be ready for ukm2.0
DESCRIPTION
Introduction of web2.0 for SMEsTRANSCRIPT
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DiskusiDiskusi Panel Panel ““TIK & Internet TIK & Internet untukuntukPemberdayaanPemberdayaan UKM IndonesiaUKM Indonesia
GedungGedung SMESCO Promotion CenterSMESCO Promotion CenterJakarta, 25 November 2008Jakarta, 25 November 2008
Be Ready for UKM 2.0!(Enterprise 2.0)
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IntroductionOKLet’s Start with….
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• R&D Division TELKOM 1993 – 1999• HR Policy Development, HR Directorate
TELKOM 2001-2002• Information Technology Policy Development,
HR & Supporting Business Directorate TELKOM 2002-2004
• Fixed Wireless Network Division TELKOM 2004-2005
• Consumer Business Directorate TELKOM 2005-2006
• Next Generation Network Project, Network & Services Directorate TELKOM 2006
• TELKOM Jakarta Selatan, Regional Division II 2007 – 2008
• TELKOM Jakarta Barat, Regional Division II 2008 - Now
• [email protected]• http://www.telkom.co.id• http://moonlightkisses.myflexiland.com
Pramasaleh H. Utomo, Ir., MT.• Medan, 3 November 1967• Married, 2 Children• Bachelor degree from Institut Sains
& Teknologi Nasional Jakarta, 1992• Master degree from Institut
Teknologi Bandung, Bandung, 2001
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Find me @...
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Put into the context
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The Outline• Introduction
– Speaker’s profile– Put into the context: ICT for SMEs
• The world is changing– The Upcoming Conceptual Age– Participatory Network: Everything2.0 era– Web2.0
• So does our work place– Introducing Enterprise2.0– Meet Charlie Mr. Enterprise2.0
• Shall we Change?– President2.0?– A peek @ Google’s work place– The Battle of Generations
• Let’s team up– TELKOM Initiatives
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The World isChanging…
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The Upcoming Era of Conceptual Age
Source: Daniel H. Pink, A Whole New Mind, New York, Riverhead Books, 2005
18th century 19th century 20th century 21st century
AGRICULTURE AGE(farmers)
INDUSTRIAL AGE(factory workers)
INFORMATION AGE(knowledge workers)
CONCEPTUAL AGE(creators & empathizers)
ATG (affluence, technology, globalization)
to
from
“The Next decade will be the Value Era- the refining & institutionalizing of the concept of value. Value isn’t just money. Its intellectual capital, ideas, innovation”.
Gordon Petrash, PWC- Intellectual Asset Management Practice
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The Six Aptitudes for Conceptual Age
Not Just…
FunctionArgumentFocusLogicSeriousnessAccumulation
But Also…
DesignStorySymphonyEmpathyPlayMeaning
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Digital Lifestyle & WorkstyleMany Experiences from Many Screens
Watch TV onTrain, ProgramDVR for Tonight
Find Child’s GPSLocation on TV
Download theLatest Tunes
Schedule a Meeting
ConferenceFace-to-Face
Make Wait TimeProductive
Work from Home
Watch Showson Demand,Answer VideoCall on TV
Conduct TelepresenceMeeting
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Participatory Network: 2.0 Era
wikipedia open source
openinnovation
The Gift Economy
Exposure Culture
Vibrant & Diverse Sub-Culture
life fashion music
digitaldiary
socialnetworking
videosharing
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Being digital is the Way Out? • Wikipedia• iPod Podcasting• mobile phone• ebook reader• Social Network
• facebook• Innocentive
• Google • Blog• RSS
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So Does Our Work Place….& Our Business ModeObviously….
Things does change….
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Introducing…Enterprise2.0
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By Definition
“Social Media Networking behind a firewall”
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Social Media…
Thanks to Web2.0
…is a Conversation supported by online tools
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Web2.0 for Enterprise
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meet Charlie
what is Enterprise2.0 ?
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Enterprise2.0 Tools
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So..it’sfor real…?
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Shall we Change ……Sure, but How? ….
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Let’s See How Others Doing……….
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MeetBarack Obama
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a.k.a.
President 2.0
He’s a Democrate,
ambitious and he sucessfuly become a 44th
President of the USA!
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Therefore he spendsMillions of Dollars on
campaigning
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But the most powerful and successful source he use in hisbattle with Hilary Clinton & John McCain to gain voters and donators is
WEB 2.0
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http://my.barackobama.com/page/content/hqblog/
Lets start with his blog. From there it’s possible to
navigate to all his other WEB 2.0 applications…
• 1,7 Mio Facebook friends• 510 Thou MySpace friends• US$ 659,7 Mio donation via internet
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Let’s Check a ‘future’ work place….
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We’ve learnt so far ….
Work place’s changePresident’s changeEnterprise’s changeThe world’s change
What about …YOU?
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Are You Ready ……You have to!!
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Are You Ready?
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Different states of mind?
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Let’s get networked
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Let’s team up!
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Broadband Ready 2009
• “Internet murah” for all• Free trial service• HotSpot initiatives
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The decreasing Internet Tariff
2.02.0
3.83.8
-
1.0
2.0
3.0
4.0
5.0
Jun '04 Des '05 Mar '06 Nov '06 Apr '07
Tariff Broadband Speedy - Limited
Tariff (Juta)
Tariff Broadband Speedy - Unlimited
600
400 400300
0
150
300
450
600
750
Jun '04 Des '05 Mar '06 Nov '06 Apr '07
“Speed up to 1 Mbs”Introducing “time based tariff” and “speedy prepaid”
Rp./MBJuta
20082008
www.telkomspeedy.comwww.telkomspeedy.com
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Thank [email protected]
[email protected][email protected]
Thanks to all folks @http://www.Slideshare.nethttp://www.wikpedia.orghttp://www.plasaIndigo.comhttp://flickr.comhttp://www.youtube.comhttp://namakuiful.com