考费用（每科） 500铢

*毕业费用 2000铢

学生卡费用 160铢

*注：毕业费用学生在毕业前支付。

BBA课程简介

第一学年

第一学期课程

AC101 会计学原理（1）EC111 微观经济学(1)EN101 自然科学LB103 图书馆使用MA113 微积分PC103 心理学简论PS110 泰国政府和泰国政治PY103 哲学介绍

第二学期课程

AC102 会计学原理(2)IT104 商务电脑使用EC112 微观经济学(2)EN102 谈判言辞与口才HI103 世界文明MA114 微积分(2)TH103 泰语

246

Chinese Program

蓝康恒大学国际学院工商管理硕士（ＭＢＡ英语授课）２００４年版

1 D 教学构成

工商管理硕士这个教学科目的课程学分基本内容如下图示：

１．基础课程（不计学分）（６）

２．必修课程２４

３．特别专业课程１２

４．选修课程－

５．论文－

６．独立研究课程３

７．综合考试＊

合计３９

＊

综合考试包括笔试和口试两个部分，根据蓝康恒大学学生毕业管理办公室规定，学生必须在修满３９个学分后才有资格参加综合考试。

２教学计划的详细课程

第一学年　上学期课程名称学分

ＢＭ６００工商经济学３

ＢＭ６０１组织行为学３

ＢＭ６０２金融管理３

ＢＭ６０３市场管理３

合计１２

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Chinese Program

第一学年　下学期课程名称学分

ＢＭ６０４行政会计３

ＢＭ６０５运营管理３

ＢＭ６０６商业调查方法３

ＢＭ６０７商业策略管理３

合计１２

第二学年　上学期课程名称学分

ＢＭ＊＊＊特别专业课程（４科）１２

合计１２

第二学年　下学期课程名称学分

ＢＭ６９７独立研究课程３

ＢＭ６８９综合考试－

ＢＭ６００知识与道德－

合计３

　　　　　　　　　　　　　　　　　　　　　　　　　　　总计：　３９学分　　　　　　　　　　　　　　　　　　　　　　　　　备注：

教学计划里的综合考试必须通过。 1.

所有基础课程虽然不计入总学分，但的必须经过课堂学习和课堂考试，并通过课堂考2. 试，得到老师Ｓ的学分评价．两门基础课程分别为ＢＭ５００（商务英语资料阅读技巧）和ＢＭ５０１（金融会计）。　

Non-Degree Programs

249

Non-Degree Programs

Individual Non-Degree ProgramsThe Institute of International Studies (IIS), Ramkhamhaeng University, offers you to choose your uni-versity courses independent from any curriculum, just according to your needs and interests. You want to learn how TV is made behind the camera, or how to write articles that people find interesting to read? You are welcome!

You study together with our international students and our professors from North-America and Europe. If you wish to pursue a university degree later, the credits for courses taken are transferable to any uni-versity worldwide.

Courses are available from both the English Program and Chinese Program. They are conducted by international professors mainly from Europe and America. Furthermore, you are exposed to the interna-tional environment studying with students from 30 countries on five continents!

There are no entrance requirements or ex-aminations. All courses are conducted ei-ther in English or in Mandarin.

You study only what you need, either one course only or multiple courses across all programs.

Since we use the modular system, you can study up to two courses per month!

You pay the same tuition fee as our stu-dents, and even get a student ID card from Ramkhamhaeng University (see costs).

Each course is one month with usually two class days (9 a.m. to 4 p.m.) on work-days (exceptional variations possible).

Before filling in your application form, you are invited to request advise about combinations and dates from IIS.

High school students can benefit from this program as well and take 3-credit university courses while still going to school, for example during the summer break. Learning English, for instance, with our in-ternational students will likely be much more successful than to join a tutorial school over the holidays, simply, because we know what it needs to study in an international program.

250

Non-Degree Programs


AC 102 Principles of Accounting IIAn intensive study of principles and procedures for cash, voucher system, notes receivable, manu-facturing and accounting non-profit organizations single entry systems. AC 234 Managerial AccountingA study of the use of accounting information for management decision making; financial statement analyses; the report to management for decision-making in the area of production, investment, pricing, profit planning and control; cost-volume-profit analysis; the use of standard cost as a tool for performance appraisal. AC 233 Assets, Liabilities and Owners’ EquityA study of accounting principles and methods; ac-count classifications; account evaluation; how to derive at the values of assets, liabilities, and owner’s equity in financial statements, especially for part-nerships and corporations. BA 303 Business Information and Communica-tion Systems IA study of various forms of business information and communication; the uses of technical terms to enable the students to understand business idioms used in each business division and to be an effec-tive communicator of English both in domestic and international firms.

BA 304 Business Information and Communica-tion Systems IIA detailed study and analysis of business idioms, knowledge from textbooks, articles, newspapers, periodicals and other types of English business documents in order for students to know the di-rection and change in various aspects of business such as accounting, marketing, management, fi-nance, domestic and international finance. GM 203 Business Organization and Manage-mentA study of the managerial functions of planning, organizing, staffing, directing, and controlling in business enterprises; an analysis of the on-going process vital to achieving co-ordination among personnel in the attainment of company objec-tives. GM 203 Business Organization and Manage-mentA study of the managerial functions of planning, organizing, staffing, directing, and controlling in business enterprises; an analysis of the on-going process vital to achieving co-ordination among personnel in the attainment of company objec-tives. GM 204 Human Resource ManagementA study of the principles and techniques of person-nel management, including organization and re-sponsibilities in this area; the relationship between personnel administration and other areas of ad-ministration; morale and motivation; recruitment; selection and training of personnel; performance rating; promotion; transfer of personnel and disci-plinary actions.

Non-Degree Courses inBusiness Administration

251

Non-Degree Programs

GM 303 Production and Operations Manage-mentA study of the principles of decision analysis re-lated to effective utilization of factors of produc-tion in manufacturing; related activities for both intermittent and continuous systems; the study of production organizations, analytical models and methods; facilities design; the design of control systems for production operations. GM 306 TaxationA study of tax factors relevant to various policies and operating decisions in business; Thailand’s taxation of income; the taxing of corporations; the revenue code; export and import duties; excise tax. GM 307 Quantitative Analysis for Decision MakingA study of the application of business mathematics for business decisions; quantitative analysis tools for management decisions, including though the maximum expected profit; some formula used in obtaining the optimum order-size; probability the-ories; decision trees, inventory model, linear pro-gramming; PERT; Markov analysis; games theory; queuing theory; simulation. GM 308 Labour Relations and IndustryA study of the development of labour relations; theories of labour unions; employer association; the history of labour relations in Thailand; factors influencing the relationship between employer and employees including labour unions, negotiation, labour laws, labour protection, and other organi-zation problems affecting labour relations. Prob-lems in labour relation affecting the management and business operations. GM 315 Office ManagementA study of the functions and the importance of of-fice management in the business organization and government agencies; office planning and opera-tion, including office layout, filling, communica-tion, system improvement, and the techniques to furnish the office and to handle office equipment effectively.

GM 403 Small Business ManagementA study of how to stimulate creative entrepre-neurship in small businesses; a consideration of management problems faced by founders, own-ers, managers, and investors in small businesses; problems of establishment of new enterprises; ac-quisition, financing operation; sales management; organizing; planning and growth. GM 406 International BusinessA study of theories of international business using demand and supply approaches; balance of pay-ment and balance of trade of Thailand; foreign trade policies and the practice of import-export. GM 408 Business Planning Executive ControlA study of the principles, techniques of tools of business short-term and long-term planning and control processes; budgeting as a managerial tool for analysis, planning, organizing, coordination, motivating, and controlling; the development of business budgeting. GM 413 Wages and Compensation Administra-tionA study of the general nature of compensation in the industrial organization; the definition of wages and compensation in other kinds; wage structure, determination, and policy; different types of wages payments and the labour motivation objective; the impost of wage change to the nation investments, economic and social development; problems re-sulting from unemployment; the adaptation by the business organization as a result of change in the environment. GM 425 Human Behaviour in OrganizationsA socio-psychological study of the human and or-ganization behaviour in order to make an effective analysis to solve organizational problems; a close look at various organizational factors that can af-fect human behaviour in organizations, such as learning attitude, motivation, leadership, commu-nication, discipline, individual and group relations to avoid possible organizational conflicts.

252

Non-Degree Programs

IB 203 Introduction to International BusinessA study of the importance and history of interna-tional business, including various factors and com-ponents of international business such as finance, trade and others, which affect operation and de-cision-making processes of international business. It also considers types of international business, laws, bureaucracy, politics, economic and social structures, possibility seeking and trends of inter-national business. IB 313 Business Language for International BusinessA study of the practical uses of foreign language in business communication and transactions. It also covers business vocabulary, idioms, techniques for writing business letters and reports, trade contracts, and writing and changing contract or conditions of international business. IB 314 Principles and Procedures of Export and ImportA study of the principles, rules, regulations and procedures of export and import for international trade. it also covers conditions, international com-mercial agreements (INCO terms), documents and buying-selling contracts, delivery process and custom procedures. IB 413 International Business ResearchA study of the principles, methods and procedures of international business research. It also covers roles, importance and uses of research that affects international business. IB 415 International Business ManagementA study of the various systems of international business management and environment problems that affect international business management, in each geographical area such as economic and so-cial environment, customs, culture, politics, and bureaucracy. It also covers forms of business com-munication that are suitable to the environment in each country or trade zone and comparisons of overviews of business management systems of vari-ous countries.

IB 416 International Business and Economic ChangeA study of the roles of international business and effects on the economic changes to Thailand and to the global level, with emphasis on some factors such as population, labor, capital, technology and international trade. IB 417 International Business and Trade docu-mentsA study of the trading customs, contractual docu-ments, agreements, treaties and international busi-ness laws as an overview of Thailand and other countries multilateral and bilateral agreements. It also covers legal problems in international business operation and problem solving procedures using international implementation concepts and arbi-tration proceeding. MB 203 Business FinanceA study of the objective and functions of the fi-nancial manager; the principles of acquiring funds and the use of financial instruments; the allocation funds for operations in order to achieve the finan-cial objectives and making financial decisions. MB 301 Financial Management IA detailed study of the management of funds; the allocation of funds for investment in current as-sets, fixed assets, and other assets; investment deci-sions in various situations; profit planning; cost of capital. MB 302 Financial Management IIA detailed study of financial forecast; short-term, intermediate-term, and long-term fund acquisi-tion; financial structures; the use of financial lever-age to estimate the cost of capital; dividend policy, business evaluation; merger; liquidation. MB 303 Money and BankingA study of the role of money and banking in an economy; the development of a monetary system; credit system; central banks; commercial banks and bank activities; quantity of money an price levels; inflation and deflation; the principles of the international monetary system.

253

Non-Degree Programs

MB 305 Principles and Policies of Investment A study of the investment objectives and policies of individuals and the business; an overview of the securities in the Stock Exchange of Thailand; the fundamental principles of investments in securi-ties. MB 306 Credit ManagementA study of the principles of credit granting that cover the areas of functions of the credit depart-ment; policy determination and consideration in credit granting; credit follow-up and collection types of credit instruments and sources of credits; credit management evaluation. MB 308 Financial Institutions and Financial MarketA study of the fundamental roles, functions and the operations of financial institutions, which cov-er areas as the acquisition and the use of funds for domestic and international financial institutions; resources of funds from money markets and capi-tal markets, the impacts of financial institution op-eration to the business decision regarding financial management and policies. MB 405 Commercial Bank ManagementA study of the principles of banks, which includes the formation of organization, personnel admin-istration, relationship among organization units, policy determination, the concept of commercial bank deposit and other bank services, liquidity policies, branch establishment and inspection. MB 406 Research in Business FinanceA study of the role of research in the management of financial areas starting from problem identifi-cation, establishment of hypotheses, collection of data, data analysis, report writing, the application of data from research for financial forecasts and project feasibility study, research objective devel-opment for effective management approaches as the media to attain successful researches. MB 407 International Finance and BankingA study of the theoretical knowledge of interna-tional trade, dynamics of international payments; currencies exchange and markets; problem of cur-

rencies exchange; policies for the control and the promotion of international trade; roles, policy and the operations of the International Monetary Funds (IMF). MB 410 Quantitative Analysis in FinanceA study of the use of methods of statistics and mathematics for solving financial problems in-cluding the study of financial mathematics. MB 441 International Financial ManagementA study of international financial theories with em-phasis on the practices of financial management, analysis of investment criteria, capital allocation for international business, current capital manage-ment planning and control, capital market, inter-national money market, and risk management on exchange rate. MK 203 Principles of MarketingA study of the meaning, importance, roles and finances of marketing to economies and social; marketing institutions; marketing environments; marketing systems consumer behaviour; market segmentation; marketing mix strategy and specific marketing topics. MK 204 Product ManagementA study of the roles, functions, and responsibili-ties of product management; product policy for-mulation, the importance of new products to the growth of the company; marketing opportunity assessment for new products; product line policies; brand; package; product positioning; new product development procedures; concepts an strategies concerning product life cycle; expansion and re-trenchment of product lines; legal issues; organi-zational units involved in new product develop-ment. MK 205 Marketing Channel ManagementAnalysis of the various marketing institution, em-phasizing their functions, interactions and inter-dependencies; additional emphasis is placed upon channel design and selection, and recent trends in distribution channels by using a systems ap-proach.

254

Non-Degree Programs

MK 301 Pricing PolicyA study of the objectives and limitations of price set-ting; factors influencing pricing; fundamental mod-el of price decisions; relationship between product difference and price difference; price perception and consumer feeling; cost and price; pricing strategies; changes in market prices; industrial products pric-ing policies; agricultural products pricing policies. MK 302 Sales ManagementTo study sales management characteristics, its im-portance and frame works. Sales Force Management procedures, objectives defining, organizing, and de-veloping. Sales assignment, performances, appraisal and control, including efficiency development in training and motivations. MK 303 Marketing PromotionA study of the roles, functions, and importance of promotion; controllable and uncontrollable factors influencing promotion; the component of promo-tion, advertising, personal selling, sales promotion, publicity and public relations; planning, implemen-tation and controlling the marketing promotion campaign. MK 304 Consumer BehaviorA study of the concept of consumer behavior; the environmental influences of social, economic, cul-ture, social class, reference group, family, and life-style on consumer behavior; motives on decision buying; buying decisions processes of consumer; the implementation of consumer behavior in marketing field and consumerism. MK 305 Physical DistributionA study of general concepts, environment in the physical distribution system; warehousing and the selection of warehouse location; inventory system, inventory control, material handling and packag-ing; transportation systems, transportation rates; transportation management; customer services and physical distribution control. MK 401 Marketing ResearchA study of the meanings, the roles and the impor-tance of marketing research and its contribution to economy and society as a whole. This course is in-

cluding the types of marketing research, research design, steps and procedures of marketing re-search, the uses of marketing research, and finally how to writ a research proposal. MK 402 Quantitative Analysis in MarketingA study of the fundamental techniques and ap-plications of quantitative analysis in marketing; a study of decision making, break-even analysis, inventory model, linear programming, trans-portation model, assignment, games theory and Markov analysis, and other techniques in the solving of certain marketing problems. MK 404 International MarketingAn examination of the legal, economic and cul-tural factors influencing marketing abroad; com-mercial policies, practices, and techniques needed to locate and evaluate foreign markets, as well as the problems of pricing, promoting and distrib-uting produces in international markets. MK 406 Marketing ManagementTo study marketing management frame works. Marketing analysis, planning, directing, and controlling, emphasizing on product policy, distribution channel, promotional policy and pricing policy. Competitive strategic planning for marketing dynamics to achieve the business objectives, including marketing ethics and social responsibilities. SI 412 MIS for Service IndustryA study of the management information systems in service industries; the analysis of the informa-tion to aid the decision-making process in service industries.

255

Non-Degree Programs

Non-Degree Programs inBusiness Administration AC101 会计学原理（1) 3学分学习会计学的发展；以及会计学的定义；依照会计学原则，记录和分析公司的交易，并且维护公司的会计帐目；并且如何维护以及维护的目的；并且进行分类管理；以及如何制作公司的财务报表。

AC102 会计学原理（2）3学分深入的研究现金的管理，凭证管理的方法，应收款项的管理，非营利制造业和会计组织的管理制度。

AC130 会计基础 3学分此课程不对学士学位（B.B.A）开放学习基本的会计原理与非生意学的研究；为学习对基本财务报表和基本的财务分析作准备；为生意的财务报表做有益的决策。

AC201 中级会计学（1）3学分已经学完：AC102深入了解会计原理和资产的评估，以及资产负债表的评价和资产的发表。

AC202 中级会计学（2）3学分深入了解会计原理和资产的评估以及公证责任和拥有者，合作者与拥有者对公司的责任。

AC230 会计的市场决定 3学分此课程不对学士学位（B.B.A）开放会计的观念和假定的研究；在公司拥有者的各种不同类型生意所建立起的不同形式的财务报表中，拥有者的所有权之间的不同；以及财务报表的意义和每个帐户的起源，以及财务报表的分析；和会计对公司的预算和财务的决定

AC233 资产，责任和拥有者之间的关系 3学分, 已经学完：AC102此课程不对主修会计的学生开放学习会计原理的方法；账户分类；账户评

估；如何评估资产，义务，以及拥有者发布财务报表的准确性，特别指参与者与公司之间的关系。

AC234 会计的管理 3学分此课程不对主修会计的学生开放研究如何让管理者对会计信息的利用；财务报表的分析；使管理者在产品的生产，投资，价格，产品利润之间作出正确的决定；以及相关费用的分析；以及相关费用的评价标准。

AC300 会计策略 3学分已经学完：AC202深入研究会计对销售的影响;对全公司以及其他的部门的调动;外汇交易;改组;以及其余的帐户; 和保险帐户

AC305 会计税收 3学分已经学完：GM306，AC202研究会计程序如何符合会计行为和如何向税务局申请，在决定收入，费用方面的支出;资产和责任的评价;实际的会计税的贬值问题,以及公司在收入方面应缴的所得税。

AC311 成本结算 3学分已经学完：AC202研究产品生产数据的的资料，如何控制生产原料，以及员工的和多有的开支，如何管理、使用以及控制成本的数据，制作成本与利润的关系图，以及制作各种不同产品的价格；有预见性的编写预算以及管理所有相关的费用。

AC312 成本结算 2 3学分已经学完：AC311广泛的学习各种成本的结算，计算产品的费用以及产品处理和处理以后废物的的的价值；以及费用关系；分析应用的费用；以及如何整理分散的数据加以管理；以及如何决定价格的问题。

256

Non-Degree Programs

AC320 审计 3学分已经学完：AC202研究理论，收支的检查、程序和技术；应用法则；如何确认财务报表以及收支检查的申请原则；如何准备稽核文件和稽核报告。

AC340 办公自动化 3学分已经学完:AC102研究计算机的基本使用方法，以及如何使用计算机制作详细的收支图，可接受的账户，管理可动用的资产，薪金账册，账户分类，资产负债表兑现流程和其它项目。

AC344 公共会计 3学分已经学完：AC102研究沟通/ 运输的操作系统和会计程序和系统内各部分建立如,仓库，公共汽车，航空公司，铁路公司，电力补给公司，电视传讯，以及邮局。

AC345 会计与合伙人 3学分已经学完：AC102研究会计特性和合作原则的方法，如何使操作和会计系统一起应用，经济管理的问题，以及如何分析以及整理财务报告。

AC346 银行会计 3学分已经学完：AC102研究银行会计如何分析财务文件；讲话；证明；原始的进入；特殊的会计部门；如何与应行进行交易；下属公司的帐目；财务报表的准备，银行报告，分析银行的会计系统。

AC347 医院会计 3学分已经学完：AC102如何对应医院的会计原理的研究；医院的行政功能如何控制，以及强调相关的法律和法律规则之下对于医院进行有效的操作管理；如何在计划和控制方面上有效的使用会计数据；准备财务报表；可接受的账户；可支付的账户；工资帐目；固定资产的贬值问题；成本的结算；准备预算；以及报表的分析。

AC348 酒店会计 3学分已经学完:AC101深入的学习酒店的会计程序和酒店的组织；功能和以及行政接待；餐馆以及厨房；收银部门；酒吧以及关于酒店一切的活动规律的

研究。

AC349 建筑会计 3学分已经学完：AC102研究会计原则对建筑生意的影响；在建筑方面各种不同的会计交易；账户的调整；财务报表的准备；费用的支出；先进流动的分析；预算；费用-体积-利润的分析；对建筑的各个地点的费用进行总结

AC350 会计的特殊化 1 3学分已经学完：AC102，AC201适用于保险公司的一项特殊化的会计程序和系统的研究；不动产的管理；委托人管理；如何保护破产的方法和原则。

AC353 政府会计 3学分已经学完：AC102一项自然的研究，被适用于政府机关的基金会计的目的；自治区和州-企业；相关的规则和被政府机关规定的会计程序。

AC400 先进的会计学原理 3学分已经学完：AC202深入地研究会计学原理以及家族企业的管理方法；制作各种不同的联合财务报表。

AC403 会计系统的结构 3学分研究有效的管理、控制、分析并且设计会计结构的技术，适应各种不同类型的对组织的会计程序而且按规定尺寸办理，能为会计项目作出有效的帮助。

AC409 财务报表的分析 3学分已经学完：AC202学习能够对余额的结算以及收入的账目作出有效地分析，基础-年，的百分比分析；比率分析；趋势分析；短期的流动性分析；首要的结构分析；投资与收效方面的分析；利润变动的分析；分析各种不同使用在财政方面的和财务报表方面的陈述做准备。

AC420 如何收支与检查 3学分已经学完：AC320研究收支检查原理在实际的问题上和理论问题上的联系与作用，学习的成果对应真实的企业，会计本身的管理与如何面对审查。

257

Non-Degree Programs

AC440 收支检查在电脑上的应用 3学分已经学完：AC341、AC421研究怎么样来面对审计员对电脑报表的审查；以及怎么样对一个已经在电脑上作好的财务报表进行检查与评估；如何避免欺骗与不规则的账目；以及检察计划和程序

AC444 会计的计划与管理 3学分已经学完：AC312为企业生意的研究和会计数据的积聚以及控制并且强调计划，预算程序和控制程序。

AC445 会计理论 3学分已经学完：AC400学习会计理论的发展；会计理论的结构；基本的会计假定原理和一般通用的会计原理。

AD303 广告的艺术的结构 3学分学习能够有效的制作广告的技术；以及他和其他经济方面的重要联系；广告的区划和安排；版面的设计与摄影。

AD304 传媒 3学分学习各种不同的媒体在广告制作之间的不同特性；在广告媒体中选择适用的技术以及计划、评估、测量的尺度。

AD308 广告与观众之间的联系 3学分讨论现在的广告如何适应社会的利益与社会的批评；社会的职业道德规范；以及消费者的在广告和公众之间的关系。

AD325 专业的业务管理员 3学分自主地研究，重要的帐户服务管理的功能和责任；在代理人和客户之间的相互关系；管理人的道德规范；以及预见任何问题及解决的办法。

AD326 广告的决策 3学分学习广告的信息创造和研究其他的特性，要素和过程；以及有创造力的策略的发展。

AD327 副本的制作 3学分学习制作各种不同类型的广告副本的原理；以及学习不同的技术为各种不同的媒体作副本；和相关的法律原则。

AD328 广告制作 3学分学习广告栏的结构和放置技巧以及原则；广告的基本要素；以及如何印刷和印刷广告材料的制造。

AD329 广告制作 3学分学习收音机以及电视广告的制作过程和制作的方法。

AD333 广告的包装 3学分学习如何将不断升级的产品和对应产品不断变化的广告进行包装；怎样才能让顾客更快地接受已经制作完成的广告；和广告制作的相关的法律规则。

AD401广告的研究3学分对广告生产的计划、组成、方法、过程进行研究；在任何情况下使用的技术。

AD410广告模型的管理3学分学习如何保存广告的照片和底片的方法，指示演员阵容和组员的知识。

AD423 广告的销售 3学分学习如何推销你的广告；广告部门的组织和操作，在广告的计划策略上如何合理的运用预算和配置，媒体的选择，以及制作广告并且调查广告的影响力，以及相关的法律规则。

AD424 产品的展示 3学分学习如何把自己的产品更好地向销售商展示的方法和原理，零售店的设计和空间的配置，展览计划、结构，安排和测量。

AD425 广告宣传 3学分学习实际的广告宣传活动；广告宣传所涉及的各个方面；决定宣传活动的时间长短；对将要发生和目前的状况进行以下分析；问题和机会；广告的主题；广告的预算；媒体策略的选择；策略的执行和创建；活动影响的评估。

AD426 广告的管理 3学分学习广告的管理和管理广告机构的功能和组织；以及广告机构的法律规则。

258

Non-Degree Programs

AD428广告的问题3学分学习生意的趋势和广告所预见的问题；广告的生产和媒体方面的问题，在个别案例上的研究。

AD429广告与政府的联系3学分学习广告公司与政府部门的相关角色；道德上对顾客的保护；在广告公司上的广告规则的利益和效果。

AP203关公关系的原理3学分学习公共关系的联系和发展，基本的信息联系；公共关系的相互联系；公共关系部门的组成；公共联系的过程和各种不同的组织申请。

AP204 广告的原理 3学分学习广告的特性、范围、功能和广告的重要性，他的进化和发展过程；他的社会背景，道德和管理的方面；组织方面；介绍广告生意和广告宣传；在不同的组织里有效的练习广告趋势。

AP205 信仰行为学 3学分社会学、心理学和信仰的学习目的和方法；有说服力的沟通技术对广告和大众关系的影响。

BA303 商业信息的联络（1）3学分学习各种不同商业信息联络的方法；是学习者能更多地了解商业上的术语，可以使学生理解商务专用词汇在各个商务部门的使用，使之成为在国内、国外范围内均有效的英语交流工具。

BA304 商业信息的联络（2）3学分深入的学习和研究商业术语，来自课本的知识，文章，报纸，周刊和其他英文商务文件，以使学生知道生意在不同方面的改变诸如会计、市场、管理者、经济、国内和国际经济。

GM103 公司简介 3学分学习并了解基本的企业，在生意决策方面牵涉的因素，企业的功能，关于会计、财政、产品、市场方面的研究。

GM203 公司的组成与管理 3学分学习计划的管理功能，组织，员工，指示和管理一个企业；分析如何使员工尽快地完成公司的目标。

GM204 人员管理 3学分学习人员管理的技巧与方法，包括组织和责任方面；人员的管理和其他方面管理两者之间的联系；召集；挑选和人员培训；办事能力；人员的移动；和纪律的处分。

GM302 消费品管理 3学分学习日常用品在政府部门和私人之间的功能和责任原理与练习；采购；补给于维护；会计预算的编写与如何掌握详细的资料。

GM303 制造与操作的管理 3学分学习分析如何有效的利用一切可能因素来提高产品的生产；把两者之间相关的数据联系起来；学习制造的组成，分析模式和方法；设备的设计；如何制作制造系统的操作程序。

GM304 生意策略 3学分学习如何分析生意所遇到的问题以及综合管理水平的决策，可以考虑在使用“case”基础上使用强调管理，会计、统计和任何工具进行研究、分析和做公司业务方面决定管理。

GM306 税收 3学分学习税收与各种不同政策相关的因素以及如何来决定和操作公司的买卖；研究泰国的个人所得税，以及公司的税收，产品的进口与出口；以及物资税。

GM307 数量分析的决定要素 3学分学习商务数学对商务申请的重要性；数量分析工具对管理者决定之间的关系，包括思考期望最大值利润的一些公式使用在获得最适宜的次序方面的可能性原理；“决定树”，详细的目录模型，线性规则；“PERT”； “ M a r k o v ” 分析； “ G a m e s ” 理论；“Queuing”理论的模拟分析。

GM308 劳资关系和企业的管理 3学分学习劳资关系的发展；工会的原理；雇主协会；泰国劳资关系的历史；影响雇主和雇

259

Non-Degree Programs

佣者两者之间关系的因素，包括与工会的谈判，员工法律，劳工保护和其他的组成劳资纠纷的问题。为何劳工关系问题影响管理和生意行动。

GM309 商务信息 3学分已经学完：BA303,BA304学习组织的内在和外部的沟通；信息原理和演讲表格、会议以及面试的程序，商务报告和英文商务信件。

GM315 办公室管理 3学分学习为什么办公室管理在企业的组成以及政府机关当中有很总要的作用；办公室的计划和操作包括：办公室的划分，通讯，系统的进步和装备办公室的一切技术以及如何有效的使用办公司的设备。

GM403 小型业务管理 3学分学习该如何刺激小企业的发展；创办人该如何考虑面对的管理问题：拥有者，管理者，小投资者；创建新企业的问题；利润，财政控制；销售管理；组织；计划控制和如何发展。

GM404 人员问题的研究 3学分一件个案研和人们的行为在结构中的问题分析，哪一个将会影响最后的决策，控制和组织的沟通,管理者的问题，人员的问题，劳资关系；以及解决这些问题的办法。

GM406 国际商务 3学分学习在国际商务中不给方法的使用和要求，付款的平衡和泰国的贸易收支；国际贸易政策以及联系有关进口与出口方面的知识。

GM407 生意研究与报告 3学分学习研究的技术；会使用已经收集的数据；会解释数据的信息和分析数据以及可使用报告的形式呈现。

GM408 商业计划的运行与控制 3学分原理的学习，如何来判断长期投资与短期投资的计划和控制过程的技巧；在管理工具中编写预算并且进行如下分析，计划，组织，协调，动机和控制；把即将投入的资金编入预算。GM409 目录编写 3学分

学习怎样编写详细的目录系统以及被用于目录控制的技术，在确定与不确定之间情形下的关系。

GM410 生意的前景规划 3学分学习投资前景的走向以及我们如何预测；收集并且分析数据的方法；生意变动和结果之间的关系和被用于生意预测的技术；生意计划；经济变动的特征；以及生意变动以后要如何地解决。

GM411 质量控制 3学分学习质量控制的理论与方法，以及为什么质量控制在不同的产品中和不同的服务类型当中起到很重要的作用，往往效益越好的就越要使用先进的统计技术与质量控制工具。

GM412 设备计划和制造控制 3学分学习如果产品在短期内无法制作完成，领导者如何设计一个长期的生产计划来保证产品的完成；以及如何使制造尽可能的符合制造要求而且避免过多的不必要消耗。

GM413 工资与酬金的管理 3学分学习基本的薪金管理；工资与薪金在其他类型中的定义；工资结构，工资的发放；不同类型的工资支付和了解员工的动向；关税的转换和投资，社会的发展对经济的影响；如何让员工适应环境的改变和生意的变动。

GM414 商业与环境的关系 3学分学习商业与社会两者之间的联系，包括：政治，经济和政府部门；环境与企业管理之间的相互作用，并且任何能让企业适应环境的变化。

GM415 计划管理 3学分学习销售的基本原理；系统地分析计划管理的“点阵组成”；系统的学习计划管理的课本；使用组织图来管理目标；做一个有能力的管理者来控制技术与计划。

GM420 团队经济的理论学习 3学分学会比较与分析各种不同机构的结构；了解各种不同的基础定义是为了更好的学习机构理论的含义，既要有能力创建最有效的团队结构又要机构对各种不同的生意环境做出适当的决定。

260

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GM421 团队通信 3学分学习强调在沟通行为方面，内在沟通问题的重要性，哪一个能影响信息的含义；以及团队的沟通方法与什么样的沟通方法才能形成最有效的沟通方式。

GM422 机构的发展 3学分学习系统变化的内在成份，创造一个有效率的机构组织。使用管理信息系统来发展机构。机构间应该怎样解决问题与该如何转变技术与产品。

GM423 商务领导者 3学分学习用众所周知的领导理论来找寻，领导者的特点与管理的有效期限是什么，以及人际关系，组织行为，什么能影响领导者做出决定，两者的内外联系是什么，以及员工与机构哪一个才能左右效率。

GM424 管理研究 3学分学习并且讨论在区域管理中的计划与技巧。人力资源管理，指示和控制，以及在各个不同机构中的管理办法。

GM425 人们在组织中的行为研究 3学分学习“socio”的心理学，为了有效地解决机构中所遇见的问题来分析人类行为与组织机构之间的关系，当机构中出现各种不同的因素是，哪一个才能影响人们的行为准则，学识的多少，动机，领导者，信息，纪律，以及怎样尽可能的避免个人与团队之间的冲突。

HO201 酒店管理系统介绍 3学分学习酒店业信息管理系统的基础知识，以及各种不同的申请与控制系统的技术；系统与准确的学习客户信息的保存；内部与外部怎样合作才能使顾客达到最满意的程度。

HO203 食品的制造程序 3学分介绍劳动者和机器怎样通过有机结合才能制造出食品；食品生产的费用；制造食品和饮品之前必须要具备什么样的技术；以及观摩食物制造设备。

HO301 酒店商业信息 3学分

学习酒店信息业的专用英语和为什么在酒店商业信息中使用英文说、听、写、读和交谈起着重要的作用；以及知道酒店的管理信息；内部和外部的文件；酒店的需要；怎样给客人留下好的印象；怎样最有效地与旅游公司、机场和政府当局取得联系的过程。

HO302 酒店大堂管理技术 3学分学习大堂管理的背景，并着重现代、高效、技术；房客部门管理、接待、服务、入住、收银系统；电话服务；金融；大堂服务，信息服务，以及酒店各部门与外设部门的关系。

HO303 食品制造技术 3学分对于食品加工人员来说必须从物理学、生物学和化学的学习上了解他们对各种不同类型食品作用；并了解被用于食品加工的工具和仪器；以及维护程序。

HO304 食品与饮品的管理 3学分学习餐馆管理的责任与作用，包括：食品与饮品的采购，判断客户需求；质量管理，费用和如何赚取利润。

HO305 内务管理 3学分基本内务管理学习的范围包括：标准房间的准备，高级房间的准备；洗衣房仪器的维护；洗衣房服务；部门预算的编写；各种不同的部门工作行程安排；投诉信息的接受；菜单准备；宴会的筹办；销售部门以及现金的管理。

HO400 酒店管理与操作（1）3学分学习酒店操作与管理的原理，包括：接待，食物和饮品，酒店服务和人员的安排；对于游客的服务，翻译以及其他的服务以及促销政策。

HO401 酒店管理与操作（2）3学分学习酒店业的服务管理；准备标准；政策的分析，计划与沟通；娱乐服务以及其他安排。

HO405 共管管理 3学分学习共管管理的特点与背景；怎么最有效地实现：设备服务，其他类型的服务；各种不同类型财产的所有权，举例：公共和私人的

261

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财产；公共管理的法律与规则；“o”的合同机构；以及共管管理的实质性问题。

HO407 俱乐部管理 3学分学习俱乐部该如何扩展会员；强调俱乐部的一切服务都要遵守法律的规则；造作与管理的作用；以及该如何管理俱乐部的发展。

HO408 特别保护 3学分学习在酒店中的特别保护；保护的损失，可人的责任，财产保护以及如何维护职员的基金。

H410 旅游业的管理 3学分目前旅游业的学习；旅游业与经济，整治，社会之间的联系与问题；旅游业的前景；以及旅游局在管理私人与政府之间的关系。

HO411 食品与饮品的控制 3学分学习食品与饮品服务的基本操作原理，控制食品与饮品的目的是为了更好的管理，如：购买控制；收据，储藏，配置，和食物的准备；费用的计算，规格标准；开支。以及各种技术对食品和饮品的管理；食品生产计划；食品与饮品的生产与存货管理；费用结构的比较；费用的准备；费用报告；销售报告。

HO413 协会机构 3学分学习会议的结构、类型、过程；员工的责任；会议的准备以及熟练的使用工具。

HO415 “Jelicy” 经济文件的研究 3学分学习各种不同类型的商务文件，如：经济文件，关于运输的文件，保险，运输转换，出口与进口，了解这些是为了有能力来掌控生意；如何使用泰国及以其他国家的经济档案文档；如何保存和更有效的使用这些档案。

HO416 旅游和观光的介绍 3学分学习旅游和观光的范围与特点；旅游者的动机；旅游规律；对观光者的吸引；政府与旅游公司之间的联系；旅客的食宿；各种旅游统计数据的特点；经济与环境影响；传统顾客；文化；旅行安排；旅游公司对行程的详细介绍。

HO419 宴会的承办 3学分

学习各种不同模式的宴会；食品与饮品的安排；举办宴会是如何与其他部门保持联系；宴会的准备；以及宴会涉及的人员。

HO420 导游 3学分学习导游的含义和作用；导游的特点；导游的礼节；泰国文化；范围；能力，导游的责任，社会礼节；何如分析旅游者的动机；国家形象；导游的道德规范；导游的实际能力；对移民的基础知识，通货交换，处理游客档案；以及尽可能体会导游的含义。

HO422 对酒店管理者的研究 3学分原理的学习。研究过程和调查申请是为了提高和帮助决策；利用调查的结果来寻找顾客；学习调查原理的方法；勘查；假定的设定；信息的来源；范围和限制；数据的积累；使用统计法和数学法来分析数据；以及程序的追踪。

HR201 人力资源的管理 3学分人力资源的研究、定义、变革、以及各种不同的作用，包括：结构的区分，工作分析，人力资源的安排，招募，选择，酬劳管理，评价表现，训练与发展，人力资源的维护，以及管理者的影响因素。

HR202 员工招募的技巧 3学分学习人力资源的计划策略、定义和步骤；员工的招募和筛选，预先计划员工的长期与短期的使用，人力资源的分析；现有人员的能力；工作数据的分析；招募者如何分析、测试；面试人的技巧；以及人员招募与选择时会出现的问题。

HR301 培训与发展 3学分学习训练与发展，机构上的区分与训练上的区分；可行性分析和履行训练程序；决定训练的目标；课程，培训内容和发展程序；复杂的技术程序申请；培训课程的改进；培训结果如何记录与存储；职业的发展与计划；培训方面所面临的问题与障碍。

HR302 酬劳，怎样才使安全与健康的管理 3学分酬劳、薪水与其他利益管理的目的和方法；工作的改进；如何确定薪金结构；对不同职位员工的薪金发放制度；公司福利、社会福

262

Non-Degree Programs

利、退休金、生活补贴、的管理等等；安全与健康的管理；以及该如何阻止因工作发生的意外情况。

HR303 员工与企业的联系 3学分与员工关系的改变；如：工会组织，员工联盟等等；创建于管理这些组织；向双元化与多元化发展；对没有工会的组织进行管理。

HR304 员工与法律的联系 3学分学习如何藉由法律的背景来审查劳资关系；劳动保护；劳资关系；雇用人；如何使用“劳资法”管理人力资源过程的学习；法庭审判劳资纠纷是为了更有效地加强人力资源的管理和减少劳资纠纷的产生。

HR305 人力管理的数据系统 3学分学习人力数据管理系统的定义；信息的结构；保管；准备；是为了最大效率的分析可用的人力资源。

HR306 人力资源的变更策略 3学分学习在特殊情况下人力资源管理的标准与法律，董事会投资的标准；企业法；政府公告的法令；社会、经济、政治、和科技环境的转变。

HR401 组织中的通信练习 3学分学习内部通信的特点、形式、结构、和所遇到的问题；有效的用途；许可证；备忘录；公告；发布命令；报告；分配信息；广告与公共关系以多种语言呈现；各种不用媒体酬劳的使用；广播的使用。

HR402 人力管理协会 3学分人力管理的学习过程；问题分析；在具体的生意情形之下应当实现的目标。

HR403 人力培训的练习 3学分学习人力管理的各种不同的功能；在组织中练习培训；用报告的形式来分析培训结果。

HR411 面视技巧 3学分学习在人力资源管理中可适用于各种不同模式的面视技巧；新人见面会；应聘人表现的评价；如何做决定；薪金问题；面视结果的评价与总结；怎么样在面视中获得更多的关于应聘人的信息；怎么样来进行面谈。

HR412 职工表现的评价 3学分学习工作评价的目的；员工表现的评价以及怎样来进行评价；在各种不同的工作中该怎样进行评价；评价的结果怎样来实现对人力资源的的最大节省。

HR413 策划 3学分学习怎么样利用策划的原理和技巧来规划企业以及下属公司；如何顺从安排；如何缓解矛盾；该如何有效的节省人力资源的方法和尺度。

HR414 团队的建设与团队合作 3学分学习什么是团队，集体和个人；他们的创造关系；人们该如何活动；团队目标的设定；团队和组织的关系；团队合作，团队建设的基本概念；怎么样才能最有效的建设团队；系统的学习团队合作以及最现代的团队管理技巧。

R415 掌握动机的技巧 3学分学习动机在管理过程中所占的地位；动机的意向；人们对各种动机所下的定义；金钱与非金钱上的动机；动机技巧；动机产生的结果；在组织中动机对人力资源管理所起的作用。

HR416 员工生产力策略 3学分学习生产力提高的方法与意义，例如掌握动机的技巧，分担管理，团队合作，QQC,开支的控制，减少费用，等等。在某一区域中的研究。

HR417 人力资源的查看与研究 3学分客观的学习，该如何察看所有的人力资源是否都在运行，以及学习它的目的和方法；研究各种人力资源使用上的缺陷，意外事件，权利剥夺问题，等等。学习它是为了我们能更好地解决所有有关于人力资源的问题。

IB203 国际商务的介绍 3学分学习国际商务历史的重要性，包括：国际商务的要素和组成，比如：财政，贸易，和其他的哪一个可以影响到国际商务的操作和决策程序，以及人们所认为国际商务所包含的方面有：法律，政府机构，整治，经济和社会的构成，以及是否真的是国际商务所包含

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Non-Degree Programs

的类型。

IB313 国际贸易的专用词汇 3学分学习再办理商务通信时实际使用的外语。其中包含了商务字典，成语，书写商务信件与报告的技巧，贸易契约，以及如何变更契约或契约上的条款。

IB314 进口与出口的办理手续 3学分学习国际贸易中进口与出口手续办理的原则、法规、法令。其中的条件包含了，国际商业协议（INCO terms），买卖契约，递送过程和顾客登记。

IB323 商业情报 3学分学习商业情报的类型和构成，如何获得商业情报、获得情报的等级和如何搜索以及获得信息的技巧。它的方法包括：各种不同信息来源的储存和收集，挑选数据与信息的过程与方法。要适应不同种类的生意，对每个相关类型的商务情报提供适当的分析。

IB324 谈判技巧 3学分概述问题的学习，是为了取得最后谈判的成功，所以我们必须要设定谈判的路径，即：谈判原则和落实方法。必须要提供有逻辑定的与制度，有法律规范的协议，有次序计划的手续。它包括了谈判策略和谈判技术。

IB235 国际商务及他的环境 3学分学习国际商务以及周围环境两者之间的关系，自然的环境和人为的环境哪一个可是直接影响到商务的决策。

IB326 商务形势分析 3学分商务操作的摘要，包括商务形式。它包含了经济和贸易地区商务转换之间的影响，各个区域中的每个公司的行为，怎样来适应生意上的改变。

IB327 典型的商务办公管理 3学分学习组建和管理商务办公室的方法和原理，为国际贸易和私人贸易提供有价值的分析。该如何建立和它的标准，操作的结构，人员的募集，商务的谈判和办理，在各个地区使用传媒与促销，以及办公室管理的经验。

IB413 国际商务的研究 3学分

学习研究国际商务的方法、原理和步骤。他所承担的任务，为什么研究对国际商务的运行起着重要的作用。

IB415 国际商务的管理 3学分学习各种不同的国际商务管理程序和环境问题，他们哪一个能影响商务管理。诸如：经济与社会环境，顾客，文化，政治和政府。它覆盖有适应于每个国家的商务信息、贸易地区，以及商务管理程序在各个国家间的比较。

IB416 国际商务与经济的改变 3学分学习泰国和全球经济水平的改变对国际商务的影响，其中的重点是：人口、劳动力、资本、技术和国际贸易的研究。

IB417 国际商务与贸易文件 3学分学习贸易客户，契约文件，协议书，条约和国际商务对应的法律。泰国和其他国家多边和双边贸易契约的该书。它覆盖了商务操作和解决问题的步骤该如何对应国际上的通用法规进行判决。

IB423 贸易展览会的参展技术 3学分学习参加各种不同展览会的方法、步骤和程序。必须要考虑到参加展会的步骤和规则，以及如果参加展会是否会对本身带来机会或利益。也要考虑参加展会的时间以及地点对能否对本身带来效益作比较。

IN203 保险理论 3学分学习投保方面的冒险性；保险的有利方面；保险的出现；商业保险的类型；保险方面的法律；保险契约的唯一性；相关保险文件的叙述。

IN205 风险投资管理 3学分学习风险投资的原理和方针；控制企业的风险性投资以及怎样指出企业可能遇到的风险。

IN301 财产与负债 3学分保险原理的学习，包括风险投资管理的理论练习；分析和鉴别企业可能遭遇的风险；如何设想风险，风险的类型，保险的额外费用和它的使用。IN304 人寿保险 3学分

264

Non-Degree Programs

学习人寿保险的基本概念，包括：保险契约的类型和他们如何使用，代理公司如何操作以及政府如何控制。

IN305 死亡率解释 3学分对死亡率表格结构以及其原表，死亡率分度，人口统计的学习。

IN306 保险机构的管理 3学分学习保险代理人和代理商的责任和职责；代理商和代理人的特点与含义，保险代理人该如何赔偿；管理保险代理人的方式。

IN307 火灾的赔偿 3学分学习有关于火灾赔偿的范围、特点、含义；构成的方式，条件，例外；保险合同的附带文件；保险范围的分析；可被投保的财产；决定保险的额外费用；预定金的赔偿；赔偿金的支付；子保险。

IN308 汽车保险 3学分学习有关于汽车赔偿的范围、特点、含义；构成的方式，汽车保险我保护的类型分析；决定额外的保险费用；可被投保的部分；赔偿金的支付；子保险。

IN309 意外险 3学分学习意外险的范围、特点、含义；构成的方式；分析可接受意外险保护的类型；决定额外的保险费用；可被投保的部分；赔偿金的支付；子保险。

IN401 保险业与政府 3学分学习保险业对政府的重要性；保险业与政府两者之间的关系；对于保险业来讲政府起到的作用是如何控制与开发；保险业与政府和私人机构之间的联系；保险业中的报告。

IN403 健康保险 3学分学习健康保险的范围、特点、含义；构成的方式；分析可接受健康保险的类型；决定额外的保险费用；可被投保的部分；赔偿金的支付；子保险。

IN404 保险管理 3学分学习保险业者的类型、职责、责任；保险业生意的划分和管理，包括：决定额外的保险费用，市场的投资，市场的选择，赔偿要求

和如何赔偿。

IN405 数学化的人寿保险 3学分学习数学原理和保险生意之间的联系；经济数学；计算额外费用的赔偿额；计算全部的人寿保险；赔偿要求和如何赔偿。

IN406 海产品的运输保险 3学分学习海产品的运输保险的范围、特定、含意；政策的标准；分析可接受海产品运输保险的类型；决定额外的保险费用；船只保险；赔偿要求和如何赔偿。

IN407 社会险 3学分学习社会险的范围、特点、含意；详述社会险的原理；它对于社会和经济的利益；保护规格；赔偿的支付；各个国家社会险的组成类型。

IN408 才艺保险 3学分学习才艺保险的范围、特点、含义；构成方式，分析可接受才艺保险的类型；决定额外的保险费用；可被投保的部分；赔偿金的支付；子保险。

IN409 团体保险 3学分学习团体保险的范围、特点、含义；构成方式，分析可接受团体保险的类型；决定额外的保险费用；可被投保的部分；赔偿金的支付。

IN410 人寿保险的个案研究 3学分说明什么是人寿保险；使用人寿保险的个别案例来说明该如何来签订人寿保险契约。

IN103 公司财政的介绍 3学分此课程不对Business study学生开放学习企业的创建形式和财政系统的结构；如何获得资金；生意的扩充；要如何计划财政；投资的部署；如何分析财务信息。

MB203 企业的财政状况 3学分学习财政管理者的责任和目的；财政工具使用的方法和如何吸引投资；资金的分配与操作是为了实现财政上的目标。

MB301 财政管理（1）3学分

265

Non-Degree Programs

详细学习资金的管理，在现有资产、固定资产和其他在资产上如何分陪投资的资金；各种不同情况的投资决定；利润的情况；资金的花费。

MB302 财政管理（2）3学分详细学习如何来进行资产的预算，如：短期，中期，长期的资金获得方法；财政的结构；如何利用财政的手段来预测资金的花费；被除政策，商业评估；管理以及偿还。

MB303 资金与银行 3学分学习资金与银行在经济中所特有的角色；货币系统的发展；信用系统；中央银行；商业银行和银行的活动；资金与价格标准之间如何衡量；通货膨胀与通货紧缩；了解国际货币系统的原则。

MB305 投资方针 3学分学习投资的目的与策略，个人与企业如何安全的在泰国股票市场投资的概要；以及投资的基本方针。

MB306 信用管理 3学分学习在哪一个区域是允许信用部门的管理范畴；信用的决定策略和考虑方针；收集信用的手段和来源；如何评价信用管理制度。

MB307 商业与公共金融 3学分学习政府财政对特别区域的财政分配控制，与财政策略对维持经济安定与雇佣者的重要性；财政策略在国家收入和对私人企业控制上的影响；财政方针和货币管制之间的关系。

MB308 财政局与财政市场 3学分基本任务的学习，财政局的职责和运作，国家财政局和国际财政局哪一个可以获得对资金和地区的使用；资金来源的市场和主要来源市场；财政局操作买卖决定关于财政管理策略的影响。

MB401 私人财产管理 3学分学习财政管理；财政计划；如何解决私人财产遇到的问题；收入的获得；消费控制；存储与投资；关于个人所得税的重要性；人寿和资产保险；社会安全。

MB402 小型企业的财政管理 3学分学习小型企业的组成，利润计划；现金的管理；内部管理程序；资产结构；资金的获得；如何评价冒险性投资；合并和偿还。

MB403 财务报告与分析的技巧 3学分学习财务报告的准配技巧与原理；财政管理者对财政状况的分析。

MB404 财政的计划与控制 3学分学习如何规划财政手续的技巧；企业的财政控制；各种不同企业的操作结果以及测量报告。

MB405 商业银行的管理 3学分学习银行的原理，包括：组织的信息，私人管理，组织单元之间的联系，策略的决定，银行抵押和银行其他服务的定义，流动性策略，部门的建立与检验。

MB406 企业财政的研究 3学分学习在管理中研究的任务，鉴别财政方面问题的来源，假设的建立，数据的积累，数据的分析，报告的编写，来自申请数据的财政预算研究和计划可行性研究，对有效的管理手段来说研究目标的发展是为了取得最后研究的成功。

MB407 银行业财政的国际化 3学分学习国际贸易的理论知识，国际支付的活动；通货交换的市场；通货交换的问题；国际贸易对促销品的控制策略；作用。国际货币基金（IMF）的操作策略。

MB408 抵押品分析 3学分学习抵押品分析和文件管理；抵押品分析的技巧；评价影响抵押品价格的因素，市场价格的预测，抵押市场的分析，包括分析投资者的财政报告。

MB409中央银行的策略和程序3学分学习中央银行的功能和货币策略，比如在泰国的中央银行办理国外业务；货币政策。

MB410 财政的数量分析 3学分学习使用统计和数学的方法来解决财政问题以及财政数学的学习。MB412 管理金融冒险 3学分

266

Non-Degree Programs

学习关于管理决策在不确定的情况下所能遇到的各种问题；关于危险资产的财政问题；替代选择对一些问题的解决办法该如何决策。

MB415 银行操作 3学分学习在存款的范畴中商务银行要如何操作，存款的返回，投资，信用贷款；资金的移动和支付；在本国和国外银行中的存款；证明和公正，外国的银行业；计算的重点与真实的操作。

MB418 财政局的管理 3学分学习财政局各内部管理的各种形式，包括：商务银行，投资公司，保险公司；储蓄局，等等。流动性计划；信用计划；资金来源的使用计划。

MB423 财政研究会 3学分财政问题的研究是为了了解企业的问题，包括：使用财政原理来解决各种不用情况的财政问题。

MB425 如何评估计划 3学分学习各种评估计划的技巧；计划的排名；计划地分析利润和费用。

MB432 商业银行里的问题研究部门 3学分学习管理的决策用于贷款和投资方面，商业银行政策的组成和解决各种不同问题的办法。

MB441 国际财政的管理 3学分学习国际财政的理论重点在于财政管理的练习，投资标准的分析，国际企业的资本分配，现有资本控制与计划的管理，市场资金，国际金融市场，在汇率上的危险性该如何管理。

MK203 市场原理 3学分学习为什么市场对经济、财政、社会起着重要的作用；行销机构；市场的环境；消费者对市场的行为；市场的分割；市场的混合策略以及特别的行销问题。

MK204 产品的管理 3学分学习任务，产品管理的责任与职责；厂品策略的陈述，为什么说新产品的成长对公司有

非常重要的意义；对新产品进行市场评估；产品的线性策略；商标，包装，产品的定位；新产品的发售步骤；关于产品的生命周期的定义，制造线地扩充与节省，法律性；在新产品的发售中组织能给与什么样的帮助。

MK205 市场策略的管理 3学分各种行销机构分析，尤其是它们的功能，相互作用性和相互依赖性；另外的重点是在线路上的选择，再分配中最接近趋势的系统使用方法。

MK301 定价的策略 3学分学习价格设定的限制和目标；影响价格的因素；价格决定的基本模式；不同产品和不同价格之间的关系；通过顾客意见来制定价格；费用和价格；定价的策略；市场价格的转换；工业产品的定价策略；农业产品的定价策略。

MK302 销售管理 3学分学习销售管理的特点，对产品的重要性。销售的强制管理的步骤，目标的限定，组织和发展。销售任务，表现，评价和任务，包括：训练和动机的有效发展。

MK303 市场促销 3学分学习任务，为什么说促销是非常重要的；可控制因素和不可控制因素对市场的影响；促销的组成方式：广告，个人销售，营销，计划性广告和公共关系；怎样控制和执行市场运作。

MK304 消费者行为 3学分学习消费者行为的定义，社会环境的影响：文化、社会科学、参考团体、家庭、消费者行为方式、购买动机、消费者决定购买商品的过程、在行销领域和消费主义中所对应的消费者行为。

MK305 物质分配 3学分学习基础定义，实际分配系统的环境；挑选仓库的位置；清点存货的方法；材料处理和包装的控制方法；运输控制；运输费用；运输管理；控制客户服务和物质分配。

MK313 个人销售 3学分

267

Non-Degree Programs

学习任务，掌握个人销售的范围和功能；销售的基本组成方法；销售过程、销售技巧和研究销售目的；怎么提高销售效率；销售管理；批发和零售。

MK314 零售管理 3学分学习零售的定义；零售的环境；零售的类型；思考零售的步骤，地点；外部于内部的设计；零售人员的结构管理；广告推销价格的管理；提高信用度和客户服务以及零售控制。

MK315 批发管理 3学分学习任务，商业批发的重要性和功能；它对于社会经济的有利方面；形式化的购买策略；价格；销售；存货管理；运输；风险管理；财政；客户服务。

MK316 市场信息 3学分学习基础的信息对于消费者，通信的目的是为了得到真实的行销回应。解释和分析目前市场的信息策略，包括效率和策略的发展。

MK317 包装 3学分学习包装的重要性；包装的方法；影响包装的基本因素；包装组织部门；包装的计划与发展包括：执行，规格，结构，研究，测试，评价，质量的控制；包装的价格；包装的趋势；包装的法律规范性。

MK318 酒店市场 3学分学习酒店市场的重要性是为了确定客户对象；如何发展市场、如何调配市场；产品策略：价格；分配；促销；客户服务；计划性酒店市场。

MK401 市场调研 3学分学习市场调研对整个社会和经济的贡献和重要性。包括了不同类型的市场调研，调研结构，市场调研的每一个步骤，市场调研的使用，以及最终怎样书写调研计划。

MK402 市场的定量分析 3学分学习如何申请市场定量分析的基本技巧；进行以下研究：分析收支平衡，存货模式，线性规则，运输模式，任务，运作原理以及解决和分析某些市场问题的技巧。MK404 国际市场学 3学分

合法的经济检查，国外市场的人为影响因素；商务策略，练习，评价国外市场所需要的技术，除去价格因素的问题，怎么在国际市场中筹划和分配产品。

MK406 市场管理者 3学分学习市场框架的管理工作。市场分析，计划，监督，强调在产品控制上的策略，分配线路，奖励策略，价格策略。为达成商业目的对市场活动进行计划地分析，包括市场道德规范和对社会给予的责任。

MK413 农产品市场 3学分学习泰国的农产品在国内和国外市场中所能遇到的问题；供应和需求；政府制定的农产品的价格；泰国农产品的分配和销售对泰国经济的影响。

MK414 工业市场 3学分学习工业市场的组成环境和它的定义；市场的特性，需求，工业市场的行为和动机；工业市场的研究；产品的计划，方针，价格，促销和客户服务；市场控制，政府在工业市场中所担当特有的角色和工业市场的倾向问题的研究。

MK415 外贸市场的扩展 3学分分析国际贸易中所能碰到的问题；政府产品出口中的任务；外贸市场的组成，商贸展览，人员培训和出口的程序；在出口领域中设备和法令的分析。

MK416 市场研究会 3学分学习在计划当中的市场问题，分析所能遇到的重要问题和如何解决与控制，包括解决方法的发展。在学习的过程中要解决根本的问题。

MK433 出口与进口的步骤 3学分学习进口与出口的步骤程序，它们所使用的文件；商标；签署；关税；费用；货运船的规格；国际商运密码。

MK434 非盈利的市场机构 3学分学习市场的定义，类型，市场机会，市场目标；混合市场的非盈利机构的组成；计划；职责和各种不同类型市场活动的控制；怎么样利用各种不同的市场原理。

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Non-Degree Programs

MK435 社会主义国家的市场原则 3学分学习社会主义国家中的买卖程序；生意的分类；市场作用；市场特性；内部和外部环境对消费者的影响；市场的组成惯例；勘探；行销；运输；登记；约定和贸易合同。

MK436 市场数据组成 3学分市场信息程序学习的目的与意义；市场信息的来源于类型；市场信息循环的组成和理论哪一个可以影响到市场部的内部控制；该如何分析市场信息；决定市场；怎么使用电脑来控制复杂的市场信息程序；市场信息的测量和报告结果该如何操作；市场信息发展的趋势。

PR301 公共联系的写作(I) 3学分学习有关于公共联系写作的原理，特性和方法；如：新闻稿，照片说明，纪录片，信件，新闻的摘要。

PR302 公共联系的写作（II） 3学分学习先进的公共联系写作的原理，特点和方法，如：演讲稿的协作；公共联系的目的和计划，推荐信和剧本。

PR303 公共演说与经济的联系 3学分学习在公共经济中的演说的方法和理论，例如：见面会，会议，演讲等等。

PR304 民众与媒体的联系 3学分学习媒体与民众联系所使用的工具与它的特性和定义；在媒体与民众的联系中选择最有效的技术和计划。

PR307 民众与产品的联系 3学分学习民众如何与产品产生联系以及使用媒体艺术的技巧比如：如何印刷产品的宣传册，幻灯片，录像带的灌制和相关的影片等等。

PR403 公共关系的研究 3学分学习如何决定公共关系信息研究的性质和决定性质的方法；公共关系的研究关键在于理论的研究和研究步骤的如何运用，如：基本的调查，假设陈述，数据的来源和积累以及局部研究，说明如何使用统计学和数学来解释数据。PR404 民众与商业的联系 3学分

学习民众与商业的联系的原理和定义，有关的道德与法律，公共关系部的组成；如何利用具有代表性的团体信息程序在媒体与大众之间建立有效的联系；公共关系的管理者要怎样有效地解决和分析问题。

PR405 民众与政府的联系 3学分学习政府如何安排与民众的关系以及重要的安排过程和技巧和与公众联系有关的问题。

PR406 民众与非盈利组织的关系 3学分学习非盈利组织的特点，定义和民众联系的过程与技巧；处理与民众联系时所能遇到的问题。

PR407 民众的国际性联系 3学分学习国外与国际民众联系的理论与惯例，重点是有关于泰国问题的研究。

PR410 专业的民众联系 3学分学习民众联系管理者所承担的重要角色和它对社会的责任；首要的任务；如何计划与编制民众联系，从事各种不同的活动；民众联系倾向的分析。

PR413 民众联系的管理 3学分学习民众联系的组成要素；民众联系管理者的作用和责任以及民众联系的管理如何为贸易服务。

PR414 民众联系的案例与问题 3学分学习民众联系的原理，分析和解决民众联系的问题，尤其是在政府和私人部门中所能遇到的重点的案例的分析与解决以及怎样运用现今的趋势来解决问题。

PR415 民众联系的特殊性 3学分怎么样在特殊的贸易中利用民众联系来为政府企业服务。

PR420 聚集通讯与政府 3学分学习与分析集中媒体与政府的定义以及强制法律之间的关系。

PR490 民众与计划工作之间的关系 3学分重点学习在操作民众关系时使用的基本工具和在不同形式下所遇到的问题该如何解决以及它们的是如何发展的，包括：展现公共关

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系计划的技巧。学生必须从始至终地进行模仿练习。

RE203 商业不动产的介绍 3学分学习有关于商业不动产的基本概念和相关的练习，如何发表财产报告；财产的真实性；财产的评估；负债的划分；解释；回扣的安排；商品的销售；财产管理和财政管理；不动产问题的趋向化；怎样提高商业不动产管理人员的素质。

RE304 不动产的评估（I）3学分学习真实的财产评估的理论、原则和基本的定义；如何思考财产评估的倾向问题；公共程序的评估过程；各种不同财产评估的步骤和如何准备财产评估的报告。

RE305 不动产的评估（II) 3学分联系财产评估的运用、过程、方法和技巧；各种适当的价值因素；为资产评估收集资料；如何分析资料和怎样确认材料的准确性；依照适用的类型进行评估，哪一个包括：住房产，如何判断商业和企业的价值，与市场价值的比较，收入的评估，剩余评估。以及减值分析包括：如何准备最后的评估报告。政府财产的评估包括：税收的评估，法庭的传讯费用，政府土地的购买与退还的评估；以及对信用账户、保险、销售和购买的评估。学习的过程包括：讲说，组建研究小组，在工作中培训和小组的论文。

RE307 不动产的投资 3学分学习不动产的投资；投资者的兴趣与需要和定向投资的可靠性与投资倾向；衡量投资的大小是为了更有效的利用不动资产进行投资。

RE402 不动产的财政 3学分学习不动产的财政状况；决定资金来源的技巧与方法，包括：金融机构；赔偿策略和投资的财政手段。

RE403 不动产的手续 3学分学习抵押申请的模式和方法；抵押信贷市场的资金来源；信用制度。

RE404 不动产的管理 3学分

学习拥有者的资产要如何管理；财产管理和如何使用；个人财产和所有权之间的关系；如何评价和分析财产的评估。

RE406 不动产的计划编制（RE405） 3学分学习如何计划个人资产以及如何让不动产升值；如：投资，保险和不动产的征税。

RE407 建筑估价 3学分学习建筑估价是为了有效的提高不动产的价值；尽可能地为不动产在未来获得价值。

RE408 居住区管理 3学分学习各种模式的居住区管理，水平地面与垂直地面，尤其是在城区内的地面范围；居住区管理办公室的管理；管理居住区的各种有效的办法；房产资金的管理；居住区的各种服务；管理人员与住户的关系；如何参与居住区的建设；内部调和；预算；管理员如何对房屋进行评估；培养和教育有专业素质的房屋管理人员。

SI201 服务业 3学分学习服务业的基本原理以及为什么它在泰国的经济中起到很重要的作用；简要的学习现在的服务行业如何划分，服务业的结构和范围以及服务行业与其它贸易的练习，包括：服务行业的基本管理技巧。

SI401 服务业的研究方法 3学分研究服务行业是为了更有效的提高和促进对它的管理；怎样分析研究结果才能更有效地解决服务行业中所遇到的办法；调查研究的方法和原理，例如：假设，原始数据的来源，学习的范围和它的局限性，使用统计和数学的方法来分析收集好的数据；着重强调数据的重复使用。

SI402 仓库管理 3学分学习不同类型仓库的分类；为什么说各种不同类型仓库所在的区域对贸易起着很重要的作用；仓库存储的登记步骤和相对应的法律条款；公共仓储和个人仓储的条件与手续；储蓄周期；运输；各种不同类型的仓库管理所对应不同的政府策略以及办理的手续的过程。

SI410 服务业的数量分析 3学分

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学习使用数学和统计学的技巧来最有效地解决服务行业所能遇到的问题。

SI412 服务业的信息管理程序 3学分学习服务业中的信息程序要怎样管理；如何分析信息才能在服务业中做出最有效的决策。

TR203 运输业的简介 3学分学习运输业的各种特性，吨位比率的设计，运输业中的竞争对手的情况，运输队贸易线路的影响。

TR301 海运管理（TR303） 3学分学习海运的历史；各种运输船的结构，海运船只的经营和管理，如：租借，花费，费用和其他相关的海运费用。

TR302 公共汽车和卡车的管理 3学分学习如何操作客运和货运客车；要知道管理的范围包括：操作，职员的管理；车辆的时序安排；费用与价格的决定；如何正确的登记注册。

TR304 航空业的管理 3学分学习航运，航空线路，护照的检查步骤与方法，旅客服务，定期航线的管理，国际航运的登记与检查。

TR305 终点站管理 3学分学习客运、海运、航运终点的管理；经营；职员的管理；各种收据的签收；终点站货物的转让和操作程序；各种简易的终点站的管理。

TR306 市内运输 3学分学习泰国和其他国家的室内运输业的发展；政府在解决市内运输中所扮演的角色。

TR307 国际运输 3学分学习国际运输的任务（客运与货运）；国际运输的海运模式和航运模式；出口与进口的管理；有一定的调节能力；可以解决所遇到的相关问题。

TR402 运输计划 3学分学习运输计划的原理；对运输需要的估算；运输计划和其他可能性的学习要素；精选，管理和对运输计划的预测。

TR404 通行管理 3学分学习客运与货运通行管理的理论和应用；区分各种不同的设施；分析如何赔偿；线路的决定；运输调查。

TR405 运输问题的管理 3学分学习运输中所能遇到的各种问题并区分他们哪一个才是重要的因素，并且能有能力解决运输中所能遇到的任何问题。

TR407 运输价格的决定 3学分学习各种不同类型运输费用的组成框架，如：卡车运输，火车运输，海运和航运；解释运输与经济活动两者之间的关系。

TR408 运输登记 3学分学习各种不同类型的运输在抵达终点时该如何申请登记。

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Non-Degree Courses in

TM 101 Media in Mass CommunicationTo study concepts, characteristics, forms and methods of various kinds of media for mass com-munication including the uses and effects of me-dia, especially mass media.


TM 103 Good Governance in CommunicationTo study concepts, theories about good governance for communication, ethical concepts and decision making for communication, law, regulations; pro-fessional organizations concerning mass communi-cation and effects on various levels caused by com-munication, some case studies of good governance for communication.

TM 104 Research for Mass CommunicationTo study principles, types, social science and be-haviourism research processes, both qualitative and quantitative; research planning, the research applications for mass communication and ethics of researchers.

JR 101 Principles of Journalism WritingTo study communication processes and theories, writing concepts, writing principles, types, forms, writing structure, target groups, language use for public communication, news writing, article writ-ing, introduction to feature writing.

JR 102 Arts for Communication in JournalismTo study the principles and theories of basic factors of arts used in mass communication and multime-dia; analyze and criticize arts in journalism work.

JR 103 Computer-Assisted PublishingTo study the operation system of the computer for publishing, both hardware and basic software for publishing processes focusing on both theories and practice.

JR 104 Evolution of Multimedia JournalismTo study the evolution of journalism starting from news manuscript, origin of printing machine and printing media, newspaper, online newspaper and other electronic media, which are mass media in journalism work; comparative journalism con-cepts between old and modern newspaper, both domestic and abroad, both Thai central and local newspaper.

JR 105 Principles of PrintingTo study various printing systems, printing process and printing house; printing method selection ap-propriate to printing work.

JR 201 Advanced Journalism WritingTo study the question creating, grasping the points, thinking social phenomena differently; practicing news, articles, features writing and other writing concerning social phenomena; analysis and study-ing other writers’ work; writing practice in indi-vidual’s style, language characteristics written to communicate with the public.

JR 202 Principles of Multimedia Journalism WritingTo study the nature of mass media and multimedia; analysis on multimedia writing; writing methods appropriate to each kind of multimedia; various forms of writing practice for multimedia; efficient communication through multimedia.

JR 203 Photo of Multimedia JournalismPrinciples of photo production for journalism work: newspaper, magazine, multimedia; photo

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for narrative concepts; the investigation of rela-tionship in story making with photos and events for mass media; analysis and criticism on journal-ism photos including learning the photo shooting process, photographic equipment: positive, nega-tive and digital. This course emphasizes on both theories and practice.

JR 204 Introduction to Web DesignTo study the design for communication on the Internet, hypertext and multimedia; principles of virtual communication design and technically ba-sic skills necessary for Website creation both theo-retically and practically.

JR 205 Ethics and Law in Mass Communica-tionThe right and freedom of the press, law and reg-ulations for printing, the responsibility for news reporting and opinion expressing; the regulations and ethics of journalists as specified in the constitu-tion of the National Press Council; case study and ethical decision; practice considering and deciding on news reporting and the operation in journalism profession.

JR 301 Computer-Assisted ReportingTo study computer and other accessories to search information, to store and retrieve news informa-tion using IT; to create personal news files; to use equipment for new reporting and news presenta-tion; to practice news reporting.

JR 302 Digital Imaging for JournalismTo study the principles and digital imaging proc-ess and photo production for journalism and con-temporary software relating to digital imaging and production - photograph in Retouching and Illus-tration (draw & paint) Creative.

JR 303 Layout and IllustrationTo study the concepts of design and layout for communication in newspaper, printing media and multimedia; the factors of designing and layout, psychological effects, colouring, fonts and space; comparing the traditional and contemporary lay-out and designs, and using technology as a tool including skill practicing.

JR 304 Printing Design TechnologyTo study the technology of software supporting printing media for mass communication, espe-cially digital imaging software; layout design and retouching including skill practicing.

JR 401 Multimedia Technology for JournalismTo study the technology of software supporting media on the Internet for mass communication, especially digital imaging software for still and moving pictures; retouching including skill prac-ticing.

JR 402 Desktop PublishingTo study the operation and instruction system of printing, both in the office and through LAN and WAN, focusing on software.

JR 404 Research for Multimedia JournalismTo study concepts and social science research methods; to create concepts and research methods for multimedia journalism in order to use in jour-nalism work.

TV 101 Introduction to BroadcastingHistory and development of broadcasting, includ-ing the influences of broadcasting media in the democratic society.

TV 102 Communication for BroadcastingFundamental and techniques of communication for radio and television programs. Techniques of communicating by verbal and nonverbal commu-nication for various types of radio and television programs.

TV 201 Writing for Radio ProgramsPrinciples of writing messages and script for vari-ous types of radio programs.

TV 202 Writing for Television ProgramsPrinciples of writing messages and script for vari-ous types of television programs.

TV 203 Radio News ReportingPrinciples of news writing information for radio; main ideas and interesting points of news, writing news manuscript, formats of radio news programs, techniques of news interviews and commentary.

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TV 204 Television News ReportingPrinciples of news writing information for televi-sion; main ideas and interesting points of news, writing news manuscript, formats of television news programs, techniques of news interviews and commentary.

TV 206 Acting for Radio and TelevisionBasic principles and techniques of performances for radio and television programs.

TV 207 Broadcasting Media ProductionAn introduction to electronic media production; the fundamentals and techniques of sound pro-duction and the elements involved in the design and production of radio and television messages.

TV 302 Radio Programming ManagementManagement of programming, sales, and audience research for radio programs. Principles of various types of radio programming, and radio program scheduling techniques.

TV 303 Television Program ManagementManagement of programming, sales, and audience research for television programs. Principles of vari-ous types of television programming, and televi-sion program scheduling techniques.

TV 304 Radio Program ProductionPrinciples and techniques of radio programs pro-duction. Roles, duties and responsibilities of radio programs production personnel. Workshop for various types of radio programs production.

TV 305 Television Program ProductionProcesses and techniques of television programs production. Roles, duties and responsibilities of television programs production personnel. Work-shop for various types of television programs pro-duction.

TV 401 Radio and Television Station Adminis-trationThe principles of administration for radio and television stations. Organizational management in terms of business, including program develop-ment, financing, distribution, and network rela-tions. TV 402 Mass Communication BusinessPrinciples and techniques of administration and management of mass communications. Analysis of marketing, investment, and management in mass communication business.

TV 403 Broadcasting CriticismThe critique of the performance of broadcasting media in current social settings, which include news, documentary, and entertainment programs.

TV 404 Research on Radio and TelevisionQuantitative and qualitative research methods for broadcasting work.

TV 405 Radio and Television for SocietyRoles, functions and influence of radio and tel-evision on economic, social and political develop-ment and responsibilities of mass media institu-tion to the society.

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Non-Degree Programs

Non-Degree Courses inEnglish LanguageEN 203 English PronunciationA linguistic approach to the study and practice of English vowel and consonant pronunciation, as well as English stress and intonation, with refer-ence to phonetic transcriptions for the benefit of dictionary consultation.

EN 204 Controlled ConversationA study and practice of the aim, meaning and proc-ess of common conversations, with the emphasis on the aspects of culture, traditions, and involved gestures.

EN 205 Sentences and Short ParagraphsA study and practice of simple, compound, and complex sentences, with the emphasis on short paragraph writing.

EN 206 Paragraph Writing of Different FormsA study of the characteristics of paragraphs, with practice writing short paragraphs and emphasis on the descriptive and narrative styles of writing to give information, instruction, and illustration.

EN 230 Introduction to English and American LiteratureA study of the nature, value, methodology, and historical development of English and American illustration, with emphasis on terms, conventions and illustrations of certain works and excerpts.

EN 305 Argumentative WritingA study and practice of writing methods needed for argumentative paragraphs and essays as expressed through cause & effect, comparison & contrast and analysis, with emphasis on unity, balance, and coherence.

EN 306 Critical ReadingA study of techniques for reading, with the em-phasis on the analysis of validity, context, word formation, and idiom usage.

EN 405 Precise, Features, and Letter WritingA study and practice of writing precise, features, and letters.

LI 200 Introduction to LanguageA study of the questions “What is language?”; ani-mal languages, language and the brain, language variations; phonological, morphological, and grammatical systems; transformational grammar, and government and binding syntax; language acquisition, pragmatics, semantics; language, thought, culture and writing.

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Non-Degree Programs

Summer University for High School StudentsHigh school students who want to study an international program or even abroad after graduating at high school often spend their summer holidays in language schools and with tutors.

Our experience is that these means do not prepare well for study-ing in an international program since only too often the focus is on grammar instead of communication.

Therefore, we offer Thai high-school students from Mathayom 4 to 6 to attend classes in our summer session in April and May each year.

Besides introductory 3-credit courses in English language, courses from Business Administration and Mass Communication Technol-ogy are open for summer university students as well.

They attend our regular classes. This means, they study in a truly English speaking environment since the summer session courses usu-ally have about 50% foreign students and, of course, are conducted by our international professors the same way as any other course.

This way, summer university students receive university credits they can transfer to any unversity worldwide - long before they actually graduate with their high-school diploma.

Learning grammar is one thing - learning in a environment where all friends

Interested? Just send us an e-mail, call us, or come in person, we will tell you the details.

Semester Abroad in Bangkok

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Semester Abroad Packages

For students in Western countries, it is of increasing importance the have some experience from study-ing or working in other cultures when it comes to applying for an interesting job. Over the past few years, requests from foreign students increased to study a minor or at least a few courses in one semester, rather than studying the complete degree program.

For these students, our Semester Abroad Program is custom tailored. All elements in this program are parts of our degree programs. Therefore, semester abroad students study with our regular degree stu-dents in the same courses, conducted by the same international professors. Even the tuition fee is the same - they pay the same tuition fee as our Thai students do.

Due to our modular course system, it is even possible to study only a single month since courses are not stretched over the period of a complete semester. Each course is conducted in four weeks, including the final examination (eight course days with six hours each).

Why course packages?

We offer these packages to make planning easier for you. All courses within one package are offered in that particular semester without any course overlapping another one. The order in which these courses are given may change due to the schedule of the foreign professors who come to Bangkok to teach them. In addition, it makes your travel planning easier since you have clear start and end dates.

Can I choose courses myself?

Sure, you can choose any courses from the non-degree program (even including courses taught in Chi-nese language) to make your own schedule. This, however, comes with some difficulties since courses may overlap. In addition, the scheduling of all the Western university professors is a highly complex task, and only too often, dates change by a few days on short notice. Finally, not all theoretically possible courses are offered each year.

How to apply?

Please use the application form at the end of this brochure or download it from our Web site. Send it per e-mail to IIS, if possible with a recent photo attached as well. Based on this application, you will receive a Letter of Admission that serves as the necessary document to receive a student visa at the Royal Thai Embassy in your country. (If it is too much effort to do this in your country, you may come here with a tourist visa and do the bureaucratic steps in Bangkok.)

As a foreign student, by the way, you can apply all year round and begin your studies in the month to follow. You don’t need to wait for the next semester to start.

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What does it cost?

The tuition fee for your semester package depends upon the number of credits taken in this semester and varies between the programs. Please find below the tuition fee, which covers all academic expenses, textbooks, and handouts. The tuition fee is to be paid in Thai Baht (THB). We calculated 37 Baht per US$ and 47 Baht per €.

The calculation of the tuition fee for the semester depends on the number of courses taken (each one is a 3-credit course) plus a basic fee, which covers all registration and semester fees. It’s simple:

≈ US$ 286 basic fee + US$ 98 per course, or ≈ € 218 basic tuition fee + € 75 per course

If you study 8 courses, for example, your tuition fee for the full semester is ≈ US$ 1070 or ≈ € 818.

Please note: You can study the complete semester with all courses, or you can choose those courses from a package that fits you. Choosing courses from two or more packages may lead to overlapping schedules (you may clear this by e-mail, but until the course eventually starts, these dates may change again). Since in most courses class attendance is necessary, you cannot complete two courses in parallel.

Cost of living depends upon your standards. With € 500 or US$ 600 per month, however, you will have a fine life with some reserves for activities with your fellow students.

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First Semester from June to October

Business Administration

Business Administration 1

EN101 Basic Sentences and Essential Vocabulary in Daily Life •AC101 Principles of Accounting I •MA113 Calculus I •IS103 Using the Library •PY103 Introduction to Philosophy •EC111 Microeconomics •TH103 Preparation for Speech and Writing •PS110 Thai Politics and Government •


EN201 Reading for Comprehension •ST203 Principles of Statistics •GM203 Business Organization and Management •MK203 Principles of Marketing •AC234 Managerial Accounting •MB203 Business Finance •MK314 Retailing Management •MK414 Industrial Marketing •


EN201 Reading for Comprehension •ST203 Principles of Statistics •GM203 Business Organization and Management •MK203 Principles of Marketing •AC234 Managerial Accounting •MB203 Business Finance •LW317 Business Law II •BA304 Business Information and Communication Systems II •

International Business 1

AC448 International Accounting •IB313 Business Language for International Business •IB203Introduction to International Business •

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IB314Principles and Procedures of Import and Export •MK301 Pricing Policy •LW317 Business Law II •BA304 Business Information and Communication Systems II •IB416International Businesses and Economic Changes •


IB313 Business Language for International Business •IB203 Introduction to International Business •IB314 Principles and Procedures of Import and Export •SI412 Information Systems for Service Industries •IB423 Trade Fair Exhibition and Participation Techniques •


IB327 International Business Office Management •IB324 Business Negotiation Techniques •IB325 International Business and its Environment •SI412 Information Systems for Service Industries •IB423 Trade Fair Exhibition and Participation Techniques •

Marketing

MK205 Marketing Channel Management •IB313 Business Language for International Business •IB203 Introduction to International Business •MK204 Product Management •MK301 Pricing Policy •LW317 Business Law II •BA304 Business Information and Communication Systems II•

English Language

English Language 1

EN201 Reading for Comprehension •EN230 Introduction to English and American Literature •LI200 Introduction to Language •LI211 English Phonetics •EN206 Paragraph Writing of Different Forms •EN305 Argumentative Writing •

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HI121 Foundation of Thai Culture •EN204 Controlled Conversation •

English Language 2

EN323 English for Guides •EN405 Precise Features and Litter Writing •EN420 Secretarial English •EN421 Journalistic English •EN309 Listening for Comprehension I •HI121 Foundation of Thai Culture •

English Language 3

EN101 Basic Sentences and Essential Vocabulary for Daily Life •HI101 Western Civilization •IS103 Using the Library •EN464 William Shakespeare’s Comedies •PY100 Principles for Living in a Society •PS110 Thai Politics and Government •SO103 Introduction to Sociology and Anthropology •

English Language 4

EN384 Contemporary Fiction •EN320 English in Job Application •EN492 Social Criticism in Literature •EN464 William Shakespeare’s Comedies•

Mass Communication Technology

Multimedia Journalism 1

EN201 Reading for Comprehension •JR101 Principles of Journalism Writing •JR204 Introduction to Web Design •JR102 Arts for Communication in Journalism •TM100 Theories of Communication •JR103 Computer-assisted Publishing •JR202 Principles of Multimedia Journalism Writing •

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JR303 Layout and Illustration •JR404 Research for Multimedia Journalism •JR203 Photo for Multimedia Journalism •JR302 Digital Imaging for Journalism •JR301 Computer-assisted Reporting •HI121 Foundation of Thai Culture •JR202 Principles of Multimedia Journalism Writing •


JR402 Desktop Publishing •TM104 Research for Mass Communication •TV204 Television News Reporting •TV401 Radio and Television Station Administration •TV201 Writing for Radio Programs •TV404 Research on Radio and Television •

Radio & Television Broadcasting 1

TV101 Introduction to Broadcasting •EN201 Reading for Comprehension •TV202Writing for Television Programs •TV203Radio News Reporting •TV204 Television News Reporting •TV201 Writing for Radio Programs •TM100 Theories of Communication •


TV305 Television Program Production •TV401 Radio and Television Station Administration •TV402 Mass Communication Business •TV404 Research on Radio and Television •HI121 Foundation of Thai Culture •TV403 Broadcasting Criticism •JR202 Principles of Multimedia Journalism Writing •

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JR402 Desktop Publishing •JR204 Introduction to Web Design •JR302 Digital Imaging for Journalism •JR301 Computer-assisted Reporting •TV404 Research on Radio and Television •

Second Semester: November to March

Business Administration


EN102 Sentences and Vocabulary in General Use •IT104 Introduction to Computer for Business •AC102 Principles of Accounting II •MA114 Calculus II •HI103 World Civilization •EC112 Macroeconomics •PC103 General Psychology •


BA303 Business Information and Communication Systems I •AC102 Principles of Accounting II •MA114 Calculus II •LW215 Business Law I •GM303 Production and Operations Management •GM306 Taxation •EC112 Macroeconomics •EN202 Interpretative Reading •

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LW215 Business Law I •BA303 Business Information and Communication Systems I •ST206 Business Statistics •GM303 Production and Operations Management •GM306 Taxation •EN202 Interpretative Reading •


MB441 International Financial Management •IB417 International Business and Trade Documents •MK416 Seminar in Marketing •MK304 Consumer Behaviour •IB415 International Business Management •MK404 International Marketing •IB413 International Business Research •MK401 Marketing Research •


MB441 International Financial Management •IB417 International Business and Trade Documents •MK416 Seminar in Marketing •IB415 International Business Management •MK404 International Marketing •IB413 International Business Research •IB416 International Business and Economic Change •MK402 Quantitative Analysis in Marketing•

English Language

English Language 1

EN102 Sentences and Vocabulary in General Use•AR103 Arts Appreciation•EN203 English Pronunciation•EN205 Sentences and Short Paragraphs•LI210 Introduction to Linguistics•LI312 Studies in English Syntax•PY103 General Psychology•IT105 Introduction to Computer Systems•

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English Language 2

EN307 Appreciative Reading •EN381 Novels and Short Stories of the Age of Realism and Naturalism •JR315 Interpretative Journalism Writing •JR316 Interviewing for Journalism •EN473 Ernest Hemingway •EN493 Masterpieces of World Literature •EN303 General Conversation •EN327 English in the Field of Political Science •

English Language 3

EN307 Appreciative Reading •EN321 English in Office Work •TV409 Radio and Television Announcing •EN463 William Shakespeare’s Historical Plays •EN342 Victorian and Edwardian Literatures •EN202 Interpretative Reading •EN306 Critical Reading •JR205 Ethics and Law in Communication•

Mass Communication Technology

Mass Communication 1

EN102 Sentences and Vocabulary in General Use•AR103 Arts Appreciation•TM101 Media in Mass Communication •TV102 Communication for Broadcasting•TM102 Introduction to Mass Communication Technology•PY103 General Psychology•IT105 Introduction to Computer Systems•


TV301 Broadcasting News for Internet •TV308 Techniques of Communication •JR315 Interpretative Journalism Writing •JR316 Interviewing for Journalism •JR213 English News Writing •TM104 Research for Mass Communication •

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JR304 Printing Design Technology •JR401 Multimedia Technology for Journalism •


JR201 Advanced Journalism Writing •JR104 Evolution of Multimedia •JR105 Principle of Printing •TM103 Good Governance in Communication •JR205 Ethics and Laws in Communication •EN202 Interpretative Reading •

Radio and Television Broadcasting 1

TV301 Broadcasting News for Internet •TV308 Techniques of Communication •TV405 Radio and Television for Society •TM104 Research for Mass Communication •JR213 English News Writing •TV409 Radio and Television Announcing •TV307 Make-up Technique and Costume Design •

Radio and Television Broadcasting 2

TV303 Television Program Management •TV304 Radio Program Production •TV207 Broadcasting Media Production •TV302 Radio Program Management •TV206 Acting for Radio and Television •TM103 Good Governance in Communication •EN202 Interpretative Reading•

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Summer Session in March and April

The following courses are offered (those with ‘or’ are conducted at the same days):

EN101 Basic Sentences and Vocabulary for Daily Use •or: IB313 Language for International Business or: TM104 Research for Mass Communication

IB423 Trade Fair Exhibition and Participation Techniques •or: EN102 Sentences and Vocabulary in General Use or: AC101 Principles of Accounting I or: BI103 Introduction to Biology

MK406 Marketing Management •

IB314 Principles and Procedures of Import and Export •or: EN 201 Reading for Comprehension

SI412 Information Systems for Service Industries •

BA304 Business Information and Communication Systems II •(precondition: BA303 Introduction to Business Information and Communication Systems or equivalent)

Thailand, Thais & Thai Culture

Thailand Background InformationThai Culture – what makes the differ-ence?Social Graces – the Do’s and Don’ts

Acknowledgement: The texts in this chapter are compiled from Web site and differ-ent print versions of the probably best travel guide for Thailand - Lonely Planet. The photos in this chapter taken from http://www.lonelyplanet.com/worldguide/

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Thailand Background Information

Who is, most likely, most experienced in explain-ing the uniqueness of Thailand and the Thais to foreigners without selling both as a sort of Disney-land? Right, it is Lonely Planet, the guidebook for travellers. The following chapter is a concise ver-sion from much more detailled information avail-able in the guidebooks.

Economy

A long-term assessment of the economic develop-ment in Thailand over the last 30 years shows that, along with Malaysia and South Korea, no other country in the world has produced more rapid economic growth or seen such a dramatic reduc-tion in poverty during that period.

Around one sixth of Thailand’s exports are agricul-tural. The country ranks first in the world for rice and natural rubber, second in tapioca, and fifth in coconut. Other important agricultural exports in-clude sugar, maize, pineapple, cotton, jute, green beans, soya beans, and palm oil. Processed food and beverages – especially canned shrimp, tuna, and pineapple – also account for significant export earnings.

About half the Thai labour force in engaged in ag-riculture, followed by around 15% each in manu-facturing, services, and commerce. Manufactured goods have become an increasingly important source of foreign-exchange revenue, with textiles, cement, electronics, petrochemical products, and car and truck manufacture leading the way. The country boasts substantial natural resources, in-cluding tin, petroleum, and natural gas.

Since 1987, tourism has become a major earner of foreign exchange, occasionally outdistancing even Thailand’s largest single export, textiles.

Recent History

In 1997 the Thai baht pretty much collapsed, drag-ging the economy (and many other southeast Asian economies) down in a screaming heap. The unfin-ished skyscrapers around Bangkok are a legacy of this downturn. In August 1997 the International Monetary Fund stepped in with a bailout pack-age of severe measures which – although it slowed Thailand’s growth dramatically and hit the poor hardest – seemed to have turned things around by early 1998. By the turn of the new century, Thai-land’s economy had stopped going into free fall, but rebuilding had only just begun. Genuine at-tempts to weed out corruption seem underway, but the poverty-stricken of Thailand are still suspi-cious of promises and agitating for more reforms.

The relatively new Thai Rak Thai Party (‘Thais Love Thais’), led by Thaksin Shinawatra, emerged as a force in Thai politics and saw many sitting MPs running over to its ranks. In parliamentary elections held in January 2001, Thai Rak Thai won over Prime Minister Chuan Leekpai’s democrats.Although Thaksin has thus far been able broadly to deliver on his promises, he has faced opposition from anti-reform elements within his own Thai Rak Thai party, as well as accusations of corruption during his time as deputy prime minister in 1997. One worrying recent development has been Thak-sin’s widespread suppression of the Thai media. As owner of Thailand’s only independent TV station, he sacked 23 journalists during the election that brought him to power, and has since come down heavily on all forms of political commentary on radio or TV. Thaksin also instigated the recent ‘war on drugs’, which has left thousands dead, many apparently victims of a shoot-to-kill policy by the Thai police. He has also been criticised for a lack of commitment to ending sectarian violence in Thai-land’s deep south.

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The rainfall statistics of Bangkok – be prepared to roast in April and to wade in October.

In early 2006 Thaksin faced growing calls to re-sign amid mounting criticism over his family’s sale of shares in telecoms giant Shin Crop. Several anti-Thaksin demonstrations occurred, prompting Thaksin to dissolve parliament and call a snap elec-tion on 2 April 2006.

In December 2004 the west-facing Andaman coast was hit by a tsunami, killing more than 5000 peo-ple. Worst affected were small family-run business-es and fishermen, whose buildings and boats were lost to the waters. Aside from areas such as Ao Lo Dalam on Phi Phi island and the Khao Lak/Takua Pa areas in Phang-Nga province, the majority of tourist-reliant areas reopened within weeks or even days of the event.

Population and People

The population of Thailand is estimated at 62 mil-lion and is currently growing at a rate of 1% to 1,5% per year, thanks to a vigorous nation-wide family-planning campaign.

Over a third of all Thais live in urban areas. Bang-kok is by far the largest city in the kingdom, with a population of around six million in the city proper, or eight million including the adjacent provinces.

About 75% of citizens are ethnic Thais, who can be divided into four groups: Central Thais, or Siamese, of the Chao Phraya Delta; Thai Lao of northeastern Thailand; Thai Pak Tai of southern Thailand; and northern Thais.

Each group speaks its own Thai dialect and, to a certain extent, practises customs unique to its re-gion. Politically and economically, the Central Thais are the dominant group, although they bare-ly outnumber the Thai Lao of the northeast.

People of Chinese ancestry, most of whom are second- or third-generation Hakka, Chao Zhou, Hainanese, or Cantonese, make up 11% of the population. In northern Thailand there are also a substantial number of Hui – Chinese Muslims who emigrated from Yunnan to Thailand in the

late 19th century to avoid religious and ethnic per-secution during the Qing dynasty.

Ethnic Chinese in Thailand probably enjoy better relations with the majority of the population than they do in any other country in Southeast Asia, due partly to historical reasons and partly to the traditional Thai tolerance of other cultures.

Climate

Thailand’s climate is ruled by monsoons that pro-duce three seasons in northern, northeastern and central Thailand, and two seasons in southern Thailand.

The three-season zone, which extends roughly from Thailand’s northernmost reaches to Phet-chaburi Province on the southern peninsula, ex-periences a ‘dry and wet monsoon climate’, with the southwest monsoon arriving around July and lasting into November (the ‘rainy season’). This is followed by a dry, ‘cool’ period (the ‘cool season’) from November till mid-February, followed by much higher relative temperatures (the ‘hot sea-son’) from March to June.It rains more and longer in the south, which is subject to the northeast monsoon from November to January, as well as to the southwest monsoon. Hence, southern Thailand has only two seasons, a wet and a dry, with smaller temperature differences between the two.From Chiang Mai in the north, the dry season may last six months (mid-November to May); in most of central and northeastern Thailand five months (December to May); on the upper peninsula three

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months (February to May); and below Surat Thani only two months (March and April). Occasional rains in the dry season are known as ‘mango show-ers’, heralding the mango season.

It rains most during August and September. There may be floods in October when the ground has reached full saturation. The northeast receives less rain and sometimes undergoes droughts. Most of Thailand – the mountains in the north and the Khorat Plateau of the northeast being no-table exceptions – is very humid, with an overall average humidity of 66% to 82%, depending on the season and time of day. The hot part of the dry season reaches its hottest along the northeast pla-teau, and temperatures easily soar to 39° C in the daytime, dropping only a few degrees at night.

The temperature can drop to 13° C at night during the cool season in Chiang Mai. Temperatures are more even year-round in the south, 35° C in Bang-kok may only translate to 32° C on Phuket.

Safety

Considering its size, Bangkok is a relatively safe city. You should be smart, however: do not wan-der down dark alleyways alone and always protect against theft (this is valid for the university campus as well since an Open University, certainly, has an ‘open campus’).

Be suspicious of friendly strangers offering ciga-rettes, food and drink, as some people have been known to mix heavy sedatives in them – men have often been victims of drugged food and drink from women in bars.

There may seem to be plenty of drugs like heroin, amphetamines, ecstasy, marijuana, and halluci-nogens around, but buying, selling or possessing them is illegal.

Touts are mostly more irritable than dangerous, but do not take anything they say seriously and, instead, check things out yourself. As a foreigner,

you will become famous in TV and newspapers if police catches you.

Contrary to popular myth, Thailand doesn’t receive a higher percentage of male visitors than most oth-er countries. In fact around 40% of all visitors are women, a higher ratio than the worldwide average as measured by the World Tourism Organization. This is on a par with Singapore and Hong Kong, and ahead of all other Asian countries. The overall increase for women visitors has climbed faster than that for men every year since 1993.

Everyday incidents of sexual harassment are much less common in Thailand than in India, Indonesia or Malaysia, and this might lull women familiar with those countries into thinking that Thailand is safer than it is. However, virtually all incidents of attacks on foreign women in Thailand have oc-curred outside Bangkok, typically in remote beach or mountain areas. If you’re a woman travelling alone, try to pair up with other travellers when trav-elling after dark. Make sure hotel and guesthouse rooms are secure at night – or demand another room or move to another hotel or guesthouse.

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Traditional Culture

When outsiders speak of ‘Thai culture’, they are re-ferring to behavioural modes rooted in the history of Tai migration throughout Southeast Asia, with many commonalities shared by the Lao people of neighbouring Laos, the Shan of northeastern My-anmar, and the numerous tribal Tais found in iso-lated pockets from Dien Bien Phu (Vietnam), all the way to Assam (India). These modes are most prevalent in Thailand, the largest of the Tai home-lands.

The Thais themselves don’t really have a word that corresponds to the term ‘culture’. The nearest equivalent, wáthánátham, emphasizes fine arts and ceremonies. So, if you ask Thais to define their cul-ture, they will often talk about architecture, food, dance, festivals, and the like. Religion – obviously a big influence on cultures as defined in the West-ern sense – is considered more or less separate from wáthánátham.

Although Thailand is the most ‘modernised’ of the existing Tai societies, the cultural underpinnings are evident in virtually every facet of everyday life. Those aspects that might be deemed ‘Westernised’ (e.g., blue jeans, the presence of automobiles, cin-emas, and 7-Eleven stores) show how Thailand has adopted and adapted elements from other cultures. Nevertheless there are certain aspects of Thai society that virtually everyone recognises as cultural markers.

Sànùk

The Thai word sànùk means ‘fun’. In Thailand, anything worth doing – even work – should have an element of sànùk, otherwise it automatically be-comes a very hard thing to do. This does not mean Thais do not want to work or strive, just that they tend to approach tasks with a sense of playfulness. Nothing condemns an activity more than the de-scription mâi sànùk – ‘not fun’. While you are in Thailand, sit down beside a construction side and

watch workers mixing and carrying the concrete. That this is back-breaking labour is obvious, but participants generally inject the activity with lots of sànùk – flirtation between the sexes, singing, trading insults, and cracking jokes. The same goes in an office or a bank, or other white-collar work situations – at least when the office in question is predominantly Thai. The famous Thai smile comes partially out of this desire to make sànùk.

Saving Face

Thais believe strongly in the concept of saving face, i.e., avoiding confrontation and endeavouring not to embarrass yourself or other people (except when it is sànùk to do so). The ideal face-saver does not bring up negative topics in conversation, and when they notice stress in another’s life, they usually will not say anything unless that person complains or asks for help. Laughing at minor accidents – like when someone trips ad falls down – may seem cal-lous to outsiders but it is really just an attempt to save face on behalf of the person undergoing the mishap. This is another source of the Thai smile – it is the best possible face for almost any situation.

When encounters take a turn for the worse, try to refrain from getting angry - it will not help mat-ters, since losing your temper means a loss of face for everyone present. Talking loudly is perceived as rude by cultured Thais, whatever the situation.

Status & Obligation

All relationships in traditional Thai society – and virtually all relationships in the modern Thai mi-lieu as well – are governed by connections between phûu yài (‘big person’ or senior) and phûu náwy (‘little person’ or junior). Phûu náwy are supposed to defer to phûu yài following simple lines of social rank defined by age, wealth, status, and personal and political power. Some examples of ‘automatic’ phûu yài status include adults (vs. children), bosses (vs. employees), elder classmates (vs. younger sib-lings), teachers (vs. pupils), members of the mili-

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tary (vs. civilians), Thais (vs. non-Thais), and so on.

While this tendency towards social ranking is to some degree shared by many societies around the world, the Thai twist lies in the set of mutual obli-gations linking phûu yài to phûu náwy. Phûu náwy are supposed to show a degree of obedience and respect towards phûu yài, but in return phûu yài are obligated to care for or ‘sponsor’ the phûu náwy the have frequent contact with.

In such relationships, phûu náwy can, for example, ask phûu yài for favours involving money or job access. Phûu yài reaffirm their rank by granting re-quests when possible; to refuse would be to risk a loss of face and status. Together, these concepts are covered by the single Thai term kreng jai.

Age is a large determinant where other factors are absent or weak. In such cases, the terms phîi (elder sibling) and náwng (younger sibling) apply more than phûu yài and phûu náwy, although the inter-twined obligations remain the same. Even people unrelated by blood quickly establish who is phîi and who is náwng. This is why one of the first questions Thais ask new acquaintances is ‘How old are you?’.

When dining, touring, or entertaining, the always picks up the tab; if a group is involved, the person with the most social rank pays the bill for every-one, even if it empties his or her wallet. For a phûu náwy to try and pay would risk loss of face.

Money plays a large role in defining phûu yài status in most situations. A person who turned out to be successful in his or her post-school career would never think of allowing an ex-classmate of lesser success (even if they were once on an equal social footing) to pay the bill. Likewise a young, success-ful executive will pay an older person’s way in spite of the age difference.

The implication is that whatever wealth you come into is to be shared, at least partially, with those less fortunate. This does not apply to strangers - the average Thai is not big on charity - but always

comes into play with friends and relatives.

Conduct & ‘Thai-ness’

Personal power also has a bearing on one’s social status, and can be gained by sticking as close as possible to the ideal ‘Thai behaviour’. ‘Thai-ness’ is first and foremost defined, as might be expected, by the ability to speak Thai.

Other hallmarks of the Thai ideal, which has been heavily influenced by Thai Buddhism, include discretion in behaviour towards the opposite sex, modest dress, a neat and clean appearance, and modes of expression and comportment that val-ue the quiet, subtle, and indirect, rather than the loud, obvious, and direct.

The degree to which Thais can conform to these ideals matches the degree of respect they receive from most of their associates. Although high rank – based on age or civil, military, or clerical roles – well exempt certain individuals from harsh critisism by their social ‘inferiors’, it does not exempt them from the way they are perceived by other Thais. This goes for foreigners as well, even though most first-time visitors can hardly be expected to speak idiomatic Thai. But if you do learn some Thai, and you do make an effort to respect Thai social ideals, you will come closer to enjoying some of the ad-vantages and benefits awarded for Thai-ness.

Social Graces

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Thais are tolerant of most kinds of behaviour as long as it does not insult the two most sensitive fields of monarchy and religion.

King & Country

The monarchy is held in considerable respect in Thailand and visitors should be respectful too – avoid disparaging remarks about anyone in the royal family.

While it is OK to criticise the Thai government and even Thai culture openly, it is considered a grave insult to Thai nationhood as well as to the monarchy not to stand when you hear the na-tional or royal anthems. Radio and TV stations in Thailand broadcast the national anthem daily at 8am and 6pm; in towns and villages (even in some Bangkok neighbourhoods) this can be heard over public loudspeakers in the streets (so on the main campus of Ramkhamhaeng University). The Thais stop whatever they are doing to stand during the anthem and visitors are expected to do likewise. The royal anthem is played just before films are shown in public cinemas; again, the audience al-ways stands until it is over.

Temple Etiquette

Correct behaviour in temples entails several con-siderations, the most important of which is to dress neatly and to take your shoes off when you enter any building that contains a Buddha image. Buddha images are sacred objects, so do not pose in front of them for pictures and, definitely, do not climb upon them.

Shorts or sleeveless shirts are considered improper dress for both men and women when visiting tem-ples. Thai citizens wearing either would be turned away by monastic authorities, but except for the most sacred temples in the country (e.g., Wat Phra Kaew in Bangkok and Wat Phra That Doi Suth-ep near Chiang Mai), Thais are often too polite to refuse entry to improperly covered foreigners.

Some temples will offer trousers or long sarongs for rent so that tourists dressed in shorts may enter the compound.

Monks are not supposed to touch, or to be touched, by women. If a woman wants to hand something to a monk, the object should be placed within reach of the monk, not handed directly to him.

When sitting in a religious edifice, keep your feet pointed away from any Buddha images. The usual way to do this is to sit in the ‘mermaid’ pose in which your legs are folded to the side, with the feet pointing backwards.Some larger temples in Bangkok charge entry fees. In other temples, a small donation is appropriate. Usually donation boxes are located near the entry to the central sanctuary or next to the central Bud-dha image at the rear.

Social Gestures & Attitudes

Traditionally, Thais greet each other with a prayer-like palms-together gesture known as a wâi. If someone wâi-s you, you should wâi back (unless wâi-ed by a child or service person). Most urban Thais are familiar with the international-style handshake and will offer the same to a foreigner, although a wâi is always appreciated. Most long-term staying Westerners appreciate that as well, by the way – in the hot and humid climate, hands tend to sweat a lot.

Thais are usually addressed by their first name with the honorific khun or other title preceding it. Oth-er formal terms of address include naai (Mr.) and naang (Miss or Mrs.). Friends often use nicknames or kinship terms like phîi (elder sibling), náwng (younger sibling), mâe (mother), or lung (uncle), depending on the age differential.

A smile and a cheery ‘sàwàt-dii khrap’ (for men), re-spectively ‘sàwàt-dii kha’ (for women), goes a long way towards calming the initial uncertainty that locals may feel upon seeing a foreigner, whether in the city or the countryside.

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When handing things to other people, you should use both hands or your right hand only, never the left hand (reserved for toilet absolutions).

Books and other written materials are given a spe-cial status over other secular objects. Hence you should not slide books or documents across a table or counter-top, and never place them on the floor – use a chair if table space is not available.

Feet & Head

The feet are the lowest part of the body (spiritu-ally as well as physically), so do not point your feet at people or point at things with your feet. Do not rest your feet on chairs or tables while sitting. Never touch any part of someone else’s body with your foot.

In the same context, the head is regarded as the highest part of the body, so do not touch Thais on the head (or ruffle their hair) either. If you touch someone’s head accidentally, offer an immediate apology or you will be perceived as very rude. Do not sit on pillows meant as headrests, as this rep-resents a variant of the taboo against head-touch-ing.

Never step over someone, even on a crowded 3rd-class train where people are sitting or lying on the floor. Instead, squeeze around them or ask them to move. In rural areas and at temple fairs, food is often eaten while seated on the floor; stepping over the food is a sure way to embarrass and offend your Thai hosts.

Shoes

These should not be worn inside Thai people’s homes, nor in some guesthouses and shops. If you see a pile of shoes at or near the entrance, you should remove your shoes before entry. Most Thais cannot believe how oblivious some foreigners seem to be of this simple and obvious custom.

Dress

Shorts (except knee-length walking shorts), sleeve-less shirts, tank tops (singlets), and other beach-style dresses are not considered appropriate dress for anything other than sporting events. Such dress is especially counterproductive if worn to govern-ment offices (e.g., when applying for a visa exten-sion). The attitude of ‘This is how I dress at home and no-one is going to stop me’ gains nothing but contempt or disrespect from the Thais.

Sandals or slip-on shoes are OK for almost any but the most formal occasions. Short-sleeved shirts and blouses with capped sleeves likewise are quite acceptable.

Thais would never dream of going abroad and wearing dirty clothes, so they are often shocked to see Westerners travelling around Thailand in clothes that apparently have not been washed in weeks. If you keep up with your laundry, you will receive much better treatment wherever you go.

Visiting Homes

Thais can be very hospitable and it is not unusual to be invited home for a meal or a sociable drink. Even if your visit is very brief, you will be offered something - a glass of water, a cup of tea, a piece of fruit, a shot of rice liquor, or whatever they have on hand. You are expected to partake of whatever is offered, whether your are thirsty or hungry or not; to refuse at least a taste is considered impolite.

Student Life in Bangkok

Acknowledgement: The Bangkok section in this chapter is an excerpt from Lonely Planet Thailand. We thank for the valuable insights received from this travel guide!

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Bangkok

It is one of the most phascinating towns on our planet – this modern, steamy Asian metropolis, on 560 km2, with 8 million plus popula-tion. Between canyons of concrete skyscapers, speeding vehicles roar through space enacting a human-scaled version of nuclear fission. The noise is deafening, the pollutions suffocating, and the heat stuffy; and then, there are the floods. But conquering a man-made jungle is the modern version of bush-whacking. Once you hack through the 12-lane highways and the throngs of people, you will find a small viallage, napping in the narrow lanes with an unmistakable khwaam pen thai (‘Thai-ness’).

The capital of Thailand was established at Bangkok in 1782 by the first king of the Chakri dynasty, Rama I. The name Bangkok comes from Bang Makok, meaning ‘Place of Olive Plums’, and refers to the original site, which is only a very small part of what is today called Bangkok by foreigners. The official name for the city is quite a tongue twister:

Krungthep mahanakhon amonratanakosin mahintara ayuthaya ma-hadilok popnapparat rathchathani burirom udomtarchaniwet ma-hasathan amonpiman avatansathit sakkathattiya witsanukamprasit

The 1989 album Fak Thong (Pumpkin) by rock duo Asanee-Wasan contained the hit ‘Krung Thep Mahanakhon’, a big-sound raver consisting of Bangkok’s full name chanted over a hypnotic rhythm. Roughly translated, the name means

‘Great City of Angels, Repository of Devine Gems, Great Land Unconquerable, Grand and Prominent Realm, Royal and De-lightful Capital City Full of Nine Noble Gems, Highest Royal Dwelling and Grand Palace, Diving Shelter and Living Place of Reincarnated Spirits’.

Fortunately, this is shortened to Krung Thep (City of Angels) in everyday usage.

In many ways, it is the most exciting and dynamic city in South-east Asia, with, for example, the region’s largest foreign media cor-respondent base.

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There are museums, temples, historic sites, and other vestiges of tra-ditional Thai culture right alongside4 all the trappings of a modern metropolis – an endless variety of international restaurants, cultural and social events, movies in several languages, sidcos and even mod-ern-art galleries.

How to read Bangkok Addresses?

Any city as large and unplanned as Bangkok can be tough to get around. Street names often seem unpronounceable to begin with, compounded by the inconsitency of Romanised Thai spellings. For example, the street foten spelt as Rajadamri is pronounced Ratch-adamri (with the appropriate tones), or abbreviated at Rat’damri. The ‘v’ in Sukhumvit is pronounced with a ‘w’. The most popular location for foreign embassies is known as both Wireless Road and Thanon Withayu (wítháyú is Thai for radio).

Many street addresses show a string of numbers divided by slashes and dashes; for example, 48/3-5 Soi 1, Th. Sukhumvit. This is be-cause undeveloped property in Bangkok was originally bought and sold in lots. The number before the slash refers to the original lot number; the numbers following the slash indicate buildings (or en-trances to buildings) contructed within that lot. The pre-slash num-bers are arbitrarily assigned by developers. As a result, you will find the numbers along a given street do not always run consecutively.

The Thai word thànón means road, street, or avenue. Hence Ratch-adamnoen Road (sometimes referred to as Ratchadamnoen Avenue) is always called Th. Ratchadamnoen in Thai. A soi is a small street or lane that runs off a larger street. So, the address referred to as 48/3-5 Soi 1, Th. Sukhumvit, will be located off Th. Sukhumvit on Soi 1. Alternative ways of writing the same address include 48/3-5 Th. Su-khumvit Soi 1, or even just 48/3-5 Sukhumvit 1. Some Bangkok soi have become so large that they can be referred to both as thànón and soi, e.g. Soi Sarasin/Th. Sarasin and Soi Asoke/Th. Asoke.

Finding Home by Taxi

In most large cities, the taxi drivers are usually seasoned navigators familiar with every out-of-the-way neighbourhood or street. This is not the case in Bangkok. Even is you succeed in correctly pronounc-ing your destination, the taxi driver might still stare blankly at your map. To ensure that you will be able to return home, ask a Thai fel-low student to write down the directions in Thai – and always carry them with you.

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Dangers & Annoyances

When you as a foreigner go through Bangkok, be aware that nobody sees you are a student.

Bangkok’s most heavily touristed areas, especially around Wat Phra Kaew and Th. Khao San, are favourite hunting grounds for con art-ists of every ilk. They also tend to hang out kear Soi Kasem Sn 1 and Soi Kasem San 2, opposite Mahboonkrong shopping centre and near Jim Thompson’s House, and typically dress i n business suits and carry mobile phones. The river taxi piers of Tha Tien and Tha Banglampu also attract the flim-flam artists eyeing maptoting tour-ists. The favourite line is that Wat Pho (or Wat Phra Kaew or Wat Arun or any other attraction) is closed today for repairs, government holiday etc. They will then graciously arrange a 10 Baht túk-túk (mo-torised pedicab) ride to an ‘undiscovered’ wát, which is usually a thin guise for taking you and your wallet for the proverbial ‘ride’. Don’t believe anyone on the street who tells you that a popular attraction is closed for holiday; check for yourself.

More obvious are the túk-túk drivers who are out to make a com-mission by dragging you to a local silk, tailor, or jewellery shop, even though you have requested an entirely different destination. In either case, if you accept an invitation for ‘free’ or ridiculously cheap sightseeing or shopping, you are quite likely to end up wasting an afternoon or – as happens all too often – losing a lot of money.

Lonely Planet has also received letters from female travellers who have been approached and sometimes successfully scammed by Thai women con artists.

The tourist police can be quite effective in dealing with such mtters, particularly ‘unethical’ business practices – which sometimes turn out to be cultural misunderstandings. Note that if you think ou have been overcharged for gems (or any other purchase), there is very lit-tle they can do.

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Life as an International Student at IIS

By Sonam “Camel” Phuntsho from Bhutan

Sonam studies the Bachelor or Arts pro-gram in Mass Communication, majoring in Multimedia Journalism. In 2006, he is in his senior year. He wrote this report for a course project. Photos by Sonam and his team fellows, Juthamas “Nat” Tan-arattaphan, and Charm Pisithpunth.

It all began when I decided to come to Thailand for a degree. I was tempted to pursue a degree from Thailand as well. Get away from the cold weather of Bhutan, avoid the great pressure in local universities, experience a different life, have fun and get a prestigious degree.

First few daysComing from a cold country, the first few days in Bangkok had been very exciting, but a drastic change. Perhaps many people would think that getting away from the watching eyes of your parents would be the best encounter ever in your life, but the tendency of you miss-ing someone you love will be there. Luckily, I brought photos of my family and my friends.

International Student OrientationI am glad that I had attended the Student Orientation Program of-fered at IIS. It was there that I got to know many friends and learn many things about Thai culture. Eventually, I got to know how to get about in IIS.

The StruggleThe great struggle of my life began when the term started. For the first weeks, I could hardly understand what the lecturers were teach-ing. It were not the theories or concepts that I could not understand, but it was their English. Despite the fact that I had been studying English as my first language for more than 12 years, I simply could not understand their American accent. To make things worse, some lecturers scribble what makes their handwriting illegible. Even if you could make out what it was, do go through the notes back at home because you are bound to misread the handwritings.

The ThaisThais are well known in the world for their friendliness, and no doubt about that, especially the elderly. They have never failed to make me laugh. They love to offer their help to anyone. My friend told me, once he went shopping and had bought lots of stuffs. He laid down everything on the floor, waiting for another friend when a helpful old man came to him and offered to carry the things for him. The helpful old man was so old that my friend thought perhaps he should be the one to help him instead.

The Weather

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Perhaps any student from the cold countries would say that they are going enjoy the warm weather in Bangkok. However, I would say it is not going to be very true. It would be very nice if you are on a few weeks tour, but not for months as a student.

Life now in IIS, in my second yearLife in IIS can never be any better now. I am living in harmony with my housemates. We joke together, play together and eat together.

Life is not perfectAs the saying goes, nothing is perfect. Life can be great in a whole new world, but there are definitely things around to upset you. This may not be an eternal truth, but I discovered something about local students with almost all of my Asian friends are experiencing the same problem as me. Thai students tend to leave their used cookeries and utensils all over the kitchen for weeks. Even for months, to the stage that the utensils get mouldy. I was very fed up with my house-mates initially and certainly did make a lot of noise. However, this has never hindered the good relationship between my housemates and me, simply because they now do their dishes when I tell them to.

Grab the chanceIf you have a chance to come to Bangkok for further studies, grab the chance. It is a wonderful experience. You are not just getting a degree here, but learn to be independent and have fun. You will love the social life in IIS if you are a person who likes to joke and stay out late at night. And you will brush up your cooking skills, if you are going to stay in a self-catering accommodation.

I strongly recommend you to study at the Institute of International Studies at Ramkhamhaeng University. I am looking forward to see-ing you there, and certainly to help you with the first steps. So are most fellow students as well, therefore no reason to fear too much homesickness!

Take care, and hope to see you soon!

Sonam Phuntsho

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Housing and Rental ContractsIf you want to live around the campus, your only option is an off-campus apartment. There are numerous apartments available around the campus starting at 2,500 to 6,000 THB/month, each one sur-rounded by the typical microcosmos of a rural community, which includes pharmacies, laundries, hairdressers, convenience shops, In-ternet cafe, various food stalls and street restaurants, and at least fifty hawkers – all that within a hundred metres distance.

Our experience shows that you don’t need to settle the rental ar-rangements before you arrive in Bangkok. The much easier way (and much cheaper on the long run) is to take a hotel near the campus for the first few day, for about 590 THB/night including breakfast.

Once arrived at IIS, your fellow students will show you the best accommodation for the lowest cost available since it is not easy for a first-time visitor to judge quality and cost relations between the numerous apartment buildings around the university.

In any case, you will be lucky when your room is close to the campus. Public transport in Bangkok is very well developed, but a metropolis of this size always comes along with enormous traffic, particularly in the morning and in the after – exactly the time when you go to the university or back home. Due to heavy traffic jams, even a distance of three kilometres can cost you up to two hours that way.

Off-campus apartments are available for rental on a monthly basis, but utilities such as telephone services, electricity, and water are usu-ally not included in the rent. An apartment complex is made up of several units (up to hundreds) and each unit comprised a furnished studio bedroom, balcony, and bathroom.

More facilities are available at a higher monthly charge. These may include more bedrooms, more bathrooms, a larger living space, and amenities such as air conditioning, shared laundry facilities, a fitness centre, a pool, a patio or balcony, and/or a refrigerator.

In order to rent an off-campus apartment, you must agree to a hous-ing contract, which is provided by the property manager. Usually, you must give one month’s notice to the manager prior to moving in or out of the apartment.

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The housing contract usually requires a security deposit, which may cost as much as one or three months’ rent. This security deposit is fully refundable after you have moved out of the place as long as you have complied with the terms of your rental contract, which entails keeping the facilities in the same clean and undamaged shape that you have found them.

You will have to pay your rent, in full, on time, although sometimes there is a 3-5 days grace period to pay your rent. Otherwise, you could incur further late charges. Usually, you will have to pay your rent in cash.

Depending on your situation, you may have to obey certain group regulations, such as keeping quiet during certain late night/early morning hours, not having large parties or drugs on the premises, not having pets, and only parking in certain areas. Failure to obey these regulations could result in eviction.

Each normal apartment around the campus offers you a telephone. Be aware, however, that this phone line is not well suited for dialling up to an Internet provider. For example, two hundred apartments will share twenty phone lines. In order to give anybody a chance to call, each call is cut after a certain time by the central computer of the apartment building, usually after five to twelve minutes. When doing research on the Internet, this becomes annoying, and it be-comes costly. Better, you look for an apartment building (condo-minium) that offers ASDL for a fixed rate per month (usually 650 to 700 Baht). Offering ADSL is quite common nowadays, you will not have a difficult time in finding one.

The photos on the right show an example for a middle-class one-room apartment. Small aparmtnes (ca. 30 m2) cost 4,000 Baht/month, large apartments (ca. 40 m2) 4,500 Baht. Deposit is three monthly rates. For one person, water is about 60 Baht, electricity about 500 (without us-ing air-condition), laundry about 1,000 Baht, ADSL 700 Baht.

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Cost of Living for International Students

Cost of living varies widely, according to your life style. In a me-tropolis like Bangkok, you can perform a luxurious life style as in central Manhattan, Zurich, London, or Tokyo (then, you will need the same bugdet as at one of these location).

Alternatively, you can live as our Thai students do. We recommend this way for two reasons. Firstly, you will safe a lot of money. Second-ly, and since culture may be defined as the end product of a society, you will understand Thai culture much better when you understand every day life. Our students are more than willing to share their experiences and knowledge with you to find the appropriate accom-modation, food, and so on.

For international students, the following additional budget is sug-gested for studying in Bangkok:

Living allowance 150,000 THB / Year

Room and board (off campus) 180,000 THB / Year

Transportation expenses 18,000 THB / Year

Medical expenses 15,000 THB / Year

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Hospitals and Health Sciences

Good health care is available in Thailand, and the quality continues to improve rapidly as Thailand moves to becoming the health hub of Asia, especially in the cities among which Bangkok is leading. All of the good hospitals have outpatient services, including laboratories and X-rays with general practitioners and specialists. Some of the hospitals also have good dental clinics. If you need medical care, the Bangkok facilities listed below are well known for their excellence and reportedly have English-speaking staff on hand.

A University Health and Medical Centre is located on the cam-pus. The university has a team of medical doctors and nurses who are responsible for student health and medical needs. Rather than provide for long-term care, however, the intent is to assist students with routinely medical problems or in emergencies. Patients with major medical problems requiring special care will be refereed to consultants at their own expense. All the services are available to staff, university personnel, and their families as well as to students throughout the academic year. All consultations are confidential; in-formation may be released only when the center is authorized to do so by the patient.

The Institute of International Studies at Ramkhamhaeng University also has a health insurance system that is accessible to staff, univer-sity personnel, and their families as well as to students throughout the academic year. The insurance policy covers medical services for its holders for a maximum value of 10,000 Baht. All you need is just to pay 127 Baht to the Student Service Center to get the benefit.

Bangkok Adventist Mission Hospital 430 Phitsanulok Road (02) 281-1422

Siam Dental Clinic 412/11-2 Soi 6, Siam Square (02) 251-6315

Bangkok Christian Hospital124 Silom Road (02) 233-6981-9

Samitivej Hospital 133 Soi 49, Sukhumvit Road (02) 392-0010-9

Bumrungrad Hospital 33 Soi 3, Sukhumvit Road (02) 253-0250

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The Baht (THB) is divided into 100 satang. ‘Copper’ coins are val-ued at 25 and 50 satang. Silver coins are in denominations of 1and 5 Baht. Banknotes (brown) or silver with inner copper coins are valued at 10 Baht. Other notes appear as 20 Baht (green), 50 Baht (blue), 100 Bath (red), 500 Baht (purple) and 1000 baht (khaki).

Being a student at the International Institute of International Stud-ies, Ramkhamhaeng University, you should not find it difficult to find a bank for yourself since the university has a branch of the of the Thai Military Bank and the Government Savings Bank on campus which can be used by all students who wish too.

There are also more than 1,500 bank branches in Thailand, which now offer ATM services for their customers. You may use these ATMs by opening an account in Thailand. Kasikorn Bank and Bangkok Bank, which has an office in Los Angeles, have the most ATMs. You can also use your debit or your credit card from your country to withdraw cash directly from your account. Almost all ATMs accept all major credit cards. Some shops and restaurants take credit cards as well, but most do not. As a rule, the expensive businesses will ac-cept ‘plastic money’.

As a Ramkhamhaeng Student, you certainly get an account at a Thai Bank with your Student ID Card. So, you avoid high fees for with-drawing from a foreign bank account.

Many international banks operate branches in Thailand. If the bank of your choice is not among the excerpt from the long list of banks available, just ask your home bank for their cooperation partner in Thailand.

Banking & Currency

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ABN-Amro Bank N.V.4th Fl., C.P. Tower Bldg., 313 Si-lom Road, Bangkok 10500Tel +66 2 231 0320-39Fax +66 2 231 0346

Bank of America N.T.& S.A.2/2 Wireless Road, Bangkok 10330Tel +66 2 251 6333Fax +66 2 253 1905

Bank of Tokyo Limited54 Harinthon Bldg., Sathon Nua Road, Bangkok 10500Tel +66 2 266 3011-35Fax +66 2 236 3055

Banque Indosuez (Banque de L’ In-docine et de Suez)Indosuez Bldg., 152 Wire-less Road, Bangkok 10330Tel +66 2 651 4590Fax +66 2 651 4586

Bharat Overseas Bank Ltd.221 Ratchawong Road, Bangkok 10100Tel +66 2 224 5411-14Fax +66 2 224 5405

Chase Manhattan Bank, N.A.20 Sathon Nua Road, Bangkok 10500Tel +66 2 234 5992-5Fax +66 2 234 8386

Citibank, N.A. (Mercantile Bank Ltd.)127 Sathon Tai Road, Bangkok 10120Tel +66 2 213 2441Fax +66 2 287 2406

Deutsche Bank AG.208 Witthayu Road, Bangkok 10330Tel +66 2 651 5000Fax +66 2 651 5151

Four Seas Bank Ltd.231 Ratchawong Road, Bangkok 10100Tel +66 2 226 3780-4Fax +66 2 224 4820

Hong Kong and Shanghai Bank-ing Corporation Ltd.64 Hong Kong Bank Building, Si-lom Road, Bangkok 10500Tel +66 2 233 1904-16, 266 9070-9Fax +66 2 236 7687

International Commercial Bank of ChinaPS Tower Bldg., 36/12 Sukhum-vit 21 (Asoke), Bangkok 10110Tel +66 2 259 2000-9Fax +66 2 236 7687

Sakura Bank, Ltd.Bunmitr Bldg., 138 Silom Road, Bangkok 10500Tel +66 2 234 3841-8Fax +66 2 236 8920

Standard Chartered Bank946 Rama IV Road, Lumpini, Bangkok 10330Tel +66 2 234 0820-9Fax +66 2 236 9422

United Malayan Banking Corporation Ltd.149 Suapa Road, Bangkok 10100Tel +66 2 221 9191-5Fax +66 2 225 4027

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Transportation

Before arriving in Bangkok, you should contact the IIS Office to ar-range for a pick-up. Alternatively, you may take a metered taxi from the airport to your apartment or hotel. In general, the drivers speak only a few words of English. However, they are very friendly and helpful.There are many forms of transportation available in Bangkok. If you need to travel short distances, for instance from the main road to your apartment building, you will take a motorbike taxi for 5 Baht.

Tuk-tuks are available almost only in the tourist areas. That might give you a hind on the price of taking a tuk-tuk. For foreigners, it is usually much more expensive than an air-conditioned metered taxi. For any reasons, foreigners seem to enjoy sitting in the smog and dust coming from the busses when locating to the next sight seeing station. When living in Bangkok, you will want to avoid tuk-tuks.

Meter taxis start their fare at 35 Baht and the meter will run depend-ing on the distance and time. Bus fare in Bangkok is very cheap, especially the non-air-conditioned buses. The fastest way for you to travel around the downtown area is by the sky-train.

If you appreciate the feeling of high speed, you are not limited to motorbike taxis in a traffic jam. Alternatively, take one of the many water busses on their regular routes through Bangkok’s system of canals. You will not be disappointed.

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Phone & Mail Services

The Telephone Organization of Thailand (TOT) is the country’s government phone monopoly. Service is enough, and it’s quickly improving. To call long-distance within Thailand, you’ll need to find a blue public phone. Red phones are for local calls. Either make sure you have enough change on hand, or buy a prepaid phone card. They are available at prices ranging from 50, 100, and 250 baht, and can be purchased at TOT offices. You can never cross a street in Bangkok without seeing a Public telephone somewhere, even Ramkhamhaeng University itself has them on campus and they are fairly cheap and easy to use.

AT&T 001-999-111-11

MCI 001-999-120-0

Sprint 001-999-138-77

World Direct (Executive Telecard) 001-800-120-660-829

BC Tel, SaskTel, Manitoba Telephones, Bell Canada, New Brunswick Telephones, MT&T, Island Telephones

001-999-151-000

AGT 001-999-151-001

Police 123 or 191

Ambulance (Bangkok) (02) 252-2171 or (02) 252-2175

Fire 199

Community Services of Bangkok, English line (02) 258-4998

To make an international call, you can use one of the interna-tional call-back companies, or dial the following numbers to access your long-distance carri-er’s network. Complete dialling instructions will follow or an op-erator will come on the line to assist you:

There is also a service called Home Country Direct (HCD) here in Thailand, which can help you to con-nect with international operators very quickly and easily. HCD is available at the International Airport, at government phone offices, and at the Bangkok Government Phone Office (GPO). To use HCD, you will need cash, because before dialling you will have to fill out a form, estimate how long you’ll be on the phone, and pay a deposit in advance but don’t worry because the prices are very realistic. GPO office hours in smaller cities vary, but the Bangkok office is always open. There are also some private long-distance companies in Thailand, but they are more expensive than the GPO. Telex, and telegraph services are also available, so are faxes, even at IIS itself.

Some important telephone numbers in Thailand are:For your surface mail, there are post offices throughout most cities and towns especially in Bangkok where you can mail let-ters and parcels and you can be sure you won’t have a difficulty finding. If you don’t know, don’t hesitate the very helpful staff - they are incredibly patient and friendly to foreigners!

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If you are unlucky enough never to have experienced Thai cuisine, you’re in for a real treat. Thai restaurants have been increasing all over the world in the past few years, and for good reasons.

The staple food in Thailand is rice. Most people in central and south-ern Thailand eat plain rice with every meal, even breakfast. In the north and northeast, people eat sticky rice with their hands, as we would potato chips. The sticky rice is rolled into a small ball and is then dipped into different sauces. There are four main tastes in each Thai dish: hot (spicy), sour, sweet, and salty. The combination of these tastes is what makes Thai food so unusually delicious. If you can’t eat spicy food, ask for mai phet (“not spicy”) or mai sai prik (“do not put in chillies”). If you do bite into something too hot for your palate, eat some plain rice or noodles. They will soak up the spicy oil; drinking water only spreads the oil around your mouth.

Within the university compound, food is very cheap at prices around 15 Baht per dish. Some students say, however, that you always get what you pay for ...

Restaurants, Food Stalls, and Open Markets

There are all kinds of places to find good food in Thailand; food stalls, air-conditioned ice creameries, floating restaurants on boats, and four-star haute cuisine in Bangkok’s best hotels are just a few. When choosing a restaurant, be sure that it is fairly busy. This not only shows that the food is good, but also that it is fresh. The most polite way to order food or drinks it to preface your order with the word kaw (pronounced like the “awe” in awesome) and then add your order, as in kaw Pepsi.

There are not many vegetarian restaurants in Thailand, but if you do not eat meat, there are still many restaurants that you will find appealing. You can say kin jeh or kin mang-sa-wi-rat, which means “I eat vegetarian.” You can also order a normal dish and avoid vari-ous meats by saying mai sai neua (“do not put in meat”), mai mee muu (“no pork”), mai sai gai (“no chicken”), or mai sai goong, (“no shrimp”). You could also ask that tofu be substituted by saying sai dao hoo. Ramkhamhaeng University also has several student can-teens or cafeterias where you can go and have your meals. With more

Food & Beverages

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than thirty shops, you can taste a whole range of Thai cuisines at rock bottom prices. Fast food restaurants like McDonalds are also popular here. Numerous food stalls offer you dishes and specialties from all regions and cultures of Thailand. Some say that you never need to eat a dish twice during your studies, just in case you want to try them all ...

One of the best things about eating food in Thailand is that it may be bought absolutely fresh in any one of the open markets during the day or night. Night markets are a favourite and are full of individual vendors who display their ingredients in glass-enclosed shelves. To order, point to the things you want. You can even buy ready-to-go curry meals: just choose the curry you want, point, and it will be put in a plastic bag for you to take with you.

Street-Food Hygiene

We have eating hundreds of meals cooked by street vendors in Thai-land, and there was no sickness at all. Nonetheless, we do take some precautions. The first is we avoid eating cooked vendor food that is not either refridgerator cold or stove hot. If you cannot see it cooked in front of you, don’t eat it. Sausages or barbecued meats that have been sitting out all afternoon could be particularly troublesome. Second, avoid vendor stands where standards are clearly well below average. In Bangkok and other large cities, the competition usually drives substandard vendors out of business, but in small and me-dium-sized towns that is not necessarily the case. If the cook looks unclean or unhealthy, or if the food cabinets have more than a few flies, keep on walking.

Water

Water from the city water systems is not used for drinking. To be safe, buy bottled water or bottled beverages, which are sold in every corner shop. This is what Thais also do. You will not find it difficult since it is very easy and cheap to buy drinking water in Bangkok. You can buy a bottle of drinking at retailers or shops like Seven Eleven, Family Mart, and V Shop.

Groceries

If you have a kitchen, there are many sources of groceries. In larger cities especially in Bangkok, different farmers’ markets are open in the morning, afternoon, and evening. For the freshest groceries, go to one of the morning markets. You can also shop at supermarkets like Big C, which is very near to Ramkhamhaeng University itself, where you will find the same sort of foods that you’d find in store in

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Popular Thai Dishes

Here are a few popular dishes in Thailand with some translation to add to your fun of learning. You can try to learn to pronounce them since it can be very helpful if you want to try some local cuisines. Your fellow students will be very happy to support you – any at-tempt of the foreigner to pronounce Thai language leads to funny misunderstandings, at least at the beginning.

You can get good and clean food everywhere – just look where many Thais buy their food.

Since the variety of dishes offered around wherever you are, and sinze prices are that low, most people do not cook themselves. Check it out – you will love it!

Phat tai. (Pronounced “pat tai”) This dish consists of fried noo-dles with bean sprouts, peanuts, and -lime juice, and is generally not spicy. It is a favourite among Thais and foreigners alike.

Khao phat. Fried rice, generally not spicy.

Khai Chiaw Moo Sap. Minced pork omelett. A very basic dish, however, on rice and with a little bit Naam Phla (fish sauce) it is relly delicious!

Thawt man plaa gap achat. Spicy Thai fish cakes with cucumber salad. It is much less spicy than is sounds.

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Tom khaa gai. Chicken soup with coconut milk and lemon grass. Delicious!

Tom yam goong. Clear red shrimp soup, quite spicy. In nicer restaurants, it is served in a large doughnut-shaped bowl sitting on its own brassier. The probably most famous Thai dish globally.

Kaeng khiaw waan. “Green” cur-ry with beef and tiny eggplants.

Som tam. Green papaya salad with hot chillies, lime, tomatoes, peanuts, and a special sauce. This dish is a specialty of Isaan, the northeast region of Thailand.

Khanom Kluai (banana pud-ding). A wonderful desert since it is not too sweet.

Kai pat met ma-muang him ma-paan. Fried chicken with cashew nuts. Not spicy.

Pat pak ruam. Stir-fried vegeta-bles. If you order this at a night market, you can choose which vegetables you want; otherwise, selection depends on availability at the restaurant.

Khao pat kratiem. Fried rice with garlik and green onions is a popular side dish.

Poo Cha. Crab shells stuffed with crab meat and pork, garlic, onions, spring onions, and egg. It tastes as good as it looks.

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Student Life

Everyone who comes to Thailand wants to learn to speak Thai, be-cause Thai people are so friendly and easy to talk to. Basic Thai is not that hard. The grammar is simple and a few short words can make a sentence. The only real problem is the pronunciation, but is does not have to be perfect for beginners.

Thai belongs to the Tai language family, which extends from south-ern China into Northern Myanmar and Vietnam, through Laos and Thailand and down to the southern Thai border with Malaysia. There are many languages in the Tai family. In Thailand, they in-clude Central Thai (the official language of the country, Southern Thai, Northern Thai, and Laotian, or Isaan as it is called in Thailand. These four languages are further divided into many regional varie-ties. Central Thai, Northern Thai, and Laotian all have individual, though similar writing systems derived from Sanskrit.

What is the best way to learn a new language? Methods of language learning vary but most teachers agree that repeated use is the most important factor. Using a word or phrase over and over helps it stay in your mind. Of course, real situations are the best for becoming fluent, but practicing in a class or with a friend, using tapes, or even repeating a phrase to yourself are also beneficial.

Unfortunately, many people do not learn a second language because they are too self-conscious to try to speak it or because they do not have the opportunity to use it even though they may be living in a country where it is spoken. Thailand offers a special opportunity be-cause the people are always happy to hear you speak your language (you will get a lot of positive reinforcement) and the relaxed atmos-phere and easy friendliness give you the chance to keep trying.

Any good bookshop will offer you a variety of books for learning Thai. Almost all books focus, however, on that what a tourist needs to know, such as phrases for shopping, restaurant, hotel, telephone etc. That does not matter – experiences of our foreign colleagues have shown that phrases you can use in daily situations repeatedly very much support the desire to learn more.

Choosing a book also depends on the second language that is used – a German might prefer a learning book that explains the first steps

Learning Thai Language

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in German language. Most books focus in the Thai-English combi-nation of languages.

A personal recommendation comes from one of our professors. He learned the first steps with ‘Basic Thai Complete’, a book-tape com-bination (ISBN 974-202-035-3, in Thai bookshops available for 495 THB). Combined with the overwhelming helpfulness of your Thai fellow students, Thai language is much easier to learn than it appears on the first glimpse.

An interesting approach to Thai language courses is offered by A.U.A., one of the largest and most recognized language schools in Thailand that usually focuses on teaching English to Thai students. All day, there are Thai language teachers available, and students can just drop in whenever their schedule allows it. The good news is that is costs 98 THB/hour and gets cheaper as more hours you take. The bad news is that it needs some travel within Bangkok that might range from 20 minutes to 2 hours, depending on transportation means and traffic situation. Anyway, it’s always worth to have a look on their Web site.

Do you already recognize some of the signs on the pictures?

Then, you are on the right way!

Pictures taken from www.learningthai.com, a Web site made by students at Sriwitthayapaknam School in Samut Prakan. Visit this Web site – it helps a lot and is full of creative ideas how to make learning a language fun!

?Frequently Asked Questions

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FAQ

Do you have many professors from India, Paki-stan, Malaysia, Bangladesh, or Myanmar?

We have no professor from any of the countries you ask for. This is not, however, because we might think there are no good scientists. The reason why we don’t want to employ professors from these countries is a different one. Today, the development of your skills becomes more important than learning textbook knowledge. You may want to develop in particular those skills that enable you to act successfully with the economic, social, and cultural conditions in the most developed countries. Therefore, we focus on professors from U.S., Canada, and Europe. Some extraordinary specialists come from Ko-rea or China as well, while others come from top management positions. We believe that this international setting supports you best in devel-oping your skills to the fullest. By the way, you may get an overview where our professors come from on the respective Web page!

What can you tell me about your entrance ex-amination for Bachelor programs? Is it hard?

There is no entrance examination. Ramkham-haeng University is an open-admission univer-sity, and entrance examinations do not exist for Bachelor programs. For your own safety, how-ever, we make an English test with you. If you do not reach the standard require for studying a program that is entirely conducted in English, you may take an intensive English course at IIS before you begin to study (the same is valid for the Chinese program and your knowledge of Mandarin), or you attend the pre-degree pro-gram if you are a Matthayom student.

Do you offer a loan program, instalments, or scholarship?

Yes. A loan program is available for students from low-income families with an income of below 150,000 Baht per year. About paying the semester tuition fee in instalments, simply speak with the director of IIS. A scholarship is offered for high-performance students (please see be-low).

Do students in the international program have free Internet access?

Yes. All our classrooms are covered by wireless LAN, offering free Internet access to all our stu-dents and professors. You need a laptop com-puter with WLAN adapter to use it. However, please be aware that you will need Internet ac-cess in your room as well since many courses require research on the Internet in projects, as your homework, or to prepare examinations and assignments. You may also want to use it to access almost all scientific journals electroni-cally, as well as the electronic libraries of major academic publishers.

How do I get the right visa to study at IIS?When your application is accepted by Ramkha-mhaeng University, we send you a confirmation about your status as a student, which you can use at a Royal Thai Embassy close to your place to get the correct visa. However, another way might be easier for you: Just come to register with an ordinary tourist visa. You can receive the appropriate visa in Thailand as well, there is no need to receive it in your country of resi-dence. Certainly, we will give you any support it needs to begin your studies soon and without stress.

I don’t need the scholarship (please give it to those in need) but want to receive the Award of Academic Excellence. What shall I do?

Our respect to your idea! This particular schol-arship program, however, addresses the top-performers rather than helping less wealthy students to finance their studies. The Award of Academic Excellence is the everlasting certifi-cate within this scholarship program. As well all know, the scholarship itself is just money and, therefore, anything else but everlasting. Several foreign students asked us the same question: We don’t want to have your money but the Award is a good recognition that we did our job well. Let me say it simple - you get the award when you get the money. Probably, you may want to donate the money then to people in need. Talk

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to us about that, we will help you to find the right receiver. As elsewhere, for example, Thai orphans have much less opportunities to receive good education than the society on average. You might do a great thing donating your scholar-ship in order to help here! Thank you for your idea!

You say the tuition fee includes textbooks. Are that photocopies or what sorts of books?

We use photocopies almost only for additional handouts, such as an article or a short single book chapter for additional readings. The vast majority of textbooks for our students come from the leading textbook publisher in the Unit-ed States and UK, such as Thomson, McGraw-Hill, Pearson, Prentice Hall etc. Today, many of these textbooks are complemented by their own Web site with further readings, online material, videos, links to other Web sites, and so on. The choice of the book is up to the lecturer. The books are ordered individually for the particular course. In very rare cases, publisher inform us that the book is not available two or three days before the course starts. Since it is better to have a copy than to have no textbook, then we might go this way if there is no alternative book.

You have professors from all over the world. What can students do if one is not good?

Thank you for the politeness in your question. Certainly, we are very careful in the selection of those professors we invite to teach here. Anyway, we are not in the classroom with you and your professor. If you are unhappy with your profes-sor for what reason ever, download an evalu-ation form or get one at the office and let us know. The most important element in our qual-ity insurance system is that students evaluate the performance of their lecturers. Initially, we were surprised that students do not automatically love each professor who prefers to play golf rath-er than to conduct classes, and gives any student a grade A. Students complaint because they did not learn anything. They complaint wisely since subsequent courses build up on the course in

which they did not learn anything. Today, our experience is that we can well trust the judge-ment of our students on the performance of our professors. If you feel uneasy with a particular professor, please speak out.

You have a Chinese and English program. Are there lectures in both languages?

All lectures within the English program are in English language, and all lectures within the Chinese program are in Mandarin. You don’t need to learn Chinese when you want to study the English program, and vice versa :-)

What happens when a student cheats?In the academic world, cheating and plagiarism (use of another person’s written work without acknowledging the source) are among the worst things one can do. Some students, however, try it. As the Americans say, to make a mistake once is human, to do it twice is a crime. We agree with that, though the student will not be dismissed from the program when caught for cheating or plagiarism for the first time. Being caught, and any other student in, for instance, the examina-tion recognizes that, might well be an important learning experience. Therefore, the student will get a second chance to pass the examination. Since the examination is passed with a grade D already, no better grade can be granted by the lecturer in this second chance.

If I have a blackout in an exam, will I get a sec-ond chance?

Sure, you will. Even good and well prepared students might get into their exam and have a blackout, not being able to remember anything. It is a well known phenomenon. On request to the director of IIS, he will ask the respective lec-turer to give you a second chance by re-exami-nation. While in the first examination chances are equal for all students, chances may be better for those who take the second chance. There-fore, the best grade possible in this upgrading process is grade B.

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How often can I repeat an examination?You can take a re-examination (see the previous answer) once in a term. At IIS, we have three terms: First semester, summer term, and second semester. In practice that means you can repeat your examination maximum two times since af-ter the second re-examination, the course is of-fered again. In case, you failed three times, you will want to take the course again in order to pass with a good grade. Furthermore, please be aware that any re-examination is not for free. The administrative fee per re-examination is 1,500 THB.

In case of re-examination, which result will count for my GPA?

Always the last examination result counts for your GPA, not the best out of all your attempts. Certainly, that is not without risk for you. In case you received a grade C in your final exami-nation and request a re-examination to receive a better grade, for example, the grade of this re-examination then is the valid grade you received for the particular course - even if the grade in the re-examination is worse than the original grade.

Do your students have to wear a student uni-form?

Traditionally, students at Thai schools and uni-versities wear a student uniform. The student uniform is designed to provide a sense of uni-versity identity, to recognize climatic and cul-tural restrictions, and yet to offer some flexibil-ity. Students’ support of the university uniform is greatly appreciated.

Social fit is an important element to decide for a program. Can I check it out whether your pro-gram is the right on for me?

Of course, you can. Just send us an e-mail with your request, along with some informa-tion about the program you are interested in, by e-mail. We will then make an appointment that you can attend a class in your field for half

a day. There you get first hand impressions and can discussion your questions with your future fellow students in the breaks.

What are the exemptions from taking the Eng-lish Entrance Examination at IIS?

You are exempt if one of the following condi-tions applies to you:

European students are exempted due to the quality of their English education at school.

You are a citizen or long-term resident of a native English speaking country (e.g., Aus-tralia, Canada, New Zealand, United States, etc.).

You graduated from a school, college, or uni-versity in a native English speaking country.

You graduated from a school, college, or uni-versity in a non-English speaking country within a program, however, that was con-ducted in English language (often called In-ternational Program or English Program).

You passed the TOEFL with 500 score or more (paper-based) or 173 score or more (computer-based) within the last two years.

You passed another internationally recog-nized English test (e.g., TOEIC, IELTS, etc.) accordingly.

If none of these conditions applies, you have to take the IIS English Examination to complete your application. Nevertheless, when you see another convincing reason, please do not hesi-tate to send us an e-mail!

What are the exemptions from taking the Ram-khamhaeng University Advanced Test?

Your are exempt from taking the Advanced Test (mathematics test) if one of the following con-ditions applies to you:

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For M.A. and M.Ed. Programs:

You passed the GRE with 1000 score within 3 years validation.

For M.B.A. applicants:

You passed the GMAT not more than 3 years ago with a score of 500 or higher or, at least, with 450 score with a quantitative part of 80%.

You hold a Bachelor of Business Administra-tion degree from an internationally recog-nized college or university with an appropriate GPA, or an equivalent from an internation-ally recognized college or university outside the English-American university system (e.g., Diplom-Betriebswirt or Diplom-Kaufmann from German academic institutions).

You hold an academic degree in mathematics from in internationally recognized college or university.

If none of these conditions applies, you have to pass the Ramkhamhaeng University Advanced Test (mathematics test) to complete your appli-cation. Nevertheless, when you see another con-vincing reason, please don’t hesitate to e-mail us!

Does an international degree exempt me from the English entrance test?

Graduates from universities in Australia, Can-ada, New Zealand, UK, USA, and other native English speaking countries are exempt from the English entrance test. Equally, graduates from international programs conducted in English from a recognized university in any other coun-try are exempt as well.

What days are classes?During the terms (see Academic Calendar), Bachelor students usually have classes from Monday to Friday. Students within Master and

PhD programs have classes on Saturday and Sunday.

Are all programs full-time? Do you have part-time programs for employed students as well?

All Bachelor programs currently are full-time, from Monday to Friday in the semesters accord-ing to the Academic Calendar. All graduate pro-grams (Master and Ph.D. programs) are part-time with classes on Saturday and Sunday. For the latter, there is certainly some timely effort necessary outside classes and seminars.

Why do only international professors give the courses?

As described by terms like Globalization and Knowledge Society, international co-operation and networking increases dramatically. We think that an international program should of-fer you more than merely lectures in English. Besides their state-of-the-art knowledge in the fields conducted, international professors bring in a wide range of differences: different cultural aspects, different ways to solve problems, exam-ples from different countries and societal back-grounds, different mentalities and, certainly, dif-ferent ways to express thoughts and approaches in English language. That all contributes to the skills our students should receive for being suc-cessful on their future work place and within their societies.

Can I get in contact with one of your students by e-mail?

Certainly, you can. Please send us some infor-mation by e-mail about the field in which you would like to contact a student (is it one from the program you are interested in, or would you like to chat with a student originating from your country). We will be pleased to forward your e-mail. Please understand that we do not pub-lish any students’ mail addresses on our Web site; we respect our students’ privacy.

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Will I never meet a Thai lecturer in your pro-gram?

Don’t worry, you will - for two reasons. First, the director of IIS is Thai, Assoc. Prof. Dr. Piboon Puriveth. Besides his heavy workload, giving classes keeps him close to his students and their needs. Secondly, the vast majority of lecturers are visiting professors who are employed at a for-eign university or organisation where they have their duties. To invite them for giving a course at IIS needs long-term planning, and it might occur that a professor has to cancel his course at IIS too short-term to find another Western pro-fessor for replacement. In such cases, a Thai lec-turer might jump in and help us out. However, this is an exception from the rule. If it happens, be sure that the Thai lecturer speaks English well and masters his or her course according the high quality level of IIS.

Why are international degree programs more ex-pensive than Thai programs?

To be honest, for those institutions where mainly Thai lecturers teach in an international program, supported by some native-speaking English teachers, we cannot answer this ques-tion either. However, we can tell you about us. Except very few adjunct professors (Western professors residing in Thailand), all visiting pro-fessors come for the course to give. We pay for flight, accommodation, transportation costs in Thailand, and certainly a salary that is interna-tionally competitive. After finishing the course, our visiting professors return home to their organization. Only that way, we can insure to have always high-calibre experts in their fields who come from different cultures and back-grounds. Although these expenditures sum up, we are proud to keep our programs are more than affordable when compared with other in-ternational programs not only in Thailand, but globally. The adjunct faculty, which mainly con-sists of top-level generalists, we need to remain flexible in scheduling our courses (please see the previous question).

Which role play foreign students – other than Thai nationality – in your programs?

Certainly, the majority of our students are Thai. Over the past few years, the number of interna-tional students constantly grew and makes now up to 20 percent in certain programs already. We focus on international students for three main reasons. First, any foreign students brings in his or her own culture and background and, so, adds to the international experiences of all fellow students, where ever they come from. Secondly, foreign students usually cannot speak Thai. Since Thai people are very communicative and open to foreigners, a habit often described by ‘The Land of Smiles’, our Thai students prac-tice English with fellow students - that much more increases their language skills than any professor could do. Thirdly, for working in an international environment it is helpful to over-come some restrictions of Thai behavioural pat-terns, and foreign students contribute here very much as well. The Thai perceive seeking knowl-edge as a very personal thing, while discussion or conversation is an interpersonal act. For the Thai, the first and utmost importance for any interpersonal act is to maintain a smooth, har-monious, and pleasant atmosphere. Since ques-tion for knowledge is a personal matter close to one’s ego, and while the Thai are very sensitive in preserving one’s own as well as other person’s ego, an intellectual discussion is consciously or unconsciously avoided since through its process it might endanger and intrude one another’s ego. For team-working, problem solving and innova-tion, this attitude often turns out being a disad-vantage. By working with foreign friends, our Thai students learn to deal other societal values and behavioural patterns, very much as foreign students learn to deal with other mentalities, such as Thai. If you would like to know more about the Thai, please read the following ques-tion as well. (Thai society example taken from Komin (1991), p. 128. For reference, please see the following answer.)

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Different cultures do things different. How to learn about Thai society before studying there?

We recommend to read Komin, Suntaree: Psy-chology of the Thai People. Values and Behav-ioural Patterns. Research Centre, National Insti-tute for Development Administration (NIDA), 1991, ISBN 974-85744-8-2. Many books are available about Thai mentality, some are scien-tific, others personal experiences. When reading books about Thais written by foreigners, even Western readers often recognize assumptions and biases from the writer’s own cultural back-ground. Therefore, we would like to recom-mend the text of a Thai researcher and Fulbright Scholar in social and cross-cultural psychology. Dr. Suntaree Komin collected her data in two nation-wide samples in 1978 and 1981. Her analysis was published in English in 1991 by a highly respected institution in Thailand. It is even for non-experts easy to read. Although al-most more then 30 years after the first national sample, any reader who is familiar with the Thai society will confirm what Suntaree Komin writes about the longevity and stability of her study - societal values and behavioural patters certainly change over time, but they do not change over night. This study is available in almost all Thai university libraries; at a library at your place, the librarians will tell you how to request a copy.

Are your Master and PhD programs flexible enough the meet the needs of employed students?

We hope so. Since these programs are designed for employed students, we implemented two el-ements to ensure a student’s success even when his or her job requirements do not allow to finish a particular course. The first element is our modular course system that allows to fin-ish a course in about 4 weeks, making sched-uling more reviewable. The second element are the different study centers in Bangkok, Chiang Mai, Chiangrai, Hat Yai, Nakhon Ratchasima, and Surat Thani. Where ever the missing course is offered, you can join it.

Do Chiang Mai, Songkhla and Khorat provinces have the same programs and features?

Certainly. Courses, course contents and, most importantly, even the professors are the same as in the main campus in Ramkhamhaeng. These are crucial preconditions to offer employed stu-dents a maximum flexibility to react on job re-quirements and potential relocation. However, we do not yet offer all programs. To ensure qual-ity and continuity, we start with M.B.A. and Ph.D. (Business Administration) programs.

How can you say that your program is the best International Program in Thailand?

Oh, sorry, but we don’t say that. For example, Sasin Graduate School of Business Administra-tion at Chulalongkorn University offers great programs that are internationally highly respect-ed. We aim for highest quality in our efforts for two reasons. First, what is an ‘International Pro-gram’? For a non-Thai student, any program of any Thai university will be truly international. However, we reject the idea that Thai students can study for an international degree at a Thai university with Thai lecturers who simply teach the same stuff but speak English. Although these colleagues are highly respected, it is a mat-ter of the social role of ‘ajarn’ or Thai university lecturers within Thai society. Different cultures do things different, and the related experiences and skills are crucial part of any international program. This is something, Thai lecturers can-not offer the same way as international profes-sors do, even when they graduated abroad and speak English well. Secondly, the quality of any International Program depends largely on the international elements employed. With almost 100 percent Western lecturers, and with 1,200 students of more than 30 different nationalities, we did not find any other institution yet that offers a comparable environment.

I would like to study close to my home. Do I need to go to Bangkok for the application?

No, that is not necessary. The written Entrance

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Examination and the interview (for graduate studies only) take place in that Regional Centre where you want to study. Only the paperwork (correct: the application form) is processed in Bangkok. You can apply in person and, prob-ably, get a first hand impression from IIS in Ramkhamhaeng. However, it is not necessary to travel to Bangkok when you want to study, for example, in Khorat - you can send your completed and signed application form by mail and pay the application fee by cashier cheque or bank transfer.

Do you offer home studies, distance learning, online courses, or e-learning, or do I need to at-tend classes?

Gaining international experience is a major aim of any International Program and a ma-jor advantages when studying at IIS. If doing home studies, this advantage is lost since you will have contact to international professors and students merely by e-mail. Therefore, we do not offer home studies, e-learning, or other forms of home studies.

What are modular courses?Modular courses are the answer to many prob-lems of traditional study environment in uni-versities. Usually, you study a course over 15 or 16 weeks with three hours lecture per week, a mid-term examination after half the time, and a final examination at the end. In three hours per week it is not easy to do project-based work with students, neither much understanding oc-curs. Therefore, most of such classes begin with a repetition and proceed with traditional frontal lecture. A modular course has an equal number of hours, but does it in only one month with two complete days on one topic per week. Since you forget less and a wider range of learning methods can be used, it is much more intense in terms of learning and understanding. Addi-tionally, the examinations of all courses have to be passed with only one week or so what reduces your chance to prepare properly.

Maps & Directions

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The Kingdom of Thailand

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Bangkok City Map

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Ramkhamhaeng, Huamark, Bangkapi

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Bangkok Immigration Bureau

Take bus no. 22 from Ramkhamhaeng University to Immigration Bureau (16 Baht).

In case you prefer to go by taxi (prize can well be beyond 200 Baht, dependent upon the traffic situa-tion), you may want to show the following directions in Thai to the taxi driver:

สำนักงานตรวจคนเข้าเมือง ถนนสาธรใต้เลี้ยวซ้ายเข้า ซ.สวนพลู สำนักงานอยู่ติดไปรษณีย์

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Skytrain and Underground

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The Embassy of the Argentine Republic Suite 1601, Ban Chang Glas Haus Building 1 Sukhumvit Soi 25, Bangkok Tel: 02-259-0401, 259-9198 Email: [email protected]

The Australian Embassy9 Floor, Kian Gwan House140 Wireless Road, Bangkok Tel: 02-251-4173-4http://www.austembassy.or.th/

The Austrian Embassy 14 Soi Nandha, Soi Attakarnprasit (Soi 1) South Sathorn Road, Bangkok Tel: 02-287-3970-2Email: [email protected] http://www.austriacom.or.th/

The Embassy of Belgium 175 South Sathorn Road, Sathorn City Tower, 17th Floor, Bangkok Tel: 02-679-5465Email: [email protected]://www.diplomatie.be/bangkok/

The Embassy of The Federative Republic Brazil 34 Floor Lumpini Tower1168/101 Rama 4 Road, Sathorn, BangkokTel: 02-679-8567-8Email: [email protected]

The British Embassy 1031 Wireless Road, Patumwan, Bangkok Tel: 02-305-8333Email: [email protected] www.britishembassy.gov.uk/thailand

The Embassy of the Republic of Bulgaria 64/4 Ekamai 10, Sukhumvit Soi 63Wattana, Bangkok Tel: 02-391-6180-1Email: [email protected]

Embassy of Cambodia 185 Rajadamri Road Lumpini, Pathumwan, Bangkok Tel: 02-254-6630, 253-985, 253-9851

The Canadian Embassy 15th Floor, Abdulrahim Place 990 Rama 4 Road, Bangrak, Bangkok Tel: 02-636-0540 http://www.dfait-maeci.gc.ca/bangkok/

The Consulate of the Republic of Chile 19 Sukhumvit Soi 43, Bangkok Tel: 02-261-5400-3 Email: [email protected]://www.chile-thai.com/

The Embassy of the People’s Republic of China 57 Ratchadapisek Road, Dindaeng, Bangkok Tel: 02-245-7043-4, 2472122-3

The Consulate of the Republic of Croatia 18th Floor, ITF Silom Palace 160/347-348 Silom Road, Bangkok Tel: 02-238-5112

The Embassy of the Czech Republic 71/6 Ruam Rudee Soi 2Ploenchit Road, Bangkok Tel: 02-255-3027, 255-5060Email: [email protected]://www.mfa.cz/bangkok/

The Royal Danish Embassy 10 Soi Attakarn Prasit, South Sathorn Road Yannawa, Bangkok Tel: 02-213-2021-5, 679-9349-50Email: [email protected]

The Embassy of the Arab Republic of Egypt 42nd Floor, Las Colinas Building Sukhumvit Soi 21 (Soi Asoke), Bangkok Tel: 02-262-0236, 661-7184

Embassies and Consulates

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Maps & DirectionsThe Consulate of the Republic of Estonia 62 Soi Yodsuwan, Pracha-Uthit Road Huaykwang, Bangkok Tel: 02-690-3779

The Embassy of Finland 16th Floor, Amarin Tower 500 Ploenchit Road, Patumwan, Bangkok Tel: 02-256-9306-9, 256-9511-3

The French Embassy 35, Soi Rong Phasi Kao (Soi 36) Charoen Krung Road, Bangrak, Bangkok Tel: 02-266-8250-6

The Embassy of the Federal Republic Germany 9 South Sathorn Road, Yannawa, Bangkok Tel: 02-287-9000http://www.german-embassy.or.th/

The Embassy of Greece and Consulate General 30th Floor, Thai Wah Tower II 21/159 South Sathorn Road, Bangkok Tel: 02-679-1462 Email: [email protected]

The Embassy of the Republic of Hungary 20th Floor, Oak Tower, President Park 95 Sukhumvit Soi 24, Prakhanong, Bangkok Tel: 02-661-1150-2 Email: [email protected]

The Consulate-General Republic of Iceland 2nd Floor, Sivadon Building 1 Soi Convent, Silom Road, Bangkok Tel: 02-237-8010-9, 289-1121-5

The Embassy of India 46 Soi Prasarnmitr, Sukhumvit Soi 23, Bangkok Tel: 02-258-0300-6 Email: [email protected]://www.indiaemb.or.th/

The Embassy of The Republic of Indonesia 600-602 Phetchaburi Road, Bangkok Tel: 02-252-3135-40, 254-2563-4, 252-3180 http://www.kbri-bangkok.com

The Embassy of the Islamic Republic of Iran 602 Sukhumvit Road (Soi 22 and 24), Bangkok Tel: 02- 259-0611-3, 258-9322

The Embassy of The Republic of Iraq 47 Pradipat Road, Samsen Nai Phayathai, Bangkok Tel: 02-278-5335-7

The Consulate of Ireland 11th Floor, United Flour Mill Building 205 Rajawong Road, Bangkok Tel: 02-223-0876, 226-0680

The Embassy of Israel 25th Floor, Ocean Tower II Building 75 Sukhumvit Soi 19, Bangkok Tel: 02-204-9200 Email: [email protected]

The Italian Embassy 399 Nang Linchee Road, TungmahamekBangkok, Tel: 02-285-4090-3 Email: [email protected]

The Embassy of Japan 1674 New Petchburi Road Huay Kwang, Bangkok Tel: 02-252-6151-9

The Embassy of the Republic of Korea (South) 23 Thiam-Ruammit Road Ratchadaphisek, Huay Kwang, Bangkok Tel: 02-247-7537-41 Email: [email protected]

Embassy of Lao People’s Democratic Republic 502/1 3, Soi Ramkamhaeng 39 Wangthonglang, Bangkok Tel: 02-539-6667-8

The Consulate of Grand Duchy of Luxembourg 57/1 Sukhumvit Soi Aree, Klongton, Bangkok Tel: 02-260-4838-40

Malaysian Embassy 33-35 South Sathorn Road, Sathorn, Bangkok Tel: 02-679-2190-0

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The Embassy of Mexico 20/60-62 Thai Wah Tower, 20th FloorSouth Sathorn Road, Bangkok Tel: 02-285-0815/8, 285-0995 Email: [email protected]

The Embassy of the Kingdom of Morocco 19th fl. One Pacific Place, 140 Sukhumvit Rd., Bangkok Tel 02-6532444-6, Fax 02-6532449Email: [email protected]

The Embassy of The Union of Myanmar 132 North Sathorn Road, Bangrak, Bangkok Tel: 02-233-2237, Email: [email protected]

The Royal Nepalese Embassy 189 Soi 71 Sukhumvit Road Prakhanong, Bangkok Tel: 02-391-7240, 390-2280 Email: [email protected]

The Royal Netherlands Embassy 6 Wireless Road, Bangkok Tel: 02-254-7701-5 Email: [email protected] http://www.mfa.nl/ban

Royal Norwegian Embassy UBC II Building, 18th floor 591 Sukhumvit Road, Soi 33, Bangkok 10110 Tel: +66-2302 6415, Fax: +66-2262 0218 Fax visa: +66-2262 0219 E-mail: [email protected]: www.emb-norway.or.th New Zealand Embassy 93 Wireless Road, Bangkok, Tel: 02-254-2530 Email: [email protected]

The Embassy of the Federal Republic of Nigeria 100 Sukhumvit Soi 38, Sukhumvit Road Prakhanong, Klongtoey, Bangkok Tel: 02-391-5197, 712-0812, 712-0813

The Islamic Republic of Pakistan Embassy 31 Soi Nana Nua, Sukhumvit Road, Bangkok Tel: 253 0288-9, 254 9702, Fax: 253 0290

The Embassy of the Republic of Peru 16th Floor Baan Chang Glas Haus Building 1 Soi Sukhumvit 25, Wattana, Bangkok Tel: 02-260-6243, 260 6245, 260 6248 Email: [email protected]

The Embassy of the Republic of the Philippines 760 Sukhumvit Road, Klongtoey, Bangkok Tel: 02-259-0139-40, 258-5401

The Embassy of the Republic of Poland 8A Sriyukhon Building Sukhumvit Soi 5, Bangkok Tel: 02-251-8891/3

The Embassy of Portugal 26 Bush Lane (Soi New Road 30) New Road, Bangrak, Bangkok Tel: 02-234-7435/6, 234-2123

The Embassy of Romania 150 Soi Charoenpohn 1 Pradipat Road, Phayathai, Bangkok Tel: 02-279-7902Email: [email protected]

The Embassy of the Russian Federation 78, Sap Road, SuriwongseBangrak, Bangkok Tel: 02-268-1169, 234-9824 Email: [email protected]

Saudi Embassy Thailand10th Floor Sathorn Thani Building 90 North Sathorn Road, Bangkok Tel: 02-639-2999, Fax: 02-639-2738

The Embassy of Switzerland 35 North Wireless Road, Bangkok Tel: 02-253-0156-60 Email: [email protected]

Embassy of the Republic of Singapore 129 South Sathorn Road, Yannawa, Bangkok Tel: 02-286-2111, 286-1434, 286-9971

333

Maps & DirectionsThe Embassy of the Slovak Republic Thai Wah Tower II, 22nd Floor 21/144 South Sathorn Road, Bangkok Tel: 02-677-3445-6 Email: [email protected]

The Consulate of the Republic of Slovenia 294/4-5 Silom Road, Bangkok Tel: 02-234-2481, 234-7637, 237-8452

Embassy of Spain 7th Floor Rooms 701-2 Diethelm Tower A 93/1 Wireless Road, Bangkok 10330Tel: 02-252-6112, 252-8368, 253-5132-4 http://www.embesp.or.th/

The Consulate-General of the Democratic Social-ist Republic of Sri Lanka 5/105-106 Soi Rattanaprahm 2Sukhumvit Soi 54/1, Bangkok Tel: 02-331-6384, 333-7761

The Embassy of Sweden 20th Floor Pacific Place, 140 Sukhumvit Road(Sukhumvit 4 and 6), Klongtoey, Bangkok Tel: 02-302-0360 Email: [email protected]

Embassy of Taiwan in Bangkok, Thailand 20th Floor, Empire Tower 195 South Sathorn Road, Yannawa, Bangkok Tel: 0-2670-0228, Fax: 0-670-0229 Email: [email protected]

Consulate of the Republic of Tunisia 212 Rachadapisek Road, Huay Kwang, Bangkok Tel: 02-692-5071/2

Embassy of the Republic of Turkey 61/1 Soi Chatsan, Suthisarn RoadPhayathai, Bangkok Tel: 02-274-7262-3 Email: [email protected]

The Embassy of the United Arab Emirates 25th Floor Seng Thong Thani Building, 82 North Sathorn Road, Bangkok Tel: 02-639-9820/4

The British Embassy Wireless Road, Bangkok, Tel: 02-253-0191/9 Email: [email protected]://www.britishemb.or.th/

The Embassy of the United States of America 120-22 Wireless Road, Bangkok Tel: 02-205-4000, http://www.usa.or.th/

The Consulate of Oriental Republic of Uruguay Sing Sian Yit Pao Building, 267 New Road Bangkok Tel: 02-225-3718/9, Fax: 02-224-4139, 225-4663, Email: [email protected]

The Consulate-General Republic of Uzbekistan 138/5 Thonglor Soi 11, Sukhumvit Soi 55Bangkok, Tel: 02-712-8883 Email: [email protected]

Embassy of Uzbekistan 77 Soi Thonglor 8, Sukhumvit Soi 55Prakhanong, Bangkok Tel: 02-391-3397, 714-9838-9

The Embassy of Socialist Republic of Vietnam 83/1 Wireless Road, Bangkok Tel: 02-251-7202, 251-5835 Email: [email protected]

Syrian Consulate53-1 NanaNeua, Sukhumvit 3-1, Bangkok Tel: 22547961, 22514517

Application for Non-Degree Admission

I am applying for

First Semester (June to October)

Second Semester (November to March)

Summer Session (April and May)

in academic year _______________

General InformatIon

Gender: Male Female Status: Thai Student Permanent Resident International

Name:

Current address:

Name of Employer:

Present Occupation:

Business Address:

Person to Notify in Case of Emergency:

Date of Birth: Age: e-Mail Address:

Nationality: ID Number: Expiration Date:

Type of Visa:

Last First Middle

Street and Number Telephone Number

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no.

Institute of International Studies (IIS-RU), Ramkhamhaeng UniversityRU Printing Press, 7th Floor, Huamark, Bangkapi, Bangkok 10240, Thailand

Telephone: +66 2310 8895 to 9, E-mail: [email protected]: http://www.iis.ru.ac.th

Ramkhamhaeng UniveR-sity

application foR non-DegRee aDmission

ramkhamhaenG UnIversIty InstItUte of InternatIonal stUdIes

PrIor edUcatIon

List all colleges or universities attended. If you attended any institution under another name, please indicate the name used.Name of Institution Degree Major Minor Year Attended Date Received

I apply for following non-degree courses (if you want to apply for a student visa, you need to reg-ister for at least 3 courses within a semester):

Course Number Course Title

sIGnatUre

Iconfirmthatallinformationsuppliediscompleteandaccurate.Anymisrepresentations offactsmaybecausefordeniedadmission,orsuspensionfromtheuniversity.

Applicant’s Signature Day / Month / Year

Application for Undergraduate

I am applying for

Bachelor of Business Administration

Bachelor of Arts (English Language)

Bachelor of Arts (Mass Communication Technology)

Classes on week days Classes on 2 evenings, Saturday and Sunday I want to start (month/year)

General InformatIon


Name:

Current address:

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Present Occupation:

Business Address:




Type of Visa:

Last First Middle





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no.




application foR UnDeRgRaDUate aDmission


PrIor edUcatIon

List all schools or universities attended. If you attended any institution under another name, please indicate the name used.Name of School or University Degree Major Minor Year Attended Date Re-

ceived

If you have received honours, or other evidence of high scholarship, please indicate:

Please list extra-curricular activities in college or school:

sIGnatUre



Application for Graduate AdmissionI am applying for

Graduate Diploma in Teaching Profession English Program Chinese Program

Bangkok Chiang Mai

General InformatIon


Name:

Current address:

Name of Employer:

Present Occupation:

Business Address:




Type of Visa:

Last First Middle





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no.




application foR gRaDUate aDmission


PrIor edUcatIon

List all colleges or universities attended. If you attended any institution under another name, please indicate the name used.Name of University Degree Major Minor Year Attended Date Received

Please indicate the approximate size of your graduating class and your rank therein:

Size: Rank:

Compute your collegiate average using A=4, B=3, C=2, D=1, F=0, for the following:

1. Year: 2. Year: 3. Year: 4. Year: Overall Average:


Please list extra-curricular activities in college:

PUblIcatIons and membershIPs

Please list articles or books published (title, when, where, and published by whom), state certifi-cates received, research that you have conducted, inventions, or other creative work:


ramkhamhaenG UnIversIty InstItUte of InternatIonal stUdIes (IIs)

List civic, business, professional, or similar organizations in which you have been active since graduating from college:

emPloyment hIstory

List any jobs held during the past 5 years, including both civilian and military experience. Attache a brief resume in a format similar to that which you might use in seeking employment.

Name of Firm and Location Position Held Dates

If your answers to previous questions fail to account for your activities during a significant part of the last 5 years, please explain why. Be specific.

sIGnatUre




I am applying for

Master of Arts in Communicative English Master of Arts in Mass Communication Master of Arts in Political Science Master of Business Administration 1 year 2 year Online Master of Economics Master of Education in Educational Administration 1 year 2 yearPlease note: 1 year program in Bangkok only!

Bangkok Chiang Mai Chiangrai Khorat Phuket Songkhla Surat Thani Ubon Ratchathani

I want to start (month/year)

General InformatIon


Name:

Current address:

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Present Occupation:

Business Address:



Type of Visa (if any):


Last First Middle





Photo

no.






PrIor edUcatIon



Size: Rank:










emPloyment hIstory




sIGnatUre






I am applying for

LL.D. Doctor of Laws (English Program) (Bangkok only)

Ph.D. in Business Administration (English Program)

Ph.D. in Educational Administration (English Program)

Ph.D. in Political Science (English Program)

Ph.D. in Economics (Bangkok only)

Bangkok Chiang Mai Chiangrai Khorat Phuket Songkhla Surat Thani Ubon Ratchathani

General InformatIon


Name:

Current address:

Name of Employer:

Present Occupation:

Business Address:




Type of Visa:

Last First Middle





Photo

no.




PrIor edUcatIon



Size: Rank:










emPloyment hIstory




sIGnatUre



Institute of International Studies (IIS-RU)Ramkhamhaeng University, RU Printing Bldg., 7th FloorRamkhamhaeng Road, Huamark, Bangkok 10240, Thailand

Within Thailand: 0-2310-8895 to 9From other countries: +66-2310-8895 to 9

Within Thailand: 0-2310-8897From other countries: +66-2310-8897

[email protected]

Study Centers in Bangkok, Chiang Mai, Chiangrai, Hat Yai, Nakhon Ratchasima, Phuket, and Surat Thani

http://www.iis.ru.ac.th