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Basics of Creativity: Discovering Ideas

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Page 1: Basics of Creativity: Discovering Ideas. Knowledge Management leads to Innovation. How? Data  information  knowledge  innovation

Basics of Creativity:

Discovering Ideas

Page 2: Basics of Creativity: Discovering Ideas. Knowledge Management leads to Innovation. How? Data  information  knowledge  innovation

Knowledge Management leads to Innovation.

How?

Data information knowledge innovation.

Page 3: Basics of Creativity: Discovering Ideas. Knowledge Management leads to Innovation. How? Data  information  knowledge  innovation

1. Thinking (T)

Mentally treating data information goals

Productive: new ideas

Reproductive: repeats

Creative T = productive T.

Page 4: Basics of Creativity: Discovering Ideas. Knowledge Management leads to Innovation. How? Data  information  knowledge  innovation

Formal Thinkingversus

Creative Thinking

Both kinds of thinking are interdependent

and complementary.

Page 5: Basics of Creativity: Discovering Ideas. Knowledge Management leads to Innovation. How? Data  information  knowledge  innovation

Formal Thinking (A)

Analytical

Convergent

Linear

Focused

Objective

Verbal

Creative Thinking (B)

Generative

Divergent

All directions

Diffuse

Subjective

Diversified

Page 6: Basics of Creativity: Discovering Ideas. Knowledge Management leads to Innovation. How? Data  information  knowledge  innovation

Creativity is not inherited.

Creativity can be taught.

Innovation is measurable:

Revenue from new products? Patents.

Page 7: Basics of Creativity: Discovering Ideas. Knowledge Management leads to Innovation. How? Data  information  knowledge  innovation

Tools for Creativity

Page 8: Basics of Creativity: Discovering Ideas. Knowledge Management leads to Innovation. How? Data  information  knowledge  innovation

1. Brainstorming

is a process

designed to obtain the maximum number of

ideas.

Page 9: Basics of Creativity: Discovering Ideas. Knowledge Management leads to Innovation. How? Data  information  knowledge  innovation

Basic Guidelines for Brainstorming

Suspend judgment.Think freely.Improve, modify, build on

others ideas.Quantity of ideas is

important.

Page 10: Basics of Creativity: Discovering Ideas. Knowledge Management leads to Innovation. How? Data  information  knowledge  innovation

Putting Brainstormingin Practice

Record and expose ideas.Limit the time of the processUse 80/20 rule.

Page 11: Basics of Creativity: Discovering Ideas. Knowledge Management leads to Innovation. How? Data  information  knowledge  innovation

2. Asking Questions

Where? When? Where? What? Who? For what? To where? For whom? What have others done? Where to find an idea? What ideas can I modify?

Page 12: Basics of Creativity: Discovering Ideas. Knowledge Management leads to Innovation. How? Data  information  knowledge  innovation

3. The Pentad

Action or eventSubject (doer)SceneAgencyRelationships between all.

Page 13: Basics of Creativity: Discovering Ideas. Knowledge Management leads to Innovation. How? Data  information  knowledge  innovation

4. The TopicGathering ideas to

Define the topic

Compare the topic

Show Relationships

Show Circumstances

Give Evidences.

Page 14: Basics of Creativity: Discovering Ideas. Knowledge Management leads to Innovation. How? Data  information  knowledge  innovation

5. The Grid

for things, objects, items

System or Subsystem

Criterion Static Dynamic

ContrastContext

Page 15: Basics of Creativity: Discovering Ideas. Knowledge Management leads to Innovation. How? Data  information  knowledge  innovation

7. Other Models

for Enhancing Mental/Thinking

Activities

Page 16: Basics of Creativity: Discovering Ideas. Knowledge Management leads to Innovation. How? Data  information  knowledge  innovation

System Thinking: A System

A whole having components, or

components forming a whole.

Page 17: Basics of Creativity: Discovering Ideas. Knowledge Management leads to Innovation. How? Data  information  knowledge  innovation

A System

Has an objective.The objective defines

boundaries, relationships and feedback.

Page 18: Basics of Creativity: Discovering Ideas. Knowledge Management leads to Innovation. How? Data  information  knowledge  innovation

A system may not be understood if dealt with

as isolated components.

Page 19: Basics of Creativity: Discovering Ideas. Knowledge Management leads to Innovation. How? Data  information  knowledge  innovation

We have grown in a culture where fragmentation has prevailed.

----------------

To meet challenges, use systems thinking.

Systems behavior events

Page 20: Basics of Creativity: Discovering Ideas. Knowledge Management leads to Innovation. How? Data  information  knowledge  innovation

Laws of ST

Open Systems

Palliative Solutions

Applications: to enhance memory, In Brainstorming

Page 21: Basics of Creativity: Discovering Ideas. Knowledge Management leads to Innovation. How? Data  information  knowledge  innovation

Systemic Actions Lead toTotal Quality

Plan

Improve(Act)

Implement(Do)

Quality Process

Check

Page 22: Basics of Creativity: Discovering Ideas. Knowledge Management leads to Innovation. How? Data  information  knowledge  innovation

Planning

Leading

Coordinating

Plan

improve Check

Do

Being Effective andEfficient in Doing the

Mission

Integrating TraditionalManagement, CI, TQ and Systems

ThinkingMission,

Vision, andValues

Objecivesand

Strategies

Boundaries

Terminology

Feedback

Page 23: Basics of Creativity: Discovering Ideas. Knowledge Management leads to Innovation. How? Data  information  knowledge  innovation

Systemic View of Training System

Fulfillment of

mission

Trainee

Trainer

Venue Materials

Topics

TMS نظام

12

3

45

Page 24: Basics of Creativity: Discovering Ideas. Knowledge Management leads to Innovation. How? Data  information  knowledge  innovation

Presentation Isa Communication System

Sender

Receiver

Message

Channel

Performance

Bou

ndar

ies

Objective, Size, V-Aids,Environment, Time, Duration, Venue

Page 25: Basics of Creativity: Discovering Ideas. Knowledge Management leads to Innovation. How? Data  information  knowledge  innovation

The Processes of Writing1. Define SMCR+ (OFSETT). P

2. Collect Ideas. I

3. Outline. P

4. Organize. P

5. Field check. C

6. Write /Type text. I

7. Revise. C, Im

8. Field check. C, Im

9. Edit /Proofread. C, Im

10. Print, Bind, Distribute. I

11. Collect feedback. 12. Improve. C, Im

Page 26: Basics of Creativity: Discovering Ideas. Knowledge Management leads to Innovation. How? Data  information  knowledge  innovation

1. Plan. 2. Prepare, rehearse.3. Select words & colors.

4. Structure setup.5. Start with a good title.6. Show legible media.7. Introduce yourself.

8. Show plan of the presentation.9. Check with the audience.10.Announce objective (s).11.Show outline and time.

12.Stick to the plan. Deliver.

Page 27: Basics of Creativity: Discovering Ideas. Knowledge Management leads to Innovation. How? Data  information  knowledge  innovation

Major Dimesions of Management

Technical Conceptual

Human1 23

1 & 2, without 3, are not enough.Management based on all three

maximizes benefit.

Page 28: Basics of Creativity: Discovering Ideas. Knowledge Management leads to Innovation. How? Data  information  knowledge  innovation

Conventional Management

PlanningOrganizingStaffingDirectingControlling

Page 29: Basics of Creativity: Discovering Ideas. Knowledge Management leads to Innovation. How? Data  information  knowledge  innovation

Steps in Planning1. Being aware of problem2. Establishing objectives 3. Premising: expecting

environment of operation4. Determining alternative

Courses5. Selecting the right course6. Defining derivative plans7. Numberizing plans

Page 30: Basics of Creativity: Discovering Ideas. Knowledge Management leads to Innovation. How? Data  information  knowledge  innovation

The Communication Model

Introduction

Summary

Body

Conclusion

Title

Th

esi

s S

tate

men

t

Page 31: Basics of Creativity: Discovering Ideas. Knowledge Management leads to Innovation. How? Data  information  knowledge  innovation

Introduction

BodyConclusion

Thesis

Effectiveness of

the Message

Page 32: Basics of Creativity: Discovering Ideas. Knowledge Management leads to Innovation. How? Data  information  knowledge  innovation

A General Process forPlanning Presentations

Page 33: Basics of Creativity: Discovering Ideas. Knowledge Management leads to Innovation. How? Data  information  knowledge  innovation

Ways of Thinking

Linear 1, 2, …CyclicLateral

Systemic1 2

4 3

Syst

emat

ic

one

way

th

inki

ng

Tw

o-w

ayth

inki

ng

Page 34: Basics of Creativity: Discovering Ideas. Knowledge Management leads to Innovation. How? Data  information  knowledge  innovation

A text is an

Expansion of a

thesis statement

(TS)

Page 35: Basics of Creativity: Discovering Ideas. Knowledge Management leads to Innovation. How? Data  information  knowledge  innovation

TS is a short general statement:

Topic + Comment.

Smoking is dangerous.

Page 36: Basics of Creativity: Discovering Ideas. Knowledge Management leads to Innovation. How? Data  information  knowledge  innovation

Twenty-Four (24) Ways To Begin

Action/Process Question

Advice Quotation

Background Refute-an-argument

Call for action Statement of scope

Command/Request Specific details

Comparison/Contrast Statement of a fact

Definition/Classification An important point

Early theory/technique Plan of development

Forecast and hypothesis Statement of purpose

Illustration/exemplification Statement of the problem

Listing Summary

Point of view Combination

Page 37: Basics of Creativity: Discovering Ideas. Knowledge Management leads to Innovation. How? Data  information  knowledge  innovation

systemic

Ways To Develop TSLinear

cyclicGeneral-to-specificSpecific-to-general

ConvergentChronological, processListing, cause-to-effectDefinition, exemplificationComparison-contrastMixture of these

♣ What about ways-to-begin?

Page 38: Basics of Creativity: Discovering Ideas. Knowledge Management leads to Innovation. How? Data  information  knowledge  innovation

Management

of Change

Page 39: Basics of Creativity: Discovering Ideas. Knowledge Management leads to Innovation. How? Data  information  knowledge  innovation

PRINCIPLES OF CHANGE

• Approach change as a process rather than an event.

• Accept the “No Pain, No Gain” concept.• Change is expensive, but Status Quo is

much more expensive.• Accept the discomfort of ambiguity.• There is more than one reality. Deal with

them all.

Page 40: Basics of Creativity: Discovering Ideas. Knowledge Management leads to Innovation. How? Data  information  knowledge  innovation

When involved in change,Understand effect of culture:• The change must be supported by

culture.• Recognize that when counter-

cultural changes are introduced, you must alter the existing culture.

Page 41: Basics of Creativity: Discovering Ideas. Knowledge Management leads to Innovation. How? Data  information  knowledge  innovation

Nat

ura

l alli

es

Ch

ang

e ag

ents

Wai

t-an

d-s

ee

po

siti

ve a

ttit

ud

e

Wai

t-an

d-s

ee

neg

ativ

e at

titu

de

irre

du

cib

le1 2 3

4

Analysis of Audience Receptive to New Ideas

Page 42: Basics of Creativity: Discovering Ideas. Knowledge Management leads to Innovation. How? Data  information  knowledge  innovation

The “Change” Curve

To improve performance,

change a fixed parameter at a time

Input, Time

ou

tpu

t

Change here

Incremental change/unit input

Page 43: Basics of Creativity: Discovering Ideas. Knowledge Management leads to Innovation. How? Data  information  knowledge  innovation

Input

ou

tpu

t

1

4

3

2

Perfo

rman

ce d

ue to

cont

inuo

us im

prov

emen

t

Page 44: Basics of Creativity: Discovering Ideas. Knowledge Management leads to Innovation. How? Data  information  knowledge  innovation

Some General

Topics

Page 45: Basics of Creativity: Discovering Ideas. Knowledge Management leads to Innovation. How? Data  information  knowledge  innovation

الحضارى التقدم لقياس معايير بعض( االقتصادي( وليس

العام 1. الطريق فى السلوكياتالعامة 2. المياه دورات نظافة مدى

التلوث 3. من الناس موقفالعامة 4. الخدمة على الناس حصول كيفية

الناس 5. بين المنازعات حل طرقللقانون 6. الناس احترام مدىاالختالف 7. مع التعامل طريقةلتراثهم 8. الناس احترام كيفية

.9( إضافة ( العام الذوق رقى.10( إضافة ( الوقت قيمة

-----------------( األهرام. شحاته، إبراهيم 99\2\12د )

Page 46: Basics of Creativity: Discovering Ideas. Knowledge Management leads to Innovation. How? Data  information  knowledge  innovation

األخالقى ا لميثاقلإلعالم

هى 1. كما الحقيقة قل

مصر 2. هى مصدر بدون األخبارالمشاكل

للحقيقة 3. nمصرا ليست الشائعة

الشك 4. لقطع الحقيقة على إحرصباليقين

المسبقة 5. األحكام عن ابتعد

.6 n موضوعيا كن

الدقة 7. توخ

الخبر 8. عن التعليق أو الرأى افصل

للعنصرية 9. اللتفهمه 10. اآلخر من اقترب

ص اليوم االثنين 6المصرى ،7-5-2012

Page 47: Basics of Creativity: Discovering Ideas. Knowledge Management leads to Innovation. How? Data  information  knowledge  innovation

Some Attributes of Good Staff

1.Has perseverance.

2.Has flexible imagination.

3.Believes that mistakes are opportunities of learning: Sees the good in the bad.

Page 48: Basics of Creativity: Discovering Ideas. Knowledge Management leads to Innovation. How? Data  information  knowledge  innovation

5. For him, problems are acceptable: Problems act as catalyst.

6. Believes that problems can have solutions.

7. Believes in systems thinking: Sees the big picture.

Some Attributes of Good Staff

Page 49: Basics of Creativity: Discovering Ideas. Knowledge Management leads to Innovation. How? Data  information  knowledge  innovation

Some Attributes of Good Staff

9. Does not know everything.

10. Encourages creativity.

11. Accepts criticism.

12. Learns from failures.

13. Loves to study new things.

Page 50: Basics of Creativity: Discovering Ideas. Knowledge Management leads to Innovation. How? Data  information  knowledge  innovation

Some Attributes of Good Staff

14. Studies and understands people.

15. Takes initiatives.16. Understands deficiencies.17. Would like to make any

thing work.

Page 51: Basics of Creativity: Discovering Ideas. Knowledge Management leads to Innovation. How? Data  information  knowledge  innovation

Effective Arguments

Argument of Fact

Air in Greater Cairo has become very polluted.

1. Sub argument of definitionAir become polluted when it has more than …, and ….

These proportions are defined by ….

2. Sub argument of existenceAir in Greater Cairo has exceeded these limits. …, ….

3. Sub argument of qualityIf there are no measures to stop the process, the

situation shall become dangerous for ….

Page 52: Basics of Creativity: Discovering Ideas. Knowledge Management leads to Innovation. How? Data  information  knowledge  innovation

Effective ArgumentsArgument of PolicyAir in Greater Cairo has reached serious proportions. Authorities must react before the situation becomes dreadful.

1, 2, 3 Sub argument of fact +4. Sub argument of goodnessA cleaner Greater Cairo should enhance Egypt’s image …+

5. Sub argument of usefulnessThose who initiate such a commendable process shall be praised fore ever.

Page 53: Basics of Creativity: Discovering Ideas. Knowledge Management leads to Innovation. How? Data  information  knowledge  innovation

The REACH Model

Used to build relationship, & provide feedback

Rapport: Listening, Reinforcing

Establish your purpose

Ask, Assist, Advise

Close for commitment

Have a record: Record commitments; Assess progress; Plan next step.