7/23/2019 Becton Dickinson: Designing the New Strategic, Operational, and Financial Planning Process

1/2

J.Shivalkar

CaseAnalysis ofBecton Dickinson: Designing the New Strategic,

Operational, and Financial Planning Process

(a)Role Of SOF Process

Strategy:

In existence, the strategy of the company will be reviewed sector wise and there

should be development in that process which will help managers identify best

strategic options.

The strategy should work on the goals, issues and tactics of the company and

the environment should be open communication between corporate and business

units.

Operation:

The bureaucratic process in a matrix organisation structure like Beckton

Dickinson should be decreased so that planning cycle will take less time. Operational

control and implementation should be managed at lowest possible level.

Finance:

Currently estimation of profit and loss from each business unit has to be submitted.

The financial trends of these will be reviewed and informal feedback will be provided

by sector presidents to the each business unit. Here business units are more

accountable than the worldwide teams.

Both business units as well as world-wide teams should be accountable in a

matrix organisation structure of Beckton Dickinson. Planning should include non-

financial goals also.

(b)

Element to retain

Communication from corporate to business managers specifying performance

expectations for the upcoming planning period because this process had been

evolving for over twenty years and it has been deeply attached to the culture of the

employees working in Beckton Dickinson.

7/23/2019 Becton Dickinson: Designing the New Strategic, Operational, and Financial Planning Process

2/2