Case Study

Bexley College

Client: Bexley CollegeSector: EducationDescription: Cross media campaign

The challenge Bexley College is a further education provider in the London Borough of Bexley, England. Its mission is to provide outstanding education and training in an inclusive, creative and supportive environment. Each academic year the College commissions a fresh, new enrolment campaign from GSD® that supports its brand for roll out across all media.

The solutionGSD® created bold, eye-catching bold graphics to differentiate Bexley from any other college locally. It then applied the look to cinema posters, billboards, press ads, postcards and other media.

The resultBexley College likes the continuity of using GSD® to create enrolment brands targeted at new incoming students. The brief is always to be vibrant, fresh and new – while retaining core elements of the established Bexley brand. The applause“Our relationship with GSD® has evolved over several years and means the design team is very familiar with what we do and how we work. The consultancy always puts forward excitingly creative ideas – while never forgetting what makes Bexley College tick.” - Sandra Russell, Marketing Manager

RAR Top 100 Agency

Global Business Excellence Award for Outstanding New Product 2012

Crème de la Crème Business Award for Outstanding Business Achievement 2011

High Sheriff ’s Innovation Award for Enterprise 2011

UK Action Coach Innovation Award 2011

Gold FE First Award for Best Annual Report 2009

Silver Heist Award for Best FE Prospectus 2009

Silver Heist Award for Best Website 2008

South Cheshire Business of the Year 2004

Runner Up – Cheshire Business of the Year 2004

Investor in People & ISO 9001 accreditations 2002-2009

ISO 14001 Environmental Certification

FEFC Design Award ‘College Charter of the Year’1994

James McNaughton Design Review Awards 2004

Inventors of the interloopmailer® www.interloopmailer.com

Graham Shapiro - Young Businessman of the Year 2007

GSD® are members of The Chartered Society of Designers

Graham Shapiro - Shortlisted for The Director of the Year 2011 -The Institute of Directors