beyond the walls 2019 audience survey - ... beyond the walls 2019 audience survey page 5 of 49...

Click here to load reader

Post on 12-Jul-2020

0 views

Category:

Documents

0 download

Embed Size (px)

TRANSCRIPT

  • Beyond The Walls 2019

    Audience Survey

    Conducted for: Phunktional Ltd Survey design and analysis: Ebony Hack Report date: 15 July 2019

  • Beyond The Walls 2019 Audience Survey Page 2 of 49

    Everything

    Juvenile Justice Centre 2, Aboriginal aged 18 or under

    AMAZEBALLS "ENCORE ENCORE" Juvenile Justice Centre 2,

    aged 18 or under

    Everything in the show was a pleasure to watch!

    Campbelltown Arts Centre, male aged 19 to 49

    Thinking about what it is giving to the young people

    Campbelltown Arts Centre, Aboriginal aged 19 to 49

    The energy, focus and determination that radiated out from these beautiful creations.

    Redfern Community Centre, aged 19 to 49

    That our young aboriginal people allow us to see their talent shine tonight

    Redfern Community Centre, aged 50 to 64

    The talent, dedication and creativity in portraying the voices and truth of the young

    people was truly fantastic. WELL DONE! Redfern Community Centre, aged 19 to 49

    What an excellent initiative. Redfern Community Centre,

    female aged 19 to 49

    The underlying meaning behind each piece was mind-blowing and very thought provoking!

    Bankstown Arts Centre, aged 19 to 49

    Empowering on the detainees' behalf

    Bankstown Arts Centre, 19 to 49

    All the best shows ARE STRANGE Redfern Community Centre,

    Aboriginal aged 19 to 49

    All of it! Juvenile Justice Centre 2,

    aged 18 or under

    Awesome show! Campbelltown Arts Centre, Aboriginal aged 19 to 49

    Contemporary stories - real sense of connection, representation,

    of difficulties faced. Campbelltown Arts Centre, male aged 19 to 49

    Professionally, a very good production. Campbelltown Arts Centre,

    male aged 19 to 49

    Inspirational dancing Redfern Community Centre,

    aged 19 to 49

    Both the performers and discussion were beautiful, and I'm so thankful

    to have experienced them. Redfern Community Centre, female aged 19 to 49

    This is a great way to start the conversation and include everyone without judgement/discrimination.

    Redfern Community Centre, female aged 19 to 49

    The reality of it. The personal stories and thoughts of those imprisoned. It was

    really moving to see THEIR expression. Redfern Community Centre, aged 19 to 49

    Amazing, uplifting, energetic Redfern Community Centre,

    female aged 19 to 49

    Great, deep, fantastic, fun Redfern Community Centre,

    female aged 50 to 64

    Hopeful and beautiful Redfern Community Centre,

    aged 19 to 49

  • Beyond The Walls 2019 Audience Survey Page 3 of 49

    INDEX EXECUTIVE SUMMARY ................................................................................................................................................................ 4

    Overall impressions and the best parts ................................................................................................................................. 4 Social disadvantages ............................................................................................................................................................... 4 The three C’s: community, creativity and connection .......................................................................................................... 4 Recommendations to improve the event .............................................................................................................................. 5 Marketing channels ................................................................................................................................................................ 5 Demographic summary .......................................................................................................................................................... 5

    SURVEY DESIGN AND DISTRIBUTION .......................................................................................................................................... 6 Survey design .......................................................................................................................................................................... 6

    Limitations .......................................................................................................................................................................... 6 Distribution and response rates ............................................................................................................................................. 6

    RESULTS ....................................................................................................................................................................................... 8 Overall impressions ................................................................................................................................................................. 8 Show descriptors..................................................................................................................................................................... 9 Social disadvantages .............................................................................................................................................................15 The three C’s: community, creativity and connection ........................................................................................................20 Recommendations to improve the event ............................................................................................................................23 The best parts .......................................................................................................................................................................27 Marketing channels ..............................................................................................................................................................31 Demographics .......................................................................................................................................................................34

    Gender and age ................................................................................................................................................................34 Aboriginal / Torres Strait Islander....................................................................................................................................37 LGBT+ ................................................................................................................................................................................39 Multilingual .......................................................................................................................................................................40 Nationality.........................................................................................................................................................................42 Employment .....................................................................................................................................................................43 Education level .................................................................................................................................................................45

    Appendix A – the survey ...........................................................................................................................................................48

  • Beyond The Walls 2019 Audience Survey Page 4 of 49

    EXECUTIVE SUMMARY

    Overall impressions and the best parts The Beyond The Walls performances were received extremely well by survey respondents in all four locations. For the overall impression question all selected the very happy smiley except for one who chose the happy smiley, resulting in a rating 5 out of 5. The top five terms used to describe the show were interesting (70.0%), awesome (63.3%), inspiring (61.1%), exciting (52.2%) and valuable (52.2%). The bottom five terms were good (16.7%), challenging (16.7%), OK (3.3%), boring (1.1%) and strange (1.1%). Of the 20 ‘other’ comments, the word amazing featured in 24%, emotional in 12.0%, and fantastic in 8.0%. Almost a third of comments in response to the question about the best part of the show fell under the theme ‘everything’ (29.9%). At Juvenile Justice Centre 2, eight of the twelve comments were in this theme. The next highest three themes about the best part of the show were aspects of the show format (14.9%), the storytelling (13.8%) and the performers or Q&A (11.5%).

    Social disadvantages Themes in the performance of social isolation (79.0%) and discrimination (70.4%) featured strongest for audience members, with two other themes featuring for just under half of the audience – violence (48.1%) and bullying (40.7%). Social isolation featured strongest for Campbelltown Arts Centre at 100% of respondents, with other options much less prevalent. For Redfern Community Centre social isolation (81.6%) was closely followed by discrimination (71.4%). Three themes were similar for Bankstown Arts Centre – social isolation and discrimination both at 75% closely followed by violence at 66.7%. All options were selected by respondents at all four performance venues, except for at Juvenile Justice Centre 2 where no-one chose sexual assault. Sexual assault was only selected by the 19 to 49 age gro