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TRANSCRIPT
World Leader in
Sports
Sponsorships sold
Betsie Batista, Advertising Sales Director ,ESPN Deportes La Revista
C:917-576-8368
WHY ESPN Deportes La Revista…
# 1 Spanish-language Sports Publication
Highest Quality Editorial Product in the market
Exclusive content extended across multiple
platforms (Digital magazine, e-blast newsletter
mobile apps and custom landing pages
2012 Circulation: 70,000 copies
Readership 628,000
Growing in 2012
Frequency: 10x times per year (Jul/Aug), (Dec/Jan) combined
National Distribution: Paid subscriptions,
Newsstands & extremely targeted, controlled
circulation (grassroots events and partnerships)
Growth through development of ideas, Content
ownership and custom publishing
Leading Custom Publishing Company
BPA audited – Q4 2011
6ESPN LA REVISTA – 2009 Ad Sales
Custom Editorial Sponsorship Page
“Road to COPA AMERICA”
FARMERS March/April/May/June
Custom Content
sponsored by….
Ad Page adjacent to feature
ESPN Deportes La Revista COPA AMERICA
Custom Content for Verizon
Front Cover Editorial
Back Cover (AD)
ESPN Deportes La Revista –COPA AMERICA
4 PAGE CENTER SPREAD – “Best Players to Watch”
VERIZON - JUNE
9
ESPN LA REVISTA 2011 -COPA AMERICA Preview
6 PAGE EDITORIAL FEATURE Take Over
Sponsored by DISH LATINO - JUNE
Elements:
• Custom Designed Intro Title page (logo/banner inclusion) Sponsored by Toyota
• Custom Editorial page of content written and designed for Toyota Prius around
“El Tri” Mexican National Team
*Title sponsor of page and banner inclusion
• FP4C Ad –LHP to close the section
• Available digitally for Advertiser webpage
ESPN Deportes La Revista
Content ownership opportunity
4 PAGE CUSTOM EDITORIAL SECTION- TOYOTA
Front: Title Page– Sponsored by Toyota Back: FP4C Ad – LHP
•Presence in Magazine Tablet:all issues have a digital versionof ad available at no extra charge
Edit page –w/Banner Spread includes : Custom editorial and Design
ESPN Deportes La Revista
Content ownership opportunity
EDITORIAL SECTION (reality vs perception) TOYOTA
12ESPN LA REVISTA – 2009 Ad Sales
Custom Editorial –Sponsorship
“Greatest Moments in World Cup History”
for Miller Lite Mar/Apr/Jun/Jul/ Aug
13ESPN LA REVISTA – 2009 Ad Sales
Custom Editorial –Sponsorship page
NBA Latino Player of the Month for T-MOBILE
March
ESPN Deportes La Revista COPA ORO 2011
4 Page Center Spread BRACKET
SPRINT
Front CoverBack Cover (AD)
Gillette Fusion’s Top TradesCustom Page Sponsorship APRIL/MAY/JUNE
Top Trades
Concept/Editorial focus:
“Top Trades” debate extends to one of La Revista’s most popular features –Cronometro - with sponsored Advertorial and Custom Ad placement
ESPN Deportes La Revista Custom Center spread –NFL LATINO HALL OF FAME – THEN AND NOW
VERIZON -October
18
ESPN Deportes La Revista – Hombre ESPNSports content for the US Hispanic male sports fan….and then some…
ESPN LA REVISTA Custom Publishing
Full size & Pocket Guides- Print/DigitalEvent activations, retail, newstand and digital distribution
Created for:
Verizon- NFL & WC
Allstate- WC
Farmers-Copa America
Kia- NBA
Ford Motors - WC
Print : Event activations
23ESPN LA REVISTA – 2009 Ad Sales
ESPN Deportes La Revista
OPPORTUNITIES
I Look forward to presenting Advertisers with Big Ideas and branding
opportunities around world class sports content that goes beyond the Ad
Page and addresses their campaign initiatives..
Including:Print magazine * digital magazine * custom landing pages (digital) and
custom publishing for event distribution.
Thank you!