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© 2013 Advanced Performance Institute, BWMC Ltd. All rights reserved. Presentation www.ap-institute.com What the Hell is… Big Data? 1 Bernard Marr

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Page 1: Big Data? - Chartered Management Institute/media/Angela-Media... · Big Data will completely change the way we do business... Be Guided by your strategy and critical questions Leverage

© 2013 Advanced Performance Institute, BWMC Ltd. All rights reserved.

Presentation

www.ap-institute.com

What the Hell is…

Big Data?

1

Bernard Marr

Page 2: Big Data? - Chartered Management Institute/media/Angela-Media... · Big Data will completely change the way we do business... Be Guided by your strategy and critical questions Leverage

© 2013 Advanced Performance Institute, BWMC Ltd. All rights reserved.

Background

2

Page 3: Big Data? - Chartered Management Institute/media/Angela-Media... · Big Data will completely change the way we do business... Be Guided by your strategy and critical questions Leverage

© 2013 Advanced Performance Institute, BWMC Ltd. All rights reserved.

Navigating to Success

3

Page 4: Big Data? - Chartered Management Institute/media/Angela-Media... · Big Data will completely change the way we do business... Be Guided by your strategy and critical questions Leverage

© 2013 Advanced Performance Institute, BWMC Ltd. All rights reserved.

Navigation Today

4

Page 5: Big Data? - Chartered Management Institute/media/Angela-Media... · Big Data will completely change the way we do business... Be Guided by your strategy and critical questions Leverage

© 2013 Advanced Performance Institute, BWMC Ltd. All rights reserved.

The Global Data Revolution

5

Page 6: Big Data? - Chartered Management Institute/media/Angela-Media... · Big Data will completely change the way we do business... Be Guided by your strategy and critical questions Leverage

© 2013 Advanced Performance Institute, BWMC Ltd. All rights reserved.

The Intelligent Company Model

6

1.

Agree Information

Needs 2.

Collect the Right Data

3.

Analyse Data to Extract Insights

5.

Make Better Decisions

4.

Communicate the Insights

Information and Analytics Infrastructure

Strategic Review

Page 7: Big Data? - Chartered Management Institute/media/Angela-Media... · Big Data will completely change the way we do business... Be Guided by your strategy and critical questions Leverage

© 2013 Advanced Performance Institute, BWMC Ltd. All rights reserved.

The Intelligent Company Model

7

1.

Agree Information

Needs 2.

Collect the Right Data

3.

Analyse Data to Extract Insights

5.

Make Better Decisions

4.

Communicate the Insights

Information and Analytics Infrastructure

Strategic Review

Page 8: Big Data? - Chartered Management Institute/media/Angela-Media... · Big Data will completely change the way we do business... Be Guided by your strategy and critical questions Leverage

© 2013 Advanced Performance Institute, BWMC Ltd. All rights reserved.

Mapping Strategic Objectives

8

Page 9: Big Data? - Chartered Management Institute/media/Angela-Media... · Big Data will completely change the way we do business... Be Guided by your strategy and critical questions Leverage

© 2013 Advanced Performance Institute, BWMC Ltd. All rights reserved.

Why Questions Are The Answer

9

Page 10: Big Data? - Chartered Management Institute/media/Angela-Media... · Big Data will completely change the way we do business... Be Guided by your strategy and critical questions Leverage

© 2013 Advanced Performance Institute, BWMC Ltd. All rights reserved.

The Google Case Study

10

Page 11: Big Data? - Chartered Management Institute/media/Angela-Media... · Big Data will completely change the way we do business... Be Guided by your strategy and critical questions Leverage

© 2013 Advanced Performance Institute, BWMC Ltd. All rights reserved.

The Intelligent Company Model

11

1.

Agree Information

Needs 2.

Collect the Right Data

3.

Analyse Data to Extract Insights

5.

Make Better Decisions

4.

Communicate the Insights

Information and Analytics Infrastructure

Strategic Review

Page 12: Big Data? - Chartered Management Institute/media/Angela-Media... · Big Data will completely change the way we do business... Be Guided by your strategy and critical questions Leverage

© 2013 Advanced Performance Institute, BWMC Ltd. All rights reserved.

Innovative Metrics

12

Page 13: Big Data? - Chartered Management Institute/media/Angela-Media... · Big Data will completely change the way we do business... Be Guided by your strategy and critical questions Leverage

© 2013 Advanced Performance Institute, BWMC Ltd. All rights reserved.

Text, Photos, Images, Likes, Shapes, etc.

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Page 14: Big Data? - Chartered Management Institute/media/Angela-Media... · Big Data will completely change the way we do business... Be Guided by your strategy and critical questions Leverage

© 2013 Advanced Performance Institute, BWMC Ltd. All rights reserved.

The Intelligent Company Model

14

1.

Agree Information

Needs 2.

Collect the Right Data

3.

Analyse Data to Extract Insights

5.

Make Better Decisions

4.

Communicate the Insights

Information and Analytics Infrastructure

Strategic Review

Page 15: Big Data? - Chartered Management Institute/media/Angela-Media... · Big Data will completely change the way we do business... Be Guided by your strategy and critical questions Leverage

© 2013 Advanced Performance Institute, BWMC Ltd. All rights reserved.

Quantifying and Analysing Yourself

15

Page 16: Big Data? - Chartered Management Institute/media/Angela-Media... · Big Data will completely change the way we do business... Be Guided by your strategy and critical questions Leverage

© 2013 Advanced Performance Institute, BWMC Ltd. All rights reserved.

Big Data Is Good For Our Health

16

Page 17: Big Data? - Chartered Management Institute/media/Angela-Media... · Big Data will completely change the way we do business... Be Guided by your strategy and critical questions Leverage

© 2013 Advanced Performance Institute, BWMC Ltd. All rights reserved.

Understanding Your Customer

17

Page 18: Big Data? - Chartered Management Institute/media/Angela-Media... · Big Data will completely change the way we do business... Be Guided by your strategy and critical questions Leverage

© 2013 Advanced Performance Institute, BWMC Ltd. All rights reserved.

GPS Sensors and Navigation

18

Page 19: Big Data? - Chartered Management Institute/media/Angela-Media... · Big Data will completely change the way we do business... Be Guided by your strategy and critical questions Leverage

© 2013 Advanced Performance Institute, BWMC Ltd. All rights reserved.

The Intelligent Company Model

19

1.

Agree Information

Needs 2.

Collect the Right Data

3.

Analyse Data to Extract Insights

5.

Make Better Decisions

4.

Communicate the Insights

Information and Analytics Infrastructure

Strategic Review

Page 20: Big Data? - Chartered Management Institute/media/Angela-Media... · Big Data will completely change the way we do business... Be Guided by your strategy and critical questions Leverage

© 2013 Advanced Performance Institute, BWMC Ltd. All rights reserved.

Visualising Data

20

Page 21: Big Data? - Chartered Management Institute/media/Angela-Media... · Big Data will completely change the way we do business... Be Guided by your strategy and critical questions Leverage

© 2013 Advanced Performance Institute, BWMC Ltd. All rights reserved.

Learning from Newspapers

21

Page 22: Big Data? - Chartered Management Institute/media/Angela-Media... · Big Data will completely change the way we do business... Be Guided by your strategy and critical questions Leverage

© 2013 Advanced Performance Institute, BWMC Ltd. All rights reserved.

The Intelligent Company Model

22

1.

Agree Information

Needs 2.

Collect the Right Data

3.

Analyse Data to Extract Insights

5.

Make Better Decisions

4.

Communicate the Insights

Information and Analytics Infrastructure

Strategic Review

Page 23: Big Data? - Chartered Management Institute/media/Angela-Media... · Big Data will completely change the way we do business... Be Guided by your strategy and critical questions Leverage

© 2013 Advanced Performance Institute, BWMC Ltd. All rights reserved.

Reviewing Evidence & Making Decisions

23

Page 24: Big Data? - Chartered Management Institute/media/Angela-Media... · Big Data will completely change the way we do business... Be Guided by your strategy and critical questions Leverage

© 2013 Advanced Performance Institute, BWMC Ltd. All rights reserved.

Conclusions

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Big Data will completely change the way we do business...

Be Guided by your strategy and critical questions

Leverage data now to gain real competitive advantages

Review the evidence and make fact-based decisions

Analyse the data to turn it into actionable insights

Visualise and communicate insights using narratives & visuals

Finding the data (big and small) to answer your questions

Page 25: Big Data? - Chartered Management Institute/media/Angela-Media... · Big Data will completely change the way we do business... Be Guided by your strategy and critical questions Leverage

© 2013 Advanced Performance Institute, BWMC Ltd. All rights reserved.

[email protected]

www.ap-institute.com

linkedin.com/in/bernardmarr

facebook.com/apinstitute

twitter.com/bernardmarr

theintelligentcompany.blogspot.com

Get in touch

Bernard Marr

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