Before

After

Apple Home: July 11, 2001.

-hardware

• Desktops: -iMac -Power mac G4 -server G4 -PowerMacG4 cube –

• Portables: -iBook -PowerbookG4 -PowerbookG3 -Adapter recall

• Displays: -Cinema Display -studio displays

• Accessories: -Apple Pro Mouse -Apple Pro Keyboard -Airport

• Technology: -USB -FireWire

-software:

• OS and servers: -MacOSX -MacOSX Server -MacOS9 -AppleShare

• Applications: -iTunes -iDVD -iMovie2 -AppleWorks -DVD Studio Pro -Final Cut Pro

• Downloads: -Mac OS9 -FinalCutPro -IDVDUpdater -DVD Studio Pro updater -

-made4mac:

• -MacOSX

• MacOSX Server

• MacOS9

Education:

• K-12 Education: -Apple Learning -iTeach with iMovie, -Digital School District -Beyond the Fields -

Students Teach Parents -Apple Leads in k-12 education

• Higher Education: -Initial Accreditation Meeting. -Trade Up -Major in Savings -WebObjects for

Science -PowerMac G4 for education -students -higher education deals -special needs -faculty -

mac majors

• iTools for Education: -Apple Learning -Edview -home page -iDisk -Mac.com addresses -Guided

tour

• Resources for Educators, (K-12 to College Professors): -United Farm Workers Union -Myths and

Legends -Exploring Online Projects -Mind Machine Museum -People's Century -Oceans -

Immigrate across the Internet - Celebrating Citizenship -What is a Hero? -In Touch with the Five

Senses -Help for Special Needs Students -ACOT: Creating an Alternative Context for Teacher

Development -Apple Classrooms of Tomorrow Evaluation Study: First- and Second-Year Findings

-ACOT: Teacher Beliefs and Practices, Part 1 of 2 –primary literacy -teacher professionalism -

middle school math -seats available for teaching institutes -school interoperability framework

(SIF) -Saturn floats -Ali almanac

• Quicktime TV for Learning: -Guide -Shchedule -Set up -Library -Satellite town meeting -T-rex in

the Classroom -utobiographical performance Jake Bland -St. Mary Reservoir NCATE

• Apple Education Price Lists: -k-12 Inividuals -Higher Education Individuals

• Sales Representative Locator. -Sales representative locator.

• Seminars and Events: Educational Technology Event Calendar.

-Creative:

• Design & Print: -Toon Boom Studio for Mac OS X. -Imaging Solutions -FreeHand 10 Adds Flash to

Mac OS X -Colorsync -Apple Script -

• Digital Video: -HD Dinos Created on the Mac -Fearless with Final Cut Pro -Diving for DV and Final

Cut Pro.

• Web Publishing: -Double-vision for Web Designers. -Become a WebObjects Guru. -VPC for Mac

OS X Test -DriveMac OS X Server.

• Music & Audio: -800 MH Powrmac G4 --Powerbook G4 Ultimate Mobile Music Studio -Lupine

Howell recording on Mac -Suite Audio for Mac OS X. OS -Crazy for their Mac. -Internet Mixing. -

Preparing Audio for Post in Final Cut Pro -Feature Stories. -Resources for the Music & Audio

Professional.

• Digital Imaging: -Realistic Presentations with Quicktime VR. -Color Correction tips with

Photoshop -Masking in Photoshop -Create a DVD Porfolio -Photoshop Master Classes. -Scientific

Imaging. -Feature Stories. -Resources Digital Photography and Color Management -ColorSync.

-System Performance and Technology Trends. -Delivering the Interactive Web.

• Webcasting a Live Event: -How to webcast a live event. - The basics: webcasting and streaming --

-What to webcast live -What you’ll need -Gear check -How to do it -Where to go for help

• Photoshop Tips and Tricks for your Mac: -Good to the Last Droplet -Look Unsharp -Get Your Fill

of Patterns -Credit Card Letters -trimming your thumbnails -drawing with vectors -Color

Correction -General Tips and Tricks -Making Selections -Retouching -Text Effects -Vector Shapes-

Web Graphics -Working with Layers

• Go Live Tips and Techniques: -Breakthrough tools for professionals; GoLive

-Smallbiz:

• Products and resources to help you manage your business.

• -Self Sufficient clients, More Efficient Business

• -E-Business

• -Accounting

• -Networking

• -Running Your Business

• -DVD Authoring Services

• -Targeted Solutions

• -Law Office

• -Health Care

• -Technical Consulting

• -Crystal Clear Savings

• -Boost Your Productivity

• -Mac Renaissance OS vs XP

-Developer:

• Apple Developer Connection: -Get the new Mac logo -Promote your product -Quicktime API

reference

• Partner With Apple: -membership -mac OS X Seeding -FAQ -Developer Programs -Developer

Products -ADC News -Join Now

• Develop Great Products: -Technical -Mac OSX -Getting Started -Documentation -Tools -Sample

Code -Technical Support

• Build a Strong Business: -Business -Mac OSX Migration -Apple’s Business Case -Marketing

Services and Discounts -Business Services & Discounts -Macintosh Products Guide -Regional

Resources.

Hot News Headlines: -Apple Announces PowerBook G3 AC Power Adapter Recall

Store: -Products -iCards (this part of the site was shut down and redirected to the current Apple Store

so I have no actual examples of content)

iTools: -IDisk -Email -Kidsafe -Account -Logout -Help

QuickTime: -Download -Movie Trailers -QuickTimeTV -Hot Picks -Quicktime Products -Developer

Support: -protection plan -downloads -specifications -knowledge base -discussions -support index

Services -User Groups. -Register. -iServices. -Mac Products Guide. -Subscribe.

Mac OS X: -tech specs -features -applications -download

Reflection Originally Apple’s landing page had poor contrast with many

irrelevant tabs on their navbar. As a group, we decided to keep the landing

page simple with nice contrast. We cut out the irrelevant tabs and kept the

important ones that we thought were relevant. Next to the navbar, we

decided to place a search bar. The old Apple site had the search bar at the

bottom which was not user friendly, so we moved it to the top. We decided

to keep the changes simple because it is easy to navigate and is user

friendly. Overall, Apple’s website in 2001 wasn’t horrible, but the small

changes we made helped give it a more user-friendly feel.

s -theater -developer -darwin -feedback