bejewell - gems & jewelry presentation
TRANSCRIPT
![Page 1: Bejewell - gems & jewelry presentation](https://reader034.vdocument.in/reader034/viewer/2022052419/58a350d41a28ab14598b47d5/html5/thumbnails/1.jpg)
Digital Marketing Group Presentation Pramila Siwa Monica Chaturvedi Rosvalda Simkute Thi Ri May
BeJewel Gems & Jewellery
A Unique designs with Timeless appeal
![Page 2: Bejewell - gems & jewelry presentation](https://reader034.vdocument.in/reader034/viewer/2022052419/58a350d41a28ab14598b47d5/html5/thumbnails/2.jpg)
Digital Marketing Group Presentation Pramila Siwa Monica Chaturvedi Rosvalda Simkute Thi Ri May
BeJewel Gems & Jewellery
A Unique designs with Timeless appeal
![Page 3: Bejewell - gems & jewelry presentation](https://reader034.vdocument.in/reader034/viewer/2022052419/58a350d41a28ab14598b47d5/html5/thumbnails/3.jpg)
About Us About Us ❖ BeJewel is an online Gems and Jewellery retailer which
specialises in natural gemstones from various ethnic destinations and creative handmade craftworks.
❖ Our product range covers a wide selection to meet both women and men’s inspirations:
Earrings Pendants Anklets Pin and Brooches Cufflinks & Tie Clip other accessories, 100% handmade.
❖ Our Target Audience: Women and Men ( Age Between 14-60)
![Page 4: Bejewell - gems & jewelry presentation](https://reader034.vdocument.in/reader034/viewer/2022052419/58a350d41a28ab14598b47d5/html5/thumbnails/4.jpg)
❖ Our Source - Wholesale suppliers from the regions of the natural Gemstones like India , China, Thailand , Burma( Myanmar)
❖ Our Price : Starting from £10 to £300
About Us
![Page 5: Bejewell - gems & jewelry presentation](https://reader034.vdocument.in/reader034/viewer/2022052419/58a350d41a28ab14598b47d5/html5/thumbnails/5.jpg)
❖ Our Coverage : We ship across the UK/Europe and Internationally.
❖ Our Customers will have the opportunity to customise their
product in terms of design , colour of gems and material. We offer exclusive (limited edition) design for our “preferred”customers.
About Us
![Page 6: Bejewell - gems & jewelry presentation](https://reader034.vdocument.in/reader034/viewer/2022052419/58a350d41a28ab14598b47d5/html5/thumbnails/6.jpg)
Product Range - For Him
![Page 7: Bejewell - gems & jewelry presentation](https://reader034.vdocument.in/reader034/viewer/2022052419/58a350d41a28ab14598b47d5/html5/thumbnails/7.jpg)
Product Range - For Her
![Page 8: Bejewell - gems & jewelry presentation](https://reader034.vdocument.in/reader034/viewer/2022052419/58a350d41a28ab14598b47d5/html5/thumbnails/8.jpg)
Product Rage - For Couple
![Page 9: Bejewell - gems & jewelry presentation](https://reader034.vdocument.in/reader034/viewer/2022052419/58a350d41a28ab14598b47d5/html5/thumbnails/9.jpg)
BeJewel will have several monthly and holiday-themed offers. Along with gem of the month (see promotional slide) we will offer gems that represent:
❖ star signs (Aries, Taurus etc) ❖ holidays (ruby roses/flowers for V-Day, Xmas stockings and
hats❖ events (Poppy brooch for Remembrance Day, Olympic
rings
Seasonal Products
![Page 10: Bejewell - gems & jewelry presentation](https://reader034.vdocument.in/reader034/viewer/2022052419/58a350d41a28ab14598b47d5/html5/thumbnails/10.jpg)
First look of our website
![Page 11: Bejewell - gems & jewelry presentation](https://reader034.vdocument.in/reader034/viewer/2022052419/58a350d41a28ab14598b47d5/html5/thumbnails/11.jpg)
First look of our website
![Page 12: Bejewell - gems & jewelry presentation](https://reader034.vdocument.in/reader034/viewer/2022052419/58a350d41a28ab14598b47d5/html5/thumbnails/12.jpg)
First look of our website
![Page 13: Bejewell - gems & jewelry presentation](https://reader034.vdocument.in/reader034/viewer/2022052419/58a350d41a28ab14598b47d5/html5/thumbnails/13.jpg)
First look of our website
![Page 14: Bejewell - gems & jewelry presentation](https://reader034.vdocument.in/reader034/viewer/2022052419/58a350d41a28ab14598b47d5/html5/thumbnails/14.jpg)
First look of our website
![Page 15: Bejewell - gems & jewelry presentation](https://reader034.vdocument.in/reader034/viewer/2022052419/58a350d41a28ab14598b47d5/html5/thumbnails/15.jpg)
First look of our website
![Page 16: Bejewell - gems & jewelry presentation](https://reader034.vdocument.in/reader034/viewer/2022052419/58a350d41a28ab14598b47d5/html5/thumbnails/16.jpg)
First look of our website
![Page 17: Bejewell - gems & jewelry presentation](https://reader034.vdocument.in/reader034/viewer/2022052419/58a350d41a28ab14598b47d5/html5/thumbnails/17.jpg)
Our Website- Functions
![Page 18: Bejewell - gems & jewelry presentation](https://reader034.vdocument.in/reader034/viewer/2022052419/58a350d41a28ab14598b47d5/html5/thumbnails/18.jpg)
Our Website:Mobile view
![Page 19: Bejewell - gems & jewelry presentation](https://reader034.vdocument.in/reader034/viewer/2022052419/58a350d41a28ab14598b47d5/html5/thumbnails/19.jpg)
❖ Create your own ❖ Charity❖ Membership Area
- Art and design course - gems mining course - Handcraft making course
❖ Blog
❖ FAQs
Our Website- Functions
![Page 20: Bejewell - gems & jewelry presentation](https://reader034.vdocument.in/reader034/viewer/2022052419/58a350d41a28ab14598b47d5/html5/thumbnails/20.jpg)
We will use social media and online advertising to drive traffic to our physical and online storefronts.
❖ Use promoted ads on Facebook and Twitter (@Bjewel_for_you) to drive website traffic and target the 16-40 age group.
❖ Tweet, blog and post company updates (1,000 Facebook followers!), special offers and product launches, and encourage followers to share.
❖ We also have affiliation links with popular online Jewellery blog “http://gem-a-porter.com” and with online Jewellery magazine http://www.thejewellermagazine.com/
Digital Marketing Strategy
![Page 21: Bejewell - gems & jewelry presentation](https://reader034.vdocument.in/reader034/viewer/2022052419/58a350d41a28ab14598b47d5/html5/thumbnails/21.jpg)
❖ Email Marketing
❖ Search Engine Optimization/Pay-per-click marketing
Digital Marketing Strategy
![Page 22: Bejewell - gems & jewelry presentation](https://reader034.vdocument.in/reader034/viewer/2022052419/58a350d41a28ab14598b47d5/html5/thumbnails/22.jpg)
❖ Social Media Competition - tweet or share a picture of you wearing a BeJewel piece and get 10% off your next purchase.
❖ Giving membership benefits to those who share us on their Facebook/Twitter/Pinterest pages
❖ Online-only offers to drive website traffic such as free pair of earrings or £10 worth of discount by referring us to their friends. Both the friend and the referrer will benefit from this. The friend needs to simply quote the “membership code” of the referrer.
Social Media Offers
![Page 23: Bejewell - gems & jewelry presentation](https://reader034.vdocument.in/reader034/viewer/2022052419/58a350d41a28ab14598b47d5/html5/thumbnails/23.jpg)
❖ Website quiz ‘What stone are you?’ requires name, age and email, allowing targeted email campaigns.
❖ Every new visitors that register with us on our website will receive 5% discount on their first purchase .
Promotion & Offers
![Page 24: Bejewell - gems & jewelry presentation](https://reader034.vdocument.in/reader034/viewer/2022052419/58a350d41a28ab14598b47d5/html5/thumbnails/24.jpg)
❖ ‘BeJewel Jewellery Box’ - Spend £60 or more and receive a free jewellery box .
❖ Seasonal offers - V-Day, Xmas discounts. Rush delivery. ‘complete your set’ offers e.g. matching earrings for a
necklace.
❖ We will have membership levels with benefits reflecting the amount of purchase/repeat business:
- Silver member up to £35 purchase (10% off for next order) - Gold member up to £70 purchase (15% off for next order) - Platinum member up to £100 purchase (20% off for next order)
Promotion & Offers
![Page 25: Bejewell - gems & jewelry presentation](https://reader034.vdocument.in/reader034/viewer/2022052419/58a350d41a28ab14598b47d5/html5/thumbnails/25.jpg)
❖ Free shipping for order UK orders of £45 or above and International Orders of £80 or above.
❖ Free customisation options - choose your gem and setting, name inscription.
Promotion & Offers
![Page 26: Bejewell - gems & jewelry presentation](https://reader034.vdocument.in/reader034/viewer/2022052419/58a350d41a28ab14598b47d5/html5/thumbnails/26.jpg)
Any Questions?
![Page 27: Bejewell - gems & jewelry presentation](https://reader034.vdocument.in/reader034/viewer/2022052419/58a350d41a28ab14598b47d5/html5/thumbnails/27.jpg)
Thank You
![Page 28: Bejewell - gems & jewelry presentation](https://reader034.vdocument.in/reader034/viewer/2022052419/58a350d41a28ab14598b47d5/html5/thumbnails/28.jpg)
About Us About Us ❖ BeJewel is an online Gems and Jewellery retailer which
specialises in natural gemstones from various ethnic destinations and creative handmade craftworks.
❖ Our product range covers a wide selection to meet both women and men’s inspirations:
Earrings Pendants Anklets Pin and Brooches Cufflinks & Tie Clip other accessories, 100% handmade.
❖ Our Target Audience: Women and Men ( Age Between 14-60)
![Page 29: Bejewell - gems & jewelry presentation](https://reader034.vdocument.in/reader034/viewer/2022052419/58a350d41a28ab14598b47d5/html5/thumbnails/29.jpg)
❖ Our Source - Wholesale suppliers from the regions of the natural Gemstones like India , China, Thailand , Burma( Myanmar)
❖ Our Price : Starting from £10 to £300
About Us
![Page 30: Bejewell - gems & jewelry presentation](https://reader034.vdocument.in/reader034/viewer/2022052419/58a350d41a28ab14598b47d5/html5/thumbnails/30.jpg)
❖ Our Coverage : We ship across the UK/Europe and Internationally.
❖ Our Customers will have the opportunity to customise their
product in terms of design , colour of gems and material. We offer exclusive (limited edition) design for our “preferred”customers.
About Us
![Page 31: Bejewell - gems & jewelry presentation](https://reader034.vdocument.in/reader034/viewer/2022052419/58a350d41a28ab14598b47d5/html5/thumbnails/31.jpg)
Product Range - For Him
![Page 32: Bejewell - gems & jewelry presentation](https://reader034.vdocument.in/reader034/viewer/2022052419/58a350d41a28ab14598b47d5/html5/thumbnails/32.jpg)
Product Range - For Her
![Page 33: Bejewell - gems & jewelry presentation](https://reader034.vdocument.in/reader034/viewer/2022052419/58a350d41a28ab14598b47d5/html5/thumbnails/33.jpg)
Product Rage - For Couple
![Page 34: Bejewell - gems & jewelry presentation](https://reader034.vdocument.in/reader034/viewer/2022052419/58a350d41a28ab14598b47d5/html5/thumbnails/34.jpg)
BeJewel will have several monthly and holiday-themed offers. Along with gem of the month (see promotional slide) we will offer gems that represent:
❖ star signs (Aries, Taurus etc) ❖ holidays (ruby roses/flowers for V-Day, Xmas stockings and
hats❖ events (Poppy brooch for Remembrance Day, Olympic
rings
Seasonal Products
![Page 35: Bejewell - gems & jewelry presentation](https://reader034.vdocument.in/reader034/viewer/2022052419/58a350d41a28ab14598b47d5/html5/thumbnails/35.jpg)
First look of our website
![Page 36: Bejewell - gems & jewelry presentation](https://reader034.vdocument.in/reader034/viewer/2022052419/58a350d41a28ab14598b47d5/html5/thumbnails/36.jpg)
First look of our website
![Page 37: Bejewell - gems & jewelry presentation](https://reader034.vdocument.in/reader034/viewer/2022052419/58a350d41a28ab14598b47d5/html5/thumbnails/37.jpg)
First look of our website
![Page 38: Bejewell - gems & jewelry presentation](https://reader034.vdocument.in/reader034/viewer/2022052419/58a350d41a28ab14598b47d5/html5/thumbnails/38.jpg)
First look of our website
![Page 39: Bejewell - gems & jewelry presentation](https://reader034.vdocument.in/reader034/viewer/2022052419/58a350d41a28ab14598b47d5/html5/thumbnails/39.jpg)
First look of our website
![Page 40: Bejewell - gems & jewelry presentation](https://reader034.vdocument.in/reader034/viewer/2022052419/58a350d41a28ab14598b47d5/html5/thumbnails/40.jpg)
First look of our website
![Page 41: Bejewell - gems & jewelry presentation](https://reader034.vdocument.in/reader034/viewer/2022052419/58a350d41a28ab14598b47d5/html5/thumbnails/41.jpg)
First look of our website
![Page 42: Bejewell - gems & jewelry presentation](https://reader034.vdocument.in/reader034/viewer/2022052419/58a350d41a28ab14598b47d5/html5/thumbnails/42.jpg)
Our Website- Functions
![Page 43: Bejewell - gems & jewelry presentation](https://reader034.vdocument.in/reader034/viewer/2022052419/58a350d41a28ab14598b47d5/html5/thumbnails/43.jpg)
Our Website:Mobile view
![Page 44: Bejewell - gems & jewelry presentation](https://reader034.vdocument.in/reader034/viewer/2022052419/58a350d41a28ab14598b47d5/html5/thumbnails/44.jpg)
❖ Create your own ❖ Charity❖ Membership Area
- Art and design course - gems mining course - Handcraft making course
❖ Blog
❖ FAQs
Our Website- Functions
![Page 45: Bejewell - gems & jewelry presentation](https://reader034.vdocument.in/reader034/viewer/2022052419/58a350d41a28ab14598b47d5/html5/thumbnails/45.jpg)
We will use social media and online advertising to drive traffic to our physical and online storefronts.
❖ Use promoted ads on Facebook and Twitter (@Bjewel_for_you) to drive website traffic and target the 16-40 age group.
❖ Tweet, blog and post company updates (1,000 Facebook followers!), special offers and product launches, and encourage followers to share.
❖ We also have affiliation links with popular online Jewellery blog “http://gem-a-porter.com” and with online Jewellery magazine http://www.thejewellermagazine.com/
Digital Marketing Strategy
![Page 46: Bejewell - gems & jewelry presentation](https://reader034.vdocument.in/reader034/viewer/2022052419/58a350d41a28ab14598b47d5/html5/thumbnails/46.jpg)
❖ Email Marketing
❖ Search Engine Optimization/Pay-per-click marketing
Digital Marketing Strategy
![Page 47: Bejewell - gems & jewelry presentation](https://reader034.vdocument.in/reader034/viewer/2022052419/58a350d41a28ab14598b47d5/html5/thumbnails/47.jpg)
❖ Social Media Competition - tweet or share a picture of you wearing a BeJewel piece and get 10% off your next purchase.
❖ Giving membership benefits to those who share us on their Facebook/Twitter/Pinterest pages
❖ Online-only offers to drive website traffic such as free pair of earrings or £10 worth of discount by referring us to their friends. Both the friend and the referrer will benefit from this. The friend needs to simply quote the “membership code” of the referrer.
Social Media Offers
![Page 48: Bejewell - gems & jewelry presentation](https://reader034.vdocument.in/reader034/viewer/2022052419/58a350d41a28ab14598b47d5/html5/thumbnails/48.jpg)
❖ Website quiz ‘What stone are you?’ requires name, age and email, allowing targeted email campaigns.
❖ Every new visitors that register with us on our website will receive 5% discount on their first purchase .
Promotion & Offers
![Page 49: Bejewell - gems & jewelry presentation](https://reader034.vdocument.in/reader034/viewer/2022052419/58a350d41a28ab14598b47d5/html5/thumbnails/49.jpg)
❖ ‘BeJewel Jewellery Box’ - Spend £60 or more and receive a free jewellery box .
❖ Seasonal offers - V-Day, Xmas discounts. Rush delivery. ‘complete your set’ offers e.g. matching earrings for a
necklace.
❖ We will have membership levels with benefits reflecting the amount of purchase/repeat business:
- Silver member up to £35 purchase (10% off for next order) - Gold member up to £70 purchase (15% off for next order) - Platinum member up to £100 purchase (20% off for next order)
Promotion & Offers
![Page 50: Bejewell - gems & jewelry presentation](https://reader034.vdocument.in/reader034/viewer/2022052419/58a350d41a28ab14598b47d5/html5/thumbnails/50.jpg)
❖ Free shipping for order UK orders of £45 or above and International Orders of £80 or above.
❖ Free customisation options - choose your gem and setting, name inscription.
Promotion & Offers
![Page 51: Bejewell - gems & jewelry presentation](https://reader034.vdocument.in/reader034/viewer/2022052419/58a350d41a28ab14598b47d5/html5/thumbnails/51.jpg)
Any Questions?
![Page 52: Bejewell - gems & jewelry presentation](https://reader034.vdocument.in/reader034/viewer/2022052419/58a350d41a28ab14598b47d5/html5/thumbnails/52.jpg)
Thank You