Ben Blakesley@benunh

5 Things You MUST

Know About Instagram

For Business

How many monthly active users are on Instagram?

A. 10 millionB. 50 millionC. 300 millionD. 10 real people, 100 million bots

How many photos are posted to Instagram every day?

A. 10 millionB. 40 millionC. 70 millionD. Do Selfies really count as photos??

How many Likes and Comments happen every second on Instagram?

A. 1,000 likes; 500 commentsB. 4,000 likes; 750 commentsC. 8,500 likes; 1,000 commentsD. IDK. Too busy double-tapping Grumpy Cat

pics…

Takeaway:

RANDOM ACTS OF KINDNESS?

RANDOM ACTS OF MARKETING?

YES!

NO!

Social Media

PROCESS

#1

#2

#3

#4

#5

But wait…

THERE’S MORE!

Recap:1. Links2. Not Shareable3. Discoverable4. Interaction5. Phone OnlyBONUS: Beautiful Images