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  • 8/8/2019 Bg Bis Proposal-webleedconcepts

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    13167 Fox Hunt LnHerndon, VA 20171

    202.596.7786

    Corporate Identity Proposal

    Corporate Intel Services, LLC

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    Project

    Corporate Identity

    Prepared for: Ben GriffethCorporate Intel Services, LLC

    Prepared by: Joshua Sitton

    Creative Director, We Bleed Concepts

    Overview

    Corporate Intel Services, LLC, a newly formed Business Intelligence firm, is ready to make animpact in the industry with a full branding effort.

    Goals and Objectives

    Corporate Intel Services, LLC is in need of a new corporate identity to showcase its offerings inthe business intelligence industry. As a newly formed firm with a watered down market andseveral large competitors, its extremely important that its initial impression position thecompany as the exclusive source for high quality consulting.

    SolutionWe recommend the development of an original and dynamic corporate identity and marketingpackage.

    This package will include:

    y A corporate logo

    y Business card design

    y Company letterhead

    y Presentation packaging

    y Service Offerings brochure

    The marketing pieces will work together to form a cohesive whole that portrays the newcompany as a reputable source of business intelligence consulting.

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    Fee Summary

    Original Branding Package Cost

    Logo Design $5000

    Stationary (business card, mailer, letterhead) Design $5000

    Presentation Packaging $7500

    Brochure $7500

    Total $25,000

    Project Timeline

    Phase Activities Completion

    Discovery Analysis of design needs and preferences. 09/01/10

    Logo DevelopmentDraft one (three concepts in rough draft)Draft two (one concept in two color schemes)Final logo

    09/15/1009/22/1009/29/10

    Business CardDevelopment

    Draft one (two concepts in rough draft)Draft two (one concept in two color schemes)Final business card design

    10/05/1010/12/1010/19/10

    Company LetterheadDraft one (two concepts in rough draft)Draft two (one concept in two color schemes)Final business card design

    11/07/0911/14/0911/21/09

    Brochure DesignDraft one (three concepts in rough draft)Draft two (one concept in two color schemes)Final brochure

    11/07/0911/14/0911/21/09

    Fee Schedule

    The above pricing is effective through 09/01/10. One half of total project fee is due uponcontract acceptance with remainder due upon project completion.

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    Terms and Conditions

    For purposes of this agreement, Joshua Sitton shall be referred to as We BleedConcepts.

    1. This fee summary is based on work performed on a fixed cost basis. Should the scopeof the project change after acceptance of terms and pricing, we will provide a detailedscope change to define additional work and associated costs.

    2. Content development is not included in the scope of this project. A quote forprofessional content development services can be provided upon request.

    3. Original photography is not included in the scope of this project. A quote forprofessional photography services can be provided upon request.

    4. We Bleed Concepts reserves the right to include the completed product of this projectin a professional portfolio.

    5. Either party may terminate this agreement with a ten-day notice, delivered in writing.Termination of the contract will not result in any payments being refunded to CorporateIntel Services, LLC. Project cancellation fees will be based on the amount of workcompleted at the time of cancellation notification. In the event of project cancellation, all

    rights to project designs and original art will revert to We Bleed Concepts.6. If shipping is required, Corporate Intel Services, LLC agrees to provide a courier

    account number or shipping fees will be included in final invoice.7. Corporate Intel Services, LLC agrees to indemnify and hold We Bleed Concepts

    harmless against any and all claims, costs, and expenses associated with the usage ofmaterials provided by Corporate Intel Services, LLC that may violate privacy orcopyright claims.

    8. This Agreement shall be binding upon the parties, their heirs, successors, assigns, andpersonal representatives. This Agreement constitutes the entire understanding of theparties. Only signed agreement by both parties can modify its terms.

    9. This Agreement shall be governed by the laws of the State of Virginia.

    By signing this document, Corporate Intel Services, LLC acknowledges that all terms of this

    agreement have been read, understood and accepted.

    ________________________________

    Signature