BENEFITS OF VIDEO MARKETING IN SEARCH ENGINE OPTIMIZATION

(SEO)

IMPROVES CUSTOMER INTERACTION

Local video marketing enhances customer interaction, as videos are considered as the best tools that allow your company to interact with your customers.

Videos help the viewer’s understand the concept in a better way. 

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Whether you are in marketing domain or services based business, videos works well in every domain. 

The key benefit of local video marketing is that they help the viewers to leave their feedback or post comments regarding the video, which is a great way to interact with customers.

 

UNIQUE IDEAS

Videos can be created with unique and creative ideas.

You can convey the message in a visually appealing way through videos. 

A good way to start with is watch the top rated videos on YouTube and other relevant sites. 

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You will get an idea on how videos can be created and delivered for better results.

Remember that the videos should be clear and easy to understand.

 

SEO AND PAGE RANKING

Local video marketing is one of the best SEO strategies as it targets local audience. 

After realizing the video in local market, the search engine ranking will automatically increase. 

Remember that more than 70% of search engine results on Google are videos and a quality video on your website help you improve the page ranking on search engine results.

DATA ANALYSIS

Data analysis is another benefit of local video marketing. 

 Many video hosting sites have analytics that allow you to know how many people are watching or watched your video. 

These statistics will help you understand how well the video is working and influencing the viewers. 

VIDEOS DRIVE CUSTOMER ACTIONS

Local video marketing drives a broad array of customer actions. 

Local video marketing revenues showed drastic growth in 2014 and it is expected that this number will increase more. 

VIDEOS HELP YOU DOMINATE YOUR COMPETITORS

Where more and more business owners try hard to dominate their competitors. 

 An effective video in local SEO market can help you achieve desired growth and popularity in a short time span.

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Consumers are constantly looking for products and services, which kept online search on top.

Local video marketing has shown proven results to increase the search engine ranking and targeted traffic. 

VIDEO IS GREAT FOR SEO

In terms of SEO (Search Engine Optimization), videos can really boost your position in Google’s rankings because it looks favorably on such rich content.

Video is an important tool for developing a memorable and trustworthy brand identity. 

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When hosted on a platform like YouTube, you can add links to your site in the video description, making it easy for customers to click straight through to you.

BRANS VISIBILITY A CROSS PLATFORMS

Videos are instantly shareable and this share-ability is a big part of social media and an ideal way to tap into a new audience.

VIDEO IS EASILY SEARCHABLE

Countless Video results have appeared in 70 percent of the top 100 search service and product listing on Google in 2014. 

 Videos can affect organic Google search results as well as be an entry point to your website, or landing pages. 

VIDEO IS SHARED EASILY AND FREQUENTLY

Countless number of videos are watched daily on Facebook.

More than 1000 YouTube videos are shared on Twitter every minute.

Video sharing is a huge part of branding, SEO and social media, and social media is a huge part of our lives. 

VIDEO MARKETING IS NOW MOBILE FRIENDLY

Online video now accounts for 50 percent of all mobile traffic and up to 69 percent of traffic on certain networks.

THANK YOU