best of intranet global forum la 2015
TRANSCRIPT
Best of The Intranet Global Forum
Toby Ward, CEOAadam Zaidi, Director of Client Services
Agenda
• Successful Intranets– Unisys– Disney Consumer Products– Cisco– BT
• Employee Engagement, Social Media, and Story Telling– Baylor Scott & White Health
• Miscellaneous Innovation• Questions
Slides
www.Slideshare.net/Prescient
Hashtag
#intranet2
World Leading Intranet Experts
• 13 years of profitable history • Dozens of Fortune 500 Clients• World-Renowned Thought Leaders• 200+ intranet projects• Highly specialized
First to study & formally define “social intranet”
PrescientDigital.com
• Hundreds of articles• Dozens of white papers & reports• Dozens of case studies & videos• Access to multiple social media channels
Intranet Insight > PrescientDigital.com
Unisys
Technology Platform
Unified Communications
Collaborative Platform
Social Technology Engines
Knowledge Mgmt& Analytics
2010 > 2013
© 2015 Unisys Corporation All rights reserved.
Social technologies within eight key focus areas
Collaborative Platforms (Intranet, Extranet and .com)
Social Engine Customization
Search Architecture/Effectiveness
Mobility Platforms and Apps
External Market Channel Federation
Unified Communications - Real Time Presence and Connection
Conferencing and Collaboration Video and Audio Conferencing Real-time Application and
Document Sharing
External UC Federation
Strategy Vision and Road-mapping Leadership/Stakeholder Alignment ROI and Business Impact
Culture Change and Employee Engagement
Policy and Governance
Enterprise Social Networking Employee Profile and Directory Expertise Discovery Microblog (Activity Feeds)
Collaborative Workspaces Communities / Team Rooms
Enablement and Effectiveness
Presence & Communications
Knowledge Management
Connection & Collaboration
Innovation
Idea Crowdsourcing
Idea Channeling to Innovation
Innovation Workshops
Culture & EmployeeEmpowerment
Infrastructure & ApplicationModernization
Metrics and Measurement Adoption and Use Progress and ROI
Monitoring and Listening
Client and Employee Sentiment
Social Data Analytics
Human Resource Functions Recruiting and Onboarding
Employee Learning/Development Benefits and Self-managed Services
Marketing and Communications
Customer Service and Self-enabled Support
Business Integration
Critical Knowledge Transfer
Sustainable KnowledgeCapture, Repurpose and Reuse
Enterprise Content Management
Enterprise Wiki
Video Center & Enablement
© 2015 Unisys Corporation All rights reserved.
Home page (with mobile)
My Site Elements and Enterprise Search are part of an action bar that is persistent across the company’s intranet.
Global Company News is featured in main display screen and allows for social commenting.
Audienced “Regional” and “Organization” news improves end user relevancy.
Leadership use of social tools is evident in rotating featured blogs at across bottom of the site.
Video pod casts showcase the latest news and activities
My Newsfeed roll-up will be added in next release providing tabs to toggle from “My Country/Office”, “My Organization” and “My Network” views of Newsfeed activities.
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© 2015 Unisys Corporation All rights reserved.
“Real-time” Social Networking
The integration of “Lync”, “My Newsfeed” and “My Blog” posts provides a more transparent way for employees to share and learn
• Post Questions & AnswersEmployees can pose and answer questions within the newsfeed with greater transparency and reach. The use of hash tags directs questions to experts who can then respond with the right answer in a real time environment.
• Filtered Newsfeed ViewingThis allows employees to view global posts, or post made by colleagues whom they are following or by communities to which they are subscribed.
• Add/Follow ColleaguesEnables employees to quickly build a valuable network by following colleagues and the information they share in the newsfeed.
• Search & Join CommunitiesEmployees can search by topic to find communities of interest or view a list of recommended communities to join.
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My Newsfeed
My Blog
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© 2015 Unisys Corporation All rights reserved.
Positioned communities as the hub of social collaboration
SolutionOffering
Communities
Industry
Role-Based
Business Unit & Organization
Country & Office
Organic Topic-based Communities
Authoritative
Know
ledge & E
xpertise
Essential
Know
ledge
Serendipitous
Learning
Organic Topic-basedLearning Communities
Authoritative Portfolio-based Communities of Excellence
Knowledge-basedCommunities of Excellence
Unisys Communities Model & Key Attributes
© 2014 Unisys Corporation. All rights reserved
Solution OfferingHelp employees to better understand and leverage Unisys Portfolio Solutions and Innovations
IndustryHelp employees to better understand market trendsand opportunities
Role-BasedHelp employees develop expertise and new skill sets in order to realize their full potential.
Business Unit / OrganizationEnable employees to better connect with Leadership stay informed of latest organization news and events
Country / OfficeBuild company culture and employee connectedness, especially among remote-based workers.
Organic Topic-basedEnable employees to learn more about topics ofinterest through interaction with like-minded colleagues
Com
pany
-Spo
nsor
ed
Empl
oyee
-ow
ned
© 2015 Unisys Corporation All rights reserved.
“Communities Center” to promote awareness and education
© 2015 Unisys Corporation All rights reserved.
Drove adoption and use by transforming culture
We recognized that our success would be dependent on Peopleand their willingness to adopt new behaviors
“The key to fueling the success of social knowledge sharing
is for employees to ‘be curious’ and ‘feel empowered’ to
openly and transparently share” – Ed Coleman, Former CEO Unisys
© 2015 Unisys Corporation All rights reserved.
Empowered associates to engage based upon their role, interests, and needs
© 2015 Unisys Corporation All rights reserved.
Cross-organization Stakeholder’s Council
© 2015 Unisys Corporation All rights reserved.
The Knowledge & Collaboration Stakeholder’s Council has cross-organization representation ensuring that each business unit and internal service organization has a voice and ongoing stake in the success of the enterprise social business platform
• The Council identifies issues and requirements to help shape the evolution of the company’s knowledge sharing and collaboration initiative.
• The Council provides stewardship and governance to preserve the integrity, effectiveness and sustainability of the company’s knowledge and collaboration environment.
Key Stakeholders
Council
Business
UnitsInformati
onTechnolo
gy
HumanResour
ces
Legal & Risk
ManagementFina
nceGlobalOperati
ons
Marketing &
Comms
Engineering
Chief Technology Office
World-Wide
StrategicServices
Measurable results
of our targeted employee user group (apprx. 16,000) have company profiles and a valuable network of colleagues to facilitate collaboration
of the total Unisys Global Employee population enabled Profiles and leveraged social tools
of Senior Leadership have active Profiles and use and promote social collaboration tools within their organizations
91%
78%
100%
Within the scope of our initial adoption campaign we achieved excellent results (18 months post launch)
© 2015 Unisys Corporation All rights reserved.
Disney Consumer Products
DCP Right Now
© 2015 Disney Consumer Products All rights reserved.
Main Site Objectives
• All News on Homepage• Social Style News Feed• Clear Organization
• Highly Social Intranet• Managing Work Processes• Mobile Centric Platform
Not In Focus
Navigation
© 2015 Disney Consumer Products All rights reserved.
News Feed
© 2015 Disney Consumer Products All rights reserved.
Profiles
© 2015 Disney Consumer Products All rights reserved.
Applications & Links
© 2015 Disney Consumer Products All rights reserved.
Baylor Scott & White
Why Stories?
© 2015 BaylorScott&White All rights reserved.
• They’re in our DNA
• You Remember Them
• Inspiration Drives Engagement
Why Stories?
© 2015 BaylorScott&White All rights reserved.
Why it Matters
© 2015 BaylorScott&White All rights reserved.
• 43% of disengaged employees consider other employment options
• 17% of highly engaged employees consider working elsewhere
• Operating margins were 3X higher when employees were ‘sustainably engaged’
Towers Watson - 2012 Global Workforce Survey
© 2015 BaylorScott&White All rights reserved.
© 2015 BaylorScott&White All rights reserved.
“Employees who derive meaning and significance from their work were more than three times as likely to stay with their organizations — the highest single impact of any variable in our survey. These employees also reported 1.7 times higher job satisfaction and they were 1.4 times more engaged at work.”
The Energy Project “Energy Audit” 2013
Results: Story-Driven Content
© 2015 BaylorScott&White All rights reserved.
• 60% more views• 70% more comments
Finding Engaging Stories
• There’s a story behind every initiative or strategy• Use the individuals that are already living your message
Case Study
Cisco
Cisco’s Five Pillars of the Intranet
High-quality interaction from anywhere, real time and offline
Secure access to information and people from any device, anywhere
Expertise and information location, proactive interaction
Easy and intuitive access to transactional systems
Web, audio video content that is most relevant to the user. Context aware.
Video Mobile Social Apps Content
Search, Information Architecture & Social Discovery
Mobile – Anywhere, Anytime, Any Device
BYOD, CYOD: Any Trusted Industry standard Device
Global Service Provider Partnerships
Corporate and Personal Paid Plans, Strong terms of Use
Other16,429 33,940 12,169 2264,247
1.2% Growth
3.1% Growth
2.8% Growth
-7.3% Growth
-9.9% Growth
83,861 34,9747,406
1.7% Growth
0.1% Growth
3.8% Growth
67,663
Personally
Owned
Mobile
Devices
(BYOD)
126,241
Corporate
Provided
Laptops
(CYOD)
652
6.7% Growth
Business Apps & Store – Transact from the Intranet
Cisco currently has 57 internal apps delivered through a consolidated
internal eStore.
Best of breed Native Apps & Responsive Design
Cisco eStore as a catalog of all Apps & services
Robust App Lifecycle, selection of enterprise and Line of Business apps
Cisco Maps My Approvals CiscoTV
Video – Interactive, High Impact
Internal “YouTube-like” capabilities via Cisco Show and Share
The majority of employees attend major events via video
Cisco has over 80 internal live broadcasts per month!
Over 300 videos uploaded every month
12 broadcast quality studios around the world and over 1,000 TelePresence units
Video conferencing is pervasive throughout the organization
BT
BT Today
© 2014 BT All rights reserved.
© 2014 BT All rights reserved.
BT Today – the facts
• 2,000 comments per month (90 comments per working day)• From 1,500 individuals• 6,000 individuals have commented on the site (7% of
employees)• 30-40k unique visitors daily (40-45% of employees)• 275k page views per day (each person looking at about 8
pages).
© 2014 BT All rights reserved.
Top comment …
© 2014 BT All rights reserved.
Newswire
Newswire – the clever bit!
According to 3,500 employees
• 85% satisfied/very satisfied with internal communications (63% in 2011)
• 4% dissatisfaction (21% in 2011)• 50% employees think BT Today ‘essential’• 67% have taken part in on-line conversation (9% in 2011)• 87% use the intranet every day
© 2014 BT All rights reserved.
Other Cherries
The Process: Implement
Confidential: See restrictions on cover.
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Key lessons
Define according to business needs
Tie the intranet’s success to your company
Engage your audiences
Plan, Plan, Plan
Governance
Content management
Collaboration
Change management
www.PrescientDigital.com
Questions?