best practices in business writing & communications portfolio
TRANSCRIPT
Expanding Global Competition
Flattened Management
Team Based Management
Technology Advances
Diverse Workforces
(Guffey & Lowey, 2011. P.7)
Process of Communicating
Sender has
idea
Sender Encodes message
Message Travels over
channel
Receiver Deciphers message
Receiver provides
Feedback
Overcome Obstacles
Abide By The Law
Be Honest
State Opinions As Such
Be Objective
Be Clear
Use Inclusive Language
Give Credit Where Credit Is Do
(Guffey & Loewy, 2011. P.26)
Ask the following:
› Is it legal?
› How would you feel if you were the receiver
› Are there alternate solutions
› Can you talk with someone else about
problem
› How would you feel if others found out about
your actions (Guffey & Loewy, 2011. p. 29)
Be A Team Player
Be An Effective Listener
Understand Nonverbal Communications
Team Player
Be an Active Participant&
Reliable
Listen Actively
Be Supportive & Respectful
Move Team Forward/ Be a Problem
Solver
Focus on Speaker, Avoid Distractions
Maintain Eye Contact/Be Involved
Know Facts vs. Opinions
Indentify the Important Facts
Don’t Interrupt or Judge
Clarify with Questions
Give Feedback
Eye Contact & Facial
Expressions
Posture & Gestures
Time, Space, Territory
Appearance of
Documents
Appearance of
People
Establish Eye Contact
• Direct but not prolonged
• Smile
Appearance
• Lean forward to show interest
• Stand or sit up straight
• Dress Appropriately
Work Product and Area
• Keep area neat
• Create well organized documents
Know your own culture and the
differences compared to others
Avoid a culture superiority complex
Empathize with all cultures
Be patient when interacting with
individuals from other cultures
Learn the Culture
› Know what is acceptable communication
Don’t Judge
› Just because its different doesn’t mean its wrong
Be Supportive
Follow their lead
Be aware of acceptable and unacceptable nonverbal communication within the culture
(Guffey & Loewy, 2011)
Planning
Organizing/Writing
Revising
.
Purpose Receiver
Delivery Adapt
.
Collect Data
Organize Facts
Main idea,
explanation,
closing
Prepare Draft
.
Does it serve its purpose?
Proofread
Edit for Clarity
Use 3x3 Writing Process
Summarize Main Idea in Subject Line
State Purpose immediately
Explain
Be Brief and Concise
Know company policies on each
Keep it simple and to the point
Don’t send confidential or sensitive
information
Proofread before hitting Send
Be patient on responses
Connect
› Market to customers
› Ask for feedback (yet be
prepared for some negative feedback)
Share
› Inform of new products and specials
Exchange
Loss of Productivity
Inappropriate posts by employees
Leaking of confidential information
Angry customers voicing opinion on
page
No guarantees it will help or hurt
3x3 writing process
Know which channel to use
Respond to requests properly
Communicate bad news effectively
Deliver bad news with sensitivity
Know your purpose
Organize/Prepare
Capture the Attention of your audience
Design Impressive Visual Aids
Engage Audience – ask if there are any
questions or comments
Gather and Interpret Data
Use data to draw conclusions
Support Recommendations with findings
Be clear, concise and brief
Draw conclusion
Excellent Communication Skills are one
of the most sought after by employers
Job Placement
Job Performance
Career Advancement
College of Marin. (n.d.). Chapter 1 Lecture: Barriers to Effective Communication. Retrieved June 18, 2014, from http://www.marin.edu/buscom/index_files/Page565.htm
Department of Labor. (n.d.). Teamwork. Retrieved June 22, 2014, from Soft Skills: http://www.dol.gov/odep/topics/youth/softskills/Teamwork.pdf
Feigenbaum, E. (2014). Electronic Methods of Communication in Business. Retrieved June 22, 2014, from Chron.com: Electronic Methods of Communication in Business
Guffey, M. E., & Loewy, D. (2011). Business Communication Process & Product. Mason, OH: South-Western, Cengage Learning.