benchmark: financial advisors use of websites
DESCRIPTION
Advisor Websites’ survey of 150 financial advisors (83% from the USA) includes a lot of data on how professionals of the financial services industry are using their website, what results they are getting and what expectations they have set. For example, 52% say they are not tracking how many visits they receive each month.TRANSCRIPT
advisorwebsites.com © 2010
Results based on survey conducted amongst 150 financial advisors in theUSA and Canada
Loic Jeanjean on behalf of advisorwebsites.com © 2010
BENCHMARK:FINANCIAL ADVISORSUSE OF WEBSITES
Benchmark: Financial advisors use of websites
HIGHLIGHTS
75% of advisors use a website39% of websites are template based24% never update their websitesOnly 15% have a Google map to their office52% don’t track visitors46% have linked their LinkedIn to their site46% are very satisfied by their website
Benchmark: Financial advisors use of websites
DEMOGRAPHICS
Benchmark: Financial advisors use of websites
ADVISORS CURRENTLY RUNNING A WEBSITE
Benchmark: Financial advisors use of websites
TYPES OF WEBSITE USED BY FINANCIAL ADVISORS
Benchmark: Financial advisors use of websites
HOW OFTEN ADVISORS UPDATE THEIR WEBSITE
Benchmark: Financial advisors use of websites
COMMON FEATURES ENABLED BY ADVISORS ON THEIR WEBSITES
Benchmark: Financial advisors use of websites
ANALYTICS SOLUTIONS USED BY ADVISORS TO TRACK VISITS ON THEIR WEBSITES
Benchmark: Financial advisors use of websites
AVERAGE MONTHLY TRAFFIC RECEIVED BY FINANCIAL ADVISORS
Benchmark: Financial advisors use of websites
SOCIAL MEDIA SITES LINKED TO FINANCIAL ADVISOR WEBSITES
Benchmark: Financial advisors use of websites
FEATURES FINANCIAL ADVISORS LIKE THE MOST ON THEIR WEBSITES
Benchmark: Financial advisors use of websites
FEATURES FINANCIAL ADVISORS WOULD LIKE TO ADD/CHANGE ON THEIR WEBSITES
Benchmark: Financial advisors use of websites
FINANCIAL ADVISORS OVERALL SATISFACTION OF THEIR WEBSITES
Benchmark: Financial advisors use of websites
ADVISOR WEBSITES IS NORTH AMERICA’S LEADING PROVIDER OF WEBSITES DESIGNED SPECIFICALLY FOR FINANCIAL SERVICES PROFESSIONALS. IT WORKS CLOSELY WITH ADVISORS AND FINANCIAL INSTITUTIONS TO DELIVER EFFICIENT; COMPLIANT AND HIGH QUALITY PRODUCTS.
LOIC JEANJEANOnline Marketing Manager [email protected] jjloic advisorwebsites