Barossa Vines Limited

Antonio De Francesca

DisclaimerThe information contained in this presentation is by way of general summary only and has been prepared without taking into account any person’s individual objectives, financial situation or needs. Before making any decision to acquire an interest in the Barossa Vines 2007 Project (“the Project”) a person should consider the appropriateness of the information to their individual objectives, financial situation and needs and if necessary seek advice from a suitably qualified professional. Barossa Vines Limited is the issuer of the Project and has issued a Product Disclosure Statement (“PDS”) which details the terms of the Project.  Anyone wishing to invest should consider the contents of the PDS and complete the attached application.  For a copy of a current PDS please contact Barossa Vines Limited at 266 – 268 Payneham Road, Payneham, SA 5070, telephone (08) 8363 2500. The information is provided in good faith and believed by Barossa Vines Limited to be accurate at the date of issue.  However, no representation or warranty is made as to the accuracy, reliability or completeness of this information. Except to the extent that statutory liability cannot be excluded, Barossa Vines Limited and its related entities, directors, employees, and agents accept no liability (including liability to any person by reason of negligence or negligent misstatement) for any statements, opinions, information or matters (expressed or implied) arising out of, contained in or derived from, or for any omissions from, the information contained herein.

Agenda

• Barossa Vines Limited• Trends• Next Steps

Trends

• Australian Wine Industry:

• Extremely dynamic

• Entities buying others

• Majors selling assets

• Majors creating opportunities for others

Trends

• Brand development and vertical integration

• Need for innovative approach

• Scale and quality must go hand in hand

• Regional promotion and focus

Next Steps

• First steps taken on distribution:• Group Restructure

• Wine production project:• Export Success• Domestic Sales

Next Steps

• Group Restructure:• Provide “end to end” product• Increase return to existing clients by

offering retail margin

Wine production project

• Export Success:• Rosedale Wines Pty Ltd

• Domestic Sales:• Barossa Earth labels• CAT amongst the PIGEONS • The Argus

Cat amongst the Pigeons

The Argus

Barossa Earth Labels

Questions?