best practices in business writing & communications portfolio

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Page 1: Best practices in business writing & communications portfolio
Page 2: Best practices in business writing & communications portfolio

Expanding Global Competition

Flattened Management

Team Based Management

Technology Advances

Diverse Workforces

(Guffey & Lowey, 2011. P.7)

Page 3: Best practices in business writing & communications portfolio

Process of Communicating

Sender has

idea

Sender Encodes message

Message Travels over

channel

Receiver Deciphers message

Receiver provides

Feedback

Page 4: Best practices in business writing & communications portfolio

Overcome Obstacles

Page 5: Best practices in business writing & communications portfolio

Abide By The Law

Be Honest

State Opinions As Such

Be Objective

Be Clear

Use Inclusive Language

Give Credit Where Credit Is Do

(Guffey & Loewy, 2011. P.26)

Page 6: Best practices in business writing & communications portfolio

Ask the following:

› Is it legal?

› How would you feel if you were the receiver

› Are there alternate solutions

› Can you talk with someone else about

problem

› How would you feel if others found out about

your actions (Guffey & Loewy, 2011. p. 29)

Page 7: Best practices in business writing & communications portfolio

Be A Team Player

Be An Effective Listener

Understand Nonverbal Communications

Page 8: Best practices in business writing & communications portfolio

Team Player

Be an Active Participant&

Reliable

Listen Actively

Be Supportive & Respectful

Move Team Forward/ Be a Problem

Solver

Page 9: Best practices in business writing & communications portfolio

Focus on Speaker, Avoid Distractions

Maintain Eye Contact/Be Involved

Know Facts vs. Opinions

Indentify the Important Facts

Don’t Interrupt or Judge

Clarify with Questions

Give Feedback

Page 10: Best practices in business writing & communications portfolio
Page 11: Best practices in business writing & communications portfolio

Eye Contact & Facial

Expressions

Posture & Gestures

Time, Space, Territory

Appearance of

Documents

Appearance of

People

Page 12: Best practices in business writing & communications portfolio

Establish Eye Contact

• Direct but not prolonged

• Smile

Appearance

• Lean forward to show interest

• Stand or sit up straight

• Dress Appropriately

Work Product and Area

• Keep area neat

• Create well organized documents

Page 13: Best practices in business writing & communications portfolio

Know your own culture and the

differences compared to others

Avoid a culture superiority complex

Empathize with all cultures

Be patient when interacting with

individuals from other cultures

Page 14: Best practices in business writing & communications portfolio

Learn the Culture

› Know what is acceptable communication

Don’t Judge

› Just because its different doesn’t mean its wrong

Be Supportive

Follow their lead

Be aware of acceptable and unacceptable nonverbal communication within the culture

(Guffey & Loewy, 2011)

Page 15: Best practices in business writing & communications portfolio

Planning

Organizing/Writing

Revising

Page 16: Best practices in business writing & communications portfolio

.

Purpose Receiver

Delivery Adapt

Page 17: Best practices in business writing & communications portfolio

.

Collect Data

Organize Facts

Main idea,

explanation,

closing

Prepare Draft

Page 18: Best practices in business writing & communications portfolio

.

Does it serve its purpose?

Proofread

Edit for Clarity

Page 19: Best practices in business writing & communications portfolio
Page 20: Best practices in business writing & communications portfolio

Use 3x3 Writing Process

Summarize Main Idea in Subject Line

State Purpose immediately

Explain

Be Brief and Concise

Page 21: Best practices in business writing & communications portfolio

Know company policies on each

Keep it simple and to the point

Don’t send confidential or sensitive

information

Proofread before hitting Send

Be patient on responses

Page 22: Best practices in business writing & communications portfolio

Connect

› Market to customers

› Ask for feedback (yet be

prepared for some negative feedback)

Share

› Inform of new products and specials

Exchange

Page 23: Best practices in business writing & communications portfolio

Loss of Productivity

Inappropriate posts by employees

Leaking of confidential information

Angry customers voicing opinion on

page

No guarantees it will help or hurt

Page 24: Best practices in business writing & communications portfolio

3x3 writing process

Know which channel to use

Respond to requests properly

Communicate bad news effectively

Deliver bad news with sensitivity

Page 25: Best practices in business writing & communications portfolio

Know your purpose

Organize/Prepare

Capture the Attention of your audience

Design Impressive Visual Aids

Engage Audience – ask if there are any

questions or comments

Page 26: Best practices in business writing & communications portfolio

Gather and Interpret Data

Use data to draw conclusions

Support Recommendations with findings

Be clear, concise and brief

Draw conclusion

Page 27: Best practices in business writing & communications portfolio

Excellent Communication Skills are one

of the most sought after by employers

Job Placement

Job Performance

Career Advancement

Page 28: Best practices in business writing & communications portfolio

College of Marin. (n.d.). Chapter 1 Lecture: Barriers to Effective Communication. Retrieved June 18, 2014, from http://www.marin.edu/buscom/index_files/Page565.htm

Department of Labor. (n.d.). Teamwork. Retrieved June 22, 2014, from Soft Skills: http://www.dol.gov/odep/topics/youth/softskills/Teamwork.pdf

Feigenbaum, E. (2014). Electronic Methods of Communication in Business. Retrieved June 22, 2014, from Chron.com: Electronic Methods of Communication in Business

Guffey, M. E., & Loewy, D. (2011). Business Communication Process & Product. Mason, OH: South-Western, Cengage Learning.