The Role of Business Analysis in Technological Transfer and in Start-Up Companies Development

Flavio Farroni, PhD researcher @ UniNa CEO & co-founder @ MegaRide

Contact us:

• Dipartimento di Ingegneria Industriale

• Via Claudio 21 80125 Napoli

• info@megaride.eu

• www.megaride.eu

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TIRES AND VEHICLE DYNAMICS

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FIRST PHASE – FROM RESEARCH TO BUSINESS ANALYSIS OF CURRENT STATE

Vehicle Dynamics research group

DII - Dipartimento di Ingegneria Industriale Università degli Studi di Napoli Federico II

megaride Mega Ride Software House | Race-Engineers Academy | Testing & Performance Center

on the 03.03.2016 the Board of Directors of UniNa approved the project of the academic Spin Off company MegaRide, following the guidelines described in the DR 3435

MegaRide has been founded on 21.06.2016 and since 14.07.2016 is registered as an official Innovative Start-Up

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APPLIED VEHICLE RESEARCH KNOWLEDGE, AN AGILE TEAM AND FOCUS ON INNOVATION

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APPLIED VEHICLE RESEARCH KNOWLEDGE, AN AGILE TEAM AND FOCUS ON INNOVATION

PRODUCTS ROADMAP EVOLUTION OF IDEAS, FROM RESEARCH TOOLS TO MARKET PRODUCTS

FIRST STEPS – EARLY STAGES DEFINITION OF THE CONCEPTUAL FRAMEWORK

The crucial role of - - Incubators - - Infrastructural

Ecosystem - BA experts

SECOND PHASE – MARKET CONSOLIDATION DEFINE FUTURE STATE – Earth Mobility Next Scenarios

NEXT CHALLENGES AND CHANGES MARKETING & COMMUNICATION STRATEGIES

High Media Impact, currently not properly exploited Technical Partnerships with powerful motorsport brands

Participation to events and enthusiasts social channels

NEXT CHALLENGES AND CHANGES TEAM GROWTH