banking sector in 2007 in the middle east
TRANSCRIPT
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Banking Sector in 2007 in the Middle East
Executive SummaryThe business report identifies the key players in the banking sector in the Middle
East and the reasons for their success, major policy issues in the banking sector, and
prospects for the banking sector. The report employed secondary research in collecting
data on the banking industry in the Middle East. The credible sources of information for
the research include books, research journals, trade journals, business magazines,
newspapers, trade association reports, and firm reports. The methods of analysis
employed are cause and effect, historical trends, comparison, and derivation of
implications. The report also employed success factors as an analytical tool emerging in
the business sector. There are ten top players in the banking sector in the Middle East
based on capitalization, assets, market, and financial performance. The strengths of
these individual banks lie in their achievement of the two key success factors. One is
banking efficiency encompassing capital growth and asset management. The other is
development of banking processes based on high levels of trust or by building fiduciary
relationships with various stakeholders. There are also policy issues faced by these
banks in the areas of monetary policy, bank sector policy, bank regulation policy,
financial openness policy, and institutional environment policy. The issues in theseareas affect the top performing banks variedly depending on the environmental context
on which these operate. Prospects for eight of the top performing banks favour growth
because of the alignment of these strategies with the areas for growth while prospects
for two top performing banks is uncertain because the dependence of the success of
the strategies upon the occurrence of various conditions. Change and improvements
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need to occur at the sector and business levels to support competitiveness and
sustainability at these levels.
1. IntroductionThe banking sector in the Middle East is growing fast because of the concurrent
growth in the market for banking and capital services. However, the financial services
are in the midst of an overhaul because of changes in the market. The population in the
Middle East is becoming younger. More women receive higher education in the region
that increases the average educational attainment for the region. These factors
supported the demand for new products suited to a younger and educated population.
As such, the strategic direction of the banking sector is towards the greater diversity in
financial products and improvement in value adding services. In addition, there is alsogreater demand for regulations and practices to better monitor processes to enhance
security of financial systems and banking or finance institutions in the Middle East. In
response, banks are investing heavily in enhancing competencies to compete in the
region and globally. (Financial Times, 2000; Market Research, 2007)Business firms in the banking sector need to develop competitiveness in order to
maintain favourable positions in the industry as well as take advantage of emerging
opportunities. One opportunity is the future growth in bank loans, which means
individual banks should develop loan packages addressing the various needs of themarket at competitive terms. Another opportunity is the expected growth in credit card
applications in the next five years spurred by expected growth in spending because of
income-generating developments in other sectors. Still another opportunity is the future
growth in the microfinance sector with many individuals drawn towards the
establishment of small to medium businesses. Last opportunity is bank assurance or the
integration of banking and insurance spurred by growth in business.
(PriceWasterhouseCooper, 2008)However, there are also challenges or issues in the banking sector faced by
individual banking and finance sectors such as competition from foreign firms and
variances in standards of the different jurisdictions. The ability to address these
challenges distinguishes the successful firms.
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The business report identifies the key players in the banking sector in the Middle
East and the reasons for their success, major policy issues in the banking sector, and
prospects for the banking sector.2. Research Methods
The report employed secondary research in collecting data on the banking
industry in the Middle East. This method pertains to the collection, collation, and
synthesis of researches or reports collected for an original purpose. This is the opposite
of primary research, which draws data for the original purpose of the study. (Creswell,
2003; Saunders, Lewis & Thornhill, 2003) The credible sources of information for the
research include books, research journals, trade journals, business magazines,
newspapers, trade association reports, and firm reports. The methods of analysis
employed are cause and effect, historical trends, comparison, and derivation of
implications. The report also employed success factors as an analytical tool emerging in
the business sector.The research process commenced with brainstorming among the group
members about the approach to the research, the information requirements, and the
steps in completing the research process. The next step is library and online search of
sources on the banking sector in the Middle East. There is a wide range of sources so
there is need to select the key sources according to relevance to the research problems
and objectives set for the investigation. Synthesis and analysis of the resources
comprised the step before the write-up of the report.3. Key Firms in the Banking Sector in the Middle East
The ten key players in the banking sector in the Middle East are the following: v National Bank of Bahrain
v Bank Hapoalim Ltd.v National Bank of Kuwaitv National Commercial Bankv Oman International Bankv Jordan Ahli Bankv Bank Saderat
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v National Bank of Dubaiv Qatar National BankvAkbank (Market Research, 2007)
These banks comprise the leading banks in the Middle East because of their
influence in the local and regional economy as well as role in supporting sustainable
economic development. At the industry and business levels, these banks also maintain
high levels of capitalization and experience positive bank reputation or credit rating with
the central bank of the country of origin and in the region. These banks comprise the top
ten performers in the banking sector in the Middle East, albeit the ranking varies
depending on the focus of the consideration.Top Banks Country Strategy Slogan
National Bank of
BahrainBahrain Strengthen our leadership position in
the domestic market and increase
penetration in regional markets in
order to further improve shareholder
returns without compromising on the
bank's asset quality and excellent
credit ratings
Service Beyond
Banking
Bank Hapoalim Ltd. Israel Retail and international expansion todrive the next part of the earnings
cycle through opportunistic
acquisitions to enter foreign markets
Being First is a
Commitment
National Bank of
KuwaitKuwait Expansion strategy through a major
transformation program (investment in
infrastructure and human
Best Bank in the
Middle East
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development) to provide a platform for
larger scale operation, in a more open
and competitive environment, and
keep in step with the evolution of
banking practices and converging
technologies
National
Commercial BankSaudi
ArabiaDynamic customer-oriented approach
that make customers creative
partners in improving the precise
tailoring of the bank's retail products
to people's needs in an ever-changingmarketplace
Together as One
Oman International
BankOman Provide superior value to customers
and maintain strong relationship built
on trust Deliver consistent returns to
its shareholders backed by a
determination to pursue growth withprudent risk management
A Friend &
Partner
Jordan Ahli Bank Jordan Provide high quality, innovative andcomprehensive financial solutions for
its clientsExpansion plans to reach out to its
current and potential clients in all
locations
The Power of
Change
Bank Saderat Iran Diversify its asset base, increase thebank's market share in Iran, increase
return on assets through diversified
products and services to compete at a
The Export Bank
of Iran
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national and international levelNational Bank of
DubaiDubai,
UAEGenerate substantial growth in
business and profitability to become
the top bank in the UAE by focusingon market expansion via customer-
focused products and services
Qatar National Bank Qatar Diversify sources of revenue byoffering exclusively Islamic financial
services that fully comply with the
Islamic Sharia guidelines and theregulations set by Qatar Central Bank
(QCB)
Together Forward
Akbank Turkey Develop and innovate on retailbanking products and services via the
life cycle theory to maintain and
expand its market
Your Success is
Our Success
Based on the strategies of these top performing banks in the Middle East,
common key success factors emerge that determine the success of these banks
relative to other banks in the region.One success factor is banking efficiency, defined as the extent that the
management of the banks is able to raise assets and maximize profitability in the long-
term (Kahf, 2004). Islamic banks establish partnership relationships with both
shareholders and depositors and the top performing banks were able to balance and
meet the interests of both shareholder and depositors. The top performing banks
achieve this by focusing on internal competencies such as the efficiency of financial,
investment and marketing departments by investing in human development practices.
Effective asset and investment management best practices developed from decades of
experience and compliance with industry and international banking standards
determined the success of these banks.
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Another success factor is building the bank in the local and regional market by
developing high levels of trust (Kahf, 2004) with various stakeholders. As mentioned
previously, Islamic banking practices treat customers and investors as partners, even as
friends or family members. The top performing banks were able to fulfil mutual
expectations of trust by delivering significant asset and investment returns as their duty
in the fiduciary relationship with stakeholders. All of the top performing banks also
engage in community and national economic services such as sponsorship of social
welfare services or humanitarian causes to establish a close relationship with the
community, which also comprise their market.
4. Major Policy Issues Affecting the Banking Sector in the Middle EastFragmented industry is a characterization of the banking sector in the Middle
East in terms of policies. This is because of the lack of uniformity in the policies
implemented by the banking industry in different countries leading to variances in the
level and pace of growth in banking and finance. This in itself constitutes a major policy
issues but there are also specific policy issues face by the banking sector in the Middle
East.First issue is monetary policy. Generally, the banking sector in the Middle East
adheres to the liberalization process, which translates into the market determination of
interest rates and credit allocation. However, liberalization is imperfect or incomplete inmost banking industries of Middle Eastern countries because of the significant
government intervention in market operations. In addition, some of the countries also do
not pursue comprehensive framework on monetary policies that affects the effective
operation of banks at the regional level. (Boulila & Trabelsi, 2004; Creane et al., 2004)These are major obstructions to the unification of the banking sector in the Middle East
as a regional bloc, when regional cooperation could boost the competitiveness of Middle
East banks in the global market.A second issue is banking sector policy. In some countries such as Jordan and
Lebanon, banking sector policy effectively supported the development and efficiency of
the sector. However, half of countries in the Middle East show a different picture. The
inefficiency of the banking sector in these countries could be because of the domination
of government-controlled banks, which means government intervention in the areas of
liquidity management, interest rate margins, and credit allocation. This gives rise to the
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privatization debate, with greater levels of efficiency associated with privatization of
firms. (Creane et al., 2004) As such, many Middle East countries need to modernize
banking skills. There are even countries without ATM services or credit card products.
Moreover, there are also high levels of concentration in the banking industry of some
countries. In eight countries, a small number of banks usually control 60 to 70 percent of
assets. (Boulila & Trabelsi, 2004)This is due to difficulties in the entering the industry
because of government control of the major banks, making it difficult for smaller private
banks to compete. Concentration hampers innovation leading to limited non-cash
transaction services to the market.A third issue is bank regulation policy. Banking regulations emanate from the
central bank. There is positive correlation between the independence of the central
bank and the comprehensiveness and effectiveness of regulatory policies. In countries
with an independent central bank such as Jordan and Morocco, these have strong and
updated bank regulations. The effort to comply with the Basel standards is apparent in
the regulatory policies, albeit compliance requires further improvement. In the other
countries, the central banks are non-independent resulting to problems in supervision of
banks and practice of transparency in banks. (Boulila & Trabelsi, 2004; Creane et al.,
2004) Bank regulation constitutes an important policy issue faced by the banking sector
in the Middle East because this determines bank practices, which in turn determines the
ability of banks in the Middle East to develop regional as well as international
competitiveness and strength.A fourth issue is financial openness policy. Adherence to the liberalization
process meant that many of the banking industry in Middle East countries encourage
openness of current and capital accounts for purposes of regulation. However, even
with the adoption of liberalization, in practice, many of the countries enforce limitations
on earnings repatriation and foreign currency purchases. Concurrently, the countries
practice varied exchange rate policies such as pegged exchange rate relative to the
American dollar. The countries also practice forward, parallel or multiple exchange
markets. There are also similar limitations on currency transactions. (Boulila & Trabelsi,
2004; Creane et al., 2004)The last issue is institutional environment policy. Policies affecting the industry
environment affect the vibrancy of the banking industry and growth of the individual
banks. Policies improving the quality of legal and judicial system and business practices
support industry development. Many of the Middle East countries have poor or weak
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business and institutional infrastructures primarily because of the strong impact of
political pressures on the industry. (Boulila & Trabelsi, 2004; Creane et al., 2004) This
hampers the growth of the industry and sustainability of the individual banks.Top Banks Country Monetary
Policy Bank SectorPolicy BankRegulationPolicy
FinancialOpenness
PolicyInstitutionalEnvironment
PolicyNational
Bank of
BahrainBahrain Efficiency Limited
innovativenessComprehensive
supervisionDiversity of
products &
servicesSustainability
Bank
Hapoalim
Ltd.Israel Efficiency Limited
innovativenessComprehensive
supervisionDiversity of
products &
servicesSustainability
National
Bank of
KuwaitKuwait Banking
skillsConcentration Effective
supervisionTransparency Growth
National
Commercial
BankSaudi
ArabiaBanking
skillsConcentration Effective
supervisionTransparency Growth
Oman
International
BankOman Efficiency Limited
innovativenessComprehensive
supervisionDiversity of
products &
servicesSustainability
Jordan Ahli
BankJordan Efficiency Limited
innovativenessComprehensive
supervisionDiversity of
products &
services
Sustainability
Bank
SaderatIran Banking
skillsConcentration Effective
supervisionTransparency Growth
National Dubai, Efficiency Limited Comprehensive Diversity of Sustainability
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Bank of
DubaiUAE innovativeness supervision products &
servicesQatar
NationalBank
Qatar Efficiency Limitedinnovativeness
Comprehensive
supervisionDiversity of
products &services
Sustainability
Akbank Turkey Efficiency Limitedinnovativeness
Comprehensive
supervisionDiversity of
products &
servicesSustainability
These issues have common and varied impact on the top performing banksdepending on the degree of liberalization, with the policy issues having different impact
on banks operating in an environment with lesser or greater degree of liberalization.5. Prospects of the Sector
Generally, prospects for the banking sector in the Middle East involve growth
opportunities. Increases in disposable income would fuel growth in the banking sector.
Growth in the other sectors that affects the decrease in unemployment would also fuel
growth in the banking sector. Increasing education and the young population would also
boost demand in the modernization of products and services in the banking sector, such
as bank loan demands. The continuing investment opportunities in the Middle East and
the concurrent entry of foreign investments would also boost growth in the banking
sector. Improvements in the regulatory framework of the banks, particularly in countries
such as Jordan and United Arab Emirates, would also determine the extent of growth in
the next years. (Market Research, 2007; PriceWaterhouseCooper, 2008)Specific areas of growth in the banking sector in the Middle East include small
business loans, bancassurance, and credit card applications (Market Research, 2007;
PriceWaterhouseCooper, 2008). Banks focusing on these areas of growth would largelycontribute to growth. However, improving the institutional environment is necessary for
banks to achieve growth. This means that the individual banks that would experience
growth in the next years are those tapping into these opportunities for growth as well as
advocating improvements in the environmental and institutional factors.
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Based on the factors fuelling growth and the areas of growth, the future
prospects for the top performing banks in the Middle East depends on their respective
strategies. The top performing banks in the Middle East have a common strategic focus,
which is the development or improvement in products and services offered to
customers. Many of the top performing banks recognize the importance of customer
focus in developing and diversifying products and services. However, there is a
difference in the priority accorded to customer orientation among the banks.In the case of Bank Hapoalim Ltd. of Israel, it focused on retail expansion as
well as opportunistic acquisitions to enable the company to expand to the wider regional
and global market. The prospect for the bank is uncertainty on whether pursuing an
expansion strategy would lead to growth in the next years because the impact of the
strategy depends on the value contributions of the acquisitions as well as the ability of
the bank to address the product and service demands of different markets.With regard to the National Bank of Kuwait, its strategy is also expansion and
modernization of its banking processes. The prospect for the bank in the next years is
also uncertain because of the dependence on the ability of the bank to innovate given a
concentrated banking industry, non-comprehensive regulatory policies, and weak
monetary policies. If the bank is to achieve the degree of innovativeness, it also has to
play a role in ushering policy improvements.
Top Banks Country Strategy Slogan Prospect for 2012National
Bank of
BahrainBahrain Strengthen our
leadership position in
the domestic market and
increase penetration in
regional markets in order
to further improve
shareholder returns
without compromising on
the bank's asset quality
and excellent credit
ratings
Service
Beyond
Banking
Bank Israel Retail and international Being First is a
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Hapoalim
Ltd.expansion to drive the
next part of the earnings
cycle through
opportunistic
acquisitions to enter
foreign markets
Commitment
National
Bank of
KuwaitKuwait Expansion strategy
through a major
transformation program
(investment in
infrastructure andhuman development) to
provide a platform for
larger scale operation, in
a more open and
competitive
environment, and keep
in step with the evolution
of banking practices and
converging technologies
Best Bank in
the Middle
East
National
Commercial
BankSaudi
ArabiaDynamic customer-
oriented approach that
make customers
creative partners in
improving the precise
tailoring of the bank's
retail products topeople's needs in an
ever-changing
marketplace
Together as
One
Oman Oman Provide superior value to A Friend &
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International
Bankcustomers and maintain
strong relationship built
on trust
Deliver consistent
returns to its
shareholders backed by
a determination to
pursue growth with
prudent risk
management
Partner
Jordan Ahli
BankJordan Provide high quality,
innovative and
comprehensive financial
solutions for its clients
Expansion plans to
reach out to its current
and potential clients in
all locations
The Power of
Change
Bank
SaderatIran Diversify its asset base,
increase the bank's
market share in Iran,
increase return on
assets through
diversified products and
services to compete at a
national and
international level
The Export
Bank of Iran
National
Bank of
Dubai,
UAEGenerate substantial
growth in business and
profitability to become
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Dubai the top bank in the UAEby focusing on market
expansion via customer-
focused products and
servicesQatar
National
BankQatar Diversify sources of
revenue by offering
exclusively Islamic
financial services that
fully comply with the
Islamic Sharia guidelines
and the regulations set
by Qatar Central Bank
(QCB)
Together
Forward
Akbank Turkey Develop and innovateon retail banking
products and services
via the life cycle theory
to maintain and expand
its market
Your Success
is Our
Success
Legend:
Growth Loss Uncertain
For the rest of the banks, the prospect for the next years is growth. One reason
for this is the strategic focus on the areas of growth. A common goal is improvement in
products and service as well as diversification of products and services.None of the top performing banks is likely to experience loss in the next years by
pursuing their current strategic direction regardless of differences in policy context
because of internal competencies of the banks and economic resilience of the region.
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6. ConclusionMiddle East countries have made changes in their respective financial sectors in
the past thirty years as the region sought to establish its role as a trade and financial
centre in the global market. However, the impact of growth in the region depended on
the relative growth in other regions. Many regions experienced faster paced of growth
relative to the Middle East. This means that if the region wants to fuel a faster speed of
growth, they have to improve economic and business infrastructures to support the
improvement of the key sectors, including the banking sector. In the context of
developments in the global market, the biggest challenge for the Middle East is the shift
towards non-repressive policies, which require practical macroeconomic policies and
structure-based reforms. Measures in stabilizing the macroeconomic environment
require a concurrent structural environment conducive to the development of the
banking sector. Key structural changes include the minimization of public sector
intervention in various areas of banking such as in the allocation of credit and
improvements in institutional infrastructures such as supervision.Efforts in the development of the banking sector should focus on the areas of
weakness. In many countries in the Middle East, the focus of policies could be
lessening the involvement of governments in the operations of the banking sector
outside of the limits of supervision, privatization of banks or greater private ownership of
government-controlled banks, improvement economic and fiscal policies, improved
competitiveness in the sector, greater investment in people development, promotion ofdevelopment in the parallel non-bank sectors affecting the banking sector, and
improved legal or judicial environment.In the banking sector of the Middle East, the environmental context strongly
influences opportunities and threats. Opportunities for the banking sector include the
tapping of new markets by diversifying products and services as well as the creation of
markets for banking products such as small business loans and bancassurance. Many
of the large banks in the Middle East also face the opportunity for expanding its market
not only across the region but also in other countries. The banking sector needs torecognize and understand the requirements of these opportunities to succeed in
implementation. However, there are also threats including the entry of foreign
competitors offering better products and services or operating with processes that are
more effective. Another threat is the impact of banking infrastructures of banking sectors
in other regions on the ability of the banking sector in the Middle East to compete
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globally. The banking sector in the Middle East needs to assess these opportunities and
threats in order to develop and implement policies conducive to the realization of these
opportunities and resolution of the threats. Doing so would enhance the capability of the
banking sector in the Middle East to compete globally as a regional bloc.The individual banks in the Middle East also need to assess their internal
strengths and weaknesses to make improvements necessary to develop strengths at
the national, regional and global level. There are ten top players in the banking sector in
the Middle East, which are identified as such based on capitalization, assets, market,
and financial performance. The strengths of these individual banks lie in their
achievement of the two key success factors. One is banking efficiency encompassing
capital growth and asset management. The other is development of banking processes
based on high levels of trust or by building fiduciary relationships with various
stakeholders. The top performing banks need to maintain and augment these strengths
to support continuous growth in the long-term. The low performing banks need to focus
on the development of these competencies in order to improve business performance
as a future prospect.However, even the top performing banks have weaknesses, which are tied to
the policy issues emerging in the sector. One weakness is the modernization of banking
skills. Another weakness is compliance with international standards such as on
transparency. Top performing banks need to focus on these areas of weakness to
improve efficiency and effectiveness as future prospects. Low performing banks alsoneed to address these weaknesses to enhance competitiveness in the future.
AddendumResearch, Planning and Writing Process
The purpose of the research is to investigate the banking sector in the Middle
East in terms of the top players and the reasons for their success, the policy issues
faced by the industry, and the prospects for the future of the top performing individual
banks in the Middle East. Investigating this research topic has its upside and downside.
The upside is the timeliness of the issue especially because of the impact of the credit
crunch in the U.S. in the global banking sector. The importance of the topic meant that
discussion of the topic is widespread to support the informative value of the research.
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The downside is the broad scope of the topic coinciding with the existence of divergent
ideas or perspectives on the banking sector in the Middle East, which means the need
to determine the approach or perspective of the paper in order to pursue a cohesive and
organized research report.Research planning involved the completion of five steps. First is developing and
identifying the topic, which is banking sector in the Middle East. Second is finding
background information, which the introduction contains. Third is the use of catalogues
and indexes to search for books, journals and online sources. Fourth is evaluation of the
resources found to provide data for the three sections of the body. Fifth is the creation
of the citation reflecting all the resources. There are aspects of the research that
positively contributed to the research outcome but there are also problems in the
research process. The systematic process commencing with the consideration of the
research topic supported the determination of the focus of the report and keywords in
searching for the sources. The use of keywords ensured that the resources provided
accurate information for use in the report. However, the lack of articulation of objectives
in completing the research process was a problem because this could have provided
better guidance to the completion of the report. The objectives comprise the specific
target outcomes for the research process and guide the specific steps, focus and
direction of the research process.The writing process in completing the research report involved successes and
failures. One success is the finding of various sources for the project, particularly thespecific reports on the banking sector in the Middle East. However, the wide range of
resources meant the need to collate and synthesize a great amount of information that
increases the likelihood that some important information may not be included in the
report. Another success is the organization of the report according to the assignment
questions. This ensures that all the questions have answers. However, this also
required thorough selection of the appropriate information to include in the report. The
time constraint comprised a challenge during the writing process.Overall, the research report fulfilled the considerations in completing the
research process, the plan for the research, and the writing process. Nevertheless,
there remain areas for improvement in the research planning and writing processes.
Report Content
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The required content of the report included background information on the
banking sector in the Middle East. The body of the report comprised of three sections
coinciding with the research questions. The last section contained the conclusion of the
report. The background information provided a context for the report because this
described the present situation of the banking sector in the Middle East and provided
the contents of the report. However, the banking sector in the Middle East is a broad
topic so that the background information also tended to be general without touching on
the situation of the banking industry and banks in the Middle East countries. The body
of the report contained a more specific discussion of the banking sector in the Middle
East because of the research questions. However, the word count limited the
information included in the discussion. The limitation of the discussion is the provision of
answers to the given research questions. There was no room for in-depth discussion.
The conclusion provided a summary and synthesis of the report. However, there wasonly a limited discussion of the research implications.
The sources of information are diverse including books, journals and online
sources. However, the primary sources employed in completing the report are the
industry or sector reports made by independent research firms. These sources provided
fitting answers to the research questions. It could also be better to compare the data of
independent research companies with information from the individual members of the
banking sector and government reports.
Working in a Research GroupAlthough there is a difference in working in groups in the setting of the
organization when compared to working in academic groups, similar processes and
issues emerge. Working in a group requires consensus building because of different
interests. Each member of the group has an idea of how the research process would
proceed and a picture of the research outcome. There are differences in the ideas of the
individual members so that the consensus combined the common ideas. The lengthy
discussion occurred over the differences in ideas and in determining the ideas to adopt
or the means of combining ideas. It was important to gain the agreement of all the
members in order to support a better research outcome.Apart from consensus building, the role of leadership was also important for a
number of reasons. One, consensus building requires a person to facilitate the
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discussion and the sharing of ideas by the group members. The leader acts as the
facilitator of ideas by signalling the people to share their ideas to ensure organized
discussion. Another, there is also need to collate and synthesize the different ideas and
present these to the group for consideration. The leaders role in synthesizing all ideas
and directing the group to make decisions based on the requirements of the research
topic is also important. Initially there was no group leader, which resulted to a
disorganized discussion but after the members agreed on the leader, the discussion
went smoothly.
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http://monzer.kahf.com/papers/english/SUCCESS_FACTORS_OF_ISLAMIC_BANKS_
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