bau_2015_bau-marketingservices_e

Everything for your success

Marketing Services

Connecting Global Competence

80751-BAU15-Marketing-Servicesbroschuere-Titel.indd 1 29.04.14 14:02

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Contents Marketing services—how to order Order services with a simple click—all services for your trade-fair success . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 03

Passes and tickets Convenient admission—for you and your customers . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 04

Scan2Lead Easy, efficient and successful leads management . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 06

Advertising materials Targeted customer communication—using our print and online tools . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 07

Advertising and sponsoring at the fair Striking presence—with optimum advertising space . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 10

Press services Your link to international trade journalists—for successful PR . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 13

Media services One entry—many contacts . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 16

Professional Event Service Creative customer events—to remain unforgettable . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 19

Stand-building services Your professional exhibit—optimized by an experienced partner . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 20

Your key to trade fair success Tips, tools and training—competent support during all phases . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 21

Conference and meeting rooms Exclusive rental offers—for meetings and customer appointments . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 22

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The most important information at a glance

DeadlinesThe most important order and delivery deadlines can be found here .

CostsAn overview of costs will help during planning . All prices are subject to 19% value-added tax .

ContactsWho to contact if you have any questions is listed here .

Ordering alternativesOrder with just one click at the Exhibitor Center or by sending a printout by fax or mail .

BAU is the most important business platform for the international building and construction industry . This is the place to meet face-to-face with existing and future customers . All your target groups are here . Our marketing services are designed to maximize the benefit to your business from taking part in BAU . The range includes, for example, exclusive advertising space and sponsoring offers, guaranteed to attract attention just where it’s needed .

This brochure contains all of our marketing services at a glance . Whether before, during or after the fair—our extensive range of services will make your exhibit at BAU a genuine success . Put your money on maximum efficiency and profit from the international reputation of this leading international trade fair .

How to orderThe quick and easy way for main exhibitors and co-exhibitors to book all the services they require is in the online shop . Just select the services you require, put them in your shopping basket and send off your order . The online shop is at www.bau-muenchen.com/onlineshop.

An alternative way of placing your order is to fill in the order forms available online . At www.bau-muenchen.com/orderforms you can find all the forms you need for ordering marketing services, catalog services and exhibi-tors’ technical services (e .g . booth construction, parking permits and various hire services) . Information about the catalog services is sent out to you separately by the official catalog publisher, NEUREUTER FAIR MEDIA GmbH .

Marketing services—how to orderOrder services with a simple click—all services for your trade-fair success

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Exhibitor passes for purchase

If you need additional exhibitor passes, you may order them for an additional fee, which will be included in your final invoice after the fair .

Germany: January 5, 2015 Europe excl . Italy: December 19, 2014 Overseas incl . Italy: December 19, 2014

EUR 32 per pass

BAU 2015 HotlineTel . +49 89 949-11308Fax +49 89 949-11309advertising@messe-muenchen .de

Order: In the online shop at www.bau-muenchen.com/onlineshop

www.bau-muenchen.com/orderforms

Tickets for public transport in Munich

Order tickets for public transport in Munich before you travel to Munich and save time otherwise spent waiting in line at the points of sale in Munich’s suburban-train and subway stations . Additional information is also available at www.bau-muenchen.de/travel

Münchner Verkehrsgesellschaft mbH (MVG) To order public-transport tickets

(key accounts)Tel . +49 89 2191-2333/1Fax +49 89 21912391



Please note that entrance tickets to BAU 2015 do not include free use of local public transport .

Passes and ticketsConvenient admission—for you and your customers

Free exhibitor passes

Each exhibitor receives a contingent of free exhibitor passes, the number of which depends on the size of their stand:

Up to 20 m²: 3 passesOver 20 m²: 1 pass for each additional 10 m²

Exhibitor passes may only be ordered by main exhibitors . Co-exhibitors must go through their main exhibitor to obtain their exhibitor passes . Having co-exhibitors at your stand does not increase the number of free exhibitor passes in your contingent .

Please note the final shipping date that applies to your passes . Passes ordered after that date will be waiting for you at the fair . If necessary, additional passes are also available during the fair .


Free of charge




To obtain your exhibitor passes, your admission invoice must be paid in full .

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Mit diesem Gutschein lädt der unten genannte Aussteller Sie ein, seinen Messestand auf der BAU zu besuchen. Wenn Sie diesen Gutschein einlösen, erhält dieser Aussteller Ihre Daten.This voucher is your invitation to visit the exhibition stand of the exhibitor indicated below at BAU. When you redeem this voucher, your particulars will be sent to this exhibitor.Verkauf verboten! Sale prohibited!

Gutschein für ein Tagesticket / Voucher for a one-day ticket19.24. Januar 2015 / 19–24 January 2015

Halle/Stand, Freigelände/Stand / hall/stand, outdoor exhibition area/stand

Online einlösen – direkter Eintritt. www.bau-muenchen.com/ticketsRedeem online—direct admission www.bau-muenchen.com/tickets_en

Öffnungszeiten Mo.–Fr. 9.30–18.30 Uhr Sa. 9.30–17.00 UhrOpening hours Mon.–Fri. 9:30 a.m.–6:30 p.m. Sat. 9:30 a.m.–5:00 p.m.

• Gehen Sie auf www.bau-muenchen.com/tickets• Registrieren Sie sich und geben Sie Ihre Gutschein-Nummer ein.• Sie erhalten Ihr persönliches Print@home Ticket.• Bitte bringen Sie das ausgedruckte Print@home Ticket zur Messe mit. Dies ist Ihr Eintrittsticket.

Ihre Gutschein-Nummer / Your voucher number:Einlösen unter: www.bau-muenchen.com/tickets

Redeem online at: www.bau-muenchen.com/tickets_en

Messe München

Wenn Sie Fragen haben / If you have any questions:Tel. +49 89 949-11308Fax +49 89 [email protected]

• Go to www.bau-muenchen.com/tickets_en• Register and enter your voucher number.• You will receive your personal Print@home Ticket.• Please print your Print@home Ticket and bring it with you to the trade fair. It is your admission ticket.

Bitte beachten Sie, dass die Nutzung der öffentlichen Verkehrsmittel in diesem Gutschein nicht enthalten ist.Please keep in mind that the use of public transportation is not included in this voucher.

Vouchers for one-day tickets

Both a gift and an invitation for your customers:

Your company name, hall and stand number are

already printed on your admission vouchers . They

grant your customer free admission to BAU 2015 .

Each voucher is numbered, and once the fair is

over, you will only be invoiced for vouchers that

were actually used .

Printed vouchers Germany: January 5, 2015

Europe excl . Italy: December 19, 2014 Overseas incl . Italy: December 19, 2014

EUR 12 .60 per redeemed voucher

BAU 2015 Hotline

Tel . +49 89 949-11308Fax +49 89 949-11309advertising@messe-muenchen .de

Order: In the online shop at

www.bau-muenchen.com/onlineshop


Online vouchers for one-day tickets

Online vouchers for one-day tickets are a

quick and affordable way to invite your

customers to visit your stand . Since you can

send your customers their personal voucher

numbers by e-mail or include them in a letter

by regular mail, they are very convenient .

After the fair is over, you will only be invoiced

for vouchers that are actually redeemed .

January 16, 2015

EUR 11 .60 per redeemed voucher




To use the online voucher, it is essential that your customers redeem their tickets online prior to the fair . It is not possible to redeem them at the fair .

How to get your ticket

1. Prior to the fair, your customers redeem their vouchers at www.bau-muenchen.com/tickets_en

2. When they go online, they complete the form and enter the voucher code, which is in the lower middle portion of the front of the voucher.

3. Once registration has been successfully completed, your customer will receive their personal Print@home Ticket by e-mail.

4. Their printed Print@home Ticket is their admission ticket. It gives them immediate access to the fair without having to wait at the box office.

Passes and ticketsConvenient admission—for you and your customers

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Scan2LeadEasy, efficient and successful leads management

S2L Smart EUR 149

S2L Smart incl . hired iPad EUR 299

S2L Collect 1D EUR 199Scan2Lead Station EUR 299

S2L Station incl . hired notebook EUR 399

I&K Team

Sonja KieselTel . +49 89 949-21251Fax +49 89 949-21258sonja .kiesel@messe-muenchen .de


In one quick scan, you’ve got all the details about each individual visitor coming to your booth, ready for further processing in your marketing applications . All this and more is provided in the Scan2Lead solutions for BAU 2015 . The information provided by the visitor when registering online or at the venue is available to you in the scan . You can also, for example, add your own notes on each contact and save them .

All the visitor information that you collect in this way at your booth is then available to you in your own personal web portal—organized, well laid out and statistically processed . From here the data can be transferred easily to your CRM system or the marketing systems you use, ready for further processing and use .

How it works: With your own smartphone or tablet PC you can start straight away . Or you can hire one of our devices (e .g . iPad, scanner, laptop with scanner pistol) . The days of writing down all the information by hand on lead sheets are now finally over—the Scan2Lead solution is not only faster, it’s much more accurate .

S2L Smart: A Scan2Lead license that can be used on a smartphone (iPhone or Android device) and on a tablet PC (for hire if required) . S2L Collect: A miniature scanner which you can use to scan visitor’s details .S2L Station: A preconfigured solution for your booth which displays the visitor’s details direct (incl . hired notebook computer and scanner pistol) .

To further optimize contact quality for you as an exhibitor at BAU 2015, before and after the show, BAU will also be offering a matchmaking service for visitors and exhibitors . This is a more structured, targeted and time-efficient way of making contact with new potential business partners . Information will be pro - vided to BAU exhibitors on this separately .

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Advertising materialsTargeted customer communication—using our print and online tools

Fairgrounds map

BAU 2015 at a glance . Ensure that your customers immediately find what they are looking for . The map is in full color and available free of charge . The back is empty and can be used for company-related information such as your range of exhibits .

LANGUAGES

German English French Italian Spanish

SIZE

29 .7 cm x 21 cm (DIN A4)

MINIMUM ORDER

10 maps

Available immediately

Free of charge Minimum order: 10 maps


www.bau-muenchen.com/orderformsExpressWay

P7 P8

P5

P3 P4

P6

P9 P10 P11 P12

P Outdoor exhibition areaor for parking

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Multi-storey

car park West

Park &Ride carpark

North-

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Forwarding offices/Customs

Servicecompanies North

ServicecompaniesEast

Adminis-trationbuilding

21 1920

17

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16

13

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10986 74 521 3

TaxiTAXI

TAXI

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GatesRegular bus Airport shuttle bus(operation depends on event)

As of

: 06/

2012

P2Nord

P1Nord

15a

13a

11a

17a

18a

A1 A2

Stones / Soils •Stones/soils•Sand-limebrick•Concrete/porousconcrete •Pumice/fiber-cementbuildingmaterials•Facadesystems•Dryinteriorfinishing •Prefabricatedbuilding•Plasters•Screed•Insulatingmaterials

A3 Bricks / Roof building

•Bricks•Rooftiles•Roof-buildingmaterials•Dormerwindows•Facadesystems •Energy-generationsystems•Chimney-buildingmaterials

A4 Stone / Cast stone

•Stone•Caststone•Facadesystems•Floorcoverings

A4 Ceramics

•Tiles•Ceramics•Facades•Sanitarytechnology/objects•Fittings•Accessories

A5 A6

Floor coverings •Elastic•Textiles•Parquet•Laminates•Profiles •Floor-layingtechnologyandequipment

A6 B6

Chemical building products / Construction tools •Plasters/varnishes/paints•Adhesives•Protectionagainstheat,cold,fireandnoise •Insulationmaterials•Seals•Facadesystems

B0 Investing in the future

•Renovation&modernisation•Researchandgrants •Institutes/associations/servicecompanies

B1 C1

Aluminum; Machines / Tools for aluminum and steel work •Aluminumprofiles/systems•Facadesystems•Sunshadesystems •Energy-generationsystems

B2 Steel / Stainless Steel / Zinc / Copper

•Profiles/structuralsteelsystems•Facadesystems•Sunshadesystems •Energy-generationsystems•StainlessSteel•Zincandcoppersurfaces/systems

B2 Energy / Building systems / Solar technology

•Heatingtechnology•Ventilationtechnology•Air-conditioningtechnology •Photovoltaic/solarthermal/solararchitecture

B3 C3

Gate / Parking systems •Gatesystems•Parkingsystems•Drivetechnology•Doors/gates/frames •Accessories

B4 C4

Locks / Fittings / Security •Locks•Cylinders•Fittings•Anti-intrusionsystems•Access-controlsystems •Accessories Doors and windows •Wood•Plastics•Glass•Aluminum•Rollerblinds/sunshadesystems

B5 Wood / Plastics

•Woodmaterials•Plastics•Timberconstruction•Facadesystems•Interiorwork •Stairs•Floorcoverings•Accessories

C2 Glass; Building automation / Control

•Glassbuildingmaterials•Facades•Glassstructures•Foils •Energy-generationsystems•Lifts

C3 BAU-IT

•ITsolutionsforbuilding•Measurementtechnology

ICM ICM – Internationales Congress Center München

Congresses,Seminars,Specialtyevents

World’s Leading Trade Fair forArchitecture, Materials and Systems

www.bau-muenchen.com

As of: June 3, 2013 – Subject to change and modification –

Visitor guide (first edition)

BAU 2015 at a glance . A detailed hall diagram featuring the exhibitors’ logos, the entire related-events program and the most important facts, figures and news—the compact Visitor Guide has been optimized for shipping and is the perfect enclosure for your international customer invitations .

LANGUAGES

German Chinese English French Greek Italian Croatian Polish Portuguese Slovenian Spanish Russian Czech Turkish

SIZE

10 .5 cm x 21 cm (DIN long portrait)

WEIGHT

Approx . 35 g

Available as of September 22, 2014

EUR 0 .10 per guide Minimum order per language: 100 guides




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BAU_2009_Messeplaner_630x560.indd 1 12.08.2008 13:07:18

BAU 2015: MESSE MÜNCHEN, JANUARY 19–24, 2015

North entrance:Features an improved infrastructure, perfect connec-tions to the car park, more than 3,000 parking spaces, its own taxi lane and a stop for the airport shuttle.

Exhibitors More than 1,800 exhibitors from 40 countries

Space 17 halls with 180,000 m² of occupied space

Visitors More than 200,000 visitors from 140 countries

Venue New Munich Trade Fair Centre

Dates 12–17 January 2009

Times Mo.–Fr.: 9 am–6 pm, Sa.: 9 am– 5 pm

WELCOME TO BAU 2009!EUROPE’S MOST IMPORTANT TRADE SHOW FOR ARCHITECTURE, MATERIALS AND SYSTEMS AT A GLANCE

For additional information

and to order tickets:


Hall B0You can go directly to the International Congress Centre Munich (ICM) via Hall B0. The Car Park West is also directly accessible from the ICM.

BAU15_VisGuide_E.indd 1 28.05.14 09:27

The future of building

Auf einen Blick

77612-Bau13-Titel-VisitorGuide-D.indd 1 15.03.12 13:57

Deadline for ordering advertising materials

Germany: January 5, 2015Europe excl . Italy: December 19, 2014

Overseas incl . Italy: December 19, 2014Subject to availability

Demonstrate presence in the Visitor Guide with your company logo . Additional information is available under “Media Services,” p . 16 .

0908


Die Zukunft des Bauens


79533-BAU15-Motivplakat-A1-D.indd 1 25.07.13 13:23



79533-BAU15-Motivplakat-A1-E.indd 1 25.07.13 13:23

Posters

These large posters attract attention and are an effective way to get new customers at home and abroad . The BAU poster is available with the love-in-a-mist motif or the ant motif .

LANGUAGES

German English

SIZE

59 .4 cm × 84 .1 cm (DIN A1)

Available immediatelyOrder deadline: see p . 07

Free of charge Max . 20 posters total





Order deadline: Letter stickers without imprint


Letter stickers with imprint Germany: December 19, 2014Europe excl . Italy: December 12, 2014Overseas incl . Italy: December 5, 2014(Delivery of stickers with imprint:at least 21 days after receipt of order)

Orders per 1,000 stickersThe first 1,000 stickers are included in your basic communication fee . Please remember that you must place an order to receive your stickers!




Letter stickers

Trade-fair advertising can be so clever and easy . Perfect for company correspondence, mailings and shipping envelopes—use your daily mail to promote your exhibit at BAU 2015! Stickers with the love-in-a-mist and ant motifs can also include your hall and stand numbers .

LANGUAGE

English

SIZE

3 .5 x 6 cm

PRICE

(First 1,000 included in basic advertising fee) Without imprint: EUR 15 per additional 1,000 With imprint: EUR 25 per additional 1,000

January 19–24, 2015 Messe München, Germanywww.bau-muenchen.com








140318 BAU15_Briefaufkleber_mit+ohne_Eindruck.indd 2 07.04.14 12:14









140318 BAU15_Briefaufkleber_mit+ohne_Eindruck.indd 1 07.04.14 12:14

Hall XX, booth XXX Hall XX, booth XXX

Logo and official lettering

Promote your presence at BAU 2015 early by integrating the fair’s logo into your advertising activities such as ads, for example . Whether for printed matter or the Internet, all you have to do is download the appropriate file .

LANGUAGES

German English

Available for download now

Download free of charge

At BAU website—no log-in necessary: www.bau-muenchen.com/logo_en or:

Download from the online shop at www.bau-muenchen.com/onlineshop

0908

Redeem yourvoucher!

234 x 60 pixels

Voucher banner

Give your customers a chance to redeem their vouchers and online vouchers for one-day tickets (see p . 05) directly via your company’s homepage . The banner is linked to the visitor registration page of the BAU 2015 website . The advantage: You can check the status of registrations at any time .

LANGUAGES

German English

SIZE

234 x 60 pixels


Free of charge


Hall XX, booth 000!

Visit us atin hall XX, booth 000!

468 x 60 pixels

Personalized banners

Promote the fact that you are participating in the fair on your website and in your e-mail communication . Our banners are ready to use and include your hall and booth numbers . They are available in various sizes and languages .

The banner with 468 x 60 pixels is available with the love-in-a-mist motif or the ant motif .

LANGUAGES

German English French Italian Spanish

SIZES

140 x 42 pixels 120 x 60 pixels 234 x 60 pixels 468 x 60 pixels


Free of charge


120 x 60 pixels

City Guide München

Are you planning your stay in Munich? Let yourself be inspired by Messe München International’s City Guide . Discover the bright side of the trade-fair metropolis . The guide includes plenty of useful tips to ensure that your stay in Munich is an enjoyable one . www.messe-cityguide.de

LANGUAGES

Bilingual: German/English

SIZE

10 .5 cm x 14 .8 cm

WEIGHT

58 g

Available immediatelyOrder deadline: see p . 07

EUR 1 (incl . VAT)




MÜNCHENCITY GUIDE


Visit us atin hall XX, booth 000!

468 x 60 pixels

1110

Advertising and sponsoring at the fairStriking presence—with optimum advertising space

Subject to availability

Media Sales

Johannes SchmittnerTel . +49 89 949-20593Fax +49 89 949-20599johannes .schmittner@messe-muenchen .de


Advertising space and sponsoring

Striking ads, attractive advertising space and individual sponsoring opportunities that reinforce your exhibit—Media Sales is your contact and consultant when it comes to addressing specific target groups at the trade-fair center .

You will be convinced by the wide range of advertising alternatives that are available in the halls, entrances and various outdoor locations as well as for sponsoring . Media Sales would be pleased to send you an overview .


Banner connecting corridor

Guaranteed to generate additional footfall at your

booth—use the busy corridors connecting the halls

for your advertising message . The two-sided banners

are bound to grab trade fair visitors’ attention

straight away .

SIZE

400 cm x 100 cm


Rent: EUR 2,800 Production: EUR 374

Media SalesJohannes SchmittnerTel . +49 89 949-20593Fax +49 89 949-20599johannes .schmittner@messe-muenchen .de


Entrance advertising spaces

1110


Draw them in with a real eyecatcher. Attract attention outside the venue.

The moment of arrival at an event is a key point .

Whether by car or public transport . Everyone is alert,

eager and open for new impressions . You can make

use of this—by displaying your advertising right out -

side the venue, on the approach to the fair . That way,

you are sure to attract attention to your company,

even before the visitors get inside .

Banners on the glass roof

Stand out from the competition with your advertising

message . The banners on the glass roof guide the

visitors from the “Messestadt West & Ost” under-

ground stations and from the Parkhaus West car park

to the entrances .

SIZE

400 cm x 100 cm

Advertising towers

Impossible to miss: the advertising towers

outside the entrance always generate interest

among passers-by . Located along the central

arrival area, they welcome visitors with your

advertising message . Two sizes are available .

SIZE

130 cm x 260 cm (small tower) 200 cm x 370 cm (mid-size tower)


Media Sales

Johannes SchmittnerTel . +49 89 949-20593Fax +49 89 949-20599johannes .schmittner@messe-muenchen .de







Rent: EUR 3,360 / EUR 6,600 Production: EUR 813 / EUR 1,703



Outdoor advertising spaces



1312



Rent: EUR 15,600 Production: EUR 2,508



Megaposter in the entrance area

As big as a movie screen: Impressive megaposters

guide visitors from the entrance directly to your

stand . These large-sized attention-getters ensure

that you “control the airspace” inside the busy

entrance areas, i .e . directly next to the registration

counters .

SIZE

600 cm x 600 cm


Hall entrance display

Make sure you get one of these first-class locations

in the hall entrance area . The large-format displays are

located prominently at the junction of the corridors,

signposting visitors to your booth .

SIZE

204 cm x 189 cm





Banner flags

The eye-catching, two-sided banner flags are attached to the columns located in the West and East Entrance areas . This outstanding location directly adjacent to the registration point and turnstiles is an ideal place and time to address visitors with your advertising message located in the West and East Entrance areas .

SIZE

120 cm x 250 cm







1312

Radio and television services

For BAU 2015 we produce video material and broad - cast-ready reports with original statements for the media to use in their radio and TV coverage of the show . Journalists like to use our press material in their reporting . We also make our reports available on the BAU press pages and on YouTube . You just need to tell us about your news or themes of relevance to the radio and TV audience . And our media pro - fessionals will integrate interesting input into their reports and, if appropriate, record interviews with representatives from your company .

Submission deadline December 1, 2014

Free of charge (no guarantee of publication) Handling fee for TV footage (available upon request)

Christine Heufer Broadcast Media Manager Tel . +49 89 949-20762 Fax +49 89 949-9720762 christine .heufer@messe-muenchen .de

Take advantage of this unique opportunity:

Participants include some 150 leading construction-industry trade journalists from Germany and abroad

Snacks for exhibitors and journalists on day 1 Evening event in the HVB Tower for exhibitors and journalists on day 1 Lunch buffet for exhibitors and trade journalists on day 2 Conference beverages Conference tables with electrical connection and company sign for each exhibitor Additional information? www.bau-muenchen.com/informationtalks

Register by September 19, 2014

EUR 700 per company . Each company may be represented by a maximum of two people .

Registration: www.bau-muenchen.com/

informationtalks

Johannes Manger Tel . +49 89 949-21482Fax +49 89 949-9721482johannes .manger@messe-muenchen .de

Barbara KalsTel . +49 89 949-21473Fax +49 89 949-9721473barbara .kals@messe-muenchen .de

Information talks

The exclusive information talks that we traditionally hold prior to BAU are a unique chance for you to establish contact with leading trade journalists who specialize in the construction industry in Germany and abroad and inform them about your exhibit . They are an excellent opportunity to position your company in the media early!

The information talks are being held at the ICM – Internationales Congress Center München on October 16–17, 2014 .

Press servicesYour link to international trade journalists—for successful PR

1514


Input and publication now possible

Included in basic communication fee

BAU 2015 HotlineTel . +49 89 949-11308Fax +49 89 949-11309info@bau-muenchen .com


Electronic press compartment

You can use your electronic press compartment, which is included in your basic communication fee, now to make your press materials available to the press before BAU 2015 even begins . You can use it to post press releases, product news, a company profile, logos or photos—everything will be posted online in the “Press” section and in the exhibitor database of the BAU website (www .bau-muenchen .com) .

The sooner you post your information, the better the chances that journalists will become aware of your fair-related news and report on it .

Bookable by December 17, 2014 Delivery of press materials:Please send your materials to the following address—franco domicile, all duties and taxes paid—no later than January 15, 2015:

Schenker Germany AGAusstellermaterial/Pressefächer BAU 2015Paul-Henri-Spaak-Str . 8, Tor 2181829 München, Germany

Contact for domestic shipments:Mr . Mico VrsajkovicTel . +49 89 949-24341mico .vrsajkovic@dbschenker .com

Contact for international shipments:Mr . Andreas StanglmairTel . +49 89 949-24351andreas .stanglmair@dbschenker .com

Or drop off your materials in person on January 18, 2015 from 10:00 to 16:00 .

EUR 50 per press compartment


Order: In the online shop at www .bau-muenchen .com/onlineshop

Press compartments in press centers

Profit from the most important media event in the industry: Some 1,500 trade journalists from around the world are expected at BAU 2015 . The press centers at the East and West Entrances are the first place they go for information . You can have your press kits displayed in press compartments there . The compartments are tended to and refilled by a hostess . If you plan on having information available in multiple languages, we recommend using a separate compartment for each language .

You may also deliver your materials to the East or West Press Centers personally on Sunday, January 18, 2015 from 10:00 to 16:00 . Naturally, hosts and hostesses will be available at the press centers during the entire fair to receive materials for your press compartments .

Please keep in mind that leftover materials will be disposed of after the fair is over.

Please keep in mind that the content and form of all information is the sole responsibility of the exhibitor . Unfortunately,

the BAU Press Office is unable to check the information provided .

1514


Press events calendar

Whether it comes to a press conference, a press reception or a tour for journalists: You can enter all of the press events that you are planning for BAU 2015 in the press events calendar in the EC yourself .

Please keep in mind that the conference rooms in the Press Center West and Press Center East can only be booked through the BAU Press Office—see the “Press Conferences” section on this page . Events being held in the BAU press centers may only be entered in the press events calendar after they have been confirmed by the Press Office!

The event calendar is posted in the “Press” section of the BAU website . It helps journalists to plan their visit to the fair .

Input and publication now possible

Free of charge


Order: In the online shop at www .bau-muenchen .com/onlineshop

Johannes Manger Tel . +49 89 949-21482Fax +49 89 949-9721482johannes .manger@messe-muenchen .de


Orders may be placed until the beginning of the fair and are subject to availability . To ensure that the room you want is avail able on the date of your choice, we generally recommend reserving as early as possible .

Please keep in mind that we must collect the various reservation requests and coor- dinate dates before we can confirm your order . We apologize for any inconvenience .

EUR 400 (plus VAT) for 2 hours (1 hr . conference, 30 min . each for preparation/cleaning)

Press conferences

Take advantage of the opportunity to showcase your company at a press conference or press gathering during the fair . Inform journalists from daily news - papers, trade journals and business magazines about your company and your commercial success and introduce them to your latest products .

If you would like to hold a press conference, con - ference rooms are available in the East and West Press Centers (other rooms available upon request) .

To ensure that everything meets your needs, organizing and actually holding your press conference remain your responsibility .

The conference rooms feature standard equipment including a PA system with two microphones and a screen . Other equipment (beamers, flip charts, slide projectors, etc .) may be ordered separately . Upon request, conference rooms may be viewed in advance .

Once we have confirmed the date of your press conference, you can post it in the press events calendar yourself .

1716

Media servicesOne entry—many contacts

Muster GmbHMusterstr . 112345 MusterstadtGermanyTel . +49 1234 5678Fax +49 1234 5678muster@muster .dewww .muster .de

Online catalog

Official trade-show catalog

Official marketing partner NEUREUTER FAIR MEDIA GmbHEditorial Office EssenTel . +49 201 36547-410Fax +49 201 36547-325bau@neureuter .dewww .neureuter .de

Order: In the online shop at www.nfm-bau.de/2015/obs/en

Available immediatelySubmission deadline

Logo in Visitor Guide 1st edition(DOP: September 2014): July 4, 2014 Entries and ads in online catalog andcatalog (printed): October 10, 2014 Logo in Visitor Guide 2nd edition(DOP: January 2015): October 10, 2014 Ads in Visitor Guide 2nd edition(DOP: January 2015): October 10, 2014

Taking part in a trade fair is one thing; being found at a trade fair is another . You can strengthen your presence with a company entry in the official media for BAU 2015 . This is an effective way to ensure that you are both looked for and found .

For optimum effect, place your company in the portfolio of BAU media:

Visitor Guide—Circulation over 1,000,000 Online catalog—Over 3,000,000 hits Catalog (printed) BAU app 2015

Additional information:www.nfm-bau.de/2015/obs/en

BAU app 2015

All the media at a glance: Getting your message out on all channels to your target groups.

An intelligent media mix boosts the impact of your communication.

With our wide range of media services, you are sure to reach your target group in every phase of the information process.

Before, during, and of course after the show!

Visitor Guide (only Logo)


KatalogCatalogue, Catalogo, Catálogo

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Auf einen Blick

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1918

BAU app 2015

More and more people have smartphones, and app usage is soaring . The BAU 2015 app is an innovative and practical tool that you can make use of to position your company prominently .

With the BAU 2015 app you can reach out to your target audience wherever they are—it’s quick, easy and effective . The app is available for iOS and Android operating systems . There will also be a mobile version of the online catalog .

Available as of December 2014


Westendstr . 145143 EssenTel . +49 201 36547-410Fax +49 201 36547-325bau@neureuter .dewww .neureuter .de


Online catalog

Information about your company and your offering—presented online, 24/7, for two years! The online database of exhibitors and products ensures your target audience knows about you . And it’s a global audience—the online catalog gets over 3,000,000 hits, before, during and after the show .

Entries possible at any time


Westendstr . 145143 EssenTel . +49 201 36547-410Fax +49 201 36547-325bau@neureuter .dewww .neureuter .de

Additional information on all media services is available at www .nfm-bau .de/2015/obs/en

For full details and prices on booking options for the BAU 2015 media, go to our online ordering system at www.nfm-bau.de/2015/obs/en. If you need any assistance or further information on booking media, please call us on: Tel: +49 201 36547-410 or send an e-mail to: [email protected].

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Professional Event ServiceCreative customer events—to remain unforgettable

Upon request

Messe München GmbH Protocol & Event Department Professional Event Service

Matthias StraussMessegelände81823 MünchenTel . +49 89 949-20050/51Fax +49 89 949-20059matthias .strauss@messe-muenchen .de

Professional Event Service

Our Professional Event Service department provides consulting services and can develop and implement events of all kindsfor you and your customers . Our full-service portfolio includes everything from simple incentive events to exclusive evening gatherings and large-scale customer events . Professional Event Service stands for quality during all project phases, from the idea and implementation to controlling and evaluation: Creative in conception, emotional and intelligent in implementation .

Messe München’s network and know-how make it possible for you to hold events at extraordinary locations . A creative and motivated team with several years of international experience in the event business looks forward to meeting with you personally .

Sponsoring the Long Night of Architecture

This night-time tour of Munich’s architectural highlights was held for the second time at BAU 2013, and it attracted over 20,000 participants . For 2015 we are planning another one: www.lange-nacht-der-architektur.de.

If you are interested in booking a sponsoring package for the Long Night of Architecture, please ask for a sponsoring folder .


München, 23. Januar 19:00 - 24:00 Uhr

www.lange-nacht-der-architektur.de

präsentiert von:

Weltleitmesse für Architektur, Materialien, Systeme

2120

Stand-building servicesYour professional exhibit—optimized by an experienced partner

Your key to trade fair successTips, tools and training—competent support during all phases


MEPLAN GmbHWilly-Brandt-Allee 181829 MünchenGermanywww .meplan .com

MEPLAN GmbHMartina Stiegelmair Tel . +49 89 949-28315Fax +49 89 949-24989stiegelmair@meplan .de

MEPLAN GmbHPetra Braun Tel . +49 89 949-24987Fax +49 89 949-24989braun@meplan .de

MEPLAN GmbHUwe RiederTel . +49 89 949-28836Fax +49 89 949-24989rieder@meplan .de

Stand-building services

Messe München International and its partner MEPLAN offer a complete range of construction services for your exhibition stand . MEPLAN is an experienced service provider located in the immediate vicinity of the fair that is extremely familiar with conditions and requirements at the trade-fair center and can provide the personal support that you need, from your initial inquiry to the last day of the fair .

A variety of different stand-design solutions are available to choose from for your exhibit . With more than 20 years of experience, MEPLAN can help to ensure that your exhibit is a lasting success . All stand-design solutions from MEPLAN are adapted to suit your individual communication objectives and your budget .

2120

Your key to trade fair successTips, tools and training—competent support during all phases

Our service package

“Your key to trade fair success,” which was developed by Messe München International and its subsidiary MEPLAN, helps you make full use of the potential that is associated with exhibiting at BAU 2015 . Maximize the success of the 2015 exhibition .

An overview of the entire package of services that are part of “Your key to trade fair success” is available at www.bau-muenchen.com/fairsuccess . For example, you can sign up for training courses, have direct access to helpful online tools and gather information about planning your exhibition stand .

10 steps to trade-fair successThe “10 Steps” brochure is a clearly organized guide and companion that will help you plan for the fair . It features a number of valuable tips and concrete answers to key questions that pertain to the success of your exhibit .

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Conference and meeting roomsExclusive rental offers—for meetings and customer appointments

Conference and meeting rooms are available for rent during BAU 2015 . Availability is limited, and rooms will be rented on a first-come, first-served basis . The Conference Room Services (CRS) team would be pleased to advise or assist you in any way possible . We will take care of visualization, planning, organization and realization to ensure that your event runs smoothly . Contact us!

Conference-room seatingIndividual seating possible: U-shape, workshop, classroom or theater seating

Meeting-room seatingEquipped with standard furnishings (block of tables and chairs) . Seating cannot be changed .

Technical equipmentPortable equipment such as microphones/mixing console, video projection, slide projection, video/TV recording, audio recording and other technical equipment may be ordered for all rooms . For additional information, please feel free to contact the CRS team at any time .

German venue regulations apply in all conference and meeting rooms . Escape routes and fire extinguishers must remain accessible at all times .

For all conference and meeting rooms


Conference Room ServicesTel . +49 89 949-21231Fax +49 89 949-9721231crs@messe-muenchen .de



Conference rooms in A halls Conference rooms in B halls

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Fairgrounds map

Published by Messe München, Munich . Printed in Germany . Marketing Services E/05/2014

Key details at a glance

Dates Monday–Saturday

January 19–24, 2015

Opening hours Monday–Friday: 9:30–18:00

Saturday: 9:30–17:00

Venue Messe München

Organizer Messe München GmbH

Messegelände

81823 München, Germany

Contact Tel . +49 89 949-20115 /16 /17/26

Fax +49 89 949-20119

projektleitung@bau-muenchen .com

www .bau-muenchen .com

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